Doing Business Unicamp Ventures

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DOING BUSINESS UNICAMP VENTURES 2010 A guide for doing business with Unicamp related firms



SUMMARY What is Doing Business Unicamp Ventures?

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Unicamp Ventures: Summary

05

General Highlights

08

Innovation, Funding, Research Projects, Certifications

10

Best Firms to Work For

15

A guide of Unicamp related firms

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Our Startups

36

Find out more: Fapesp, PRIME and CMM activities

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About Doing Business Unicamp Ventures

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Complete List of Firms

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WHAT IS DOING BUSINESS UNICAMP VENTURES? This is the first version of the Guide Doing Business Unicamp Ventures. This is reference material to encourage collaboration among the Unicamp Ventures (UV) firms, which are enterprises connected with Unicamp. This material is a compilation that enables one to learn a little about entrepreneurial activities in the region and that makes it easier to establish connections among these firms. This document explains key features of the UV firms: 1) Knowledge. These firms use knowledge, research and technology as indispensable resources for planning, executing and conducting their activities. 2) Talents. These firms want to be unique places for one to work at. 3) Resources and investments. Cases of investments made by venture capital funds and by tapping research funding agencies. 4) Innovation. The enterprising and innovative attitude of the firms and the people that created and manage the operations. This Guide aims to awaken and provide guidance for the interest of people and institutions that want to do business with UV firms. Thus, the information targets firms and entrepreneurs from the UV group itself, along with investors, researchers, academics, and anyone who wants to do business based on intensive use of knowledge and high technology. We wish you good business deals!

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UNICAMP VENTURES: SUMMARY Total number of firms: 195 •

PIPE: 42 firms, 82 projects

PITE: 3 firms, 9 projects

PRIME-FINEP: 4 firms

FINEP Subvention: 2009: 3 firms, 2008: 4 firms

Great Place to Work: 2 firms

“Best firms to work for” report, Exame business magazine, 2009: 2 firms

CMMI: 3 firms with this certification

• “Small and medium-sized firms growing the most in Brazil” report, Deloitte + Exame: 2007: 3, 2008: 2, 2009: 3

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WHAT IS UNICAMP VENTURES Unicamp related firms establish Unicamp Ventures – November, 2006 A relationship network established by the Inova Unicamp Innovation Agency during the First Meeting of UNICAMP Entrepreneurs. •

Focus: relationship.

Initial number of participants: 130 enterprises.

A collaboration area in the quest for knowledge and relationship among the entrepreneurs that are connected with Unicamp. •

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TESTIMONIES “The ‘Unicamp related companies’, account for sales of more than R$1 billion a year and generate tens of thousands of qualified jobs. I advocate the idea that one of the chief contributions of universities to society are the companies created by the entrepreneurs that came from these universities.”

César Gon (2007) “Unicamp’s entrepreneurial vocation is notorious: research conducted at the end of last year showed that 17.1/% of Unicamp graduates have their own business.”

Roberto Lotufo (2007) “For entrepreneurs, this is an opportunity to exchange experiences and to network, both of which are indispensable for doing new business. For students and for Unicamp, it is an arena of knowledge, of successful pathways of professionals and of firms from the technology area and a source of inspiration for new enterprises.”

Paulo Lemos (2008)

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PROFILE: General Highlights

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THE INNOVATION VOCATION The Unicamp Ventures group of firms has consistently obtained research funds from the government, strengthening the innovation vocation of the region’s enterprises. PIPE - FAPESP: research projects conducted by researchers within small São Paulo firms. PITE - FAPESP: research projects in academic institutions or research institutions, conducted jointly with researchers from corporate research centers in Brazil or abroad. UV Firms 200

Financed Projects

192

100

180

90

160

80

140

70

120

60

100

50

80

40 42

60

82

30

40

20 3

20 0

91

TOTAL

PIPE

PITE

9

10 0

TOTAL

PIPE

PITE

Source: http://www.fapesp.br/materia/58/pipe/pipe.htm http://www.fapesp.br/materia/61/pite/pite.htm

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SOME OF THE OUTSTANDING FIRMS in terms of awards, funding, certifications and research projects

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UNICAMP VENTURES AND PIPE PIPE - Pesquisa Inovativa em Pequenas Empresas [Innovative Research in Small Firms] •

42 Unicamp related firms got aid for 82 projects

The projects must be conducted by researchers employed by the small firms (defined as those with no more than 100 employees) or that are associated with them for conducting the project.

Firms with PIPE financing had a mortality rate of 8%, vs. a national mortality rate of technology-based firms of 70%.

Area of the Unicamp Innovation Portal, with information about firms that have FAPESP financing via the PIPE program.

Economic impact: returns equal to six times the amount invested.

Source: Find out more at :

Unicamp Ventures companies mentioned at the portal: 01) BCS Tecnologia

07) Match Report

02) Bioware

08) Optolink

03) Eletrovento

09) ProClone

04) Griaule

10) Sun Quartz

05) HyTron

11) VacuoFlex

06) KOM Lux

12) Vocalize

Relatório de Atividades FAPESP 2008 http://www.inovacao.unicamp.br/pipe

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UNICAMP VENTURES AND PITE PITE - Programa de Apoio à Pesquisa em Parceria para Inovação Tecnológica [Partnering Support Program for Research into Technological Innovation] •

3 Unicamp related firms got funding for 9 projects

Objective: to intensify the relations between universities or research institutes and firms by conducting cooperative and co-financed research projects.

• The capital of most of the financed firm is domestic (82%); the capital of 13% is foreign. The balance (5%) consists of joint ventures. • 30% of the projects gave rise to national and/or global innovations in products and processes, and 10% resulted and innovations within the scope of the firm itself.

60% of the projects developed technologies and new knowledge with no immediate application. One can conclude from this that PITE is also geared toward partnering arrangements that lead to long-term technical developments.

Source:

12

Relatório de Atividades FAPESP 2008


UV AND FINEP – FINANCIAL SUBVENTION PROGRAMS Alellyx – Genetically modified sugarcane for the production of polysaccharides with impact on the post-harvest, maturation and productivity stages. Amount: as much as R$5,010,000.00. •

AsGA – Low cost broadband internet access, using the “Software Defined Outdoor Fiber Radio” multi-platform. Amount: as much as R$ 2,200,000.00.

• Neger Tecnologia e Sistemas – Platform for blocking radiocommunication signals in security areas. Amount: as much as R$ 1,254,997.12.

Vocalize - Soluções em Tecnologias da Fala - Automatic voice recognition systems for mobile handsets. Amount: as much as R$ 1,489,132.00.

Ci&T – Smart interacting for mobile equipment with efficient access to adapted web digital content. Maximum amount approved: R$ 1,058,634.92. •

• FiberWork Comunicações Ópticas – Development of an innovative, low cost, wireless optical solution for public web centers with broad band in digitally excluded remote or rural areas. Maximum amount approved: R$ 2,150,445.60.

ProFUSION – Flexible WEB component (browser), visually rich and with interaction adapted for various types of on-board systems (Linux platform). Maximum amount approved: R$ 930,042.00.

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UV and PRIME FINEP •

Funds per company: R$120,000.00

Deadline for using the funds: 12 months

Contract term: 24 months

Companies granted funding: ECCAPLAN – Subvention granted for development of the project ECCAPLAN - Innovation for a low carbon economy •

Gentros - Subvention granted for development of the project Development of recombinant molecules •

MobWise – Subvention granted for development of the project Shortcut – a real time, personal urban browser •

VulcaNet TI – Subvention granted for development of the project Integration of the Phone Systems of Firms through Data and Voice Convergence: IP Telephony •

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BEST FIRMS TO WORK FOR EXAME 2009 Ci&T Software “It is growing at the rate of 40% a year and in 2008 alone it hired 300 people. Such growth encourages promotions. Some 90% of the personnel that has been with the company up to five years are leaders or managers.” “To prepare new leaders, the firm encourages people to learn and refunds part of the cost of courses.” “Greatest advantage: The employees are encouraged to make decisions and to have autonomy in their fields, bearing the risk of something turning out wrong, since part of the mistakes are deliberately overlooked.”

Kaizen “Lately, the firm has been growing 40% a year.” “Reaching the top of the pyramid is also a reality. Of the 25 managers, 22 were trained in-house.” “Greatest advantage: Besides the excellent internal climate, the firm has good citizenship activities and an efficient communication strategy that uses several channels.”

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THE FASTEST GROWING SMALL AND MIDSIZED FIRMS IN BRAZIL DELOITTE + EXAME The study shows how the small and midsized firms are facing the challenges created by changes in the world economic setting and in the business environment, as well as their efficiency-seeking mechanisms. •

It presents a ranking of the 200 small and midsized Brazilian firms with the highest growth rates over the last three years, besides showing the vision of their leaders regarding fundamental factors for survival and growth in these new times. •

2007

2008

2009

Ícaro TECHNOLOGIES

Ícaro TECHNOLOGIES

sonda.

sonda.

sonda.

kaizen

kaizen

kaizen

softway

Source:

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http://www.deloitte.com/view/pt_BR/br

dec brasil


TRAINING: CMMI CERTIFICATION

COMPANY

LEVEL / YEAR Level 3 / 2004 Level 4 / 2006 Level 5 / 2007

sonda. kaizen

Level 3 / 2008

Level 2 / 2005 Level 2 / 2009

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MERGER AND ACQUISITION CASES alellyx applied Genomics

“ ‘Alellyx and CanaVialis won’t change,’ states Monsanto manager” Inovação UNICAMP newsletter, 2009

Established in 1989; sold in 2006 to Avocent for US$ 90 million → at the time, its invoicing exceeded US$ 60 million and it was active in 15 countries.

cyclades an avocent. company

According to Fortune magazine, 85 of the 100 largest firms in the world use Cyclades products.

From 2000 to 2005, invoicing was multiplied by 6, exceeding US$ 60 million

Movile announces merger with Cyclelogic The firms announced a merger for the consolidation of the cellular services market in Latin America. •

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A GUIDE TO UNICAMP related COMPANIES: PROFILE AND HIGHLIGHTS

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ENERGY

COMPANY

VacuoFlex

eletropack

20

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Thermo-reflective insulating and solar control films.

PIPE To optimize the thermal performance of thermo-reflective curtains, so as to reduce the energy consumed in thermal conditioning.

Hydrogen technology.

IU Portal Highlight Firm created to develop and produce equipment that extracts hydrogen from ethanol and gas.

Develops, produces and markets electronics boards using Psoc, Microcontrollers, DSPs and FPGA technology, for application in electronic equipment.

PIPE Development of a transformer-free hybrid filter for application in the compensation of harmonics in the industrial sector.


ENERGY

COMPANY

eletrovento geradores e贸licos

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Offers innovative solutions for the production of electric energy using clean, renewable sources.

IU Portal Highlight Eletrovento is a corporation that wants to spread wind power throughout Brazil; it has installed its first generators and has already taken out one patent.

It operates in the field of renewable energy from biomass, using the rapid pyrolysis process.

PIPE Development of slow-release fertilizers based on bio-oil from agricultural residues.

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ICT

COMPANY

WHAT IT DOES Develops innovative technologies, products and services for Text-To-Speech (TTS), Speech-To-Text (STT) and Spoken Term Detection (STD – Speech Analytics) and in the area of Computational Linguistics.

softway

(research projects, news, awards) PIPE High-quality text-to-speech converter for Brazilian Portuguese. Notícia Consultancy generates incubator to win over the world.

Matera supplies the ultimate suite of web software, capable of being integrated with financial and business management markets. Counting on over 20 years of history, the company is the pioneer on the global software exporting business and has consolidated itself as a market reference and on specialized services for IT. As a pioneer on Brazil for Oracle based projects, Matera is specially renowed on subjects related to this system.

CMMI Level 2 – 2005 Level 2 – 2009

Foreign trade solutions and software: imports, exports, foreign exchange for imports, foreign exchange for exports.

The fastest growing small and midsized firms in Brazil Deloitte + Exame 2007.

Sensedia (the former DigitalAssets), specializes in practical governance solutions of the SOA (Service-Oriented Architecture) type and company integration.

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HIGHLIGHT

Investing in brand consolidation in the domestic market. Notícia MIT students highlight the importance of contact networks.


ICT

COMPANY

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

A software house specializing in the development of software to order, technology training and the provision of solutions.

PIPE TS Generator – multiplexer of MPEG-2 transport flow.

Software development services.

PIPE A software platform for massively parallel processing on the Internet or in corporate networks.

The firm offers consulting and development services regarding specific software solutions for firms in the mobile telephony, automaking and home appliances segments.

FINEP Flexible WEB component (browser), visually rich and whose interaction is adapted for various types of onboard systems (Linux platform).

Specialized in telecom systems for rural areas or regions that are distant from the major urban centers, providing voice, data and internet solutions.

FINEP Radio communication signal blocking platform for security areas.

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ICT

COMPANY

loja fรกcil

igniscom

24

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

A mobile internet pioneer in the Brazilian market, it provides mobility services, enabling internet use anywhere through a mobile phone.

Expectation To reach 100 million clients in Latin America by the end of 2011.

Quasar: Development, marketing and support of the LojaFรกcil software program.

PIPE Light point-of-sales.

Develops, produces and markets products in the field of telecom network signaling.

PIPE To carry SS7 and ISDN signaling in the IP network using the SIGTRAN protocol.

Researches, develops and markets innovative solutions, services and products for the Telecommunication and Information Technology fields.

PIPE Development of computing tools for designing and analyzing optical packets networks.


ICT

COMPANY

sonda. kaizen

josaphat Boadband Cable Test System

klais

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Specializes in the integration of systems and the development of IT solutions for midsized and large firms.

Awards - Great Place to Work: 2010, 2009 (8th), 2008 (8th), 2007 (11th), 2006. - Best Firms to Work For, Exame 2009.

Offers a series of testing systems for manufacturers of broadband cables.

PIPE Metropolitan wireless network (wireless MAN).

Redesign of processes, free software.

PIPE Systems generator for corporate processes based on BPM (Business Process Management).

25


ict

COMPANY

in metrics

26

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

AFIS solutions (automatic recognition of fingerprints), which offers products for electronically capturing, registering and recognizing fingerprints.

PIPE Improvement of recognition quality and of availability (SpeedCluster) of the Griaule AFIS.

Offers development services for FPGA and ASIC highcomplexity electronic circuits.

PIPE Development of systems for R2/MF signaling systems using new processing techniques

Offers consulting and the outsourcing of applications, SAP, BI, BPM, digital marketing and mobile applications, with full knowledge of the widest range of technologies.

Awards - The fastest growing small and midsized firms in Brazil – Deloitte + Exame 2007. - Great Place to Work: 2010, 2009 2009, 2008, 2007.

Solutions for analyzing the infrastructure of networks, security, performance and tracking.

Awards Great Place to Work: The 60 best IT and Telecom firms to work for (2009)


BIOTECHNOLOGY

COMPANY

Scylla Bioinformรกtica

proclone

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Products for health and human vitality, biotechnological processes and social services.

PIPE Methodology of the process for producing collagen from frogs, an alternative source of hydrolyzed product, for the medical, pharmaceutical, cosmetic and cosmeceutical areas.

Works in the agricultural sector, promoting innovative solutions for the needs of farmers and of ethanol and sugar mills.

PIPE Development of a mechanical aid device for the harvest of sugarcane without prior burning.

Services and solutions for access to bio-IT technologies and tools.

PIPE Software tools for the genetic improvement of beef cattle. Polymorphism identification system.

Micro-propagation laboratory specializing in the production or ornamental seedlings and seed potatoes.

IU Portal Highlight Biologist creates firm to compete in the flower market; FAPESP support for seven years enabled technical improvement.

27


BIOTECHNOLOGY

WHAT IT DOES

imuny

Molecular biology firm that produces and markets polyclonal antibodies for scientific research.

PIPE Development of diagnosis kits for phytopathogens that are important for agriculture.

biomicrogen

Biotechnology company geared toward genetic trackability and paternity tests in meat livestock (swine and cattle) and ADMTox.

PIPE Genetic trackability of swine.

Scientific R&D firm that generates technological knowledge applied to new agroindustry solutions.

FINEP Sugarcane genetically modified to produce polysaccharides with effects on the post-harvest period, the ripening and the productivity.

alellyx applied Genomics

28

HIGHLIGHT

COMPANY

(research projects, news, awards)


HOSPITAL SERVICES AND EQUIPMENT HIGHLIGHT

COMPANY

WHAT IT DOES

Elemed

Repairs and maintenance of medical, hospital, dental and laboratory equipment.

PIPE Electrocardiograph associated with a PC with an end cost of R$500,00 to R$1,000.00.

Develops medical and hospital equipment and provides fast prototyping services for surgery planning

PIPE The company is betting on a pressure valve for ICUs and wants to get 10% of the market in its first year.

BCS tecnologia

(research projects, news, awards)

29


OTHER

30

HIGHLIGHT

COMPANY

WHAT IT DOES

Valitech

Plasma sterilizer for surgical and pharmacological materials.

PIPE Development of a plasma sterilizer.

unilaser

Besides providing technical service for laser equipment, the firm develops and markets lasers, detectors and other accessories.

PIPE Development of a system to measure the concentration of pollutants in the atmosphere with infrared lasers (CO2 and CO) using photo-acoustic spectroscopy.

unisoma

Pioneer and leader in providing solutions involving Supply Chain Planning and Advanced Planning and Scheduling.

PITE High-performance solver for structured optimization problems.

Deltacom

Creation and development of B2B, B2C and M-Commerce portals, with electronic auctions and the identification of venture capitalists.

PIPE Establishment of a new arena for the marketing of agricultural production through virtual reverse auctions AGRO VIRTUAL.

(research projects, news, awards)


OTHER

HIGHLIGHT

COMPANY

WHAT IT DOES

tech chrom

Offers innovative analytical instrumentation solutions, developing quality products devised by the firm and patented internationally.

PIPE Development of a multiuser gas chromatograph.

Consulting and software development firm that offers solutions for Computer-Assisted Engineering (CAE).

PIPE Framework for computational fluid dynamics, based on the Discontinuous Galerkin formulation regarding the finite elements method.

analytical instruments

sun quartz

Development of special glass and of input for the optoelectronics industry.

Development of Optical Networking equipment and solutions.

(research projects, news, awards)

IU Portal Highlight Unicamp-Telebrรกs has its own technology in the field of optic fibers.

PITE Digital processing for electronic compensation in optical communication systems. Advanced optical communications.

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other

WHAT IT DOES

oral health

Integrated Dental Assistance System.

PIPE Portable odontological module.

Offers passive components of optical fiber, optical instruments for workbenches and laboratories, and portable devices for field use.

IU Portal Highlight Created as a result of the Unicamp-Telebras partnering agreement, it believes it will resume growth thanks to the expansion trend of optical fiber networks.

ASGA soluções em Telecom

komlux fibras ópticas

32

HIGHLIGHT

COMPANY

Develop, produce and supply solutions with a high technological content for the electronics and telecom segment.

Production of optical fibers and R&D of technical lighting systems for the following areas: medical, dental, decorative and industrial.

(research projects, news, awards)

FINEP Low cost, broadband access to the internet using a “Software Defined Outdoor Fiber Radio” multi-platform. PITE Development of high power lasers with rays in the spectral region of 800 to 1,000 nm, based on GaAs / InGaAsP / InGaP heterostructures. IU Portal Highlight Firm that created an optical blanket to treat jaundice seeks partners to market its other products.


OTHER

COMPANY ips informação e planejamento em saúde

fiber work optical communications

pwt telecom

Green Technologies

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Offers a wide array of services and products connected with the activities of information in the fields of healthcare, epidemiology and statistics, planning and administration of health services and computing applied to health.

PIPE Development of software to pair and integrate personal and health information, using the record linkage methodology and the HL-7 standard.

Develops internationally innovative products and services with high technological content, such as the Optical S-Parameter Analyzer - OSPA and specialized diagnostic services for optical fiber networks.

FINEP Development of an innovative, low-cost, optical-wireless solution for public web access centers offering broadband in digitally excluded remote or rural areas.

Optical network projects and installation, consulting, auditing, failure analysis and technology development of components for optical systems.

PIPE Development of optical attenuators technology.

Aims to create technical and scientific solutions in the form of products and services.

PIPE Instead wholegrain beans: study of the critical conditions of the process.

33


other

COMPANY

Aquaro Air Systems

34

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

Advise governmental and private-sector organizations as regards identifying, reducing the risk and taking advantage of sustainability related opportunities.

Prime-FINEP Program Innovation for a low carbon economy.

Development, production and marketing of air conditioning units that work through evaporative chilling.

PIPE Countercurrent air moisturizer and scrubber for home, clinical, pneumological and other uses.


All the highlights of all the firms are not described in detail in this publication in order to keep it relatively short.

The table on the right shows the total number of highlights achieved per firm.

Firm

PIPE

AGRICEF Alellyx AquaAr AsGa BCS tecnologia BiomicroGen Bioware Ci&T Deltacom Eccaplan Eletropack Elemed Eletrovento Fiberwork Gentros Fotônica Green technologies Griaule Ícaro Hy Tron IDEA! Ignis Imuny IPS Josaphat Kaizen Klais KOM Lux

3 1 1 1 1 3 1 3 1 1 5 1 1 3 2 1 2 1 1 1

PITE FINEP

INOVAÇÃO UNICAMP

1 1

1

1

1 1

1

1 1

1

1 1

1

Firm Labcom Matchreport MATERA Mobwise Neger Optolink Optron Oral Health Padtec Prógonos ProClone ProFUSION Quasar RCASOFT Scylla Sun Quartz Tech Chrom Thorus Scisoft Ujima Unigen Unilaser Unisoma Vacuoflex Valitech Vellyfarm Veridis Vocalize VulcaNet TI

PIPE

PITE FINEP

1 1

1

1 6 5 1 1 6

1 1

1

7 1

1 1 3 5 2 1 3 1 3 1 1 1 1 1

INIVAÇÃO UNICAMP

1

1

1

1

1

1

35


our STARTUPS

36

3


STARTUP HIGHLIGHTS

COMPANY

Unigen biologia pelo dna

WHAT IT DOES

HIGHLIGHT (research projects, news, awards)

MobWise provides solutions for Urban Mobility that enable intelligent movement for people and physical assets, promoting life quality and sustainability in use of environmental resources in Smart Cities.

PIPE Trafficwise - simulation in an urban, dynamically reconstructed environment with real time traffic information. Prime FINEP

Develops tools for firms and organizations to establish a new and efficient way of communicating with their clients, collaborators and business associates.

PIPE - Application of the mobinet platform for the management of alumni at higher education institutions.

Laboratory that provides services and development of sanitary diagnoses and expert opinions using molecular biology techniques.

PIPE - Production in plants of a recombinant vaccine against Gumboro Disease.

Develops and markets SAM, a Support System for Continuous Improvement, which is a full solution that speeds up the process of firms’ ongoing improvement.

StratAngels investment.

Veridis Technology: a system for remote identification and local validation using a combination of biometric technology and smart cards.

PIPE - Multi-biometric recognition system that combines face and iris.

IT and Communication company specializing in computer networks, connectivity and voice and data convergence.

FIPASE - Integration of the Corporate Telephone System through Voice and Data Convergence: IP Telephony.

37


STARTUP

COMPANY Avaliativa gestão de informações educacionais

WHAT IT DOES A firm that specializes in the research and development of solutions to enable better use of information generated through schools’ daily routines regarding their evaluation processes. Offers control solutions for company management that are simple and easy to use, focusing on the administrative management of small firms and on the delivery of relevant information for decision making.

engsys technology

Specializes in technological innovation in the field of software development for IP telecommunication software.

Provides corporate automated solutions geared mainly to saving energy and to collecting and reusing water.

i.systems from automation to process optimization

Development of industrial control and automation products, using computational intelligence.

kinapsys

A pioneer in the development of security and monitoring solutions for WEB applications.

portal do ingresso cultura & entretenimento

38

Development of NFC technology coupled with mobile phones for the issue of tickets in general and public transport tickets.


STARTUP

COMPANY

WHAT IT DOES

Macropower

Its primary proposal offers a management overview for the rational use and effective control of electric energy and/or of a power generation motorized groups.

Development of systems and solutions using RFID technology.

Develops an Internet portal for the search and ranking of scientific articles and an innovation environment (“Innovation Space”) for scientists, researchers and corporate clients.

A company specialized in providing solutions concerning software tests and quality.

Advanced systems and devices for medicine.

valemobi soluções para o mercado financeiro

Active in mobile handset applications development, more specifically for the iPhone and the iPod Touch.

39


STARTUP

COMPANY

WHAT IT DOES

abinfo

Strengthening and improving the vitality and competitiveness of Brazilian industry in the manufacturing of finished products and materials, devices, instruments, equipment and production assets.

adest

Metal welding techniques.

Develops software for aviculture geared toward egg production, animal feed plants, animal exhibition judging, and commerce in general.

Corporate visual identity consulting, to transform the client’s institutional discourse into design based on a concept, with seriousness and commitment.

beta brazil

botica da família farmácia municipal de manipulação

40

Web solutions.

Manipulation of standardized herbal medicines, with assured criteria of safety, quality and efficacy of compounded standardized herbal medicines.


STARTUp

COMPANY

WHAT IT DOES

br labs

Offers solutions for problems involving laser, optical and electronic technology for scientific purposes: research, biomedical applications, metrology, detection and telecommunication.

clansoft

Works in the field of software design and development, focusing on the production of intuitive interfaces.

Civil engineering research.

ecoenergy connecting global markets

Trade, services and technology development.

FCS OVERCLOCKS

Technological competence in computer optimization.

gentros

Works in the field of biotechnology for the agricultural, animal and human health market.

yellow

Automation and control of systems for animal waste treatment.

41


STARTUP

COMPANY ibiguarim

WHAT IT DOES

soluções agrícolas e ambientais

Offers technological innovations for agricultural and environmental solutions.

kyolab

R&D of new herbal and synthetic medicines to promote the health and wellbeing of society.

Tecnologia

mre soluções

Dedicated to sustainable high technology, with a view to finding technological solutions to reduce industrial environmental impact.

Sports consulting firm.

R&D of organic herbal cosmetics based on Brazil’s native vegetation.

An integrator of mobile development solutions and services.

42


startup

COMPANY

WHAT IT DOES

projectum água

Development, production and marketing of systems to monitor and control, in real time, surface, underground and environment waters.

pronergy efeiciência energética para edificações

Energy efficiency for buildings.

Development of equipment to conserve energy, increase productivity, generate heat, treat residues and apply efficient means to reduce environmental liabilities.

Solutions for the convergence of the mobility of radio technologies and the broad reach and high capacity of optical networks.

spread com

tezca células solares

Development of wireless network solutions, from project and solution development to consulting and training in this field of activity.

A pioneer in the development of 3G solar cells in Brazil.

43


startup

COMPANY

WHAT IT DOES Development of biotechnology solutions for crop and livestock farming.

biocam

Plans to develop a combination of technologies: UWB, RFID, Wi-Fi, Ultrasound and Telemetry in a hybrid system, to track and monitor medical and hospital equipment.

Design and execution of activities connected with maritime systems of oil production for application in ultra-deep waters.

R&D of technology for medical and hospital products; it provides scientific advisory services regarding laboratory techniques.

Aims to develop and commercially exploit new materials or materials produced through innovative processes.

Develops and markets an integrated events management system (SIGE) for firms that use equipment based on sensors of any type.

44


Find out more


Find out more: FAPESP 2009 ACTIVITIES REPORT Research funds: R$ 679.52 million (6.5% more than in 2008).

São Paulo State invests 1.52% of the state’s GDP in R&D, which puts it ahead of countries such as Portugal, Spain, Italy, Chile, Argentina and Mexico.

The São Paulo State government was responsible for 24% of the public part of these investments, almost twice as much as the federal share. As a result, the São Paulo scientific community holds an outstanding position in terms of indexed work of international standards, which correspond to slightly more than half of the domestic production.

Distribution of resources: USP 46%, Unicamp 14%, Unesp 13%.

The Line for Research into Technological Innovation accounted for R$ 76.7 million (11% of the total).

Innovative Research in Small Firms (PIPE) Funds disbursed for research aid and grants in Brazil ,by field of knowledge – 2008

Field of knowledge Agronomy and veterinary medicine

R$(1)

Grants in Brazil

in %

R$(1)

in %

Total R$(1)

in %

2,487.903

11.90

885,663

13.66

3,373.566

12.32

64,428

0.31

36,195

0.56

100,623

0.37

Biology

1,402.841

6.71

490,385

7.56

1,89.226

6.91

Computer engineering and science

1,589.106

7.60

460,395

7.10

2,049.501

7.48

156,376

0.75

91,690

1.41

248,066

0.91

47,588

0.23

44,046

0.68

91,634

0.33

11,781.788

56.37

3,434.587

52.98

15,216.375

55.56

Physics

314,659

1.51

143,349

2.21

458,008

1.67

Geosciences

151,894

0.73

34,474

0.53

186,368

0.68

324

0.00

0

0.00

324

0.00

180,867

0.87

0

0.00

180,867

0.66

Chemistry

1,009.182

4.83

457,349

7.05

1,466.531

5.36

Health

1,715.650

8.21

404,919

6.25

2,120.569

7.74

Total

20,902.607

100,00

6.483.050

100,00

27,385.657

100.00

Architecture and urbanism

Human and social sciences Economics and management Engineering

Interdisciplinary Mathematics and statistics

(1)

Total funds disbursed include payments and returns, including agreements from previous years.

Source: http://www.agencia.fapesp.br/materia/12888/investimento-em-ascensao.htm FAPESP 2008 Activities Report

46

Research Aid


Find out more: FINEP SUBVENTION

The Financial Subvention program began with the public call MCT /FINEP/Financial Subvention for Innovation – 01/2006, released in September 2006.

It provides financial subvention in the form of non-refundable funding for the development of products, services and innovative processes in Brazilian firms. •

Objective: to aid Brazilian enterprises’ development of innovative services, processes and products, with a view to developing areas that the federal research policies rate as strategic.

das áreas consideradas estratégicas nas políticas públicas federais.

Source: http://www.finep.gov.br//fundos_setoriais/subvencao_economica/ subvencao_economica_resultado.asp?codSessao=8&codFundo=24

47


Find out more: PRIME FINEP The program Prime – First Innovative Firm began in early 2009, with the aim of establishing favorable financial conditions for a significant set of high added value, nascent firms to consolidate their initial development stage successfully. •

Most of such nascent innovative enterprises are structurally frail and face various development difficulties in their initial stage, because the firms’ entrepreneurs and founders deviate from their core business to deal with parallel activities required to ensure the firm’s short-term survival. •

The PRIME program provides support for firms in this critical stage of their creation, enabling entrepreneurs to focus fully on the development of original and innovative processes and products and on building a winning market entry strategy. •

• PRIME’s driving vision is to foster a change in the quantitative and qualitative level of the FINEP funding programs, aiding five thousand nascent firms geared toward new, high added value products, services and processes in all regions. This set of firms is expected to become an essential lever for Brazil’s development going forward.

Source:

48

http://www.finep.gov.br/programas/prime.asp


Find out more: WHAT IS CMMI? CMMI certification provides organizations with the essential elements to improve their performance; it can be used in regard to products, divisions or an entire organization. It helps to integrate organizational functions that have been traditionally separate, establish objectives and priorities for process improvements, and provide a frame of reference for the assessment of processes that are under way.

Brazil is 8th out of 71 countries in the ranking of number of evaluations, ahead of countries such as Taiwan, the United Kingdom, Mexico and Germany.

Number of evaluations 1800 1600 1400 1200 1000 800 600 400 200

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Source: http://www.sei.cmu.edu/cmmi/casestudies/profiles/pdfs/upload/2010SepCMMI.pdf

49


ABOUT DOING BUSINESS UNICAMP VENTURES •

Coordinating Editors: Fabrício Bloisi, Paulo Lemos, Roberto Lotufo.

Development: Equipe Projeto Inova Semente, Inova Unicamp/FAPESP

- Coordinator: Roberto Lotufo

- Joint Coordinator: Paulo Lemos

- Grant holders: Beatriz Florence, André Leão

• Support: Vanessa Sensato (Comunicação Inova); Luciana Tonin (Movile), Nayara Rodrigues (Movile), Guilherme Pires (Movile).

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Complete List of Firms SOURCE: www.inova.unicamp.br/empresasfilhas

3


sites food

Biotechnology

Alibra Ingredientes www.alibra.com.br

Costa Marine Ind. e Com. de Prods. Alim. www.costamarine.com.br

Engene - Engenharia Genética www.engene.com.br

Flavor Food Consulting www.flavorfood.com.br

Gentros www.gentros.com.br

Funcional Drinks Intelig. em Desenv. de Prod. www.funcionaldrinks.com.br

GMReis www.gmreis.com

Funcional Mikron www.funcionalmikron.com.br

Imuny Biotechnology www.imuny.com.br

Genkor Ingredientes www.genkor.com.br

ProClone www.proclone.com.br

RVH Concentrados da Amazônia

Scylla www.scylla.com.br

Milkles Ingredientes www.milkles.com.br

Pro Nutrition www.pronutrition.com.br Safra Real www.safrareal.com.br Ultrapan Indústria e Comércio www.ultrapan.com.br

52

BiomicroGen Soluções em Biotecnologia www.biomicrogen.com.br

Unigen Tecnologia do DNA www.unigen.com.br VellyFARM Biomateriais www.incamp.unicamp.br


sites Energy

Hospital equipment and services

AGRICEF www.agricef.com.br

BCS TECNOLOGIA e Ind. em Eq. Medico www.bcstecnologia.com.br

Elemed - Equipamentos Médicos-Hospitalares www.elemed.com.br

Bioware - Tecnol.de Termoconv.de Biomassa www.bioware.com.br CLCTEC Consultoria www.clctec.com.br

ELECTROPACK Pesquisa e Desenvolvimento www.electropack.com.br

Eletrovento www.eletrovento.com.br Expertise Engenharia www.expertise-eng.com.br Hytron www.hytron.com.br Pluenca Energias Renováveis www.pluenca.com.br

Thompson - Tec. Energ. Térmica e Bombas de Calor www.thompsontecnologia.com.br Vacuoflex Tecnologias Refletivas www.vacuoflex.com.br

53


sites Other 360 GRAUS TECNOLOGIA AERONÁUTICA www.hangar360.com.br

Deltacom Comunicações

Accenda www.accenda.com.br

DPR Engenharia www.dprengenharia.com

Alellyx www.alellyx.com.br

E2pro Engenharia Eletrônica www.e2pro.com.br

ALPHENZ Engenharia e Consultoria Empresarial www.alphenz.com.br

Eccaplan Consultoria Desenvolvimento Sustentável www.eccaplan.com.br

AquAr Air Systems www.aquar.com.br

Ecobrisa www.ecobrisa.com.br

ArtMan www.incamp.unicamp.br/novas_incubadas/artman.swf

EDTI Análise de Dados e Melhoria Processos www.edti.com.br

AsGA www.asga.com.br

EFB Technology www.efb-technology.com

ATRIA ENGENHARIA E COMÉRCIO www.atriaeng.com.br

Elabora - Innovation Analysis www.elaboraconsultoria.com.br

Auctus www.auctus.com.br

Empreendemia www.saiadolugar.com.br

Bioluz Equipamentos e Serviços www.bioluz.com.br

Escola Ativa www.escolativa.com.br

BRASCORPS Consultores

FiberWork Comunicações Ópticas www.fiberwork.net

Cebralog www.cebralog.com

54

BRSA Brading and Sales www.brsa.com.br

Geocamp Consultoria de Mercados www.geocamp.com.br


sites Green Technologies - Proj. Agroindustriais www.greentechnologies.com.br

Multicircuits Ind. e Com.

Green Vision Tecnologia

Netbras Consultoria www.netbrasconsult.com.br

Grupo Anima www.grupoanima.com.br

Onirium cps.softex.br/incubadora/emp_graduadas.php

Horus Fit Academia

Optolink Ind Com www.optolink.com.br

Instituto Apriori - Inovando Mercados IPS - Informação e Planejamento em Saúde www.ipsaude.com.br KOM Lux Fibras Ópticas www.komlux.com.br Laboratórios TASQA www.tasqa.com.br Lighthouse Business Development br.linkedin.com/pub/renato-skaf/0/104/667 LUZ Engenharia Financeira www.luz-ef.com Macropainel www.macropainel.com.br MatchReport www.matchreport.com.br MEGA Sistemas Corporativos www.mega.com.br Mentor Marketing www.mentormarketing.com.br

Optron Micromecânica Óptica www.optron.com.br

Oral Health www.oralhealth.com.br Overplay www.overplay.com.br PadTec www.padtec.com.br PAZAR Gestão de Negócios www.pazar.com.br Playit Consultoria e Treinamento em Negócios www.playit.com.br

PWT Telecom/ Fotônica Tecnologia Óptica www.pwttelecom.com.br/ Rayka Brazil :: Moda Mulher www.raykabrazil.com.br SAAT Informatica Com Import Export www.saat.com.br

55


sites Scienex Tecnologia Micro-Eletrônica www.scienex.com.br SMP Ind. Com Soleil Eng Com SunQuartz www.sunquartz.com.br Tech Chrom Instrumentos Analíticos www.techchrom.com.br

Termoquip Energia Alternativa www.termoquip.com.br Thorus Scisoft www.thorus-scisoft.com.br Ujima www.ujima.com.br Unika Consulting, LLC www.unikaconsulting.com Unilaser www.unilasers.com.br UniSoma www.unisoma.com/br Valitech Veco - Especializada em Contaminação Ambiental www.veco.com.br

Via Sapia www.viasapia.com.br

56

Information and Communication Technology AaTag www.aatag.com Acqua www.acquasoftware.com.br/ ADTECH Telecom www.adtechtelecom.com.br ADTsys Software www.adtsys.com.br

AISL do Brasil www.aisldobrasil.com.br Allagi Engenharia www.allagi.com.br

Automidia Informática www.automidia.com.br B2Learn www.b2learn.com.br BrainWeb Soluções em Tecnologia da Informação www.brainweb.com.br CEDET www.cedet.com.br Chuva Inc. chuva-inc.com.br

Ci&T Software www.cit.com.br


sites Coffee Bean www.coffeebeantech.com

HEXAGON Comercial e Telecomunicações www.hexagon-telecom.com.br

Movile - Internet Móvel www.movile.com

HST Sistemas e Tecnologia www.hst.com.br

Cyclades

IDEA! Sistemas Eletrônicos www.idea-ip.com

Daitan Labs www.daitanlabs.com DEC Brasil www.decbrasil.com.br Dextra Sistemas www.dextra.com.br EITV www.eitv.com.br ENGSYS SOFTWARE www.engsys.com.br

Fenrir Tecnologia e Soluções www.fenrir.com.br

FM2S www.fm2s.com.br Griaule Biometrics www.griaulebiometrics.com

Grupo Verisoft www.verisoft.com.br GWE Software www.gwe.com.br

Icaro Technologies www.icaro.com.br

IgnisCom - Ignis Comunicações www.igniscom.com.br IN3 Software www.in3software.com

Infortec www.infortec-br.com.br InGreen Biometrics www.ingreen.com.br

Inmetrics www.inmetrics.com.br Inovace www.inovace.com.br I-Systems www.is-brasil.com Josaphat Engenharia de Telecomunicações www.josaphat.com.br

Kaffa Software Consulting www.kaffa.com.br

57


sites Kaizen www.kaizen.com.br

Neger Tecnologia e Sistemas www.neger.com.br

KIOSKIP - Terminais Interativos www.kioskip.com.br

Neolog www.neolog.com.br

Klais Soluções www.klais.com.br

Olimpsys www.olimpsys.com

Opus Software www.opus-software.com.br

Klaxus Consultoria e Desenvolvimento de Software www.klaxus.com.br Konfide Consultoria em Comunicação Digital www.konfide.com.br

People Computação www.people.com.br

Labcom Sistemas www.labcomsistemas.com.br

Phacton Enterprise Manufacturing Intelligence www.phacton.com/Novo

Lógica Digital www.logicadigital.com.br

Phi Innovations www.phiinnovations.com

Pinuts Studios www.pinutsstudios.com.br

Potere www.potere.com.br

Microforma Informática www.microforma.com.br

Prestus www.prestus.com

Linear softwares matemáticos www.linearsm.com.br MATERA Systems www.matera.com

Mitah Technologies www.mitahtech.com

58

ProFUSION - embedded systems profusion.mobi

MobWise www.mobwise.com.br

Prógonos Consultoria www.progonos.com

Mondo Technologies www.mondo.com.br

Programmer’s www.programmers.com.br


sites Pronus Engenharia de Software www.pronus.eng.br

SMATEC Ind Com www.smatec.com.br

PST Pósitron www.pst.com.br

Sofist www.sofist.com.br

QualiSoft Informática www.qualisoft.com.br

Softway www.softcomex.com.br

Quasar www.lojafacil.com.br

Sophia Soluções em Software www.sophiasolutions.com.br

Sparsi Computação em Grid www.sparsi.com

StarCorp www.starcorp.com.br

RCASOFT Informática www.rcasoft.com.br

RCT Softwares Educativos www.rctsoft.com.br

RDR Consultoria, Assessoria e Projetos br.linkedin.com/pub/rosa-da-ré/7/318/18b

TCP Telecom - Trein.Consult.Proj.e Pesq.em Telecom www.tcptelecom.com.br

Reckon www.reckon.com.br

Techplus Automação www.techplus.com.br

Tectoy Digital www.ttmobile.com.br

RJP Automação Com.Repr. e Serviços www.rjp.com.br

Tuilux www.tuilux.com.br

Sensedia www.sensedia.com.br

Venturelabs www.venturelabs.com.br

Sira www.sira.com.br

Veridis Tecnologia www.veridis.com.br

Requisito Tecnologia www.requisito.com.br

Sistemax Informática www.sistemax.com.br

Via Consulting www.viaconsulting.com.br

59


sites Vocalize - Soluções em Tecnologias da Fala www.incamp.unicamp.br VulcaNet TI www.vulcanet.com.br

WellDone Automação www.welldone.com.br Zaine Software www.zaine.com.br

60

Startups – Incubators CIATEC

http://ciatec1.tempsite.ws/?empresas_residentes/26/ Incamp

www.incamp.unicamp.br/ Softex www.cps.softex.br/incubadora/emp_incubadas.php


sources CMMI www.blogcmmi.com.br

Vocalize www.unicamp.br/unicamp/unicamp_hoje/ju/junho2008/ju398pag11.html

Deltacom http://redpymes.org.ar/R11/11-024.pdf FAPESP www.fapesp.br FINEP www.finep.gov.br Inova Empresas Filhas www.inova.unicamp.br/empresasfilhas Jornal da UNICAMP www.unicamp.br/ju

Melhores Empresas para Trabalhar EXAME portalexame.abril.com.br/static/melhoresempresas

PMEs que mais crescem no Brasil Deloitte + EXAME www.deloitte.com/view/pt_BR/br

Portal Inovação Unicamp (IU) www.inovacao.unicamp.br Portal Unicamp www.unicamp.br Sensedia www.unicamp.br/unicamp/divulgacao/2008/01/25/alunos-do-mit-destacam-importancia-de-redes-de-contato Software Egineering Institute - Carnegie Mellon (CMMI) www.sei.cmu.edu/cmmi

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BOOK SPONSORS

We would like to thank the firsm that sponsored this book:

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