Infofriend english december 2015 by Info Friend

01/DECEMBER/2015

Publisher & Managing Editor Betson Mathai Chief Editor Shajan Ponnamattom Editor Anjana Rajendran Sub Editor Amritha S.M. Advertisement Shobana Ranjan: 9037077299, 9946662655, 0495-4040906, 2366575 infofriendadvt@gmail.com E-mail Editorial infofriendenglish@gmail.com Layout & Design Jeeja N.K., Infofriend Publications Printing Geethanjali Offset Prints, Calicut. Head Office Infofriend, 2nd Floor, Jose Building, Wayanad Road, East Nadakkavu, Nadakkavu. P.O., Kozhikode - 673 011. Kerala, S. India. Tel : 0495 -2366575, 4040906 www.infofriend.com Printed and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

Rashi wins the award for the best distributor for new partner acquisition by Lenovo 28th October 28, 2015- Rashi Peripherals the “True” value added Distributor, against the backdrop of Angkor Watt UNESCO world Heritage Centre hoisted the inaugural award for The Best Distributor for new Partner Acquisition, at a recently held first-ever annual commercial & EBG partner event by Lenovo, ‘Legends of Lenovo 2015’. Grande assemblage organized by Lenovo on the 9th October to not only strengthen the ties between its existing partners but also to commemorate their efforts in establishing Lennovos supremacy in the Indian Subcontinent. Rashi Peripherals recipient of the 2015 Best Distributor for new Partner Acquisition was lauded for its efforts in adding more partners in the commercial channel category. Rashi currently bills to over 145 partners as compared 80 partners in the previous year, thus highlighting her increased focus in the Lenovo Business. The un-parallel reach of Rashi across India has tipped the scale of victory in her favor.

It’s the micro reach that has enabled Rashi to add more partners to its ever growing list. “Rashi Peripherals has never followed the common Jargon of being the First or second, we have believed in sustainable growth and increasing our breadth, it will directly affect the number of partners we bill to, and this award is a testimonial of our success story through our sustainable model” – Rajesh Goenka, Vice PresidentSales and Marketing, Rashi Peripherals.

TP-LINK Archer AC2600 TP-LINK has introduced its latest AC2600 Wireless Dual Band Gigabit Router Archer C2600, a powerhouse solution for extreme entertainment and gaming enthusiasts. Featuring blazing 2600Mbps Wi-Fi speed as well as Multi-User MIMO technology, 4-stream 11 AC wireless technology, and a 1.4GHz dual core processor, the Archer C2600 delivers flawless and seamless Wi-Fi performance during high-bandwidth activities like multi-player online gaming and multi-device video streaming. The Archer C2600 features the industry leading Multi-User, Multiple-Input, Multiple-Output (Multi-User MIMO) technology to boost efficiency and deliver a faster Wi-Fi experience. Instead of supporting just one internet-enabled device at a time, Multi-User MIMO technology enables the router to support several devices simultaneously, effectively multiplying Wi-Fi performance for multitaskers. The router is equipped with 4-stream 11

AC wireless technology that boosts its peak Wi-Fi speed to multiply and maximize performance. It leverages this power to deliver four independent, yet sharable, spatial data streams across all internetenabled devices including smartphones, tablets, TVs and game consoles. The powerful 1.4GHz dual-core processor also ensures the smooth handling of simultaneous surfing, streaming, and gaming. With four long-range external antennasand high-powered amplifiers, the Archer C2600 provides full coverage maximizing signal strength so users can stream videos and game freely without losing their wireless connections. The router’s beamform-

ing technology also targets wireless signals to specific devices to enhance the home networking environment. To maintain a superior quality experience across multiple devices, the Archer C2600 utilizes its dual 2.4GHz and 5GHz bands to reach a combined blazing 2600Mbps speed, delivering more than two gigabits per second. The Archer C2600 has four gigabit Ethernet ports for easy connection with other internet devices, and two USB 3.0 sharing ports for data transfer ten times faster than the USB 2.0 standard. Archer C2600 will be available in all markets from 20-Nov-2015 for Rs15699 INR.

01/DECEMBER/2015

NATIONAL UPDATES

Sophos appoints Sunil Sharma as VP Sales, India and SAARC ASUS announces association with CRY

Based on the overall theme of #Harpalhappiness, Asus has announced its association with CRY – Child Rights and You, a leading nongovernmental organization (NGO) that works for the underprivileged children protect their rights in India. It will be based on the Asus’ overall festive season theme called ‘Har Pal Happiness’ and will be a part of its Corporate Social responsibility (CSR) initiative .Through this initiative, Asus will use Tweet Fuel Mechanism to give away one brand new laptop for every 1000 tweets with hashtag #HARPALHAPPINESS, which will be given away to CRY to help underprivileged children. Commenting on this initiative, Mr. Peter Chang, Region Head – South Asia &India Country Manager said “The idea is to spread smiles & give back to the society in as much possible way you can. We truly believe that all children, no matter where they come from deserve equal education and our #HARPALHAPPINESS campaign exactly resonates with these sentiments. We are proud to associate with an organization like CRY with whom we share common goals of increasing literacy in India. There is no other happiness that can equal the joy of giving and through this, we are coming together and asking everyone to tweet for a cause.” Asus has launched one more initiative wherein consumers can recommend any particular person who really, truly needs a laptop but doesn’t have adequate resources to buy one. The user needs to upload a great compelling story explaining why that particular person deserves a laptop along with a picture and accumulate votes.

Sophos has announced the appointment of Sunil Sharma as vice president sales for its India and SAARC region. This new strategic leadership position will focus on strengthening the company’s sales and channel strategy for India and SAARC. Sunil joined Sophos through the acquisition of Cyberoam in 2014 where he successfully led channel strategy and sales operations for the same region. In this new role, he will drive business development opportunities, and oversee the integration and expansion of Sophos and Cyberoam channel ecosystems across India & SAARC. Commenting on his new role Sunil said,

“Over the years, security has become central to business strategy and CXOs in the region recognize this fact very well. The fact that India and SAARC is among the fastest growing market for security solutions amply validates this point. As a result, we have seen increased opportunity for our next generation security solutions."

DataWind is among Top 20 Most Innovative Public Companies Soon after bagging NTA ICT World Communication Awards 2015 for providing Most Innovative Solution for Achievement of Digital India recently, DataWind has been recognized as one of the 20 most innovative public Canadian technology companies by CIX. The CIX selection committee evaluates all Canadian small and mid-cap publicly traded technology companies and rates each based on their business model, depth of management, market opportunity, and quality of product or service offering. “This recognition for innovation reflects the success of our revolutionary technology that is bringing the experience of high-bandwidth Internet to people around the world in an entirely new way,” commented Mr Raja Tuli, Chairman, DataWind.

Lenovo Global CEO Hosts ‘Innovation Never Stands Still’ in India Lenovo interacted with the press, customers and partners at an evening event “Innovation Never Stands Still”. The event, hosted by Lenovo Chairman and CEO, Yang Yuanqing along with Lenovo Executive Council and the Indian Leadership Team, showcased an impressive range of PCs, Smartphones, Tablets and other disruptive technologies. Special experience zones were created to display over 20 innovative devices across all segments. In the past decade, the company transformed exponentially. Lenovo has grown from a pure play PC brand to a global leader offering a diverse range of innovative consumer, commercial, and enterprise technology

products. Being frontrunners in innovation and having claimed the No 1 PC brand position for over 3 years, today, Lenovo has also become a strong player in tablets and smartphones. With the acquisition of the x86 server business last year, the company has become the only PC brand to succeed across all categories of computing devices. With AIOs and Tiny,

01/DECEMBER/2015

NATIONAL UPDATES

Trend Micro Acquires HP TippingPoint

ViewSonic offers free 30-Day DOA Service

ViewSonic Corp. has announced that it will provide free 30-day Dead-On-Arrival (DOA) service from 1st November to 31st December, 2015, for the selected range of Ultra HD monitors, including VX2475SMH-4K, VX2573-SHW, VX2573-sg, and VP2780-4K. ViewSonic has been devoted to providing customers in India with high-performance products and guaranteed excellent service. Consumers can now apply for this special service by registering their newly-purchased ViewSonic products online at the official website http://ap.viewsonic.com/ in/register. The 30-day DOA Service Policy is valid only for customers in India. To apply for this free 30-day DOA service, consumers must first register on ViewSonic website, and call the ViewSonic India toll free customer service hotline, 1800419-0959 or 120-612-1200. The original purchasing invoice or receipt must be kept as proof of purchase; purchase date, name & address, serial number of the product, and detailed description of the problem have to be provided to complete the application process. Viewsonic’s pick-up service will then arrive on site to verify the situation, and the complete package of product (with all original accessories included) shall be collected along with the original invoice copy. Within few days, ViewSonic will offer a full replacement for the returned product. The 30-day DOA Service is available for selected Ultra HD LCD monitors.

Trend Micro International signed a definitive agreement to acquire HP TippingPoint, a leading provider of nextgeneration intrusion prevention systems (NGIPS) and related network security solutions. The approximately $300 million agreement encompasses security technology, intellectual property, industry expertise, as well as a large, loyal enterprise customer base. This acquisition positions Trend Micro as the go-to enterprise security provider of dynamic threat defense solutions spanning endpoints, network, data center and the cloud. Trend Micro will also combine current and acquired capabilities to create a Network Defense business unit, serving more than 3,500

enterprise customers. Since 2014, Trend Micro and TippingPoint have had a strategic partner relationship. HP and Trend Micro will continue to be strong partners post transaction. The two companies will form a strategic partnership with TippingPoint around re-sale, managed services and OEM activities, as well as security intelligence, app security and data security.

Transcend appears on Interbrand’s Best Taiwan Global Brands Ranking Transcend Information ranked 16th in Interbrand’s “Best Taiwan Global Brands 2015” with a brand value of USD $150 million, according to the Ministry of Economic Affairs (MOEA). Transcend has appeared on the top 20 brands on Interbrand’s list since 2007. “We are honored that Transcend was once again recognized as one of Taiwan’s best global brands.

Savera Marketing Launches Its Own Brand ‘Manzana’ Savera Marketing has announced the launch of its consumer brand ‘Manzana’ - an exquisite range of high-quality computer peripherals, audio systems and security & surveillance systems for pro quality consumer segments. Manzana’s line of products includes a premium range

of Speakers, Headphones, Keyboards and Mice. Manzana plans to launch various security and surveillance products in the near future. Manzana products will be available in almost all the major cities of East, North and Western regions by first week of November.

01/DECEMBER/2015

PRODUCTS EXPLORER

GIGABYTE Expands XTREME GAMING Lineup ZyXEL UAG50: Small Business gets Big Profits

ZyXEL introduces Unified Access Gateway UAG50, an all-in-one access hotspot integrated with a built-in thermal ticket printer and billing functions to help small businesses to attract and retain customers while making profits from offering hassle-free Wi-Fi services. The ‘third-generation’ product provides opportunities to businesses like cafés, bistros or salons much more than what meets the eye. The device, integrates a WLAN gateway with a thermal receipt printer to enable SMEs to deliver and make profits from Wi-Fi services. Upon connection to the modem, UAG50 is capable of providing wireless access to up to 50 users simultaneously with equal bandwidth. Whether complimentary or on a pay-per-use basis, Wi-Fi users just need to press a pre-configured button on the device to opt for their preferred surfing package. The business owners can charge through time or amount of usage while customers can print out Wi-Fi accounts/passwords directly through the UAG50, and pay for the access online by credit card. These functions are possible because UAG50 is not only a gateway but also an automatic authentication machine which can authorize and bill customers for Wi-Fi services. Though, similar products are available in the market, but UAG50 has all potentials to outcaste them.

GIGABYTE is ready to roll out five more high-end cards in its premium XTREME GAMING lineup, each crafted with overpowering performance, astonishing design, and added gamer-centric features. The latest XTREME GAMING series offerings include TITAN X (GV-NTI-

TANXXTREME-12GD-B), GTX 980 Ti WINDFORCE Edition (GV-N98TXTREME-6GD) and WATERFORCE Edition (GV-N98TXTREME W-6GD), GTX 980 (GV-N980XTREME4GD), and GTX 970 (GV-N970XTREME-4GD).

Kingston Releases Entry-level UV300 SSD in India Kingston has announced the release of the ultra-value UV300 solid-state drive (SSD) in India. It is Kingston’s first SSD to use TLC (triple-level cell) NAND to provide speed and performance at the best possible price. The new UV300 SSD is now available in 120GB, 240GB and 480GB capacities at MRPs of Rs. 3700, Rs. 6,500 and Rs. 12,700 respectively. Replacing a computer’s hard disk drive (HDD) with the economical UV300 SSD is like gaining a whole new system, as it will run up to 10x faster2. UV300 SSD is powered by the Phison S10 quad-core controller for optimized performance and endurance.

TRENDnet launches AP Management Software TRENDnet has announced the launch of its free AP Management Software for its line of IP67 weather rated outdoor wireless access points. The new AP Management Software is designed to accommodate varying network setups and simplify device management of multiple TRENDnet outdoor access points. The web-based management tool permits network administrators to configure multiple outdoor access points simultaneously, change configurations or update firmware remotely, and view network status reports

for each supported unit. TRENDnet’s new AP Management Software can be used within a large and extensive network, supporting up to 200 TRENDnet outdoor access points. The intuitive controller auto-detects supported access points on the existing network and inherits current configuration settings. TRENDnet’s AP Management Software is now available.

01/DECEMBER/2015

FEATURE

2nd Imaging Solution

India Expo 2016

he channel partners have an exciting opportunity with the 2nd Imaging Solution India Expo 2016. After the grand success of 1st Imaging Solution Expo held on Feb 14-15-16, 2015, the 2nd Imaging Solution Expo 2016 will be held on Feb 26-27-28 at Chennai Trade Center, Chennai, India. The expo is expected to be visited by over 5000 distributors, dealers, resellers, etc from the Imaging Industry and also by executives from government and corporates. For improving footfall, the 2nd Imaging Solution Expo 2016 is being aggressively promoted both independently and also jointly with ICRRA (imaging aftermarket association). Imaging Solution India Expo 2016 will be an ideal platform to display and promote your Printers Consumables. So we request you to participate as an exhibitor and make best of the business opportunities. We wish

India. Chennai is close to all the 5 South Indian states, such as Andhra Pradesh, Telangana, Karnataka, Tamil Nadu and Kerala with good access from all the major Indian cities. We observed that in all imaging industry expos anywhere in India nearly 30-35% clients come from South. We also found that clients in South are more quality and technology conscious. So far few major expos have been conducted in South. Weighing all the above factors, this year too we have decided to conduct the Expo in Chennai.

Benefits from participating in the show:

2nd Imaging Solution India Expo 2016 is an opportunity-generating trade show for Why in expo India? the vendors, channel partners and visitors As you all know, India is a big market and from across India and abroad who are lookis a growing market. With the new govern- ing for a one-stop-solution for their busiment being more manufacturing-friendly ness opportunities in the imaging supplies with â&#x20AC;&#x2DC;Make In Indiaâ&#x20AC;&#x2122; slogan, manufacturing industry. With many new manufacturers of and businesses are expected to see robust various types of imaging products making growth. Laser printers and consumables their appearance every year, visitors can have witnessed a sharp growth during the meet potential suppliers and buyers at the last 2 to 3 years. Then, inkjet consumables show and explore new business opportuniare making a comeback as low-cost alterna- ties. This innovative Expo is intended to tives to laser and colour segment is growhelp clients forge and cement new business ing very fast--both in laser and in inkjet partnerships. segments. Colour printing is the future and Participating in this Expo will give you a India is on the forefront in this segment. great opportunity to promote your brand, Indian market definitely offers attractive products and services; and you can enter opportunities for both international playinto tie-ups with new partners and forge ers and their local partners. new alliances to enhance your business opWhy in South India portunities. The Expo is expected to attract in particular? distributors, resellers, re-fillers, consumers, South India accounts for nearly 40% of all Ad agencies, CEOs, vendors to a common the importers of printer consumables in platform. you will make your presence felt.

01/DECEMBER/2015

PRODUCTS EXPLORER

ViewSonic LightStream PJD5151 projectors

ViewSonic Corp has introduced the PJD5151 in their popular Light Stream PJD5 Series, which projects high-quality images, features smart applications for userfriendly interface and impressive image performance. With advanced audiovisual features, flexible connectivity options and an affordable price, the PJD5151 is ideal for use in education and small business environments. The PJD5151 features an allblack model design and has a handsome look, with tapered sides. It measures 316 x 228 x 103.7 mm (HWD) and weighs 4.85 pounds, and should be easily portable and compact enough to be transported from meeting rooms or classrooms. The full 3D 1080p projector, with high contrast ratio of 22,000:1, produces bright vivid colours due to its 3,300-lumen brightness. Expect crisper and sharper images with crystal clear resolution on your projector screen or wall, thanks to its 30 inch screen and powerful and flexible 1.1x zoom lens. ViewSonic’s proprietary SuperColor Technology offers a wider color range than conventional DLP projectors for true-to-life color performance in any light. The PJD5151 comes installed with a set of cleverly designed applications for quick and simple plug and play operations that saves electricity cost, reduce energy consumption and extend the life of the projector. The PJD5151 LightStream projector is the ideal choice for a school or business that needs a bright and solid projector.

Frontech launches its latest 5.1 Home Theater: JIL-3386 & JIL-3387 Frontech has launched another series of 5.1 Speakers in consecutive months – JIL 3386 & JIL 3387 which shall bring in the heart thumping bass and clear sound, a complete 360 degree surround sound. JIL 3386 & JIL 3387 are designed not to break your wallet, but to offer incredible sound for the money you spend.

Priced at Rs. 6000/- and 6500/- respectively both the speakers offer bombastic sound and are perfect to pump your home cinema experience. The sturdy and stylish speaker features bass reflex design that makes for an impressive addition to your home decor.

ZEB PG 4000L1 Power Bank Zebronics India Pvt. Ltd has introduced its latest ZEB PG 4000L1 Power Bank. The opulently stylish Power Bank with its Rapid Charge Technology charges batteries and gadgets almost two times faster. Moreover with its 4000mAh battery capacity and 2A output, it promises to get your battery fully charged in half the time. Also the power bank supports 2A input, the power bank itself can be charged in half the time required by power banks with 1A input. Available in harmonious combination of glossy black and monochrome grey the power bank is priced at Rs.999/-.

Genius SP -925 BT & SP -906BT speakers Genius has unveiled a festive treat for its customers this Diwali with the launch of its new range of Bluetooth speakers: the ultimate stereo music cube : SP – 925 BT and the sweet acoustic effect in puck size: the SP – 906BT The SP-925BT cube shaped speaker is armed with the latest Bluetooth 4.0 capability and is an ideal wireless companion for your smart devices The SP-925BT is built with two powerful speakers housed on two sides of the cube, delivering a full range of 360° projected sound plus a passive radiator base driver subwoofer on

the bottom, pushing out exceptional bass effect. The speaker offers up to 8 hours of continuous music playback. In addition, you won’t miss any important calls during music playback as it comes with a builtin microphone. The SP-925BT come in five vibrant colors: Black, White, Brown, Purple, and Blue and is priced at Rs. 3600

01/DECEMBER/2015

PRODUCTS EXPLORER

Panache Air PC gets World Class F Secure feature

F Secure, a global security leader, has announced its partnership with Panache, a brand of Vardhaman Technology to safeguard its Air PC computer-on-a-stick experience and enable its users to stay protected from online threats. The Panache brand will be employing the online privacy and cyber Security Company’s world class internet security to fortify the device’s usage. Panache launched “Air PC– the world’s smallest PC-on-stick” earlier this month and available in two variants (16GB and 32GB) along with one year free subscription of F-Secure Internet Security for the Indian consumer. The device when plugged into the HDMI port of any TV, turns it into a fully functional Windows PC.

Zebronics ZEB 4001 LED TV Zebronics has launched its latest ZEB4001 LED TV which pushes the boundaries of performance with solid features and monster audio, the perfect blend of supremacy which unleashes the real depth of sound at modest prices of Rs. 29,990/-. To top it all there has never been a better time to buy new TV until this festive

season. Zebronics lights up this Diwali with surround sound and best viewing experience with its latest promotional offer which includes Zebronics Juke Bar worth rs5499/- as the compliments to ZEB-4001 102cms(40) LED TV. Indeed it’s Double Bonanza. Shop One – Take home two with Zebronics!

Konica Minolta launches bizhub PRESS C71hc Konica Minolta Business Solutions India Pvt Ltd

introduces the bizhub PRESS C71hc to provide enhanced printing services based on the advanced colour reproduction capabilities of the manufacturer’s proprietary high-chroma toner. Truly amazing quality results can be achieved for photo books and photo merchandise, promotional materials, and other sophisticated print products. With the growing need to print product images or photo albums from digital cameras, but also with the demand to combining online with printed communication, the requirement for the accurate reproduction of RGB workflows is rapidly increasing.

01/DECEMBER/2015

PRODUCTS EXPLORER

DIGISOL 300Mbps Wireless VDSL2/ ADSL2+ Broadband Router

NETGEAR flaunts R7000 Nighthawk AC1900 Smart WiFi Router

The next-generation Nighthawk AC1900 Smart WiFi Router (R7000) delivers best-in-class experience of speed, range, sharing, reliability, security, and ease of use with enhanced features. Nighthawk now supports NETGEAR ReadyCLOUD for easier remote access to USB Storage, features an enhanced NETGEAR genie for remote network management, and includes a new install wizard to make it easier than ever to use your Nighthawk in conjunction with your existing Internet Service Provider (ISP) gateway and upgrade to next-generation 802.11ac WiFi. WithNETGEAR ReadyCLOUD, you can easily access files stored on a USB hard drive connected to your NETGEAR Nighthawk router. The ReadyCLOUD app for desktop PCs, iOS and Android mobile devices enables easier access to files anytime, anywhere, and from virtually any mobile device or computer. The NETGEAR genie app for Nighthawk (R7000) now offers remote capabilities when you are away from home, enabling you to easily access your home network, view the network map, block WiFi devices, set up guest WiFi, and manage parental controls, anytime, anywhere, all through the app. NETGEAR R7000 Nighthawk AC1900 Smart WiFi Router is available at INR 22,000/-. R7000 Nighthawk AC1900 Smart WiFi Router device comes with a warranty of 2 years and is available withNETGEAR’s authorized distributors in India.

Smartlink has introduced a new 300Mbps Wireless VDSL2/ADSL2+ broadband router DG-VG4300NU that supports blazing-fast Internet speeds, better wireless range and Internet connectivity with backup of cable net and 4G/3G connection. The DG-VG4300NU is designed for small / medium sized offices and branch offices which need Internet connection always On. Apart from the VDSL2/ADSL2+ interface it has 1Gbps Ethernet WAN interface for cable net connection and an USB interface to connect 4G/3G dongle. The multiple Internet connection option gives users the flexibility to switch to any type of Internet connection. It also ensures

that the users are always connected to Internet. The DIGISOL DG-VG4300NU, is available at Rs.5,399/-.

Zebronics Happy Head Headphone Zebronics has rolled out its latest – ‘Happy Head Headphones’ a perfect combination of sound and style promising an unmatched powerful audio experience. Happy Head Headphones with its soft sponge cushioned ear pads & adjustable soft padded headbands provides a comfortable fit even for long hours of audio play. With strong built-in battery, it gives up to 6 hrs of playback time. It also comes with 3.5mm input option with a stereo cable. The product is available at leading retail stores in 4 variant colors – white, black, brown and grey. It is priced at Rs. 1499/-.

Targus Wireless BlueTrace Mouse Targus has announced the launch of Wireless BlueTrace Mouse (W573). Targus W573 Wireless BlueTrace Mouse features 1,600 DPI sensors with BlueTrace technology, combining the power of optical technology with the precision of laser for remarkable tracking on almost any surface including wood, granite and carpet. Its compact design makes it the ideal device

for the office desk or to carry with on the go. The mouse offers users the wireless freedom and built-in USB receiver storage for ultimate mobility. The mouse is comfortable to use with either hand and comes with a scroll wheel. Targus BlueTrace Mouse comes with Energizer MAX AA batteries and is priced at MRP 799/-.

01/DECEMBER/2015

PRODUCTS EXPLORER

TP-Link Archer D20

TP-LINK has launched Archer D20 (AC750 Wireless Dual Band ADSL2+ Modem Router), coming with an elegant look and clam shell design with two external antennas Archer D20 is designed to complement your interior decoration. Coming with the next generation Wi-Fi standard – 802.11ac, 3 times faster than wireless N speeds in a single stream, Archer D20 delivers a combined wireless data transfer rate of up to 750Mbps with 300Mbps over 2.4GHz and 433Mbps over 5GHz. 802.11ac also brings higher power efficiency and robust security, making Archer D20 a perfect hub for your home or small office. Dual band connection works as a charm on Archer D20 by giving a justified connection to your devices. USB Storage on Archer D20 is blessing for those who need to access their hard-disk or printer wirelessly from any corner of their home. So no more hassle to give out a simple printout or no need to worry on connecting USB drive to your Laptop or mobile just wirelessly access it through your convenience. The Archer D20 supports ADSL and Ethernet WAN connections, providing you with the flexibility you need to get the most from your Internet connection. The ADSL port supports ADSL connections via any standard phone cable and the LAN/WAN port allows the Archer D20 to accept connections from fiber/cable modems using an Ethernet cable. Archer D20 is priiced at Rs 4999 INR.

Abacus Peripherals launches BIOSTAR H81MHV3 Abacus has launched a new mid-range motherboard called BIOSTAR H81MHV3. Biostar H81MHV3 motherboard is a built on improved version of the prior entry level Biostar H81MLV3 with higher specification and new technology in the Biostar family. The product extends beyond your normal motherboard experience to provide

you with excellent 6+ experience in Audio, Video, Speed, Protection, Durability and DIY. The H81MHV3 gives users an additional HDMI port and Giga LAN providing them with a better internal LAN speed. The H81 chipset has two SATA 6Gb/s ports and 2 USB 3.0 ports.

D-Link DAP-1360, Wireless N Range Extender

The D-Link DAP-1360 Wireless N Range Extender can provide the wired network with wireless connectivity, and thereby upgrade existing wireless network and extend its coverage. DAP-1360 makes surfing the web, checking e-mail, and chatting with family and friends online. DAP-1360 delivers faster speeds and wider range than 802.11g, while retaining backward compatibility with 802.11g and 802.11b devices. D-Link DAP-1360 is priced at Rs. 2699/- and comes with a warranty of 3 years.

NETGEAR ReadyNAS 200 series The ReadyNAS 200 is powered by a dual core ARM Cortex A15 1.4GHz processor, has 2 Gigabytes of RAM, dual Gigabit Ethernet ports with Link Aggregation technology and delivers up to 200MByte/ sec data transfer speed. It offers 5 levels of protection on your documents, photos, videos and all types of data. Features Of (NAS) 200 series: • Dual gigabit Ethernet - Fast data transfer and streaming • Up to 200MB/s read and 160MB/s write, maximize simultaneous throughput at gigabit Ethernet and 802.11ac WiFi clients • ReadyCLOUD portal-based user interface and app make building a private cloud easy and secure

• Advanced BTRFS file system delivers 5 levels of complete data protection

• Powerful desktop app for complete file

syncing and automatic backup NETGEAR RN202 and RN204 are available at INR 35,100 and INR 44,050 respectively. These NAS devices come with a warranty of 3 years and is available in India.

01/DECEMBER/2015

PRODUCTS EXPLORER

TP-LINK AC1900 Touch Screen Gigabit Wi-Fi Router

ABACUS PERIPHERALS PVT. LTD launches INNO3D GeForce GTX 950

Abacus has introduce a new midrange graphics card called INNO3D GeForce GTX 950. This is a true gaming GPU designed for every PC gamer. It’s built to the exacting specifications of the GeForce GTX family and powered by NVIDIA Maxwell the most advanced GPU architecture ever created—to deliver up to 3x the performance of previous-generation cards. It delivers incredible performance and unmatched power efficiency. And just when you thought what else does this card have let us tell you it is HerculesZ modular design which makes it easy to clean and install with fan design made with japan bearings allowing 24X7 operations, reduced fan noise and is 3times more durable. Plus, it offers cutting-edge features like advanced sampling and Dynamic Super Resolution technology that delivers 4K-quality gaming even on 1080p displays. This ground breaking new display technology delivers the smoothest and fastest gaming experience ever. G-SYNC’s revolutionary performance is achieved by synchronizing display refresh rates to the GPU in your GeForce® GTX™ powered PC, eliminating screen tearing and minimizing display stutter and input lag. Scenes appear instantly, objects look sharper, and gameplay is super smooth, giving you a stunning visual experience and a serious competitive edge. This card is now available in the market at the price of 14495/-.

TP-LINK has introduced its first wireless 1900Mbps touchscreen display W-Fi router, the AC1900 Touch Screen Gigabit Wi-Fi Router – Touch P5, making it simple for even the most inexperienced users to tap into and take full advantage of their broadband networks. With itspowerful 1GHz dual-core processor and expansive coverage range, TP-LINK’s Touch P5is the perfect solution for households looking to tap into a smarter connected home and enjoys ultra-fast connectivity across multiple devices. Touch P5 was revealed to Indian audience on Stuff Gadget Show, where it received praises and was attention seeker on stall as well as on Stuff Hot stuff stage.

The Touch P5 features anovel4.3-inch color touch screen display that enables installation in mere minutes by simply tapping the Quick Setup function. The Touch P5 features powerful 1GHz dual-core processor.

D-Link Smart PoE Switches

D-Link Smart Switch family brings together the plug-and-play ease of Un-managed switches along with key features of managed switches, and all this at an effective cost point. Moreover these smart switches are managed through a Web browser, and offer Layer 2 features like IGMP, port mirroring, Link aggregation control protocol, IPv6 management. D-Link Web Smart PoE series automates the process of setting up IP surveillance and VoIP devices on a network. Another key highlight of this series is the time-based PoE for scheduling power of cameras during non-working hours of schools/shops and indoor surveillance.

TRENDnet launches high-performance 10 Gigabit fiber and switch solutions TRENDnet has announced the launch of its 10 Gigabit product categories for fiber and switch solutions. TRENDnet launches the new 10 Gigabit (10GE) category with three new fiber SFP+ modules, model numbers TEG-10GBS40, TEG-10GBS10, and TEG-10GBSR for reliable, long distance fiber networking applications.

TRENDnet fiber and switch solutions are often the backbone of business network applications. The TEG-10GBS40, TEG-10GBS10, and TEG-10GBSR are available now, worldwide through major retailers and other authorized TRENDnet partners.

ZEBRONICS BULLETIN

01/DECEMBER/2015

2.2 Multimedia Speaker

2.0 Multimedia Speaker

External Power Charger

INTERVIEW

01/DECEMBER/2015

Zebronics Forging Ahead

Infofriend spoke with Mr Rajesh Doshi, Director, Zebronics India pvt ltd on their future plans and market growth.

As one of the leading group in digital entertainment products, what is Zebronics’ approach to the growing online retail market? Online business conspicuously has seen good growth in recent time. Still at Zebronics it contributes only a very small percentage of its overall business and considering Indian tradition of business where bonding and relations equally matters, channel business will always be priority to Zebronics and would play a important role. The market for digital accessories has undergone tremendous change in the past few years. How would you evaluate the changing trends? Zebronics has a lot of accessories products for mobile devices. In recent few year mobile device accessories has evolved rapidly. Like power banks have become a essential product for many in short period of time. As trends change in mobile device the accessories segment changes with it. As these devices are getting more powerful and multifunctional the market for accessories like power bank, bluetooth keyboard, bluetooth earphone/headphone, portable speakers will keep on changing. Mobile devices are becoming primary computing devices for many. They will surely need accessories to go with that and

Zebronics is always ready with latest accessories for consumers. This is very dynamic market and you have to keep pace with changing technology and we hope to launch many more products in this segment. Zebronics has a great range of speakers in the market. How is Zebronics positioning its products in this competitive segment? In last few year we have covered good ground in speaker segment. This segment is very competitive and fierce. The core value of Zebronics brand EQR mantra(Excellence, Quality and reliability) and Value for money price have helped us in winning the consumers. Also our in-house Research and Development department has taken us to the next level in this segment, monitoring the latest developments in the field of technology and innovation to find more suitable products for the market. The R&D team has been able to design products which are more inline with the local requirements. The recently introduced tower speakers ZEBBT9900RUCF and ZEB-BT9990RUCF comes with crossovers which are designed by our R&D wing. In this price range, such audiophile quality speakers are unheard. The R&D team has helped also with strict QC control which we have for products. This has boosted confidence of channel and consumers in Zebronics speakers. We have won “Make in India” award for Audio Video products recently from SME channels. Zebronics has introduced its range of surveillance products. What is Zebronics strategy for its security range? Surveillance is new segment for Zebronics,

we entered this product segment in February 2015. In such a short period of time we have a huge lineup of products. Cameras in all the segments like analog, HDCVI and IP have been introduced in the market. The Digital Video Recorder and network video recorder range consists of various models in 4/8/16 channel configuration. There is a range of video door phone from 4.3” screen to 7” screen with touch feature. The CCTV power supply has has various models to choose from. Zebronics also has Micro Load Sense UPS for surveillance segment. Its first of its kind product in India, developed by Zebronics R&D division. As we know the opportunity is huge with large untapped market. Our plan is to give quality product at value for money prices. We initially want to tap the small home and office segment. We wish to update the products range regularly and bring the latest technology in surveillance to the customers. Reliability and quality backed by good service support would be our added strength. In the upcoming IFSEC expo at New Delhi we will be launching many new products. How would you evaluate the market for Webcams and headphones in India? Headphone segment is doing great for Zebronics. Our 7.1 channel virtual surround headphone Ironhead recently received best headphone award at DT awards. Recently we updated the gaming headphone range with Electro head and Metal head. Even for mobile device now we have wide range of bluetooth and wired headphones. Products like Happy Head and Airwalk 2 are huge success among channel and the consumer. These are high quality products with pocket friendly price. These products defines the Zebronics brand and what we stand for. Webcam is a IT peripheral product, we

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INTERVIEW have quite a few models in webcams. The market for webcams has dropped. As all the mobile devices comes with built in cameras. In desktop space Zebronics webcam still has small market. The digital entertainment products have a vibrant potential in the B-Class and CClass cities. What are Zebronicsâ&#x20AC;&#x2122; plans to tap this market? We are doing a lot of BTL activities in the B and C class cities like road shows, expos, shop branding, pop branding materials, hoardings, school/college events etc. We wish to further increase such events. We have 31 offices across India and huge list of loyal channel partners, making sure than Zebronics products are available in every nook and corner of the country. We are expanding the channel rapidly and aggressively. The new segments of televisions and surveillance has also given us even wider reach. It helps the existing Zebronics channel to grow further, when all these are added the sum is large than its parts. What growth prospects do you see for the digital accessories in the coming years? As said earlier this segment has grown exponentially in recent few years and will continue to do so as the mobile device

usage and penetration increases. More and more people are now using mobile devices as their primary computing device. We already have a lot of products in this segment and continue to launch new products and expand our range in this segment. What are your expectations from channel partners in creating a favourable market for digital entertainment products? So far we have good response from channel partner for these products. We have added many new partners. Even our existing partners have option to expand their horizons in these segment of products. What are the future plans of Zebronics? Are any new products in the offing? We are very strong in IT peripherals segment and one of the fastest growing brand in consumer electronics segment. We have registered 35% CAGR for last 3 years, this year we expect to do even bigger in terms of growth. A lot of this is because of careful and meticulous planning of products. We wish to make technology affordable by giving value for money products to consumers, without any compromise in quality. We are very aggressive about our plans in consumer electronics products such as Speaker, LED TV and Tablet PC, while

retaining our strong hold on IT as the No 1 peripherals brand of the country . Our goal is going forward and staying "Always Ahead". What is your message for the channel partners? We are extremely strong with the channel and there has been increasing good recognition and acceptance of the Zebronics brand. We are introducing at least 10 new products every month, to which, again, the channel reacts extremely well. Our partners were able to go back to consumers with attractive products every so often, that helped in spread of word-of-mouth and took our business forward. We want to re-assure our partners that increasing awareness and brand presence of Zebronics will mean good times for the channel community. Surveillance and consumer electronics segment is huge opportunity for all Zebronics partners to joins hands with us in this lucrative new segments. we will ensure that our products match the world class quality and service, this is one commitment to our partners.

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SCHEMES & PROMOTIONS

ECS India Announces Certificate Program for Channel Partners GIGABYTE 100 Series Motherboards Demystified for Chennai Partners

GIGABYTE Technology gave the channel community in Chennai, a formal introduction to its 100 series motherboards based on the Intel Z170 chipset with support for Intel’s new 6th Gen. Core processor. At a recently held event attended by some of the region’s most prominent IT channel players, GIGABYTE India’s tech specialist, Prathamesh Patil, gave an interactive presentation on the ground-breaking and exclusive features of the GIGABYTE 100 Series motherboards, and how these can boost performance of the PC. GIGABYTE 100 series motherboards feature the world’s First USB 3.1 with Intel®Controller. With twice the bandwidth compared to its previous generation and backwards compatibility with USB 2.0 as well as 3.0, selected GIGABYTE 100 series boards provide dual connectivity via USB Standard-A and the innovative USB Type-C making GIGABYTE the best USB 3.1 solution on the market with better compatibility over a wider range of devices. Patil also gave a demo that focussed on the unique Ambient LED feature that is available in select GIGABYTE 100 Series motherboards. With the Ambient LED App in the GIGABYTE APP Centre, you can customize the light pattern, with multiple colour options. With LED trace path lighting on motherboards, you can illuminate your system components and case mod. The GIGABYTE100 Series G1 Gaming motherboards feature the world’s first Audio onboard design and the Killer DoubleShot-X3 Pro. The meet received an encouraging response, with an attendance of over 40 resellers and SI partners.

World’s leading hardware & PC System manufacturer Elitegroup Computer System (ECS) organized a Dealer’s Meet themed “The Synonym of New Generation system” mini PCs and “Game on” motherboards across target regions in India. At the same time, ECS has announced a Certificate Program for channel partners, these partners to whom certificate were honored are purely based on business support given to promote ECS brand in India. Rajshekhar Bhatt, Country Manager, ECS India said: “ECS Partners are extremely important to our channel ecosystem. The

certificate program is one such initiative which is smartly poised to create a win-win situation for all the stakeholders including customers. We want our partners to feel motivated and enthused while offering our solutions.We look forward for the support and cooperation of all our channel partners to make ECS LIVA mini PC and Gaming Motherboard a huge success in the Indian market.” Meanwhile, these dealer’smeet were held to acknowledge channel partners and extended teams for their support and assistance.

DIGISOL Channel Partners Enjoy A Trip To Russia

To celebrate the astounding success of DIGISOL business in Eastern region, DIGISOL took its partners for a luxury trip to Russia. This was in appreciation to that partners’ stupendous support in making DIGISOL a huge success in the East India market. The partners who completed their targets were invited to join this trip which was organized from 2nd Nov to 6th Nov 2015 . The trip saw over 20 partners joining from the eastern region.

Lenovo launches digital marketing campaign to engage B2B customers Lenovo India recently launched a creative B2B marketing campaign, to spread awareness for one of the better kept secrets of the ThinkPad – the fact that it generates the least Fan Noise amongst computers. Conceptualized and driven by Lenovo’s creative agency, Ogilvy, this comprehensive B2B marketing campaign was kick started through direct mailers which then expanded into a digital campaign to include a video showcase and social media outreach. Targeted towards IT leaders and decision makers in large enterprises, this

B2B campaign is currently featured across media. The “Quietest ThinkPad Ever” digital marketing activity aimed at an unconventional way to reach the target audience and create buzz around the feature.

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