The Most Influential Real Estate Leaders 2022 June 2022

Editor’s

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Y world in your way.

ou will find beauty in everything when you see the

After all these years, I realize that if I've just tilted my head right outside sooner, I would have witnessed the beautiful world, the natural landscapes, with a mix of modern architecture, which is eye-pleasing.

It's all about perspective, and real-estate business leaders are well-aware of it. They are responsible and are capable of making this world a paradise with their creative mindset. When we say, “the grass is always greener on the other side,” it is exactly the role of the real estate leaders. They ensure that every part of the world looks happy, uplifting their architecture and design standards. What stands out about them is the fresh approach they bring every time in their work and look for the best-fit options for the clients. They are not afraid of taking risks and thus are market

Theirtrendsetters.journey

is no less than a roller-coaster ride because their business is influenced by many factors they can't control, and they must go through many highs and lows. The real estate industry and its leaders are not just about business and money; they give us a goal to dream big, up our game, and hope for a better future. Again, it's all about where you see yourself to make your mark and simple ways to contribute to the world.

It all boils down to deals for the real estate leaders. Some deals you get, some you earn, and some are the rewards for

your hard work and patience. These leaders are the perfect example of how perspective can bring a change into the world for a better future. Spreading this message and showing how they impact the world, we at Insights Success gather around such real-estate leaders in its upcoming edition - “The Most Influential Real Estate Leaders 2022.”

Featuring on the cover is Ian Hurdle, the Founder, and Director at The Agency Turks and Caicos, a full-service, luxury real estate brokerage and lifestyle company representing clients worldwide in a broad spectrum of classes, including residential, new development, resort real estate, and residential leasing and luxury vacation rentals.

Swipe to Good Times!

The Most Influential Real Estate Leaders 2022

Featured Person

Bailey Jordan CEO

Ian Hurdle

Founder & Director

Jaimine Johnson Director

Joan Docktor President

BriefCompany Name

The Jordan Group Jax at Navy to Navy thejordangroupjax.comHomes

The Agency Turks and www.theagencyre.comCaicos

DRK and Company drk-realty.comRealty

Berkshire Hathaway Home Services Fox & Roach, www.foxroach.comRealtors

Navy to Navy Homes is a Premier Property Management & Real Estate Company providing a higher level of real estate services for the often extraordinary relocation needs of military families

The Agency is a full-service, luxury real estate brokerage and lifestyle company representing clients worldwide.

Donald R. Kenney & Company Realty has 50 years experience in land acquisition, land development, property management.

Berkshire Hathaway HomeServices Fox & Roach is a part of HomeServices of America, the nation’s largest provider of total home services.

Jonathan Zeman CEO

Kelly Davies Founder

Campbell-FarleyLorie

Realtor /Real AdvisorEstate

Michael McCullough Co-Founder and Managing Director

Nitin Aggarwal

Founder and CEO

Lan Kwai Fong www.lkfgroup.comGroup

Kelly Davies Homes kellydavieshomes.comTeam

Lan Kwai Fong Group is a diversified property development company with business interests in commercial & residential real estate, resorts and hospitality.

Kelly Davies Homes Team have an expertise in serving first time homebuyers, relocations and investment properties.

ViewPoint Realty www.viewpoint.caServices

KMC Savills kmcmaggroup.comInc

Property Deals dealsinsight.comwww.propertyInsight

Sherry Blinkhorn Owner

Blinkhorn Real Estate blinkhornrealestate.comLtd

ViewPoint is a technology driven brokerage company providing real estate, mortgage and insurance brokerage services to home buyers and sellers.

KMC Savills is a full-service real estate firm offering a broad range of advisory, management, and transactional services to local and foreign clients of all sizes.

Property Deals Insight provides comprehensive, in-depth data on 27 million+ UK homes helping investors & real estate agents.

Blinkhorn Real Estate Ltd is a real estate company providng fast and easy real estate solutions to customers

Ian Hurdle Founder and Director

Taking Clients from Blueprint to Brilliant

TAC works to bring brands to life most comprehensively and compellingly possible, having developed the branding and marketing for more than $4 billion in luxury real estate.

inding the perfect luxury vacation villa, raw land for

Fdevelopment, or commercial interest is difficult, especially for savvy buyers looking for a return on investments in the Caribbean. However, it can be a straightforward process if you utilize the expansive network and diverse service offerings of Ian Hurdle, who has profound knowledge of the area’s foremost resort Iandevelopments.specializes

in “Caribbean curb appeal” and the luxury vacation villa rental market. His extensive background in home, landscape, and pool design and construction has equipped him with the rare ability to assess every aspect of a property from an expert’s perspective. With a reputation for his excellent communication, stellar negotiating skills, and superior, white-glove service, real estate isn’t simply a job for Ian; it’s a passion.

Ian is the Founder and Director at The Agency Turks and Caicos, a full-service, luxury real estate brokerage and lifestyle company representing clients worldwide in a broad spectrum of classes, including residential, new development, resort real estate, and residential leasing and luxury vacation rentals. The Agency has redefined the real estate business, modernizing and advancing the industry by fostering a culture of partnership. All clients and listings are represented in a collaborative environment by all of its agents. Ian envisions The Agency as a lifestyle company committed to informing and connecting global communities and a creative agency offering design, marketing, and sales solutions for buyers, sellers, developers, and investors across the globe.

The Setup to his Real Estate Empire

Ian left the south of England in 1993, at 18 years of age, to help his parents fulfill their dream of building a home in Grand Cayman. His family built two spec homes in the country that sold at a profit over five years. That was his first foray into understanding how real estate worked.

During his time in Cayman, he heard about Providenciales in the Turks and Caicos Islands being the next big golden nugget of opportunity from a real estate investment and development perspective. So, as a family, they moved there in 1998. Ian built a significant home in the luxury

development of Leeward before he formed his own landscaping company and focused his energies on design and installation, managing a workforce of over 150 employees at its peak.

Ian’s major setback was a recession that killed the business and forced him to diversify into property management. Ian said, “It was in the early weeks of being a property manager that I would find myself referring our rental guests to local realtors. Those same guests would come back to me after a tour and say that they had a very disappointing experience and wished I was their realtor. Given my Belonger status by virtue of marriage to my wife Tracey, a native of the Islands, I was able to take my License with the Turks and Caicos Real Estate Association and serve my apprenticeship under Regency, an affiliate of Christies International Real Estate.” He spent five years learning not just the trade but identifying where he could carve out a niche in the marketplace for when the time came to run his brokerage. The story of how he secured The Agency Franchise is long-winded, but effectively he was running with the brand in TCI as of October 1st, 2016.

Overcoming Challenges to Build a Niche

Ian’s biggest challenge was the passing of his eldest daughter in the December of 2016. It was just two short months after launching the Franchise. It was the most painful experience of Ian’s life, and it took an incredible toll on him and his family. The pressure of carrying and building one of the most sought-after brands in real estate while trying to be strong for a grieving family is indescribable for Ian. An additional problem for him was the catastrophic impact on the Island and real estate market concerning the damages caused by Hurricane Irma and Marie in September of 2017. Ian’s first two years of operating The Agency were a monumental test of willpower and Overcomingperseverance.allthe

challenges, Ian has brought a fresh and exciting alternative option to the established hierarchy that had historically enjoyed success with a traditional approach to the marketing and sale of real estate. He embraced social and digital media and introduced an ‘in your face attitude, culture, and brand to a print-heavy and respectfully staid local industry.

A People’s Industry

Ian and his team embrace the core identity and culture of the brand. The Agency was always going to be a good fit for The Islands because the Islands are small, tight-knit communities that support each other in all things, and The Agency engenders the same. The brand presents itself as a boutique brokerage with a global reach. Quality over quantity and the people that the brand works with must embrace the familial culture and the willingness to be an open book and share knowledge and success to fit the family they have created. Ian’s biggest strength in guiding a small team of five after nearly 6 years of trading is the ability to do more with less. The teams’ belief system is that they can outwork anyone in front of them. As a result, they have cemented themselves as a top 5 brokerage against the historical titans of the local industry, some of whom have teams 4x their size and have been in business for over twenty years. In short order, they have outproduced global brands such as RE/MAX, Century 21, Keller Williams, Savills, and ERA, to name just a few.

Technology is essential for business efficiency, but in Ian's opinion, real estate will always be a people industry. He says, “We do have an incredible tool kit at The Agency, and this technology definitely helps set us apart from the local competition with respect to marketing and CRM, but in terms of day to day sales, the process is still all about communication and specifically listening to your customer’s needs and providing the concierge service that is expected to not only Close the transaction but have that same HNW, and in some cases, UHNW individuals stay loyal to you moving forward.”

Ian’s Secrets to Stay on Top

In Ian’s view, a significant change is already happening in real estate with cryptocurrency, blockchain, and NFTs. The world is dealing with tokenization for selling a few of the most extensive listings, which requires education and training and a willingness to work with experts. He explains, “In my case, it means being honest and saying I don’t understand. Please explain that again? Like all new things, you need to embrace the change, not fight against it or, worse, ignore it, because guaranteed your competition will be looking at any competitive edge in the marketplace,

and you run the risk of being left behind. Fortunately, I had always found the subject fascinating and was working towards it years before it became as relevant today in our industry.”

When signing with The Agency, Ian's goal was to paint the Caribbean Red. The pandemic slowed progress in that regard, but franchise offices opening in the Cayman Islands and The Bahamas before this year is out and with willing partners looking to collaborate in Antigua, Anguilla, and the Dominican Republic.

Ian has set a personal goal of seeing 21 established offices in 21 different countries waving the Agency flag before he retires. It is something he wholeheartedly believes he can help bring to fruition. On the home soil, the team always strives to do more than they did the year before. Even with the adversity they have faced, they have done that each year so on that basis, Top 5 will become Top 3, and the team’s long-term goal is to surpass Sotheby’s, who rightfully have sat atop the Turks and Caicos landscape for many years. Many already consider The Agency the biggest competition to Sotheby’s, which is a huge compliment given the company’s size and relative time as a business.

Take Your Time, Never Give Up

Ian advises the young generation never to give up. He considers real estate a rollercoaster of an industry with unbelievable highs and gut-wrenching lows. He continues, “I have seen so much talent walk away from this profession because they couldn’t persevere past one failure. You must stay consistent in everything even when it feels like you are going nowhere fast and deal after deal is collapsing. Posting, follow-ups, beliefs, positivity, goals. You let one slip for any reason, undermining everything you have worked towards to that point. I learned a long time ago not to get too high with the highs or too low with the lows. It’s all a percentage game where the failures are just as, if not more important than, the wins. You really do have to be in it to win it, and the more time you spend in the game, the greater the reward.”

Bailey Jordan Broker Associate, Navy to Navy Homes; CEO The Jordan Group @ Navy to Navy

Bailey Jordan Jordan A Compassionate Leader Developing Firm Connections in Real Estate

When it comes to the Real Estate industry, relocation is one of the factors that comes into play at a large scale. For some people, relocation can be a complex process filled with obstacles; the first and foremost is finding a new home. Bailey Jordan , a seasoned Realtor® with an extensive history in the real-estate industry, understands these obstacles at a personal level.

As the CEO of The Jordan Group Jax at Navy to Navy Homes , Bailey is well acquainted with a wide range of knowledge regarding selling homes and guiding buyers through the process of homeownership. She puts her knowledge into her work at Navy to Navy Homes in order to provide a higher level of real estate services for her military families, often who have extraordinary relocation

Insightsneeds.

Success caught up with Bailey in our quest to find "The Most Influential Real Estate Leaders 2022." We conversed with her to understand how her expertise is helping Navy to Navy Homes to provide unparalleled customer services.

Below are the highlights of the interview.

Brief our audience about your journey as a business leader until your current position at Navy to Navy Homes. What challenges you had to overcome to reach where you are today?

I am a third-generation Real Estate Agent and Broker. Ironically, I did not grow up with a dream to be in this industry, yet here I am, and I truly feel it is exactly where I am supposed to be. In a brief synopsis, I graduated from Florida State University in 2013, and while planning my wedding and submitting graduate school applications after graduation, I was hired as an Admin Assistant at Navy to Navy Homes.

Six months into the job, I felt compelled to get my license, and I did. I became a licensed Real Estate Agent and later felt compelled to obtain my Brokers License. I never thought twice again about going to grad school. I fell in love with this industry, building relationships, serving, and giving back- I truly felt like I had found where I was supposed to be. I remember, as a little girl, helping my grandfather with real estate duties during summers at their house, and my parents have always had investment properties, flipped homes, etc. I grouted my first tile floor at age 12 and have been helping collect rent payments since about then too! It is pretty cool to look back and see how those ordinary family tasks back then laid so much groundwork for what I do today!

Tell us something more about your company and its mission and vision.

Navy to Navy was founded truly on the premise to help serve and give back to our military and other community heroes. We are a full-service Real Estate Company. We offer Property Management and Real Estate Services. We are also proud affiliates of the national program, Homes for Heroes. This is for those who buy or sell with our team, and we rebate back 25% of our commission to them. To date, we have given back over 2 Million Dollars to our Hero Customers!

Enlighten us on how you have made an impact in the Real Estate niche through your expertise in the market?

I firmly believe a large responsibility in my role as a Real Estate Agent is to educate. Therefore, I take great pride in building relationships with my customers- both buyers and sellers. For Buyers, I find great joy in sitting down, educating them in the process, what exactly it takes and looks like to become a homeowner. For sellers- I want them to know and understand the market they are selling in, what it will take to successfully sell their home, and walk them

through each and every step- from contract to closing table and beyond!

I believe, through my care and heart to educate and be a resource to them and truly asking myself how I can best serve them, this mentality has helped leveraged my success because I am more focused on the experience and the outcome versus treating them as another transaction and a number.

Describe in detail the values and the work culture that drives your organization.

We are truly a team. We all work together to provide topnotch service to our community in Northeast Florida. We have a family mentality, and no one is ever too busy with one another. Our favorite saying as a team is, “A Rising Tide Lifts all Boats”. The more we come together and help each other succeed, the better we do as a company.

Something that does set us apart- we are a part of the national program, "Homes for Heroes." Through this program, we rebate back 25% of our gross commission to our buyers and sellers who are considered community heroes- military members, medical professionals, first responders, and clergy. As a Brokerage, as of 2021, we have awarded back over 2 Million Dollars to our buyers and sellers who are community heroes.

Undeniably, technology is playing a significant role in almost every sector. How are you leveraging technological advancements to make your solutions resourceful?

We have used technology in our industry for quite some time. However, with the current advancements in many realms, it has become almost imperative for real estate agents to evolve with the popular trends. A few forms of technology I have personally used in my business since becoming licensed- videos on my listings with the use of the drone, short educational clips about the home buying and selling processes, and others.

Through the use of video, people can see a bit more of whom you are versus just reading text on a website or phone app. As other social platforms have become more relevant in the last few years, as agents, we have to utilize these to stay in front of our audiences, too- buyers, sellers, even other agents! Forums as Facebook, Instagram, LinkedIn, and others are becoming platforms high performing agents must use in their business. Instagram has ramped up the usage of video, and I personally am loving it! We can utilize these video clips to complete house tours, show behind the scenes, and again showcase our personality and beneficial information to the consumer in a more exciting manner.

Where do you envision yourself to be in the long run, and what are your future goals for Navy to Navy Homes?

Navy to Navy's long-term vision is to continue to grow both locally in our market and afar. In 2019, we opened our second office located in Pensacola, Florida. We have a strong desire to have offices scattered through the United States close to Military Bases so we may be able to continue to serve and give back to those who serve and protect their communities and us!

THE CHANGING LANDSCAPES OF REAL ESTATE

SECTOR POST PANDEMIC

Franklin Roosevelt, the former president of the USA, once famously said, "Real estate cannot be lost or stolen, nor can it be carried away. Purchased with common sense, paid for in full, and managed with reasonable care, it is about the safest investment in the world." This statement had become the universal truth for most of the time until the COVID-19 pandemic shackled the world. The devastating waves of the pandemic swept each and every sector, and the aura of the ever-growing industry was introduced to its exception for the first time.

It bent the rising graph of progression towards the horizontal axis and led to the major depression in the field. Before the pandemic, the real estate sector was considered a goose that lays golden eggs. Investing in this field was like something that pays you month after month, without even doing anything. Land investments became the provident funds that ensured the rise in the investments, not by the percentage but by the multiples. Investors were made to believe that the 'best investment on earth is earth'.

However, since the titanic real estate sector has crashed, it has been said that the major fortunes in the world have been made inland, but only before 2020. The depression led to significant slack in the development of infrastructure. The apartments and buildings were remained unsold, and investors suffered from a financial crunch, which changed the traditional approach of home buyers. Changing Preferences of Home Buyers

Homebuyers' choices have shifted over the previous few quarters, owing to the plethora of dynamics at work within the market and the pandemic driving the rate of transformation. Due to the fact that everyone was forced to spend an excessive amount of time in the comfort of their homes during the strict lockdowns, many people had to reconsider their purchasing habits. The sense of security that comes with having a roof over one's head was also stressed throughout this time period.

For example, in the residential real estate market, there is still a lot of ambiguity about the long-term changes that industry participants and purchasers will likely see in the coming months. While long-term structural changes are typically only seen with the benefit of hindsight, there are a few things that may be guaranteed.

The home buyers are categorized into several segments, such as first-time buyers, people preferring to renovate their houses, and the ones who are looking to the flats as an additional investment or second asset. The proportion of buyers in the two latter categories has risen over the course of the pandemic. This is motivated by the desire to work or study from home in larger rooms and the desire to use the second home as a safe haven in the event of future

Previously,breakouts.

the preferences apart from the budget were dependent on several factors such as the connectivity with transport facilities, the distance from office, nearby schools, etc. But now, people are looking at the reduced prices as an opportunity to invest. This trend is more prevalent in the circle of upper-middle-class people. While the people below this line are looking to invest in more carpet areas that they are getting in their budget.

The Role of Developers

Developers are the primary victims of the pandemic. They suffered huge losses on their investments due to the unsold properties. But since the sector is being uplifted again, developers have also taken the cognizance of changing preferences of buyers. They are willing to customize their products to meet the needs of their Incustomers.addition,

the developer profile has gained even more prominence in the decision-making matrix. Developers with a proven track record are increasingly preferred and willing to pay a premium for their projects.

Furthermore, during the last few years, structural reforms in the real estate business have begun the process of weeding out smaller, unorganized developers from the market. The pandemic overturned the scales in favor of established and well-known developers that mostly remain honest to their promises. As a result, the majority of new launches, particularly during the epidemic months, have been spearheaded by well-known developers.

What Next?

The epidemic accelerated a trend away from high-priced downtown markets and toward smaller, more affordable markets. As a result, organizations must remain agile. Uncertainty can be a blessing or a curse.

There is a rule of nature – every night comes with the dawn, a dawn of hope, a dawn of new dreams. The real estate sector may have been slumbered, but it will rise again. After all, it's the home that matters.

Joan Docktor

Mentoring the Future Generaon of REALTORS

The home values and buyer demand have soared and have strengthened the real estate industry's foundation in the past year and a half amid the pandemic. The unprecedented time proved to be a shining light for the industry leaders to understand the transforming fundamentals, which helped them stay on the top of their game. Joan Docktor is one such leader who, with her expertise, has been instrumental in the growth and profitability for over three decades and has made her mark in the industry. Joan is the President of Berkshire Hathaway HomeServices Fox & Roach, Realtors® , where she oversees operations in multiple states to facilitate reliable services to its clients.

We at Insights Success caught up with Joan in our endeavor to find “The Most Influential Real Estate Leaders 2022.” We had a conversation to know in-depth about her journey and experience in the real estate industry?

Below are the highlights of the interview.

Brief our audience about your journey as a business leader until your current position at Berkshire Hathaway HomeServices Fox & Roach, REALTORS®. What challenges have you had to overcome to reach where you are today?

Author and motivational speaker Zig Ziglar once said, "When you catch a glimpse of your potential, that's when passion is born." As soon as I earned my license and started my career as a REALTOR, I knew it was my passion, and I was on fire. I went on to become Rookie of the Year and then REALTOR of the Year. I rose through the ranks to become a sales office leader, and then came my current role as president. As far as challenges, I earned my position at a time when very few women had roles above middle management. I was accepted by sales professionals as they knew I was one of them; however, I needed to work harder to earn the respect of those above me. Also, I'm part of a family company in which I'm not a family member. So, that was another constructive opportunity to prove my worth.

Tell us something more about your company and its mission and vision.

The Fox & Roach name is a well-known local brand that has been trusted by buyers, sellers, and sales professionals for over 100 years. Although we have 5,500+ sales professionals, our goals are to feel small, stay nimble, and continue to dominate the market. The Berkshire Hathaway HomeServices name strengthens our brand even more with global recognition and a seal of professionalism, quality, and business acumen. There are so many advantages to legacy, such as stability, resources, hindsight, reputation, and strong relationships.

Enlighten us on how you have made an impact in the Real Estate niche through your expertise in the market?

Being honored with industry awards ‒ such as the Helena Devereux Women in Leadership Award, for example ‒ as well as being inducted into the RISMedia Newsmakers Hall of Fame have exposed me to numerous businesses and organizations both locally and nationally. My affiliation with various boards has extended my impact beyond Fox & Roach. I’m a member of The Realty Alliance and have served on their Board. I am also Vice Chairperson of the Board of Directors for Bright MLS and Chairperson of NAR’s 2021 Real Estate Services Advisory Group. I am on

the Board of Directors of Cradles to Crayons and a mentor at The Forum for Executive Women. I am among other top brokers who are helping to lead our industry as a whole.

Describe in detail the values and the work culture that drives your organization.

We believe in support ‒ of each other, our communities, and our business together. As I mentioned, we have a network of 5,500+ sales professionals who all feel like family. We take real estate seriously. We strongly believe that having quality managers available to every sales professional is essential for growth. We demand integrity, and we obsess on the end goal: helping people buy and sell homes.

Undeniably, technology is playing a significant role in almost every sector. How are you leveraging technological advancements to make your solutions resourceful?

We have access to best-in-class technology that helps our sales professionals meet their business goals, and classes to help them easily adapt and incorporate new tools. We have so many tools because everyone works differently. Our Education Department organizes these tools for specific activities and levels of experience so that all of our sales professionals can easily find what they need. In short, we leverage technology and give sales professionals a roadmap to success. We have everything you need to succeed!

major change I would bring: reduce or eliminate part-time agents. This is a serious business and, in buying or selling a home, people are making life-changing decisions. It is too important a transaction not to have true professionals at every turn. There are many different models of business ‒from online to hybrid to brick and mortar ‒ and all models should be raising their standards. We should all demand more full-time education. Serious professionals only!

What, according to you, could be the next big change in Real Estate industry? How is your company preparing to be a part of that change?

I see two changes coming. The first is more consolidation, so only a handful of large brokers will survive. It’s more and more difficult for smaller brokers to compete with national companies. We have grown through mergers, acquisitions, and organic growth and will continue to do so. We are the acquirers; not the acquired.

Secondly, I want to talk about iBuyers. Eliminating agents from the transaction is not the answer to the complicated process of home selling – being prepared, being a trusted advisor, and simply being human are the answers, in my experience. However, due to the Internet, there are now more options that would have been similarly inconceivable just a few years ago. To meet this change, we will work to simplify transactions and make sure that the consumer receives transparency. The process is very time-consuming, and we’ll do everything we can to streamline it. In reality, iBuyers account for 5% of the business at most right now and are not yet popular in the markets we serve. We will, if necessary, affiliate with an iBuyer company so that we can handle those sales, if and when they take place in our market. Also, institutional investors are looking to purchase single family homes and town homes in good condition. We professionals, a cohesive team, and a track recordequal.without

If given a chance, what change would you like to bring in the Real Estate industry?

In this country, there are over two million real estate agents and about 5.8 million homes sold each year. That clearly means that there are too many agents. This is not an industry in which people should be "dabbling." That is a

will train our agents to handle these investors, as well as the rental of these properties. In short, we will always expand our brokerage's services to meet the demands of an everchanging and unique consumer base.

Where do you envision yourself to be in the long run, and what are your future goals for Berkshire Hathaway HomeServices?

For myself, I want to continue to coach and help others grow. It's important to me to be a servant leader, and it's a goal for which I'll continually strive. Leaders have the responsibility ‒ and opportunity ‒ to be positive role models and mentors. Whether you're female or male, I believe that you need to convey warmth, or you will struggle as a leader. I also want to continue to give back to our communities as much as possible through Fox & Roach/Trident Charities, helping children and families in stressful life circumstances.

For the company, the goal is to continue to be the #1 broker in the market with a second-to-none brand and the most professional agents and employees.

What would be your advice to budding entrepreneurs who aspire to venture into the Real Estate sector?

Find a great company with which to affiliate! Also, real estate teams are a growing part of our industry. If you're new to the business, it may be a beneficial way to start. Whether you're an individual agent, a team leader, or a team member, our great company will provide you with support, the power of our brand, and the tools that you need to meet or exceed your goals.

Lorie Campbell-Farley

Serving above and beyond for buyers and sellers

- by making your favorite four-letter word SOLD

his story is about the process of successfully buying

Tand selling your home. It will help you understand why teaming with the right professionals gives you the best chance to buy your dream home or sell with confidence that your financial goals are met.

To assist people in finding their perfect home, Lorie Campbell-Farley puts her unique skills into play to align with her client's vision. As the REALTOR®/Real Estate Advisor for ViewPoint Realty Services, she extends the benefits of a leading Nova Scotia Real Estate Company to provide her clients with the results they should expect and deserve.

A Journey from Sales to Real Estate

Lorie Campbell-Farley was born and raised in Southern Ontario. She began her career as a supervisor for one of the top ladies' retail companies in Western Canada for 12 years. Later, she worked with senior management, sales, and marketing for ten years with a public company. She traveled to Nova Scotia in 2009, falling in love with the vast spaces, gorgeous vistas, country lifestyle, and wonderful

Incommunities.2010Lorie

began her career in real estate using the skills she acquired in her previous roles. She brought a fresh approach and new energy to the business . She utilizes her

®

Lorie Campbell-Farley | REALTOR/Real Estate Advisor | ViewPoint Realty Services

knowledge to provide her clients with an array of services offered by www.viewpoint.ca. Whether you are listing your home, buying a new home, need financing, or insurance, Lorie delivers.

Cherished Efforts

Lorie is an ambassador for the Valley and knows that those who get a chance to move and live here will enjoy the beautiful farms, oceanfront homes, horse farms, lakefront homes, and quaint towns. She proudly services the military community at 14 Wing Greenwood. She loves to educate all her clients on scenic hiking trails, apple orchards, vineyards, and the highest tides in the world exceeding 40 feet + along The Bay of Fundy.

Lorie has won numerous awards as an experienced advisor with 387 transactions valued at 72.5 million in sales up to December 2021. She represents clients from all walks of life at all price points. Her exceptional work ethic, vibrant personality, professionalism, and passion for real estate shines through from the moment you meet her, and her background in sales and marketing produces quick results. And she doesn’t just specialize in the residential segment. She is an expert in horse farms and has represented clients buying and selling wineries, churches, processing factories....and more.

Whatever It Takes

She handles every aspect of the process, personally, walking through respective properties, doing personal videos talking about the home and property, individual evaluations, and comparisons. Lorie asserts, "All documents are handled electronically, and mastery of cell phone, photography internet, and computer skills to speed the process. Today, electronic tools make it possible to buy a house without having ever visited the house, neighborhood, community or even province.”

Rather than relying on personal assistants, Lorie takes it upon herself to personally handle every detail of each client. This personal touch gives her clients the trust to manage such essential transactions remotely, accelerating her skills and equipment to make this new, faster-selling process work. She keeps a mobile office available around the clock and wishes to eliminate as much paper as possible, store and recover documents and transmit them quickly and efficiently. Speed is a critical element of a successful transaction.

The Repercussions of Unprecedented Times

Lorie expresses that since the beginning of the Pandemic, residents of Canada's largest urban centers have been showing more interest in the eastern coastal provinces, especially in Nova Scotia. By comparison, Annapolis Valley Nova Scotia is an excellent investment. It is all about location, location, location, and quality of life .

Crossroad of Life

Lorie and the brokerage team provide real estate, mortgage, and insurance services to home buyers and sellers throughout Nova Scotia . When you list your home with a ViewPoint agent, you get full service & maximum exposure! Its brokerage site has over 500,000 users; every property listed by a viewpoint agent will be highlighted with a unique marker on the map, which generates 5x more viewing than other active listings from other brokerages.

Strong Words Spoken

For Lorie Campbell-Farley, her mission at Viewpoint is simple: to help real estate buyers make smart well-informed purchases or for sellers listing their property to make sound decisions- all with the knowledge that they have the best representation in the business.

The Vast Offering

Lorie knows what the Annapolis Valley has to offer. The Bay of Fundy is known for the highest tides in the world, beautiful hiking trails, beaches, lakes, and breathtaking coastal views. The Annapolis Valley has long been a desirable destination for those looking to escape the hustle and bustle of other parts of Canada; by living here, one can experience a different view of life.

With varying job opportunities and a diverse range of prospering industries, the Annapolis Valley offers a unique spin on life, with agricultural land, dairy farms, horse farms, vineyards, forestry, lobster fishing, golfing, and more. The Annapolis Valley Nova Scotia housing market has become a hot spot to live, raise a family, retire and live that life you always wanted by having the quality of life you deserve.