MARKETING CONSULTATION

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LISTING DISTRIBUTION

WORLDWIDE property marketing EXPOSURE


Cover property located in: Carbondale, Colorado, United States


Online Marketing Summary

August 08, 2012 - January 23, 2013 18 West Reds Road Aspen, CO 81611, US $19,500,000 MLS # 126606 Property Id: 4421270

To increase the potential for your home to be found by the most qualified real estate consumers, the Sotheby’s International Realty® brand has partnered with and distributes properties to the most significant media companies and real estate-focused websites in the world. To measure results, the Sotheby’s International Realty brand provides a property view report including view and inquiry statistics for each partner site a property is distributed to. Sotheby’s International Realty properties are viewed an astounding 60,000,000 times across all of our partner sites annually.

Craig Morris Aspen Snowmass Sotheby's International Realty 415 E Hyman Ave Aspen, CO 81611, US Agent Phone: 970-379-9795 Office Phone: 970-925-6060 craig.morris1@sothebysrealty.com http://www.aspensnowmasssir.com

Website Traffic Comparison

Website

Number of Views - Last 4 Weeks

Inquiries

Your property has received 7 inquiries. Top Cities

Property Views

Denver, CO

73

Dallas, TX

Los Angeles, CA Chicago, IL

Madrid, Spain Houston, TX Aspen, CO

New Orleans, LA Athens, Greece

Inquiries

4,389

7

810

0

NY Times

177

0

Wall Street Journal

143

0

PropGOLuxury

9

0

Chase

0

0

Zillow Network

1,839

0

Trulia

1,281

0

0

0

JamesList

HomeFinder.com

City

New York, NY

Property Views

sothebysrealty.com

87 70

Homes.com

339

0

AOL Real Estate

20

Not Applicable

Other Sites

23

0

9,030

7

TOTAL

56 53

Your Listing is Also Displayed On*

48 44

CountryLife

38

Real-Buzz

Daily Telegraph

40 35

Online Marketing Summary

Smarter Agent

Terms Used

Te Atrium

Property Views - Occurs when a consumer views the full property detail page on the website for the specific listing. Inquiries - The number of times a consumer completes and submits a contact form that is sent via email to the listing broker or agent. Top Cities - The cities from which the greatest number of consumers live that are viewing your listing.

USAA FrontDoor

March 14, 2012 - January 23, 2013 Viale Morin Forte Dei Marmi, LU 55042, IT $51,937,675 MLS # GP246 Property Id: 4000029001

*Although your property listing is being displayed on these websites,

Gianluca Puracchio Rome Sotheby's International Realty Palazzo Colonna Piazza S.S. Apostoli, 61 Roma, Rome 00187, IT

we are currently unable to track the property views and inquiries for these websites.

Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Office Phone: +390669923996 Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery gianluca.puracchio@sothebysrealty.com and updates of reporting metrics and related data.

http://www.romesir.com

Website Traffic Comparison

Website

Number of Views - Last 4 Weeks

Inquiries

Your property has received 27 inquiries. Top Cities

City

Milan, Italy

Rome, Italy

Florence, Italy

London, United Kingdom New York, NY Pisa, Italy

Paris, France

Moscow, Russian Federation Genoa, Italy

Montreal, Canada

Property Views 426 308 219 212

Property Views

Inquiries

sothebysrealty.com

10,580

25

JamesList

1,408

0

Wall Street Journal

165

0

PropGOLuxury

33

2

Chase

0

0

NY Times

0

0

Zillow Network

0

0

Trulia

0

0

HomeFinder.com

0

Homes.com

8

0

AOL Real Estate

0

Not Applicable

Other Sites

2

0

12,196

27

TOTAL

158

Your Listing is Also Displayed On*

100

Daily Telegraph

105 73 70 65

Terms Used Property Views - Occurs when a consumer views the full property detail page on the website for the specific listing. Inquiries - The number of times a consumer completes and submits a contact form that is sent via email to the listing broker or agent. Top Cities - The cities from which the greatest number of consumers live that are viewing your listing.

0

CountryLife Real-Buzz Smarter Agent Te Atrium USAA FrontDoor

*Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites.

Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of reporting metrics and related data.


property distribution partners united states YAHOO! REAL ESTATE Zillow now powers Yahoo! Real Estate—one of the nation’s top real estate classified websites for consumer traffic, driving millions of visits. HOME FINDER With 3,000,000+ property listings, homefinder.com is able to deliver a full snapshot of the local market to home buyers and sellers, while delivering online advertising solutions to agents and brokers with powerful results. FRONTDOOR.COM | OPENHOUSE.COM Powered by HGTV, FrontDoor.com and OpenHouse.com provide access to the millions of consumers who search real estate property listings, home-related how-to articles and video on FrontDoor and its sister web sites, which include HGTV, DIY Network, Travel Channel, and the Fine Living Network, among others. HOMES.COM Search over 3 million homes for sale or rent on Homes.com including new homes, apartments for rent, homes for rent, condos, townhouses and more. As well, Homes.com provides a wealth of real estate information to help you learn more about finding the perfect home. ZILLOW.COM Zillow and Yahoo! Real Estate have joined forces to create one of the largest real estate networks on the web and mobile, The Zillow network! The combined network draws millions of visitors. TRULIA.COM Trulia is a residential real estate search engine that helps consumers search for homes for sale, trends, neighborhood insights and other real estate information directly from hundreds of thousands of real estate broker websites. 4


Premier Global Property Distribution Partners THE WALL STREET JOURNAL DIGITAL NETWORK The Wall Street Journal Digital network receives 25 million monthly visitors to the U.S. edition, 3.1 million monthly visitors to Europe and 4. 8 million to Asia. All three editions have dedicated real estate channels with focused editorial relevant to location and serves more than 900,000 Sotheby’s International Realty network listing views per month. NEWYORKTIMES.COM | IHT.COM The New York Times receives over 30 million unique visitors each month and 1.27 million of those visitors worldwide go to the NYTimes.com/realestate section every month. More than 30 million Sotheby’s International Realty network listings are displayed in search results annually. International Herald Tribune, IHT.com, is the global Edition of The New York Times and includes the “Great Homes and Destinations” real estate section, providing a global property search tool and featured lifestyle and destination content and articles that discuss great places to live worldwide.

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THE DAILY TELEGRAPH Founded in 1855, The Daily Telegraph has transformed from London’s first penny paper to a fully integrated, leading, multi-platform media group and is now recognized as the UK’s fastest-growing newspaper website with the country’s most exciting advertising opportunities. Attracting more than 4.6 million viewers monthly to the site in general, and more than 130,000 property seekers, the site boasts an affluent, loyal, influential and elusive audience. PROPGOLUXURY PropGOLuxury.com was created to fulfill the high demand of our affluent Chinese consumer base requesting exclusive properties from around the world. China represents the world’s largest and fastest growing population with more new millionaires being created than at any time in history. PropGOLuxury.com is the largest and fastest growing property portal in the China and Asia Pacific region. JAMESLIST Jameslist is the world’s first marketplace to span across product categories and offer high-end items from dealers across the world. Their cutting-edge technology lets consumers find and compare listings from submariners to luxury real estate. The site reaches more than 500,000 potential buyers from 113 countries each month. REAL-BUZZ.COM Real-buzz.com® is the world’s largest real estate database of homes for sale from the mls in each buyer’s preferred language. Find homes for sale and other real estate listings, realtors and other real estate professionals, mortgage rates and information on buying a home, real estate blogs, real estate discussions, advice and more. COUNTRY LIFE Country Life is the quintessential British magazine with a focus on advertising premium town and country property in the UK and overseas. Country Life is the market leading digital and print magazine for advertising premium property and carries more property pages than any other Uk publication. With its ability to reach high-end buyers, advertising in Country Life ensures your premium town, country and international properties are presented to the right audience.

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Te Atrium Te Atrium is an international portal dedicated to luxury properties with the most advanced range of services worldwide. They offer a large showcase of exclusive properties and professionals who stand for quality and competence.


eGallery The Sotheby’s International Realty eGallery is a real time, dynamic property slide show designed to provide worldwide reach to a property. It is displayed on flat screens in most of the Sotheby’s International Realty and Sotheby’s auction house locations around the world. And to provide even more exposure for the listings our network represents, property brochures have the opportunity to be distributed in our exclusive Global Property Distribution program where copies are sent to hundreds of real estate and Auction House locations around the world. Minimum list price of $1.5M USD and above is required to participate.

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© MMXIII Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.


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