Effectiveleadershipisessentialtoprovidinghigh-
qualitydentalcareandimprovingpatientoutcomes. Dentalleaderswhocaninspireandguidetheirteam indeliveringthebestpossiblecarecanmakeasignificant impactonpatienthealthandwell-being.
Firstly,leadersindentistrycanhelptocreateacultureof patient-centeredcare.Byemphasizingtheimportanceof puttingthepatientfirst,dentalleaderscanencouragetheir teamtoprioritizepatientneedsandpreferences.Thiscan leadtomorepersonalizedcare,increasedpatient satisfaction,andbettertreatmentoutcomes.
Secondly,dentalleaderscandriveinnovationand technologyadoptionintheirpractice.Leaderswhoare willingtoembracenewtechnologiesandtechniquescan helptoimprovetheaccuracyandefficiencyofdental treatments,leadingtobetteroutcomesforpatients.For example,digitalimagingand3Dprintingtechnologycan providemoreaccuratediagnosesandtreatmentplans,while laserdentistrycanreducepainandhealingtimeforpatients.
Thirdly,leadersindentistrycanimprovepatientoutcomes bypromotingacultureofcontinuouslearningand improvement.Byprovidingongoingeducationandtraining opportunitiesfortheirteam,leaderscanensurethattheir teamisup-to-datewiththelatestresearchandbest
practices.Thiscanleadtomoreeffectivetreatments, reducedcomplications,andimprovedpatientoutcomes.
Finally,dentalleaderscancreateasupportiveand collaborativeworkenvironmentthatfostersteamworkand communication.Whenteammemberscanworktogether effectively,theycanprovidemorecoordinatedand comprehensivecaretopatients.Thiscanleadtoimproved treatmentoutcomesandreducedrisksofcomplications.
Inconclusion,effectiveleadershipindentistrycanhavea significantimpactonpatientoutcomes.Bycreatinga patient-centeredculture,drivinginnovation,promoting continuouslearningandfosteringteamworkand communication,dentalleaderscanimprovethequalityof careprovidedtotheirpatients.Byprioritizingtheneedsand preferencesofpatients,dentalleaderscanensurethattheir patientsreceivethebestpossiblecare,leadingtoimproved healthandwell-being.
InsightsCare'slatesteditionof The5MostInfluential LeadersinDentistry2023,walksyouthroughthewellknownleadersthathelpedthehealthcareindustryby introducingnewtechnologiesandtechniquesthat transformedthewaydentalcareisdelivered.
Hope you have a good read!
-PoojaShah
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March, 2023
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Bryan Markiet CEO Cargus International Cargus.com
Dr. Jeffrey Haddad
Cosmetic Dentist
Rochester Advanced Dentistry Rochesteradvanced dentistry.com
Bela Family Dentistry Beladentistry.com
SA Maloclinics.com
Bryan’s mission is to increase the profits of dentists by delivering premium, affordable dental products.
Dr. Jeffrey has mastered the strategy and skills to improve people’s smiles using a variety of procedures to restore their teeth and increase their self-confidence.
Meeting the communities needs for oral health is Dr Cook’s number one priority. He feels this is done through an acute understanding of the patients wants and needs, supported by his experience and knowledge.
Pedro has a proven financial and strategic background seeks to create value and utilize his entrepreneurial, international management, financial and team management skills in the areas of real estate development, tourism and healthcare.
Stephen E. Thorne IV learned the ropes of running a dental practice at an early age. After working in his father’s practice for a few years, he realized the need for a different approach that focused on providing business support to dentists.
MI Matthew Cook CEO Pedro de Albuquerque Mateus CEO Malo Clinic Stephen E. Thorne IV Founder and CEO Pacific Dental Services Pacden.comDr. Haddad is the Owner and Chief Visionary Officer of the organiza on. But he is also an expert prac oner who provides the means of den stry that only 1% of den sts in the world can provide.
Adentalofficewhereyourdentistandtheentire
teamlistenstoyourconcerns,educatesyouonall youroptions,andprovidesyouwithsupportive andcaringtreatment.Adentalexperiencethatcreatesa profoundeffectonpatient'slivesandgoesalongwayin encouragingthemtotakecontroloftheiroralhealth.A passiontochangepeople'sliveswhichprovidestheir patientswithmoreconfidence,improvedfunction,better health,andabetterlife.
Dedicatedtoofferingcustomandpersonalizeddental experiencetoeverypatient,Dr.JeffreyHaddad,theMI CosmeticDentistisawell-knownleaderinthedental arena.Hiswillingnesstolearnanddesiretoinvestin moderntechnologyhasmadehimanexceptionalexpertin providingthekindofdentaltreatmentthatonly1%of dentistsintheworldcan.Histeachingspiritisworth emulating.Hehasmasteredthestrategyandskillsto improvepeople'ssmilesusingavarietyofproceduresto restoretheirteethandincreasetheirself-confidence.
Dr.Haddad'sdentalproficiencyresonateswithaglobal audience.Thus,itdoesn'tcomeasasurprisethatpatients travelfromacrossthecountrytovisithisdentaloffice, RochesterAdvancedDentistry,whichhasareputationfor successintreatingthemostseveredentalcases.
Dr.Haddadtakesprideinhishighlytrainedteamofexperts whoworktogethertoprovideexceptionalservicesthatset thepracticeapartfromothers.Theyplayanimportantrole intheoffice'ssignatureservices:
Ÿ CosmeticDentistry
Ÿ TMJDisorders&Headaches
Ÿ SleepApneaandSnoring
Ÿ ImplantDentistry
Ÿ SedationDentistry
Whileseveraldentalgraduatesfinishtheirstudiesbelieving thattheyhavethelatestdentaltechniques,Dr.Haddad believesthatitisjustthebeginning.Tobeanexceptionin theindustry,onemustinvestinmoderntechnologiesand advancedtrainingthatbestalignswithpatients'needsfor dentalcare.ContinuingEducationisthekeytoRochester AdvancedDentistrygivingthemtheskillsandabilityto careforallpatientswiththehigheststandardofcare.
Let's dive in to know to learn about Dr. Haddad's journey to becoming an exceptional leader in the field of dentistry.
Dr.Haddad'sinspirationforventuringintodentistrycame fromhissocialandfamilyinteraction,whicharehismain prioritiesinlife."Ihavealwaysbeenapeopleperson,"he says."Irealizedearlyonthatmyoccupationneededtobe involvedwithpeopleandhowIcouldpositivelyimpact theirlives."
Hethusgravitatedtowardsallthesciencesincollege,but alsomajoredinPsychology,whichgavehimthe backgroundandknowledgeofhowimportantitwasto understandtheemotionsandthoughtsinthehumanbrain. Hehasalsoalwaysenjoyedandbeeninterestedinartsuch asdrawing,painting,andcreating."WhenIrealizedthat Dentistrywastheperfectcombinationofscience,artistry, andworkingwithpeople,Iknewthiswasmeanttobemy careerpath,"saysDr.Haddad.
Reflectingonhisjourneytowardsbecomingapartof RochesterAdvancedDentistry,Dr.Haddadmentions,"I joinedthepracticeofDr.KurtDoolinin2001andsoon becamehisbusinesspartner.Itwasmygoaltogrowour practiceandbuilditintothemostsought-afterdentaloffice intheareaforadvanceddentistry Withthepropertraining, brandingandmarketing,RochesterAdvancedDentistrywas born."
Hecontinues,"Sincethenwehavealsoexpanded.TodayI owntwootherpracticesthataresolelyfocusedontreating TMJandSleepdisorders.TheMichiganCenterforTMJ andSleepWellnessandtheMichiganHead&Neck Institutewhicharetheleadingpracticesinthestateof MichiganfortreatingpatientssufferingfromTMJ symptomsandSleepApnea.Wealsohavepatientswho travelfromotherstatesbasedonourreputationforsuccess intreatingthemostsevereTMJandSleepcases."
Dr.Haddadisaverydisciplinedandself-motivatedperson. Hispassionandambitiontobuildthemostelitepracticeare whatdriveshim.Hisvisionandculture,alongwiththe supportofhisteam,iswhatsetshispracticesapartfromall otherpracticesinthecountry.Dr.Haddadlectures nationallyandisadentalexpertinCosmeticdentistry,TMJ andSleepdisorders,andfullmouthreconstruction.
Dr.HaddadistheOwnerandChiefVisionaryOfficerofthe organization.Butheisalsoanexpertpractitionerwho providesthemeansofdentistrythatonly1%ofdentistsin theworldcanprovide."Ourofficehaseliteskillsandnextleveltrainingandexperiencethatveryfewdentaloffices canoffer Allthedoctorsinourorganizationhavebeen trainedtoprovidetheseadvancedservices.Thisincludes expertiseinTMJandSleepDisorders,FullMouth Reconstruction,DentalImplantsurgeryandrestorations, andCosmetictransformationsandsmiledesignwith porcelainveneers,"addsDr.Haddad.
Today,RochesterAdvancedDentistryhasbecomeknown nationallyasadestinationofficeforthehighestlevelof dentaltreatmentandservices.Alldoctorsinthis organizationhavebeenhighlytrainedtoprovidethese advancedservices.Thisallowstheorganizationtoplace patientsinthedoctor'schairthatisthebestfitasfaras skillsetandpersonalityareconcerned."Wetrulyoffera
Dr. Haddad is a very disciplined and self-mo vated person. His passion and ambi on to build the most elite prac ce drives him. His vision and culture, along with the support of his team, is what sets his prac ces apart from all other prac ces in the country.
personalizedandcustomdentalexperiencetoallofour patients."Wewanttobeknownastheexpertsinthearea forcomprehensivefullmouthandcosmeticdentistry, includingTMJandSleepdisorders,andimplantdentistry," highlightsDr.Haddad.
Dr.Haddad'skeytoexcellenceindentistryisbasedontwo things:Firstly,continuingeducationandadvancedtraining. Secondly,investinginandutilizingthemostmodern technology
Thedentalfieldhaschangeddrasticallyinthepastcouple ofdecadesand,"Inmyopinion,ifyouarenotcontinually seekingoutcoursesonthelatestadvancesindentistrythen yourpatientcarewillsuffer,"saysDr.Haddad.He highlightstheideathatmostpeoplebelievethatwhena dentistgraduatesfromdentalschool,theyaretrainedinthe "latestandgreatest"dentaltechniques,however,thiscould notbefurtherfromthetruth.Dentalschoolsprovidethe basiceducationandtraining,andthenitisuptothedentist totrulybegintheirjourneyoflearning"after"dentalschool.
"Ihaveover1,500hoursofadvancedcontinuingeducation sincegraduatingfromdentalschool.Theseresidenciesand additionaltraininginTMJandSleepDisorders,Dental Implants,CosmeticDentistryandFullMouth Reconstructionsetourpracticeapartfromanyotheroffice inthestateofMichigan.Weevenhavepatientstravelin fromacrossthecountryseekingourexpertisefortheir advanceddentalneeds."
Butitwouldbeimpossibletoprovidetheexceptional dentaltreatmentthattheorganizationprovideswithoutthe latesttechnology."Ourofficesareequippedwith3DCone BeamtechnologythatallowstheevaluationofTMJ anatomyforproperdiagnosis,assessmentofairwaysfor sleepbreathingdisorders,andtheexactprecisionforthe surgicalplacementofdentalimplants.Wealsoutilize computerizedjawtracking,muscularrelaxationtechnology andelectromyographymeasurementoffacialandneck musculaturetotreatthemostsevereTMJandSleep disorders,"saysDr.Haddad.
"WearetheonlyofficesinthestateofMichiganthathave allthesemodalitiesandequipmentandaretrainedtouse themintheseareasofdentistry.Itisthiscombinationof advancedtrainingandthelatesttechnologythattruly separatesourofficesfromothersinthedentalprofession," headds.
Dr. Haddad's key to excellence in den stry is based on two things: Firstly, con nuing educa on and advanced training. Secondly, inves ng in and u lizing the most modern technology.
Dr.Haddadhastakenhisorganization'sservicetothenext levelbyaccommodatingfearfulandhighlyanxious patients.Dentaltreatmentisnumbertwoonthelistoffears amongpeopleinanationalstudy Thenumberonefearis publicspeaking,dentalfearisnumbertwoanddeathis numberthree.Thisiswhypatients'fearistakenseriously andthusDr.Haddadensurestodoeverythinginhispower toalleviatethesefearsandgivepatientsthebestdental experiencetheycouldeverimagine.
Dr.Haddad'sofficeiscertifiedinOralConsciousSedation andhasspecificregimensthatprovidethepatientwithpainfree,sedationdentistry.Basedonthepatient'sleveloffear, theorganizationhasdifferentoptionsforsedationthatwill givethesepatientsexactlywhattheyneedtohavethemost positivedentalexperiencepossible.Mostpatientswho undergotheorganization'ssedationdentistryhavelittle memoryoftheactualprocedureandrealizetheenormous improvementthathasoccurredinthedentalfield.
Forover20years,Dr.Haddad'sofficehasbeentreating snoringandsleepapneamorethananyotherdentalofficein Michigan.Dr.Haddadteachesandtrainsotherdoctorson howtotreatsnoring,sleepapnea,andothersleep-breathing disorders.Theseconditionscanhaveahugeimpactona patient'soverallhealthincludinganincreaseinheart attacks,strokes,highbloodpressureanddiabetes.In addition,patientswithasleepbreathingdisorderare
extremeclenchersandgrindatnightwhichtakesitstollon theirdentition,leadingtotoothlossandTMJdisorders includingsymptomslikeheadaches,migraines,jawpain, earpain,tinnitus,andvertigo.
"Thekeytoefficientoperationsisahighlytrainedteamand havingacultureofcontinuallywantingtogrowand improve,"highlightsDr.Haddad."Ifwedofailwitha patientexperience,welearnfromitandfindsolutionsto avoidthesameresultinthefuture.Westartandendeach daywitha30-minutemeeting.Thisissomethingwe implementedyearsago,andithasbecomeessentialtoour success.Weplanforthedayinourmorningmeeting, discussingpatientsandlogisticsofpatientflow,and identifyinganyissuesthatmayoccurforustoavoidthem. Atourafternoonmeeting,wetalkthroughtheentireday anddiscussanyproblemsthathappenedandhowwecan learnfromtheseevents.Wecanthenfurtherdiscussthese
issuesatoneofourbi-monthlymeetingsandpresent solutionstoimproveourprotocolsandkeepoursystemsas predictableandefficientaspossible,"heshares.
Tothepeopleconsideringdentistryastheirprofession,Dr Haddadadvisesthesameashedoestothedoctorswho attendhiscourses:"Investinyourselvesandinvestinyour team.Tobeanexpertinanyareaofdentistry,youmust seekoutthehighestlevelofcontinuingeducationacrossthe country Theadvancesthathavebeenmadeindental techniquesandtechnologyarestaggeringandcanbe overwhelming.However,Ihavealwaysbelievedthatitwas myobligationtomypatientstolearnasmuchasIcanand exposemyselfandmyteamtotheseinnovationssothatI canbethebestdentistIcanbe.Anditiscrucialtothe successofthedentalofficetohaveyourteamtrainedas well.Investinyourteamandyouwilltakeyoursuccessto thenextlevelandmaintainthatelitestatusthroughoutyour career."
I am the CEO of Cargus, and my primary focus is developing dental products that are just as good or be er quality than expensive name brands at a frac on of the cost. My contribu on is driving dental supply prices down for den sts, in turn, they can charge pa ents less and more people can afford quality dental care.
Bryan Markiet CEO Cargus Interna onal Inc.
Dentalhygieneisthemostbasicformof careyoucangiveyourselfinthemidstof otherpriorities.Butapparently,thereare millionsofAmericanswhoseeveryday troubles—assmallastheymightseem—are painfulteethproblems,asdentalcarehasbecome anunreachableout-of-pocketexpense.
BryanMarkiet,theCEOisprimarilyfocusedon turningdentalcareaffordable,bydrivingthedental supplypricesdownfordentists."Whendentistscould findaffordablegoodorbetterqualitydentalproducts, thatarejustasgoodastheexpensivebrands,they'd,in turn,chargetheirpatientsless,"hesays.
AtCargusInternationalInc.,healignshisbusiness strategywithafullrangeofdentalproductsthatare affordable,goodqualityandreadilyavailableatatime whenlargemanufacturershavebecomeexclusive.
InaninterviewwithInsightsCare,Bryanshareshisjourney startingfromfollowingthefootstepsofhisparentsto enablingaffordabledentalcareformillionsofAmericans acrossthecountry.
Following are the excerpts from the interview:
Kindlytellusthesourceofinspiration.Whatledyouto ventureintodentistry?
CargusInternationalwasstartedbymyparents,Caroland Gus.HencethenameCargus.Ifollowedintheirfootsteps tohelpdrivethefamilybusinessforward.
Briefusaboutyourselfandshedsomelightonyour journeytowardsbecomingapartofthecompany.
Incollege,Istudiedavarietyofsubjects,butneverreally settledonanythingIwaspassionateabout.Steppinginto
thefamilybusinessfeltmorelikeanobligationbutatthe sametimeagreatopportunity
Whatrolesandoperationsdoyouplayatthecompany? Howdoyoucontributetodeliveringthetypeofcare thatpatientsneed,thosewhosufferfromissuesrelated toteeth?
IamtheCEOofCargus,andmyprimaryfocusis developingdentalproductsthatarejustasgoodorbetter qualitythanexpensivenamebrandsatafractionofthecost. Mycontributionisdrivingdentalsupplypricesdownfor dentists,inturn,theycanchargepatientslessandmore peoplecanaffordqualitydentalcare.Unfortunately,there arestill40-50MillionAmericanswhodonotvisitadentist regularly.
Whichones,doyoubelieve,aresomeofthetoolsand tacticsimpliedtobestsupportdentaltreatment?What setsyouapartfromotherswhoareintheprofession?
Wearenotapubliccompanythatisonlylookingoutfor profitsandthebottomline.Instead,weareinaunique positiontohelpdentalofficeslowercostswithout compromisingthequalityoftheproductstheyuse.Weare helpingtomakegoingtodentistsregularlymoreaffordable foreveryone.
Whatareyourthoughtsonsomeofthecommondental conflictsthatclientsexperiencetoday?
Thedentalindustryischanging.TherearemoreDSOs (grouppractices)thaneverbeforeandthissegmentis growing.Someofthesegroupscanmakepatientsfeelmore likeanumber.Manypatientsmaymisstheirrelationships withtheirhygienistandDentist.
WhatspecificR&Doperationsareyouleadingat present?Whydoyoufindthoseessential?
Researchanddevelopmentarecriticalcomponentsofwhat wedo.Wehavelaunchedover200dentalproductsoverthe last15years.Thesearecriticaltodrivingthecostof dentistrydownsothatmorepeoplehaveaccesstodental care.SkippingdentalvisitscanresultinArterialplaque build-upthatleadstodiseasessuchasangina,heartattack, orpotentiallyheartfailure.
Whatendeavorsareyoucurrentlypursuingtoimprove treatmentandcaremeasuresforyourpatients?
Currently,weareworkingonanall-naturalconsumerline ofproductsincludingtoothpaste,mouthwashandwhitening products.Theseareessentialforpeoplewithallergies,or thathavesensitivitiestomouthwashwithalcohol,or over-the-counterkindsoftoothpaste.
Whataresomeofthechallengesyoufacewhen conductingoperationsandhowdoyouturntheminto opportunitiesforgrowth?
Inflationhasputastrainonallaspectsofourbusiness.As costsincreaseacrosstheboard,acarefulanalysisofour
P&Lcansometimesactuallyresultinsavingsfromdoinga deepdiveintoexpensessuchaslabor,shippingcharges, creditcardcharges,andmore.
Whatadvicewouldyouliketogivetobudding entrepreneursandenthusiastswhodesiretoventure intodentistry?
Bringauniquevalueproposition.Thisindustryis dominatedbyafewkeyplayersandisdifficulttopenetrate. Butifyouaredetermined,haveauniquevalueproposition andhaveastrongdesiretohelppeopleyoucansucceed.
Sharewithusafewawards/recognitionthatmay highlightyourpositioninthemarket.
ManyofourMARK3productshavebeenrecognizedbythe mostprestigioustestingfacilityintheUSA.Withresults beingcomparedtoexpensivenamebrandswithalower pricepoint.
Dentalpracticemanagementisacriticalcomponent
ofrunningasuccessfuldentaloffice.Itinvolvesa rangeofresponsibilities,includingmanagingstaff, financesandpatientcare.Whileitmayseemlikethefocus shouldbesolelyonthetechnicalaspectsofthejob,the truthisthateffectivedentalpracticemanagementrequires somethingmorefundamental-leadingwithcompassion.
Compassionateleadershipinvolvesputtingpeoplefirst, beingempathetic,andcaringaboutthewell-beingofothers. It'saboutunderstandingthatthepeoplewhoworkinyour practicearemorethanjustemployees;theyarehuman beingswithuniqueneedsandchallenges.
Compassionateleadershipmeanstakingthetimetogetto knowyourstaffonapersonallevel,understandingtheir strengthsandweaknesses,andempoweringthemtoreach theirfullpotential.Italsomeansbeingopentofeedback andactivelyseekingoutwaystoimprovethework environmentandpatientexperience.
Inthedentalindustry,thereisoftenafocusontechnical skillsandefficiency Whiletheseareundoubtedly important,theyarenottheonlyfactorsthatcontributetoa successfulpractice.Patientsaremorelikelytoreturntoa dentalofficewheretheyfeelcaredforandvalued.Staff memberswhofeelappreciatedandsupportedaremore likelytobeengagedandproductive.
Compassionateleadershipcanalsohelptomitigatesomeof thestressesandchallengesthatcomewithworkinginthe dentalindustry.Dentalprofessionalsareoftenfacedwith high-stresssituations,suchasdifficultproceduresand challengingpatientinteractions.Byprovidingasupportive andcompassionateworkenvironment,dentalpractice managerscanhelptheirstafftofeelmoreresilientand betterequippedtohandlethesesituations.
TipsforLeadingwithCompassioninDentalPractice Management
Ÿ BuildStrongRelationshipswithYourStaff
Takethetimetogettoknowyourstaffonapersonallevel. Thiscaninvolveregularcheck-ins,team-buildingactivities, andcreatingopportunitiesforopencommunication.When yourstafffeelscomfortablecomingtoyouwithquestions orconcerns,you'llbebetterequippedtoaddressissues beforetheybecomebiggerproblems.
Ÿ FosteraPositiveWorkEnvironment
Apositiveworkenvironmentiscriticaltostaffmoraleand patientsatisfaction.Somewaystocreateapositivework environmentincludeofferingemployeerecognition programs,creatingopportunitiesforprofessional development,andpromotingwork-lifebalance.
Ÿ EncourageOpenCommunication
Encouragingopencommunicationisessentialto compassionateleadership.Dentalpracticemanagersshould createacultureoftransparencywherestaffmembersfeel comfortablesharingfeedbackandideas.Regularteam meetings,anonymoussuggestionboxes,andone-on-one check-inscanallbehelpfultoolsforpromotingopen communication.
Ÿ EmpowerYourStaff
Empoweringyourstaffmeansgivingthemthetoolsand resourcestheyneedtodotheirjobseffectively Thiscan includeprovidingongoingtrainingandprofessional developmentopportunities,allowingstaffmemberstotake ownershipoftheirwork,andprovidingresourcestosupport theirmentalandphysicalwell-being.
Asadentalpracticemanager,yousetthetonefortherestof thepractice.Leadingbyexamplemeansmodelingthe behavioryouwanttoseeinyourstaff,suchasshowing compassion,empathy,andacommitmenttopatientcare. Whenyourstaffseesthatyouprioritizethesevalues,they aremorelikelytofollowsuit.
Effectivedentalpracticemanagementrequiresmorethan justtechnicalskillsandefficiency.Byleadingwith compassion,dentalpracticemanagerscancreateapositive workenvironmentthatfostersstaffengagementandpatient satisfaction.
Inadditiontothebenefitsforstaffandpatients,thereare alsobenefitsforthepracticeitself.Amoreengagedand productivestaffcanleadtobetterpatientoutcomesand increasedprofitability.Compassionateleadershipcanalso helptoattractandretaintoptalentintheindustry
Finally,compassionateleadershipcanhelptoreducestress andburnoutamongdentalprofessionals.Byprovidinga supportiveworkenvironmentandpromotingopen communication,dentalpracticemanagerscanhelptheir stafftofeelmoreresilientandbetterequippedtohandlethe challengesofworkinginthedentalindustry
Conclusion
Inconclusion,effectivedentalpracticemanagement requiresmorethanjusttechnicalskillsandefficiency. Leadingwithcompassionisessentialtocreatingapositive workenvironmentthatfostersstaffengagementandpatient satisfaction.Bybuildingstrongrelationshipswithyour staff,fosteringapositiveworkenvironment,encouraging opencommunication,empoweringyourstaff,andleading byexample,youcancreateacultureofcompassioninyour dentalpractice.
Compassionateleadershipcanhavesignificantbenefitsfor bothstaffandpatients,includingincreasedproductivity, betterpatientoutcomes,andreducedstressandburnout amongdentalprofessionals.Byprioritizingcompassionate leadership,dentalpracticemanagerscancreateapractice thatnotonlyprovideshigh-qualitydentalcarebutalso valuesthewell-beingofitsstaffandpatients.
-PoojaShah
Whenpatientsfirstvisitthedentist'soffice,a
dentistensurestheyleavewithasmileontheir faces.Hewouldstrivetomakeadifferenceand changetheirlivesforthebetter.PedrodeAlbuquerque Mateus,theCEOisonesuchleaderwhopursues innovativesolutionsinthefieldofdentistrytotransform smilesandmakedreamscometrue.
Underhiseyeforinnovationandleadership,hehas equippedMALOCLINICtoprovideacomprehensive rangeofinnovativedentalservices,notonlytocreateand preservehealthy,aestheticallyappealingandfunctional smiles,butalsotoinspireandteachtheworldmedical communitytothesameambitionandentrepreneurship.
Sinceitsfounding,MALOCLINIC hassustaineditspath onasetofdifferentiatingfactorsthatledittoassumean internationallyimportantroleinOralHealth,whichareas follows:
Ÿ Innovation&Research
Ÿ HighlyQualifiedTeam
Ÿ ExcellenceinServices
Ÿ TrainingofProfessionals
InaninterviewwithInsightsCare,Pedrotalksmoreabout hisapproachtoleadingMALOCLINICandimprovingthe fieldofdentistry,whichmakeshimworthyofthetitle"The 5MostInfluentialLeadersinDentistry-2023"
Following are the excerpts from the interview:
Kindlytellusthesourceofinspiration.Whatledyouto ventureintodentistry?
Ibelievewecanmakeadifferenceeverydaybytreating clients,onebyone,andtrulychanginglivesforthebetter.I
believeininnovativestretchedhighperformingTeams, whichIfoundinMALOCLINIC:aworld-classmedical teamtocreatearealimpactonitspatients.
Briefusaboutyourselfandshedsomelightonyour journeytowardsbecomingapartofthecompany.
Withabackgroundof17yearsinhealthcare,IamCEOof MALOCLINICsince2020.BeforeIservedasCEOof HospitalLusíadasLisbonandPresidentofGrupoLusíadas Saúde/UnitedHealth,aswellasCOOofHospitaldeLoures (HospitalPublicPrivatePartnership),amongother managementrolesinseveralindustries.Istartedmycareer atCitibankPortugal,havingalsoworkedwiththeBoston ConsultingGroupandPortugueseinternational conglomeratessuchasCimporandSonae.
IgraduatedinEconomicsfromthePortugueseCatholic UniversityofLisbonandhaveanExecutiveMBAfrom INDEG/ISCTEBusinessSchoolandaSeniorExecutive ProgrammefromtheLondonBusinessSchool.
Whatrolesandoperationsdoyouplayatthecompany? Howdoyoucontributetodeliveringthetypeofcare thatpatientsneed,thosewhosufferfromissuesrelated toteeth?
AsCEOI´mproudtoleadacompanyrecognizedasa world-classbrandinOralRehabilitation,thathaschanged andimprovedmorethan160.000peopleovertheyears.At MALOCLINICweprovideacomprehensiverangeof dentalserviceswithadedicatedteamofmorethan300 peopleusingstate-of-the-arttechnologytoofferour innovativedentaltreatments.Forus,eachclientisunique andtreatedasso,receivingadetailedand,personalized long-termtreatmentplan.Weareforallourclients,oneby one.
Whichones,doyoubelieve,aresomeofthetoolsand tacticsimpliedtobestsupportdentaltreatment?What setsyouapartfromotherswhoareintheprofession?
Ourcontinuouscommitmenttoresearchandinnovationis oneofourdistinguishingfactors.Formorethan25years, MALOCLINIChasdevelopedandusedinnovative techniquesandproducts.Wehaveaninternationally renownedclinicalteamthatrestoredsmilestothousandsof people,improvingnotonlytheirhealthbutalsotheir confidenceandself-esteem.
MALOCLINICisthepioneeroftheAll-on-4®Treatment Concept,arevolutionaryapproachthatenablesthe rehabilitationoffullyedentulouspeoplewiththeplacement ofonly4titaniumimplantsineachjawbone,througha quickandminimallyinvasiveprocedure,evenincasesof severeboneloss.
Whatareyourthoughtsonsomeofthecommondental conflictsthatclientsexperiencetoday?
Arecentqualitysurveyrevealedthat,forourcustomers,the mostimportantevaluationcriteriaistheoutcomeofthe treatments.Bycaringforourcustomersonebyone,witha world-classteamandalongsuccessfultrackrecord,they trustMALOCLINICtolookaftertheiroralhealth.Weare innovativepioneersinthefieldofcomplexoral
rehabilitation,havingtreatedmorethan160thousand complexcases.
Theserecognizedskills,whicharereflectedinthehighest successrateworldwideinrehabilitationthroughAll-on-4®, meanthatourclinicsaresoughtafterbypeoplefromall overtheworld.Ourcommitmentistoremainaninnovative customer-focusedandtrustworthycompanytosolvetheir complexoralrehabilitationcases.Wearefocusedon continuouslyimprovingourcustomerjourney
For us, each client is unique and treated as so, receiving a detailed and, personalized long-term treatment plan. We care for all our clients, one by one.
WhatspecificR&Doperationsareyouleadingat present?Whydoyoufindthoseessential?
AtMALOCLINIC,researchandinnovationarepartofour DNA.Wehold5patentsandalmost120published scientificarticlesandcurrentlyhaveover50ongoingR&D projectsinanecosystemofover60peopleinternally We expecttheseongoingR&Dprojectstoresultin6-7new patentsand2-3newproducts/techniques.OurEcosystemof Innovationalsoinvolvesstrategicpartnershipswith internationallyrecognizedsuppliers,universities,andother stakeholdersinthesector,whohavefoundinMALO CLINICapartnerforthedevelopmentofscientificstudies andinnovativesolutions.
Whatendeavorsareyoucurrentlypursuingtoimprove treatmentandcaremeasuresforyourpatients?
MALOCLINIC'sstrategyfocusesonitscorevaluesof innovation,science,andworld-classmedicalstaff. Weare leveragingtheexcellenceofourclinicalstaffand
infrastructure,constantlyinvestinginthedevelopmentof newtechniquesandproductsandnewareassuchasa digital4.0dentalclinic.
Whataresomeofthechallengesyoufacewhen conductingoperationsandhowdoyouturntheminto opportunitiesforgrowth?
Inacompetitiveandmaturemarketsuchasthedental marketinEurope,itisimportanttofinddifferentgrowth opportunities.Toaccelerategrowthanddevelopnew businessareas,MALOCLINIChasrecentlyestablished partnershipswithnationalandinternationalinsurance companiestoeaseaccesstoinnovativeandworld-class dentalcare.
Anotherstrategicoptionistakingadvantageofour distinguishedcapacityaswehaveauniqueworldwide valuepropositionfordentalthroughtailored-made programsforthehealthtourismsegment.
Whatadvicewouldyouliketogivetobudding entrepreneursandenthusiastswhodesiretoventure intodentistry?
Knowledgeisthekeytosuccessindentistryandweliketo shareit.MALOCLINIC'sgoalhasalwaysbeentocreate andshareknowledgeandexperienceandtoinspireand teachthemedicalcommunityworldwide.Today,the MALOCLINICEducationCenterisaninternational referenceintheadvancedtrainingoforalhealth professionals,offeringtoDentalProfessionalCommunity theknowledgeacquiredthroughourextensiveclinicaland scientificresearchwork.
Sharewithusafewawards/recognitionthatmay highlightyourpositioninthemarket.
Overtheyears,MALOCLINIChasreceivedseveral awardsasrecognitionforinnovationinthefieldofdentistry aswellasfortheexcellenceofservice.Alreadythisyear, wehavewontheFiveStarconsumerawardfor2023.
Wearealsoaworldtop-rankedclinicforthoseseeking dentistryservicesoutsidetheircountry,accordingtothe GlobalClinicRatingScore.
Inrecentyears,thefieldofdentistryhasundergone
manychangesduetoadvancementsintechnology, changesinhealthcarepolicy,andanincreasedfocuson patient-centeredcare.Asaresult,dentaleducationhasalso evolvedtokeepupwiththelatesttrendsanddevelopments.
Onetrendindentaleducationistheemphasison professionaldevelopmentopportunitiesfordental professionals.Theseopportunitiescantakemanyforms, includingcontinuingeducationcourses,conferencesand workshops.
Ÿ Continuingeducationcoursesaredesignedtohelp dentistsandotherdentalprofessionalsstayuptodate withthelatestresearch,techniquesandtechnologyin thefield.Thesecoursesmaycoverawiderangeof
topics,suchasdentalimplants,orthodonticsand endodontics,andcanbecompletedonlineorinperson.
Ÿ Conferencesareanotherpopularwayfordental professionalstostaycurrentwiththelatesttrendsin dentistry Theseeventsbringtogetherexpertsinthefield tosharetheirknowledgeandexperiences,aswellasto networkwithotherdentalprofessionals.Conferences mayalsoofferhands-onworkshopsanddemonstrations, allowingattendeestolearnnewtechniquesandpractice theirskills.
Inadditiontotraditionalcontinuingeducationcoursesand conferences,manydentalschoolsandprofessional organizationsarenowofferingonlinelearning opportunities.Thesecoursesallowdentalprofessionalsto completetheirtrainingattheirownpaceandontheir schedule,makingiteasiertobalanceprofessional developmentwithotherresponsibilities.
Thisapproachinvolvescollaborationbetweendental professionalsandotherhealthcareproviders,suchas physicians,nursesandpharmacists,toimprovepatient outcomes.Interprofessionaleducationmaybeincorporated intodentalschoolcurriculums,continuingeducation coursesandconferences.
Overall,thetrendtowardprofessionaldevelopment opportunitiesindentaleducationreflectstheimportanceof stayingcurrentwiththelatesttrendsandtechniquesinthe field.Bycontinuingtolearnandgrow,dentalprofessionals canprovidethebestpossiblecaretotheirpatientsandstay competitiveinanevolvinghealthcarelandscape.
Withtheincreasingavailabilityandaffordabilityof technology,manydentalschoolsandorganizationsare incorporatingdigitaltoolsintotheircurriculums,suchas virtualrealitysimulations,onlinelearningplatformsand digitaltextbooks.Thesetoolscanmakelearningmore engagingandinteractive,allowingstudentstobetter understandandretaincomplexconcepts.
Dentalprofessionalsareincreasinglyrecognizingthe importanceofunderstandingandrespectingthediverse backgroundsandperspectivesoftheirpatients.Asaresult, manydentalschoolsandorganizationsareincorporating trainingonculturalcompetencyanddiversityintotheir curriculumsandprofessionaldevelopmentopportunities.
Withtherapidpaceoftechnologicalandscientific advancementsinthefield,dentalprofessionalsmust committoongoinglearningandprofessionaldevelopment throughouttheircareers.Bystayingup-to-datewiththe latesttrendsandtechniquesindentistry,dental professionalscancontinuetoprovidehigh-qualitycareto theirpatientsandcontributetothegrowthandadvancement ofthefield.
Furthermore,dentaleducationhasalsoshiftedtowardsa morepatient-centeredapproach.Dentalprofessionalsare
recognizingthatthepatient'sneedsandpreferencesshould beatthecenteroftheircare.Therefore,dentalschoolsand organizationsareincorporatingpatient-centeredcareinto theircurriculumsandprofessionaldevelopment opportunities.
Patient-centeredcareinvolvesunderstandingthepatient's uniquecircumstances,preferencesandvalues,andtailoring theirtreatmentplanaccordingly.Thisapproachnotonly improvespatientoutcomesbutalsoenhancespatient satisfactionandtrustindentalprofessionals.
Inadditiontopatient-centeredcare,thereisalsoan increasedfocusonpreventivecareindentaleducation. Dentalprofessionalsarerecognizingthatpreventingoral diseasesisjustasimportantastreatingthem.Therefore, dentalschoolsandorganizationsareincorporating preventivecareintotheircurriculumsandprofessional developmentopportunities.Thisinvolveseducatingpatients ongoodoralhygienepractices,suchasbrushingand flossingandencouragingregulardentalcheck-upstodetect andtreatanyproblemsearlyon.
Finally,dentaleducationisalsofocusingonaddressingthe oralhealthdisparitiesthatexistinmanycommunities. Dentalprofessionalsarerecognizingthatnotallpatients haveequalaccesstodentalcareandthatoralhealthis closelylinkedtooverallhealthandwell-being.Therefore, dentalschoolsandorganizationsareincorporatingtraining onhealthequityandsocialdeterminantsofhealthintotheir curriculumsandprofessionaldevelopmentopportunities.
Inconclusion,thelatesttrendsindentaleducationare focusedonprovidingthebestpossiblecaretopatients throughongoingprofessionaldevelopment,patientcenteredcare,preventivecareandaddressinghealth disparities.Dentalprofessionalsmuststayuptodatewith thelatestresearch,techniquesandtechnologyinthefield, whilealsoincorporatingpatientneedsandpreferencesinto theircare.Furthermore,theymusteducatepatientsongood oralhygienepractices,promotepreventivecareandaddress oralhealthdisparitiestoimproveoverallpatientoutcomes. Byembracingthesetrends,dentalprofessionalscan contributetothegrowthandadvancementofthefield,and ultimatelyimprovetheoralhealthandwell-beingoftheir communities.
-PoojaShahAssomeonewhocamefromafamilyofdentists,
StephenE.ThorneIVlearnedtheropesof runningadentalpracticeatanearlyage.After workinginhisfather'spracticeforafewyears,herealized theneedforadifferentapproachthatfocusedonproviding businesssupporttodentists.ThisledhimtolaunchPacific DentalServices(PDS),whichhassincegrowntobecomea modelfordentalsupportorganizationsacrossthecountry
InaninterviewwithInsightsCare,Stephentalksmore abouthisjourneytosupportingdentistsanddentalpractices withPDSbecomingoneofthecountry'sleadingdental supportorganizationswithnearly1,000supportedpractices acrossthenationtoday
Following are the excerpts from the interview:
Brieflytellusaboutyourselfandshedsomelighton yourjourneytowardsformingthecompany.Whatled youtoventureintodentistry?
Icomefromafamilyofdentists.Mygrandfathergraduated fromHarvardDentalSchoolin1939,myfatherand brothersalsobecamedentists.I,however,decidedtogothe businessroute.AftergraduatingfromUniversityof California,LosAngelesin1989withadegreeinbusiness economics,Ifoundmyselfinatoughjobmarketandstarted workingparttimeatmyfather'sdentalpracticein Victorville,California.Myfatheraskedmetoinstalla computersystemintohispractice,thenaskedmetofully computerizehispractice.
Shortlythereafter,Ijoinedmyfather'spracticefulltime, learningtheins-and-outsofdentalpracticeadministration andhelpingtogrowthebusiness.Ireceivedmymaster'sin healthadministrationfromChapmanUniversityin1994 andthatsameyearIdecidedtosetoutonmyown,witha
newideaandavisiontocreatethegreatestdentalcompany inAmerica.Ilaunchedmyfirstdentalpracticemanagement contractinCostaMesa,California,andtoday,Pacific DentalServicesisoneofthecountry'sleadingdental supportorganizationswithnearly1,000supportedpractices acrossthenation.
Whattoolsandtacticsdoyouthinkaremosteffectivein supportingdentaltreatment?Whatsetsyouapartfrom otherswhoareintheprofession?
PacificDentalServiceshasdemonstrateditscommitmentto competitivegrowthandclinicalexcellencebyinvesting significantlyinthetoolsandresourcesavailabletoour teamsofclinicians.PDS-supporteddentalpracticesuse advanced,proventechnologiestoprovidemoderndentistry servicesthatareattheforefrontofbothoralhealthand whole-bodyhealthcare.Theseclinicaltreatmenttools includetheEpichealthrecordssystem,whichintegratesa
It has been well-documented that oral health has a direct and significant impact on overall health, par cularly in rela on to certain chronic diseases. With this in mind, we devoted significant me and effort to enabling more extensive collabora on between the dental and medical fields.
patient'sacute,primaryanddentalhealthhistoryintoone system.
®
Inaddition,thepracticeswesupportofferCEREC CAD/CAMsame-daydentalrestorations,3Dimaging throughconebeamcomputedtomography(CBCT),digital X-rays,softtissuediodelasers,salivarydiagnostics,andthe ®VELscope oralscreeningsystem,whichaidsinthe detectionoforalcancers.Patientscanalsobenefitfrom havingaccesstoavarietyofspecialtyservicesunderone roof,includingoralandmaxillofacialsurgery,endodontics, periodontics,orthodontics,pediatricdentistry,anddental hygiene.
WhatspecificR&Doperationsareyouleadingat present?Whydoyoufindthoseessential?
PacificDentalServiceshaslongbeenaleadinginvestorin advanced,proventechnology,whichassistsoursupported cliniciansinraisingthestandardofcarefortheirpatients. WhetherwecreateitinternallyviaourPDSInnovations Teamorthroughcollaborationswithotherhealthcare pioneers,wearecontinuouslyconceptualizing,buildingand implementingtechnologyandresourcesthatempoweroral healthproviderstoelevatetheirperformanceandimprove thepatientexperience.
Werecognizethesignificanceofinvestingincutting-edge researchanddevelopmentinitiativestoimprovepatient careandoutcomes.ThroughourinvestmentsinR&D companies,wehavecontributedtothedevelopmentof revolutionarytechnologies,suchasroboticoralsurgery, thatimprovetheprecisionandaccuracyofdental procedures.Wehavealsosupportedthedevelopmentof regenerativebioadhesivematerials,whichhaveshown promiseinenhancingdentalimplantproceduresby promotingtissueregenerationandhealing.Additionally,we haveinvestedinassistedintelligence-enabledtechnology fordiagnosticimagedecipheringandsorting,which empowersclinicianstomakemoreinformedtreatment decisions,leadingtoimprovedpatientoutcomes.Our commitmenttosupportingR&Deffortsdemonstratesour dedicationtoadvancingthefieldofdentistryandenabling oursupportedclinicianstodeliverexceptionalcareto patients.
Whataresomeofthechallengesyou'vefacedwhen conductingoperationsandhowdidyouturntheminto opportunitiesforgrowth?
AsPacificDentalServiceshascontinuedtoexpandits nationwidepresence,werecognizedtheneedforamore focusedandnimbleapproachtoouroperations.Growthhas notcomewithoutchallenges.Toaddressthespecificneeds oflocalmarkets,werestructuredourcompanytoinclude
moreregionalleaderswhoareresponsibleforoverseeing operationsintheirrespectiveareasandensuringthatour supporteddentalpracticeshavetheresourcesandsupport theyneedtoprovideexceptionalcare.
Byhavingleaderswhoareintimatelyfamiliarwiththe uniquecharacteristicsofeachmarket,wearemorecapable ofprovidingthenecessarysupporttoourclinicalteams. Thisrestructuringhasenabledustobemorefocusedand
efficientinouroperations,providinguswithgreateragility toadapttochangesintheindustryandhelpoursupported cliniciansbetterservetheirpatients.
Shareusafewawards/recognitionsthatmayhighlight yourpositioninthemarket.
IamproudtosharethatPDShasreceivedmultiple prestigiousawardsinrecognitionofourcommitmentto growthandcommunityengagement.Wehavebeenlisted onInc.5000'sFastestGrowingPrivateCompanieslistan incredible14times,whichspeakstoourongoingsuccess andexpansionasabusiness.Additionally,wehavereceived theCivic50awardforthefourthtime,adistinctiongivento themostcommunity-mindedcompaniesinOrangeCounty, California.Additionally,weareproudtohavebeennamed oneofOrangeCounty's"CompaniesThatCare"bythe OrangeCountyBusinessJournal,forthethirdconsecutive yearsincetheaward'sinceptionin2020.Theseaccolades underscoreourcontinuedcommitmenttoprovidingthe highestlevelofpatient-centeredcarewhilemakinga positiveimpactinthecommunitiesweserve.
Whatadvicewouldyouliketogivetobudding entrepreneursandenthusiastswhodesiretoventure intodentistry?
Thisisthemostexcitingtimeindentistry!Ifyouare lookingtoenterthedentalindustryasanentrepreneur,now isanopportunetimeduetotheindustry'songoingevolution andthenewtechnologyandinnovationsthatareemerging regularly.Butbeforelaunchingabusiness,I'drecommend havingadeepunderstandingofthefield.
Youneedtoknowthenuancesoftheindustry,thelatest technologies,andthegapsthatexistinthemarket. Researchthedifferentsegmentsandspecialtiesofthe industry,suchasgeneraldentistry,orthodontics, periodontics,endodontics,etc.soyoucanidentify opportunitiesforgrowthanddevelopment.By understandingtheindustryandidentifyinggapsinthe market,youcanpositionyourcompanytomeettheneeds ofyourcustomersandcreateasuccessfulbusiness.
