media kit RJ1200 & Radio Rim Jhim
PROJECT: As Western Canada’s largest ethnic media property, key stakeholders at RJ1200 had an assortment of statistics and figures they needed compiled into a comprehensive and engaging media kit. Besides refining key messages, the presentation needed an attractive layout with vibrant pictures that clearly supported key ideas and upheld RJ1200’s brand as a fusion station for sophisticated, young Indo Canadians.
Inky Kiss
RESULT: The sales team at RJ1200 reported significantly higher conversion rates when using the new media kit. Clients quickly grasped key benefits and had a clearer understanding of the stations audience, an important factor when allotting valuable advertising dollars.
TESTIMONIAL: “We struck gold with Inky Kiss. They were true professionals who used our boring statistics to create an exceptional marketing piece that’s significantly increased our ROI. We’ve used them for many projects since.” Ken Short, GSM RJ1200 www.rj1200.com