Vol. 02 | Issue 01 | 2021
4 Essential tips for Effective Patient Engagement
Tech Today The future of healthcare:Leveraging AI and Big Data
1
MOST
DISRUPTIVE
AI
COMPANIES TRANSFORMING
HEALTHCARE
2021
The Know Hows
Lonny McLean Founder and CEO
SUPERCHARGE YOUR DENTAL BUSINESS
Automating the Healthcare Services with AI
H
ealthcare is one of the most important sectors in the economy. Covid-19 especially has triggered the need to have a robust healthcare sector. Medical science is improving rapidly, it has raised life expectancy around the world, but along with an increase in life expectancy of people, healthcare systems face the increasing demand for their services, improved infrastructure, rising costs, allocation of enough funds by the government, and a competent workforce to meet the needs of the patients. Demand for improved healthcare services is driven by a combination of forces like changing patient expectations, population aging, a dynamic shift in lifestyle choices, etc. Healthcare systems now have to deal with more patients and with their complex needs. Traditional practices in the healthcare system have started becoming less efficient and time-consuming. Therefore, there is a necessity for a more robust, personalized, innovative, modern, and advanced healthcare system to meet the needs of the changing times. Artificial Intelligence (AI) has the potential to transform how healthcare services are perceived and delivered. AI has the capability to bring improvements in patient care outcomes, patient experience, and improving overall healthcare services. AI can increase the efficiency and productivity of care delivery for patients and allow healthcare systems to provide efficient, productive, and better care to more people. Artificial Intelligence can also increase the experience of
healthcare providers, enabling these practitioners to give more quality time in direct patient care and reducing panic and burnouts. Building on Artificial Intelligence has the capacity to revolutionize healthcare and help resolve the challenges in the healthcare system. Artificial Intelligence is becoming more effective in ensuring better care delivery to patients, clinical decision support, advanced diagnostics, chronic care management, and preventing people from acquiring diseases. Artificial Intelligence gives an unprecedented opportunity to reshape and disrupt healthcare. The companies that have started using Artificial Intelligence are able to deliver better and improved healthcare services. Artificial Intelligence can improve the care delivery in patient intake and engagement which is the most important part of the healthcare journey. AI-based conversational interfaces can automate care navigation and patient screening. AI can also be developed which can communicate with patients on a frequent basis to make sure that they remain positively engaged and in sync with the care regimen. Using Artificial Intelligence to automate interactions of patients and caretakers can reduce the costs and democratize easy access to healthcare by making expert health guidance accessible without the need for human physicians’ most expensive time. In this edition titled, 10 Most Disruptive AI Companies Transforming Healthcare 2021, we bring to you, the companies that are leveraging AI most effectively to transform healthcare services to match with the evolving industry demands and patient needs.
Abhishaj Sajeev
Editor’s Note
ARTICLES 18
28
Tech Today The future of healthcare: Leveraging AI and Big Data
The Know Hows 4 Essential tips for Effective Patient Engagement
CONTENTS COVER STORY
10
SUPERCHARGE YOUR DENTAL BUSINESS
20 Cerebriu Abridging AI and Diagnostic Imaging
24 Cuure Improving Everyone’s Health along with a Holistic Experience
30 Hindsait Aiding Healthcare Providers Seamlessly to Improve Patient Health
34 Humanity Inc Healthcare Redefined
Editor-in-Chief
Sumita Sarkar
Senior Editor
Anish Miller
Managing Editor
Sneha Sinha
Assisting Editors
Abhishaj, Darshan
Visualiser Art & Design Head Co-designer Art & Picture Editors Business Development Manager Marketing Manager
David King Asha Bange Paul Belin Priyanka, Vivek Mark Williams Mary D’Souza Sarah Wilson, John Smith
Business Development Executive Sales Executives
Kelli, Bill, Amy
Technical Head Assistant Technical Head Technical Consultants
Jacob Smile Pratiksha Patil David, Robert
Digital Marketing Manager Assistant Digital Marketing Manager SME-SMO Executives
Alina Sege Amol Wadekar Atul, Gemson
Research Analyst Circulation Manager
Eric Smith Tanaji
sales@insightscare.com
February, 2021 Corporate Offices: Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - 302-319-9947 Email: info@insightscare.com For Subscription: www.insightscare.com
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Company Name
Management
Brief
Aifred Health aifredhealth.com
Sonia Israel Co-founder
Aifred Health harnesses the power of AI to better understand patterns in patient data that can predict optimal treatment.
Carecru carecru.com
Lonny McLean Founder and CEO
CareCru is a dental practice growth platform that intelligently automates daily operations to enhance productivity and maximize profitability.
Cerebriu cerebriu.com
Robert Lauritzen CEO
Cerebriu improves workflow efficiency, quality and patient outcomes in diagnostic imaging.
Cuure cuure.co
Hugo Facchin Co-founder and CEO
Cuure delivers personalized vitamins and food supplements to everyone so they improve their daily wellness and consciousness
Digitalis Technology digitalistechnology.co.uk
Dr Nick Harvey Founder and CEO
Digitalis CPD is a platform that helps busy professionals meet their obligations to professional development while helping professional bodies maintain the high standard of their members.
Hindsait hindsait.com
Pinaki Dasgupta Founder and CEO
Hindsait’s AI Platform Enables Improved Quality of Care and Prevention of Unnecessary Services, Errors and Fraud.
Humanity humanity.email
Peter Ward Co-founder and CEO
Humanity’s mission is to extend the healthspan of humanity. The consumer subscription service enables users to find out what actions they can take to slow their aging process and thus reduce the risk of disease
PhenoMx, Inc. phenomx.co
Mark Luhovy Chief Operating Officer
PhenoMx is commercializing a Personalized Digital Physical Examination to measure the major vital organs & tissues
Spyras spyras.com
George Winfield Co-founder and CEO
Spyras is a sophisticated cloud-based analytics platform that connects novel respiratory technologies to deep learning analysis to perform unique and dynamic insights to the future of users respiratory health.
VastBiome vastbiome.com
Kareem Barghouti Co-founder and CEO
VastBiome uses proprietary methods in genomic sequencing, artificial intelligence, and synthetic biology to discover biomarkers and novel therapeutics for the most challenging immunologic disorders.
SUPERCHARGE YOUR DENTAL BUSINESS
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I ENVISION CARECRU BEING THE LEADING COMPREHENSIVE PATIENT ENGAGEMENT, WORKFLOW AUTOMATION AND BUSINESS ANALYTICS PLATFORM IN THE DENTAL INDUSTRY.
“
Lonny McLean Founder and CEO
Cover Story
On a similar note, we at Insights Care set out on a journey to seek the 10 most disruptive AI companies that are transforming healthcare, and we crossed paths with CareCru Inc., the creator of Donna™, a virtual dental practice assistant, powered by AI, that grows and manages dental practices. CareCru aims to transform the dental experience to maximize the potential of every practice. Its mission is to empower dental practices with transformative technology to grow their business and deliver an exceptional experience every time. CareCru has developed the most comprehensive platform in the market today. The company is continually developing new features and adding functionalities that provide value to dental practices and their patients. The company’s practice success team is available and empowered to help customers get full value from the CareCru platform. “The first step is to deliver a report card on how the practice is currently producing or being managed. Once we establish state of the practice, we enable our biggest differentiator, which is automation. Donna reduces tedious and repetitive manual work while adding to the overall performance and productivity of the practice,” says Lonny McLean, the CEO and Founder. Meet Donna™ Donna is an intelligent, automated assistant that helps staff and practitioners grow and manage their dental offices, whether individual practices or multi-practice groups. It enhances new patient acquisition via patient engagement and reputation management, improves practice productivity through workflow automation, and provides business analytics to underpin improved decision making. By leveraging Donna, dental practices are able to grow
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BE INNOVATIVE, MOVE FAST, FIND YOUR NICHE AND SET YOUR SIGHTS ON BEING THE BEST IN THE WORLD WITHIN IT.
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W
ith the rise in adoption of AI, big data, machine learning, transformative solutions have been made available to address problems that have been lingering for ages. Companies across the world have breathed life into their ideas by leveraging these technologies at the right time and for the right necessities.
and manage their business, while effectively enhancing their patient experience. The team at CareCru says, “hiring Donna is like adding three world-class team members to your practice—a front office assistant, a marketing specialist, and a practice consultant.” By taking care of the more tedious and mundane tasks, Donna allows the front office team to focus on higher value activities, such as patient interaction and treatment acceptance. As Lonny puts it, “Donna is the front office’s new favorite team member because she sees an area that needs improvement, she rolls up her sleeves and gets right to work.” Expertise Exemplified Lonny is a technology entrepreneur with 20+ years’ experience building successful technology businesses. After selling his previous business, Layer 7, he was determined to enter the healthcare market. His
MOST
DISRUPTIVE
AI
COMPANIES TRANSFORMING
HEALTHCARE
2021
1
investigation of the dental industry revealed that practices had a lot of interaction with patients yet were very poorly serviced with technology that could make patient communications more efficient and effective. The technology being used was generally inadequate or outdated. There was little in the way of automation. Lonny recognized that practices could reduce time spent on mundane tasks, and enhance profitability, while providing an improved experience for patients and staff through proper development and deployment of technology. And thus, CareCru was born. We asked Lonny to share his opinion on how the adaptation of AI in the healthcare discipline has transformed the healthcare industry and what more could be expected in the near future, to which he says, “traditionally, people think of AI as a lens through which they can make better decisions at more optimal times, typically taking the form of better analytics. But this is a lagging indicator, using past data.” “We at CareCru see AI as playing a much more active role in healthcare by being able to truly learn from the data we have. Instead of pulling data or running a report, the entire application is learning how to make the practice smarter, to guide, steer and work on behalf of the practice. While AI will take a much more active role in optimizing the practice and making it more intelligent, it does not replace the need for human-tohuman interaction in healthcare. AI
Mark Joseph
Co-founder, Head of Product
EXHIBITING TRUE EXCELLENCE “We turned CareCru on and the next morning had 5 returning patient appointment requests!” – Maple Place Dental. “With CareCru, everything I need to know is right there, at my fingertips.” – Ayesha Morley, Practice Manager at Lowe Centre of Cosmetic Dentistry
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OUR VIRTUAL WAITING ROOM MINIMIZES HUMAN TO HUMAN CONTACT WHILE AT THE SAME TIME STREAMLINING PATIENT INTAKE. PATIENTS LOVE IT!
“ Justin Sharp
Co-founder and CTO
enables clinical and administrative personnel to work more effectively, which enhances the healthcare system to the benefit of all stakeholders,” he adds. Overcoming Adversities Commenting on how CareCru fared through the pandemic, Lonny states, “our company has always embraced working remotely thus the pandemic has not dramatically changed our own workflow. We were, however, very quick to respond to some of the changes in the industry and introduced technology to enable safe reopening of dental practices. Our Virtual Waiting Room minimizes human to human contact while at the same time streamlining patient intake. Patients love it. We have grown throughout the pandemic, more than doubling our headcount. COVID-19 has shone a light on the need for dental practices to adopt new technologies at an accelerated pace.” Quality Today and Tomorrow When asked what his advice would be to budding entrepreneurs who aspire to venture into the HealthTech sector, Lonny says, “there is a lot of money flowing into the space due to demographics (aging population) and the need to cut costs and improve efficiency and care in an overburdened system. Be innovative, move fast, find your niche, and set your sights on being the best in the world within it. These are principles that guide CareCru.” Lonny envisions CareCru being the leading comprehensive patient engagement, workflow automation and business analytics platform in the dental industry. He believes that leading practices will rely on CareCru to build and optimize their businesses while benefiting from his company’s commitment to continual innovation.
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TECH TODAY
18 | February 2021 |
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Future
THE
OF
HEALTHCARE L E V E R A G I N G A I A N D B I G D ATA
I
f you have data, there’s a lot of artificial intelligence which can work pretty close to human sensibilities in order to bring about awesome outcomes. What is central though is the presence of humongous quantities of data for the systems to whet its teeth on. With most fields of activity generating their own share of data, there’s always scope for AI to work out certain outcomes. Of these, the most significant use is in the field of healthcare where data gets captured across various points for various reasons be it to record diseases, accidents, cures, duration of disease and its cure, signals given by our bodies and so on. In sum, putting to use such humongous data when put in the right silos besides giving better insights into diseases and their cure, shall also greatly help allied industries today called wearables. We mention below specific instances whereby leveraging AI and Big Data, the healthcare industry has among others found the right medium of cures and cares. 1. Cure for the incurables! Better interpretation for early detection! Neural networks like the ones developed by the likes of Google to identify traffic signals and stop/ start vehicles led to the thinking that it may be possible to use the same kind of intelligence to study retinas of diabetics to detect the possibility of early-stage blindness which they may suffer later in life. These besides, AI and deep learning using their amazing neural networks can detect anomalies in x-rays and MRI scans at speeds unthinkable for human radiologists! 2. Reducing costs associated with dispensing medical assistance! If figures of the US are to be believed, 25% of the entire cost of providing medical assistance goes to
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administrative costs of doing so which includes emoluments and remuneration to medical assistance staff. This entire cost which may amount to a whooping USD 150 billion in a few years’ time can be entirely done away with and the savings transferred towards better services by depending upon AI-related systems which take care of repetitive jobs which need the backing of big-data for predictive analysis. Another aspect is to transfer data collection to AI-assisted self-care systems which can be handled by patients themselves. Also, by going to the cloud, a lot of savings take place in the absence of brick-and-mortar. 3. Reducing costs associated with discovering and producing drugs! Without the backing of AI & related bigdata, therapeutics, the field of discovering new drugs, uses and ways of producing drugs cheaper could take years to come about and that too without any guarantee of success to recover the resources spent. Wrong set of data, incomplete data etc are some of the problems. Estimating likely outcomes without a fast system of computing usually takes years to conclude where everything including testing must be done manually including the tests themselves. All these can be obviated where ML systems using correctly siloed data speeds up the process of drug discovery. While years can be shaved off using an ‘in-silico’ approach instead of ‘in-vitro’ and ‘in-vivo’, the predictability of outcomes also become better. All this though depends upon the availability of significant quantities of data and information.
|February 2021 | 19
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WE AT CEREBRIU ENVISION A FUTURE WHERE SELF-OPTIMIZING AI-AUGMENTED MEDICAL IMAGING SCANNERS ESSENTIALLY BECOME CLINICAL ROBOTS AUTOMATING THE IMAGING PROCESS.
“
Robert Lauritzen CEO and Co-Founder
20 | February 2021 |
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10 Most Disruptive AI Companies Transforming Healthcare 2021
CEREBRIU Abridging AI and Diagnostic Imaging
I
nnovation in the discipline of healthcare has been eminent since the time it was deemed quintessential for humanity. Technology—the major catalyst for this innovation—has aided companies to turn their ideas into reality and revolutionize the healthcare industry. The following interview highlights one such company that has leveraged technology to innovate optimum solutions in the medical devices sphere and has carved a name for itself – Cerebriu. Below are the excerpts from the interview with Robert Lauritzen, CEO & Co-Founder of Cerebriu.
Brief our readers about Cerebriu. Cerebriu fundamentally aspires at simplifying radiology through intelligent software, automating diagnostic imaging examinations for faster treatment and improved access to care. We collaborate globally to cater for local innovation and strive to improve health and well-being wherever we go. What are the prominent solutions and products, that make Cerebriu stand out from the competition? Our Apollo Brain AI-solution automates brain MR-imaging through
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our patent pending Smart Protocol to ensure right data acquired during first examination based on detected and classified candidate findings during examination, and patient triage supporting clinical decision when the patient leaves the examination room. What is your opinion on the adaptation of AI in the healthcare discipline, how it has transformed the industry and what more could be expected in the near future? The promise of AI in healthcare driven by deep learning technology and accessible compute power is widely recognized attracting growing investments across the globe. The potential impact on healthcare is transformative from current physical MedTech dominated paradigm to a truly digital era in care. Mainstream implementation and longterm effects are within sight as many strive to provide solid and consistent clinical evidence on improved efficiency, time to treatment and outcomes. The first AI-solutions are being adopted across larger systems post-pilot, while standards to ensure quality and commercialization are evolving to support scaled implementation, and deployment for future adoption of AI in healthcare to deliver on that promise.
Taking into consideration, the current pandemic, and its impact on global economies, how are you driving your organization to sustain operations and ensuring safety of your employees at the same time? At Cerebriu we have been working entirely online since inception, so as the pandemic locked down daily operations at the office, we seamlessly transitioned to working from home. Even during relaxation of lockdown last Summer, we continued to support working from home, adapting our interactions for more virtual collaboration. What would be your advice to budding entrepreneurs who aspire to venture into the HealthTech sector? HealthTech takes time, especially when working B2B with hospitals and largescale healthcare providers and payers. Although digital, there is no shortcut to clinical evidence, and the evaluation of AI in healthcare takes time. Have patience. Be resilient. And go for it. Where do you envision your organization to be in the long run and what are your future goals? Cerebriu is reaching for the stars. We envision a future where self-optimizing AI-augmented medical imaging scanners essentially become clinical
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robots automating the imaging process from referral to radiological reading and reporting, where operators can focus on patient care and well-being during examination, and subspecialized radiologists are orchestrators. Radiologists will be orchestrating the examinations focusing on the complex cases and further development of the AI in a globally federated learning and validation infrastructure, developing attending radiologists into such orchestrators and improving patient pathways and ultimately outcomes in collaboration with appropriate clinicians and specialists. About the Leader Robert Lauritzen, CEO and CoFounder of Cerebriu is a leader, intraand entrepreneur with more than 25 years of experience in the intersection between life science and IT. Prior to Cerebriu, Robert co-founded DentalMan, a portable dental unit medical device start-up, he partnered at IT software development and management consulting companies, managed IT applications within Ferring Pharmaceuticals, and the past decade as VP life science application outsourcing at publicly listed NNIT.
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Exhibiting Excellence “At our hospital we provide 24/7 acute stroke diagnostics, using MRI during extended work hours, but relying on CT at night due to neuroradiologist shortage. We envision using MRI 24/7 to reduce time of treatment and unnecessary admissions, and improve patient journeys and outcomes, including to avoid doing both CT and MRI. We look towards promising next generation technology in the hope of realising our aspirations.” – Dr Michel Nemery, Head of Radiology at Herlev and Gentofte Hospital, Denmark.
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Jules Marcilhacy
Co-founder and COO
24 | February 2021 |
Hugo Facchin
Co-founder and CEO
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10 Most Disruptive AI Companies Transforming Healthcare 2021
IMPROVING EVERYONE’S HEALTH ALONG WITH A HOLISTIC EXPERIENCE
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CUURE IS BUILDING A GREAT AND HONEST COMPANY THAT DELIVERS PERSONALIZED VITAMINS AND FOOD SUPPLEMENTS TO EVERYONE, SO THEY IMPROVE THEIR DAILY WELLNESS AND CONSCIOUSNESS.
“
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I
t is significantly important to use advanced technologies like Artificial Intelligence in the healthcare sector to maximize the quality and efficiency of the healthcare solutions. Use of AI technology in the healthcare sector can increase the productivity of healthcare delivery and it has the potential to allow healthcare systems to provide more better and improved care to people. AI improves the experience of healthcare practitioners, which enables them to spend more time in close patient care and decreasing burnout. AI has the tremendous potential to transform the way healthcare is perceived. Building on Automation and AI can revolutionize healthcare services, help reduce the challenges in the medical sector, and can significantly improve the health of people. In pertinence, Cuure is a consumer health startup, helping everyone improve their wellness, through a personalized scientific and technological experience. In an interview with Insights Care, Hugo Facchin the Co-founder, and
CEO at Cuure, shares the company’s journey and a few details regarding its contribution to the healthcare sector. Below are the highlights of the interview: Please brief our audience about Cuure, its values, vision, and mission. Jules Marcilhacy, the cofounder and COO, and I are both entrepreneurs with experience in the US, originally, in direct-to-consumer startups. And we both come from families of doctors and entrepreneurs. And basically, based on our experiences in direct consumer startup and/or personal appetites for health and wellness startups, we both wanted to build a company that kind of fulfilled this mission of improving everyone’s health with a consumer approach. That’s pretty much how we started and basically, our mission is really to improve everyone’s health, wellness, nutrition with a personalized 360o holistic experience. And our vision is really to have a tailored experience with products and services that are
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going to cater to your need at any time at any point in your life cycle. Our specialized capsules come from a natural environment which, in our opinion, is the best for you. Our herbal capsules are sourced from plants in their most natural and responsible habitat. Some have been used for centuries in their region of origin for their therapeutic properties. They can help improve our health, energy, and cognitive abilities. We are also offering capsules for vitamins and mineral needs as well. The tagline on your company’s LinkedIn page says Nutraceutic revolution, powered by data and science. Can you shed some light on the same? Basically, personalization and science are at the heart of the company and are supported by our mastering of data and technology. So, as you see, the tip of the iceberg is that we are a direct-toconsumer company selling nutraceutical products. But what we really do is, again, understanding granularly the customer needs and answer them very accurately, or as accurately as possible. And that’s how we are actually leveraging the data and technology to fulfil this mission of ours. And the scientific aspect is obviously our forte. From the medical record, the wellness recommendation that we build with our online tests, thanks to the expertise of our scientific community that is comprised of doctors in nutrition, in pharmacy, material paths, etc., it is also in our mastering of the value chain of the product itself. So, we have our own formulas that we developed with our biology engineers internally and the proceeds of our scientific committee and the proceeds of our partner labs. So, it’s all formulas. We source our own ingredients. Most of our ingredients patented with actual research that are
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maximizing the efficiency. And on top of that, thanks to the availability of accurate data, we are actually tracking the efficiency of the price among our customers. Hence, we have an actual statistical visibility in terms of what functions and what doesn’t. Taking into consideration, the current pandemic, and its impact on global economies, how are you driving your organization to sustain operations and ensuring safety of your employees at the same time? It has been a quite complicated year for all of us. For sure, in our industry, in the health wellness space particularly when it comes to online direct to consumer offering, the impact wasn’t that bad. I mean, everyone is more conscious about their personal wellness and want to take care of themselves more and more with alternatives to what they usually do. So down the line from a pure business standpoint, for sure, it was a pretty good year. But obviously, what was a real challenge is to adapt the organization, to adapt the teams and the project, and to keep the motivation up, keep the ambition up. And the main thing we did was to have super-transparent communication with the team in the good and in the bad, I would say, telling them that we were iterating, taking the decision, listening to them, listening to their perspective, their individual situation just to always take the best decision. So yeah, I would say that the main driver of our organization in 2020 was really a real transparent communication. What is your opinion on combining artificial intelligence in the healthcare space and what can be expected in the future? I think that when you look at the situation globally form the medical and health sector, you have all the very precise, accurate, and super scientific
approach of health from the western countries, and the more holistic approach, mind and body approach, traditional approach from the Eastern medicine perspective. And what I hope is that I hope for the future of health that both of those approach will coexist and be combined. And I truly believe that the tech and data mastering of innovative projects like ours and like others, obviously, that are even more intuitive to artificial intelligence approach will lead to this convergence. What would be your advice to budding entrepreneurs who aspire to venture into the HealthTech sector? My advice is to be bold and very transparent. I truly think as human beings that is one of the key supports of our life. Health is essential. It’s very central. There are tons of innovation that are flourishing all over the globe. And I think there are tons of additional innovation that can come. And my advice would be to be very bold because a lot of aspects of this industry are pretty rusty or pretty old school. And sometimes, you’re going to have closed doors. And I’m pretty convinced that you need to go take a look at what is after this door even though it’s closed in the first place. Where you do envision your organization to be in the long run? What are your future ambitions and goals with Cuure? Our goal is really to enable people to have access to a scientific, credible, one-stop-solution for wellness with several products and services that will be matching their needs at any time in their life. So progressively, what we want to build is really this platform for consumer health and keep adding products and services that will burnish the vision. So obviously, the roadmap, it’s pretty precise and we are progressively striding towards a successful future.
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ESSENTIAL
TIPS FOR
Effective
PATIENT ENGAGEMENT
28 | February 2021 |
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The Know Hows
T
o the uninitiated, patient engagement is the system in the field of medicines where an attempt is made by the medical personnel, using various means including high-end technology, to involve patients positively in their own wellness. It includes the entire gamut of providing information, changing behavioural patterns for better responses, arranging for effective feedback and using the same for better service deliveries.
This to the extent possible needs to be replicated at every point where the patient encounters the medical field be it the support staff, pharmacy, radiology and reporting, post-procedure care, ambulances and so on. What is essential is to show empathy at every stage which should be the opposite of taking every patient as a necessary evil or disturbance. 2. Make things simple to follow yet meaningful.
The field of medicines is without a doubt getting better by the day with newer discoveries being made almost daily, be it in drug manufacturing, their dosage, interventions like surgical processes and procedures, preand post-care, exercise and nutrition, mental and psychological health and so on. That said, the latest and best of discoveries do not really make the cut till the time the intended patients do not take the right actions which may go beyond taking prescribed care and caution and include imbibing medication as prescribed. To make the process more effective in every way, the system of medication must be geared towards involving the patients themselves in multiple ways which may include being part of care administering to themselves besides providing the right information about interventions and medications. The reason why patient engagement is increasingly getting focus is to do with the need for a faster and assured cure with the minimum of adverse side and after affects, lower cost of medical interventions and lowering of obvious wastes. Patient engagement is a fact these days from the simplest to the most complex of medical interventions. Making it better only helps. Some of the ways to improve patient engagement may include: 1. Positive involvement of the medical fraternity Patient engagement becomes positive when there’s positivity from the care-givers’ end. And in this, the first and most primary of contacts including the doctors and medical practitioners have a big role to play. By showing care and empathy, a trust and bonding can be built between the medical fraternity and the patient.
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Making things complicated is the last thing to engender trust and liking, especially so when one is in pain and looks to help and care. In such times, by having systems which border on the absurd with no chance of a recourse only adds to the feeling of hurt and ends up making the patient withdrawn, aloof and least interesting in registering a positive response or giving a positive feedback so essential in making interventions more fruitful. 3. Keep the intervention continuous. For positive patient engagement, it is essential that the interventions have a degree of continuity which could extend from the present engagement to others in the future and could also involve those within the family or within the circle of immediate and close ones. Such close interventions are a sure way of keeping the engagement live for the entire group instead of just one individual where the chances of conversation dying out in higher in the case of individuals. 4. Use technology to the extent possible With the net spreading its wings far and wide, communication has become super-easy. And its communication that is the lynchpin in the case of effective care giving. Using a plethora of wearables where possible, and using technologies including cloud storage, patients themselves can be involved in giving timely and pertinent health-related information to the medical industry. In doing so, besides helping treat patients better, data gets collected on varied aspects which can be used to provide effective and efficient care.
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Pinaki Dasgupta CEO and Founder
30 | February 2021 |
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10 Most Disruptive AI Companies Transforming Healthcare 2021
AIDING HEALTHCARE PROVIDERS SEAMLESSLY TO IMPROVE PATIENT HEALTH
Truth is that we are moving at a breakneck speed towards a future of precision medicine and personalized treatment plans, robotic surgeries performed remotely, where AI will be ubiquitous, omnipresent behind every decision, clinical or otherwise, that we humans will be making to deliver and receive healthcare. With the core mission to eliminate unnecessary healthcare and address inefficiencies and wastages that costs US healthcare approximately $1.2 trillion each year, Hindsait was formed. Hindsait is committed to helping healthcare get better. The company has been realizing this vision through its innovative Artificial Intelligence (AI) technology platform that leads to improved quality of care, prevention of unnecessary services,
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errors, inconsistencies, and wastage in healthcare. Its key values include Integrity: acting responsibly in the best interest of humanity; Excellence: building a culture of excellence and innovation in everything that we do; Continuous improvement: committing to continuously improve our technology and services, Employee development: providing a workplace of exceptional personal and professional growth; and Compassion: remaining respectful and offering dignified treatment to all at all times.
shares his valuable insights on how Hindsait’s AI Platform enables improved quality of care and prevention of unnecessary services, errors and fraud. Below are the highlights of the interview: What are the prominent solutions and products, that make your company stand out from the competition? Our technology is centered on the automated extraction of contextual information and patterns from unstructured free texts, as in a patient medical record, encounter report, lab report, in-patient record, response to
In addition, each of its team members take the security and confidentiality of its clients’ and patients’ data with the greatest care and with utmost importance. This includes complying with all HIPAA (Health Insurance Portability and WE BELIEVE AI Accountability Act of TECHNOLOGY WILL 1996), environmental, CHANGE THE WORLD, safety and fair dealing WILL TOUCH EVERY laws and beyond in INDUSTRY ON ITS PATH everything we do. AND HEALTHCARE At the helm of WILL BE THE Hindsait is Pinaki FOREFRONT Dasgupta, the CEO OF THIS INNOVATION and Founder of the company. In an interview with Insights Care, Pinaki
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he global pandemic has demonstrated the need for digitization in healthcare delivery. Digitization of healthcare, which has enabled telehealth is not a fancy idea anymore, it is the need of the hour. Such digitization has/will create the basic foundations of information infrastructure. And this in turn will accelerate the pace of adoption of breakthrough technology such as AI, robotics, prescriptive analytics, and so on, at a significantly faster pace than it was anticipated.
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clinical questionnaires for prior-auth., etc, etc. Our platform then integrates, processes, and renders such use-case specific information via machine learnt algorithm for faster, more efficient and consistent decision-making. Some examples of our platforms include: Hindsait’s Clinical Decision Support (CDS) Audit/Review platform for Payers: Hindsait’s AI platform brings automation and augmentation to preservice reviews such as priorauthorizations and pharmacy benefits reviews, as well as to post-service audits and reviews such as payment integrity audits, risk adjustment audits, clinical validations, DRG/CPT audits/reviews, itemized bill reviews, high dollar claims reviews, etc. Hindsait’s AI-enabled audit/review platform saves health plans millions of dollars in unnecessary payment or overpayments, while concurrently reducing administrative cost of manual reviews and error rates via a combination of automation and efficiency enhancements in the clinical decision-making. Hindsait’s ‘Risk Adjustment Reimbursements’ platform for Providers Hindsait’s AI platform enables Providers to accurately and efficiently code conditions present in patients’ medical records thus ensuring appropriate risk-adjusted compensations and enabling enhanced quality of care for their Medicare patient population. Hindsait’s AI-enabled Risk Adjustment Reimbursement platform increases RAF scores, leading to millions of dollars of additional reimbursements,
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while improving accuracy and quality of care, and reducing audit risks.
and exciting journey to be a health-tech entrepreneur.
Being an experienced leader, share with us your opinion on how the adaptation of AI in the healthcare discipline has transformed the industry and what more could be expected in the near future?
Where do you envision your organization to be in the long run and what are your future goals?
From our vantage point, two areas where Healthcare has been investing heavily today in AI are in the areas of Revenue Cycle Management (RCM) and in Clinical Decision Support (CDS). We expect to see accelerations of investments in these two areas of RCM and CDS going forward. As AI adoptions in healthcare industry expands, becomes more mature, and with improved machine learning performance enhancements, we will see a future where AI layer will be ubiquitous, all-pervading in every application that the Payers, Providers, Pharmaceuticals and Patients will be using, touching, sharing, and communicating towards a true AI enabled healthcare ecosystem. What would be your advice to budding entrepreneurs who aspire to venture into the HealthTech sector? To be a health-tech entrepreneur, patience is one of the key virtues that an entrepreneur would need, among all other competing virtues. The reality is that the Healthcare ecosystem is huge, with complex legacy business models, systems, and processes, and is risk-averse. That means that it is fair to assume that healthcare will move at a glacial pace when it comes adopting break-through technologies. So, a health-tech entrepreneur needs to be mentally and physically ready to dig-in for the long haul. But once the technology has been proven, it could be a very rewarding
We envision to be known as one of the top 3 Clinical Natural Language Processing (CNLP) Companies with industry-leading platforms in Revenue Cycle Management (RCM) and Clinical Decision Support (CDS). About the Leader and his Team After first-hand experiences of the inefficiencies and wastages in the US healthcare system, Pinaki Dasgupta brought his digital expertise in Manufacturing and Aerospace industries to the healthcare industry. His keen focus and belief in clientcentricity defines the culture at Hindsait. Hindsait’s exceptional team of physicians, nurses, data scientists, software developers, and industry leaders all work together to understand its clients’ existing processes, workflows, and pain-points via multiple client discovery sessions. Through these discovery sessions, the Hindsait team identifies and prioritizes enhancements of its existing utilities, development of new features and functionalities and innovate new ideas, that can best address its clients’ pain points and challenges. Such clientcentricity had enabled Hindsait to build long-term client relationships on solid foundations of mutual trust and growth.
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HUMANITY INC Healthcare Redened
T
he conjunction of the technology and healthcare disciplines have laid the cornerstone for transformational healthcare platforms. Leveraging the right technology at the right time and for the right purpose, can conceive limitless possibilities and opportunities for both the healthcare service providers and the users of that service.
Healthcare service providers across the world have ample comprehension of these possibilities and are striving to deliver the best of their innovation to cater to the growing needs of the healthcare industry. Humanity Inc is one prominent name among these companies. In an interview with Insights Success, Peter Ward, the Co-founder and CEO along with Michael Geer, the Co-founder and Chief Strategy Officer elucidate on the current scenario within the HealthTech industry and also brief us on how the company has gained a strong foothold in the relevant market. Below are the highlights of the interview:
Peter Ward Co-founder
We are only now at the beginning of a huge wave of new scientific discoveries in the health industry thanks to AI and machine learning
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Please brief our audience about Humanity Inc, its values, vision, and mission. Humanity is an app that monitors your rate of aging and helps you understand which actions are working to slow it down or even reverse it. Our mission is to maximize the health span of everyone on earth. In achieving this mission, we stay bound to our values: Ÿ Ÿ Ÿ Ÿ
Help Humanity Open Collaboration Unreasonable Believers Radical Inclusion
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10 Most Disruptive AI Companies Transforming Healthcare 2021
Stay Curious By tracking key aging biomarkers (digital, blood and genetic markers) alongside the actions that users take daily, the service uses machine learning tools to highlight what’s working for people similar to them, to slow their aging for maximizing health span.
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What are the prominent solutions and products, that make your company stand out from the competition? Track your movement, nutrition, mind, and recovery, both passively and actively, via your smart phone and wearables Ÿ Your H Score (Humanity Score) provides you with a daily score, based on each positive action you take. Earn points for workouts, fasting, meditation, sleep tracking and more. Ÿ Your Rate of Aging and Biological Age, are updated dynamically based on your actions you take on a daily basis, calculated by our AI algorithms. Ÿ Monitor your digital, blood and genetic markers and learn what actions are working, based on what actions are working for others like you.
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Being an experienced leader, share with us your opinion on how the adaptation of AI in the healthcare discipline has transformed the industry and what more could be expected in the near future? AI and open data frameworks are enabling the industry to solve a variety of complete issues - such as what causes us to age, how to early detect disease, which combination of biomarkers are most closely correlated with a change in condition, or even which drugs could be repurposed to
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treat certain conditions. As more data opens up to federated data analysis so that we can train models on different data sets, the faster we can identify solutions to many unanswered health challenges. In our field, AI and machine learning capabilities have helped scientists to identify which biomarkers are most closely correlated with all-cause morbidity and all-cause mortality, using digital, blood, DNA methylation markers, amongst others. Thanks to biobanks around the world that have been tracking people’s health over many years, data scientists have been able to build models by extrapolating the data across these longitudinal data sets and then blindly testing them against other data sets to validate their predictive power. We are only now at the beginning of a huge wave of new scientific discoveries in the health industry thanks to AI and machine learning. Google’s Deepmind AI, for example cracked a 50-year-old problem of protein folding, representing a huge advance in understanding the machinery of life itself. Taking into consideration, the current pandemic, and its impact on global economies, how are you driving your organization to sustain operations and ensuring safety of your employees at the same time? We launched the company from the get-go, to be remote-by-design. This has enabled us to hire the top talent in each field, without having to be limited by geography. We have also invested in developing a strong company culture that is very much focused on our values, and what impact we are collectively making to help humanity live healthier for longer and increase our collective immunity.
Given the current pandemic – this sense of purpose in mission has only been amplified, given the risk of dying or being hospitalized from COVID-19 is greatly increased if your biological age is higher, or if you have any preexisting conditions. Thanks to the help of a variety of tools and methodologies, we have continued to remain laser focused on that mission whilst working remotely, also ensuring we keep the safety and mental health and wellbeing of our team in great shape. What would be your advice to budding entrepreneurs who aspire to venture into the HealthTech sector? Do it! You’ll be entering a sector that is both challenging to change but is ripe for disruption. Humanity needs more entrepreneurs working together to collectively accelerate bringing health and wellness solutions to humanity. We are at a new watershed moment, where health consciousness is the highest it has ever been, so now is the time to push forward systemic change and bring about a variety of solutions – particularly in the preventative health space. Where do you envision your organization to be in the long run and what are your future goals? We hope that Humanity can impact over 1 billion people, to live healthier for longer, both as active members, but also indirectly, as a result of us bringing about new insights on what’s working to slow people’s aging and keeping us healthier for longer.
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