Iw july 2013

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Data centers embark on journey of transformation his is an era of transformation, and current data centers are the best representation of the sweeping technology changes that are transforming the IT landscape. Trends like BYOD, the rise in usage of social media coupled with an increasingly mobile workforce are reshaping data centers. This is forcing organizations to extend the benefits of technologies like virtualization to a larger IT ecosystem. For example, after transforming the server landscape, organizations are now looking to extend the same benefits of virtualization to storage and networks. Once data centers become software-defined, every component of IT infrastructure can be granularly controlled and driven by policies. Experts say that policy-driven automation capabilities will help organizations build resilience in their data centers, while lowering costs and improving agility. For example, as every infrastructure component can be monitored using software, organizations can use analytical systems to automatically recognize events and decide appropriate actions. Such is the potential of a Software-Defined Data Center (SDCC) that Forrester calls SDCC a comprehensive abstraction of a complete data center. Another powerful initiative that could create massive changes in the way data centers will be built in the future is the Open Compute project. This project was initiated by Facebook in April 2011 with the goal of openly sharing data center design and build one of the most efficient computing infrastructures at the lowest possible cost. Facebook’s team started by custom building its own software, servers and data centers from the ground up, and then shared these experiences and technologies as they evolved. Using this concept, the team built a new data center from scratch, and managed to build a data center that was 38 percent more efficient and 24 percent less expensive to build than other similar data centers. Similar to the open source movement in software, the Open Compute project’s goal is to develop servers and data centers the same way as open source software. Today, the Open Compute community has grown to more than 50 official members and thousands of participants. The community has started to contribute open designs for everything from racks to storage boxes to motherboards and even network switches. What is significant and noteworthy is the fact that this has been achieved in a time span of just over 2 years. If Open Compute becomes as main stream as open source software, the economics of the data center market will be completely changed. Whichever way you look at it, these are truly exciting times for the data center industry, as the industry embarks on an era of transformation.

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Once data centers become softwaredefined, every component of IT infrastructure can be granularly controlled and driven by policies

u Srikanth RP is Executive Editor of InformationWeek India. srikanth.rp@ubm.com

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informationweek july 2013

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contents Vo l u m e

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16 Cover Story CIOs revisit their data center strategies From adopting co-location and hybrid model to using virtualization, CIOs are currently experimenting with various strategies to address data center-related challenges and increase efficiencies

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Cloud era calls for a dynamic software-defined network The dynamic networking requirements in the cloud era is forcing vendors to focus on software-defined networking, which promises to make networks simpler, cheaper, and more efficient Cover Design : Deepjyoti Bhowmik

features

39 43 46

Data center decision time: Stay or Go? Is your glass house a sparkling hub of IT innovation or a financial albatross? For many, it’s the latter

Why campus networks need software-defined networking SDN originated from university research, spread through Internet2, and should eventually make life easier for small college network managers

Facebook’s data center: Where likes live Welcome to the Oregon high desert, where Facebook stores all of your likes while pursuing data center energy efficiency on a new scale. Coming soon to the neighborhood: Apple

Do you Twitter? Follow us at http://www.twitter.com/iweekindia

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interviews

informationweek july 2013

49 51 52 53

Find us on Facebook at http://www.facebook. com/informationweekindia

TVS Motors does a ‘nano’; shows innovative way to measure business value of IT TG Dhandapani CIO, TVS Motors

‘Big analytics is a bigger problem than Big Data’ Mikael Hagstrom Executive VP, Europe, Middle East, Africa and Asia Pacific, SAS

‘Big Data is an opportunity for the CIO to grab a seat at the board’ Tony Young CIO, Informatica

‘Mobile security gap giving undefended point of entry for cybercriminals’ David Murphy President and COO, Blue Coat Systems

If you’re on LinkedIN, reach us at http://www.linkedin.com/ groups?gid=2249272

www.informationweek.in


THE BUSINESS VALUE OF TECHNOLOGY

interview 26 EMC’s Data Center Robot aims to transform energy management Shailendra Ravi Senior Director, Emerging Markets, EMC India

interview 28 P Sridhar Reddy, CtrlS on emerging technologies in the data center space P Sridhar Reddy Founder & CEO, CtrlS

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30 interview ‘New discoveries in the data center space will be driven by need to lower energy costs’ C R Srinivasan Vice President, Global Product Management, Data Centre Services, Tata Communications

32 interview ‘IT networking is one of the fastest growing markets’ A.P. Chen Chairman, D-Link India

Events

EDITORIAL ������������������������������������������������������������� 4

Giving Back - NGO India 2013 brings together NGOs, corporates and policy makers

INDEX ���������������������������������������������������������������������� 8

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Cloud Connect 2013 demonstrates the transformational power of the cloud

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Vignettes from the Financial Technology Summit 2013

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CIOs discuss challenges and opportunities of the nexus of forces

news ���������������������������������������������������������������������10

cio voice �������������������������������������������������� 22 & 24

opinion �������������������������������� 34, 36, 38, 54 & 55

cio profile �������������������������������������������������������� 67

65 66

CIOs discuss relevance of virtualization in today’s businesses

TFM&A India explores latest trends in marketing, media and advertising

secret cio ���������������������������������������������������������68

global cio �������������������������������������������������������� 70

july 2013 i n f o r m at i o n w e e k 7


Imprint

VOLUME 2 No. 09 n July 2013

Managing Director : Joji George Printer & Publisher : Kailash Pandurang Shirodkar Associate Publisher & Director : Anees Ahmed Editor-in-Chief : Brian Pereira Executive Editor : Srikanth RP Principal Correspondents : Ayushman Baruah (Bengaluru) Jasmine Kohli (Mumbai) Senior Correspondent : Amrita Premrajan (New Delhi) Correspondent : Varun Haran Copy Editor : Shweta Nanda Design Art Director Senior Visualiser Senior Graphic Designer Graphic Designer

: : : :

Marketing Marketing Head

: Samta Datta

online Manager—Product Dev. & Mktg. Deputy Manager—Online Web Designer Sr. User Interface Designer

: : : :

Deepjyoti Bhowmik Yogesh Naik Shailesh Vaidya Jinal Chheda, Sameer Surve

Viraj Mehta Nilesh Mungekar Nitin Lahare Aditi Kanade

Operations Head—Finance Director—Operations & Administration

: Yogesh Mudras : Satyendra Mehra

Management Service

: Jagruti Kudalkar

Sales Mumbai Manager- Sales : Ranabir Das ranabir.das@ubm.com (M) +91 9820097606 Marvin Dalmeida marvin.dalmeida@ubm.com (M) +91 8898022365 Bengaluru Manager—Sales : Kangkan Mahanta kangkan.mahanta@ubm.com (M) +91 89712 32344 Sudhir K sudhir.k@ubm.com (M) +91 9740776749 Delhi Manager—Sales : Rajeev Chauhan rajeev.chauhan@ubm.com (M) +91 98118 20301 Sanjay Khandelwal sanjay.khandelwal@ubm.com (M) +91 9811764515 Production Production Manager

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Circulation & Logistics Deputy Manager

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print online newsletters events research Head Office UBM India Pvt Ltd, 1st floor, 119, Sagar Tech Plaza A, Andheri-Kurla Road, Saki Naka Junction, Andheri (E), Mumbai 400072, India. Tel: 022 6769 2400; Fax: 022 6769 2426 International Associate Offices USA Huson International Media (West) Tiffany DeBie, Tiffany.debie@husonmedia.com Tel: +1 408 879 6666, Fax: +1 408 879 6669 (East) Dan Manioci, dan.manioci@husonmedia.com Tel: +1 212 268 3344, Fax: +1 212 268 3355 EMEA Huson International Media Gerry Rhoades Brown, gerry.rhoadesbrown@husonmedia.com Tel: +44 19325 64999, Fax: + 44 19325 64998 Japan Pacific Business (PBI) Shigenori Nagatomo, nagatomo-pbi@gol.com Tel: +81 3366 16138, Fax: +81 3366 16139 South Korea Young Media Young Baek, ymedia@chol.com Tel: +82 2227 34819; Fax : +82 2227 34866 Printed and Published by Kailash Pandurang Shirodkar on behalf of UBM India Pvt Ltd, 6th floor, 615-617, Sagar Tech Plaza A, Andheri-Kurla Road, Saki Naka Junction, Andheri (E), Mumbai 400072, India. Executive Editor: Srikanth RP Printed at Indigo Press (India) Pvt Ltd, Plot No 1c/716, Off Dadaji Konddeo Cross Road, Byculla (E), Mumbai 400027. RNI NO. MAH ENG/2011/39874

Person & Organization A.P. Chen, D-Link India.................................................32 Aniket Patange, Schneider Electric IT Business..................................36 B S Nagarajan, Vmware...............................................20 Bimal Raj, Smartlink Network Systems.................20 C R Srinivasan, Tata Communications...................30 David Murphy, Blue Coat Systems .........................53 DD Mishra, CIO Specialist...........................................55 Dharmesh Rathod, Aegis............................................17 Edgar Dias, Brocade Communications.................21 Lee Hon Kuan, Gemalto..............................................54 Mahesh Gupta, Cisco...................................................21 Manoj Nayee, Boston Limited..................................16 Mikael Hagstrom, SAS.................................................51 P Sridhar Reddy, CtrlS .................................................28 Prakash Krishnamoorthy, HP India........................20 Sajan Paul, Juniper Networks...................................20 Sanjay Rao, SRF Limited..............................................67 Satish Nair, F5 Networks.............................................20 Shailendra Ravi, EMC India........................................26 Shamik Sharma, Myntra.com...................................18 Sharad Sanghi, Netmagic Solutions......................34

ADVERTISERS’ INDEX Company name Page No.

Editorial index

Website Sales Contact

D-Link

2 dpartner.dlink-intl.com

sales@dlink.co.in

Kingston

3 www.kingston.com

sales_india@kingston.com

Checkpoint

5 www.checkpoint.com

indiasales@checkpoint.com

Quick Heal

9

info@quickheal.co.in

Interop

29 www.interop.in

salil.warior@ubm.com

Alcatel Lucent

37

india.mktg@alcatel-lucent.com

FTS

45 http://fts.informationweek.in anees.ahmed@ubm.com

CloudConnect

61 www.cloudconnectevent.in salil.warior@ubm.com

Dell

71 www.dell.co.in

Emerson

72 emersonnetworkpower.com marketing.india@emerson.com

www.quickheal.com www.interprise.alcatel-lucent.com

www.dell.co.in/domore

TG Dhandapani, TVS Motors.....................................49 Tijo Jose, Ivy Comptech..............................................16 Tony Young, Informatica.............................................52 Uma Ramani, IDFC........................................................24 Vijay Sethi, Hero MotoCorp.......................................22 Vijeth H.S, Huawei Enterprise Business Group........................38

Important Every effort has been taken to avoid errors or omissions in this magazine. In spite of this, errors may creep in. Any mistake, error or discrepancy noted may be brought to our notice immediately. It is notified that neither the publisher, the editor or the seller will be responsible in respect of anything and the consequence of anything done or omitted to be done by any person in reliance upon the content herein. This disclaimer applies to all, whether subscriber to the magazine or not. For binding mistakes, misprints, missing pages, etc., the publisher’s liability is limited to replacement within one month of purchase. © All rights are reserved. No part of this magazine may be reproduced or copied in any form or by any means without the prior written permission of the publisher. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Mumbai only. Whilst care is taken prior to acceptance of advertising copy, it is not possible to verify its contents. UBM India Pvt Ltd. cannot be held responsible for such contents, nor for any loss or damages incurred as a result of transactions with companies, associations or individuals advertising in its newspapers or publications. We therefore recommend that readers make necessary inquiries before sending any monies or entering into any agreements with advertisers or otherwise acting on an advertisement in any manner whatsoever.

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