The 10 Most Prominent Field Service Solution Providers 2018 July2018

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www.insightssuccess.com Enterprise Fleet Management Innovative Industry Leaders with a Local Touch Imparting Wisdom Successful PersonalityTraits to Learn from Elon Musk Solution Providers Field Service Most Prominent 10 The 2018 Editor’s Pick The Impressive Impact of Organic Networking
Brice Adamson Senior Vice President

A Prominent Approach Taking Process Optimization to another Level

Havinganinnovativeideaandsufficientfundsisenoughtostartabusiness.However,forrising

andsustainingthebusinessrequiretheabilitytoexecute.Andanacuteexecutionisonlypossible ifsomeonecreatesaptstrategiesonthebasisofoveralldata.Particularly,inthefieldsof emergencyservicesliketransportationandhealthcarekeepingeyeoneverydataisessentialforproper execution.Butitwasutterlyimpossibletotrackeveryactionandcollectentiredata,untiltheemergenceof FSMsolutions.

FSMisasystemformanagingfieldoperationsthroughamobileworkforce.Initially,thisentails schedulingserviceorders,dispatchingagents,andtrackingvehiclelocationsandjobstatus.Theright softwaresolutionhelpsautomatethesetasksandprovidemobileaccessthrougha(usually)cloud-based platform.FSMisprevalentinnumerousindustries,butparticularlythosethatemploymobileagentsor contractors,suchaswastemanagement,utilities,telecommunications,publicsectortransportation,and evenin-homehealthcare.

Forbusinessesthatneedtoprovideremoteservices,FieldServiceManagementismoreofanecessitythan aluxury.Itenablesbettercommunicationbetweencustomers,employeesanddispatch.Accordingtoa surveyconductedbyCSGInternational,89%customerswanttostayupdatedonthelocationand estimatedarrivaltimeoftechnicians,andwanttoknowrelevantdetailsregardingthetechnician dispatched.Alongwithfacilitatingthis,FSMtoolscanalsosendmobilealertstotheclientincasea technicianisdelayed,whichisalsoafeature56%ofthesurveyrespondentsapprovedof.

Ascustomersgrowsavvierandmoreselectiveabouttheproductsandservicestheypayfor,fieldservice willbecomeanincreasinglycompetitiveindustry.Anorganization’sabilitytodeliverfast,efficient

Editor’s Note

solutionsthroughamobileworkforcemaybethedifferencebetweenleadingortrailingtheir competitors.

FSMsolutionscanvarygreatlydependingonindustryanduseintent,rangingfrom“best-of-breed” applicationsfororderschedulingtoall-inclusiveproductsuitesforenterprises.Hence,togiveabrief ideaabouttheFSMindustry,itscapabilitiesandtrendsthatrevolvesaroundparticularFSMfeatures oraspectsofimplementationwehavecomeupwiththisenticingissue

AnIssueofInsightssucess“The10MostProminentFieldServiceSolutionProviders,2018” apprisessomeofthetopperformingFSMcompanieswithbest-in-classsolutionsfordifferent industries.

FeaturingasacoverstorywehaveEnterpriseFleetManagementwhichisaprivately-held,fullservicefleetmanagementbusinessforcompanies,governmentagenciesandorganizationsoperating medium-sizedfleetsof20ormorevehicles,aswellasthoseseekinganalternativetoemployee reimbursementprograms.

WealsohaveStilog,aglobalsoftwareeditingcompanybasedinFrance.Createdin1991,StilogIST developsinnovativesolutions,usingthemostrecenttechnologiesavailable;TruckersHelperwhich isatotalsolutionforDrivers,Owner/OperatorsandFleets;FieldSquaredisacloud-basedSaaS solutionproviderthatstandsastheindustry’sfirstunifiedFieldServiceManagementProcess AutomationPlatform;dayTrackisoneoftheleadingfield-forceemployeemanagementappservice providers;WaveApplicationwhichisanexclusivemobileappwhichhelpspeopletomeettheir friendsorrelativesbysharinglivelocationsonaprivatemap;Joblogicisafieldservicemanagement solutiondesignedtoconnectthebackoffice,mobileworkforceandcustomers.Userscanmanage jobs,quotesandinvoicesthroughoneplatform;Glympse,acompanythatpowerstheinteractivelast mileofcustomerengagementwithproactivenotifications,real-timetracking,personalizedoffersand instantfeedbackcapture.

Also,makesuretoscrollthroughthearticleswrittenbyourin-houseeditorialteamandCXO standpointsofsomeoftheleadingindustryexpertstohaveabrieftasteofthesector

Let’s start reading!

Kedar Kulkarni
CONTENTS Enterprise Fleet Management: Innovative Industry Leaders with a LocalTouch Articles Editor’s Pick The Impressive Impact of Organic Networking 24 Imparting Wisdom Successful Personality Traits to Learn from Elon Musk 46 The Glass Ceiling Effect: Another Perspective on Women and Leadership Knowledge Keys 32 Impact of Predictive Analytics in Field Service Transformational Appearance of Technology in Today’s Era Benchmarking Future Cover Story 08 Leader’s Take 18 40
20 28 36 44 22 30 38 dayTrack: Simplified Tracking of Field Employees Field Squared: Digitally Transforming and Automating Field Service Management Processes Glympse: Eliminating the Friction and Anxiety of Product and Service Delivery Experiences Joblogic: Specialists in Managing Field Services Stilog: Streamlining Operations to Drive Productivity Trucker Helper: An Exclusive Online Trucking Business Management Solution for Drivers, Owner/Operators and Fleets Wave Application: A Simplistic Approach on Location Sharing
sales@insightssuccess.com Corporate Ofces: July, 2018 Database Management Stella Andrew Technology Consultant David Stokes Circulation Managers Robert, Tanaji Research Analyst Chidiebere Moses Steve, Joe, Alan, Vishal Editor-in-Chief Pooja M. Bansal Anish Miller Managing Editor Jenny Fernandes Art & Design Director Amol Kamble Associate Designer Tejas Kulkarni Visualiser David King Senior Sales Manager Passi D. Business Development Executives Marketing Manager John Matthew Executive Editor Assistant Editors Hitesh Dhamani Art & Picture Editors Belin Paul Co-designer Sapana Shinde Khanna Jayant Peter Collins Business Development Manager Sales Executives David, Kevin, Mark, Manish SME-SMO Executives Prashant Chevale, Uma Dhenge, Gemson, Irfan Online Marketing Strategists Alina Sege, Shubham, Vaibhav K Digital Marketing Manager Marry D’Souza Technical Specialists Amar, Pratiksha Technical Head Jacob Smile Copyright © 2018 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess We are also available on : Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com Insights Success Media and Technology Pvt. Ltd. Off. No. 513 & 510, 5th Flr., Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Kedar Kulkarni Contributing Editors Kaustav Roy Bhushan Kadam

Innovative Industry Leaders with a Local Touch

Thanks to our extensive network of local ofces and our afliation with Enterprise Holdings, we are uniquely positioned to assist our customers in managing their eets by combining Enterprise’s expertise with our local teams’ ability to develop and maintain personal customer relationships.

The Most Prominent FIELD SERVICE Solution Providers 2018 10 Cover Story Cover Story

Companiesinthefieldservicesectorhelptheir customersachievesustainablegrowthbyproviding solutionstomanagebusinessprocessesmore efficiently,minimizecostsandincreaseproductivity. However,standingoutinthiscomplexandcompetitive industryisn’teasy.Itrequiresaperfectblendofinnovation andexperience,andaremarkableabilitytodeliverreliable solutions.

Missouri-basedindustrypioneerEnterpriseFleet Managementisonesuchfieldserviceprovider.Foundedin 1957,itisanaffiliateofEnterpriseHoldingsInc.,the largestcarrentalcompanyintheworld,andownedbythe TaylorfamilyofSt.Louis,Missouri.

Withmorethan50fullystaffedofficesintheU.S.and Canada,theEnterpriseFleetManagementteamofexperts canassembleacustomizedfleetmanagementprogramfor itscustomers.Theteam’sexpertisecoversthefullspectrum ofavehicle’slifecycle,includingacquisition,registration, maintenance,usereporting,fuelcardprogramsandresale, aswellasfleetanalysisandoptimization.

Enterprisehasthetoolsandtechnologytohelpcustomers maximizeproductivity,reducecostsandreachtheir corporatesocialresponsibilitygoals.Andwithmorethan 520,000fleetvehiclesmanagedacrossNorthAmerica, Enterprisealsosuppliesmostmakesandmodelsofcars, light-andmedium-dutytrucksandservicevehicles.

“Thankstoourextensivenetworkoflocalofficesandour affiliationwithEnterpriseHoldings,weareuniquely positionedtoassistourcustomersinmanagingtheirfleets bycombiningEnterprise’sexpertisewithourlocalteams’

abilitytodevelopandmaintainpersonalcustomer relationships,”saidBriceAdamson,SeniorVicePresident ofEnterpriseFleetManagement.

Inaddition,EnterpriseFleetManagement’sNational ServiceDepartment–oneofthenation’slargest–employs morethan100AutomotiveServiceExcellence(ASE)certifiedtechnicians.Theseexperts,whoaveragemorethan 10ASEcertificationsapiece,assistclientsinexpediting repairsandmitigatingrepairexpenses.TheNational ServiceDepartmenthasbeenrecognizedwiththeASE “BlueSealofExcellence”awardfor21consecutiveyears, anindustryrecord.

SuperiorTransportationSolutions

EnterpriseFleetManagementanditsaffiliateEnterprise Holdingstogetherofferacomprehensiveportfolioof transportationsolutions,includingcarrental,car-sharing, vanpooling,carsales,truckrental,onlineride-matchingand fleetmanagementservices.

Asatotalmobilityproviderandanintegralpartofthe automotivevaluechain,Enterpriseservestheneedsofa widevarietyofbusinesses,consumers,government agenciesandorganizations.EnterpriseTruckRental,which providesseasonalandsupplementaltruckrentals,isan excellentcomplementtoleasing.Thewidearrayof EnterprisetransportationsolutionsallowsEnterpriseFleet Managementtohelpitscustomers,right-sizetheirfleetsby leveragingothertransportationoptions.

RenownedCustomerService

BecauseofEnterpriseFleetManagement’saffiliationwith EnterpriseRent-A-Car,manyEnterpriseFleetManagement

Enterprise Fleet Management’s presence in more than 50 local markets allows for each customer to receive a dedicated account manager and customer service representative who meet with them at least three times a year.

employeescomefromtherental businesswithextensiveexperience managingfleets,whichtheythenare abletoapplytomanagingcustomer fleets.

Inaddition,EnterpriseFleet Management’spresenceinmorethan 50localmarketsallowsforeach customertoreceiveadedicated accountmanagerandcustomerservice representativewhomeetwiththemat leastthreetimesayear.Itdoesn’t matterhowbigorsmalltheyare.

Enterprisecanhelpcustomerswith importantdecisionsthatwillhelp lowertheirtotalcostofownership.

Finally,EnterpriseFleetManagement isabletoleveragetheextensive infrastructureofitsrentalaffiliate, EnterpriseHoldings,tohelpcustomers managetheirfleets.Inparticular, Enterprise’sexpertiseinvehicle acquisitionandresaleallows EnterpriseFleetManagementto provideitscustomersseamlesssupport movingvehiclesinandoutofservice.

InnovativeTechnologySolutions

In2015,EnterpriseFleetManagement announceditwasinvestingmorethan $100millioninITsolutionstobetter serveitscustomers,including:

Ÿ Thedevelopmentofacustomer loginwebsite,whichprovides advancedinsightintofleet performanceandkeymetrics, enablingcustomerstolowertheir totalcostofownership.

Ÿ

ThedeploymentofnewMicrosoft SurfaceProdevicestoitsentire NorthAmericansalesteam.

maintenanceandrepairshop partnersandiscurrentlyusedby nearly40,000preferredvendors. Thispartnershipallowsthe Enterpriseteamtoseamlesslyliaise backandforthwithrepairshopsin real-time,therebyreducingdriver downtime.

Asaresultoftheseinitiatives, EnterpriseFleetManagementwas recognizedonthe InformationWeek “Elite100”listin2016forsettingthe baroninnovativeandcreative informationtechnology(IT)programs thatimprovebusinessoperations.

“Thetrendistoprovidecustomerswho wantitwithmoreself-service capabilities.Wewanttoensurewecan providethetechnologyandservices ourcustomerswanttodayorwillwant inthefuture,”saidAdamson.

Ÿ

Thedevelopmentofaweb-based FleetPlanningToolkitthatallows theEnterprisesalesteamtoaccess dataforacustomer’sentirefleetin real-timeinordertoprovidethe bestadviceontotalcostof ownership,therighttimetoreplace avehicle,andsoon.

Forexample,in2017,EnterpriseFleet Managementintroducedanewmobile app,makingitmoreconvenientfor bothfleetmanagersanddriversto identifyandaddressissues,suchas maintenanceneedsoropportunitiesto improvefleetefficiency,inreal-time.

Charting

aPathtoSuccess

Ÿ

ApartnershipwithAutoIntegrate,a web-basedrepairandmaintenance authorizationtool,whichis accessibletoEnterpriseFleet Management’snearly100,000auto

BriceAdamsonstartedhisEnterprise careerontherentalsideinSouthern CaliforniaasaManagementTraineein 1988,shortlyaftergraduatingfrom UtahStateUniversitywithadegreein finance.Hisoutstandingworkearned himnumerouspromotionsashemoved quicklyuptherentalranksbefore raisinghishandforanadventurous newopportunityinEurope.

AsVicePresidentandGeneral Manager,Adamsonopenedandledthe company’snewlyformedoperationsin Manchester,U.K.In1999,hetook overthereinsofthecompany’s LondonoperationsasVicePresident andGeneralManager.Adamson’s achievementsearnedhimapromotion toCorporateVicePresident,andlater, SeniorVicePresidentoftheU.K.and Ireland,wherehehelpeddevelopthe replacementmarketforEnterprise.

In2008,theopportunitytoreturnto theStatesandleadthecompany’s

The trend is to provide customers who want it with more self-service capabilities. We want to ensure we can provide the technology and services our customers want today or will want in the future.
Cover Story

operationsintheSoutheastbrought AdamsontoSt.Louis.In2016,hewas promotedtohiscurrentroleasSenior VicePresidentofEnterpriseFleet Managementandplacedinchargeof overseeinganetworkofmorethan50 fully-staffedofficesandafleetofmore than520,000vehicles.

SixtyYearsofKnowledgeand Experience Enterprisehasmorethan60yearsof knowledgeandexperiencemanaging itsownfleetofvehicles,whichit leveragestocreateefficienciesand reducetotalcostofownershipforits fleetmanagementcustomers.This includesusingEnterprise’svehicle acquisitionandresaleexperts(whoare amongthebestintheindustry)tobuy andsellclients’vehicles.

Whenaskedaboutthesignificant momentsthatshapedthejourneyof EnterpriseFleetManagement, AdamsonreferencedEnterpriseFleet Management’sseparationintoa standalonecorporationin2011inorder tosecuretherighttypeoffunding neededforthebusinesstocontinueto grow.“Fortunately,itwastheright moveforthebusinessandhasbeena hugesuccesstoouroperations,”said Adamson.

Inaddition,Enterprise’srecent partnershipwithautonomousvehicle companyVoyagehasreinforcedits

leadershippositionintheindustry. Voyageunderstandsthatworld-class fleetmanagementisfundamentaltothe long-termsuccessofautonomous fleets.TheEnterprisepartnership ensuresthattheVoyageteamisableto focusonwhattheydo best — developingautonomous technologyandproviding transportationservicestocommunity residents — withouthavingtoworry aboutacquiringandmaintainingthose vehicles.

PromisingFuture

AccordingtoAdamson,therearemany opportunitiesforgrowthinthefleet industry.Inparticular,Enterprisehas beensuccessfulatdeveloping partnershipswithlocalgovernments. Thecompanyisgainingalotof referralsfromthesesatisfiedclients thatareoperatinglocalgovernment fleets.Thecompanyconsidersthese referralsfantasticopportunitiesand aimstodevelopconsequent relationshipsinthefuture.“Butthere aregrowthopportunitiesinevery industry,whichallowsustodiversify ourbusinessandcontinuetoachieve success,”saidAdamson.“Thisiswhat excitesmemostaboutthefuture.”

ClientTestimonials

Ÿ

“We’vepartneredwithEnterprise FleetManagementforyearsand havewatchedtheirbusiness steadilytransformintoanext-

Ÿ

generationdataanalytics powerhouse,”said Wes Carberry, Senior Vice President of Technology Services for Sense Corp.

“Throughoutourpartnership, EnterpriseFleetManagementhas alwaysbeenextremelyhelpful, professionalandresponsive.It’s likewe’remembersofthesame team,”said Larry Monaco, fleet manager at Eden Autism “Enterprisehasworkeddiligently tofindusthebestdealsand respondquicklytoanymaintenance requestswemayhave.Withtheir support,weknowwe’renotout therealone.”

Ÿ

“OurpartnershipwithEnterprise FleetManagementisnotonly savingtaxpayerdollars,butalso allowingustoreduceourcarbon footprintandputouremployeesin newervehicleswiththelatest safetyfeatures,”said Bill Carpenter, Senior Director of Maintenance and Operations at the San Diego County Office of Education (SDCOE). “Weplanto applytheconsiderablesavingswe realizeonfleetcoststoother pressingneedsforourstudentsand schools.”

Our partnership with Enterprise Fleet Management is not only saving taxpayer dollars,but also allowing us to reduce our carbon footprint and put our employees in newer vehicles with the latest safety features.
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CompanyName

Alphabet alphabet.com

Altisource altisource.com

Management Brief

NorbertvandenEijnden CEO

WilliamB.Shepro CEO

AlphabetoffersaportfolioofservicesfocusingonFinancial LeasingandBusinessMobilitysolutions.

Altisourceisaleaderinprovidingservicesandtechnologyfor themortgageandrealestateindustries.Itprovidesend-to-end solutionsinoriginationandservicing,andofferonlinereal estateplatformsforconsumersandinvestors.

dayTrack daytrack.in

EnterpriseFleet Management efleets.com

FieldSquaredInc. fieldsquared.com

SaurabhBhatnagar Co-founder GauravGupta Co-founder

BriceAdamson SeniorVicePresident

ChristopherJames Camut Director,President &CEO

dayTrackisoneoftheleadingfield-forceemployee managementappserviceproviders.

EnterpriseFleetManagementprovidesautomotivefleetservices formorethan1.5millionfleetcars,trucksandvans.

FieldSquaredisacloud-basedSaaSsolutionproviderthat standsastheindustry’sfirstunifiedFieldServiceManagement ProcessAutomationPlatform.

GlympseInc. glympse.com

ChrisRuff CEO&President

Joblogic joblogic.com

JamesWhatmore CEO StilogInc. stilog.com

ChristophePoirmeur Co-founder&CEO

Glympsepowerstheinteractivelastmileofcustomer engagementwithproactivenotifications,real-timetracking, personalizedoffersandinstantfeedbackcapture.

Joblogicisafieldservicemanagementsolutiondesignedto connectthebackoffice,mobileworkforceandcustomers.Users canmanagejobs,quotesandinvoicesthroughoneplatform.

StilogISTdevelopsinnovativesolutions,usingthemostrecent technologiesavailable

TruckersHelper truckershelper.com

WaveApplication waveapplication.com

JohnEwing CEO&Founder

ManueldelaEsperanza Co-founder&CEO

TruckersHelperisatotalsolutionforDrivers,Owner/Operators andFleets

WaveApplicationisanexclusivemobileappwhichhelps peopletomeettheirfriendsorrelativesbysharinglivelocations onaprivatemap.

The Most Prominent FIELD SERVICE Solution Providers 2018 10
THE FUTURE IS HERE Predictive Analytics for Field Service management July 2018
SamarSingla Founder JungleWorks 18
Benchmarking Future

Astrologersandscience-fictionwritershaveentirely losttheirprofessionalexclusivitywithbigdata comingintoactionenablinganyonetopredictthe futurebackedbystatisticallyanalyzedcomplexdata,that tooinamatterofseconds.Thekeytothefutureliesinthe pastandthepresenthastoconnectthedotstomakethe timetraveljourneysuccessful.Astonishingly,thisentire processisreduceddowntoanoperationaldurationofjusta fewminuteswithadvancedpredictiveanalyticstools.

FieldService,inparticular,isagoldmineofdatafromGPS andlocationtoclientdetailswhichhadalwaysbeenlying dormantinsidecompanyserversbutarenow,gradually, beingchanneledforgreaterpurposes.Predictiveanalytics hasbecomesoimportantinfieldservicebecausecustomers are,blatantly,expectingcompaniestounderstandtheir needsandcustomizetheirofferingsbeforethemexpressing it.Companiescannomoremerelysellproductsand servicesandhavetoshifttheirfocustosellingexperiences tomakeahugeimpactontheresults.

Thesearethemajorimpactpointsofpredictiveanalyticsin thefieldservicesector:

1.Demand

Forecastingdemandforproductsandservicescansupport enterprisesinbetterinventorymanagementandhelpin calculatingthenumberofstaffrequiredtomeetacertain objective.

2.Pricing

Althoughenterprisesarestillslowinadoptingmodern methodsofpricingandstillrelyonthetraditionalones, timeshavechangedwithpredictiveanalyticsmakingthe pricingprocessmuchmoreaccurateandflexibletovarious internalandexternalfactors.

3.KPIs

Superiorperformancestronglyreliesonactionable informationwhichiswhypredictingKPIshasbecomeso importantforenterprises.Theabilityofpredictiveanalytics tomeasure,monitorandreacttoKPIsbecomesimperative informulatingbothshort-termandlong-termstrategies.

4.Operationalefficiency

Taskschedulingandrouteoptimizationbecomesmuch moreefficientespeciallywithaheavyreductionin unnoticedslackusingthemultifunctionalaspectsof predictiveanalytics.

5.Maintenance

Preventativemaintenancebecomesmuchmoresensemakingwithpredictiveanalyticssupportingaccurate

planningusinghistoricaldataaboutwhenapartislikelyto fail.

AlthoughthereareabundantbenefitsofusingPredictive Analyticsnotjustinfieldservicesbutinanydomain, however,wecannotshyawayfromtherisksthatitbrings alongwithit.ForPredictiveAnalyticstoproperlywork, thereshouldbeahugevolumeofrelevantdatasetsfroma widerangeofactivitiesandevenwiththeavailabilityof suchheavydatasets,algorithmscanfailinanticipating humanbehaviorwhichinitselfisfullofcomplexities.Ifwe bringtimeintotheframe,itmakesthingsevenmore completed.Theanalyticsdesignmightbesuccessfulatone pointoftimebutitmightfalterwithchangesinvariables withrespecttotime.

However,modernpredictiveanalyticstoolshavemanaged torisebeyondtherisksandhavehitaveryhighaccuracy markinmakinganalyticalpredictions.Especiallyinfield services,thealgorithmshavebeenmodifiedtoadapttothe changesinlocation-baseddataandcustomerinsights consideringtimeintervalsaswell.Suchlevelofaccuracy becomesimperativeinshapinghowhistoricaldataisused inmakingbusinesslevelandfunctionalstrategiesforthe organization.

PredictiveAnalyticsplatformshavestartedtobecome extremelyprominentsince2017withmoderntechnology givingapushtobusinessintelligenceplatformssupporting predictiveanalytics.Enterprisesinthefieldserviceindustry canlookatplatformslikeTookanandKatototakeadive intopredictiveanalyticsandtransformhowtheycarryout theirbusiness.

Tookanisarobustone-stopshopforallthefieldservice managementproblems.Itsanalyticalprowessgivesyoua glimpseofthefuture.Tookandiagnosesandunderstands thebusinesswiththehelpofitsdataminingandanalytical functionshelpingtomakebusinessintelligentdecisionsto thriveinthisvolatileindustry.

Katoisafullyequippedanalyticalplatformwhichhasa widerangeofanalyticalofferingsfromdatapreparation, analyticsdashboardtopredictiveinsights.ItactsasanAI andpredictiveanalyticstoolbyofferingplugandplayML algorithmsthatsolvespecificusecasesforyourbusiness model.

Withpredictiveanalyticssupportingfunctionalactivitiesat everystep,enterprisescan,literally,visualizeabetterfuture andmakebusinessintelligentdecisionsbasedonhistorical datadefiningpatternsofactivitiesandbehavior.

July 2018 19

dayTrack:

Simplified Tracking of Field Employees

Theoutsourcingindustryisboomingasmore businesses,particularlystartups,embraceremote workforces.Whiletheconceptofremoteworkis inherentlybrilliant,manyemployersfinditachallengeto keeptrackofremoteemployeesandmaintainoptimal productivitystandards.

dayTrackrecognizedthisconcernandcraftedasolutionto itintheformofaninnovativeemployeemanagementapp. Thisapphasnowbecomeoneoftheworld’sleadingfieldforceemployeemanagementplatforms.

ItenablesclientstotracktheGPSlocationofeverysales employeeandmanagestheirdailyactivitiesbycapturing updateddataatthepointofexecution.

Backin2015,dayTrackwasjustasmallideathatallowed customerstokeepatrackoftheirfieldemployees;about theirattendanceandwhereabouts.Lateron,thecompany realizedthatthepotentialwasmuchbiggerascompanies didn’thaveanyauthenticwayofkeepingtrackoftheirfield employeesandensuringtheirreportinginanauthenticand detailedmanner.Fromthatinstant,thejourneyofdayTrack tooktheturnanditneverlookedbackeversince.

recordMinutesofMeetings(MOM)andresponsesto surveyandfeedbackforms,andsetremindersforfuture visitstocontacts.

TheteamatdayTrackhasaproventrackrecordofapplying innovationtosolveproblems.Thecompanyhasover15 yearsofexperienceworkingwithclientsacrossawiderangeofindustriesthatdependonmobile-based communicationandfieldemployees.

Usingtheinsightsandtechnologicalvisiongainedfromthis experience,dayTrackisabletoconsistentlygainfresh perspectivesintoitscustomers’businesses,anduseitto helpthemaccelerateoperationsandreachtheirfull potential.

Integrity,thepursuitofexcellence,accountability, collaborationandpassionarethecorevaluesinwhich dayTrackbelieves.Itstrivestoserveitsclientsbyproviding thehighestqualityofprofessionalservicestoaddresstheir businessissues.

Toachievethis,thecompanyattracts,recruits,andretains themostknowledgeableandpassionateprofessionals,and providesacollaborativeculturewhichenablesthemto thrivebothprofessionallyandpersonally.

AnIndustryLeader

dayTrackhasbeendevelopedbySnowebsSoftware TechnologiesPvt.Ltd.,asoftwareservicescompanybased inIndia.Theirdevelopmentandglobaldeliverycenteris locatedinthecityofNoida.

ThedayTrackappautomaticallytracksandrecords activitiesperformedbyfieldemployees.Thisincludes markingattendanceatthestartoftheday,trackingvisitsto contacts,bookingsalesorders,andrecordingcollectionof payments.

Italsohastheabilitytocaptureimagesinrealtimeof merchandiseattheretailpointandanyobjectoranyscene,

ComprehensiveAbilities dayTrackappisacompletesolutiondevelopedwithinput fromvariousbusinessverticalslikepublishers,FMCG, pharmaceuticals,footwearmanufacturing,garments manufacturingandmanymore.

Byensuringsimplifiedsalesemployeetracking,itallows employerstofocusonthegrowth.Theappassistswith mostcommontaskswhichasalesexecutivehastoperform onaregularbasis.Thisincludesmeetingcustomers,giving samples,takingorders,collectingpayments,recording feedback,placingpromotionalmaterialatcustomer locationsandmuchmore.

July 2018 20

We provide all that a customer wants from an employee tracking and reporng app, and at a price they wish for.

ThedayTrackappalsogivessales employeestheoptiontocaptureand uploadpicturesofoutdoormarketing activitywithGPSdetailsaswellas feedinformationintotheirdaily expenserecords.

Salesemployeecanenterclientorder detailsdirectlyusingtheAppandthe orderisvisibleinreal-timetothehead office,branchofficeand/orsales manager.Thisgreatlyreducestherisk oferrorinconveyingdailyorder detailsandeliminatesdelays altogether.

Othersalesemployeesandmanagers caneasilypullsalesperformance reportswiththeinformationthatis trackedreal-timeintheapp.Thisgives themaccesstoadvancedsales

analyticswithoutinvolvingother employees,thussavingonmanpower.

AFormidableDuo dayTrackwascreatedbyCo-founders

SaurabhBhatnagarandGaurav Gupta,eachofwhomhasovera decadeofexperienceintheITindustry. Since2005,thecompanyhashandled variousITprojectsand,from2015,has beenfocusingprimarilyondayTrack.

Gauravplaysamajorroleinthe developmentoftheapp,new innovationsandadaptingnew technologiesforthefuture.Saurabh, ontheotherhand,handlessalesandis activelyinvolvedinboththeonline andofflinemarketingprocesses.

SimpleandAffordableSolutions

ThecorestrengthofdayTrackisits intimateunderstandingofits customers’needsandexpectations.It workscloselywiththeminthe implementationphasetohelpthem achievetheirbusinessgoalsand expectations.

Feedbackfromclientsisgivenutmost priorityandchangesstemmingfrom thatfeedbacksareimplemented accordingly.dayTrack’sdevelopment teamalwaysseesaproblemasa windowofopportunitytoupgradethe appandhelpcustomersachievemore.

dayTrackenablesuserstofeedtheir dailyexpensesintotheapp.This makesiteasierforthecompanytopay employeeexpenseclaimsbecausethey arereportedandcollatedonthesame dayinsteadoftheemployeepostingall expensesattheendofthemonth, whichcomplicatesverification.

Additionally,dayTrackhelpsitsusers senddailyreportstotheirseniorswith detailsofvisits,detailsofdiscussions andorders,payments,plansforfuture interactionandbusinessexpectations. allthisisdonebythedayTrackapp automaticallyanditthensendsemails toreportingmanagersand

administratorswhocandownloadthe detailsfromtheadminpanelitself.

Inthisway,dayTrackkeepssalesstaff, reportingmanagers,andthecompany onthesamepage.Thishelpsthe organizationtogrowastheyhave betteraccesstomarketinformation. dayTrackstandsapartfromits competitorsintermsofitsabilityand capacitytoupgradetheapptoevery client’suniqueneeds.Apartfromthis, dayTrackoffersservicesata reasonablecostandincludesregular freeupdates.

FutureExpansion

Thecompany’stargetistoincreaseits userbaseby300%inthecurrent financialyear.Theyareintouchwith investorstoexpanditswingsfurther downtheroadandareplanningto openofficesinmajorbusinesscities acrossIndia.

dayTrackisalsoworkingtoexpandits footprintglobally.Ithasalready acquiredcustomersoutsideIndiaand theentireteamisstrivinghardtomake dayTrackatrulyglobalproduct.

Gaurav
July 2018 21
Saurabh

Field Squared:

Digitally Transforming and Automating Field Service Management Processes

FieldSquared,Inc.isacloud-basedSaaSsolution providerthatstandsastheindustry’s first unified Field Service Management Process Automation Platform.

Disruptingthefieldservicemanagementspace,Field Squaredisflexible,scalable,andpurpose-builtto optimizetheefficiencyofthemobileworkforceinthe field.Focusingonbusinessprocessautomation,Field Squaredenablesenterprisestodigitallytransform, completelyautomate,andstreamlinetheirfieldservice operations,fromthefrontlinetoback-officesystems.

CuttingEdgeSolutionsandServices

Asoneofthelastmarketstoadopttechnologythat enablesdigitaltransformation,mostfieldservice organizationstodaycontinueusingmanual,paper-based processesthatarewroughtwitherrorandinefficiency.At atimewhentechnologyisenablingbusinessestomove faster,fieldserviceorganizationscanachieveoperational efficiencybyfocusingontheprocessautomationoffield servicemanagement.

FieldSquaredsolveskeyfieldworkforceefficiency challengesthroughpredictiveschedulingandroute optimization,assetmanagementandvisibility,digital SmartFormautomationaswellasothercapabilitiesthat powertheneedsoffieldserviceorganizations.

Forinstance,teamlocationsaretrackedcontinuously usingthebuilt-inGPSofthedevicesusedbythefield workforce,eveninremoteareas.Whilefieldserviceis notoriousforinadequateorunavailablecellularandWiFi connectivity,FieldSquared’sMobile,Offline,Sync,and MergeEngineautomaticallysynchronizesandrestores alldataandlocationinformation,ensuringnolossof data.

IntheAgeoftheCustomer,it’sallaboutimprovingthe customerexperience.Thisisespeciallytrueforfield serviceorganizationswhosebusinessmodelrelieson customersatisfactionandquickresolutionofwork orders.FieldSquaredaddressedthischallengefromday onewiththeirNotificationsEngine,enablingthefield workforcetosendreal-timestatusupdatesviatext, email,orphonecalldirectlytothecustomer.Ultimately, real-timenotificationsprovideabettercustomer experienceandimprovedcommunications,aswellas completedocumentationrelatedtothecustomerand theirworkorders.

AbouttheTrailblazer

Mr.ChristopherJamesCamut,Director,President, andCEOofFieldSquared,hasatrack-recordof buildingsuccessfultechnologycompaniesandexceeding revenuegoals.PriortoFieldSquared,Christopherwas thePresidentofIntegraTelecom,Inc.,whichwas acquiredbyZayoduringhistenure.

Christopher’sexperienceandexpertiseinSoftware-as-aService(SaaS)andmanagedservicesalignwithField Squared’sbusinessmodelandgrowthgoals.With Christopheratthehelm,thecompanyachievedrecord year-over-yeartriple-digitrevenuegrowthandgreatly expandedandimprovedtheFieldSquaredplatformin 2017.

“Field service is at an inflection point as it moves from paper-based processes to reaping the efficiency gains of the digital era,” statedChristopher. “There is no better time to be a part of Field Squared and help field service organizations make that shift.”

OutoftheBoxInteroperability

FieldSquaredrecognizesthatoneofthegreatest

July 2018 22

systemsthroughintegrationswith suchsolutionsasCRM,ERP, AI/analytics,HR/payroll,GISand more,isthefirststep.

FieldSquaredprovidesoutofthe boxinteroperabilityacrossbackofficesystemsviaAPI,webservices, SFTP,andmore.Everythingfrom scheduling,routing,andworkorder managementisconnectedand availableintheplatform.Further extendingthefunctionalityisthe WorkflowBuilder.Uniqueand proprietarytoFieldSquared,the intuitiveWorkflowBuilderenables event-drivenfieldservicebusiness processautomationandorchestration inaneasytousedrag-and-drop interface.

AUnifiedPlatform

Fieldserviceisoneofthelastsectors tomaketheshifttodigitalsoftware. Thatshiftishappeningnowandits accelerating.ThebeautyofSaaSis that,evenattheenterpriselevel,itis easytoadoptandseetheimmediate impactacrosstheentirebusiness.

FieldSquaredisunlikeanyother fieldservicemanagementsolution providercurrentlyavailableinthe market.Mostotherprovidersoffera fewcomponentsforfieldservice management,asopposedto providingafullplatform.Field Squaredgoeswellbeyondthatby focusingonbusinessprocess automation,providing a truly unified platform for full end-to-end field service management process automation.

BecauseFieldSquaredfocuseson businessprocessautomation, customershaveseenunprecedented leapsinproductivityandsavings virtuallyimmediatelyafter implementingtheplatform.

TheSuccessFactor

Aswithanycompany,FieldSquared wentthroughadiscoveryprocessto findtheidealbalancebetween customerneedswiththecostand expenseassociatedwiththe developmentofafull-fledged platform.Thecompanyfocuseson thedepthandbreadthofitssolution inordertobuildafieldservice managementplatformthatworks acrossanyindustry.

Christopheradds, “To this day, the configurability of the Field Squared software, without the need for custom development, is one of the reasons many of our customers have chosen us over other solutions or building something themselves.”

TheBestisYettoCome WiththousandsofpeopleusingField Squaredtopowertheirfieldservice organizations,thecompanysaw triple-digitrevenuegrowthin2017 andexpectstocontinueonthat trajectory.

challengesfieldserviceorganizations face,regardlessofindustry,isthe lackofcommunicationbetween disparateback-officesystems,the corporateofficeandthefield workforce.Adoptingabusiness processautomationsolutionthatis interoperableacrossback-office

“Without a unified platform, you lack the full picture. Field Squared is leading this paradigm shift of digital transformation in the field service management space,” says Christopher.

Thedemandforaunifiedfield servicemanagementplatformfor truebusinessprocessautomationis accelerating,muchlikethedemand foraCRMplatformwastenyears ago.FieldSquaredalsoseesthe convergenceofAugmentedReality (AR)andfieldserviceprocess automation,whereitisalreadyan industryleader.

“We are at an inflection point as field service organizations move from paper-based processes to reaping the efficiency gains of the digital era.
July 2018 23

The Impressive Impact of Organic Networking

Themainreasonfortheinventionofwebsite,

Internetandtechnologydevicesthatprovidesthe platformforsoftwaretorunandconnectwitheach otherismainlytomakenetworkingofservices,products andpeoplepossible.TechnologyleaderssuchasCisco, AristaandApplearededicatingtheirresourcestoprovide variousbusinessenterprisesandthemassestheabilityto communicatetheirvaluesthroughtechnologymediums calledasNetworking.

Theworksandprovisionsoftheseorganizationsarevery outstanding,andarebelievedtolastforages.Thisis becausethegrowthoftechnologyisnotgoingoutofstyle sosoon,butratheritisbelievedtocontinueintothefuture. Technologynetworkingstrategiesisgood,buttomakeit moreeffectivethereistheincessantneedtoincorporate organicstrategies.

YoumaybeaskingwhatImeanbyOrganicNetworkingor Strategies.Theorganizationthatwillsurviveinthemarket inthenearfuture,consideringtheincreasingrateof competitionaretheoneswhotakethenecessarysteps,to developmorehumanconnectionfortheirbusiness,more thantheydoformachinessuchasprovidedbyAI.

TheFactorstoConsiderforanEffectiveOrganic Networking:

Evenasourageisencouragingmoreoftechnology strategies,ifwemustsurvivethefutureofitall,thenwe mustconnectmorepeople,thanwedoformachines.Asan

July 2018 24
Editor’s Pick

innovativenetworkingsolution provider,itisgoingtopaymore,when youincludehumanintelligenceand physicalityinyournetworking strategiesovermachines.

Imagineadaythatthemachinesare goingtohaveaseriousbreakdown, andtheownerorganizationdonothave thecapablepersonstofigureoutthe causeofthebreakdownandpossibly provideafeasiblesolution?Whatwill bethefateoftheorganization?This meansthat,therewillbeagreatlossof valueandpossiblyastrikeoffthe industry.Iknowyouwouldneverwant thattohappen.So,planfromnow,to neverpayforthelossinthefuture.

BalanceYourPeopletomachine Deployment

SocialMediasarefornetworking, NewspapersandvariousMediasare alsofornetworking,butthereare peoplebehindthearcofthis innovation.Themoreyouincorporate AIandmachinelearningstrategies, alwaysremembertheneedforControl Engineersandthosearehumanbeings. Themostsuccessfulorganizations identifythemajorimportanceof

peoplenetworkingandhowbestto utilizehumanintelligenceintheir businessquest.

Forexample;ifyouwriteanarticle andshareitonawebsite,whodoyou expecttoreadyourarticle;human beingsormachines?Itisobviousthat theorganicnetworkingaspectof computingwillnevergooutofstyle; else,therewillbeadayinthefuture thatdigitalconnectionandvalueswill bemeasuredonthenumberofbotsthat readyourarticlesand/orthatpaidfor yourservices.So,remembertobalance therateofyourpeopletomachine deployment,byacknowledgingthe needofhumannetworkingover technologynetworking.

TheNeedforOrganicSensein NetworkingandtheFuture: Technologyisthemiracleofourage, ArtificialIntelligenceisamajor moldingfactorofthisdevelopment, IoTistheliberatorfrommachine isolationbyprovidingtheplatformto interconnectmillionsofthemoverthe virtualplatforms,buthumansmake thesethingspossible.

Networkingisaninnovativeconcept withhighprofiletechnologyterms.If onedoesnotimploredeepinterestand concentrationwhileexploringthis realm,theremaybeaseriousdistortion oforiginalmotiveofindulgence,and thiscanleadtoseriousbreakdownof enterpriseinfrastructure.Sometimes,it maybedirectandothertimes,itwillbe indirect,butinall,itwillalwayshave animpact.Thefutureoftechnologyis verybright,andthatismainly dependentonhowavailablewemake theresourcestohelpmanagewhatwe havetodayinthenearfuture.Forthis tobepossible,thenetworkingsolution providersmustincorporatemoreof organicsenseintheirsolutionsand industryadvancements.

Technologywilladvance,more machineswillbeconnected,devices willbeprogrammedtorun independently,butinallthesethings, thehumansinthenetworkwillstill ruletheuniverse.Themoreorganic youmakeyournetworkingstrategies, thelesserthefearofadisastrousfuture foryourorganization.

July 2018 25

Glympse

Eliminating

the Friction and Anxiety of Product and Service Delivery Experiences

Intoday’son-demandeconomy,convenienceisthe newcurrency.Thisisespeciallyimportantto considerduringdeliveriesandservicecalls. Consumersaremovableanduntethered,whichmeans theyneedaccurate,real-timevisibilityaboutwhenthey needtobehometomeetaservicerepresentativeor deliveryperson.Glympseisabuilt-for-mobilitySaaS leaderthathelpsFortune1000companiesempowertheir customersbyeliminatingtheanxietyanduncertainty aroundtheseproductandservicedeliveries.

Asthepioneerofreal-timetemporarylocationsharing technology,Glympsehasapowerfulplatformwhich informscustomerswithlive ‘Uber-like’ viewsoftheir fieldservicetechnicianordeliveryrepresentativeonthe waytoanappointment.

AnEntrepreneurwithaPassionforNewTechnology Glympse’sCEOandPresident,ChrisRuff,hasbeen runninggrowthenterprisecompaniesfornearly2 decades.Beinganentrepreneurwithapassionfornew technologyanddisruptivebusinessopportunities,Chris hasover20yearsofexperienceinvariousexecutive leadershiprolesinthesoftware,mobileandIoT industries.Hehasdeepoperationalexperiencein definingcorporatestrategy,developingbusinessplans, closingstrategicpartnershipsandraisingmillionsof dollarsinventurecapitalwhichisrequiredtocreate successfulhigh-growthtechnologycompanies.

PriortojoiningGlympse,ChriswasthePresidentand CEOofUIEvolution(nowXevo),agloballeaderin enterprisesoftwareforconnectingcars,mobilesandthe InternetofThings.Hehasspokenonpanelsandgiven

presentationsatMobileWorldCongressAmericas,CES andNPRtonameafew.

DiversifiedProductOfferings

Glympsebeganitsjourneyin2008asaconsumer locationsharingapp.Theappisstillfreeandavailable foreverybody.Glympsewasfoundedonthebeliefthat locationsharingshouldbesafe,secure,temporary, privateandeasilyaccessible,whichitsolvesforbynot requiringtherecipienttocreateausernameand password.

TheCompanyappliedthesameapproachindeveloping asolutionthatenablesfieldserviceorganizationsto sharereal-timelocationoftheirtechniciansandavery accurateEstimatedTimeofArrival(ETA)countdown withend-customers.Thishasresultedinenhancingthe experienceforcustomers.

Customersreceivemultiple,proactivenotifications,all directingthemtoinitiallyviewandthencheckbackwith auniqueURL,whereitdisplaysandupdatesthe Glympsejourney.Aseachcustomer’sappointment drawscloser,Glympseupdatesthatexperiencefroma simpleconfirmationwithcapabilitiestorescheduleor addtocalendar,toa‘live’viewofthetechnicianonthe way,arrivalconfirmationandevenaninstantrequestfor feedback.Theendresultishappierandmoreinformed customerswhodon’thavetositaroundwaitingallday forafieldservicerepresentativetoarrive.Thebrands thatuseGlympseexperiencesignificantreductionsin customernot-at-homesand ‘Where’s my tech?’ callsto thecallcenter.

July 2018 28

preparationandhandoffforno-wait curbsidepickupscenarios.

FundamentalFortes

Glympsehasmasteredthenuancesof buildinginteractiveexperiences basedonlocationdata.Thecompany canautomatetheupdatesof customer’sperspective,basedon sophisticatedarrivaldetection&geofencinglogic,andoptimizedbattery life.Throughthisitcanbalanceallof thatwithsmoothUX/UIcapabilities.

Glympse’splatformapproach solutionisincrediblyflexibleand customizable.Everycustomer designsacustomer-facingexperience thatmatchestheirbrandandbusiness processes.TheGlympse-powered customerjourneyexperiencedrives incredibleengagementbeyond simpletext-basednotificationswith broadETAs.Endcustomersspend morethan5minutesactively engagedwitheachjourney,which makesGlympseapowerfulchannel forcustomerservice,customer marketing,creativee-commerceand up-sell/cross-sellrevenue opportunities.TheCompanycan integrateanyofthesecapabilities directlyintotheexperience.

vendorsareitsexcellentpartners. Wheremanysolutionsfocuson complexrouting,schedulingand resourcemanagement,Glympseis focusedonbuildinganincredibly richlastmileexperienceforthefield servicecustomer.

GlympseblowsanySMSoremail basedcustomernotificationsystem outofthewater,asitsexperience startswithaproactivenotification buttrulyengagestheend-customerin amulti-step,highlyengaging experiencethatmakesfieldservices finallyfeelhuman.TheGlympse teamstates, “Customers get their time back, and field service teams can focus on what they do best, save money and even accelerate revenue in the process.”

PlansintheUpcomingFuture Glympseisexperiencingfantastic interestandadoptionfromfield serviceorganizationsaroundthe globewithhighvolumesof customer-facinginteractions.They expectthebusinesstokeepgrowing andatthesametimearelookingfor emergingfieldserviceusecasesfor theirtechnology.

Beyondfieldservices,Glympsealso appliesthesameweb-basedjourney approachwithsolutionsspecifically designedforfoodandproduct deliveryexperiences.Theirplatform canevenenableconsumer-tobusiness(C2B)locationsharing,to empowergrocers,retailersand restaurantsstreamlinetheirorder

Glympseexcelsatcollecting immediateandactionablefeedback andgivesend-customersthechance toprovidearatingandanecdotal feedbackthemomentafieldservice technicianfinishestheirjob.They thenroutepoorfeedbacktoa customercareagentforimmediate followup,orpromptacustomerto sharepositivefeedbacksonsocial media.

PartneringwiththeirVendors

TheteamatGlympsedoesnotview thecompanyasincompetitionwith othertraditionalfieldservice softwareproviders.Rather,these

Beyondfieldservice,thecompanyis expectingtodoalotmorebusiness insomeoftheemergingindustries theyaretestingtoday,whichinclude roadsideassistance,hotelcourtesy shuttletrackers,on-demand/mobile deliveryservices,andcurbside pickupwhichisknowninthe groceryindustryas ‘buy online pick up in store.’

We call it Glympse. Customers call it personalized insight and engagement for every step of their journey.
July 2018 29

Joblogic: Specialists in Managing Field Services

Itisdifficultforaservicebusinesstomanagetheirfield operationwithresponsibilitiessuchasdispatchingjobs tomobileworkers,recordingdata,andensuring productivity.Ittakesalotoftimeandahighvolumeof resourceswhichmeansthatjobsandinvoicesareinevitably missed.Thelackofefficiencyinsuchoperationsledtothe necessityofFieldServiceManagement(FSM)software. FSMreferstothemanagementofallthefieldrelated operationsthroughamobileworkforce.Itisacategoryof softwareproductthatenablesenterprisestoimprovetheir performance.ItisestimatedthattheFSMmarketwillbe valuedatmorethan$3.5billionby2019.

Joblogicisoneoftheleadingenterprisesinthesegmentof fieldservicemanagement.Itwasfoundedin1998andisa globalsoftwarecompanywithheadquartersbasedin Birmingham,UK.Thecompany’smissionistoprovide contractorswithworld-classfieldservicemanagement softwarethatenablesthemtogrowrapidly,savetime,

increaseproductivity,andensurecompliancy.Thecompany hasinternationalofficesinSydney,Australia,andLahore, Pakistan,andemploysover40peopletodevelop,support, implement,andselltheirFSMsoftware.Joblogicisusedby servicecontractorsinthebuildingmaintenanceindustryto streamlinetheirbusinessoperationsandmaximize productivity.Thesoftwareconsistsofapowerfulback officesystem,amobileworkerappforsmartphonesand tablets,andanonlinecustomerportalwherecustomerscan keepinformedaboutjobupdates.Itenablesservice contractorstosupporttheirbusinessgrowthbyboosting productivity,reducingpaperwork,andimprovingcashflow.

Recently,Joblogichasenteredits20thyearandmostofits keypeoplehavebeeninthebusinessformorethan10 years.Thecompanybelievesthatitselegantuserinterface, world-classmobileapp,andaffordablepricingmakesita popularchoiceforcompanieswhohaveaspirationtogrow theirbusiness.

ProvidingUniversalSolutions

Joblogichascustomersinboththecommercialand residentialmarkets,cateringtoarangeoftradesfrom facilitiesmanagementtoheating,ventilationandair conditioning(HVAC),andspecializedtradessuchaswater hygiene.OneofthestrengthsofJoblogicisitbeinganoffthe-shelfproductwiththeabilitytocreatebespoke workflowsthatworkforeachtrade.Forexample,aheating contractorcancompletegassafetycertificatesonthe mobileapp,whilstarefrigerationtechniciancancomplete F-Gaslogbooks.

July 2018 30

TheEmergenceofaLeader

JamesWhatmore,CEO,joinedin 2000asasalesexecutiveandbuiltan establishedcustomerbasebefore progressingtosalesdirectorin2007. In2013,heledasuccessful managementbuyoutandstarted implementinggrowthplansforthe companywhichledto30%yearover yeargrowthinthe5thyear, accompaniedbyteamgrowthfrom11 to40people.

BadgeofHonor

“Field Service Management software that connects your back office, mobile workers and customers together in a single cloudbased system.

TheseconddecadeofJoblogic’s existencehasseenimpressivegrowth. Therecruitmentofsoftwarearchitect YacoobMoolla(currentCTO)andthe laterdevelopmentofarobustmobile appenabledthecompanytogrow significantly.Additionally,italso helpedittocompeteatahigherlevel thanotherestablishedsoftware companies.Joblogichasalsobeen selectedbythehighlyrespected BuildingEngineeringServices Association(BESA)toprovideits softwaretotheirmembers.Thisisa developmentthathelpscompaniesin theservicemaintenanceindustryto remaincompliantwithenvironmental legislation.

ResilientEndUsers

Inordertomakeasuccessfulproduct, itmustbedesignedinsuchawaythat itisimmediatelyattractivetothe customerbase.Joblogicbelievesthat softwareneedstobedesign-ledto ensurethatthesystemisuser-friendly andintuitive.Joblogichasamobile appforfieldtechniciansthatworks completelyoffline(nosignalrequired) foriOSandAndroiddevices. Additionally,thesoftwareishostedon theMicrosoftAzureCloudplatform whichguaranteesbest-in-classhosting, security,andavailabilitytoensurethat itisalwaysliveandsecure.

AspiringGlobally

Joblogicisalreadylaunchedglobally andthenextstageofitsgrowthistobe amajorplayerintheNorthAmerican market.Ithasspentthelast18months researchingtheUSandCanadawitha viewtoahardlaunchinQ3,2018. Also,duringthesecondhalfofthis year,itbuiltsomestrategic partnershipsintheUKthatwilladd significantgrowthtothebusinessand itscustomerbase.Rightnow,the companyisrecruitinganadditional6 seniorsoftwaredevelopersandhasset upanotherofficeinVietnamtosupport itsworldwidegrowth.

“ July 2018 31
James Whatmore
Knowledge Keys July 2018 32

The Glass Ceiling Effect: The Glass Ceiling Effect: Another Perspective on Women And Leadership

The glass ceiling is a barrier so subtle that it is transparent; yet so strong that it prevents women from moving up the corporate hierarchy” ---Ann

Morrison, American Author

The term “Glass ceiling” can be defined as an unacknowledged upper limit in corporations and other organizations, above which it is difficult or even impossible for women to reach out to the highest ranks.“Glass ceiling” is a popular metaphor widely used for the hard-to-see informal barriers that prevents women from getting promoted or achieving further opportunities in leadership positions. The metaphor of “glass ceiling” has also been used to describe the limits and obstacles faced by racial minority groups.

TheU.S.DepartmentofLabor’s1991definitionofglass ceilingis “those artificial barriers based on attitudinal or organizational bias that prevents qualified individuals from advancing upward in their organization into managementlevel positions.” (Report on the Glass Ceiling Initiative.) FamousAmericanactresscumauthorAnnMorrisondefines theconceptoftheGlassCeilingas:

“Theglassceilingisnotsimplyabarrierforanindividual, basedontheperson’sinabilitytohandleahigher-leveljob.

Rather,theglassceilingappliestowomenasagroupwho arekeptfromadvancinghigherbecausetheyarewomen.”

TheElementsbehindtheGlassCeiling:

Itisprettyobviousthatwomenarefacingalotofhurdlesto breakthroughtheglassceilingandreachtothehighest leadershippositionthroughouttheages.Preventingboth womenandorganizationsfromreachingtheirfullpotential, theinvisible“GlassCeiling”deniesusallofthemaximal benefitsofgenderdiversityinleadership.Someofthemost commonbarriersarehighlightedbelow:

Jobisolation:

Womenareofferedthesamekindsofjobroleslikestaff, publicrelationsoroccasionallyfinancespecialtiesthat rarelyleadtothemorepowerfulmanagementpositions. Overtime,womenareeventuallyexcludedfromjobsinthe mainstreamofbusiness,theroutetakenbyCEOsand presidents.

Old-boyNetwork:

Therearemanyinstanceswhenmengetsthemanagerial powersinanorganizationwhomanagesgreaternumbersof people,enjoysmorefreedomofhiringandfiring,and controlsthecompany’sassetsdirectlywhilewomenare deprivedofsuchauthoritiesandpowers.

“ July 2018 33

Itisthe“Old-boys”oftheorganizationthatmakesallthepolicy;wherethewomenarekeptvirtuallyabsent.

SexDiscrimination:

Inarecentsurvey,workingwomenwereaskedaboutthegreatestobstacletheyhadtoovercometoachieve success;“simplybeingawoman”wasthemostfrequentresponse.InanothersurveybytheWallStreetJournal, womenleadersquotedtheirmostseriousobstacleintheirbusinesscareerstobe“malechauvinism,attitudes towardafemaleboss,slowadvancementforwomen,andthesimplefactofbeingawoman.”Theseinstances areenoughtoprovetheprevalenceofsexdiscriminationintheworkplace.

SexualHarassment:

Sexualharassmentremainsoneofthebiggestbarriersforwomeninmanagerialroles.Acorporateenvironment thattoleratessexualharassmentintimidatesanddemoralizeswomenexecutives.Evenaftertheadoptionand enforcementofnumerouslawsagainstsexualharassment,womendonotfeelsufficientlyencouragedand empoweredtospeakoutforfearofcompromisingtheirwork.

BenefitsofWomeninLeadership:

Studiesfoundthatinclusionofwomeninbusinessleadershiphassignificantlyimprovedsuchfactorsasfirm value,financialperformance,economicgrowth,innovationandsocialresponsivenessandphilanthropy

Theadditionalbenefitsofwomenincorporateleadershipincludestrictermonitoringandsupervisionandfewer legalinfractionssuchasfraudandembezzlement.Abetterbalanceamongwomeninleadershippositionscan createamorediverseteamofleaderswithdifferentperspectivesandagreaterabilitytocontributenewideas andthusenhancingtheprofitability.Thetransformationalleadershipstyleoftenusedbywomentendstobea goodoptionforcontemporaryorganizations,asitencouragesemployeemorale,motivationandperformance.

OvercomingtheBarriers:Strategies

Women’sprogressupthecorporateladderisstilllimitedbythe“glassceiling”despitethemyriadof Governmentpoliciesandprogramswhichhavebeenintroducedtoensurethattheirtalentsandskillsare recognizedandaccepted.

Womencanhelpthemselvestoovercomethiscareerhurdleby: Ø Acquiringappropriatebusinessskillsandknowhow; Ø Takingupline - managementpositionsratherthanmanagementserviceroles; Ø Gainingthenecessaryexperiencethrough“apprenticeship”and“actingpositions”;

Ø Seekingcareercounseling; Ø Volunteeringforleadershipandexecutivepositions; Ø Andlastly,acquiringtheabilitytomeasuretheiroperatingeffectivenessintheworkplace.

Anawarenessoftheemergenceofnewbarrierstotheirprogressisalsoworthconsidering.Thecurrent socio - economicsituationiscreatingdifferent“glassceilings”intheformofthedownsizingoforganizations, newdifferentiatedandself - directedcareerpaths,theadventofthecontractualworker,andthecareofaged parents.

Conclusion:

th

Sincethelatterhalfofthe20 century,womenhavemadegreatpacesinincreasingtheirrepresentationinthe workforce.However,aconsiderablegapremainsinachievementofleadershippositionsacrossdifferentfields. RenownedfeministGloriaSteinemstateditbest:“Clearly no one knows what leadership has gone undiscovered in women.” Itisfarpasttimewestrivetofindoutandfinallyshattertheglassceiling.

July 2018 34

Stilog:

Streamlining Operations to Drive Productivity

Stilogisaglobalsoftwareeditingcompany foundedinFrancein1991.Itdevelopsinnovative time-savingapplicationsformajormultinational companies,includingtailor-madeITprojectsandVisual Planning,theircollaborativeschedulingplatform.

VisualPlanningisusedbymorethan5,000companies andover200,000individualusersaroundtheworld.A dedicatedteamofconsultantsassistswitheach implementationtoensurethatmaximumutilizationof thesystem’scapabilities.

Stilog’sbest-in-classcustomizeddevelopmentservices aresoughtoutbymajorglobalfirmsinthemost demandingindustries,fromaeronauticstoenergy.

StrongLeadership

ChristophePoirmeuristheCo-founderandCEOof Stilog.Hecomesfromascientificbackgroundandhasa PhDinGeophysics.

Christopheusedtospecializeinmappingandbuilding digitalrepresentationsofsoilfortheoil&gasindustry. Inthe90s,VisualPlanningfocusedonbringing advancedgraphicalrepresentations&UItotheoffice productivity/businesssoftwareworld,whichwasnot reallygoinginthatdirection.

Christophehashelpedtofosteracustomer-centric cultureatStilog,onethatisgearedtowardsproblemsolvingandefficiency.Heisconstantlyonthelookout forbetter,morecomprehensivesolutionstoissuesthat hisclientsfaceandhassteeredclearofacookiecutter approach.

VersatileVisualPlanning

Everybusinessthatneedstoscheduleandmanage resourceseffectivelycanbenefitfromStilog’ssolutions. VisualPlanninghasadiverseportfoliooffeaturesand canbeadaptedtoeachcustomer,includingpackagesfor smallerbusinessthatneedanarrowerrangeof capabilities.

TheremarkableflexibilityofVisualPlanningandits featuresmeansthatorganizationscancreateschedules andreportsfromthegroundup.Dependingonwhatthe clientneeds,theycanemployoneormoreofthe platform’sversatiletools: Ÿ

VisualPlanningforemployeetracking Ÿ

VisualPlanningforprojectmanagement Ÿ

VisualPlanningforfieldserviceandmaintenance

Stilogstrivestostayalignedwithmarkettrendsand provideitsclientswiththeresourcemanagementaids

July 2018 36

thatallowthemtoexcel.Mobility andfieldupdatesareveryimportant todayandStilog’sVPGoapp, availableonbothiOSandAndroid, incorporatesgeolocationfeaturesto assistinthatregard.

WhentheGoalistoMakeClients Happy Stilogworksaroundtheclockto deliverqualitytoitscustomersat everystepoftheirinteraction.

VisualPlanning’sfieldservice schedulingsoftwareismatchedto everyclient’sprocessessotheycan makethebestoutoftheiraftersales service.Stilogalsohelpsclientsto buildtheapplicationthatbestfits theirbusinessrequirements,transfers knowledgesotheycangetthemost outofthesoftware,andsupports themateverystageofthe partnership.

StandingOutfromthe Competition

VisualPlanningfromStilogisafully tailor-madeapplication.Thecapacity tocustomizetheapplicationandthe extremeflexibilityofVisualPlanning makesthecompanystandoutfrom thecrowdofcompetitors.

Beforestartingaproject,aStilog consultantgoesthroughthe customer’sprojectrequirementsto planthebestschedulefortheirneeds. VisualPlanningthencreatesa solution100%compatiblewiththe client’sbusiness.

Past,PresentandFuture

Stiloghascomealongwaysinceits creationin1991.Thecompanyhasa strongnetworkofpartnersallover WesternEurope,whichisapowerful assetthatacceleratesitsgrowth internationally.

In2013,Stilogmadeaforayintothe AmericanmarketwithVisual Planning.Ayearlater,theycreated StilogInc.andopenedanofficein Hoboken,NewJersey,amove underpinnedbytheircommitmentto providingexceptionalserviceand supporttoeverycustomer, everywhere.In2014,the organizationjoinedtheICEGroup whichenabledfastergrowthand moremeansforfutureprojects.

Stilogplanstokeepimprovingand expandingVisualPlanningtoprovide itscustomerswithpowerfulfeatures toruntheirbusinessmoreefficiently. Stilog’sanothergoalistocreatea newlineofproduct,100%SaaSwith onlytheessentialfeaturesforspecific schedulingneed.

We acquired expertise through the development of time-saving applications for the largest international organizations.
July 2018 37

Trucker Helper:

An Exclusive Online Trucking Business Management Solution

for Drivers, Owner/Operators and Fleets

E-commerceisgrowinginternationallydueto rapidadvancementsininternetandmobile devicesintheemergingmarkets.However,the mostintegralpartofe-commerceindustryisperson-topersonshipments.Thetruckingindustryisplayinga vitalroleinensuringefficiencyinshipment.Thishas increasedthedemandsoftrucksworldwide,asitis provingtobeapillarofthee-commerceindustry.A companynamedTruckersHelperwasfoundedwitha visiontobuildasmarterandeffectivetruckingbusiness managementsolution.

TruckersHelperisatotalsolutionfordrivers, owner/operatorsandfleets.Itdeliversallthetoolsthat arerequiredtomanageitsclientstruckingbusinessright from‘booking’theloadto‘paying’thedrivers.The widearrayofitstoolsincludesinvoicing,acomplete truckingspecificaccountingpackage,andmaintenance trackingandremindersfortrucksandtrailers.

TruckersHelper’ssecurewebbasedsolutionprovidesits clientsaccesstotheirbusinessfromtheofficeaswellas road.Itsmobilesolutionmakesiteasyforthewhole companytocomply.

ADecisiveLeadership

ItisthedeterminationofJohnEwing,CEOand FounderthathasenabledTruckersHelpertobea leadingTruckingandTransportationBusiness ManagementSolution.

Therewasatime,whenrecessionhitthebusinesshard andatthesameinstantSheilaEwingbecameseriouslyill andneededacaregiver.Hence,Johndevotedhistimeto bewithSheilaandhadtoleavethebusinesstorunonits own.In2017,Sheilagaveupthefightandpassedaway. Sincethattime,Johnhasbeenlookingforwaystoget thebusinessbackwhereitusedtobeasaleaderinthe industry.

Johnisconsideredanexpertintheareaofcomputers, softwareandaccountingforthetruckingbusiness.In additiontothis,JohnhasbeenpartofLandLineNow,a radioshowwhereheanswersthequestionsoftruckers regardingtheseareasintheirbusiness..

BringingaCompanyintoExistence

TruckersHelperwasoriginallyconceivedin1990by JohnandSheilaEwing,withaneedtoefficientlymanage paperworkregardingtransportation.Johndevelopedthe originalmacropoweredspreadsheetbasedprogram duringthatperiodtocatalyzetheidea.

In1992,theybecameOwner/Operatorsandtheirneeds expanded.Johnsetouttorewritetheprogramtomeet theirnewneeds.Andtheprogrambegantoexpandto meettheirevergrowingneedstokeepupwithboth,the technologyaswellasthechangingrulesandregulations. Afterensuringtheprogramisworking,theystarted sharingitwiththeirfriendsandcolleagues,andastheir requestandneedsexpanded,Johnrespondedtomeet themall.

July 2018 38

driver,theowner/operatorand thefleetowner.Theprogramconsists ofeverythingthatisneededto manageatruckingbusiness.Italso enablesenterprisestooperatetheir businessfaster,easierandsmarter thaneverbefore.

ASimple,IntegratedandSingle Platform

TruckersHelpercomprisesboth, standaloneandonlineversionofthe program.Thestandaloneisthe classicprogram,whereastheonline isthelatestversionoftheprogram. Its2usersubscriptionmodelis designedspecificallywiththeMom andPopbusinessmodel and providesenterpriseswith2logins in its costefficientmonthly subscription.Inthestandalone program,ithasseparateversionsfor drivers,owner/oppressorsandfleets. Andintheonlineprogramithasa singletruckversionfordriversand leasedowner/operatorsandalsoa fleetversionforthosewhoneedthe billingrelatedmodules.

tracking&reporting,routing&fuel optimization,payroll&taxreporting andacomprehensivereporting modulecansimplifyyourpaperwork.

TheUniquePerspective

Thepowerofanysolutionisbased onacompany’sabilitytogain compliancefromallitsusers.The betterandmorecompletethedatais, thebetterandmoreefficientthe businesscanrun.TheTruckers Helperencouragescomplianceby makingtheusers’jobeasierthan before.Thecompanyhasdeveloped itselfwiththe‘auditor’inmindand havealongstringofhappy owner/operatorsandfleetowners whohavecomethroughtheirfeared auditwitheaseandsuccess.

By1996,Johngotinvolvedin advancingtheprogramandmeeting userneeds.Hethendecidedtoturn thatprogramintoafulltimebusiness andthisishowTrucker’sHelper grewexponentially.

Today,withbothanOnlineand Standaloneversions,theTruckers Helperisafull-fledgedfleetbusiness managementsolutionwith comprehensiveservicesthataidthe

Truckingisalsoaneverchanging businessandTruckersHelperis constantlyevolvinginresponseto thenewrulesandregulationsthat affectthetruckingindustry.Itisa simple,integrated,singleplatform, wherebusinessescanmanagetheir entireTransportationbusiness.It offersacomplete,fullyintegrated, andreal-timeEnterpriseResource Planning(ERP)solutionreadytouse anddesignedbytruckers.

Allitsclients’billing,load management&tracking,dispatch, brokering,accounting,safety compliance,maintenance,fueltax

SinceTruckersHelperhasincepted, ithasbeentheirvisiontoallowits userstoguideitsgrowthand development.Thecompanyhasbeen andwillcontinuetobedesignedby itsuserswhoaretheultimate authoritiesonwhattheyneedtomost effectivelymanagetheirbusiness. Thecomments,suggestionsand opinionsfromacompanydriver, owner/operatororthepresidentofa truckingcompanyarethekeyaspects thatdrivethedesignand functionalityoftheTruckersHelper.

Additionally,TruckersHelperis trackingthenewrulesand regulationsandisconstantly updatingtomeetitscustomer’s requirements.Thecompanyisadding moreadeptprogrammersandsupport personnelasgrowingrevenuesallow, anditsvisionscatertoitsloyal customerwithunmatchedefficiency.

We offer an affordable single source solution for managing a trucking business.
July 2018 39

Transformational Appearance of Technology in Today’s Era

Changetheworld!That’sreallythepointofourexistence,isn’tit?Sometimeswechangetheworldto

provideuswithbetteropportunities,resources,enjoyment;sometimeswechangetheworldtosolve problemsthatareplaguingourselvesandothers.Ipartnerwithorganizationstopositionpeopleto changetheworld;it’sallaboutefficacy--theabilitytoidentifyagoal,putaplaninplacetoachieveit,and thendojustthat.

Clearly,thebrainisthebesttoolforachievingefficacy.Technology,however,canbeapowerpartnerinone’s accomplishments.Italldependsonhowtechnologyisused.Whentechnologywasfirstembracedbythe masses,itwasviewedasan“automational”tool:Icanstoreandretrieveinformationmoreeasilythanon indexcards;Icanwriteandmakechangesmoreeasilythanonatypewriter;Icanmanagemyfinancesand generatecalculationsmoreeasily.Thisviewoftechnologyfocusesondoingwhatwealreadyknowhowtodo, butdoingitbetter,faster,andmoreeasily.

Technologyismorepowerfulasa“transformational”tool:whatcantechnologyallowmetodothatIcould notdowithoutit?Icannowgatherandanalyzeenormousquantitiesofdataformoreaccurateforecastingand decision-making;Icanconnectinstantaneouslywithothersaroundtheworld;Icanworkfromremote locations.Oneofthosetransformationalbenefitsoftechnologyisthatofthree-dimensionalreadingand writing.Withtheadventoftheprintingpresscamereadingandwritingintwodimensions:acrossanddowna page.Computertechnologynowallowsustoreadandwriteinthreedimensions:across,down,andout throughlinks.Thisallowsustopresentandreceiveamessageinamuchricherandrobustformat.Howwell doyoureadandwriteeffectivelyinthree-dimensions?Thatisaskillthatmustbetaughtinourschoolsand capitalizeduponinourorganizations.Inmylistof‘10characteristicsofanet-centricsociety,information overloadisthebiggestthreattoorganizationstodayintheirhopesofmarketingtheirmessage.Leveraging three-dimensionalreadingandwritingcanmaximizethesuccessofyourmessagingandmarketing.Itisa transformationaltechnologythatchangesthewaywecommunicatewithothers.

Anotherfavoritetransformationaltoolofmyistheengineeringdesignprocess.Considerthatthescientific methodallowsustoprovethatwhichalreadyexistsintheworld.Adesignprocessallowsustocreatethat whichdoesnotyetexist:itisthefoundationforchangingtheworld!Considerhowtechnologycanfuelasixstepdesignprocess:

Formulate-Definetheproblem.Whoisaffectedbyit?Whataretheconsequencesofnotsolvingit? Technologyallowsyoutogatherreal-timedatatoidentifyaproblemandconnectwithotherstodetermineits impact.

Leader’s Take
July 2018 40

About the Author

Dr. Nancy Sulla is an author, national speaker, and thought leader in transforming learning environments to build engagement, empowerment, and efficacy. As the creator of the Learner-Active, Technology-Infused Classroom™ and founder of –IDE Corp. Innovative Designs for Education, Dr. Sulla leads her consulting firm in the pursuit of equity-focused instructional design, positioning people to change the world.

furtherdatatodrilldowntoeachideauntilyouselectthe mostpromising.

Explore-Learnasmuchasyoucanabouttheproblemand relatedtopics.Technologyputsaplethoraofdataatyour fingertips,allowsyoutoconnectwithexperts,andhelpsin conductingexperimentstolearnmore.

Ideate-Generateasmanysolutionsaspossible,without critiquingthem.Mind-mappingsoftwareallowsyouto trackgeneratedideasandrelatedideas.

Sift-Considereachsolutionintermsofitsfeasibilityand potentialeffectiveness.Whatmaybetheunintended consequencesofeach?Technologyprovidesaccessto

Simulate-Technologyallowsyoutocreateaprototypeor digitalmodelofthesolution.

Advocate-Technologyallowsyoutopromotetheideaand shareitwiththeworld.Three-dimensionalwritingwilladd totheeffectivenessofyouradvocacy.

Technology,usedmasterfully,candomuchmorethan automateourlives;itcantransformthem.Changethe world!

Dr. Nancy Sulla Author & National Speaker
July 2018 41

Wave Application: A Simplistic Approach on Location Sharing

InaninterviewwithInsightsSuccess,theFounder andCEOofWaveApplication,Manueldela Esperanzashareshisinsightsbehindhistriumphant journeyofdevelopinganapplicationwhichfocuseson locationsharingservices.

Belowarethehighlightsoftheinterviewconducted betweenManuelandInsightsSuccess:

KindlyprovideabriefoverviewoftheWaveAppand itssolutionsandservices?

Wave App isafreeapp(iOS,Android)thathelpspeopleto meetbysharingtheirlivelocationonaprivatemap.Itisa usefultooltofindfriendsorrelativesespeciallyinplaces whereit’sdifficulttomeetsuchasbusystreets,music festivals,newcities,skiresorts,skiingtripsetc. Nevertheless,themostcommonuseissimplymeeting betweenfriends,becauseitmakestheprocesseasy, effectiveandfun.

Howdoyoudiversifyyourproductofferingstoappeal toyourtargetaudience?

Wave App isanapplicationfocusedonthegeolocationof peopleandthereforehasseveraluniquefeaturesthatmake itanessentialapplicationtomeetfriendsorfamily. Amongthemisgeolocationinrealtime,theoptionto creategroupmaps,tosetameetingpointonthemap,the navigation,geofencingalertsacompletechatandmany moretocome.

Andaboveallweofferaprivateapproach.Wedon’t believeanybodywantstobestalkedorfollowedatall times.Onlywhenyoudecidetoandbywhoyoudecide. Thereforethereisalwaysanexpressconsenttobelocated

byyourcontacts.Inadditionyouwilldecideifyouwish tobelocatedforalimitedperiodoftimeorindefinitely.

WhatarethecorestrengthsofWaveAppofferings?

The Wave App’scorestrengthsareitsnativetechnologyof positioninginrealtimewithpinpointaccuracy,theprivacy ofitsusers,sincetheyareawarethattheyaresharingtheir locationandcanstopitwhenevertheywant,andits uniquefeaturesthatimprovepeople’smobility.

Themainfeaturesusedintheappare:Unidirectional Location,GroupLocation,ChatandNavigation.

UnidirectionalLocationisthefeatureinwhichoneuser cansendunidirectionallyhis/herlocationthroughaweb linktoanysmartphoneuserthatdoesnothaveWave installed.Ingrouplocationgroupcanbemadefrom3till 10peoplewhereallmembersaredisplayedonthescreen withtheirprofilepicture.

TheChatfeatureisacompletechatsolutionwhich includessharingmessages,voicenotesandimages. Navigationfeaturesetsuserswherehecannavigatetothe meetingpointortotheirfriendsinrealtime,seethe estimatedtimeofarrivalandtheestimateddistance.They canalsocallanUberifthemeetingpointisfar.

Whathistoricalforces,achievementsorlearningshave shapedthejourneyofWaveApp?

WaveApplicationhasbecomeareferenceforpeopleto meetandithasnotbeenaneasyway,sinceinthe beginningpeoplewerereluctanttosharetheirlocation. However,itsapproachtoprivacyandthefeaturededicated toeachusercasehasallowedWavetoconquerabaseof

July 2018 44

numerousdevicesacrosstheworld thathasdifferentdataconnectionand GPSquality.Alongwiththis,theUX designhasbeenademandingfactor forusersthatareusedtoplaywith apps,sotheteamhasmadegreat efforts,withthehelpoftheCreative DirectorofPinterestandadvisorof Wave,todefineatrendyandfriendly interface.Theseimprovementshave madepossibletoachieveagreat80% ofretentionrate.

WheredoesWaveAppseeitselfin thenearfutureandwhatareits futuregoals?

naturallandscapes.Itscorevalue comesalongwithuniquefeaturesthat completetheexperienceinthe mobilityfieldsuchasthenavigation, thedirectaccesstoUber,the possibilitytopinameetingpointon groupmapsandthechat.

AbouttheCEO

Wave Application

Thecoreof Wave App isitsleading technologyandthebiggestchallenges thatitfacesinthenearfuturearethe workintheimprovementofthe technologyanditsconstantadaptation tothepositioningnovelties,theUX designtoadaptittothedemanding consumertrendsandthedevelopment ofnewfeaturesthatusersdemand.For this,theteammustgrowandthe companyisworkingonthesearchfor newtalents.

Inthelongterm,theappwantstobe thereferencetoolingeolocationinall smartphonesoftheworldandtohelp peoplemeet,movearoundthecityand haveapersonalizedexperience.

Withtherisingnumberoffield servicebasedsolutionproviders, howdoesWaveAppstandoutfrom itscrowdofcompetitors?

Theco-foundersofWaveApplication, ManueldelaEsperanza,CEO,and LuisGelado,COO,havebeenableto carryapioneeringideaatatimewhen themarketwasnotasusedto geolocationasitisnow,by developingitsnativetechnologywith auniqueapproach.Themostdifficult challengeshavebeentodefinethe technologicalstrategy,tofindreal professionaltalentstoexpandthe teamandtoseekfundingtocontinue investing.Havingalargefanbaseand apositivegrowthhasallowedWaveto conquerinvestorsthroughseveral roundsoffundingastherecentbeton Crowdcube,inwhichWaveraised morethan€1Mtocontinueinvesting intechnologyandmarketing.

AbouttheCompany

usersfromallovertheworldthat exceeds11millionpeople.Also,itis theidealmomentforthesekindsof tools.Geolocationiseverywhere,itis probablyoneofthenewbigdigital commodity.Devicesareready,users arereadyandtechnologyisfinally ready.

Oneofthebiggestchallengeshas beingshapingthetechnologytothe

WaveApplicationhasledamarket withauniqueproposalofgeolocation basedonprivacy.Whilethereare someappsthatoffertheoptionof sharingthelocation,Waveis consideredthemostprivateanduseful optiontomeetthepeoplewelovein crowdedplacessuchasdowntown streets,festivalsormarkets,aswellas inplaceswhereitisdifficulttogive directions,suchasskiresortsor

Wave App isamobileapplication whichhelpspeoplemeetupby sharinglivelocationonaprivatemap. Theappenablesuserstogather personalaswellaslocation informationwithitsuser-friendly interfaceinasecuremanner.Itruns onmajoroperatingsystemssuchas iOSandAndroiddevices.Theapp heightensitsperformanceespecially indifficultplacessuchasbusystreets, musicfestivals,skiresorts,skiingtrips andnewcities.

Nevertheless,themostcommon mediumofusagefor Wave App isits simplisticapproachofmeetingfriends andfamily,asitmakestheprocess easy,effectiveandfun.

helps people to meet their friends or relatives by sharing live locations on a private map.
July 2018 45

Successful Personality Traits to Learn from Elon Musk

Legendsneverneedanintroduction.Theytendtobe

victoriousdespiteoftheiruneventfulhistories.They sticktocaptivatingtraitssuchasDiscipline, determinationandself-beliefwhichhelpthemaccomplish wondersinthelongrun.OnesuchexampleofanextraordinarypersonisElonMusk,aSouthAfricanBusiness Magnate,Investorandanengineer.

Muskisthefounder,CEO,andchiefarchitectofSpaceX; co-founder,CEO,andproductdesignerofTeslaInc.;and co-founderandCEOofNeuralink.AsofFebruary2018,he isthe53rd-richestpersonintheworldandhasanetworth of$20.8billion,whichisfarmorethanthenetGDPof Greecetakenintoconsideration.

Whileeachentrepreneurpossessesauniquesetoftraitsthat makeshim/hersuccessful,thisTechfounderhasafewtraits muchdifferentfromanyotherordinaryCEO,whichhas allowedhimtobuildsomeoftheworld’smostrespected andinnovativeorganizations.Muskoncequoted,“When something is important enough, you do it even if the odds are not in your favor.”

Let’shavealookonthesepersonalityattributesand characteristicsthatmakehimacontenderforthemost innovativeintellectualentrepreneurofthecenturyalive.

Hard-workandCharacteristicWorkEthics

ElonMuskisahard-workinginnovator,workingforabout 100hoursaweek,andhasbeenproductivesincemany years.Hemayevenbeconsideredasthehardestworking employeeofthecompany,settingstandardsforhis colleaguestofollowandimplement.Sincethefieldofwork liesinsidehisradiusofinterests,heenjoysittoevery momentandbitwhenitcomestolearningandexecution.

StrongRiskTolerance

Foundingastart-upinvolvesagreatdealofuncertaintyand risk.Astudyfoundthatafter10yearsofbeinginbusiness, 96percentofthestart-upsfail.Goingbythestatistics, Muskmusthavefacedthesameoddsagainsthim,whenhe haddecidedtoleaveanotherwisecomfortablelifetostarta riskyanduncertainbusinessventure.

Forinstance,MusklefthisPhDprogramatStanford UniversitytofindacompanycalledZip2withhisbrotherin theyear1995.Later,thecompanywassoldtoCompaq computers,profitingMuskabitover$20million.

Followingthis,Muskonceagaintookagreatriskby investingmillionsofdollarstofoundacompanycalled X.com,oneoftheworld’sfirstonlinebanks.

‘AlwaysBeLearning’Attitude

Anastoundingandless-knownfactaboutElonMuskisthat heisself-taughtinprogrammingandinmanyadvanced levelsubjects.Hereadandunderstoodavarietyofbooks, whichhelpedhimgainendlessandpersistentknowledge andunderstanddiverseconcepts.

Thebestpieceofadviceonlearningandimplementationis toconstantlythinkabouthowthingscouldbedoneina bettermannerandquestionselftoseektheanswers.

FeedbackLoop

Itisofprimeimportancetorecognizethepresentsymbolor otherwise‘statusquo’inthemarketasanorganizationand re-positionaccordingly.Musksolicitsconstantfeedbackof thecompaniesandexecutes‘self-analysis.’ Heinduces effortsanddivergentstrategiestoimprovecustomer feedbacksandstrivestowardsperfectionism.

Imparting Wisdom July 2018 46

Forexample,heseeksouthiscritics andtriestoconversewiththem.This habitofself-reflectionatregularand considerableperiodsispivotalforany entrepreneurororganizationtosucceed inthelongrun.

TendencyforVerticalIntegration

Verticalintegrationisastrategywhere anorganizationorafirmacquires businessoperationswithinthesame productvertical.BothTeslaand SpaceXembracethisconcept.For example,Teslanotonlyproduces electriccars;theyalsogeneratepublic awarenessabouttheircarsviaTesla showroomsacrossvariouscountries.

AndSpaceXdoesnotonlyhavethe primarygoalofrocketpropulsions; theydeveloptheirownrocket architectureaswell.

FaithinSelfandtheFoundingTeam Muskundoubtedlypossessesa profoundbeliefinhisowncapabilities

aswellasthepotential-seekingfactor ofitsfoundingteam.Hedoesnot hesitatetogambleonlargescaleunless heisgenuinelyawareoftheexpected end-results.

Itisequallyessentialtomaintain clarityofdoubtinanylargescale organization.Underhissupervision, Muskencouragesincreatingapositive andcomprehensiveenvironmentacross hisfirms.

PreferringtoStandOutFromthe Crowd

Muskelectstobringupinnovationat everylevelofhisunderstanding.He tendstoimparttheoreticalknowledge atthebaselevel,applyingchangesand executingthesameonthepractical level.Hereliesmoreontransitional aspectssuchasresearchand development,therebyincreasingthe probabilityofground-breaking inventions.

TeslaMotors,afarheadedfirmheaded byElonMusk,isanti-ordinary.Its compellingmarketplacehasbecomea one-stopdestinationforpotential buyerswheretheycaninteractabout productspecifications.Theyalsohave videotestimonialsthatfaroutperform inthesales-dominatedindustry.

ThereisnoambiguitythatMusk,by far,hasbeenapillarofinspirationfor buddingentrepreneursandinvestors becauseofhisprolificandoptimistic approachtowardslife

AllthesetraitspossessedbyMusk,in somemannerortheother,coincide withmostofyourhabits.Theonly thingthatstandsasapotentialbarrier betweenthesetwoisidentifyingyour strengthsandworkingonthemona continualbasis.Goon,applythese traitsintoyourdailylife,andyoumay becomethenextbigCEOtheworldis inneedoftoday!

July 2018 47

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