The 10 Most Valuable Business Intelligence Companies 2018 October2018

Editor’s Note

Now,wecanobservearapidtransformationinthebusinessworld.Withtechnological

advancementsexpectationsofcustomersarerapidlychanging,demandingcompaniestobe flexible,uptodateandinnovative.Inadditiontothatbusinessexpansion,globalreach, regulationpolicies,multiplevendors,largecustomerbase,andmanymorefactorsaremakingan overallbusinesspatternmorecomplex.Itisnotpossibleforthemanagementteamtohandle everythinginanefficientmanner.Also,takingcorrectdecisionsontimeisalsoimportantforsmooth functioningandtheuniquenessofthecompanyinthemarket.Allthesefactorsdemandapartnerwho providesall-aroundbusinesssolutionsforsuccessfulgrowth.SuchsolutionscalledasBusiness Intelligence(BI)Solutionsthatinclude,bigdataandanalyticssolutions,businessperformance management,benchmarking,manymore.AllthesesolutionsareofferedbyBusinessIntelligence Companiesthroughdifferentplatforms.

BusinessIntelligenceCompaniestransformsbusinessdataintousefulinsights.Theseinsightswill becomehelpfulforcompaniestoplanbusinessstrategies,takeappropriatedecisions;suchasfixing productprices,marketforecasting,etc.thatresultsinincreasedproductivity,improvedrevenues,and enhancedgrowth.BusinessIntelligencecompaniesarebecomingmorepopularwithincreased digitizationasmostoftheorganization’sandindividual’sdataisdigitizedandmaybeavailableat company’sdatabaseorsocialnetworkingplatformsoranydigitalplatform.Thisdatahavemadeeasy toevaluatepastactivitiesandconvertthemintohelpfulinsightsthroughbigdataandanalytics.

Forasuccessfulfutureofthecompany,ithasbecomenecessarytoadoptBItoolsandsolutionsasBI toolsarenotonlyhelpingintakingdecisionsbutalsomakingcompaniesuniqueforcustomersas wellasvendors.IncreasedimportanceofBusinessIntelligenceCompaniesasapartnerofsuccessis

makingthemsospecialandmadeusgototheissue“The10MostValuableBusinessIntelligence Companies2018”.Inthisissue,wehavehighlightedthecompanieswhoareresponsibly transformingbusinesswithfuture-proofstrategiesandprofitability

Onthecover,wehaveCloverleafAnalytics: Harnessing the Power of Your Data.Cloverleaf AnalyticsisaBusinessIntelligencecompany,whichiswellknownforprovidingsomeofthebest solutionsexclusivelytothePropertyandCasualtyInsuranceindustry.Thepowerfulcapabilitiesof theCloverleafsolutionassistinsurancecarriersinprovidingahigherqualityofservicetotheir policyholdersandclaimantsthaneverbefore.Theinsuranceindustryisrecognizingthevalueof insightsthatcanbegleanedfromtheirdatatobettermanagetheirinsuranceoperations.The CloverleafAnalyticssolutionisamodernsolutionthathastakenfulladvantageofnewtechnical improvementsandbreakthroughsthatallowCloverleaftooffersomuchtotheindustryatavery affordableprice.

RobertClarkistheCEOofCloverleafAnalytics.Hehasbeenintheinsuranceindustryonboththe carriersideandthevendorsideofthebusinessforover20years.Heknowsthechallengesfacedby today’sinsurancecarriersandhisextensiveexperiencebuildingandoperatinginsurancespecific businessintelligencesolutionshavepreparedhimtoleadhislatestcompanyfeaturingthemost comprehensiveandadvancedtoolingandcapabilitieseverbroughttotheinsurancemarket.

InnovaSolutions: Integrating Advanced Solutions for Resolving Real-World Problems highlighted asaCompanyoftheMonthforthisissue.InnovaSolutionsisaglobalinformationtechnology companylocatedinSantaClara,CAandemploysmorethanthousandtechnologyprofessionals worldwidewithfieldofficesinNewYork,Chennai,Bangalore,Hyderabad,Pune,andTaipei.

Withdeepresearch,InsightsSuccessMagazinehasenlistedcompanieswhoarehelpingbusinesses togrowwithlong-termsuccess.Algo™: Connecting AI, AR, and Automation to Business Intelligence,AmberLeaf: Boosting Client’s Revenue with Leading-Edge Business Intelligence Solutions,Caserta: Designing and Creating Innovative Data Solutions,andRMApplications: Powering Innovation with Business Driven Solution

Whilegoingthroughourmagazine,youmustnotmissoutthemasterlywrittenarticlesbyourinhouseeditorssuchas Engineer Happiness. Surge Productivity, Extend Retention and 4 ReasonsHow a Cutting-Edge Mobile App can Prove Boon for Your Business? Also, Transforming the World with Data based Solutions,and Effect of Business Intelligence and its advantages fromtheViewof someoftheSuccessfulLeaders.

Hopethiseditionfromuswillcreateamarkonyourmind.

Suhel Mashayak

Editor-in-Chief Pooja M. Bansal

Anish Miller Senior Editor

Managing Editor Suhel Mashayak

Executive Editor Stell Andrew

Contributing Editors

Upama, Nilam, Ryan

Visualiser David King

Art & Design Head Amol Kamble

Art & Design Assistant

Shweta Ambilwade

Paul Belin Co-designer

Art & Picture Editor

Business Development Manager

Marketing Manager

Asha Bange

Peter Collins

Marry D’Souza

Business Development Executive

Abhijeet Pisal

Sales Executives

Sherin, Jennifer, Josh, Alice, Karen

Technical Head Jacob Smile

Assistant Technical Head Swapnil Patil

Technical Consultants Vivek, David, Robert

Digital Marketing Manager

Alina Sege

Assistant Digital Marketing Manager Prashant Chevale

SME-SMO Executives

Rahul, Gemson, Swati

Research Analyst Eric Smith

Circulation Manager Tanaji

Insights Success Media and Technology Pvt. Ltd. Off. No. 513 & 510, 5th Flr., Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017

Phone - India: +91 7410079881/ 82/ 83/ 84/ 85

Email: info@insightssuccess.com

For Subscription: www.insightssuccess.com

Email: info@insightssuccess.in

For Subscription: www.insightssuccess.in

CLOVERLEAF

Robert Clark CEO

CLOVERLEAF ANALYTICS:

Today,wecanobservethat insurancecompaniesare gettingbettervaluefrom theirbusinessintelligenceefforts thankstoapowerfulsolution providedbyCloverleafAnalytics. Thepowerfulcapabilitiesofthe Cloverleafsolutionassistinsurance carriersinprovidingahigherquality ofservicetotheirpolicyholdersand claimantsthaneverbefore.The insuranceindustryisrecognizingthe valueofinsightsthatcanbegleaned fromtheirdatatobettermanagetheir insuranceoperations.TheCloverleaf Analyticssolutionisamodern solutionthathastakenfulladvantage ofnewtechnicalimprovementsand breakthroughsthatallowCloverleaf tooffersomuchtotheindustryata veryaffordableprice.

Inexpensivedatastorageand processingpowerviathecloud combinedwithpowerfultoolingthat isextendedtoaddressthechallenges ofgettingcleandataloadedfrom multiplesourcesandbalancedinthe datawarehouseforanalysisisnow possible.Whatoncetookyearsand millionsofdollarscannowbedone inamatterofafewmonthsatacost thatisafractionofwhatitoncewas. Combiningthiswithoutofthebox analysiscapabilitiesthatfocuseson standardoperationalanalysisand reportingforeachareaofaninsurer allowsthemtogetupandrunning fasterandbeginextendingthe solution.CloverleafAnalyticsisa BusinessIntelligencecompany, whichiswellknownforproviding

solutionsexclusivelytotheProperty andCasualtyInsuranceindustry.

Focusingonthisnewdynamic marketCloverleafAnalyticscan provideextremelyhighvalueand capabilitytoinsurancecarriers. Cloverleaf’sindustry-leading solutionwasadaptedfromthe AccordReferenceFrameworkdata modelwhichisanindustrystandard andincludesanalysiscapabilitiesout oftheboxtoaddressalloperational,

financial,andexecutivebusiness areaswithinaninsurancecarrierora ManagingGeneralAgency(MGA).

CloverleafAnalyticshas incorporatedstateofthearttooling tosupportindustry-specificdata movementandvalidationviaits graphicalrulesengineandbuilt-in codestandardizationprocesses. Additionally,theyhaveincorporated theuseofover900industry-specific metricsand150reportviewsand dashboardsoutofthebox.The solutionisbuilttoscalewitha carrier’sneedswithbuilt-intooling forbigdataanalysisaswellasdata mashups.

AbouttheLeader

RobertClarkistheCEOof CloverleafAnalytics.Hehasbeenin theinsuranceindustryonboththe carriersideandthevendorsideofthe businessforover20years.Heknows thechallengesfacedbytoday’s insurancecarriersandhisextensive experiencebuildingandoperating insurancespecificbusiness intelligencesolutionsthathave preparedhimtoleadhislatest companyfeaturingthemost comprehensiveandadvancedtooling andcapabilitieseverbroughttothe insurancemarket.Robertalsolistens toindustryleadersandprospects concernsandchallengesandhelps identifysolutionstothesebusiness issuesthroughdataenlightenment.

“The biggest asset that an insurance company has is the data and until

constantly monitoring the industry to identify new technologies or new ways to use existing technologies better

Weare

Most Valuable BUSINESS INTELLIGENCE Companies 2018

recently they didn’t know how to get their hands on it and use it effectively. We are excited to work with insurance company executives, listen to their business challenges and show them how with our solution we can provide the information and knowledge to make effective decisions and run their operations with much more certainty than ever before and that is a very satisfying outcome for our team,” saysRobertClarkabouthis journeyingrowingCloverleafAnalytics.

TheExtraordinaryJourneytowardsSuccess

RobertClarkbelievesthattheinitialproblemsare similartoeveryearlystagecompany.Robertsays, “Raisingandcontrollingtheburnofcashwhileyou buildoutyourproductandgetthefirstcoupleofclients signedup.Itisatthatpointthatyoucanhardenthe productandmakeitindustrialstrengthsoyoucanmore easilyimplementthesolutionforfutureclients.Oncewe hadsuccessfulimplementationsandreferencesofour initialclients,wewereabletobringinanotherinsurance industryexecutivewithextensiveexperienceand credibilitybothonthecarriersideandthevendorside includingsalesandmarketing.Addingthisexecutive, ThomasChesbrough,CPCUautomaticallygavethe companymorecredibilityandrespectintheindustryand atthatpoint,moresalesleadscameourwayandweare nowonaverystrongsalesandgrowthpath.”

ExclusiveStrategiesthatSeparatesCloverleaf AnalyticsfromthePack

CloverleafAnalyticsisconstantlymonitoringthe industrytoidentifynewtechnologiesornewwaystouse existingtechnologiesbetter,aswellasexaminingnew informationanddataproviderstoseeifanyoftheir offeringscouldcreateanedgeforoneofitsclientsor prospects.TheCloverleafAnalyticsteamalsoattends industryconferencesandwalksthefloorsandtalkswith othertechnologyandsolutionproviderstogaininsight fromtheirvaryingperspectives. Thiscollectionof insightsisusedinbuildingtheroadmapforCloverleaf

Wedeliver our solution to the customers with decades of in-depth knowledge and best practices

Analyticssolutions.Thecompanyhasbuiltthehooksandcapabilitiesintotakeadvantageofmarket opportunitiesastheycomeavailableorwhenclientsarereadytostartusingleadingtechnologiesthatCloverleaf Analyticshasalreadyincorporatedintoitssolution.

DataSafetyPrecautions

First,CloverleafAnalyticsusesthehighestlevelofprivatesectorencryptionavailablethroughouttheirentire solution.Thedatabasesareencrypted.ThedatabaseconnectionsareencryptedwithCloverleafAnalytics’s applicationandtheconnectionfromthecustomertotheirsystemisencrypted.Secondly,thesoftwareinthe company’sbusinessintelligencesolutionhasbeenputthroughrigorouspenetrationtestsbythirdpartiesto ensurethatit’ssecure.

BenefitsExperiencedbyClientsfromDifferentSectorsofBusiness

CloverleafAnalyticsclientsareobtainingvariousandmanybenefitsfromthesolutiondependingontheirfocus. Themajorityarelookingtoimprovetheirbottomlinethroughbetterunderwritingofrisksandinsuredssothat theyarepricingtheinsuranceataratethatreflectsthetrueriskandstillatacompetitiveprice.Additionally,they aretryingtoimprovetheoperationalperformanceoftheClaimsoperation. Insurancecustomersaredemanding betterservicefromtheirinsurancecarrierandmonitoringtheoperationmorecloselyhelpscarriersimprove serviceandmakesuretheyarehandlingclaimsfairly.Theuseofinformationalsohelpsinsurersidentifyany fraudulentactivitythatmightbegoingonwithinaspecificclaim.

Robert’sAdviceforYoungEntrepreneurs

“Stayfocusedandpickanichethathassubstantialupwardgrowthpotentialanddon’tgetdistracted. Staylaser focused. Rememberthatcashflowisextremelyimportantandbewillingtoworkharderthanyoueverthought youcould.That’swhatitwilltake,”assertsRobert.

FutureRoadmapofCloverleafAnalytics

CloverleafAnalyticsplanstocontinuetorolloutmoreanalyticalworkbenchcapabilitiesandareasofanalysis specificallyforinsurers.Thecompanyalsowillbeexpandingitsuseofmachinelearningcapabilitiesand providingmoreinformationtoaugmentacarrier'sdatasetwithdatamashupsandadditional3rdpartysolution providerstoprovidetheirclientsmorevalueandmakeCloverleafan“Evergreen”solution.

Weare providing extremely high value and capability to insurance carriers

INNOVASOLUTIONS

SituatedinSantaClara,

California,InnovaSolutionsis aglobalinformationtechnology companywitharichhistoryof buildingstrategicrelationshipswith customers.Thecompanyhasa committedteamofmorethan1600 highlyskilledprofessionalspresent worldwideatfieldofficesinNewYork, SantaClara,Chennai,Bangalore, Hyderabad,VizagandTaipei.

InnovaSolutionshasanintensely client-focusedapproachandwide rangeserviceofferingswhichinclude supportingcloudandapplication transformation,deliveringdataservices andprovidingmanagedoperations.It thrivesforworkingwithenterprises seekingtoraiseprofitability,increase agility,andimproveITefficiencyand loweroperationalriskallwiththe singlegoalofacceleratingbusiness transformation.Thecompany specializesinhighlycomplex enterpriseinfrastructures,help

companiesnavigateandtacklethe challengingintegrationofthecloud withlarge-scalelegacyenvironments.

AnExcellentServiceProvider

InnovaSolutionsismaintainedinfive mainbusinessunitswhichare Cloud Services, Data Engineering and Data Science, Payment Services, BOT Programs and Managed Services. Thesefiveunitsarefurthercategorized as:

Cloud Services:CloudTransformation, CloudOptimization,CI/CD Enablement,CloudDevServices,and CloudCompliance.

Data Engineering:BigDataLakes, MDM,DataMigrations,Data GovernanceandDataSecurity.

Data Science:CognitiveAnalytics, Visualizations,ArtificialIntelligence andRPA.

Payment Services:PaymentHubs, PaymentNetworks,SmartEdge PlatformandMobileWallets.

BOT:CaptiveCenters,CostBenefit Analysis,EngineeringProcess Transformation,andSLAdriven delivery.

Managed Services:24*7Support,L1, L2&L3Support,ServiceDelivery, ITILComplianceandContinuous ServicesImprovement.

Ithasdevelopedkeyplatforms, solutionsandframeworkstoaccelerate dataservicesdelivery.The Data Engineering and Data Science Services primarilyaddressservicestoorganize thedataandto Unlock Value of Data Italsoevaluatesandpartnerswithkey playerssuchas Microstrategy, Talend, AWS, Microsoft etc.toensureand bringtherighttechnologyexpertiseto thetable.

Rajkumar Velagapudi Founder, CEO & President

InnovaSolutionsprovidesabroadarrayofproven,tested, cost-effectiveandenterprise-scaletechnologiesand services,thatleveragethelatesttechnologyanddelivery modelstodeliverhighvalueinthecloud,inthedatacenter andacrosscomplexinterconnectedenvironments.

“The key offering that differentiates us in this space is our commitment to develop frameworks and solutions to expedite valuerealization”,addsRajkumar.

AResourcefulFounder

A diligent personality, Rajkumar Velagapudi is the Founder, CEO and President of Innova Solutions. He has pursued B.S in Computer Science from the University of Madras, India. Having an extensive experience of over two decadesintheITindustry,hehandlesthedaytodayactivities as well as directs the company accordingly. He has been instrumental in conceiving data services offerings to enable theenterprisecustomersorganizetheenterprisedata,butalso tounlockvalueofdataandinsightsfromdataanalytics.

Starting his professional journey from December 1990, he servedinseveralroles,ultimatelyasVicePresident,Business Development of Covansys Corporation till March 1998. From1989to1990,heservedastheSeniorProgramManager withSibaSoftwareServices.

In November 1999, he served as the President and Chief OperatingOfficerofInnovaSolutionstillMarch2006.Later, he served as the Head of Infrastructure Services at Mphasis Limited,andservedasitsExecutiveVicePresident.

He also founded Ness Financial and Business Innovation Services(formerlyOlasSoftwareSolutionsInc.)in1996and served as its President till February 2006. And served as Member, Executive Management Team of Ness IBS, a subsidiaryofNessTechnologiesInc.sinceSeptember2008. Rajkumar has been the Executive Vice President, Business Development of Ness Technologies Inc. since September 2008.

Prior to founding Fortify in 2008, he served as the Chief Executive Officer and President of Fortify Infrastructure Services. He is at the helm of affairs inclusive of Strategic Planning, Development and Sales & Marketing. During his tenureatoneoftheleadingsystemsintegrators,hewasoneof theSeniorManagementmembersresponsibleforexpanding thebusinessintheWesternU.S.region.

TheExistingPictureoftheBusinessIntelligenceIndustry

TheBusinessIntelligenceIndustryhasundergoneaparadigm shiftoverthepastfewyears.Withthechangingtimes,come thenewtrendsthattakeplaceforthebetterunderstandingof thecurrenthappenings.Herearesomeofthekeytrends Data Discovery and Visualization, Big Data and Analytics, Real Time Analytics, Cloud BI, and Data Science which further categorized into Predictive Analytics and Machine Learning andCognitiveServices.

StrategiestoEscalatetheClientBase

Itisimperativeforcompaniestochangewiththeeverchangingtimeandupdateitsserviceofferingsaccordingly. Inlinewiththetrendsandchangingmarketexpectations, InnovaSolutionshasthreeprongstrategiestoaddressthe needsofitscustomers.

Develop Key Frameworks and Tools

InnovaSolutionshasinvestedindevelopmentofkey frameworksandtoolstoenablefastervaluerealizationfor itscustomers.The–iDSP Innova’sDataSciencePlatform isakeyvalueofferingthathasenableditscustomersto jump-startBItransformationbyaddingcognitiveability andrealizinggreatervaluefromtheirdata.

Key Partnerships

InnovaSolutionsconstantlyevaluatesvarioussolutionsand startupofferingsintheindustryandcreatesapartnership ecosystemtoaddvaluetoitscustomers.

Trained Global Workforce

InnovaSolutionsinvestsinitsemployeesandensuresthe workforceistrainedinnewtechnologies.Ithasengagedthe customersindevelopingcriticalPOCstoprovethevalueof newtechnologiestovalidatetheirideas.ThisistheData ScienceLabsofferinginaction.

BuildingStrongValuedRelationships

InnovaSolutions’corevaluesrevolvearoundaclient-first ethos.Itdrivesitsfocuson professionalism, integrity and honesty, whicharethekeystrengthensoftheorganization. Theseethicsbuildastrongfoundationin how the company engages with clients and partners, how it delivers its services and offerings and how it follow-ups and ensures client satisfaction.Itbuildsallitsofferingsonformal,wellarchitectedprocessandpatternsaswellasthecurrent industrystandardsandbestpractices.

“We believe that providing the highest quality services to our clients requires that we value diversity, regularly challenge our assumptions, continually invest in our staff to enhance and grow our certifications and skill-sets, as well as create our own world-class intellectual property”,says Rajkumar

ABigBasketofBenefits

Inthiscompetitiveworld,itisimportantforcompaniesto offertop-notchservicestostandamongstallandmakea

nameforitselfinthelongerrun.Inordertomakethis possible,InnovaSolutionsbelievesinprovidingits customerswiththebestofsolutions. Itiscreatingastrongervaluepropositionbyinvestingin Cloud Computing, Data Science and Engineering and Digital Transformation.Theideaistobetheend-to-end solutionsproviderforenterprisetransformationneeds.It hasasuccessfultrackrecordinenterpriselevel transformation.Herearesomeofthekeyvaluesintegrated bythecompany:

• BetterCustomerEngagement

• NewRevenueStreams

• ReducedRiskandFraud

• Adaptiveproductstrategy

• Betteremployeeengagement

• EfficientITOperations

• Effectivedecisionssystems

• Highavailability&performance

Thesekeyvaluesactasasetofbenefitsforthecustomers whichinturngivethecustomersadetailedviewofthe variousfacilitiesavailable.

Algo™

BusinessIntelligenceis continuingtobringmoreand morevaluetoenterprisesas adoptionrisesandcapabilities increase.AIandNLParedriving increasedeaseofuseand democratizationwithmorewaysto interactandcollaboratewithdata beyondSQLqueriesanddashboards.

FormerlyknownasAlgomus,Inc. algo.ai,hascreatedAlgo,theworld’s firstsupplychainanalystbot.Algo connectsArtificialIntelligence, AugmentedReality,andAutomationin auniquewaytoaspecificsetof industries:retailers,distributors,and manufacturers.Thecompany’sdeep domainknowledgeofbothtechnology andsupplychainallowstheteamto rapidlytrainAlgoonanalyticallyrich workflowsandbusinessfunctionslike DemandandInventoryPlanning,Sales Forecasting,NewProductLifecycle Management,AssortmentOptimization andmore.Algoisheadquarteredin

metroDetroitwithoperationsinthe USandEurope.

Algoofferseasy-to-useconversational BusinessIntelligence(BI)and WorkflowAutomationplatformthat enablespeopletoworktotheirfull potentialbylearningtotakeover tediousandredundanttasksand collaborateusingasinglesourceof truth.

TheplatformusesawiderangeofAI andMachineLearning(ML) architectures,includingPrediction, Prescription,TimeSeriesForecasting, NaturalLanguageProcessing(NLP), andRoboticProcessAutomation (RPA)toallowforseamlessandrobust smartHuman-in-the-loopworkflows. Withaneasytouseconversational

interface,Algoensuresthatusers withoutanybackgroundindata sciencecanmakedata-drivendecisions andbecomemorestrategicand analyticintheirday-to-daytasks.

ImprovingtheWayofBusiness

Machine Learning to Enhance the Analyst

Algoistheultimateassistanttothe analyst.Imagineneedingtoquickly lookattheimpactofapricechangeon agivenproduct.Acommonwaytodo thisistorunalinearregressiononthe data,inthepast,thismeantspecialized knowledgeonhowtopreparedata,run theregression,tunethemodel,and presentfindingstodecisionmakers. ThankstoAlgoeventhemostnovice

analystsorbusinessdecisionmakerscannow gettheansweralongwithaninformative visualizationandthedatausedtoobtaintheanswerina matterofminutes,ifnotseconds.Usersdon’tneedtodo anyoftheheavylifting,andcanmoveontothenext importantquestion.Algoallowspeopletoworktheway theyshould,asiftheyhadateamofexpertstohelpthem discovertheanswerstotheircriticalquestionswhenthey needthem.

Natural Language Processing - Conversation is the New Interface

TheubiquityofvoiceassistantssuchasAmazonAlexa, GoogleHome,andMicrosoftCortanahavecreated expectationsthatpeoplecanspeaktotheirsoftwareandit willunderstandwhattodo.Algoappliesthesameconcept tobusinessdata,makingiteasierforanyonetoask questionsandanalyzethedatatheyhaveathand.

Gartnerpredictsthatby202050%ofanalyticalquerieswill begeneratedviasearch,NLPorvoice.Algoisalready there.TheexecutiveonthegocanquicklyaskAlgoona mobiledevice:“Totalsalesbycustomerswhopurchased DVDsinNewYorklastmonth.”NaturalLanguage interfacesempowerpeopletoaskmorenuancedandnatural questionsofdataandtoreceiverelevantandinsightful answersthatleadtobetterdecisionseveryday.

DesignerofAlgo

AmjadHussainisanentrepreneuratheart,andhasbeen developingAIapplicationssincebeforeitwascool. SpendingtheearlypartofhiscareerbuildingBusiness Intelligencecapablititiesforsomeoftheworld’slargest enterprises,hehasfinallybeenabletofullyfollowhis passionasFounderofalgo.aiwhereheisCEOduringthe dayandAIbuildingblocksdesigneratnight.Heisproudto havebuiltapassionateteamofdomainexperts,AI architects,machinelearningscientistsandfullstack softwareengineerswithdeepindustryknowledgeof manufacturing,distributionandretail.Thealgo.aiteamis activelysolvingmeaningfulproblemsforitsenterprise customersworldwide.

AmjadisalsoanLPatDetroitVenturePartners,amentorat Techstarsandanearlystageinvestorinafewstartups.In hispreviousleadershippositions,Amjadhasworkedasthe CTOandheadofBusinessIntelligenceforlargeUS corporations.

Most Valuable BUSINESS INTELLIGENCE Companies 2018

AmjadisanHonorsElectricalEngineering&Computer SciencegraduateandaseniormemberofIEEE.Heearned hisMaster’sdegreeinElectricalEngineering&Computer SciencefromUMIST,intheUnitedKingdomwithafocus onArtificialIntelligenceandanMBAfromMIT.Amjadis anappliedresearcherandpractitionerinthefieldofnatural languageunderstandinganddeepreinforcementlearning. HehascompletedflagshipExecutiveManagement programsatHarvardandStanford.Amjadwasrecognized intheCrain’s‘40under40'programforhispioneering workinadvancedanalytics.

ExclusiveOffering

algo.ai’sclientsaredecreasingtheiroverheadby automatingtediousback-officeoperationsandincreasing theproductivityofanalysts,businesspeople,and executives.Inadditiontocostsavings,Algoaddstotoplinerevenueandbottom-lineprofitsbyenablingbetterdatadrivendecisionsanddeliveringcompetitiveinsightsthat havepreviouslybeentootime-consumingorcomplicatedto getintimetomakearealimpact.Algoisenabling enterpriseclientstoservetheircustomersbetter,leadingto strongersalesandmorevaluablecustomerexperiences.

GoalsandFutureStrategies

Algo’smissiontoenableenterprisestobecomepoweredby collaborativeintelligence-facilitatinganenvironment wherehumansandmachinescanworktogethertocreate superioroutcomesandequipcompaniestobecomemore agileandresilientinthefaceofafast-changingfuture.

Algowillcontinuetointroduceexcitingnewfeaturesand capabilitiesinvolvingAugmentedRealityandincreased personalizationandproactiveinsights.Algoiscontinuously learningfromuserinteractionsanddata,multiplyinghis valuetoorganizationsfrommonthtomonth.

Reasons- 4

Therewasatimewhenadesktop-basedapplicationwas

consideredasapopularchoiceformanagingtheon-line business.However,withtheadventofcutting-edgemobile technologies,deeperpenetrationofinternetacrosstheglobeand affordablemobiledevices,noonecanimaginerunningaprofitable businesswithouthavingamobileapp.

Therearereportswhichclearlyindicatesthathavingamobileappcan proveaboonforyourbusiness.AccordingtoTechcrunch.com,Black Fridaysalesdonethroughmobiledeviceslastyeartouchedover35%. Thisimpressivepercentagewas16%moreascomparedtothesales doneafewyearsago,accordingtoIBMHolidayBenchmarkReports.

Infact,inafamouscasestudy,itwasrevealedthatwhenDomino’s Pizzalaunchedtheirmobileapp,theywitnessedanastonishingsurge ofover28percentagepointsinhalf-yearpre-taxprofitsintheUK alone.

Youcanalsowitnessanupsurgeinprofitsbycraftinganalluringfast pacemobileapp.Let’scheckhowamobileappcanturnyourfortune foragood.

ItCraftsaBrandtoRemember

AccordingtooneprominentstudyitisfoundthatnearlythreequartersofAmericanschecktheirmobilephonesatleastonceper hour.Thisstudyrevealedthatmammoth90%ofthattime,American spendswhileworkingonmobileapps.Interestingly,Americansnow spendmoretimeontheirmobilephonesascomparedtowatching Television.

Therefore,thepresenceofyourappiscrucialinthegalleryofyour targetedaudience.Missingsuchcanonlyprovefatalinlongrun.Your appcancreateabrandvalueforyourbusinessandletyourbusiness togetrecognizedtotheentireworld.Infact,inmarketing,thereisthe

Reasons- How a Cutting-Edge Mobile App can Prove Boon for Your Business?

onesaying-onesabrandiscreated,moneystartfillingintothecompany'scofferssoonerorlater.Yourmobileapp cancreateabrandforyourbusinessandincreaseyouroutreachtotheevenuntappedterritory.Bycraftingitstylish withtheadditionofinformativeandfunctionalfeatures,youcanconnectwiththeheartsofyourtargeted customers.Onceyourcustomersgetinvolvedwithyourapp,theprobabilityofbuyingyourproductbecomeshigh.

Inadvertisingthisispopularlycalledthe“effectivefrequency”:asaruleofthumb,hearingand/orseeingyour brandapproximately20timesiswhatwillgetyoutrulynoticed.

InstantNotifications

Humansloveinstantgratificationandattractveryeasilytowardsanythingthatcangivetheminstantbenefit. Accordingtosomeprominentstudies,whenyouofferadiscountandotheroffers,morecustomersarelikelytoturn towardsyourbusiness.However,noteveryonegetsinformedinadvanceaboutthediscounts,specialoffersand otherpackagesthatcanbenefitthem.Havingabusinessappforthemobileplatformcanassistyoutoattractmore consumerstowardsyourservicesbysendinganinstantnotification.Suchnotificationscaninformyourtargeted customersaboutthedifferentdeals,discount,andothereventsinadvancewithoutanyhassle(infacton-the-go) andresultinboostingyourrevenue.

Forbestresults,scheduleyourpushnotificationsattherighttime.Everyonenowadayslivesahecticlifeschedule, andthusnoonewantstogetdisturbedwhileatworkorwhilesleeping.Thepromotionalmessagesthusneedtoget triggeredafterworkhoursoronweekendstogetreadbymostofyourtargetedaudience.

SocialReferrals

Referralprogramsareagreathitthesedays.Everybusinessisexpandingitsbusinessfootprintwithintriguing marketingtechniques.Yourloyalcustomerscanrunyourmarketingcampaignthatcanproveaboonnotonlyfor yourbusinessbutforyourcustomersaswell.Withtherewardofbonuspointsorinstantcash,theycanshareyour appwithothers(family,friendsandother).Suchcampaignscanincreasethevisibilityofyourbusinesstoevenuntargetedcategoryandassistinbuildinganewcustomerbase.Thus,youcanincreasesaleswithminimalextra effort!

EasyOrders

Manyhumansare‘lazy’bynaturewhotriestoavoiddoingevenaminusculetaskifitisnotatallonhighpriority. Yourservicesmightbeexceptional,butwillpeoplecometoyourshopforbuyingthatthingisamillion-dollar question. Havingabusinessapp,youcanturnthoseprospectsintocustomerswhootherwisehappytocompromise onmediocrestuffduetolong-distanceconstraints. Yourbusinessappcanempowersuchcustomerstoplacean orderjustwithinafewclicksinahassle-freemanner.Easyorder,real-timetracking,andsecurepaymentsoptions providesagreatbenefittocustomersandaretheprimereasonsbehindthestupendousgrowthofmanyecommercegiantslikeAmazon,Alibaba,FlipKart,e-Bayandmore.

Moreover,yourappcanassistinanalyzingyourcustomerpreferences,feedbackandsuggestionsthattooinrealtime,whichultimatelyassistyouinoptimizingyourservicesforservingthembetterinthefuture.

Mobilityistheon-goingtrend.Ifyoustilldon’thavebroughtyourbusinessonthemobileplatform,thenweurge todoso.Notleveragingthebenefitsofmobiletechnologiescanonlyhelpyourcounterpartstooutpaceyou.Since theraceistight,profitmarginsareshrinking,andcompetitiongoingfierce.It’stimetotakeadecision!

AmberLeaf

Customersaretheepicenterof everybusinessoperations.No matterhowbigorsmallyour clientis,everyonehassomesortof expectationfromtheirvendorsor serviceproviders.Whenexpectations getfulfilled,companies’coffersalso getpiledupandwhenthereverse happens,companiesbecomeobsolete.

Thosecompanieswhorightlyassess thecustomer’sexpectationremainin theraceandthosewhounabletocatch customer’sdesirelagsbehind.Tokeep trackofcustomer’sdiverseand changingneedsisthustheneedofthe hour.Chicago-basedAmberLeafis onesuchtrailblazingITcompanythat offerscutting-edgeCustomer ExperienceSolutionstoboost organization’srevenue.

Thecompanyhasproficienciesin transformingcustomerdatainto insightstoincreasecustomerloyalty, growrevenue,andstrengthenyour

brand.Itassistsclientstooptimize theircustomer’sinteractionscoming throughsales,customerservice,and marketingchannels.“Tomeet customerexpectationsandpersonalize theseexperiences,itiscriticalto understandthecompleteviewofa customerandexplorethatinformation todevelopuniqueinsights, preferences,offers,models,products, andservices,”statesthecompany.

Forcompanieswhowanttocreatea competitiveadvantagethrough customerexperiences,itisvitaltohave customer'sinformationandadept analyticaltoolstoderivemeaningful insightsforrevenuegain.AmberLeaf offerssuchsolutionstoitscustomers. Thecompanyhelpsitsclientstocreate arobustdatabaseinfrastructure,guide

forthedataintegrationprocessesand thendeliverstheinsightnotjust throughreportingandmodels,butin real-timetothesystemoremployee whoisinteractingwiththeend customer.Attheend,whatacustomer gainsisthecrucialstatsandinsights relatedtovalue,profitability,nextbest offer,ornextbestproductinrealtime thatultimatelyassistinbusiness decisionmaking.

DistinctivenessofAmberLeaf

AmberLeafusesadeptpredictive modeling,AI,andvariedmetricsto improvecustomerinteractions.Most organizations,especiallylarge organizations,havefiguredouthowto createreportsanddashboards.Butthe companybelievesthenextlevelof October 2018|

businessintelligenceistoinsertmetricsand modelsintoreal-timebusinessscenarios.

Manyofitsclientsreceivebenefitsfromadvanced analyticalservices.Forinstance,oneofitsprominent clientswhomanufacturecapitalequipmentforotherlarge scalemanufacturesearnedimmensepraiseandmore businessduetoAmberLeaf’sservices.Withtheassistance ofInternetofThingstechnology(IoT),thecompany monitorstheequipmentforsafety,productusage,and issues.“Thisallowsustocreatepersonalizedmessagingfor theclient,cross-sellopportunities,andpro-activeand predictivecustomerservice,”statesthecompany.

AmberLeafisthepioneerinthefieldofbusiness intelligencesolutions.Theyconstantlyreceive demonstrationsfortraditionalandnewvendorsto understandtheirtechnologyandtheirbenefits.The companymakessurethattheyhavetherightpartnershipsin placetocatertoitsclientsofdifferentsizes,complexity, maturity,andbudgets.Byidentifyingthefuturemarket leadersineachcategory(likecustomerdataplatforms, masterdatamanagement,dataintegration,and personalization),AmberLeafarchitectssolutionsforits clientsthatmatchwiththeirbusinessneeds.

MovingAheadwithKeepingaSharpVisiononFuture

Oneofthebiggesttraitsthatdefinetherealstrengthofany companyisitsvisiontoforeseethecomingchallengesand prepareforitinadvance.AmberLeafsawthewritingonthe wallmanyyearsagothattheexplosionofinteractive channels(internet,mobile,voice,TV,andmore)wasgoing tocauseanexplosionofinformationthatwouldneedtobe cleansed,managed,consolidated,andanalyzed.By preciselygaugingfutureevents,itdevelopedthesolutionin advance,andthisisthemainreasonwhyclientsfirstturned towardsAmberLeafwheneverabusinessintelligence relatedneedoccurs.

TheInnovativeMindbehindAmberLeaf

ThemanbehindthegrowthofAmberLeafisitsPresidentLarryGoldman.Hehasbeenadvisingclientsincustomer experienceandbusinessintelligencestrategiesforover25 years.

WhentheInternetboomhitinthe90's,Larrydecidedto focusondatawarehousinginstead. Larrybecamean

internationallyknownspeakerandwriterforhisworkwith dataintegration,largescaledatawarehousingandthe strategicuseofanalytics.Oncetheinternetrevolutionwas over,Larryconvertedhisanalyticspracticeandbusiness intelligencestrategiestothecustomerfacingpartsofthe business. Heprovidedsales,customerservice,and marketingmanagersandexecutiveswiththemetricsthey needtoevaluateandimprovetheirbusinesshasbeenhis keypassionforthelast15years. Ashecontinuesto innovateforclientsandhisfirm,Larryishelpingclients withreal-time,analytics,AIbaseddecisionmakingfor personalization,dynamiccontent,andofferpresentation.

RoadAhead

AmberLeaf'skeystrengthistohelpitsclientin coordinating,integrating,andleveragingtheirsales, service,andmarketingarchitecture.Theirexecutives understandthatjustfocusingononeaspectoftheir customeroperations,likecustomerservice,onlyleavesthe salesandmarketingfunctionsunderservingcustomers. Therefore,thecompanyinducesaholisticapproachto customerexperienceinwhichdataintegrationandreal-time metricsarethekey.AmberLeafiscontinuingtoblend softwareandprofessionalservicesintoclient-focused solutions.“Innearfuture,ourendeavoristoenhance customer’sexperiencethatallowsclientstoleverage marketleadingsoftware,highendconsulting,and implementationexperienceunderoneumbrella,”concluded Larry.

Ondrej Tomas CEO

Transforming Data based Solutions

ForquiteafewyearsnowDataisanewbusiness

mantra.Dataisstrategicasset,dataisakeyto unlockrealbusinesspotential.Everythingseemsto dancearoundthedatafire.Sowhywouldtherebeanyneed formoredata,moredataanalytics,moretools?

Obviouslythechallengingpartisturningthedatainto informationandturningtheinformationintovaluable insights.Ipersonallywentthroughmanyiterationsofthis valuechain.Iwasonthevendorsideprovidingdata warehousetechnologyandbusinessintelligencetoolsas wellasbeingonthecustomerside,tryingtofindtheright tools,gettingtheITenvironmenttogetherwiththebusiness one,fightingforthedatatogiveanswers.Itisnoteasy! Especiallywhenyouhaveaverypreciseideawhatyou wantandwhattheoutcomeshouldlooklike.Allthatleads tosomefrustrationandcomplexityissues.

However,theworldoftechnologychangesfastandalotof frustratingtasksfromthepastarenowadayssoeasyto resolve.Whyisthat?

Iamobservingafewkeytrendsandelementsforthis development.Firstandforemost,itiscloudcomputing adoption,secondly,itismachinelearningandartificial intelligenceprinciplesandthirdlyitisnewlargedata sourcesthatbringthe“material”thatcanbeandshouldbe analyzed.

Cloudcomputingisthebiggestdemocratizationprinciple foundinlastdecades.Cloudcomputingscaleddownand broughtupsuperadvancedanalyticstoanyone,anywhere, anytime.Justafewyearsbackonlythebiggestand wealthiestcompaniescouldaffordtorunlargedatacenters withhugeracksandserverfarmsrunningallthatexpensive softwaretoolsfromprimevendors.Todayyoucanrentthat technologyforjustafewmomentstorunyourjobata fractionofapriceandwiththepossibilitytopaywithyour creditcard.Notonlycanyourentinfrastructureyoucan alsorentsoftwareandyoucanchoosefromtensand hundredsoftools.Whenyoudon’tlikethetool,youjust stopthesubscriptionandmovetosomemoreconvenient tool.Thisisatruerevolution.Youownallthepossibilities ofthismodernworldwithasinglecreditcardinyour pocket!Whatamassiveimpactthishas.Forexample,any companyintheworldcandecideNOTtohaveanyIT!I meanservers,hardware,ITpeople...Youcanjustrunon cloudservices.Withoutanyback-officeandinfact,youdo notevenneedaphysicalofficeorcompanycars!

Machinelearningiscloselyconnectedwithcloud computing.Withoutcloudtherewouldnotbemachine learningintheformweknowittoday.Machinelearning worksonlywhenyouhaveenoughdataforthemachineto feed.Andthatexactlyistheroleofcloud.Thatappliesalso toMLsoftwarecapabilities.Fewyearsagotherewasjust nothingexceptforsomesuperexpensiveandproprietary tools.NowadaysyoudoafewclicksonAWS(amazonweb services)andyourunyourfirstMLquery!Needlesstosay whatamazingpossibilitiesthisbringstodataturninginto information.

Forourowntechnology(locationintelligenceplatform)this meantaninterestingbreakthrough.Allofasuddenwe couldprovideournormaluserswithasimpleanalysisafter initialdataloadthatshowedbasicbehavioralpatterns.Just ononeclick.Amazing!Usingcomputingpowerandknow howofpeoplethatwewouldnotbeabletobuyina lifetime…

Butmachinelearningbringsmore.Itlearnseveryminute, everydaysomemore,itlearnsmorewithmoredata. ThankstothisweallgotusedtousingSirionourphonesor Alexainour“smart”homes.Allthatbeingmorecapable everydayduetomachinelearning.Whatalifechanging technology!

Mythirdtopicwasnewlargedatasetsasarawmaterialto beanalyzed.Andtherearesomany!Wehavearisingstarinternetofthings(IoT)togetherwithBlockchain,internet browsersrelateddata,smartphonesgenerateddata,etc.. Andsometimesyoudonotevenneedanewsourceofdata. Sometimesyoujustfindanewuseforthedataalready existing.Suchasforusutilizingthelocationbaseddata. Thereisalocationelementinmorethan80%ofall businessrelateddatatoday.Almosteverythingcanbe localized.Yourphonecalls,yourcardpayments,yourcar parking,yourwebbrowsing…Allthisrepresentslargedata setsthatwaitforexploring.Thefunpartisthatthisisonly astartofanewtrend.Therewillsimplybemoreandmore data-i.e.morepossibilitiesforturningthemintoavaluable insights.Yetonly0,5%ofalldataisnowbeinganalyzed. 95,5%ofalldataarenotbeingtouched!Itislikeour knowledgeofoceans.Yes,weknowalotandweare learningfast,yetweonlyknowsolittle:-)

So,excitingtimesareaheadthankstoallthisamazing technology.Andwherepoliticiansfailintheirattemptsto pursuedemocracy,itistechnologythatbringsdemocracy intoourlivesasthemostnaturalthing.

Caserta

Caserta,atechnology consultingand implementationfirmthat providestransformativedata strategiesandsolutionstoadvance analytics-drivenbusinesses.The companyadvises,architectsand developsproductsandsolutionsthat incorporatethelatestinemerging technologyandtrends.

Casertaspecializesinsolvingclients’ toughestdatachallenges.The company’sservicesinclude assessmentsandimplementationsin allthingsdata,includingdata ecosystemre-engineering,cloud migration/transformation,alternative data,bigdata,enterprisedata managementanddatagovernance, datalakes,applicationdesign, buildinganalyticsplatforms,data science,dataarchitecture,data engineering,ML/AI.

Casertasupportsallaspectsofthe dataanalyticsecosystem.This includesarchitectingsystemsand boltingtogetherexistingtechnologies aswellasdevisingnewandcustom solutionstoadvanceBusiness Intelligence.Casertahelps companiestogather,betterutilize andanalyzedatatofuelbusiness decisionsanddrivegrowth.

ArchitectbehindCaserta

JoeCasertaisaninternationally recognizedpublic speaker, entrepreneur, technologist,and founding President ofCaserta.Joe co-authoredTheDataWarehouse ETLToolkit,anindustrybestselling bookthathasbecomethestandard

forpreparingdataforanalytics.Joe isrecognizedasanauthorityon enterprisedataanalyticsand continuestoinnovateandexpandhis roleintheindustry.Joe’sconsulting firm,Caserta,remainsattheforefront ofthedataanalyticsrevolution, devisingthemostuniqueand advancedanalyticsenvironmentsin usetoday.

Overthespanofthreedecades,Joe progressedfromtransactionsystems todimensionaldatawarehousingto bigdataanalyticstoinnovativeand advanceddataanalyticsapplications. Joebecamefullyinvestedinallof theseparadigmsandassembleda stellarteamofstrategistsand

technologiststoperpetuallypushthestatus quototakedataintelligencetothenextlevel.

“The best way to attract and retain top talent is to give them the most exciting projects in the industry. At Caserta, our talent is what makes us inimitable,” asserts JoeCaserta.

ExclusiveApproachtowardsTechnological Advancement

TheCasertaInnovationLab(CIL)empowersteam Casertawithasecurearenatotestanddevelopthelatest trendsandtechnologies.Thisiswheretheyproductionhardentheirprojectsfortheirclientsandusewhatthey havelearnedanddevelopedtohelpspeedupotherclient engagementsandallowthemtofurtherdevelopnew technologieslikeMLandAI.

Casertaisthego-tocompanytohelporganizationsthat aregoingthroughmajortransformationswherethey havetobecomeanalytics-driventosurviveintheir competitivelandscape.UnderJoe’sleadership,Caserta hasmaturedintoaleadingdataintelligencefirmwitha reputationforcreatingbold,stateoftheartsolutions. Thebusinessisbuiltaroundcreativethinkingand harmoniousclientcollaboration.Casertaprovides transformativedatastrategiesandsolutionstoadvance analytics-drivenbusinesses.Thecompanyimplements enterpriseinnovationforallthingsdataandthecloud. Comprisedofindustryleaders,Casertapartnerswith clientstohelpmaximizedatavalueandunderstandhow tomakethebestuseofit.Eachsolutioniscustom designed,built,andimplementedtofitauniquebusiness challenge.

UnderJoe’sleadership,CasertamadeittotheForbes 5000listforthefastestgrowingprivatecompaniesandis acknowledgedintheGartnerMarketGuidetoBIand AdvancedAnalyticsServiceProviders.Ithasalsoearned theawardofTop20HealthcareAnalyticsSolution Providersin2015andtheTop10FastestGrowingBig DataCompaniesin2016.

SafetyPrecautions

SecurityisparamounttoCaserta’sengagementsand

beginswithpropercloudarchitecturesecuritystandards includingVPC,public/privatesubnetworks,Gateway VPN. Thenincludesfullcertificateconfigurationforall databaseendpoints,logicalsegregationofPIIandnonPIIdata,group-baseduser-accesscontroltodatasets.

BenefitsofCaserta’sSolutions

AsCasertabringsmoreclientswithmorediverse BusinessIntelligenceanddatachallenges,thecompany expandsitsfootprintintheindustry.Caserta’sclients benefitfromitsvastandprovenexperiencethrough acceleratedtime-to-marketspeedsanddeepdomain expertiseinespeciallydifficulttostaffareas,suchasdata science,dataarchitecture,dataengineering.Caserta partnerswitheachclienttoensuresuccessnotjustforan initialengagement,butalsotofuture-prooftheir organizationandlaythegroundworkforcontinued futuresuccess.

FutureRoadmapofCaserta

Casertawillcontinuetosolvetheirclients’newand evolvingdatachallengesbothinBusinessIntelligence andinotherfocusesofthedataarena.Theyexpectto continuetopushtheenvelopeonemergingtechnologies asthecompanydevisessolutionsforitsenterprise clients.

Engineer Happiness.

Happiness. P

rofessionsareanintegralpartofhumanlifewhichisevenseen asamediumtofulfillcountlessaspirations.Ajobdoesnotonly givefinanciallibertytoapersonbutitalsoprovidesasenseof pride.Workplaceenvironmentthusplaysapivotalroleinone’scareer. Butwhathappensifemployeesgetboredwiththeirworkplaceitself.In arecentstudy,itisfoundthathappyemployeesare20%more productivethantheunhappyemployeesandwhenitcomestosales personnel,happinessindexevenhasamoreprofoundimpact,raising salesbyover37%.

Interestingly,between1998&2005,stockpricesofFortune’s‘100Best CompaniestoWorkFor’hasrisenbyanaverage14%peryearas comparedto6%fortheoverallmarket.Happinessindexthushasits worthandemployerscan’taffordtoignorethisvitalparameter.

EmpoweredEmployeesaretheTorchbearerofHappiness

Empoweredemployeesarethemostsignificantassetsforanymanager. Theyarethefrontwarriors,whoalwaysfightfortheprogressofthe company.Empoweredemployeesarethehugedriversofworkplace cheerfulnessandhelptoengineerandspreadculturalalignment.

RenownedAuthorandmotivationalspeaker-SimonSinek,oncesaid, “Empoweredemployeeshavethepowertomakedecisionswithouta supervisor.Theyareentitledtogooffscript,bendtherulesanddowhat theyseefitiftheybelieveitistherightthingtodoforthegreatergood ofthecompany.”Theyworkasthechangeagentwiththelimitless possibilitiestotransformthecompanyculturepositively.

Itisthusvitaltostrengthenthehandsofanemployeeasempowered employeesareloyal,committedandpotentiallymoredynamicas comparedtonon-empoweredemployees.Amanagercanempowerits employeebydemonstratingbelief,showingandmentoringlucrative careerpaths,praisingtheirefforts,forgivingtheirmistakesandlistening tothemintently.Moreover,sharingleadershipvision,goals,directions, providinginformationfordecisionmaking,givingfrequentfeedbacks canempowerworkersthatultimatelyhelpinimprovingcompanyculture andcanboosthappinesswithintheofficepremises.

Whenemployeesareprovidedwiththenecessarytoolsanddesired resourcestomanageorleadtheirownprojectssuccessfully,their enthusiasmgoesbeyondtheexpectationandbenefitsbecomeendless. Prominentresearch,donebyHarvardBusinessReview-revealedthat“whenworkforcesfeelempoweredatwork,it’sconnectedwithstronger

jobperformance,jobhappiness,andcommitmenttowardstheorganization.”

ProvideFlexibilityforWork-LifeBalance

Nonecometopofthestackthanfamily.Intheend,familyiswhatforapersonstrugglefor.Familyisthat ultimatethingforwhichapersonsweatsalleighthoursandgoesthroughpressure,challenges, accomplishmentsandevenfailuresatsomepointoftimes.However,withever-increasingpressureandfastchangingglobalbusinessenvironmentofficestaysbecominglonger.Extendedhoursmanytimesmakethe thinlinebetweenworkandhomeevenmoreblur.

AccordingtotheGalluppoll,4in10Americanssaidtheyworkmorethan50hourseveryweek,and2in10 morethan60hours.Although-theaverageworkweekwas47hours.Ontheotherhand,sciencesays: anythingover39hoursaweekisarisktowellbeing.Theseextendedworkhoursareconsideredasharmful notonlyconcerninghealthbutforemployees’productivityaswell.Therefore,manyunionsacrossofworld haveevenjoinedthechorusofreducingworkhours.InJan2018,morethan15,000workers(whomakecar partsforrenownedfirmslikePorsche)calledastrike,forademandof28-hourworkweekwithunchanged payandworkconditions.Itwasnotaboutindolence,butaboutself-protectionwithstress-relateddiseases: theydon’twanttodiebeforetheirtime.InFrance,asocialistpoliticianproposesinstitutinga32-hourwork weekforresidentsaswell.

Inamajorresearch,whichwasconductedon510employeesofFortune500Company,itwasfoundthat moreextendedworkhourandworkinterferencewithfamilyoftenleadtodistressandsometimesaffects employees’familylifeaswell.

Problemsareendlessbutwhatisthesolution?Well,Flexiblehoursandworkingapproachescandomagic andwinemployees'trust.Flexibilityinworkinghourscanalloweveryonetofindtheperfectbalancebetween homeandwork.

Allowemployeestohaveaflexibleworkschedulewheretargetsdeliveryshouldbethepriority,notthetotal workinghours.Manyemployeeshavethecapacitytoperformcertaintaskinalesstime,oncecompleted allowthemtoleavesothattheycanstartandstoptheirdaywhentheyneedto,basedupontherequirements oftheirdayonbothpersonalandprofessionallevels.Employeesshouldbegiventheflexibilitytoworkboth fromhomeorofficeaswell.Thisnotonlyshowsyourconfidenceinthem,butalsosavestheirhourswhich theyspentoncommuting.Thoseextrahourstheycanspendwiththeirfamilyandmakeabetterwork-life balance.

Vacationsarealsoanexcellenttoolforalluringemployees.Vacationscanrejuvenateemployeementallyand physicallyandassisttheminrecoveringfromeveryday’sstresses.Thisisvitalasitwillincreasethe individual’sfocusandproductivitywhentheyreturnandhelptoreduceteams’psychologicaldistress.

Necessaryadjustmentsthustheneedofthehour;doingsuchthingswillnotonlyhelpemployeesinbalancing workandlifebutalsostrengthenemployee’scommitmenttowardstheorganization.Bygivingyourpeople freedomandtrustingthemtofulfilltheirduties–youwillmakethemfeelmorevalued.Thiswillberepaid withanincreaseinproductivityandprofit.

INTELLIGENCE and its Advantages BUSINESS Effect of

Itisalwayssaidthat“Betterdecisionscanbemadewithbetterbusinessinsights”andtogetbetterBusiness

InsightindustryusesBusinessIntelligencetools.BusinessIntelligenceoroftencalledas“BI”isapplication programsandtechnologieswhichismainlyusedforcollecting,storing,analysingandprovidingaccessto data.BIisallaboutcreatingbusinessvalueforanyorganizationsbasedondata&facts.BIprovidesmore relevantinformationtoanyenterprisebusinessuserwhichhelpsthemtomakebetterdecisionmorefaster BusinessIntelligenceusesmethodsandprogramstocollectthedata,convertthedataintomeaningfulinsight.BI collectslargeamountofdatageneratedbyenterpriseandpresentsintomeaningfulactionableway.Onavery high-levelBIcanbeusedfor:

• PerformanceManagement

• Analytics

• PredictiveAnalysis

• DataMining

• Accessoforganizeddata

• Identifyinginefficientbusinessprocess

• Identifyhiddencustomerpattern

• Identifyareasofstrengthandweaknesses

TherearemanytypesofBIapplicationsthatcanbebuiltlikereporting,datamining,adhocqueryanddata visualizationtools,onlineanalyticalprocessingsoftware,dashboards&performancescorecards.Therearemany BIProductsinmarketwhichenterprisecanusetofulfiltheirBusinessIntelligenceneeds.TheseBIProducts

About the

Author

A company Co-founder & Director, Nasim Ahmad Ansari is now associated with Facile Consulting and JCC Bowers and serves as Director Soware Development. Nasim is technologist who has held senior leadership role in Soware Services & IT Consulting Company. Nasim has led large soware development team and has worked as Oshore Development Head. Nasim has worked with companies and customers like Sapient, CIBER, AFS Technologies, Toyota, TESCO, Xerox, Disney etc. Nasim now works on technologies related to BI, Cloud, IOT & connected, intelligent, and autonomous transportation technologies (connected autonomous vehicles).

comeswithoptionofOn-PremiseorCloudBISoftware,andcompaniescanchoosetouseanyofthesebasedon thebestROIandtheresourcestheyhavetomanagetheseBIsoftware.TherearemanycompanieswhooffersBI productssuchasMicrosoft,IBM,OracleandmanyotherSaaScompanieswhooffersBIproductsandoffering. UsingsomeofcloudbasedBItoolscanhelpyoutocreateverypowerful&scalabledatamodelsandinsights. CloudBIoffersuserstoconnect,analyzedataandshareinsightsonweb,mobileorcustombuildapplications. UsingCloudBIuserscancreateinteractivereportsandeasilyscaletheirBIreportingsolution.

EffectofBusinessIntelligenceforanyorganizationsaremanye.g.Identifytheknowledge/insightfromthehuge structuredandun-structureddata,findoutwhatcontributesmostforyourrevenue/business,singleviewof customerdata,discoverwhy&whatmotivatescustomerbehavior. AnygoodandeffectiveBIaccessesallbusinessdata,fromallofplatforminasingular&unifieddashboard system.ThisincludescustomerdatafromvarioussystemslikePOS,E-commSystem,OMS,CRM,email& campaignmarketing,customerchatsetc.andalldataisaggregatedintoasingleviewofthecustomerandtheir interactionswithanyenterprisebusiness.

Intoday’sworldofhugedataandvariouswayscustomerinteractswithbusinessitisveryimportanttohavea singleviewofcustomer. UsingBI,itispossibletocreateasingleunifiedviewofcustomerfromsuchavastdata anddrivelotofbusinessinsightswhichhelpsbusinessanddrivesmorerevenues.That’swhymostcompanythese daysusesbusinessintelligencewhichhashelpedthemtogrowtheirsales.BusinessIntelligencehelpsbusinessto findwhenandwheretheyshouldinvestformarketing.

Itisbelievedthatretaininganexistingcustomercostslessthanmakinganewcustomer.AndBusinessIntelligence isonesuchtoolwhichifusedcorrectlycanhelptoretainexistingcustomer.Nowadaysmostofthecompanies areusingBusinessIntelligenceforimprovingCustomersatisfaction,customerretentionandcustomerloyalty.To improvecustomerretentiontherearewayswhichwecanuseinBusinessIntelligence. Herearefewoftheways.

• Analyzeyourcustomerbasedontheirjourneyonyourwebsiteandpredicttheirbehavior.Todothisweneed tocollectasmuchdataaswecanfromvarioussourceofourbusinessbeitsocialmedia,campaign,order managementsystem,CRM,theirclickpathonwebsite,chatwithcustomercare,chatwithbotsorsupport agents.Oncewehavecollectedcustomerdatafromvarioussources,BusinessIntelligencetoolsallowsusto deeplyanalyzedataandunderstandcustomerbehaviorandpattern.Onceweknowcustomerbehaviorand patternwecandesignbetterandimprovedUserExperienceandattractthemtocomebacktobusiness.

• UseBusinessIntelligencetoolstoinfluencecustomerbehavior.UsingBItools,wecanmonitorandtrack customerresponseforamarketingcampaignoradvertisement.Andbasedonthiswecandesignandinfluence customerbehaviorasweknowwhatisworkingforthemandwhattheyareliking.Variouscampaigncanbe runbasedontheirdemographicinformation,Gender,Age,CustomerJourneyonwebsite.Usingthese customerinformationbusinessownerscanrunspecificcampaignwhichworksfortheircustomeranditmeans morebusinessandbettercustomerretention.

Summary

InToday’sworld,customersaredemandingandtoachievecustomersatisfaction,customerretentionand increasedbusiness,BusinessIntelligencehasbecomenecessityforallbusinesses.Soifyouarenotdoingityet, MaybeitstimetospendsometimeandseehowBIcanhelpyouincreasebusinessasitisdoingforothers.

RM Applications

RMApplicationsSdn.Bhd. (RMA)isaMSCStatus boutiquesoftwarecompany basedoutofKualaLumpur(Malaysia). RMAisfoundedbyagroupof experiencedprofessionalwitha thought“WhyitCan’tbeDone”.This iswherethejourneyofRMAbeginsto ventureintodevelopmentohbespoke solutionstoaddressthepainpoints, nicherequirements,whichcan'tbe addressedthroughofftheshelf solutions.RMAspecializesinoffering bespokesolutionsintheareaof DigitalizationandDataManagement Landscape.

RMAstarteditsjourneyasadeliveryorientedsystemintegrationcompany andlaterwentontobeaproviderof end-to-endbespokebusinessdriven technologysolutionsforConventional andIslamicFinancialInstitutionsin SouthEastAsiaregion.Thecompany successfullydeliversleadingedge technologysolutionsindiverseareas suchasDigitalRemittance&

Payments,ALM&LiquidityReporting DataMart,DataManagement(ETL) Consulting&Development,Bespoke DataMart,RegulatoryReporting, Localizationandintegrationof Partners’Solutions.

BI&DataManagementOfferings fromRMA

Bespoke DataMart Development: Developingbespokedatamarts,which werefast,easieranddelivermore valuebyservingthepurposeofClients i.e.makesthesemiprocesseddata available,whichcanbedirectlyfed intotheRiskandRegulatoryReporting enginetogeneratethereportsandfor analyticsintheareaofALM(Asset LiabilityManagement),AMLA(Anti MoneyLaundering),Basel3(Liquidity CoverageRatio-LCR&NetStable

FundingRatio-NSFR),FTP(Fund Transferpricing),IFRS9/MFRS9, IRRBB(InterestRateRiskinthe BankingBook)andOtherRegulatory ReportingDataMart.

Analytics, BI & Reports Development: DevelopmentofcustomizedReporting, Dashboards&Alertingsolutionfor variousBusinessVerticalslargelyin theareaofCompliancesuchasALM, Basel3Liquidity(LCR/NSFR), AMLA,CRS(CommonReporting Standards),Regulatoryand ManagementReporting.

Data Migration: DataMigrationfor migratingdatatoandfrommost widelyusedcommercialdatabases, whichcouldbehomogeneousor heterogeneous.

Most Valuable BUSINESS INTELLIGENCE Companies 2018

PioneerofRMApplications

LokeshGuptaisattachedtoRMApplications (www.rma.com.my)astheCofounderandHeadingthe SolutionandDeliverydivision.Heishavingseventeen yearsofexperiencesinFinancialSolutionConsulting, RegulatoryReportingandProjectmanagement.Currently, heisinvolvedinAssetLiabilityManagement,BaselIII, RiskandRegulatoryReportingDatamartDevelopmentas wellasRemittance&PaymentsSolutionimplementations intheregion.Hehasworkedasadomainexpertforvarious projectssuchasIslamicFinancing,financialpayments solution,andAutoTech.Hehasalsoco-authoredfourbooks inIslamicFinanceandhaspublishedpapersinvarious magazines.

Lokeshisafirmbelieverofbeinga‘Doer’,ashealways remainsreadytojumpin,exploreoptions,workhardand liketogetinvolvedinfindingsolutions.Hehasbeena driverforabespokesolution.Accordingtohim,the workablestrategyforitistoanalyze“AsIs”,whichcould gaininsightintothemanualorpartlyautomatedprocess andthensketchout“ToBe”,howonethinkitoughtto work.

Heacknowledgesthatbusinessisallabout‘relationships’ and‘trust’whichgottobeearnedandnobodycan’tjust demandit.Hiscorestrategyistocollaboratewithclients andhavetheircontinuousfeedbacktodesignanddeliver solutionsthatmeetstheirexpectationandindustrydemand. Beyondtailoredsolutiondelivery,hetakescustomer supportveryseriously,whichisveryimportanttoaddress thepainpoints,whichmayariseduetooperationand businessasusualactivities.

StrategiesforSuccess

RMAisfocusingonexpandingskillsetandknowhowin theareaofBigDatatechnology.Fromfinancialindustry persay‘R’and‘Python’ispickingupespeciallyinthearea ofDataModellingandReporting.RMAisnow strengtheningitsskillseton‘R’Modellingasitwillbe helpfulincrunchingthedataandbuildingupDataModels especiallyintheareaofCreditRisk,Liquidity,Baseland RegulatoryreportingsuchasMFRS9/IFRS9.Thisisthe waytogoandRMAhasalreadystartedwalkingonthis pathandalsodevelopingskillsetintheareaofBigdata.In addition,RMAhasalsostarteddevelopingskillson upcomingopensourcedatabaseslikeMongoDBandthe companyisexploringofusingMongoDBforitsexisting Solutions.

BenefitsforRMACustomers

TheteamRMAalsocallthemselvesasRMATEslistento whatcustomerswant,getinsightsintotheirexpectations andaccordinglydesignanddeliverthesolutions.They believeinbuildingasimpleandcustomerdrivensolutions withemphasisondigitalizationofdata,workflowprocess, reporting,etc.Beyondtheirsolutiondelivery,theytake customersupportveryseriously,whichisimportantpost implementation.Also,theRMATEsiscontinuously upgradingtheirskillsetsandproductsbasedonthelatest technologytoprovidevalueaddservicestotheclients.

FutureAmbitions

TheRMA’sambitioniscontinuingtobeexpansivebothin termsofthebroaderproductofferingsandbroaderregional expansion.

Also,teamRMAwantstoseethemselvesasacompanythat isprovidingadvanced,innovativeandvalue-addedsolution intheremittance/paymentsanddatamanagementlandscape leveragingonBigDatatechnology.Theywanttoachievea positionwheretheyareprovidingdigitaltechnologydriven solutionstomoveawayfromcashbasedpaymentsto digitalpaymentsusingadvancehybridtechnologywithQR Based,BlockchainandusingDigitalAssetsasamethodof processingremittanceandpayments.

Thecompanyisexpandinggloballywithbuildingits presenceinregionssuchasIndonesia,Singapore,and Thailand,wheretheydohavesomeongoingengagement withclients.