IPA 2012 Prom Dress Catazine

Register for your

FREE

ViP Status

you’re a

Vi P

(very important prom insider)

e t a r b cele

We are ecstatic about the most talked about party of the year‌PROM! From now until Prom Night, we’re celebrating with spectacular style.

! n i g e b y t r Let the pa

6 Dream Sequins

18 Dramatic Prints 26 Bold 36 Sassy 47 Sensational Sizzle 68 Rock the Runway 88 Sleek Sophistication 104 Exotic Tiers 124 Bubbly 142 Chic Couture

* s s e r d e t i r o v a f r you

Enter to WIN prom international

association

2

Activate your VIP status today!

you’re a

Vi P

(very important prom insider)

Now it’s time to shop like one and WIN like one, too!

Activate your FREE

V.I.P. Status for exclusive shopping events and prom savings by visiting your very own Prom Insider Website@

SCAN this code with your Smart Phone Camera to Instantly Activate your VIP Status and enter to WIN YOUR FAVORITE DRESS!

(Search your app store for a FREE “QR Reader” before scanning) Scan QR codes like this one throughout our catalog for more fun surprises. It’s the NEWEST CRAZE! * Visit www.InternationalProm.com for contest details.

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Perfect Look...Perfect Fit! prom international

association

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All Styles Available in Sizes 0-32

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Night Moves Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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m a e Dr quins Se

All that glitters is hitting the runway with a fury of sequins!

2012 Formal Fashion Week designers invoked this striking element of glitz and glamour to leave the audience in awe.

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y h s a l F shocking flowing layers of asymmetrically cut fabric that stand out in a crowd

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Jasz Couture Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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s n o i s s impre

LASTING

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y l l u f t Deligh A T S I N O I FASH

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire La Femme Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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e g a t l o V High

e r u t u o C

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c i t a Dram

Prints, color and style mix perfectly in sleek dramatic prints that hit the 2012 prom runways. These bold and daring colors bring to life blinging accessories and fun loving personality that’s sure to impress.

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Making

Waves

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Mood O INDIG

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Mac Duggal Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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a E K I R T S

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association

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Alyce Designs Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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Bold

Looks like you are straight off the carpet with eye catching asymm that are flattering and bold, maki

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Precious Formals Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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prom runway or jet-set red e trical one shoulder designs n g you a statement in style.

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! s u o e g r o G t Ge animated designs with crisp cutting details, pairing with vibrant accessories

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Sherri Hill Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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t e p r a Red C READY

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e k a t l l ’ e Sh

N A T T A H MAN

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y s s Sa

A little something special, feathers are a great way to stand out in the crowd or to add chic glamour for a trendy elegance as highlighted on designer runways everywhere.

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e m o S t l Me

s t r Hea

V1339-01 SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Alyce Designs Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Jasz Couture Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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association

l a n o i t a Sens

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* s s e r d e t i your favor

Enter to WIN

SCAN this code with your smart phone camera to enter to WIN YOUR FAVORITE PROM DRESS! (Search your app store for a FREE “QR Reader” today) *Visit www.InternationalProm.com for contest details.

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association

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Sizzle

Eye catching metallic trends light up the runway with the look of sexy sophistication.

Dazzling metallics ensure that you’ll be turning heads just as our models did during Formal Fashion Week.

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Elegance &

e c a r G

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All Styles Available in Sizes 0-32

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire La Femme Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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WHAT

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s k o o l Sexy

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LIKE

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Tony Bowls Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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n a e k a M

e c n a r Ent

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r o o l f e c n a

Light Up the

d

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Jovani Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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LIMITED EDITION 2012

Rocks the Runway As the crowd gathers to watch the hottest Prom Spectacle to hit the runways, International Prom Models anticipate Limited Edition. Dresses designed by some of the world’s hottest prom designers Exclusively for Authorized International Prom Association Retailers.

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EXCLUSIVE

Collection 2012

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

t a h W irl aG a W Our Limited Edition dresses are exclusive designs made in very limited quantities by Red Carpet Designers around the world! Every Limited Edition dress explores the designers’ personal interpretation of What a Girl Wants for that Spectacular Prom Entrance!

SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Limited Edition Collection and register to WIN! (Search your app store for a FREE “QR Reader” today)

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EXCLUSIVES

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

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EXCLUSIVES

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Limited Edition Collection and register to WIN! (Search your app store for a FREE “QR Reader” today)

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

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EXCLUSIVES

Oh so

Regal

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

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EXCLUSIVES

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

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EXCLUSIVES

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

Bold

Glam

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EXCLUSIVES

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

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EXCLUSIVES

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

EXCLUSIVES

Striking

Color

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ONLY SOLD AT AUTHORIZED IPA STORES • LIMITED QUANTITIES

ON EVERY PROM WISH LIST THE SUPER CHIC SUPER SPARKLY,

FREE

Prom 360 iPhone App

1,000s of dresses, exclusive shopping tools for Red Carpet Looks

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SCAN this code with your iPhone to instantly download Prom360

(Search your app store for a FREE “QR Reader” today)

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k n i P

PRETTY in

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SCAN this code with your smart phone camera or go to www.internationalprom.com to see the entire Paparazzi Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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SSloepehkistication Fluid lines and exotic looks of body curve appeal create a refined graceful flow of timeless elegance, a look straight from the Formal Fashion Week Runways.

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Exotic

Tier

rs

Luxurious tiers of flounce fabric shape a unique fashion statement with lots of movement and character. You are sure to turn heads with waves of elegance.

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* s s e r d e t i r your favo

Enter to WIN

SCAN this code with your smart phone camera to enter to WIN YOUR FAVORITE PROM DRESS!

(Search your app store for a FREE “QR Reader� today) *Visit www.InternationalProm.com for contest details.

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SCAN this code with your smart phone camera or go to www.internationalprom.com to see the entire Mac Duggal Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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Splash of

GLAM

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V1399-02 SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Riva Designs Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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Glitzy a Gl

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am

Sheer details, sculpted lines and body morphing fabrics lend a new exciting sophistication to Prom

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SCAN this code with your smart phone camera or go to www.internationalprom.com to see the entire Precious Formals Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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Ball gowns are timeless and romantic. The elegance and grace of the layered ball gown always works its runway magic and it is sure to impress as we chime in Prom 2012 V13104-01

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Make them

Blush

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s l a t e M s u o i c e Pr mix soft pastel hues with the indestructible balance of ornate metallic tones for instant looks

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s u o n i m u L

S R O L O C

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Most Styles Available in Sizes 00-30

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Sexy or Sophisticated?

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Striking

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y l b b u B

Party time arrives at Formal Fashion Week with short, fun, flirty looks setting the bar high with fit and flare skirts and sparkling embellishments.

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All Styles Available in Sizes 0-32

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d e l e w e j Be

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Night Moves Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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D L I W ts

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Precious Formals Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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o B , t h g i r B

Beau

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* s s e r d e t i your favor

Enter to WIN

SCAN this code with your smart phone camera to enter to WIN YOUR FAVORITE PROM DRESS! (Search your app store for a FREE “QR Reader” today) *Visit www.InternationalProm.com for contest details.

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old,

utiful...

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f e o r e u t c r a Fo N

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Riva Designs Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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M k c Bla

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Tony Bowls Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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itucre h C Cou

Trendy fearless looks of both chic and sexy show off legs and fabulous shoes while making a gorgeous entrance of attitude and grace.

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FLIRTtactics

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SCAN this code with your smart phone camera or go to www.InternationalProm.com to see the entire Sherri Hill Collection and register to WIN! (Search your app store for a FREE “QR Reader� today)

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All Styles Available in Sizes 0-32

s u o l u b a F n,

Fu

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* s s e r d e t i r o your fav

Enter to WIN

SCAN this code with your smart phone camera to enter to WIN YOUR FAVORITE PROM DRESS! (Search your app store for a FREE “QR Reader” today) *Visit www.InternationalProm.com for contest details.

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P i V y He

Give him the VIP look too!

WIN a Limited Edition Prom Tuxedo designed by

! n i W o t e d o c s i h t n a c S

with your smart phone or visit www.internationalprom.com/Jean-Yves to see the entire Jean Yves Collection and instantly enter the Giveaway!

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The views or claims made by this retailer are not the claims or practices of use of the International Prom Association, or it’s affiliate companies or retailers. QUANTITIES ARE LIMITED AND SOME STYLES MAY BE PERIODICALLY OUT OF STOCK. SHOP EARLY FOR THE BEST SELECTIONS! IPA Limited Edition dresses are distributed by the finest prom retailers in the U.S. This retailer is the only authorized IPA Limited Edition dealer in your area. For the best service and selection, purchase your prom dress from an authorized retailer. Favorite Dress Giveaway and Jean Yves Giveaway is an International Prom Association promotion. Other promotions may vary by retailer. For a copy of Terms and Conditions, please visit: internationalprom.com Š2012 International Prom Association

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CERTIFIED BEST PROM RETAILER

PRSRT STD US POSTAGE PAID PEWAUKEE WI 53072 PERMIT NO.827