Aftermarket - February 2012

INDIA’S FIRST MAGAZINE FOR THE AUTOMOTIVE AFTERMARKET

Vol. 1 No. 8 February 2012

68 Pages `50

Delphi casts a wider

net

Brought to you by

Auto Monitor

EDITORIAL Gear up for emerging expectations THE recently concluded 11th Auto Expo saw over 50 launches of new vehicles and technologies. The past editions of the Auto Expo were usually dominated by launches of entry-level vehicles—be it two-wheelers or passenger cars or commercial vehicles. However, the 2012 edition had seen launches of every class of vehicles other than entry-level segment. Even in the case of commercial vehicles, almost all the players have displayed high-end models or new generation vehicles and technologies. In the case of passenger cars most of the new launches were in between the mid and the luxury segment. This clearly reflects the growing aspirations of the people of India. It clearly indicates that India needs not low technology, but high technology and at affordable costs. While it cheers up the auto industry it also drives home the point that the service stations need to gear up to meet the emerging expectations of the consumers.

Customers will stick to the company authorised service centres for the first two years. And later they switch to the choice of their own—many to multi-brand third party garages. And the preferences change based on the age of the vehicle and the location of their dwelling units, in the case of two-wheelers and passenger cars.

Expectations of customers of commercial vehicles can also change due to couple of factors.

Firstly, it is due to the vehicles becoming tech intensive and therefore calls for a sophisticated handling and servicing of the vehicles. Secondly, quite a few owners are drivers themselves in the case of small commercial vehicles and hence they expect to be treated as passenger car users. Therefore, the service stations have to gear up in terms of maintaining the premises spic and span, deploy energy saving equipment besides being more customer-friendly so that they can attract the new generation customers.

In this issue, we have carried the post event report of the third edition of Automotive Dealership Excellence Award (ADEA)—jointly organised by FADA and Auto Monitor. In addition, we have carried a report on the 7th Auto Summit organised by FADA. Wishing you much pleasure reading. Do send us your feedback.

T. Murrali t.murrali@infomedia18.in

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CONTENTS NEWS

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10 Premier looking to establish service station network 12 India to supply components to PACCAR 14 Federal Mogul’s new plant to support expansion 16 India draws Magneti in spare parts segment 17 Maruti Suzuki is India’s trusted brand 18 PCP to support tourism with Terra 26

COVER STORY 21 Delphi casts a wider net Delphi Automotive Systems in India is shifting gears to get to the next level of business

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Delphi casts a wider

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IN CONVERSATION 26 The representative of the consortium of dealers in Italy, Maurizio Sala deliberates on the formation, structure, benefits and viability of such a module INDIA’S FIRST MAGAZINE FOR THE AUTOMOTIVE AFTERMARKET

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50 Vol. 1 No. 8 February 2012

68 Pages `50

Delphi casts a wider

net

Brought to you by

SPECIAL REPORT 24 ACMA organised the ‘Asli Naqli’ how, to continue its crusade against counterfeits

Auto Monitor

Cover Design

CUTTING EDGE

Mahesh Talkar

50 First wireless ID barcode reader with ethernet released

FEBRUARY 2012 AFTERMARKET

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Premier looking to establish service station network Our Bureau

PREMIER is looking to ramp up its aftersales service network across the country with ‘Premier Authorised Service Stations’ (PASS). The company plans to have 200 such service centres for the RiO nationwide by June 2012. A dedicated team has been formed to implement this initiative in a time bound manner thereby expanding the service network for RiO customers.

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The company is also adding another 30 dealers to its existing network of 50 dealers, taking its overall network to 80 dealerships by June 2012. Premier is targeting 100 dealerships and 300 service stations by December 2012, for easy service and repair in all major markets.

“We look at spare parts purely as customer service and not as a profit centre. Consequently, our spare parts cost much less than comparable vehicles,” said Vice President (Automotive), Premier, Rakesh Mehta. The company

also has a tie up with ‘India Assistance’ to provide 24x7 breakdown service.

Additionally, the company has taken further steps to provide 24x7 mobile assistance attending to service calls within eight-10 hours at any given place across India.

Homegrown automobile major Premier kick started commercial product ion in 1948 through license agreements with Chrysler Corporation and subsequently with Fiat, Italy. It achieved 100 percent localisation of its cars in 1968 and remained the market leader until the mid-’80s. In the ’90s, it set up joint ventures with Peugeot (France) and Fiat, but returned to being an independent auto maker in 2004.

In addition to automobiles, the company is also an industry leader in the CNC machine tool industry and a leading manufact urer of heavy engineering equipment to the wind energy and infrast ruct ure sectors.

NEWS

India to supply components to

PACCAR Abhishek Parekh

TRUCK manufact urer, PACCAR is in the process of evaluating components and systems suppliers in India for its global requirements. The US-based company has set-up its sourcing office in Pune where its technical centre, in partnership with KPIT, is also located and

this office will serve as nodal centre for understanding the Indian market and identifying suitable suppliers in India.

“We have been evaluating and assessing capabilities of leading castings and forging suppliers based in India and they are already supplying to leading OEMs for OE and aftermarket needs. We are looking to develop

a relationship with some of them on a long terms basis,” said Director of Purchasing India, PACCAR, Arthur Baas. He did not reveal any value-based sourcing targets from India in the near to medium term but added that the US based truck maker has been act ively developing suppliers from China. It is looking to extend its learning in global sourcing to India.

Injection moulding based systems and components as well as fabricated parts for commercial vehicles are other areas of interest for the US based truck maker.

The company’s Pune technical centre has been benefiting from expertise of its joint venture partner in engineering delivery as well as close coordination with local suppliers here. The company is looking to draw synergies from its technical and engineering partner to explore possibilities of jointly developing parts for global OE and The PACCAR Facility Site

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NEWS

The DAF CF range is equipped with a PACCAR PX-6 180HP engine and tipper body supplied by Asia MotorWorks (AMW)

aftermarket requirements with local suppliers based in India.

The key challenge for the company at this stage is to jointly work with Indian suppliers and link them to global developments centres of PACCAR in order to take the association to the next level. It is beginning to understand the market dynamics here and looking to develop competency in various areas for identifying potential partners and suppliers.

PACCAR showcased its premium DAF CF truck at the Delhi AutoExpo.

It does not have any plans for launching its range of trucks or heavy commercial vehicles in India in the near future.

“We are not looking to launch any of our products at this point of time in India but we are continuing to evaluate

opportunities in other areas where we could gain from expertise available in India and any other partnership opportunities that may come our way,” said Managing Director, India Initiatives, PACCAR, Donald Schulte.

The DAF CF range is equipped with a PACCAR PX-6 180HP engine and tipper body supplied by Asia MotorWorks (AMW). The versatile CF is designed for tractor and vocational configurations. DAF is the leading on-highway tractor manufacturer in Europe. DAF trucks are sold and serviced by a network of over 1,000 independent dealer locations worldwide.

PACCAR’s CV range comprises light, medium and heavy duty trucks under the Kenworth, Peterbilt and DAF brands. PACCAR also designs

and manufact ures diesel engines and provides financial services and information technology and distributes truck parts related to its principal business.

The US-based truck maker has established a technical centre in Pune, India in partnership with KPIT. The centre will eventually be scaled up to around 200 employees focussing on engineering, information technology and component sourcing for worldwide product ion and aftermarket operations.

KPIT Cummins Infosystems is focused on domain intensive technology solutions for manufact uring corporations (with special focus on automotive, energy & utilities, hi-tech & indust rials verticals) to help its customers become efficient, integrated and innovative enterprises.

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Federal Mogul’s new plant to support

expansion T Murrali/Shambhavi Anand

Federal-Mogul, a global automotive component manufacturer, is geared up to inaugurate its new facility in Chennai shortly. The first phase of production will commence within a month after its inauguration in a few weeks. The unit, which will initially focus on producing lining, friction material for decreasing noise and vibrations and other products for aftermarket, is in line with the company’s plan to increase its presence and brand recognition in the replacement market.

According to Corporate VicePresident and CEO, Federal-Mogul India, Jean de Montlaur the new plant will help the company in manufacturing a wider range of products locally. It will enable Federal-Mogul to enter into new product categories, which will be interesting especially for the aftermarket. Though the main focus of the new plant will be to cater to the needs of the domestic market, it is also an expansion in capacity for the global arena when required. Initially, it will focus on expanding product portfolio for the aftermarket.

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Jean de Montlaur, Corporate VP and CEO, Federal-Mogul, India

The company already has a good retail network which reaches to a large number of customers. With a larger portfolio and increased number of products being manufact ured locally it may also expand the exist ing network.

Federal-Mogul plans to aggressively pursue the opportunities in the aftermarket. The increasing car parc in the Indian market has lead to a spur in opportunities in this segment.

Like in the OE business the company wants to increase its recognition in the aftermarket also. As a result of that, it is also offering a warranty of three to four years on its Indian offerings.

Discussing the aftermarket in India, Madhur Aneja, Vice President, Asia Pacific, Global Aftermarket said the initiative will also help the unorganised Indian aftermarket in combating the menace of counterfeit parts.

The company works closely with Automotive Component Manufact urers Association (ACMA) in order to find ways to combat the increasing menace of spurious spare parts in the replacement market. It has

conducted several raids and is an act ive member of ACMA’s ‘Asli Naqli’ initiative, a public awareness campaign on counterfeit products.

The company has also started several training programmes for mechanics to educate them about the new generation vehicles, distinguishing original spare from spurious one, right ways of fitment among others in order to help them in graduating from the unorganised to the organised market. “The mechanics from the local garages have been in this business for generations. The young people are enthusiastic about learning about the new generation vehicles. They are receptive too,” Aneja added.

However, when asked about plans to enter the service business, the official declined. “We are not present in the service sector in any locations and have no such plans for India also. Our core st rength is manufact uring,” Montlaur informed. The company, which has its Indian headquarter in Delhi, has grown by 14 percent year-on-year. It also supplies components to railways and defence.

NEWS

India draws Magneti in spare parts segment “We have an alliance with Carnation Auto and have already introduced our service centres in India. We MAGNETI MARELLI is looking to are looking to have a major presence in establish a presence in the spare parts the spare parts dist ribution business in dist ribution business in India. It is curdue course of time,” said President and rently in the process of evaluating its Chief Executive Officer, Elect ronics st rategy for the dist ribution business and Components, Magneti Marelli, in India. The Italian component supEugenio Razelli during the recent Auto plier will take a decision on whether Expo held in New Delhi. He added to go alone or opt for a partner in the that the Italian parts manufact urer dist ribution business by the middle of would take a decision regarding partthis year. nership for spare parts dist ribution keeping in mind the market scenario and value addition that such a partner could bring, in addition to most suitable legal st ruct ure for any arrangements.

The company has a major presence in the spare parts dist ribution business in Italy, Poland, South America and some parts of Europe.

It has a separate infrast ruct ure for spare parts retailing and vehicle servicMagneti-Marelli-TACL ing in some of these Suspension System markets.

Abhishek Parekh

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Since 2007, Magneti Marelli has entered into the following joint ventures in India—with Maruti Suzuki India and Suzuki Motor Company for elect ronic control units of diesel engines; with Sumi Motherson Group for lighting and powertrain components; with SKH Metals and with SKH Sheet Metal Components (both part of the Krishna Group) for the product ion of automobile exhaust systems; with Endurance Technologies for motor vehicle shock absorbers; and with Unitech Machines for automotive elect ronic systems. The last joint venture signed by Magneti Marelli, with Talbros Automotive Components (TACL) in the area of suspensions, dates back to the middle of November 2011.

The company showcased the latest versions of motogenerators and control units for electric-hybrid engines; the wide spectrum of components and modules for the field of suspensions; the solutions for electronic control of suspensions called Synaptic Damping Control.

It also showcased the latest technologies in the area of shock absorbers including dual stage valves, hydraulic drives; the range of exhaust systems.

Other major product showcase included—Freechoice Automated Manual Transmission, telematics, powertrain flexfuel systems for CNG and lighting solutions during the recently concluded Auto Expo in New Delhi.

The company has 77 product ion units, 11 R&D centres and 26 application centres in 18 countries and employs around 34,000 people. It notched up a turnover of Euro 5.4 billion in 2010. Its business areas include elect ronic systems, lighting, powertrain, suspension systems and shock absorbers, exhaust systems, aftermarket parts & services, plast ic components and modules, motorsport.

NEWS

Maruti Suzuki is India’s

trusted brand

Our Bureau

THE Brand Trust Report 2012, released by the Trust Research Advisory, enumerates India’s 1000 most trusted brands based on an intensive research conducted on 2,718 ‘influencer’ respondents across 15 cities. As per the report, Maruti Suzuki, the pioneer in the passenger car market, bagged the title of being the most trusted automotive brand in the country and ranked sixth from among 1,000 most reliable brands.

The sedan version of Maruti’s Swift Dzire, was assessed as the most trusted car while the Germany-based auto maker, BMW was ranked as the most

trusted premium car brand. In this report, after Maruti Suzuki, BMW, Hero Honda, Toyota and Honda were amongst the top five contenders.

Other emerging competitive brands such as Skoda, Hero, Audi, Yamaha and Ford were positioned in the list of top ten reliable automobile brands in the country.

The CEO of Trust Research Advisory, N Chandramouli said, “The report measures 61 tangible and intangible aspects of brand trust, which combine to encompass all positive behaviours and attitudes toward a brand.”

The 2012 st udy is the result of a primary research based on the proprietary 61 component trust matrix. Trust

matrix has resulted from several hundred hours of research with sociologist, communication experts and behavioural scientists. Th is year’s research was conducted among 2,718 influencer respondents across 15 cities.

Trust Research Advisory was conceived in 2008 to decipher, analyse and measure Brand Trust, to make it universally understood and easily applied.

The organisation’s focus areas include research, publishing, trust training and licensing. Trust Research Advisory, is committed to bring forth concepts or ideas to bring out Trust in all its manifestation that shall redefine branding, marketing communication and the behavioural science.

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PCP to support tourism with Terra PCP Terra

Shambhavi Anand

APART from car and bike enthusiasts, the recently concluded, eleventh Auto Expo held at New Delhi, also had something specific for the tourism indust ry—a motor home. While one had to face long queues to enter the car pavilions, PCP Terra, the motor home-cum office launched by Paracoat Products and kept Near the Lal Chowk at Pragati Maidan (an open area) attracted huge crowd.

The manufact urer of NVH reduction components for use in the automotive industry, PCP, has built Terra in collaboration with Van Tech of Japan and Siam MotorHome of Thailand. The company which is targeting several sectors like defence, entertainment, and other corporate giants, with a special focus on tourism, plans to import 90 units of the vehicle in the first year of business in CKD form from Thailand. In the meanwhile, it intends to set up an assembly plant in

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Uttaranchal pumping in an investment of `25 crore.

“We intend to complete the plant by the end of this year so that the production can start as soon as possible. This plant is 100 percent PCP’s investment,” Director, Business Development, PCP, Rajesh Poddar told Aftermarket. The plant will have an initial capacity of producing 300 units. It plans to add the capacity of another 200 units by 2016.

It is also looking at localising the product ion of the same to upto 60 percent Currently, Terra is built on the platform of Mahindra and Mahindra’s Genio. PCP is also looking at other options, such as Tata Motor’s Xenon as an alternate platform for the vehicle.

The vehicle which is priced between the range of `31-37 lakh is designed by Ven Tech. The company claims that it can accommodate seven people (including the driver).

The vehicle has luxurious interior design. The living area can be adjusted to a bedroom with capacity of five peo-

ple. It is fitted with all required facilities like air conditioner, heater, refrigerator, microwave, wash room, shower, and shelves, stereo and multimedia system.

It has a reverse camera to assist the driver to drive reverse with a monitor on the front console.

PCP plans to export the motor home to the neighbouring countries in the subcontinent like Nepal thought the primary focus will be on the domestic Indian market. Talking about competition, Poddar said, “Most motor homes that are built on the similar concept use tempo travelers as the platform which is not comfortable. Hence Terra will have no competition from them. We have started a new segment all together.”

The company also plans to enter caravan parking business and is in discussion with some of the state governments who focus on tourism. In order to sell the motor vehicle, it has some channel partners. Howevr, in case of inst itutional customers, it plans to take care of the sales itself.

NEWS

(L-R) Sushil Mehta, MD, Jain Jubilant Nissan; Manoj Kumar, VP Operations, Hover Automotive India; Kiminobu Tokuyama, MD, Nissan Motor India; Ashok Mehta, Chairman, Jain Group of Companies Photographs: Akmal Rahman B

Nissan inaugurates second dealership in Chennai Our Bureau

NISSAN Motor India formally inaugurated its second dealership, Jubilant Nissan recently in Chennai. Managing Director, Nissan India, Kiminobu Tokuyama, inaugurated the dealership along with the Vice President of Hover Automobiles India, Manoj Kumar, which is Nissan’s sales and marketing partner in India.

"We are gearing up for a new phase in our business in India with an array of new models and innovative marketing campaigns. We have entered an exciting phase in our journey in India, with locally made Micra and Sunny available in the market and the new

model Evalia getting ready to hit the market very soon" Tokuyama said during the event.

Jubilant Nissan has a large facility, which covers around 10,000 sq ft of area and is conveniently located at a prime location in Egmore, and easily accessible to the customers in Chennai and across Tamil Nadu.

Nissan has planned to open 100 dealerships by next year and is aiming to sell one-lakh units by 2013; So far it has 47 dealers in the country. The company is already exporting Micra to many countries and it will be commencing exports of Sunny by end of March to Middle East market.

"Increasing customer demand for

our products has led to expanding our presence across the country faster and this dealership opportunity provides us with as great platform for replicating our high standards in Tamil Nadu" Manoj Kumar said during the inauguration.

According to the company, its first appearance at the Delhi Auto Expo has marked a significant milestone in Nissan’s presence in India. The newly unveiled urban utility vehicle in Auto Expo, Evalia is expected to launch in the middle of this year. With its launch, Nissan will be manufact uring three models in India and selling a range of six vehicles, with the other three being imported.

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COVER STORY

Delphi casts a wider

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COVER STORY

A Range Of Delphi Products

T Murrali & Nabeel A Khan

TEARING into the hullabaloos over the below-par crowd management at the 11th Auto Expo in Delhi, the high level team from Delphi Corporation who visited India at the time was able to peek into the ‘spectacular opportunity’ lying in the country. “I was expect ing the Expo to focus on low-cost cars, but what we saw was essentially that the market is exploding with innovation and a lot of medium types of cars having a lot of electronic technology… it is totally different from what I had thought,” said the President, (Product & Service Solutions), Delphi Corporation, Lucia Veiga Moretti.

With a decade-long stint in India, the products and service solutions division of Delphi Automotive Systems in India is shifting gears to get to the next level of business—perhaps to plough the Indian aftermarket deeper to reap a bountiful harvest. Speaking to Aftermarket, Moretti said, “My expectation is that in the next five years we will grow by a minimum of three-folds. It will also support Delphi Corporation’s vision to get one third of its revenue from Asia Pacific region by 2015.”

Asking her to elaborate on the company’s plan she said the action in the direction has already started with float-

ing a joint venture—Alliance Friction Technology—a partnership with a company in India called Roulunds, through which it is launching brake pads and linings. The plant is in Sonepat near Delhi. “With this launch we get about 70 percent of market coverage in the passenger car segment. We are going to continue developing more applications so that we get about 95 coverage in the market. The next major step is to bring Delphi Service Centre (DSC) in India,” she revealed.

Elaborating on the concept, Moretti said that DSC is already a success model in Europe and North America, and is mulling options to roll out this business in India. Seeking the roadmap for this business she added, “At this point in time, our offerings are meant

for passenger vehicles.”

The Vice President, Global Diesel Aftermarket DPSS, Delphi Diesel Systems, UK, Mike Rayne felt, “Globally we have huge business for aftermarket in the commercial vehicles segment. Since all the commercial vehicles in India are run by diesel it is easier for us to support the market. We have a joint venture with Lucas-TVS called Delphi- TVS, which is catering to fuel inject ion systems. The acquisition of Hartridge last year also focuses on providing service and test facilities including test benches in India.

We have the infrast ruct ure in and when the vehicles get launched, we can offer our commitment to give the right service. Typically, in the fi rst two years the vehicle is with the dealers for aftersales service. As the age of vehicles progresses from three to five, the customers move out of the OEM community in to the independent aftersales service and their expectations are at different level of service matching the age of the vehicle. We are trying to add value to the market by creating the infrast ruct ure.”

According to Moretti, Delphi will be creating infrast ruct ure that is being able offer test lines and local service so that there is a solution to the entire lifecycle of the product.

The key object ive for Delphi is to

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COVER STORY

provide not only product s, but services.

Alluding to the name of its division— Product and Service Solutions, she said the product is just one of the components. “We will provide training and

assistance to our customers ensuring that the installers have capability to diagnose and fi x the problem and make sure that the vehicles leave the garage in a safe condition. Thus we under-

stand that this is part of the job that we have to do in India.”

Delphi already has about 5,000 DSCs around the world. Asked how these centres funct ion, she replied that

Lucia Veiga Moretti, President (Product & Service Solutions), Delphi Corporation Mike Rayne, Vice President (Global Diesel Aftermarket DPSS), Delphi Diesel Systems, UK Roulunds, through which it is launching brake pads and linings.

Lucia Veiga Moretti

Since how long is Delphi present in India’s aftermarket? How is this business set to grow in the future?

Moretti: We are in the aftermarket for the last ten years. India is such a big opportunity for us and we would like to explore to expand our aftermarket business.

What is the object ive of your visit?

Moretti: The object ive is to first understand the potential of the Indian auto market. Secondly, we have an aftermarket business that has been developed over a period of time. We are bringing more and more products and services that can be offered to the Indian market.

Tell us about your recent act ivities?

Moretti: We had a customer event during the Auto Expo and close to 70 customers from across the country and few from Sri Lanka participated in it.

We launched 31 radiators, compressors and oxygen sensors. We also made the announcement on our joint venture, Alliance Frict ion Technology—a partnership with a company in India called

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AFTERMARKET FEBRUARY 2012

What is the next step for you in the Indian aftermarket?

Moretti: We are currently st udying the market in India to introduce Delphi Service Centres, which helps the customers to get authentic service for the products manufact ured by Delphi.

In which markets do you have this kind of business?

Moretti: We are presently in Europe and North America. We are st udying the market in China. We will be starting this business in South America.

Is there a specific agenda for India, since the vehicle parc is diversified?

Also would the service centre be confined to passenger cars or CVs? Moretti: The focus of the service centre will initially be passenger cars but that is not the closed door.

Obviously Delphi has significant business in CVs and it is the matter of expending the concept to CVs. Rayne: The concept will embrace hub and spoke model where the spoke is the primary diagnost ics for passenger cars. The needs of passenger cars and CV segments are different. We are not going to do the service but we will provide the means to do the service.

Moretti: We are not going to be a garage; instead we are going to train the garage to diagnose, to identify exact ly the products that need to be changed / replaced or fi xed.

Mike Rayne

Will it be multi-brand third-party vehicle service stations?

Rayne: Delphi Service Centre will be a garage that is authorised by Delphi to carry out service on products manufactured by us. However, the garage is free to service non-Delphi parts too. We are not going to limit them to just Delphi.

By this way, we are providing a much greater level of flexibility.

When do you see Delphi Service Centre becoming a reality in India?

Moretti: We are going to plan during this year and perhaps create infrastructure subsequently. Our objective is to cover as much as we can of the whole market.

Would you be looking at co-branding options?

Moretti: Our focus is mainly on Delphi products. However, though we do not manufacture entire product range for cars, we do establish partnership around the world. Recently, we announced a JV with Teknorod in Turkey that makes steering and suspension products. This will help us to extend the market coverage.

COVER STORY

Ramesh Rao, Director, Indian Subcontinent, Delphi Product & Service Solutions

it is an authorised Delphi garage, and “we audit and authorise the centre after imparting our training programme so that that they can offer service to the vehicles in the products that we are in.” Seeking the progress of the project in India, she said the company is currently st udying the market in India to introduce similar service centres. It is necessary to have supporting infrast ruct ure facilities when service centres are launched.

Delphi’s JV partner, Lucas-TVS has an aftermarket arm called Lucas Indian Service supporting the aftersales requirements of components (like diesel inject ion systems) manu-

fact ured by them. When Aftermarket inquired about whether Delphi would be looking at associating with them, Moretti answered, “We have not discussed anything specific but eventually we would. One of the things that we call is ‘soft franchising’—processes to identify the garage, develop, train and certify—so that they will have our logo on their name boards. Th is concept is successfully working in Europe.”

Country Director, Delphi Product & Service Solutions, Ramesh Rao, said the company is trying to add value to the market by creating added infrast ruct ure as it should be able to offer technology, training and hotline; hence the life of the vehicle is enhanced. DSC will get into operations once the company expands its product portfolio, which currently covers around 70 percent of the requirements of passenger car segment. In the current year, the company will be expanding its products range in several component segments.

It plans to launch around 25 parts numbers / applications so that it will have more number of products available at the service centres. Since it cannot manufact ure every single product for every car, the company is developing partnerships around the world and India especially through joint ventures

to manufact ure different ranges of products.

Echoing Lucia’s observations on the vehicles displayed at the 11th Auto Expo, Rayne agrees that the technologies were at par with those showcased at European show. One of the other excitements for Delphi was Mahindra & Mahindra’s acquisition of SsangYong Motor which is one of its key customers.

It provides high level of technologies to the Korean SUV manufact urer. For Delphi, this is a clear message that a global vehicle entering into this market with Delphi technology gives a great push. The company also views that India is moving in the right direction where there is a focus on energy conservation and environmental pollution.

Going forward, Delphi is looking for more partnership and joint venture opportunity in the country. Though it will be open to import products from its other manufact uring locations outside India, it will be focussing mainly on local manufact uring centres due to cost competitiveness. Currently, the company has four manufact uring operations in India making products for OEMs and aftermarket products. It is looking at expanding its current manufact uring base to support the increasing demand in the aftermarket.

FEBRUARY 2012 AFTERMARKET

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SPECIAL REPORT

Delegates At The Asli-Naqli Pavillion

Asli Naqli at Our Bureau

CONTINUING its fight against spurious parts sold in the automotive aftermarket, Automotive Component of Manufact urer’s Association (ACMA), with the support of its members organised the ‘Asli Naqli’ show, awareness campaign against the counterfeit spare parts which are a menace to business, economy and also the society.

While most of the vehicle manufact ures were busy showcasing their new models and component manufacturers updating their customers about their new innovations, the ‘Asli Naqli’ Pavallion near the Helipad in Pragati Maidan, attracted attention not only of the stake holders but also that of the public who came to visit the eleventh Auto Expo 2012.

The show saw participation from 16 leading component manufacturers to create awareness against counterfeiting and display the difference between genuine and fake products to promote the cause of industry in its fight against counterfeits.

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AFTERMARKET FEBRUARY 2012

Auto Expo 2012 The pavilion also had an Intellect ual Property Rights (IPR) Cell, to offer advisory to an exhibiting company against display of its counterfeits by any infringing company. The show highlighted the automotive industry’s initiatives to check and curb the malpract ices of issuing the spurious replacement parts which have caused losses of revenue to the Government.

Each participating company had their stall at the pavilion. They demonst rated the differences between fake and original parts. By demonst rating the difference, the show also attempts to direct the consumers towards the genuine parts, manufact ured by OEMS (Original Equipment Manufact urers).

The issue of the sale of counterfeit parts poses a serious concern to the automotive industry. An est imated 36 percent of the replacement products sold is spurious. According to a joint st udy released by ACMA and Ernst and Young, around 20 percent of all road accidents in India are direct ly or indirect ly attributed to the use of coun-

terfeit automotive parts.

The st udy also said, the year 2010 reported 1.33 lakh facilities, a seven percent increase in deaths due to roads accidents this year. In the past, over 500 raids have already been conducted by the ACMA in order to prevent the sale of counterfeit products. ACMA extended the campaign against counterfeit components by launching a nationwide drive for usage of genuine parts through road shows and SMS campaigns.

The stall was inaugurated by Joint Secretary, Minist ry of Heavy Indust ries & Public Enterprises, Ambuj Sharma.

“The Asli Naqli show will see 16 leading component manufact urers participating to create awareness against counterfeiting and display the difference between genuine and fake products to promote the cause of industry in its fight against counterfeits. He urged the public to support the initiative and visit the pavilion,” President ACMA, Arvind Kapur said during the inauguration ceremony.

IN CONVERSATION

Unity is profitable for dealers There is a strong need to modernise the system, which is an ongoing issue that concerns dealers all over the world. The representative of the world’s only consortium of dealers in Italy, Maurizio Sala deliberates on the formation, structure, benefits and viability of such a module in India. Speaking to Nabeel A Khan, he said that the Italian consortium will be happy to share know-how to implement the module in India.

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AFTERMARKET FEBRUARY 2012

IN CONVERSATION

Can you elaborate on the consortium of dealers in Italy?

Th is is an experience developed in Italy, and at the moment this is the only country where the dealer’s consortium works. Every consortium is independent and has a region allocated to it. However, the functioning of all the consortia is identical. The association of the consortia is a non-profitable organisation, which doesn’t act for the profit but rather welfare of the dealers and gives impetus to smooth business transaction. The consortia help to increase the bargain value of the dealers by bringing all the dealers together. The suppliers and other people support and provide better deal as they get huge volume of business from one point.

How are the financials of the consortia managed and how does one become a member?

The dealers will profit with absolutely no investments. Th is is revolutionary because every dealer owns a stake in the consortia for free but he must have to contribute to the purchase of the vans (the van is used for supplying parts to the dealers) and payroll of the employee of the consortium. All the costs are divided amongst each dealer in equal parts. The other factors—like the cost of parts bought will be depending on the invoices that a dealer generates every month.

What are the advantages of buying from the consortia?

The consortium provides a cost benefit in the spare parts business to the dealerships. Now-a-days dealers sell around `one million worth of spare parts through the consortium and saves five percent cost which was spent just in the vans, before the consortium existed. Apart from that, there is coop-

eration between dealers of each brand.

The main object ive is to sell genuine parts to independent repairs, independent bodyshops and also to authorised shops and workshops. For instance, if I am a Tata dealer and take a used car from Mahindra & Mahindra, when I want to repair the Mahindra vehicle, I can buy the parts via consortium from another dealer with a discount and get that delivered. We have over 700 dealers members and they serve 12,000 workshops which is massive. With all this we jointly go to the insurance provider, tyre makers, oil producers, suppliers, loan providers and bargain for the best deal.

How did the idea of forming such a consortium come about?

Initially, it was intended only to dismiss the vans of the dealers and develop cooperation between the dealers of different brands and the same brands especially. However, when the dealers understood that staying together, would give better business, they lived with it and explored more and more opportunities. However, it is intended not only to develop profit margins of the dealer but also to manage and control the market in every area.

Is it suitable for India, looking at the challenges here especially in terms of training?

The problems of the Indian market are exact ly same as that of Italian, French, German and American markets. The consortium gives training and access to the direct information from the manufact urer. I believe that, yes, there are different realities but the problem of the dealers is exact ly the same. All over the world, the approach to the business and customer is same.

You might have a different future and different expectations here because you are a growing economy with a lot of

young customers buying cars for the first time. We are ready to share the know-how with Indian dealers to introduce the consortium module here.

Do you think the used car business holds a greater opportunity for dealers?

The market of the used car and the spare parts business is very important.

A substantial part of the profit of the dealership comes from here. They must not focus only on the new cars as the revenues on the new cars are moderating. Last year, more than 60 percent of the dealers in Italy suffered losses and the other 40 percent that earned the money only earned an average of 0.4 percent of all the volume of trade.

Do you think this kind of module can help curb the counterfeit products?

Absolutely yes; it was mainly developed to be competitive against the non-original spare parts and against independent dealers of spare parts because ten years ago, when it st arted, the aftermarket counterfeit did not exist . However, now the st rongest competitors are the nonbranded and independent sellers of spurious product s.

Customers come to the consortium if they need original spare parts, because in certain areas, dealers are not allowed to sell the parts to independent customers direct ly, but only through the consortium. Th e independent bodyshop and workshop providers also have to buy the parts through the consortium only.

Suppose one doesn’t have a branded workshop, then he could buy the part by calling the nearest dealer and the consortium procures the parts and delivers to his bodyshop or workshop.

Do the consortia support each other?

Yes, there is an inter-consortia serv-

FEBRUARY 2012 AFTERMARKET

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IN CONVERSATION

(L) Gnanvatsal Swamiji, (Centre) Maurizio Sala & Nikunj Sanghi at the inauguration of Auto Summit

ice. Suppose a consortium has been allocated in a region and a customer comes with a demand of a particular product, which it doesn’t have, then it can simply call the neighbouring consortium and the consortia will deliver the product direct ly to the customer within 48 hours. In ten years, there has been quite a change in the aftermarket in Italy and Europe over the world especially in the last two or three years and the aftermarket.

How does this give an edge over spurious products?

Non-original spare parts or counterfeits as you call them, don’t have

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AFTERMARKET FEBRUARY 2012

any kind of warranty format that the brands have; it’s not possible to compete with the cost and discount by the non-original parts. The only way to be competitive is to propose a warranty, timely delivery, correct discount or a system of payments after two to three months depending on the agreement which the consortium offers. Suppose, an independent workshop has a problem in repairing a Tata vehicle and he doesn’t have access to the official Tata repairing then if you work with the dealer of the consortium, you can have access to original spare parts and have description of how to retrofit them.

Why is the profit of dealers getting trimmed?

The automotive segment is a very conservative and poorly oriented to the innovative system. We are working exact ly as we were 20-years ago. And this is the same problem that you have everywhere.

There are also some manufact urers but not spare parts dealers who are trying to develop innovation—I mean car sharing, temporary showroom, new system of CRM, new procedures when the customer is entering a dealership.

However, the number of innovators in the automotive indust ry is low, and the system is getting older and older.

SPECIAL REPORT

Interactive Session With PV Manufacturers

Seventh Auto Summit shows the way to manage crisis effectively Nabeel A Khan

THE 7th Auto Summit organised

by FADA in Delhi highlighted the theme ‘Shifting Gears, Terrain Ahead’.

Addressing the audience, Deputy Chairman, Planning Commission, Dr Montek Singh Ahluwalia iterated, “The mood of the industry is unnecessarily negative; the fiscal 2012-13 will be a significantly better year but I cannot say by how much… I am sure the Finance

Ministry will be doing something for the auto industry to revive the economy.”

He continued, “The current stagnation in the auto market is transitory and the Indian automotive market is going to grow in the medium and long run; riding on the growing economy, rising aspirations and disposable incomes of the middle-class households and people from rural India.”

Speaking about the current slack in economic growth, Ahluwalia said this

was primarily due to developments in Euro zone. Allaying fears, he added that the economy was on its way back to the high growth trajectory as the inflation will drop to seven percent by March and the rupee stabilising against the dollar. “It is not likely to reach the growth rate of nine percent in the next fiscal but we will st rive to do much better than seven percent,” he said.

Expressing confidence on the future of the Indian automotive market, Vice FEBRUARY 2012 AFTERMARKET

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SPECIAL REPORT

A Cross-Section Of The Audience

Chairman, Mahindra Group, Anand Mahindra said the automotive market was at a take-off stage and would soon be in the league of top five producers of automobiles in the world. Referring to the moderation in growth at present, he said, “When the market hits the bumpy road, we need not get depressed but be ready to take the challenges head on.”

Managing Director, Bajaj Auto, Rajiv Bajaj said that playing in a specialised and focused area will entail higher rate of success. SIAM President and Chairman, Eicher Group, S Sandilya said that the automotive industry in India has made long strides in all facets and the proof of the pudding lies in the presence of all global majors in the country and the massive response to the 11th Auto Expo. With automotive sector going through the transformation constantly, building and strengthening relationships an ecosystem would be the way to tackle the challenges.

The single biggest challenge for the stakeholders in automotive sector, which emerged from the deliberations, is the shortage of trained manpower. A

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AFTERMARKET FEBRUARY 2012

message that emerged loud and clear was that customers’ loyalty cannot be taken for granted with growing awareness and all-pervasive internet and IT. Addressing the challenges of shortage of manpower and customer relations required out-of-box thinking. Instead of the traditional practice of employing people, we should employ people

with aptitude, attutude and passion for automobiles. Students and housewives could be inducted as part-time workers.

Likewise, extensive use of social media networking and internet could come handy for constantly engaging the customers, Anand Mahindra and industry leaders opined.

President, FADA, Nikunj Sanghi while delivering his address said, “With a combined turnover of around `360,000 crore, auto retail is three to four times the size of rest of organised retail. The unfortunate part is that while the rest of organised retail steals the attention of the government, politicians and the media alike and hogs headlines with unfailing regularity, auto retail hardly gets the attention it deserves and has no nodal ministry in the Central government to address its concerns.”

Earlier during a motivational session for the young generation, Gnanvatsal Swamiji of Swaminarayan Temple, advised the dealers, new entrants in auto retail and aspiring youngsters to work hard and follow ethical practices in business. No business can survive and sustain for long without honest y and ethics, he concluded.

(Centre) Dr Montek Singh Ahluwalia with (L) Rakesh Jain, Committee Member, FADA and (R) Nikunj Sanghi, President, FADA

CUTTING EDGE

Next-gen technology to screen cars Akmal Rahman B

NANOTECHNOLOGY has become the buzzword of any application in the indust ry; be it energy, environment, health, agriculture, consumer goods and automation. Considered to be a future technology, it aims at making things 'ever smaller and ever

faster'. In so far as the Indian scenario is concerned, the development of nanotechnology is at its nascent stage.

However, the government and private inst itutions are coming out with new and innovative developments in the area of nanotechnology.

Auto sector being a major user of technologies, has a significant potential

for the use of nanotechnology. It can be used in a plethora of automotive components and ancillary products such as car bodies, windows, paint, wear resistant tires, ultra-thin glare layers for windows and mirrors.

The Chennai-based Pureshield Impex, manufact ures surface coating and antimicrobial products, and A KFZ Car Glass Sealant By Pureshield

FEBRUARY 2012 AFTERMARKET

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CUTTING EDGE

The car glass sealant repels water and impurities, and makes it easy to clean. When applied to automobile windscreen, it enhances visibility while driving, especially at night and during rain

has introduced KFZ car glass sealant coating materials using chemical nanotechnology. KFZ car glass sealant can remove the dirt, bugs, ice and other contaminants on windows and windscreen. It also acts as an effect ive rain repellent and rain water beads and simply run off while driving. During rains, there is no need to use the windscreen wipers at speeds of 80 kmph.

In a recent interact ion with Aftermarket, Director, Pureshiled Impex, Riyaz Mohammed Rafique said "Pureshield was set-up with the object ive of bringing the benefits of technological advancements happening all over the world into emerging markets, faster than before. We identify new technologies and its potential benefits, and develop products that help realise those benefits".

Elaborating about the car glass sealant, he added that it repels water and impurities, and makes it easy to clean.

When applied to automobile windscreen, it enhances visibility while driving, especially at night and during

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AFTERMARKET FEBRUARY 2012

rain. Pureshield develops many coating products for a variety of surfaces, which impart specific properties to the surface, as per the need and are customised for South Asian and Indian conditions.

A nanotechnology-based coating is up to a 100 nanometers in thickness, thereby the application on any surface will not reflect any changes in its physical appearance. However the surface gets a thin invisible coating with the desired properties like hydrophobic, oleo phobic, dirt resistant properties, which also gives an easy-to-clean effect to the glass.

The company has been working on KFZ car glass sealant for over two years. It was tested in different modes of delivery with about 100 drivers. "We got several positive and negative feedback that had helped us improve the quality of the product, work out the best way of delivery and to standardise the method of application," he added.

Usage And Application The product comes with three sachets, namely cleaning cloth, sealing cloth and

polishing cloth in addition to a pair of unsterile surgical gloves. According to the company, the surface should be cleaned thoroughly of dirt, oil and grease deposit by rinsing with water and wipe it dry.

The glasses are cleaned using the cleaning cloth and leaving it dry before applying the sealant. Once the glass gets dried, the sealing cloth with moistened sealant has to be applied distributing the sealant evenly on the surface with circular movements on the car glass. At the end of the application it's recommended to polish the surface with the polishing cloth and dry it minimum for five to six hour before using the vehicle.

According to him, the sealant will last for a period of six months to one year and repeating the applications will increase the life of the coating. The product is priced at under `900 for one windscreen.

The company is also planning to introduce sealant for helmet visors, coating for car body, alloy wheels, coatings for leather, fabric seats and carpets over the next two years.

ADEA

“The challenge is to earn the loyalty of the customer” Our Bureau

THE knowledge of today’s customer when he walks into a showroom is much more than what it used to be.

Some of them are even more aware about the specifications of various vehicles than our sales people. Such a customer cannot be taken for a ride— said President FADA, Nikunj Sanghi during a panel discussion in reference to the evolved customer behaviour in this age of the internet.

The discussion was held during the third edition of the Automotive Dealership Excellence Awards (ADEA), organised jointly by Federation of Automobile Dealers

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AFTERMARKET FEBRUARY 2012

Association (FADA) and Auto Monitor.

The gathered delegates witnessed an effect ive debate on the manufact urer-dealer relationship in the Indian scenario vis-à-vis globally. While the dealers expressed concern about the relationship between the two stakeholders is increasingly becoming transact ional, the manufact urers reiterated the need for retail partners to bridge the gap prevalent in areas of customer service.

Taking the discussion further, Director, Volkswagen, Neeraj Garg pointed out that the main challenge for retailers and marketers is to earn the loyalty of the customer, who is educated and well informed and has the choice

of exploring deals being offered at the multiple options available to them. For this reason there has been remarkable improvement in the performance of the dealers on the sales side though a lot needs to be done when it comes to the service side of the business. Even the dealers of top end cars need to bridge this gap.

Executive Director, Ashok Leyland, Rajiv Saharia differed with Garg on the issue of loyalty of customers in the commercial vehicle segment. “The involvement of the dealership with the customers in the CV segment is more intense than the passenger vehicle and hence it is not easily broken,” he informed. However, he agreed that

ADEA

Delegates During The Panel Discussion

since the machines in the CV segment are for the purpose of generating income, the service has to be remarkable.

When asked about a brand’s failure to retain its customers, because of the incapability of the manufact urer to produce a model to customers’ satisfact ion rather than the inability of the dealer, Director, Marketing and Sales, Hyundai Motor India, Arvind Saxena said that the differentiation between models could not be very huge, but what is crucial is the way the customer has been treated at the front office by the dealership, which can bring him back to the brand. The loyalty is for the dealer not for the model.

President, Marketing, TVS Motor Company, HS Goindi, indicated that the major challenges are faced by two-wheeler manufact urers. “The twowheeler customer changes every three years. It is a challenge for a manufact urer to assess these changes and foresee the requirement three years in

Although there has been remarkable improvement of the performance of the dealers on the sales side, a lot needs to be done when it comes to the service side of the business. Even the dealers of top end cars need to bridge this gap

advance,” he said. Since the prime reason for purchasing a two-wheeler is commuting, the challenge for the dealer lies in providing service as fast as possible. This is also triggered by the nature of the Indian driver who brings the vehicle to service centre only when it is in an extremely bad condition.

The discussion took a heated turn when the topic of relationship between the two stakeholders was brought in.

While the dealer community is worried

as the relationship is becoming more transact ional, the manufact urers viewed that the dealer partners need to incorporate professionalism in their process in order to achieve the common goal of retaining customers.

Garg said that his company believed not in selling dealer margins to the retail partners but in selling business opportunities, which can add value to them. He said, “No dealer has asked for higher margins in the last few years; they have always asked about ways to improve their bottom line; they look for support on training, education, recruiting manpower and creating infrast ruct ure.”

Ford India’s Nigel Wark agreed with Garg and said, “Our job is to work with dealer bodies in facing challenges like the cost of real estate, finance and so on, rather than worrying about higher margins. The cost of interact ion with each customer has to be optimised.”

Saxena viewed the association between the two like a marriage— “where you get into it after you think a lot but when you get into it you st ick to it”. Th is is applicable for manufact urers and retailers, both of them are answerable to the customers.

Director, Frost and Sullivan, VG Ramakrishnan concluded that customers are the dictators as they can hop between dealerships to get the best deal. He also st ressed on the need to employ technology in order to receive honest customer feedback. On the vision of Dealer 2020, the manufact urers unanimously agreed that in an era when customers are so demanding, automotive dealerships need to excel in all areas including sales, service, insurance or finance to lure them. The need for benchmarking in systems was stressed upon. Agreeing with them Sanghi said, “Corporatisation of the dealership is the future and the day is not far when retailers of national level will emerge.”

FEBRUARY 2012 AFTERMARKET

35

ADEA

Industry captains converge at third edition of

ADEA

Automotive Dealership Excellence Awards (ADEA) 2011, organised jointly by FADA and Auto Monitor held in New Delhi on January 9, brought together the high and mighty of the autombile industry. The evening was filled with fun and excitement as dealers interacted with OEMs in a freewheeling chat to understand each other’s concern Nikunj Sanghi R Seshasayee and pain areas as well as forge FADA President Vice Chairman, Ashok Leyland new relationships.

Given the current uncertainity in vehicle sales, one of the major concerns among dealers was the effort made by OEMs and other stakeholders in reviving sales and clarity from OEMs on their future outlook and strategy.

Moreover, the process converged on areas of mutual concern like nature of relationship between dealers and OEMs, rising cost of conducting business, manpower and service quality.

Dr Pawan Goenka T Murrali addressing the gathring at the ADEA Editor, Auto Monitor addressing the dealers With major concerns aired during the panel discussion and in the later interaction during the course of the evening, dealers promised further introspection and willingness to implement strategies that could deliver customer loyalty and trust. ADEA has reaffirmed its status as the premier award of the automobile industry.

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ADEA

Photographs: Dileep Prakash

CATEGORY DEALER NAME 2W Sisodia Automobiles 2W Golden Motors 3W JS Fourwheel Motors 3W Kanakadurga Motors 4W PP Automotive 4W Bhandari Automobiles CV Perfect Auto CV RajesH Motors CV Nidhikamal Automobiles Sales Satisfact ion Rajshree Automotive Service Satisfact ion TR Sawhney Motors Employee Satisfact ion SJB Automobiles Safety Initiative St Antony’s Motors Safety Initiative Speed Autotech CSR Initiative Susee Automobiles CSR (Special Recognition) TV Sundram Iyengar & Sons Green Initiative Kalyani Associates

STATUS Dealer Of The Year Most Aspiring Dealer Of The Year Dealer Of The Year Most Aspiring Dealer Of The Year Dealer Of The Year Most Aspiring Dealer Of The Year Dealer Of The Year Most Aspiring Dealer Of The Year Most Aspiring Dealer Of The Year Across All Categories Across All Categories Across All Categories Across All Categories Across All Categories Across All Categories Across All Categories Across All Categories

BRAND Hero Motocorp Hero Motocorp Mahindra & Mahindra Piaggio Vehicles Mahindra & Mahindra Maruti Suzuki Tata Motors Commercial Vehicles Ashok Leyland Tata Ford Maruti Suzuki Mahindra Navist ar Tata Passenger Cars Chevrolet Mahindra & Mahindra; Ford;Volkswagen; Porsche; Bajaj Mahindra & Mahindra Honda Motorcycles & Scooters India

TR Sawhney Motors bags the award for Service Satisfaction Index

SJB Automobiles bags the award for Best Dealer on Employee Satisfaction index

St Antonys Motors bags the award for Safety Initiative

Speed Autotech also bags the award for Safety Initiative

FEBRUARY 2012 AFTERMARKET

37

ADEA

38

Susee Automobiles receives the award for CSR

TV Sundaram Iyengar & Sons receives special recognition for CSR

Kalyani Associates recognised for Green Initiative by Hashit Rawal, President, HOEC Bardahl India

R Seshasayee, Vice Chairman, Ashok Leyland (L) and Dr Pawan Goenka, President, FEAS, M&M presenting the award for the Most Aspiring Two-Wheeler dealer to Golden Motors

R Seshasayee and Dr Pawan Goenka presenting the Two-Wheeler Dealer of the year award to Sisodiya Automobiles

Kanakdurga Motors bags the award for the Most Aspiring ThreeWheeler Dealer

AFTERMARKET FEBRUARY 2012

ADEA

JS Fourwheel Motors bags the award for the Three Wheeler Dealer of the Year

Sandeep Singh, Dy MD, TKM presenting the award for the Most Aspiring CV dealer to Nidhikamal Automobiles

(L) Nikunj Sanghi, FADA President & Sandeep Singh, Dy MD, Toyota Kirloskar Motors (centre) presenting the CV Dealer of the Year award to Perfect Auto

Rajesh Motors awarded the Most Aspiring CV Dealer of the Year by Nikunj Sanghi & Sandeep Singh

PP Automotive bags the Four-Wheeler Dealer of the Year award

Bhandari Automobiles wins the Most Aspiring Four-Wheeler Dealer of the Year award

FEBRUARY 2012 AFTERMARKET

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ADEA

“You should have an exit policy” R Seshasayee, Vice Chairman, Ashok Leyland

Our Bureau

THE increasing prices of real est ate pose a threat on the profitability of automotive dealerships. And this concern featured prominently during the panel discussion organised as part of third edition of the Automotive Dealership Excellence Award (ADEA). Delivering his address, the Executive Vice Chairman, Ashok Leyland, R Seshasayee said, “Real estate is going to be very important and we have to learn as to how frugally and how product ively we can use the space we have. Vertical expansion

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is very important.” Th is is also true with the manpower; the dealers need to be ensuring that how can they make them highly product ive and give maximum output. The communication with the customers and the mass-media communication should focus on the message, which is unifying in a muchdiversified kind of a market like India, he said.

Responding to the resonating voice of the dealers for an exit policy during the third edition of ADEA, Seshasayee said, “You can have, and should have an exit policy; you should not be in an inharmonious relation-

ADEA

Delegates During The Panel Discussion Nikunj Sanghi, FADA President Addressing The Audience

You can have, and should have an exit policy; you should not be in an inharmonious relationship, because that is unhealthy for both the partners ship, because that is unhealthy for both the partners.” The relationship is not built merely by dealers coming in and attending the weddings in a customer’s family but should be more than that.

It is data mining—underst anding of customers’ habits, understanding the behaviour of the customers and all of

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this is possible with the help of technology.

Having the details of symptoms of individual customers as to what kind of product he/she would look at and what he/she will buy is more important. To sense the relationship—this should be the uniqueness of the brand value of the Indian dealers. Th is kind of relationship is required between the dealers-customer and dealer-manufact urer.

On the corporatisation of automobile dealership, he said, “Large dealerships with pan-India presence is possible, but the reason why most OEMs have a family person running an outlet, is just to ensure that you don’t loose your personal touch with the customers.”

While FADA President, Nikunj Sanghi, during his speech, empha-

sised on employee satisfact ion said, “It needs no reiteration that in today’s competitive environment, employees’ satisfact ion is the single most important factor that can make or break an automobile dealership. The growth and customer satisfact ion go hand-inhand. It is employees’ satisfact ion that can lead to the customer satisfact ion, which in turn, leads to the growth and development of any business.”

He added that ADEA, initiated jointly with Auto Monitor two years ago, is being carried forward with added zeal and zest , as the number of nominations received for this edition of awards suggests. “The number of applications for the awards has been increasing as we have moved along making it amply clear that the awards are growing in popularity and drawing increasing attention,” he added.

ADEA

The method to ranks CREDIT Analysis and Research (CARE Ratings), is a premier credit rating and information services company promoted in 1993 by major banks / fi nancial inst itutions in India.

CARE Ratings is recognised by the government of India and all regulatory authorities including the Reserve Bank of India (RBI) and Securities and Exchange Board of India (SEBI) for its rating and IPO grading services.

The company has significant presence in all sectors including banks/fi s, corporate and public fi nance. In last few years, CARE Ratings has also est ablished international footprints by setting up the only licensed rating agency in Maldives. Furthermore, it is also providing technical assistance for setting up rating agencies in Mexico, Ecuador, Bangaldesh and Nepal. Until 30June, 2011, coverage of CARE Ratings has extended to more than 10,644 entities with a total value of `33,062 bn. It has been market leader in rating of debt inst ruments floated by various Banks/FIs. Similarly, it also retains the leadership position in IPO grading amongst the fraternity in India.

The company is a full service rating agency and offers all products offered by a rating agency viz. Issue Ratings, Bank Loan Ratings, SME Ratings, Project Gradings and Equi Gradings.

CARE Ratings has a dedicated research division that covers automobile sector extensively with reports on all segments viz. commercial vehicles cars, two-wheelers, tyre and

auto ancillaries.

Designing Parameters Dealership award is an innovative concept. CARE has been associated with ADEA since its inception in 2009. CARE Ratings’ core st rength lies in demonst rating analytical prowess and rigor in rating and rank-

ing assignments which has helped in offering unbiased third-party assessment to the winner’s select ion process. Th is has enabled it in fulfi lling the role of a Knowledge Partner with utmost ease and proficiency.

CARE Ratings conceptualised and developed a scientific methodology whereby subject ive parameters

FEBRUARY 2012 AFTERMARKET

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ADEA

Ranking Methodology

• •

Design of evaluation forms i.e questionnaires for all award categories.

Developing the scientific quantitative model for assessment of the evaluation forms.

•

Eliminating all such nominations where the number of responses received under each parameter index was below seven.

•

Parameter weights (on a scale of 100) were assigned to the six award parameters index ie PE, SE, EF, CSR, GI and SI in order of their relative importance in the entire evaluation process.

•

Developing a five-point scale ranging from “Poor” (1)-“Average” (2)-“Good” (3)-“Very Good” (4)- “Excellent”(5) in order to capture the feedback and satisfact ion index of the respondents.

•

Each quest ion in respective category further had sub-options covering various parameters on the survey.

•

In view of the criticality of certain quest ions as against the whole universe of quest ions, each question and the respective sub-options were assigned a quest ion weight and an option weight.

•

Score for each parameter index per respondent was arrived by totalling the product of each quest ion score (answer * option weight) and question weight.

•

For the respect ive dealer–average of the above score w.r.t to no. of respondents were considered.

•

To arrive on a consolidated score—respective parameter scores for each dealer were added.

• •

Nominees were short-listed based on the top five consolidated scores.

•

The jury with its vast experience and immense wisdom, provided a cutting edge in the final select ion process of the short-listed nominees.

•

Th roughout the entire process, CARE’s role did not extend to either validate the data compiled or check the authenticity / accuracy of survey data.

In case of CSR, GI and SI, which involved more subject ivity, CARE inspected the dealer nomination forms along with the various supporting documents substantiating such initiatives.

provided to it were converted into object ive evaluation exercise on which subsequently the scoring model could be developed.

It has been involved in the evaluation process right from designing the quest ionnaire, analysing the data collated and fi nally list ing of nominees for the jury to decide the winners.

Designing of quest ionnaire involved identifying parameters essential for each of the award category like purchase experience, service experience, employee feedback, corporate social responsibility, green initiatives and

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AFTERMARKET FEBRUARY 2012

service initiatives.

A magnificent response of over 817 dealer applications was received in this exercise.

Further, based on a logical and methodical process (as detailed in box below), CARE short-listed top five dealers as nominees across each category and each parameter, which were presented to the high powered panel of jury members.

CARE’s ranking model and methodology described below has imparted an impeccable degree of credibility in the select ion of the ultimate winner.

STUDY

Changing consumer behaviour drives developments: Capgemini CAPGEMINI’S 13th annual global automotive st udy, ‘Cars Online 11/12’—provides an indepth look at these evolving dynamics. The dynamics of consumer vehicle buying behaviour are changing rapidly, driving new developments in technology and business models. Understanding these rapidly evolving dynamics is essen-

tial to success for Indian automotive companies.

For Indian consumers, the use of the internet during the vehicle buying process and ownership lifecycle continues to expand. From development of new channels such as smartphone apps and social media, to indust ry trends like online buying, present

FEBRUARY 2012 AFTERMARKET

45

STUDY

Most Useful Mobile/Smartphone Applications (Percent Saying)

st udy considers the impact of new developments in the Indian automotive indust ry along with key trends.

The st udy reveals that Indian consumers are increasingly using web in various phases (like research, online buying, parts/ accessories buying etc) of vehicle buying. The report shows how over the years social media is becoming more influential in buying decision in Indian context. All these along with other factors are leading to shrinking buying cycle for consumers especially visits to showroom.

Compared to markets in developed countries Indian buyers are growing more demanding about the quality and quantity of car dealerships. Also, demand for new—rather than used— vehicles is growing in Indian market where many consumers are fi rst-time buyers.

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AFTERMARKET FEBRUARY 2012

Key ndings for Indian automotive industry: ¾ The role of the Internet: The internet’s role during the vehicle buying process is becoming increasingly important as web usage for both purchasing and research has increased. The number of Indian consumers researching online reaching 95 percent in 2011 from 86 percent in 2010. The likelihood of purchasing a vehicle over the internet has increased from 52 percent in 2010 to 53 percent in 2011 in India.

The report states that 59 percent of Indian car buyers say they are likely to buy parts over the internet; the same number want to buy accessories online. Thus, the internet is becoming a dominant tool for research and purchase for consumers in India. ¾ Social media has become more

influential Consumers in India exhibit a higher-than-average use of social media during the vehicle buying process.

The content that consumers find on these sites can be influential in their buying decisions: Results showed that 78 percent said they would likely purchase a vehicle from a particular car manufact urer or dealer if they found positive comments posted about that vehicle make/brand, manufact urer or dealer; and 54 percent said they would be less likely to buy a vehicle from a particular manufact urer or dealer if they found negative comments posted on social media sites. ¾ Mobile/smartphone applications to become a key channels Mobile/smartphone applications to become a key channel for vehicle ownership communication between

STUDY

•

• • ¾

¾

consumers and manufact urers, consumers and dealers, and consumers and their vehicles. Apps considered most useful by respondents include: Remote support features such as remote locking and unlocking of vehicle doors Care information like service reminders about when maintenance is due Car care tips Aftersales servicing grows as a factor in vehicle decisions Servicing is taking on a bigger role for many consumers with aftersales service climbing up the list of important factors in choosing a vehicle.

In addition, servicing can influence future buying decisions. As aftersales servicing grows as an important factor in vehicle buying decisions, consumers put increasing emphasis on the types of service contracts they want. Significantly, getting the right service contracts can influence future vehicle purchases. Car buyers in India were the most likely to say that the right service contracts would influence their future vehicle buying decisions. In vehicle service contracts Indian customers focus on extended warranty and vehicle insurance, followed by customer care.

Increasing demand for new, nontraditional approaches to vehicle buying Nearly 52 percent of respondents would consider alternatives such as vehicle-sharing, up from 49 percent in 2010. Another alternative—mobility package typically provides access to a wide range of vehicles, services and accessories that can be used as needed by the consumer for a fi xed price and a specified time frame. Respondents (64 percent) said they would consider mobility package as an alternative as compared to 57 percent in 2010.

Ride-share services as an alternative

grew from 54 percent in 2010 to 57 percent in 2011. ¾ Intention to acquire new vs. used vehicle The st udy shows that there is an increase in the number of consumers planning to buy a new rather than used vehicle. In India 92 percent respondents intended to buy a new car. The number of intended new car buyers is highest in developing markets like India and China, where many consumers are first-time buyers. ¾ Consumers becoming more demanding about dealerships Another finding shows that car buyers continue to be more demanding about dealerships as only 45 percent of respondents in India are willing to travel more than 10 miles to purchase a vehicle. About 39 percent respondents said they are willing to travel only five-10 miles to a dealership to purchase a vehicle. The remaining 16 percent was willing to travel less than five miles to purchase a vehicle. In the area of ‘Required Speed of Response from manufact urer/ dealer to Consumer Query’—48 percent respondents said less than four hours. ¾ Buying cycle continues to shrink The st udy shows evidence of the shrinking buying cycle, especially dealer visits, leaving dealers with fewer opportunities to interact faceto-face with customers. About 59 percent of Indian consumers start their research within two months of purchase; 49 percent visit a showroom for the first time within one month.

Conclusions & Recommendations Th is year’s Cars Online report makes it clear that the automotive industry faces critical changes and challenges in the marketplace. Following are recommendations to help automotive companies apply the report’s findings to

their own business. ¾ Develop a formal social media st rategy With consumers in India exhibiting higher-than-average use of social media during the vehicle buying process, the Indian automotive indust ry has the opportunity to leverage social media by developing a formal social media management st rategy—to attract and retain customers, for brand building and other business development activities. ¾ Maximise consumer interact ions In order to take advantage of the opportunities created because of the growing number of channels and devices used by consumers during the buying process, Indian automotive companies need to develop holist ic marketing campaigns to exploit all such touch-points. ¾ Experiment with alternative buying and ownership models Consumers in India are particularly interested in alternative buying models, so Indian automotive companies need to consider investments in usage-based services. Companies should test new waters as consumers show budding interest in new approaches such as mobility packages and vehicle sharing. ¾ Focus on holist ic dealer st rategy in developing markets With Indian consumers becoming more demanding about dealerships, along with dealer quality, proximity is also critical as consumers are unwilling to travel far to buy or service their vehicles. ¾ Seize the online buying opportunity Demand of Indian car buyers for online buying of vehicles, parts and accessories is increasing year by year.

Indian auto companies should keep in mind various key factors consumers are looking for when developing and launching an online buying model.

FEBRUARY 2012 AFTERMARKET

47

SPECIAL REPORT

(L-R) Abraham Joseph, CTO, Rajiv Bajaj, MD, K Srinivas, President, Two-Wheelers, at the uneviling of Pulsar 200NS

Regular To Pro Bajaj Auto to widen its ‘probiking’ initiative, upgrade dealerships Abhishek Parekh

EVEN as it makes way for its Aust rian brand, KTM to tap the growing performance biking market in India by converting 34 probiking showrooms into KTM outlets, Bajaj Auto is looking to upgrade its regular showrooms to offer ‘probiking’ experience. The initia-

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AFTERMARKET FEBRUARY 2012

tive is aimed at widening the probiking experiment, initiated around six years back, and to help dealers upgrade quality and service delivery standards to a new level.

Around 600 odd dealers of Bajaj Auto would be provided with requisite training on service delivery, quality and etiquettes to provide customers

across the country with experience that is on par with its unique ‘probiking’ experiment. “We are looking to upgrade all our dealers to widely replicate the probiking showroom as we feel that customers across the country, and not a fortunate few, deserve to have probiking experience. We are looking to upgrade all our exisiting

SPECIAL REPORT

dealerships by the end of the current year,” said Managing Director, Bajaj Auto, Rajiv Bajaj.

The company has identified a ‘model’ dealership in Pune, which will be gradually replicated across the country. The upgradation process will largely involve providing training and know-how to help dealers deliver a superior customer service and delivery experience, in addition to offering experience zones, accessories and other features that are currently available in probiking showrooms.

“Our dealers are expected to upgrade and invest in their showrooms but our focus would be mainly on soft skills training in terms of service delivery and customer satisfaction as we replicate our successful ‘probiking’ initiative across the country. Th is will also involve dealers upgrading their showrooms to experience zones with necessary infra-

st ruct ure and support,” elaborated President, Two-Wheelers Business, Bajaj Auto, K Srinivas.

Probiking is direct bike retail initiative from the company for its range of high end bikes through a network of den type bike showrooms in all metros, major Tier II & III towns.

These showrooms are showcase of the company’s technology & product s where consumers can underst and, feel and experience through selfinteract ive displays like tech centre, Interact ive Design Station (IDS) & dynamometer. It offers differentiated buying experience to customers through various touch & feel points.

While tech centre offers underst anding of technology and product s, IDS facilitates ‘Probikers' to access detailed product information, key in personal details, generate quotations and generate printouts. The

dynamometer offers excellent indoor bike riding experience where all bike performance characterist ics like acceleration, speed, torque and power.

The company recently decided to convert its probiking showrooms into KTM dealerships, after the launch of KTM 200 Duke. These dealerships would also offer other premium and sports bike including Kawasaki Ninjas.

Bajaj unveiled its first KTM product— the 200cc Duke at `1.2 lakh recently.

The 200 Duke—powered by a single cylinder, 200cc, liquid cooled, fourvalve engine with a top power of 25 BHP will compete with the likes of Yamaha R15 and Honda CBR250R. The company, which has a st rategic 39 percent stake in Aust ria-based KTM, plans to open six new showrooms in Dehradun, Lucknow, South Mumbai, Guwahati, Kathmandu and Margao to sell KTM bikes.

FEBRUARY 2012 AFTERMARKET

49

CUTTING EDGE

First wireless ID barcode reader with ethernet released A new wireless version for its next-generation DataMan handheld industrial ID scanner, the DataMan 8000 series has been developed by Cognex Corporation. The new wireless communication module and base station with Cognex Connect capabilities is now available for users with extended range cord free code reading applications.

Cognex Connect provides the most flexibility for communicating via industrial protocols such as EtherNet/IP, Profinet, MC Protocol and others in addition to traditional support for USB and RS-232. The DataMan 8000 series is the only indust rial handheld ID reader to support indust rial protocols for both corded and cordless models, allowing for easy integration, reduced installation costs and remote access to diagnost ics.

The new wireless reader provides a long working range—up to 100m— with a large memory capacity for reading codes when offl ine or out of range. The base station comes standard with a spare battery charger built in and is compatible with industry standard Ethernet, USB and RS-232 cables.

Common to all DataMan 8000

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AFTERMARKET FEBRUARY 2012

series models, is the system’s unique modular design allowing any reader to change between corded RS-232/USB communication to industrial ethernet or to wireless with field exchangeable interface modules. The communication modules offer security for customer investment as well as flexibility enabling users to modify their deployment and communication methods to meet future requirements. The base station for the wireless model is equipped with separate communication ports for USB, RS-232 and ethernet options making it the most versatile choice in the series.

The rugged DataMan 8000 series is designed for the factory floor and offers the indust ry’s most advanced code reading technology using two powerful algorithms, 1DMax and 2DMax. These patented technologies provide the most advanced decoding available for reading virtually every type of code, every time, with unsurpassed read rates, regardless of size, quality, printing method or surface. The DataMan 8000 series also offers liquid lens variable focus technology which allows a user to read small 2-D Direct Part Marks (DPM) as well as long linear 1-D barcodes with a sin-

gle reader.

“Th is addition to our DataMan 8000 series makes it truly the most flexible and advanced handheld reader out there,” said Vice President and Business Unit Manager, ID Products Carl Gerst.

“We are happy to provide a cordless reader that has unique features in addition to the incredible functionality that is standard for all DataMan 8000 readers like reading robustness, advanced lighting and optics and field interchangeable communication modules.”

The DataMan 8000 series is available in two base models: DataMan 8500: The DataMan 8500 readers incorporate patented UltraLight technology from Cognex for superior image formation on any mark type and surface. UltraLight illumination provides dark field, bright field and diff use lighting all in one electronically controlled light.

DataMan 8100: The DataMan 8100 includes all of the features of the DataMan 8500 readers, with bright field illumination. The DataMan 8100 readers are ideal for applications that require superior code reading performance without specialty lighting.

REARVIEW

Photographs: Akmal Rahman B

Adding Value to car service Akmal Rahman B

CAR detailing services are common and widely available in metropolitan areas across the country. However, customers are always looking for a service that is acceptable and provides a full complement of highly professional automotive services. Unfortunately, a very small number of car care shops are conforming to achieve it.

3M Car Care, one of the organised players in car detailing in India, has been working on its professional, performance driven, auto-detailing solutions. It has been benchmarked in Indian auto industry to meet the day-

to-day needs of the consumers. “While many failed winning the customer expectation, we direct ly communicate with our customers to promote loyalty and retention through special offers and extremely attract ive, competitively priced treatments for cars” Chennai Franchise, 3M Car Care, Dushy D told Aftermarket.

The company’s Products and Solutions (a division of 3M India), was introduced in India in 2002, after its success in the US, China and other parts of Asia. Irrespect ive of the cars’ condition, the company offers a broad range of products, which include cardetailing services and treatments that

are designed to maintain the car.

The company offers car-detailing services for car exteriors, interiors, underbody and engine performance.

Normally, a vehicle is likely to get external damage from various sources.

However, damage can be gradual, with the passage of time it will show some difference. The exterior restoration services include UV protect ion, exterior beautification, minor scratches, swirl removal and surface enhancements.

The damages caused to the vehicles exterior due UV rays can be prevented

by UV Protect ion services, which helps minimise the fading of colour. Th is not only protects the car from natural

FEBRUARY 2012 AFTERMARKET

51

REARVIEW

oxidation, but also provides ultra-high and glossy look. Minor scratch and surface enhancements helps to remove scratches, oxidation, stains and imperfect ions of the paint, which lends a durable, wet fi nish to the car. The treatment also helps to restore natural shin to painted surfaces and various parts of the car.

“People normally avoid polishing their car during the rainy season; I feel it’s a big misconception, because polishing protects the car from watermarks and ensures the beauty of the car exteriors last longer without any periodic attention”, he added. The detailing also includes exterior clay wiping and tar removal, polishing, bumper dressing, tyre dressing and glass cleaning.

3M’s dry interior detailing services offer foaming car interior enrichment treatment using Aqua DM technology.

Th is technology does away with water or any other solvent for the cleansing process. It uses dry vacuum to suck the surface dirt followed by the foam based

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AFTERMARKET FEBRUARY 2012

spray treatment. Th is helps remove dirt or stains on seats, mud on the carpet or clean a dirty roof. Th is can also be used to clean other areas such as headrest, dashboard, steering wheel, boot area, door pads, front and rear windscreen, windows along with rubber beading on frames and doors, AC vents, door handles, sunshades, pedals-clutch, brake, accelerator, side of doors as well as seat belts. Th is treatment acts as a disinfectant by killing the germs that are spread along the interiors.

Corrosion is a natural process of degradation, which attacks the underbody and interior panels of the car. 3M has introduced anti-corrosion and rush protect ion treatment to prevent the car from rust ing, which help to restore the durability of the car. It also protects the internal body panels, frame rails and other inner cavities from corrosion.

The underbody treatment not only prevents corrosion owing to water and time, it also provides a noiseless drive by dampening road sound with its

sound deadening property. The heat insulation property helps to create comfortable interiors by insulating vehicles interior from the extreme temperatures.

Security features like anti-chipping property help to protect against sharp object that hits the coated area.

The store also offers performance rejuvenation for both diesel and petrol engines.The treatment removes carbon deposits from intake valves and combust ion chambers and helps to restore power, performance, fuel economy and efficiency of the vehicle. The cost of service differs depending on the car size and services from single seat cleaning to complete car.

The company has been looking to create awareness about its exclusive store in Chennai. It is also planning to educate users about various products and solutions. “Initially we are looking out to provide best service to our customer, In future we will be expanding our wings by getting another franchisee in Chennai,” Dushy concluded.

NEWS

LCV supply drain may impact SMEs

LCV supply drain may impact small business DWINDLING supplies of used LCVs could impact the small business sector according to a new BCA report by Professor Peter Cooke and the team at Buckingham University Centre for Automotive Management.

‘The Used LCV Market Report 2012' suggests the availability of cheaper good quality used LCVs will decline in the next few years, because of the double whammy of lower new van sales since the recession and large corporate fleets keeping vans in service longer before selling them.

Cooke suggests this could have a direct effect on small business, part-

nerships and sole traders, who are the biggest buyers of used LCVs and may even slow down economic recovery. The shortage of units under five-years old could also present a real problem for the wholesale and retail LCV trade who could find it increasingly difficult to source good quality used LCV stock.

Cooke commented, "Small businesses as a group are the largest buyers of used vans and typically prefer vehicles up to five years old. However, availability is falling because of lower new van sales since 2008 and the trend for larger businesses to hold on to vans for longer."

Cooke confirms this will have a number of knock on implications for the LCV marketplace for several years to come. The average vehicle age will certainly increase significantly and there may be a reduct ion in the overall numbers of vans on the road.

He says "There will be fewer ‘first time' used vans coming to market for buyers to choose from, which will affect price and impact used LCV supplies further down the supply chain." The report highlights the looming used LCV supply gap facing the industry over the next few years.

FEBRUARY 2012 AFTERMARKET

53

GLOBAL

Bosch produces five million start/stop starters BOSCH has produced its fi ve millionth st art/stop st arter in Hildesheim. Since product ion began in 2007, more and more orders have come in for this fuel-saving technology. “Start/stop is a cost-effect ive way to reduce fuel consumption considerably,” said President, Bosch Starter Motors and Generators division, Dr Ulrich Kirschner. “We are expecting every second new car in Europe to be fitted with a st art/stop system by 2013,” Kirschner added. Currently, this is true of one new car in three.

Almost all European automakers are now integrating Bosch st art/ stop technology—into compact cars, premium sedans, and even powerful sports cars.

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AFTERMARKET FEBRUARY 2012

In the New European Driving Cycle (NEDC), start/stop systems reduce fuel consumption, and thus CO2 emissions, by up to five percent.

In the NEDC urban cycle, the saving is as much as eight percent. In heavy urban traffic, especially during peak hours, the potential saving is even greater. And yet st art-stop does not reduce comfort in any way, thanks to the wide array of sensor information evaluated by the system. For inst ance, a battery sensor determines the battery’s st ate of charge. Only if a quick restart is guaranteed will the engine be stopped. Another example is the vehicle’s interior temperature. If it is st ill very cold or too hot, the engine will continue to run so that the occupants’

desired temperature is reached quickly.

Finally, there is a DC/DC converter for stabilising the voltage of the electrical system during starts to ensure that the radio, navigation system, or hands-free telephone operate without interruption.

In order to further reduce consumption, and thus CO emissions, Bosch engineers will in future gradually extend engine shutdown-times. Th is will apply initially to the time when the vehicle is rolling to a halt, and later even to periods when the driver is merely no longer accelerating.

“Depending on the type of route, the enhanced start-stop systems can save an additional 10 percent of fuel,” Kirschner stated.

2

GLOBAL

Bosch plans to acquire SPX Service Solutions business BOSCH Automotive Aftermarket division plans to acquire the service solutions business of SPX Corporation, headquartered in Charlotte, NC. An agreement to this effect was signed in New York City in January this year.

SPX Service Solutions develops, manufact ures and sells diagnostic and service tools, workshop equipment, and software for the global automotive aftermarket. For 2011, the business, which is based in Warren, MI (USA), is expected to generate sales of approximately $20 million (Euros 660 million). It employs some 2,700 associates in 17 countries, primarily in the US, Germany, France, and China. This makes the planned acquisition the largest in the history of the Automotive Aftermarket division. The transaction is subject to normal closing conditions and regulatory approvals, and is expected to close during the first half of 2012. The purchase price amounts to $1.15 billion (around Euros 883 million).

“Acquiring SPX Service Solutions will help make Bosch one of the leading providers of diagnostic solutions,” said President, Automotive Aftermarket division, Robert Hanser. “The acquisition will allow us to considerably expand our market presence in the diagnost ics business, particularly in North America. In addition, we will st rengthen our position in Asia Pacific and Europe, especially in our diagnost ics business with automakers.”

Comprehensive Solutions For Service Organisations The product portfolio of SPX Service Solutions includes vehicle repair solutions, including diagnostic tools and software, as well as special repair service tools. In addition, SPX offers technical information, training programmes, equipment for dealerships and repair shops, and services for automaker’s service organisations. These products are also used in automakers’ authorised dealerships and repair shops.

Th is acquisition will make Bosch a comprehensive provider of solutions for such operations.

The products and services of SPX

Service Solutions can be found in many different applications, such as passenger cars, heavy-duty trucks, light commercial vehicles, agricultural machinery, and off-highway applications.

President, SPX segment, David Kowalski said, “We are proud that we transformed Service Solutions from a domest ic tool manufact urer into a global supplier of diagnost ic solutions, hard tools and repair information services. Bosch is dedicated to the automotive service sector and has st rong relationships with vehicle original equipment manufact urers worldwide.

We think Service Solutions is a very good st rategic fit with Bosch.”

The acquisition will allow Bisch to expand market presence in the diagnostics business, particularly in North America

FEBRUARY 2012 AFTERMARKET

55

GLOBAL

Market connect mobile training for auto technicians Mobile fleet delivers improved training ROI for technicians and shop owners throughout North America THE need for technical training is growing at exponential rates throughout the automotive aftermarket in response to increasingly sophist icated powertrain, safety and convenience vehicle systems in new and late model used cars and trucks.

Federal-Mogul is one of the leaders in providing technical training and support from its St Louis, Technical Education Centre (TEC). The company has trained more than 200,000 technicians in the last 10 years.

Today, Federal-Mogul is enhancing its training and technician support with the launch of an innovative training solution that offers participants a localised, problem-solving approach to technical education.

The company will now take its world-class technical training directly to technicians through a fleet of mobile training units. The 'Market Connect' training programme makes technician training more accessible and more affordable, and creates a competitive advantage for FederalMogul's customers, especially at the technician level.

"We are leveraging our extensive technician training programmes

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AFTERMARKET FEBRUARY 2012

delivered at our central training centre in St Louis by taking the training, resources and experts on the road, with a phased roll-out of a fleet of fully-equipped mobile training units throughout the United States and Canada. The result will be enhanced training accessibility, less time away from the shop and greater return on invest ment for technicians and shop owners," said Vice President, FederalMogul North American Aftermarket, Paul Johnson.

The mobile units will be centrally scheduled and dispatched over several geographic territories throughout the US and Canada. They will deliver core training to technicians using experiential, on-site instruction and new web-based and virtual training technologies. Through mobile training, Federal-Mogul will deploy resources directly into the market on-demand, providing f lexibility to address market and customer requirements, and increasing successful service visits in the most efficient manner possible.

The mobile training units are part of a broader st rategy of bringing turnkey training services to the market,

Paul Johnson, Vice President, Federal-Mogul North American Aftermarket

increasing curriculum penetration and maximising customer value by delivering the best possible Federal-Mogul customer experience.

The fleet will leverage and supplement the Federal-Mogul TEC as well as its online class offerings and technical hotline to bring Federal-Mogul training and innovations direct ly to the technician in the most efficient manner possible, raising training ROI for the installer community.

GLOBAL

Logistics greenhouse gas emissions falling

LOGISTICS operators are on course to meet their voluntary greenhouse gas reduct ion target through the use of a wide range of efficiency improvement measures, according to the second annual report of the Logist ics Carbon Reduct ion Scheme.

The scheme is the only sector-based initiative that records, reports and helps reduce greenhouse gas emissions from the logist ics sector. During 2011, the scheme membership grew to 59 companies operating between them over 56,000 commercial vehicles (HGVs and vans). The scheme received the endorsement of Logist ics Minister Mike Penning MP in April last year.

During 2010, a reduct ion in emissions intensity was recorded of 2.6 percent, meaning that participants were emitting less carbon dioxide even though their vehicle mileages may have grown or remained the same.

The scheme works by collect ing fuel usage data from participating compa-

nies and calculating carbon dioxide emissions that result from its combust ion in commercial vehicles. CO2 emissions from fuel represent over 90 per cent of the greenhouse gas emissions of most road transport operators and are the most easily measured and managed part of their ‘carbon footprint'. The data is anonymised and aggregated to produce a series of indicators for the Scheme overall. Data on vehicle mileages and company turnover are also collected to allow the intensity of emissions per kilometre and per million pounds turnover to be measured.

Participants have committed to achieving an overall eight percent reduct ion in these measures by 2015.

"Pressures on business during the current tough trading times have not deterred Scheme participants from continuing their investment of time and money into a wide range of carbon saving techniques," said Managing Director of Policy and Communications

at FTA, James Hookham.

"The Logistics Carbon Reduction Scheme is showing the benefits of investments and efforts that are continually being made in transport operations to make them more efficient. These have always been going on but now we can quantify the effects and take credit for the progress being made. Scheme participants can be proud of their achievement so far and the government was satisfied with the vote of confidence it gave the scheme last April.

"Our goals for 2012 are to continue and maybe accelerate this promising trend. During 2011 we commissioned a powerful and unique web application from Heriot-Watt University that allows fleet managers to calculate the best carbon saving technique for them to invest in. The ‘Carbon for Money' application compares the effects of nearly 40 different fuel-saving techniques from driver training to a switch of traffic from road to rail or water.

Th is allows fleet managers to quantify the carbon savings from the investments they are asking their companies to make and guide them through the maze of different fuel-saving techniques available. The application is free to use for Scheme members."

The Logist ics Carbon Reduct ion Scheme is managed by FTA but is open to all commercial vehicle operators to join. Hookham concluded, "The current and very real concerns about the economy have tended to drown out the equally serious need to tackle climate change and meet st atutory carbon reduct ion targets. The scheme presents a very low cost and low effort way for business of all sizes ‘to do their bit'. FTA is determined that the logist ics sector takes a leading role in the economy by showing how the never-ending quest for improved efficiency is also producing environmental benefits for everybody."

FEBRUARY 2012 AFTERMARKET

57

PRODUCTS

Auto Bearings

Painting Booth

THESE bearings are offered in all shapes and sizes. The range includes deepgroove, self-aligning, thrust , cylindrical roller, tapered roller, thrust spherical roller, clutch, needle and roller bearings.

Also offered is a comprehensive range of automotive engine parts, automotive elect rical parts, automotive clutches, trailer parts, fuel Inject ion parts, automotive brake linings, automotive brake shoes, fi lters, suspension parts, auto lights, mirrors, etc.

THE side draft, nonpressurised painting booth is totally compact and suitable for small and medium size component painting. This painting booth is suitable for conventional or electrostatic hand guns with no addition or modification.

Adequate exhaust results in effective removal of overspray paint particles and thus eliminate its setting on wet painted surface. The painting booth finds application in automobile parts, control panels, pumps, valves, cycle parts, castings, fans, non-stick cookware, ball pens, air pins, refrigerators, etc.

Cosmo Teck Mumbai, Maharashtra Tel: +91-022-26403687 Mob: 09833811406 Email: asif_fakih@yahoo.com Website: www.cosmoteck.in

Wrench and Spanner SOLSONS Exports offers small wrenches and spanners that replace 21 wrenches and operate 42 standard sizes in inch, metric and SAE. These wrenches and spanners automatically size any nut and bolt. The wrenches and spanners have selfadjust ing rack and pinion design. Features include: slip-free grip as harder as turned, the tighter these are gripped; quick ratchet act ion; and shockproof handles up to 100 V. The wrenches and spanners operate on rounded or stripped nuts/ bolts of any standard or non-standard size. These are available in award winning interact ive packaging.

Ami Industries, Mumbai, Maharashtra Tel: 022-2686 3120 Email: oven@bom5.vsnl.net.in Website: www.amiindust ries.com

Nuts and bolts THESE nuts and bolts available in all sizes are suitable for a varied number of equipments and tools, primarily electrical, electronic, automobiles and hardware.

Each and every piece undergoes stringent quality control checking before dispatch. Nuts and bolts of all sizes and specifications and for usage in all type of equipment, gadgets, switches and tools are also available.

Also manufactured are nuts and bolts as per customised requirements virtually for each and every kind of industry electrical gadgets, switches, telecommunication equipment, electronic equipment, machinery, automobiles and hardware.

Solsons Exports Pvt Ltd, Ahmedabad, Gujarat

Friends Engineering Works, Ludhiana, Punjab

Tel: 079-2225 0488, 2642 3515 Email: solsons@solsons.com Website: www.solsons.com

Tel: 0161-267 3622, 501 4613 Email: chauz@satyam.net.in Website: www.fewnuts.com

58

AFTERMARKET FEBRUARY 2012

PRODUCTS

Automotive Cables

Hydraulic Pallet Truck

A wide range of quality automotive cables are offered to wiring harness manufacturers for their supplies to heavy-duty vehicles, like buses, trucks, tractors, earthmovers, etc; and all four-wheelers and two-wheelers for the purpose of lighting, igniting, wiping, battery charging, st arter, steering column, horn, signaling, motor antenna, motorised outside rear view mirror, power windows, stereo systems, communication, etc. The automotive cables are manufact ured to reference st andards BS:6862, JIS:3406 and IS:2465 with bright annealed high conduct ive elect rolytic copper conductor conforming to the requirements of IS:8130/BS:6360 and insulated with specially designed dielect ric grade Q-Flx brand PVC compound as per IS:5831/BS:6746.

THE hydraulic hand-operated pallet truck (model TP-40MM) is easy-to-operate, silent-in-operation, need low pulling power and offers maximum maneuverability. Th is pallet trucks is made from MS pressed steel sect ional struct ure.

The load is raised by pumping through the handle and lowered with a simple foot operated control highest quality is maintained with hard chrome polished pistons and leakproof double-sealed packing. Availability range is in capacities of 1000 kg to 5000 kg and with fork length of 1100 mm to 3000 mm.

Q-Flx Wires & Cables, Chennai, Tamil Nadu Tel: +91-044-26250549 Mob: 09884522777 Email: michael@infomedia18.in Website: www.qflexcable.com

Tyre In ator DIGITAL automatic tyre inflator (model SetAir-201S) is fully-automatic, safe, electronically-controlled closed loop system to inflate tyres accurately to a preset pressure level by adjust ing the fi lling rate automatically after sensing the size and type of the tyre.

The equipment automatically decides to inflate or deflate a tyre depending on the under-/over-pressure of the tyre. A single equipment can inflate and deflate tyres of all types of vehicles including mopeds, scooters, mobikes, cars, vans, buses, trucks and tractors. The equipment offer utmost ease-of-operation to users who are not well-versed in English.

Textile Machinery Manufacturing Company Ahmedabad, Gujarat Tel: 079-2216 1389, 2294 1747,info@truckmanindya.com Email: truckman@truckmanindya.com Website: www.truckmanindya.com

Dock Leveller THE dock leveler is ideal equipment for using wherever there is a difference in the level where goods are stored and the level where they are to be transported. Th is dock leveller acts as bridge, and enables in easy, quick and economical flow of work. Having high load bearing capacity, the dock leveler is available in various customised models to suit specific needs of customers. The dock leveler is available in capacity ranging from 500 kg to 10000 kg. It is also available with various options, like manual, electric operated and battery-operated.

Instrument Research Associates, Bangalore, Karnataka

Servo Tech (India), Delhi, Delhi

Tel: 080-2852 0590/2/4 Email: winira@airtelbroadband.in Website: www.irainst rumentation.com

Tel: +91-011-23259123 Mob: 09810287375 Email: servotechindia@hotmail.com

FEBRUARY 2012 AFTERMARKET

59

PRODUCTS

Head Shield THE head shield is used for TIG argon welding. It is made of heatresistant material.

The head shield comes with fl ipup type window, which allows users to see the ongoing operation and prevents harmful radiations and particles from reaching the eyes and face. The head shield is designed specially to protect the face, top of the head and the neck to a vertical line back of the ears. It is provided with heat gear-type ring, which retains the shield comfortably and fi rmly on users head and permits the shield to be tilted back overhead.

Atul Arc, New Delhi, New Delhi Tel: 011-2573 6102,9811825256, 9810273058 (SK Jain) Email: info@atularc.com Website: www.atularc.com / www.atularc.net

Automotive Paints

Automotive Exhaust Flex Pipe A typical automotive exhaust system runs very hot and encounters an extremely corrosive and hostile environment.

In addition, the range of motion between a softly mounted engine and exhaust pipe can be dramatic, especially with very little package room. Engineering a flexible exhaust connector demands careful attention to engine and chassis dynamics to ensure life-long durability. The automotive flex pipes are engineered to ensure life-long durability. The exhaust connector provides a leak-free connect ion, meeting new emissions standards, absorb engine rocking motions, and isolate vibration from the rest of the exhaust system, so passengers do not experience poor NVH.

Alfa Flexitubes, Bahadurgarh, Haryana Tel: +91-1276-268119,+91-01686-267175 Mob: 09811209178 Email: alfaflex1@gmail.com

THE NC automotive finish is a single component, air-drying, and nitrocellulose based paint. Refi nishing coating is ideal for auto car and other vehicle to get good abrasion resist ance, petrol and oil resistance with better polishing property. The NC super fi nish is economical single component, air-drying, nitrocellulose based paint. Refi nishing is coating ideal base coat for auto car and other vehicle to get good abrasion resistance, petrol & oil resist ance with better polishing property. The paint is also good for furniture and appliances coating where fast drying is required.

THESE are import subst itute tools and alloy steels that are offered to meet the demands of major indust ries, like defence, heavy and medium engineering, automobile, sugar, cement and other small scale indust ries. The range of products include, specialised steel category of alloy steel forgings, carbon spring steel sheets, high manganese steel plates, wear resistant plates, die steel blocks, flange steels, boiler quality plates, etc. Apart from special steels, normal range of EN series steels is readily available off-the-shelf and the same is supplied in random lengths as well as cut lengths as specified.

Emperol Colours, Mumbai, Maharashtra

Steel Mart, Mumbai, Maharashtra

Tel: 022-2506 5576, 09869711706 Email: emperol@rediffmail.com Website: www.emperolcolours.tradeindia.com

Tel: 022-2308 0096,09820038501 Email: smartbom@bom8.vsnl.net.in Website: www.steelmartmumbai.com

60

AFTERMARKET FEBRUARY 2012

Tools and Alloy Steel

PRODUCTS

Power Bits

Engine Oil

TULEX Indust rial Tools offers power bits in two types, viz, Allen head and torx head. Allen head power bits are used for operation with a pneumatic screwdriver.

These power bits have male hex drive on one end which fits into the female hex shank of the screwdriver and on the other end is a male Allen head bit.

They are used for tightening of Allen head cap screws and bolts. The Allen head power bits are widely used in automobile assembly lines. The range covers ¼” (6.35 mm) hex drives for Allen head hex sizes from 3 mm to 10 mm.

MAHATHOL 2T Super is two-stroke engine oil developed with suitable base oil and select additives to minimise spark plug fouling and pre-ignition. This oil prevents rusting, minimises deposit formation and provides protection against seizure, scuffing and wear.

The oil also has advantage of lower oil consumption and contain diluents for easy mixing with petrol. This oil is recommended for all types of two-stroke engines of mopeds, scooters, motorcycles and three-wheelers.

Recommended dosage of Mahathol 2T Super is 20 ml per litre of petrol.

Mahatha Petroleum, Chennai, Tamil Nadu Tel: 044-2247 1542, 09444065754 Email: mahathapetroleum@dataone.in Website: www.mahathapetroleum.com

Tulex Industrial Tools (P), Thane, Maharashtra Tel: 0251-2436207 Email: tulex@vsnl.net Website: www.tulextools.com

Slotted Machine Screws

THIS worldclass socket spanner is available with handle, L-keys (hexagon and torx) and ball keys in different sizes. The following are available: hex nut socket spanner with handle short (size 3-13 mm) and long pattern (size 3-17 mm), hex nut driver with T-handle (size 4-14 mm), torx driver with T-handle (Tx 6-60 mm), torx nut driver with T-handle (E6 to E10), L-keys hex gun metal fi nish short (1.5-24 mm), long (1.524 mm), ball keys long (1.5-12 mm), torx keys short (Tx 9-50), long (Tx 9-45). Also available are sockets, spanners, hand tools, etc, pertaining to automobile and general engineering indust ries.

SLOTTEDtype machine screws with cold forged and hot forged processes, round head, cheased head, CSK head, Philist ar head and fl anged-type are offered. These are made as per IS, BS, JIS, ISO, GOST and DIN st andards or as per customer’s drawings and samples. Th reads can be st andard/coarse/ fi ne pitch mm size, BSW, BSF, BA, etc. Applications are in machine tools, light and heavy engineering indust ries, textiles, elect rical and elect ronics, hydraulic, pneumatic, pumps, valves, bus body manufact uring, TVs, videos, fans, photocopiers, telefax machines, home appliances, washing machines, refrigeration, air-conditioners and other service indust ries.

Summit Engineering Technology, Navi Mumbai, Maharashtra

Zenith Industrial Products, Mumbai, Maharashtra

Tel: 022-2764 2776, 2769 9667,9821150858 Email: summit2@vsnl.com Website: www.summitengg.com

Tel: 022-2847 0806 Email: zenith@zip-india.com Website: www.zip-india.com

Socket Spanner

FEBRUARY 2012 AFTERMARKET

61

PRODUCTS

Oil and Lubricant

Piston Compressor

LUBRICATION is necessary for the maintenance of motor vehicles, transformers, etc, as it not only makes the engine run smoothly, but also reduces its rate of wear and tear. The engine fuel produces high pressure, which acts between the sliding surfaces like those in crankshaft bearings, and between the cylinder walls and the piston. Frict ional forces act ing between the sliding parts cause wear and tear of the engine. Unless the engine parts are properly lubricated, serious engine troubles are likely to occur. Transformer oil, motor starter oil, re-refi ned base oil, MTO spray oil, etc, are offered as per International norms and standards of quality.

THE RCP series of piston compressor is factory-built and tested for highest reliability of operation. This is designed for ease of manoeuvring.

The compressor is useful for intermittent operations for wide range of applications. It consists of 2-7.5 hp. Model RCP-290 has 2 hp, 230 V/50 Hz, bar 10 G, 9 cfm, 90 ltr, etc; and comes in dimensions of 1000 mm x 410 mm x 820 mm. It weighs 67 kg.

Raj Transoils, Bahadurgarh, Haryana

Chicago Pneumatic Thane, Maharashtra

Tel: 0120-329817,9313045794

Tel: +91-022-3998 2731, +91-9833489164 Mob: 09967047733 Email: ashish.malhotra@cp.com Website: www.cp.com

Forged and Turned Processed Fasteners THESE forged and turned processed fasteners are offered as per drawings or samples. The range includes A-25, A-42, traub job, centreless grinding, thread rotting job, taping job, knurled bush, hollow pins, partly knurled pins, partly knurled bush, small thickness lock nuts, captive screws, pointed screws, machine turning jobs. Materials of construction are MS EN-1A, EN-8, 6.6, 8.8 grades, EN-19, 10.9 grades or 10 K, EN-24, 12.9 grade, brass, SS-304/316, etc. Applications are in machine tools, light and heavy industries, automobile, textile, hydraulic, pneumatic, electrical, electronics and other service industries.

Suspension Components THESE suspension components (including machined, forged and cast) are used for commercial vehicles (LCVs, MCVs & HCVs) and passenger cars for various makes/models of vehicles. For Indian market a wide range of components for Tata, Ashok Leyland, Maruti, Swaraj Mazda, Hindustan Motors Ltd, Volvo, Mahindra & Mahindra, etc, are offered. For overseas markets, these components are available for Volvo, Mercedez, Scania, Hino, Peykan and other trailers & trucks. Components, based on customers’ specifications and drawings are also developed. Designing solutions to customers for enhanced product performance and improved quality are also provided.

GS Auto International, Ludhiana, Punjab ABC Industrial Fasteners, Mumbai, Maharashtra Tel: 022-2847 0806 Email: abc@precibolts.com Website: www.precibolts.com

62

AFTERMARKET FEBRUARY 2012

Tel: +91-0161-2511001 Mob: 09815200589 Email: anadisharma@gsgroupindia.com Website: www.gsgroupindia.com

ADVERTISERS’ LIST

Pg No. Advertiser...........................................Tel................................. E-mail ............................................Website

6......... ADEA Awards........................................+91-22-30034650...........prachi.mutha@infomedia18.in ...... www.adea.in

11 ....... Anand Automotive Ltd .........................+91-11-26564542 ...........arpita.bhatia@anandgroupindia.com... www.@anandgroupindia.com

15 ....... ARO Equipments Pvt Ltd......................+91-124-4585400...........vmalik@aroequipments.com......... www.aroequipments.com

BIC ..... Endurance Technologies Ltd ................................................................................................................ www.endurancegroup.com

4,8 ...... Engineering Expo .................................+91-9819552270 ............engexpo@infomedia18.in .............. www.engg-expo.com

FIC ...... Federal Mogul ......................................+91-124-4784530 ........customercare.india@federalmogul.com ............ www.federalmogul.com

BC ...... Lubrizol Advanced Materials India Pvt Ltd....+91-22-66027800 ..........santosh.mishra@lubrizol.com ....... www.lubrizol.com

3......... Madhus Garage Eqpts ..........................+91-80-26660656 ..........madhus@madhusindia.com .......... www.madhusindia.com

49 ....... Manatec Electronics .............................+91-413-2248926 ...........sales@manatec.net ........................ www.manatec.net

33 ....... Entrepreneur .......................................+91-22-30034631/33 ......customercare@infomedia18.in ...... www.eshop.infomedia18.in

41 ....... Seamless Autotech Pvt Ltd...................+91-2135-662431 ...........info@seamlessautotech.com ......... www.seamlessautotech.com

29....... Shriram Pistons & Rings Ltd ................+91-11-23315941............aarti.anandan@shrirampistons.com

Q Our consistent advertisers

FEBRUARY 2012 AFTERMARKET

63

64

AFTERMARKET FEBRUARY 2012

1358506

Nov. 2010

Over Apr.-Nov. (10-11)

Apr.-Nov. (11-12)

% Change

2010-11 Apr.-Nov.

(7 Months) in F.Y.

Avg. Mthly. Prdn.

(7 Months) in F.Y. 2011-12 Apr.-Nov.

Avg. Mthly. Prdn.

Nov. 10 (Prodn.)

Nov. 11 over

1%

1298260

1309194

6%

1444710

Nov. 2011

% Change

Truck/Bus

Category

4%

2113507

2207790

14%

2077450

2365966

Passenger Car

1%

126077

126857

33%

114316

152372

Jeep

15%

484916

556924

10%

517272

569676

L.C.V.

3%

223816

230964

18%

187870

221468

Front

6%

150277

159425

18%

137150

162284

Tractor Rear

1%

78872

80008

32%

80930

106949

Trailer

(-)5%

24718

23570

(-)18%

34999

28804

Adv

4%

15311

15921

3%

16069

16570

Otr

13%

987105

1116301

7%

1078981

1150433

Scooter (2 Wheeler/Moped)

23%

583914

716661

22%

637182

774460

Scooter (3 Wheeler)

6%

3537127

3756051

7%

3547942

3800639

Motor Cycle

CATEGORYWISE TYRE PRODUCTION NOVEMBER 2011 AND COMPARISONS

4%

50462

52688

12%

50591

56851

Industrial

7%

9674362

10352354

10%

9839258

10851182

Total

DATA

189227

Nov. 2010

Over Apr.-Nov. (10-11)

Apr.-Nov. (11-12)

% Change

19%

43%

88510

153474

Avg. Mthly. Prdn.

(7 Months) in F.Y.

2010-11 Apr.-Nov.

126390

183203

60%

94046

150817

Passenger Car

Avg. Mthly. Export (7 Months) in F.Y. 2011-12 Apr.-Nov.

Nov. 2010 (Exports)

Nov. 2011 over

2%

193267

Nov. 2011

% Change

Truck/Bus

Category

4%

7533

7841

118%

6753

14711

Jeep

19%

111446

133119

1%

126662

127375

LCV

68%

786

1321

(-)33%

1565

1043

Front

(-)17%

2918

2435

(-)44%

2587

1446

Tractor Rear

28%

159

204

(-)43%

420

239

Trailer

105%

8061

16555

3%

4262

4399

Otr

41%

4017

5669

(-)85%

12135

1850

Scooter (2 Wheeler /Moped)

32%

45987

60912

3%

50533

52117

Scooter (3 Wheeler)

26%

59649

75367

82%

55907

101502

Motor Cycle

4%

7985

8285

(-)80%

9793

2020

Implement

CATEGORYWISE TYRE EXPORTS NOVEMBER 2011 AND COMPARISONS

(-)38%

11318

6964

(-)88%

13777

1604

Industrial

25%

501843

628265

15%

567667

652390

Total

DATA

FEBRUARY 2012 AFTERMARKET

65

PRODUCT INDEX

Product ................................................................................Pg No.

Product ................................................................................Pg No.

ABS sensor cable and grommet ............................................ BC

Oil and lubricant .................................................................. 63

AC service equipment ........................................................... 3

Paint protection film ............................................................ BC

ADEA awards......................................................................... 6

Painting booth...................................................................... 59

Air-conditioning equipment ................................................. 15

Piston and piston ring .......................................................... 29

Auto bearings ....................................................................... 59

Piston compressor ................................................................ 63

Automotive cables ................................................................ 60 ...

Piston ................................................................................... FIC

Automotive exhaust flex pipe ............................................... 61

Power bits............................................................................. 62

Automotive paints ................................................................ 61

Shift lever screen .................................................................. BC

Automotive products ............................................................ 11

Slotted machine screws ........................................................ 62

Brake testing equipment ...................................................... 3

Socket spanner ..................................................................... 62

Braking components ............................................................ BIC

Spot welding equipment ...................................................... 3

Chassis carrier....................................................................... 41

Suspension components................................................................63, BIC

Collision repair system ......................................................... 3

Tools and alloy steel ............................................................. 61

Dock leveller ......................................................................... 60

Trailer and truck body .......................................................... 41

Dust cover............................................................................. BC

Transmission products ......................................................... BIC

Engine oil.............................................................................. 62

Tyre care equipment ............................................................ 15

Exhibition - Engineering Expo .............................................. 4, 8

Tyre changer ......................................................................... 3

Forged and turned processed fasteners ............................... 63

Tyre inflation equipment ...................................................... 3

Fuel bowl .............................................................................. BC

Tyre inflator .......................................................................... 60

Gas analyser.......................................................................... 3

Wheel aligner ....................................................................... 3

Head shield........................................................................... 61

Wheel alignment system - 3D ............................................... 49

Hydraulic pallet truck ........................................................... 60

Wheel balancer ..................................................................... 3

Lifting equipment................................................................. 15

Wrench and spanner............................................................. 59

Nuts and bolts ...................................................................... 59 FIC : Front Inside Cover BIC : Back Inside Cover BC: Back cover

66

AFTERMARKET FEBRUARY 2012

Purchase it locally from our newly opened warehouse in Mumbai!

Applications ABS Sensor Cable/Grommet Shift Lever Skin Fuel Bowl Paint Protection Film Dust Cover/Driveshaft C Boot Co-e Co-extruded Interior Parts Sealing Material Rail Pad

Estane速 TPUs provide: Estan Abrasion Resistance Elongation Superior Tear Strength Excellent Tensile Strength Ease of Processing

From boats to planes to passenger cars, Estane TPUs will offer you solutions to keep your business moving.

In the transportation industry, Estane速 Thermoplastic Polyurethanes are widely used for their excellent properties such as flexibility over a wide temperature range, optical clarity, flame retardancy, adhesion to various substrates, superior abrasion resistance and extreme durability.

For more information email us at Estane-SA@lubrizol.com or visit our web site.

www.lubrizol.com/engineeredpolymers

息 The Lubrizol Corporation 2011, all rights reserved. 速 Estane is a registered trademark of The Lubrizol Corporation.