Wearelivinginaneraofinnovationwheretechnologyiscreatingseveralopportunitiesto
disrupttheestablishedsystem.Theevolvingdisruptivecompaniesaredelivering tremendousaccelerationtoassociatedbusinesseswiththehelpoftechnology.Withthe confluenceofmanyinnovativeanddisruptivetechnologies,organizationsarebringingabouta tsunamiofachangeintovariousindustryverticals.Theyarecreatinganeweconomicshiftby transformingeconomicstructures,statusquosofthebusinessworld,consumerbehavior,and employment.
Disruptionisaphenomenonthatisaddingenormousvalueinshapingtheworldofthenext generation.Bypracticingmeaningfuldisruption,businessesaresettingbenchmarkswithinthecurrent environmentandbreakingthenewgrounds.Theyaresteppingbackandrecreatingthevaluetostay aheadofthedisruptioncurve.
Throughdisruptivetechnologies,businessesareunfoldingthedevelopingenvironmentofthefourth industrialrevolution.Thepaceatwhichorganizationsareevolving,thenexteraoftechnological miracles/marvelsisn’ttoofar.Thenewbusinessesaresteppingintherespectivemarketsegments withanintentionofcreatingdisruptionandarethrivinginavibrantandinnovativestartup ecosystem.
Inordertoemphasizetheinnovativeanddisruptivetrendsofglobaltechnology,Insights Successhascuratedalistof“TheNextGenerationTechDisruptors”,whicharetakingaleap tocreatethenextgenerationbusinessmodels.
OurcoverstoryfeaturesParacosmaInc.,aVirtualRealitycompanyfocusedoncontent creation,technologyinnovation,systemsintegration.Itcreatesitsowncontentinthegaming, entertainment,tourism,enterpriseandeducation/trainingspaces.Italsohasproprietary technologyforproducing,viewing,managinganddistributing360-degreephotoandvideo content.
Further,thiseditionalsoincludescompaniessuchasAutomatedInsightsInc.,whichenhances businessintelligencedashboardsandinternalperformancereportstotargetedcontentonan unprecedentedscale;DigiPlex,whichdesigns,buildsandoperatessustainabledatacentersin theNordicregion;PrivacyCheq,whoseinnovationspowerthenewwaveofprivacy transparencybydramaticallyerasingthetechnicalburdenofuserinteractioncompliance, deliveringusersanoptimaluserprivacymanagementexperience,building“digitaltrust”;Vivial Inc.,agroundbreakingmarketingtechnologycompanythatoffersafullrangeofcustomer engagementtoolstohelpbusinessesenhancethewaytheyconnectwithcustomers;andZOME EnergyNetworksInc.,theworld’sfirstDERMSplatformimplementingblockchain technology.
Also,featuringascompanyofthemonthisComplianceQuestInc.,ahighlyflexible100% cloudbasedEQMSbuiltusingtheSalesforceplatform.Thecompanysignificantlyimprovesan organization'sculture,collaboration,competency,efficiency,performanceandinnovation throughthedigitaltransformationofqualityandcompliancedeliveredviathemoderncloud. Also,makesuretoscrollthroughthearticleswrittenbyoureditorialteamandCXOstandpoints ofsomeoftheleadingindustryexpertstohaveabrieftasteofthesector
Let’s start reading!
Hitesh Dhamani
Working with enterprise companies, one quickly discovers the many areas in which their processes and procedures can literally be augmented with AR technology.
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Ken Ehrhart
Founder & CEO Paracosma Inc.
There’snodenyingthat
technologyhasevolvedwith hugeadvancementsandis continuingtodothesame.Simulating visionwithavirtualexperiencehas nowbecomepossibleduetothe evolvingconceptsofAugmentedand VirtualRealities(AR/VR).Through theserealities,businessesare simplifyingtheprocessesofvarious industriesandtakingthemtoanew level.In2016,88%ofcompanieswere usingorplannedtouseAR/VR.But, 63%ofthemdidnothavein-house resourcestodevelopAR/VRprojects and55%ofthemplannedtooutsource AR/VRdevelopment.Withamission ofmakingbetterrealities,anAR/VR basedcompany,ParacosmaInc. steppedintothemarkettoprovide outsourcedsolutions,skills,andits ownin-houseproductstobothsmall andlargecustomers.
The future of AR/VR is virtually limitless because the opportunities within these virtual worlds are as broad as the opportunities within the real world.
‘‘ ‘‘
HeadquarteredinCalifornia, ParacosmaIncisaDelaware Corporationwithitsadditionalsales andtechnologyofficeinTokyoandits primaryresearchanddevelopment centerinKathmandu,Nepal.Its servicesincludecontentcreation, applicationdevelopment,andproject implementationacrossthebroadrange ofAR&VRplatforms.Additionally, thecompanycreatesitsowncontentin thegaming,entertainment,tourism, enterpriseandeducation/training spaces.Italsohasproprietary technologyforproducing,viewing, managinganddistributing360-degree photoandvideocontent.
Comprehensive
Paracosmahasabroadrangeof offeringsacrossARandVR.Ithas developedanenterpriseARplatform thatisbeingusedformachine maintenanceandtrainingforlarge globalmanufacturingandfood processingcompaniesalongwith productassemblyandquality assuranceforaleadingelectronics capitalequipmentmanufacturer.The companyhasworkedonARto demonstrateadvancedfeaturesandinhomeviewingofproductsforan internationaldurablegoods manufacturer.Italsoproducesvideo holograms,3Dobjects,characters, animationsandAReffects,forvarious clientsincludingaleadinghomegoods retailer,aconsumerfacingAR application,andanational telecommunicationscompany.
Paracosmahasdevelopeditsown open-endedsandboxVRgame,called UnnamedVR,launchingforChristmas 2018.Thesettingisalargehousein whichallobjectsareinteractiveand eachroomoffersopportunitiesfor explorationandplayingmini-games. Theseincludeanadventureroomwith trampolines,ziplines,climbingwalls; shootinggalleries;graffitispray paintingroom;andmanymore.Each oftheseinteractionsalsocanserveas
thebasisforenterprisetrainingand simulationscenarios.
ParacosmahascreatedVRdemosofa smartcitycommandcenter.The companyprovidesphotogrammetry reconstructionsofmajorsettingssuch asthePashupatinathTemplein Kathmandu.Ithasalsodevelopeda VRcopresenceapplicationthatallows multi-userremotecollaborationin sharedenvironmentsforenterprise customers.Apartfromthese,italso offersafullrangeof360-degreephoto andvideoservicesincludingitsown in-houseproduction,filmingandpostproductionservices,andwhite-label onlineandapp-baseddistribution platformfor360photosandvideos.
Theingeniousmindbehindthe inceptionofParacosmaisitsFounder andCEO,KenEhrhart.Hehasbeen intechnologyresearchfor22years,a partnerinVentureCapitalfor18years andhasfocusedoninternational marketexpansionforover8years. Thus,hebringsawealthofexperience ingrowingearlystagecompaniesona globalbasis.Paracosmahasbeenbuilt fromthestartasaninternational companyservingthetwolargest enterprisemarketsintheworld,theUS andJapan.Withthestrongbeliefinthe inevitableubiquityofARandVR accessiblevirtuallyfreethrough smartphones,butunderstandingthe difficultyoftimingbreakthrough marketexpansion,theFounder’sgoal hasbeentobuildacompanywitha long-termhorizonandbroadanddeep technicalcapability,sothatitwouldbe positionedforongoingsuccessasthe marketsmatured.
AccordingtoParacosma,theARand VRsectorsareprovingtobe remarkableforavastarrayofstartup companies.But,duetohighcapital requirementsoftraditionaltechnology centerssuchasSiliconValleyandSan
Francisco,mostAR/VRstartupsfocus onaverynarrowsegmentofthe industryandhavejustasmallnumber ofengineerssupportingthatsegment. Duetoitslow-cost,high-quality offshoredevelopmentteam,Paracosma hasbeenbuildingalargerteam focusedacrossmoresegments.Thus,it canofferclientsafullrangeofservices thatwouldnottypicallybeavailable fromasingleserviceprovider.The companyisaone-stop-shopping platformforAR/VRservicesat industryleadingpricing.
TheAR/VRsectorsareevolvingvery rapidlywithnewplatformsand innovationscomingveryfast.This makesitchallengingforsmallin-house teamstokeepupwiththe advancements.Witharapidly expandingteam,Paracosmacanfocus onallmajorARandVRplatforms insteadoffocusingonjustoneortwo. Italsohasthepotentialtoestablish newR&Dinmultiplepromisingareas. Withlow-costs,thisbreadthoffocus enablesittoworkwithclientswho havevisionsforwhatthetechnology willenableinthefutureandtobuilda long-termpartnershipthattakes advantageofnewcapabilitiesasthey evolve.Manycompetitorsareforcedto takeanarrower,short-termviewand misstheopportunitytogrowin partnershipwiththeirclientsas technologycatchesuptotheirvisions. Currently,AR/VRareterriblyhardto develop,todistributeandtoaccess. Paracosmaisfocusedonthefuturein whichthosebarriersbegintofadeand isseekingthesolutionstosimplify AR/VR.
Ithasbeenfascinatingtowatchthe earlyevolutionoftheAR/VR marketplace.AccordingtoParacosma, acoupleofyearsago,mostcompanies realizedthattheyshouldcareabout AR/VR.But,theyhadlittleconception ofwhatthetechnologycouldactually doandhowdifficultandexpensiveit
couldbetoimplementtheirvision. Fromthoseearlydaysofgeneric inquiries,clientshavematuredtoa muchclearerunderstandingofthe technologyandthetechnologyitselfis evolvingveryquicklytocatchupto someofthoseearlyvisions.Providing alow-costpartnershipforexploring ARandVRhasenabledclientsto easilytestthetechnologyand experimentandexplorethepotential fortheirbusinesses.Researchhas shownthatoncecompaniesbegin tryingAR/VR,allofthemintendto continueinvestinginthetechnologies, whilethosethathavenottrieditarefar moreskeptical.Paracosmaprovidesan affordableaccesspointtorealizethat value.
ConsideringthefutureofAR/VR, Paracosmabelievesthatitisvirtually
limitless.But,theopportunitieswithin thesevirtualworldsareasbroadasthe opportunitieswithintherealworldand thatmakesitverydifficulttoknowthe future.Theaspectsofconsumers’and businessclients’experiencesthatwill beenhancedandaugmentedbythe additionofvirtualelementsandthe onesthatremainareal-worldfocus, aredifficulttopre-judge.So,AR/VR companieswithanarrowfocusmay finditdifficulttocreateandmaintaina criticalmassofbusiness.Afewwill guessrightandsucceedandmanywill guesswrong,eitherthesegmentorthe timing,andfail.But,companieswitha broadrangeofskillsthatremain sustainableduetolowcostswillhave theabilitytoservicethemarket segmentsthatevolveandthrive, withoutworryingaboutbettingonthe wronghorse.
Paracosmaisfocusedonitscontinued sustainablegrowth.Inadditiontoits directclientbase,thecompanyis increasinglybecomingalow-cost serviceproviderforotherAR/VR companies.Itisexpandingongoing supplierrelationshipswithitsclients. Oneupcomingmilestonewillbethe launchofitsconsumerVRgame, UnnamedVR.Successfortheproduct, willallowanexpansionof Paracosma’sdirecttoend-userproduct offerings.Paracosmahasalso increaseditsfootprintinTokyoand anticipatesgrowingrevenuesfrom Japan.Athirdfocuswillbethelaunch ofVRcopresencecollaborationfor enterpriseclients,whilefocusingon thecontinuedexpansionofits enterpriseARplatform.
AR and VR adoption are inevitable. Whether their ubiquity comes in the long-term or shortterm will depend on how quickly we make what is now difficult technology into something that is easy, affordable and accessible.
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AutomatedInsights,Inc. automatedinsights.com
AylaNetworks aylanetworks.com
ComplianceQuestInc. compliancequest.com
MarcZionts
CEO JonathanCobb CEO
AutomatedInsightsInc.,enhancesbusinessintelligence dashboardsandinternalperformancereportstotargetedcontent onanunprecedentedscale.
AylaNetworksistheworld’sleadingplatformfor productmanufacturers,serviceproviders,andenterprise companiestoconnectanydevicetoanyapplicationand achievedigitaltransformation.
ComplianceQuestInc.,ahighlyflexible100%cloudbasedEQMSbuilt usingtheSalesforceplatform.Thecompanysignificantlyimprovesan organization’sculture,collaboration,competency,efficiency, performanceandinnovationthroughthedigitaltransformationofquality andcompliancedeliveredviathemoderncloud.
CypressSemiconductor Corporation cypress.com HassaneEl-Khoury CEO
GisleM.Eckhoff CEO
PrashanthRajendran CEO Digiplex digiplex.com Panasas panasas.com
ParacosmaInc paracosma.com
PrivacyCheq privacycheq.com
FayePairman CEO KenEhrhart CEO
Cypressistheglobalsupplierofchoiceforinnovativecompanies inhigh-growthmarkets.
DigiPlex,designs,buildsandoperatessustainabledatacenters intheNordicregion.
®
® Panasas ActiveStor Solutionssupportindustryandresearch innovationaroundtheworld,withthefastestplug-and-playparallel datastoragesystem,optimizedtoaccelerateworkflows,simplifydata management,anddeployeasilyasanappliance.
ParacosmaInc.,aVirtualRealitycompanyfocusedoncontent creation,technologyinnovation,systemsintegration.Itcreates itsowncontentinthegaming,entertainment,tourism, enterpriseandeducation/trainingspaces.Italsohasproprietary technologyforproducing,viewing,managinganddistributing 360-degreephotoandvideocontent.
RoySmith CEOVivialInc vivial.net
JimContinenza Chairman&CEO
ZOMEEnergy Networks,Inc zomepower.com Dr.AlexPapalexopoulos CEO
PrivacyCheq'sinnovationspowerthenewwaveofprivacy transparencybydramaticallyerasingthetechnicalburdenof userinteractioncompliance,deliveringusersanoptimaluser privacymanagementexperience,building“digitaltrust”
VivialInc.,agroundbreakingmarketingtechnology companythatoffersafullrangeofcustomer engagementtoolstohelpbusinessesenhancetheway theyconnectwithcustomers
ZOMEEnergyNetworksInc.,theworld’sfirstDERMS platformimplementingblockchaintechnology.
InaninterviewwithInsights Success,PrashanthRajendran, theCEOofComplianceQuest Inc.unveilshisinsightsonbuildinga highlyscalableplatformthat exemplifiestheorganization’smottoof quality,compliance,collaboration,and communication,whilecreatingan environmentoftrust.
Belowarethehighlightsofthe interview:
Whatarethecutting-edge products/solutionsofferedby ComplianceQuest? ComplianceQuestprovidesaunified suiteofapplicationsinasingle platformaddressingquality management,manufacturingquality, suppliermanagement,customer/field servicequalityandhealth&safety.
Deliveringbest-in-classout-of-the-box solutions,wefast-trackourefficiency, safetyandoverallperformanceby combiningenterprisequalityand compliancewithmoderncollaboration, communicationandsocialmedia acrosstheproductvaluechain. Suitableforemerginggrowth companiesandscalableandflexibleto meettheneedsofmediumandglobal enterprises,ComplianceQuestiseasy toimplement,validateanduse.
Wesupport12corebestpractices drivensolutions/processesout-of-thebox,integratedandreadytogo.Unlike recentlyintroducedcloudsolutions, ComplianceQuest,notonlyhasa comprehensivebreadthanddepthof integratedsolutionstodaybutweare alsodesignedtoscaletosupportthe needsofsmalltoglobalenterprises
alikebyredefiningwhatanext generateEQMSplatformandsolution shouldbe.Becausewearenatively builtonSalesforce,itleveragesthe entire100%moderncloud infrastructureandalltheplatform benefitsincludingsecurity,availability, reliability,andperformanceatscale. Salesforcefocusingonthebusiness applicationsplatformallowsusto drivemoreINNOVATIONintoour solutions.
Withthisuniqueapproach,companies canadoptourhighlyscalableplatform toaccommodatetheirimmediateneeds andastherequirementsgrow,provide companiestheabilitytogrowwiththe applicationsuiteandtheplatform.We canintegrateoursolutionsuitewith traditionalenterprisesoftware solutionsincludingERP,MES,CRM andHRsystemsexpandingits performancestrengthofqualityand complianceaspectsacrosstheentire supplychain.Inaddition,wehave abilitiesthroughSalesforcefor communicationandcollaboration throughChatter,socialmedialikeand follow,CommunityCloudtoinclude exchangeofdata/documentsfroma company’sexternalpartners,support formobility,ArtificialIntelligence throughEinsteinAnalytics,andalready comewithpre-validatedsolutionsfor LifeSciencescustomers.
Withtheescalatingnumberof technologybasedsolutionproviders,
howisComplianceQuestdriving itselftocreateanimpactonits customers?
Theindustryischanging-Toprovide superiorproductsandcustomer service,businessesaretransforming thewaytheylookatallqualityand compliancefacetsofanoperation. Manufacturingprocessesandsupply chainmanagementthatwereonceeasy tohandlearenowmuchmore complex.Whatusedtobecontrolled andcontainedwithinthe manufacturingplantisnowmonitored, runandmaintainedglobally.In responsetospecificchallenges includingtheinefficiencyofnonharmonized,oftenpaperbased processes,disparaterepositoriesand tools,vastamountsofdata,uncertainty inthatdataquality,unreliablematerial qualityanddelayeddetectionofissues andprocessbottlenecks,more companiesarelookingtoconsistently coverallstagesinproduct’squality journey.Giventhissituation,building aneffectivequalityandcompliance systemthatconformstomanagement standardslikeISO9001:2015among others,isimperativeformanufacturers fromallindustriesthatwanttowork efficientlyandwinovercustomers. Thisfundamentalbusinessneedis compoundedbytheemergenceof digitizationacrossindustrialsegments. Digitizationwillclearlydisrupt, collapse,andtransformprocesses, procedures,andactions.
Whatarethechallengesfacedwhile providingtheuniquetechpowered solutionandhowis ComplianceQuestservingtotackle them?
Wehitthegroundrunningaswebegan marketingandsellingoursolutioninto themanufacturingandlifesciences industry.Theinitialchallengefaced wastheadoptionofModernCloud technologyespeciallythosebuiltona cloudbusinessplatformlike
ComplianceQuest provides a unified suite of applications in a single platform addressing quality management, manufacturing quality, supplier management, customer/field service quality and health & safety.Prashanth
Rajendran CEO
ComplianceQuest Inc.
Salesforce. However,theSalesforce approachfora100%moderncloud infrastructureandallitsbusiness platformbenefits(trustedsecurity, reliability,scalability,integrationease toothernativelybuiltSalesforce applications)madeiteasyforusto focussolelyonourownsolution innovationtocreateaplatformwiththe breadthanddepthoffunctionality manufacturingcompaniesneedtoday.
Inaddition,recentyearshaveseen rapidadvancementinconnectivity, mobility,analytics,scalabilityandbig data–whatwecallthefourth IndustrialrevolutionorIndustry4.0. Thisdigitaltransformationin manufacturinghasputanincreased focusformanufacturingandquality leadersonsolutionslikequality managementatanenterprise-levelto improvebothrevenueandbottomline efficiency.Forcompanieslikeoursthat madetheinitialdecisiontoadopt moderncloudarchitectureplatform suchasSalesforceallowsustotake
advantageofthelatestandfuture technologyadvancementsuchas MachineLearning,Artificial Intelligence,SmartConnectivityand Collaborationthroughouttheentire productvaluechain.
Lastlyasagrowingcompanyina moderncloudworld,gainingvisibility andcreatingcustomervalueis necessarytoaidinthecompany growth.ByleveragingtheSalesforce ecosystem,wehavebuiltrelationships withothercriticalapplicationvendors, suchasERP,andchannelpartnersto createaglobalnetworkdelivering comprehensivecapabilitiesanda differentiatedvalueinthemarket.
WheredoesComplianceQuestsee itselfinthelongrunandwhatareits futuregoals?
ComplianceQuest’sjourneyissteadfast initsbeliefofSalesforceplatformand ecosystemasastrongfoundationfor continuingtodevelopanddeliver futureinnovativesolutionsandseeing
rapidgrowthglobally.Salesforceitself isalsobecomingamorestandard platformwithinmanycompaniesand henceITislookingatotherSalesforce appsavailabletoextendthevalueof theirinvestmentandreduceoverallIT footprint. Thismoderncloud experiencemeansareductionin managementofmodularlicensesand versionsandsimplifiesITissues surroundingsoftwaremanagement. Usingthecloud,customerswillalways havethemostupdatedversionofthe softwareplatform.Inaddition,since thebusinessapplicationplatformis continuouslyinnovatedandmanaged bySalesforce,itallowsustodrive moreinnovationintoourown solutions.Becauseoftheeaseof development,wecanquicklycreate fullyworkingprototypes,newfeatures orcustomerspecificcapabilitiesto addressnewmarketorcustomer requirementsandturnthemintofinal productionsolutions.
Withcontinuedpassionanddedication onthisjourney,wearewellonourway
tobecomeamarketandcompetitive disruption.
Testimonialsfrom ComplianceQuest’sClienteles:
“Ourexperiencewithimplementing ComplianceQuest@Flipkarthasbeen nothingshortofawonder.
Asthecompanyprojectlead,Ihave hadtheprivilegeandhandson experienceinDesigningtheSystem Architecture,ConfigureandDeployit acrosstheorganizationandtheentire experiencehasbeennothingshortof GREAT…
WhilewearingthehatofSystem Admin,themostsignificantfeature thatIhaveexperiencedisthe platform’scapabilitytodesign, configure/customizeanddeployany workflow/modulefromthefrontend itselfi.e.NOCODINGREQUIREDat all.
Thetoolissosimpletousethatwe hardlyreachedouttoCQSupportfor anysubsequentcustomizationsandall Enhancements/Add-On’swere implementedIn-Houseandenabledus tode-skilltheSystemAdminroleand assignittopeoplewithgoodcommand onspreadsheetapplicationslikeMS Excel.
Atrueassetfortheorganization!3 CheersforteamComplianceQuest.”SatishVenkataraman,Manager Quality,Flipkart
ComplianceQuest is a highly flexible 100% cloud based EQMS built using the Salesforce platform. It streamlines quality, compliance, content and collaboration management workflows across its customers' company and globally-based supply chain networks, using the world's most proven enterprise cloud platform from Salesforce.
About the Leader:
Prashanth Rajendran is the CEO of ComplianceQuest. Clients appreciate his flair for knowing and understanding customers' pain, his knack to communicate a solution, and the depth of his “real world” executive and industry experience. As CEO, Prashanth directly oversees ComplianceQuest's sales, marketing, partnerships, finance, IT, legal and overall company strategy and direction. He comes to the company with more than twenty-five years' experience in manufacturing, engineering and quality. Prashanth has repeatedly produced sustained revenue and EBITDA growth in dynamic and changing markets. He has extensive experience with process automation, which requires a deep understanding of critical business drivers in multiple industries.
Today,technological innovationisatthecoreof allkindsofbusinesses aroundtheworldandimpactsour societygreatly.Wearecurrentlyin oneofthemostpositivelydisruptive periodsoftechevolution.Amajor shiftinbusinessthinkinghasplaced artificialintelligenceattheveryheart ofbusinessstrategies.Automated Insightsisanaturallanguage generation(NLG)company,asubset ofartificialintelligence,which providesareal-timeautomated writtenanalyticssolution.
HeadquarteredinDurham,N.C., AutomatedInsightsisthecreatorof theworld’sfirstself-servicenatural languagegenerationplatform, Wordsmith.In2015,thecompany wasacquiredbyVistaEquity Partners,a$30B+privateequity firm,makingitthefirstNLG companyacquiredwithinthe industry.
Consideringtheescalatingnumberof technology-basedsolutionproviders, AutomatedInsightsiscreatingmore ofanimpactonitscustomersby goingbeyondthemarketstandardof describingdata,andtakingitastep furtherbydrivingbetterdata understandingandactionaround analyticinsights.
Withthemissiontomake theworld’sdata understandable, AutomatedInsightsis empoweringorganizations acrossover50industries totransformtheirdatainto clear,human-sounding narrativesusingtheir powerfulNLGplatform, Wordsmith.
Naturallanguagegenerationisan emergingfieldofartificial intelligencefocusedontakingdata, derivingwhat’simportant,and communicatingthoseinsightsusing naturallanguage.Wordsmithturns structureddataintowrittenanalytics todrivefasterandbetterdecisionmaking.Itaddsacontextuallayerfor everyviewerofadashboardby providingdescriptive,diagnostic,and tailoredprescriptiveanalyticsbased onwhothevieweris,theirlevelof dataexpertise,andwhattheyneedto know.
Wordsmithclearlydescribeskeydata pointsandtellsapowerfulstory acrossalldatavisualizationsand dashboards.Itrevealsunderlying trendsanddescribeswhythey’re happening,teachesusersabouthow tounderstanddataontheirown,and deliversadviceonwhatthedata meanswithspecificactionstotake.
Wordsmithsolvesdataliteracyissues byauthoringpersonalized, prescriptivewrittenanalysisthatis indistinguishablefromreports writtenbyahumananalystwithdeep understandingofthesubject.
Themostessentialfactorbehind AutomatedInsights’comprehensive excellenceisitsabilityto automaticallycommunicate actionabledatainsightsclearlyand empoweranentireorganizationto makeactionable,data-driven decisionsinstantly.
AstheCEOoftheleadingNLG company,MarcZionts,is responsibleforthestrategicdirection andexecutionofthecompanyto accomplishshort-termgoalswhile constantlyworkingtowardslongtermobjectivesnecessaryfordriving theteamtonewheights.
Ziontsisatechnologyexecutiveand entrepreneurwhosepassionis workingwithemergingtechnology, introducingittothemarket,and maximizingbusinessescommercially todrivevalueandencourage innovation.Withthefundamental goaltoupliftAutomatedInsightsand helpteammembersthriveintheir roles,hisleadershipisanessential componenttounlockexponential growthanddeeperinnovationforthe company.
AutomatedInsightsisaleaderatthe forefrontofNLGtechnology,and seeingasit’sanewindustry,there’s littlehistoricalmarketinsighttouse asafoundationforresearchand development.Oneofthebiggest challengesoftheindustryisfacingis
alackofknowledgearound NLGduetothefactthat NLGisanemergingfield ofartificialintelligence.A majorpartofAutomated Insights’jobistoeducate themarketonwhatNLGis andwhyitisessentialin theirbusinessintelligence strategy,inadditionto tacklingcommon misconceptions.
Asacompany,itisconstantly evolving,progressing,andlearning tofindanswerstothedriving questionsofwho,what,why,and how.AutomatedInsightsisalways discoveringnewinformationon whereitfitsbestintothemarketand howitcanimproveitsservices.
AutomatedInsightsseesitselfasan enduringleadproviderofNLG whosegoalistomakeNLGessential inbusinessintelligenceandanalytics throughgrowingproduct development,fosteringexisting partnerships,andestablishingnew andenduringpartnerships.Whether generatingconcisesummariesof internalandoperationalbusiness data,personalizingandpublishing contentatscaleorthecompany’skey insightsaroundcompetitivesales analysis,therearecountless opportunitiesinwhichwritten analysisaidsinunderstandingand decision-makingacrossanenterprise thatAutomatedInsightsistapping into.
“Whenwelookattheanalytics,we seeahugespikeinengagementafter werunthe[Wordsmith]narratives. Wecansaywithconfidencethat narrativesareveryvaluabletoour endusersandthattheyreally appreciatetheinformation.The numbersdon’tlie.”-ChrisGutierrez, DirectorofProductInnovation, GreatCall
“Wordsmithisshiftingbehaviorsand conversationsfrom‘Ithink’to‘I know.’Insteadofasking’Whatis happening,’we’veevolvedto“What arewegoingtodoaboutit?The speedofWordsmithisphenomenal, andtheinformationisalwaysright.” –SashaTeska,BusinessIntelligence Manager,ArterraWinesCanada
SaaSor‘SoftwareasaService’isbeingusedrigorouslyincurrentbusinessventuresasitprovides moreaccuracyandvisiontoanybusinessproject.Interestingly,withthissolution,theimportance ofinstallingthehardwaredevicestorunthedataanddifferentapplicationshaslostits importance.Itisaveryselectivesectionofcloudcomputing,throughwhichthefuturebusinessdata collectionprocesscanbesimplerthanever.SaaSisaveryprofitablegenreinthefieldoffuturistic businessventures,andthusaquestionmayariseabouttheSaaSbusiness,andthatiswhatcouldbethe revenuestreamforsuchbusinessenterprise,oringeneralwords,theearningprocessfortheSaaS business!
UnfortunatelysomepeoplebelievethattherearenosuchgoodwaysofearningrevenueforSaas businessandiftherearesomesources,thoseareveryminorintheirconducts.Interestingly,thereality andthecurrentsituationareotherwise,andthereareanumberofwaysinwhichtheSaaSbusinesscan earnitsrevenue.‘Payment’togetthesoftwareisnottheonlymodeofearning,andtheenterpriserof thisbusinesscanearngreatrevenuewithmultipleoptions,withoutstressingoutonparticularsectionof thebusinessventure.Herearesomeofthesolutions:
ASet-upcostisoneofthecommonwaystoearntherevenueanditgivesclaritytotheprovidersabout theauthenticityoftheusersanddeterminesthecommitmenttoo,thusitisagreatwaytoexplorethe mindsofthecustomersandthepossiblefuturerelationshipwiththeusers.Ontheotherhandthesetup earningcanactuallyleadtotheupsellmarketfortheSaaSproviders.Itisoneoftheeasiestwaysto enhancetherevenuethroughtheexistingcustomers,anditisagreatbusinessopportunity,asthisway ofearninglessensthedependencyofthebrandonthepressureofaddingupnewcustomers.To maintainthecontinuitywiththeexistingcustomerscertainfacilitieslikeofferingadditionalstorage, speed,data,bandwidthorthefrequencyareenlistedas'services'.Though,thisprocessofearningis largelydependentonthebenefitoftheproductortheservice,alongwiththeneedorrequirementofthe client.
ItisanothergreatwaytoboosttheearningfortheSaaSbusinessas,throughthisprocess,itbecomesa two-waysystemtogetbusiness,wheretheusersadvertiseorselltheproduct.Astheprocessis
dependentontheusers,itisnotdependentonany otherexternalwayfromthebusinessproviders' side.TheSaaSprovidersareonlyresponsibleto paythecommissionaftergettingtherevenue.So itisdefinitelyawin-winsituationfortheSaaS providers.
Saasprovidersareonthevergeofaddinganew structureforgreatrevenue,whicharecustomer serviceandinformationcharges.Aswiththis system,thebusinessprovidersoffertosalesome oftheresearchedinformationtotheclients.Itis notverydifficultfortheclientstovaluethemby payingthemoneyastheyaregettingagreathelp, andinterestinglyitcanworkfortheclientsto clingtotheserviceswhichcancreatethepathfor morebusiness.Basically,agreatcustomerservice isthekeytoearngoodmoneyandwiththe satisfactionofthecustomers;theprocesscanbe ontheloopforagreatrevenuesystem.
Advertisementsarethemostcommonsectorof
earningmoney,anditisthebestwayofearningthrough thefreeversionusers,butnotveryaptforthepaid customers.Asthepaidcustomersalreadypayacertain amount,addingadvertisementscancreateanegative impactonthem.Soeveniftheadsarethere,theymust beinawaythatlookslessannoyingfortheusers.
Thisisratheracomplicatedbuteffectivemethodof earninglucrativerevenue.IftheSaaScancoordinateor workwithothersoftwareapplications,theimportance ofitcanrisetoawholenewlevel.Thisworkmodelcan domagicforsomeoftheusersanditcanhaveagreat valueorearninginthefuture.Butthisgreatsystem comeswithcertainrisks,andthereasonis,theamount ofmoneyinvestedtocreateandrunit.Butifthe developerscanbeassuredofitsserviceandthedemand ofthecustomers,itcanturnouttobeagreatmoneymakingoption.
WhensomeoftheSaaSissoaptthatthepotential customerswanttoavailitfortheirbusinesspurpose, thetie-upwiththeprovidersortheresellingofthe productcanbebeneficialformthepointofviewofthe revenue.ThisprocessisknownastheWhiteLabel Licensing.
Attheendofthisdiscussion,theconclusionis,abetter servicecanopenupnewtrailsforRevenueStreamsfor SaaSBusiness.SaaSisnotanewconcept,butthevast implicationisdefinitelynew.Sothereareanumberof scopesyettobeexploredbythedevelopersofthisnew business.Thus,thefutureandthesuccessofSaaS businessisdependentonexploringvariouswaysfor SaaSrevenue,andwithmoreinnovativeideasforthe revenue,themarketofSaaSbusinesswillbemore strengthenedtotouchthezenith.
Foundedin2001, DigiPlexisthe Nordicleaderforinnovative, secureandsustainabledata centers.Thecompanyhasworked tirelesslytodevelopitsreputationas world’smostinnovativeandstrategic datacentreprovider,aswellasthe mostattractiveproviderinthewholeof theNordicregion.Todayitistheonly pan-Nordicproviderofferingboth hyperscale,wholesaleandretail colocationatstate-of-the-artfacilities inOslo,Norway;acampusfacilityin Stockholm,Swedenandanin-town centreinCopenhagen,Denmark.
DigiPlexdatacentreshavebeen uniquelydesignedtopassonthe
maximumbenefitfromlowregional temperatures,usingadvancedand inventivecoolingtechniquesto compoundefficiency.DigiPlexisa rarityintheglobaldatacentremarket, asthedominantNordiclarge-scale operatorthatrunson100%renewable energy,allofwhichisfullycompliant withtheInternationalOrganisationfor Standardisation(ISO)recognised standardsforquality,security,safety andenvironmentalmanagement.
Asbusinesses,governmentsand individualsaroundtheworldare becomingmoreawareofthemajor loomingenvironmentalthreats presentedbyexpandingdataneeds, DigiPlexhasalreadyestablisheditself withasolidteamofindustryexperts, deepmarketknowledge,andan advancedpropositionthatenables environmentallyresponsible,andcosteffectivegrowth.
DigiPlexhelpscustomers buildadatacentresolution thatevolveswiththeir needs,whilereducingtheir carbonfootprintand environmentalimpact. Continualinvestmentin R&Dhasensureditsnew datacentresareamongthe mostefficientand environmentallyresponsible intheworld,withpowerusage-effectiveness(PUE)
levelsaslowas1.1-1.2,farbelow globalaverageof1.7-1.8.
DigiPlexhaswonnumerousawardsfor itscreativityandengineering excellenceinseekingmaximum efficiency,forexamplethroughitsAirto-Aircoolingsystem,designed perfectlyforthecool,moist atmosphericconditionsoftheNordics, TM ortheConcertControl algorithm developedtooptimisetheperformance ofcoolingagainstthepowerdrawnby servers.
GisleM.EckhoffistheCEOof DigiPlex.Hehasthirtyyearsof experienceintheITindustry(bothin theNordicsandtheUS).Gislehas providedarenewedstrategicedgeas thebusinessexpandedtointernational customers.Sincehisappointment, DigiPlexhasgrownitscustomerbase substantially,winningmultiple industryawards,enteringnewmarkets, andpositioningitselfforfurther growthwithinthehyperscale, wholesaleandretailclientsector.
DigiPlexisconstantlydevelopingand expandingitspropositiontobetter meettheneedsofitscustomers.Its Ulvendatacentreishosttothefirst NorwegiandeploymentofAmazon WebServices(AWS)DirectConnect, anofferingthatallowedthecompany
toprovidetheircustomersandtheir customers’customerswitheasy,direct accesstothecloudthroughAWS DirectConnect.Thispresenteda significantupgradetotheservice availabletousersinNorway,and bolsteredDigiPlex’spositionasthe region’smostconnecteddatacentre operator.
DigiPlexwasfoundedwiththefirm beliefthattheNordicsistheultimate datacentredestinationforcompanies andorganisationswhichrecognize sustainabilityandenergyefficiency,as business-criticalissues.
Havingbecomethebestknowndata centrebrandinbothSwedenandthe Nordics,thecompanywillcontinueto expanditspropositiontonewmarkets, partneringwithclientsrangingfrom localandnationalbusinesses,to governmentsandtheworld’slargest andmosttechnicallydemanding hyperscalebrands–allofwhomare poisedtoreapmajorrewardsfrom DigiPlex’sbest-in-class,energy efficientandgreendatacentre solutions.
Earlierthisyear,DigiPlexannounced severalambitiousandpioneeringheat reuseagreementsinbothSwedenand Norwayallowingforrecoveryof excessheatfromitsdatacentresto warmneighbouringhomes.
Theseeffortswillpresentaglobalfirst wheretheoperationalStockholmdata centrewithanindirectevaporativeairto-aircoolingsolutionwillbe retrofittedtorecoverexcessheatfor thelocaldistrictheatingsystem StockholmExergi,heatingup10,000 homes.InAugust,thecompany extendedthiswithanewinitiativein
Oslo,whereexcessheatfrom OslodatacentreUlvenwill beusedtowarm5,000 homesthoughthelocal FortumOsloVarmedistrict heatingsystem.
“As a fast-growing, cloudbased IT platform service provider, it is essential for us to have the right data centre partner. Our partnership with DigiPlex ensures that we deliver a green, ISO certified and energy efficient cloud solution to our customers.”–AndreasHisdal,CEOof Intility
“DigiPlex and IT-Total fit together like two pieces of a puzzle. DigiPlex is enabling us to continue rapid growth, amplifying our offer through a secure, green and tailored service.”-Fredrik Franzén,GlobalBusiness DevelopmentManager,IT-Total.
“As we developed our compliant clouds, in which companies in the financial sector have been very interested, we needed a data center provider that could meet the high standards of accessibility, security and regulatory compliance demanded by our business and customers. This was in addition to increasing requests from customers for sustainable IT services. With its clear focus on providing climate friendly and energy efficient data center services combined with their high security and regulatory compliance, DigiPlex was chosen to be an important partner for our continued expansion,” – JohanChristenson,CEO andfounder,CityNetwork.
“DigiPlex has been able to give its customers the best of both worlds: high speed connectivity giving a great
M. Eckhoff CEOexperience for end users across the globe, whilst using data centres that are in the best locations for delivering greener facilities. The topology, speed and bandwidth of the Telia Carrier IP Backbone means that DigiPlex can confidently provide scalable internet connectivity services to customers, as well as take advantage of other IP transport and wavelength services in the future.” HenrikAlmroth,Sales Director,TeliaCarrier
David Cahn is Global VP of Marketing for Elemica, the leading provider of a Digital Supply Network for process manufacturers.
Technologicalinnovationishappeningatafaster ratethaneverbefore,causingdigitaldisruptionsfor manybusinesses.Adigitaldisruptionisa transformationthatiscausedbyemergingdigital technologiesandbusinessmodels.Theseinnovativenew technologiesandmodelscanimpactthevalueofexisting productsandservicesofferedintheindustry,actually disruptingthecurrentmarketandcausingbusinessestoreevaluatetheircompetitiveadvantage.
Ignoringdigitaldisruptionscanimpactbusinesses. RememberPolaroid?Thecompanyledthemarketwithits camerasthatcreatedinstantpictures.Yetin2001,the PolaroidCorporationfiledforfederalbankruptcyprotection becausethecompanyfailedtomakethesmoothtransition fromanalogtodigitalcameras.Thecorporationdecidedto betontheirpastinnovationsand,asaresult,lostto companieswhojumpedonthedigitalbandwagon.By keepingabreastofchangesindemand,businessescan followthetrendsandadjusttheirstrategiestoembrace thesechanges,whichwillhelpthemtothriveandgrow profits.
Today’sdigitaldisruptorsarecompanieslikeAmazonand Uber,whousetechnologiestooutmaneuverthe competitionandbuildgrowth.Disruptorscanbestartup companiesorlong-establishedbusinesses.Await-and-see attitudewillnotgiveabusinesssufficienttimetomakea comebackwhenthedisruptorbeginstodominatethe industry.
Companiesmustcontinuouslyreinventtheirbusinessusing digitaldisruptivetechnologyorwatchfromthesidelines whiletheylosemarketshare.Yet,manybusinessesstill strugglewithacceptance,andothersdon'tknowwhereto startthejourney.
Digitaldisruptionisfueledbynextgenerationtechnology, suchasartificialintelligence,dataanalytics,theInternetof Thingsandsoftware-enabledplatformsthattieallthese technologiestogether.C-levelexecutivesunderstandthat anyindustrycanbeprofoundlyaffectedbydigital disruptionandnoonecanaffordtoignorethethreat.In otherwords,digitaldisruptionrewritestherulesof business.
Digitaldisruptionbeginswithacceptanceofdigital transformationusingdigitaltechnologieswithinoperations andecosystems.Today’stechnologyallowsallbusiness stakeholderstoshareasinglenetwork,connectingand collaboratingonsupplychainoperationsfromoneendof theenterprisetotheother.Eachtradingpartnerhasaccess toinformationgeneratedthroughthenetworkinorderto gainvisibilitytoallaspectsofproduction,procurement, transportationanddistribution.Withtheproperinformation, executivescanmakequalifieddecisionsthatdrive improvementsinthebusiness.
Acceptingdigitaldisruptionswithintheenterprisemeans thebusinessisnolongerworriedbythedisruptionand
insteadleveragesstrategicplanningandtechnologiesto drivethebusiness.Disruptionisacceptedintothecultureof theorganizationsoinnovationisaday-to-dayexperience. Insteadofconcern,thebusinesswillbebetterabletosense andrespondtochangesindemandanddisruptionsto mitigateanyrisk.
Oftenabusinesshastodecidewhethertorespondtothe digitaldisruptionornot.Whileitisnotconducivetoignore thedisruption,businessesmaynotalwayshavetorespond. Instead,thebusinesscancomplementthedisruptionby addingvaluetoit.Anexamplewouldbetocreate technologiesthataugmentthedisruption,suchassoftware (addedvalue)foraniPhone(disruptor).
Tostartthejourney,managementneedstodesignastrategy fordigitaltransformationthatinvolvespeople,processes andpartners.Thestrategyshouldbebrokendowninto processstepsthatcontainmaterial,informationandpeople flow.Eachemployeeknowsthattheproductmovesfrom processAtoprocessBinaspecificquantity,ataspecific time,toaspecificlocation.Becauseofdigitaltechnologies, peoplehavevisibilityintowhatishappeningwitheach step,givingthemtheabilitytouncoverbottlenecksthatcan causedelaysorpoorproductquality.
Today’stechnologyallowsallstakeholderstoshareasingle network,connectingandcollaboratingonsupplychain activitiesfromoneendoftheenterprisetotheother.Each tradingpartnerhasaccesstoinformationgeneratedthrough thenetworkinordertogainvisibilitytoallaspectsof production,procurement,transportationanddistribution. Withtheproperinformation,executivescanmakequalified decisionsthatdriveimprovementsinthebusiness.
DigitalSupplyNetworks(DSN)arepartof adigital transformationjourney,providingatechnologyfoundation forimprovinginter-businessprocesses,expandingsupply chainrelationships,increasingrevenuesandreducing operatingcosts.DSNscreategreateropportunitiesby integratingsuppliers,customers,andlogisticsservice providersinvariouswaysdependingonthelevelofinterbusinessprocessesthatareperforming.
OnemethodistoconnectviaERP-to-ERPintegrationswith high-volumesuppliersandcustomerstostreamlineand automatesell-sideandbuy-sidetransactions.Asecond
techniqueisthroughsometypeofportalforordercapture andinvoicingforinter-businessautomation.Finally,some leadingDSNsprovideemailasasimpleonboardingmethod todigitizeaninter-businessprocesswithoutrequiring supplychainpartnerstohaveanyintegrationsoftware.
Digitaltransformationhelpscustomersknowwheretheir “stuff”isatalltimes,similartotheconveniencesderived frommobileapps,whereataxiisorderedandtheroute visualizedonthephonescreen.Emergingnext-genend-toendvisibilityapplicationsinconcertwithanetworkof interconnectedbuyers,suppliersandlogisticsprovidersare enablingcompaniestolowerworkingcapitalandoperating expenses,mitigateriskandimprovecustomersatisfaction bybreakingdownsiloswithintheorganization.Withdigital transformation,thesupplychainisnowacompletely integratedecosystemaccessiblebyallstakeholders.
Withend-to-endvisibilityasthekeydriverforaneffective supplychainimprovementstrategy,businessesmustrelyon buildingmorecollaborativerelationshipsacrosstheir networkoftradingpartners.Gainingend-to-endvisibility acrosstransportationprocessescandeliver6%ormorein transportationsavings,removetheequivalentof15people fromoperatingcostsbyimprovingproductivity,andreduce theCash-to-Cashcycleby4daysormore.
Digitalsystemsgatherdata,whichcanbeusedfor predictiveanalyticsandmachinelearningtocontinually improvetheorganization.Moreinformeddecisionscanbe madebymanagement.Disruptionsfromdigital technologiescanreshapemarketsandhelpwithlaunching newproductsorservicesforlesscost.
Withadigitaltransformationinthesupplychain,silos dissolveandeverypartoftheecosystemhasfullvisibility towhatishappeningfromend-to-end.Supplyanddemand signalscantravelthroughthenetworkuninhibited,alerting theappropriatepartiestolowlevelsofrawmaterialsor inventory,orseasonalspikesindemand.Becausetrading partnersgetthisinformationinrealtimethroughthedigital supplynetwork,theycanreactaccordingly.Digital disruptionsfromdigitaltransformationswillresultsinto hugegainsincustomersatisfaction,profitsandefficiencies.
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Thegratifying tool for companies to lead aheadIoT Technology” TheInternetofthings(IoT)isa revolutionarychangeformanysectorslike manufacturing,agriculture,retail,electronic,energyand healthcarewhichareprogressingtowardstheIoT phenomenontoconnectdigitally.Ithasplacedan opportunitytobuildunusualresultswhichincreasesa company’scompatibility.Enterprisesseeking developmentarefocusingontheuseofreal-timedata managementandIoTanalysis.Manyofthe companiesareadoptingthistechnologytoheighten theirpowerofconsumption.Companiesare mainlyconcentratingonIoTapplicationfrom “sensing”insteadof“doing”togrowits competitiveadvantages.Thiselementempowers organizationsbyallowingthemtotaketheIoT advantageandadoptamore‘innovative connectedapproach’.
Newapplicationsarenowenhancingtheirlevelof consumption.Likewise,manufacturingsectorisalso
gettingengrossedandachievingexcellencethroughIoT Techniques.Applicationsareliableformonitoringand controllingoperationsforurbanandruralmanufactures likebridges,farms,andrailwaytracks.Itisthekey featuresoftheapplicationswereIoTinfrastructureis alsousedformonitoringtheconstructionsafetyandrisk managementsystemandoperations.Thismajorfeature representsthemechanismofIoTapplicationwhich worksunderinfrastructuremanagement.BenefitsofIoT Technologyarecostreducing,timereducing,betterin quality,andincreaseproductivity.Ithelpstomakefast decisionsandsavemoneywithreal-timeanalysis.IoT deviceshelptogiveprominentresultsbymonitoringand controllingoperationsusedinallinfrastructurerelated area.
Inthemanufacturingsector,networkingandcontrolling havebeenusedwithIoTdevices.Itprovidesinformation aboutdataandoperationstability.Networkstatusandthe informationiscollectedinthesystembytrackingIoT device.Manufacturingcontrolprocessdeliver informationaboutindustryapplicationandsmart manufacturingdetailsreceivingformIoTdevice.IoT intelligentsystemenablessharinginformationabout productdemands,servicemanagement,supplychain networks,sensorsandcontrolsystemstogether.Small industriescanalsobeintegratedwithIoTtechnology thatenablesreal-timeoptimization,measurements, productioncompatibilityandsafetymanagement. However,intelligentsystemsaredeterminedasthe significanttechniquethatimpliesuserexperienceand systemsecuritywhichultimatelysavescosts.
TheAgriculturesectorisoneoftheindustryto implementIoTtechnologyforstabilityandbetter performance.IoTtechnologyhasbecomeasignificant methodoffarming.Italsooffersdurabilityand functionalitytothewholeprocess.Thecombinationof wirelesssensorswithagriculturalappsandcloud platformsbenefitsingatheringdefiniteinformation relatingtoenvironmentalconditionslike,rainfall, temperature,humidity,windspeedetc.Farmersare gettingcompetentresultsoutofit,andareabletofind real-timeinformationeasily.Linkedwithfarmland,it improvesandautomatesfarmingtechniqueslikeweather information,takingdecisiononqualityandquantity,and minimizesriskandwaste.WithIoTTechfarmerscan findoutdetailedinformationoffarmandsimilarlyknow
whichlandisfertileorwhichoneisdryandpredict futurefields.
IntegratedSensingandControlsystemhelpstooptimize energyconsumption.IoTdevicesareintegratedwith energyconsumptionsystemsinordertomaintain balancebetweenpowergenerationandenergyusage.IoT devicesoffertheopportunitytoremotelygather information.Itenablesadvancefunctionslikeremote controllingandchanginglightconditions.IoT Technologyworkforhome-basedenergysystemwhich providepowerrelatedinformation,energyconsumption andenergyusageathomes.IoTdevicessetgoalsto improveefficiency,reliabilityandsustainabilityofthe energysystem.
Environmentmonitoringapplicationhasbeeninvolved withsensorstoassistinformationaboutenvironment changesbyidentifyingwaterquantity,atmosphere,air pressureetc.Italsohasfocusonmonitoringmovements ofwildlifeandtheirhabitats.Devicesconnectedtothe internetalsoprovidestatisticsaboutearthquakeor tsunami-earlywarningsystems,andalsousedasan emergencysystem.IoTdeviceapplicationisusedto collectgeographicinformationandmajorlyinstructive information.Thisdevicealsousesstandardizedapproach tobringwirelesssensingtechniqueandgatherfinest information.
Withcertainty,IoTdevicesareusedtomonitorand controlthemechanical,electricalandelectronicsystems. IoTdevicesareusedinvarioustypesofhome automationandbuildingautomationsystems.Control andsensoryapplicationsofferunifiedinformation.The integrationoftheinternetwithbuildingcreatesan energymanagementsystemwhichwillallowprominent energyefficiency.
TherehavebeenmanywaysforIoTtechnologyto expandcompatibilityinthedigitalworld,anditwillbe implementedineachsectortoworkasanimportanttool, toenhanceitsaffinity.Afterall, the IoT network makes technology more unified and satisfying, with its tools and applications and IoT will be a step ahead towards numerous opportunities
Todaymorethanever, businessesneedmarketing solutionstodifferentiatethem fromthecompetitionandpavetheway tofuturesuccess. Butmanybusiness ownerslackthetimeandfunds necessarytokeepupwiththelatest marketingtrends
Businessesneedtolooknofurtherthan Vivial,apioneerinthemarketing technology(martech)industry.
Foundedin1910,Vivialhasremained ontheforefrontoftheindustry, continuallyevolvingitsservice offeringstomeettheever-changing needsofbusinesses.
Vivial’smissionistoconvertthe complexworldofdigitalandmobile
marketingintosimple,yetpowerful solutionsforthebusinessesitserves.It providesafullrangeofmarketing solutionswhichincludescontent marketing,socialmediamanagement, textmessagingservices,mobilefriendlywebsitesandthelatestlocal searchproductstoensurehigh rankingsonGoogleandothersearch engines.
Vivialisdedicatedtofacilitating connections-connectingcompaniesto customersandpeopletoproducts.It alsorecognizesthatdigitalmarketing isnotaone-size-fits-allexperience, sinceeachcompanyisunique,andits marketingneedsmayvaryacross geographiesandindustries.Asaresult, Vivialmatchesitsproductsand servicesaccordinglytomeetitsclient’s specificneedsandbudget.
Atpresent,Vivialworkswith thousandsoflocal,nationaland enterpriseclientsacross6,000 industries.Thecompany employsover1,000 marketingexpertsacross20 majorU.S.cities,from DaytontoHonolulu,Los AngelestoNewYorkCity. Additionally,Vivialhasits mobiletechnologyfootprint incountrieslikeUnited Kingdom,Netherlandsand Greece.
ATrailblazer
Aninnovatorinthe marketingtechnology
industry,JimContinenzaisthe ChairmanandCEOofVivial. Responsibleforthestrategicvisionof thecompany,Jimisadvancingthe martechindustrybyofferinga straightforwardsuiteofintegrated online,socialandmobilesolutionsto connectbrandsofallsizeswith customers.
Hecontinuallystrivestoinnovateby developingandacquiringnew technologiesthatprovidecompanies withaseamlessexperience.Thishelps themreachcustomersquicklyand easily,andincreaseROIwith actionableconsumerinsights.
Jimisfocusedonbringingthelatest technologytohelpbusinessesconnect withtargetaudiences. Todoso,Jimis alwaysontopofthelatesttrendsand conductsresearchtounderstandthe waysconsumerbehaviorsarechanging andhowthisimpactsbusinessesthat aretryingtocapturetheirattention.As aresult,hedevelopsandimplements industry-leadingproductofferingsfor companiestoadopttoremainrelevant intoday’s"now"society.
Asathought-leader,heisconstantly offeringtipsandstrategiestohelp businessestoachievetheirmarketing goals.Currently,Jimservesas ChairmanoftheBoardforEastman Kodak,MerrillCorporation,Sorenson Communications,NeffRentaland TembecCorp.Healsoservesonthe BoardofDirectorsforBroadview NetworksandNextelInternational.
“Whether it's an easy-to-use and affordable local marketing technology or a custom marketing campaign that Vivial builds from the ground up, implements and monitors on the client's behalf,Vivial makes the complex simple.”
—Jim Continenza
Vivialistheonlymarketingproviderin theindustrytoofferarobustand proprietaryonline,mobileandsocial mediaplatformdesignedtoconnect localbusinesseswiththeirtarget audience.Itprovidesasuiteof solutionstohelpSMBsattract,engage andretaincustomersinahighly mobilized,uber-competitiveonline marketplace.
Thecompany’smarketingplatform allowsbusinessestoengagewith customersthroughtextmessaging, advertiseonFacebookandInstagram, requestandmonitoronlinereviews, trackGooglerankingsandmonitor onlinebusinesslistingsallinone place.Vivial’ssuiteofsolutionsalso includesresponsivewebsite development,localsearch optimization,onlineadvertisingand localprintdirectories.Earlierthisyear, ViviallaunchedtheMobileOptimizer, anewtextmessagingserviceforlocal business.Thisconnectsbusinesses withnewandexistingcustomers throughouttheentirebuyerjourney. Withthisservice,businessesnolonger needmultipleprovidestomanagetheir omni-channelmarketingstrategy.
Inadditiontothecomprehensive solutionsoffered,on-demandsupport isincludedineveryVivialsolutionto ensurethehighestcustomer satisfaction.Thison-demandsupport teamconsistsofanAccount Coordinatortooverseetheentire program,frommonthlyperformance monitoringtoprojectmanagement.In addition,thebusinesshasaccesstoan entireteamofcontentwritersand editorstocraftanddistributecustom contentonbehalfoftheirbusiness. Andfinally,businessescanalso partnerwithasocialmediastrategist toplan,developandexecuteahigh
performingsocialmedia strategy,utilizingFacebook, Instagram,Twitter,LinkedIn andothersocialplatforms
It’slikehavingafullfledgedmarketing departmentonstaffprepared torespondandadjustbased onbusinessneeds.
Vivialaimstoremainatthe forefrontofthemarketing technologyindustryandwill continuetoleadtheindustry bystayingontopofshiftsin technology,advertising, marketingandcustomer behavior.Further,byunderstanding theseshifts,Vivialwillsupport businessestoreachcustomersquickly andeasily,intheexactmannerthey choose.
Vival’sgoalistocontinuouslyidentify newopportunitiestoaddtothe company’sportfolioalongwith enhancingthewaysithelpsbusinesses engagewiththeircustomersona personallevel.Itisalsoidentifying waystoexpanditspresenceboth domesticallyandinternationallyby buildingorstrategicallyacquiring platformandtechnologiesrequiredto stayontheleadingedgeofmarketing technology.
WordsofTrust
Continenza Chairman and CEO
“VivialdoesagreatjobasourSEO providerandhastakenourrankings frompage17+topage1and2!They havemonthlycallstoshowyouexactly whatthey’reworkingonandopenly inviteyoutomakechangesor suggestionsfornewkeywords,etc. Terrificcompanytoworkwith!”KimberlyDermit,AlliedHighTech
“Vivialisagreatmarketingresource forsmallbusinessesinthedigitalage. Firstandforemost,itisaffordable.The repsareknowledgeable,openand friendly,andalwaysavailable.Your bestbetwhenafull-timedigital marketingdepartmentisnotinyour budget.”-JimMontague,Lakeview GardenCenterandLandscaping
Ondrej Tomas is the CEO of CleverAnalytics.com CleverAnalytics is Location Intelligence and Analysis platform driven by the business cases of CEOs, COOs, Network, Sales and Marketing executives. It excels in processing really large data sets and combining internal and external data into one data model.
ForquiteafewyearsnowDataisanewbusiness
mantra.Dataisstrategicasset,dataisakeyto unlockrealbusinesspotential.Everythingseemsto dancearoundthedatafire.Sowhywouldtherebeanyneed formoredata,moredataanalytics,moretools?
Obviouslythechallengingpartisturningthedatainto informationandturningtheinformationintovaluable insights.Ipersonallywentthroughmanyiterationsofthis valuechain.Iwasonthevendorsideprovidingdata warehousetechnologyandbusinessintelligencetoolsas wellasbeingonthecustomerside,tryingtofindtheright tools,gettingtheITenvironmenttogetherwiththebusiness one,fightingforthedatatogiveanswers.Itisnoteasy! Especiallywhenyouhaveaverypreciseideawhatyou wantandwhattheoutcomeshouldlooklike.Allthatleads tosomefrustrationandcomplexityissues.
However,theworldoftechnologychangesfastandalotof frustratingtasksfromthepastarenowadayssoeasyto resolve.Whyisthat?
Iamobservingafewkeytrendsandelementsforthis development.Firstandforemost,itiscloudcomputing adoption,secondly,itismachinelearningandartificial intelligenceprinciplesandthirdlyitisnewlargedata sourcesthatbringthe“material”thatcanbeandshouldbe analyzed.
Cloudcomputingisthebiggestdemocratizationprinciple foundinlastdecades.Cloudcomputingscaleddownand broughtupsuperadvancedanalyticstoanyone,anywhere, anytime.Justafewyearsbackonlythebiggestand wealthiestcompaniescouldaffordtorunlargedatacenters withhugeracksandserverfarmsrunningallthatexpensive softwaretoolsfromprimevendors.Todayyoucanrentthat technologyforjustafewmomentstorunyourjobata fractionofapriceandwiththepossibilitytopaywithyour creditcard.Notonlycanyourentinfrastructureyoucan alsorentsoftwareandyoucanchoosefromtensand hundredsoftools.Whenyoudon’tlikethetool,youjust stopthesubscriptionandmovetosomemoreconvenient tool.Thisisatruerevolution.Youownallthepossibilities ofthismodernworldwithasinglecreditcardinyour pocket!Whatamassiveimpactthishas.Forexample,any companyintheworldcandecideNOTtohaveanyIT!I meanservers,hardware,ITpeople...Youcanjustrunon cloudservices.Withoutanyback-officeandinfact,youdo notevenneedaphysicalofficeorcompanycars!
Machinelearningiscloselyconnectedwithcloud computing.Withoutcloudtherewouldnotbemachine learningintheformweknowittoday.Machinelearning worksonlywhenyouhaveenoughdataforthemachineto feed.Andthatexactlyistheroleofcloud.Thatappliesalso toMLsoftwarecapabilities.Fewyearsagotherewasjust nothingexceptforsomesuperexpensiveandproprietary tools.NowadaysyoudoafewclicksonAWS(amazonweb services)andyourunyourfirstMLquery!Needlesstosay whatamazingpossibilitiesthisbringstodataturninginto information.
Forourowntechnology(locationintelligenceplatform)this meantaninterestingbreakthrough.Allofasuddenwe couldprovideournormaluserswithasimpleanalysisafter initialdataloadthatshowedbasicbehavioralpatterns.Just ononeclick.Amazing!Usingcomputingpowerandknow howofpeoplethatwewouldnotbeabletobuyina lifetime…
Butmachinelearningbringsmore.Itlearnseveryminute, everydaysomemore,itlearnsmorewithmoredata. ThankstothisweallgotusedtousingSirionourphonesor Alexainour“smart”homes.Allthatbeingmorecapable everydayduetomachinelearning.Whatalifechanging technology!
Mythirdtopicwasnewlargedatasetsasarawmaterialto beanalyzed.Andtherearesomany!Wehavearisingstarinternetofthings(IoT)togetherwithBlockchain,internet browsersrelateddata,smartphonesgenerateddata,etc.. Andsometimesyoudonotevenneedanewsourceofdata. Sometimesyoujustfindanewuseforthedataalready existing.Suchasforusutilizingthelocationbaseddata. Thereisalocationelementinmorethan80%ofall businessrelateddatatoday.Almosteverythingcanbe localized.Yourphonecalls,yourcardpayments,yourcar parking,yourwebbrowsing…Allthisrepresentslargedata setsthatwaitforexploring.Thefunpartisthatthisisonly astartofanewtrend.Therewillsimplybemoreandmore data-i.e.morepossibilitiesforturningthemintoavaluable insights.Yetonly0,5%ofalldataisnowbeinganalyzed. 95,5%ofalldataarenotbeingtouched!Itislikeour knowledgeofoceans.Yes,weknowalotandweare learningfast,yetweonlyknowsolittle:-)
So,excitingtimesareaheadthankstoallthisamazing technology.Andwherepoliticiansfailintheirattemptsto pursuedemocracy,itistechnologythatbringsdemocracy intoourlivesasthemostnaturalthing.
Itiscertainthattheenergy managementsystemrepresentsa keyelementintheenergysector withanaimofreducedenergyuseand costs.Anexceptionalcompanywith officesinCambridge,MAandSan Francisco,CA,ZOMEEnergy Networksisnowtakingdramaticsteps initsbidforindustrydisruptionandis whywehavenamedZOMEoneofour Top10NextGenerationDisruptors.
TMZOME istheworld’sfirstDERMS platformimplementingblockchain technology.Ithasalsocreatedthemost advanced,microservices-basedcloudarchitectedsoftwaresystem performingenergymanagementand optimizationintheenergysectortoday. DERMS,orDistributedEnergy ResourceManagementSystems,are productsthatcontrolenergy consumingdevices,likeHVACs
(Heating,Ventilation,Air Conditioning)andhotwaterheaters,as wellasrenewableandtechnology productslikerooftopsolarpanelsand ElectricVehicle(EV)chargers. DERMSrelyonthevariablesintheir immediatelocationstodetermineand controlenergydistributioninthe surroundingareas.ZOMEhasgonea stepfurtherthanmostbyintegrating withconsumer-levelIoTdevices, balancingbetweentheresourcesthat produceenergy(i.e.solarpanels)and thosethatconsumeenergy(i.e. HVACs),andoptimizingthedevices undercontrol.
ZOME hasbuiltandisoperatingan advancedcloudarchitecturewitha broadAPIsoftwaregatewaytotalkto myriaddevicesinthefield.Itisdoing thisallwithautomationsamong devices,algorithmsforwide-scaleand optimizedoperationofenergyusage andsavings,integrationwithdevices likesmartthermostatsandEV chargers,anduserinterfacesonsmart phonesandwebUIsforitsusers.The solutionsetbridgestwoexplosive marketsectors,namelythe proliferationofIoTdevicesinhomes, apartments,andofficeswiththe evolutionanddemocratizationofthe energysector.ZOMEisnowaddingits nextpiecetothepuzzle, cryptocurrencyandBlockchain,to createanew,21stcenturyenergy market.
ZOMEstandsoutfromthecompetition withitspatentsandyearsoflicensing gridorchestrationalgorithmsfrom MITandmoldingthemtodevicesand environmentsindeployments.ZOME iswinningawardsandclients,a companyatthetopofitsgame.
But,thedisruptivenewsflashisthat ZOMEislicensingmostofits technologyintoanewspinoffcompany thatischartered,amongotherthings, toworkwithitscompetition.Thecause forallthisisBlockchainintheenergy sector.
Alongwithitscutting-edgesolutions, theteamatZOMEisanotherstrong suitforthecompany.Thisteamisled byDr.AlexPapalexopoulos,theCEO andChairman.Alexisalsothe founderofECCO,oneofthetop energymarketdesignersintheworld. HeisalsoanIEEEFellowandhas designedenergymarketsonfour continents.
WorldEnergyConsortium,PLCwas formedtocreateaworldwide consortiumofprivateandquasi-public (thinkelectricutilities)usersofa viableenergyindustryblockchain solutionandTokeneconomic system/eco-system.Itsapplications includerewardincentives,automated DemandSideManagementprograms,
ZOME extends smart homes’ abilities to save money,earn rewards and help the planet.
transactiveenergyincludingmachineto-machinereconciliation,P2Penergy trading,energygridbalancing,and crypto-settlementservices.ZOMEwill licenseitstechnologytoWorldEnergy Consortiumsothoseapplicationsthat requirecontrolsoftwareorpredictive analyticstiedtotheuseofBlockchain inenergycanbedeliveredasafull solution.Anythird-partyDERMSor Analyticssystemscanbeintegrated withtheWorldEnergyConsortium’s Blockchain,andindeedisencouraged, themorethatleveragethisBlockchain thebetter,accordingtothe managementteam.
Seebelowforasub-setofthe BlockchainArchitectureunder considerationbytheConsortiumasof thewritingofthisarticle,the transactiveenergysettlementsprocess andmarketplace: Dr.Papalexopoulosexplains, “We had to step in and create a best practices and viable blockchain solution, since energy industry initiatives were all about private blockchains…we had to maintain the reasons for private— namely speed of transaction, security, utility control where needed— but at the same time take the leap to what Blockchain is all about, the public and open aspect of it.” Heknowsathingor twoaboutnewenergymarketcreation, havingbeeninvolvedasaleadmarket designeronmostofthemodern electricwholesale-retailmarketsin
operationtoday,including CAISO,NYISO,ERCOT, NE-ISO,PJM,Poland, Greece,Japan,theislandof Cyprus,andmanyothers. WorldEnergyConsortium, anditssistercompany, ZOME,arecreatingthe crypto-blockchainenergy marketforelectricutilities, aggregators,buildingowners, andindividualconsumers (and“prosumers”) themselves.
TheWorldEnergy ConsortiumBlockchain solvestwoofthebiggest issuestodayplaguingenergy programs:highfrictionin post-eventenergymanagement reconciliation,andmeasurementand verificationofenergyreductionin DemandSideManagement(DSM) programs.Acommoncoinwithan opendistributedledger,allrunning withpre-determinedandagreed-to settlementrulesisthesimplesolution tothosepreviousperplexingissues.
Itrequiredthecreationofanewentity, WorldEnergyConsortium,tobe formed–anorganizationdedicatedto create,manageforthecommunity,and buildasamemberofthecommunity anenergy-specificandopencryptocurrency,onewithmoney-velocity,and ofcourseoneeasilyconvertibleinto
fiat(i.e.,regularcash).Cryptocoins, akaTokens,willbeissuedbyWorld EnergyConsortiumandfacilitated underacharterasaconsortium regardinggovernanceandinterdependentpartnershipsservingthe greaterwhole.AndWorldEnergy Consortiumcanhelpbundlebetter solutionsforBlockchaininenergywith itslicensefromZOMEfordevice control,programsimulations, predictiveanalytics,andwhite-label software,includingmobileappsand portalUIs.
Data—an abstract can’t be felt, can’t be touched, more likely to be understood.
Acrypticinformationflowsomnidirectionalinsurrounding intheformofwavesignals,transferringthedataatdifferent frequenciespreventstheover-drawing.Thisdataissecured inthecloud—largestorageserverswhichprovideabetter protectiontotheinformation.
InternetofThings—theappliancesusedindailylife interrelatedwithcloudcomputingin-ordertomaketoil easy.It’sbeenintroducedwhileago;itsapplicationsare seeninhouseholdcommodities,andnowenterpriseshave alsostartedshowingtheirkeeninterestinIoT’s.Certain IoT’sspeciallyprogrammedfortheprocessesinthe enterprise;coordinatingwithsuchtechnologieswillbringa boontotheenterprisesasawhole,withvariationsin utilizationthebenefitsalsovary.
Outlook of IoT’s depending on their functioning
TwiningtheProductDigitally DigitalTwins—amirror-likevirtualrepresentationofan originalproductforproperanalysisisitallabout.This programhelpstogenerateadigitalizedgraphicalimageof anyobjectataninstantaneoustime,whereas,theanalysis includesfunctioning,learning,andreasoning.Any complicatedobjectcanberegeneratedandstudiedforits betterimprovement.Forexample,inautomotiveindustries,
it’squitehardtopointoutamistakeoraflawin complicatedfunctioningobjects.Anenginedesignispretty muchintricate,soisit’sfunctioning,adigitaltwinofthe enginehelpstoanalyzethespeedoftheengine,compressor ratio,oilpressure,heatemittedbyenginesand,etc.With thehelpofDT,there’sthepossibilityofcreatinga connectedengineinsteadofassemblingthepartsofan engine.
DTcanmakeachangeinphysicalassetsbyproviding optionsforcreating,testing,building,monitoring,and maintaining.ImplementingsuchIoTwillbenefitin acceleratingtheproductdevelopmentrateandwillalso reducethecosts.Beforeanyoccurrencesinfailure predictivemaintenanceisalwaysthebestoption.Hence,in ordertopreventfurthercalamities,it’sbettertotake measuresaccordingly.
FollowingUptheBlocks;MoreSecureWay
Blockchainisanotherwaytotransferdatawithoutgetting alteredbyotherfactors,thecryptographyissoatitsdepth thatmakingchangesgettough.Blockchainsisaseriesof blockswhichwillpassdatafromonetoanother.This methodologyisusedfortransactionprocessbetweentwo parties,consideringanyenterprisessharingthemonetary assetsdigitally,andthenthroughblockchain,the transactionwillbemoresecure.Trustisimportantfactor requiredforthebusiness,thus,thiswillbuildtrustbetween thosetwopartiesinvolvedinthetransfer.And,asblock
chainstoresthedatapromptlyintheblocks;thedetailsof transferamountandrelatedcanberetrieved.
Earlierthreepartieswererequiredinordertoproceedfor thetransfer,buthere,theinvolvementof‘middleparty’is evoked,thisreducesthetimeaswellaseffortsneeded.As thetransactionsaredoneonapeer-to-peerbasis,thereisa reductionincontractualcosts.And,reductionincostis alwaysbeenbeneficiarytothecompany.Withtheabsence ofmiddle-man,thetransactionprocessboostsupleaving outtheunnecessarytimerequired.
Thistheageofdigitaldisruption,inordertoovercomesuch issues,anenterpriseneedstorethinkontheirbusiness agendas.TherearecertainIoTcompanieswhichprovide solutionswiththedigitaltransformation.Atrendhasbeen followedupwithinnovationcomesgrowth,considering suchmethodsanewplatformhasbeendevelopedtoreduce thelaunchtimingofnewdigitalserviceswhichincludes predictivemaintenanceandhelpstomonitorassets.
Somecompaniesprovidecloud-basedIoTSaaSplatform formedium-sizedbusinesses,andlargecompaniesforthe distributionandmanagingtheirIoTassetsandservices. Enterpriseswillalsobeabletoengineertheproductsby gainingproperinsightswithadvanceddigitaltechnologies; thiswillhelptomaintainpositioninthemarket.Thereare someplatformproviderswhichhelptheenterprisesto developsmartIoT’s,sothatthemaintenancerequiredby theenterprisesworkmoreefficientlyandwilldefinitely increasetheproductqualityandwillincreasetransparency inoperations.Alongwith,as-a-servicesarealsoofferedto theenterprisesfortherepairingandproductperformance relatedissues.Whereas,therearesomeIoTfirmswhich provideassistancebymonitoring,utilizingassetsand trackingofvehicles.InstallingsuchIoTwillnotonlyhelp industriestoremotelymonitorandwillhaveatotalcontrol overthemanagement.
Manybigcompanieshavemadeelectric-carsmore availableatacommercialleveltoo.Whereas,automated vehicleshaveraisedthelevelofnon-liquidfuelcars; nowadays,computerizedcontrolledcarsareseeninthe trend.Manycompanieshaveadaptedtheminorderto reducelabor;thesecarsreceivedatadirectlyfromthecloud throughcertaincommandssupportingemployeesto
remotelymanagevehicles.AVconsistofadvancedGPS systemswithhighqualityofcameraswhichhelpsthe vehicletoseeupto100moftheareawithoutany disturbancecausedbynature,inhandtothat,thedata acquiredbythesensorshelpstogenerate3Doptimized viewofsurroundingofvehicles.Thisreducesthecostas wellasthetimerequiredforthetransportation.
Asystematicimplementationshouldbetakenforthe managementofassets.Talkingaboutthemanagement,the mostfacedproblemsbythecompaniesaretheassetsmissplacementandmiss-location.Forpreventingsuchissues, certainmeasurescouldbetakenbyanimplementationof IoT;IoTsuchastrackingdevices,thiswillmonitorthe locationofassetsandhelpthecompaniestohavean outlookoftheirproducts.
CustomizingtheconsumptionwithIoT SmartMetering—anotherwaytomakebuilding maintenanceeasy,thisallowsaprogramtomanagethe consumptionrateofwater,naturalgases,andenergy entities.InstallingsuchSMIoTwillboostthe comprehensionofbuildingrequirements;itwillmaintain thelevelofneededsuppliesresultinginthereductionof over-payfortheresources.Well,itisthebeneficiary methodtofocuson.
CoordinatingIoTwithCC CognitiveComputing(CC)isawaytobringhuman thoughtsincomputerizedfigures;ithasself-learning abilitieswhichhelpsittosolveproblemsonitsown.It’s beenawhileintheuseofCCinindustries,but,withthe involvementinIoThasupliftedthetechnologicalstandards. CCacquiresthedatafromIoTdevicesandworks accordingly,thisvastlygenerateddataareunstructured, multi-modal,and,whilemaintainingtheuseofsuchlarge detailedinformationsomeofthesensordataisthrown away.Astheproductivityislimitednotutilizeddataare consideredareleftoutwhichisalsoknownas‘dark’. Hence,forcertainproductscertaindataisacquired.
Duetodigitaldisruption,ithasbecomemandatoryforthe enterpriseshavingastrong-holdunderstandingon upcomingnewinnovation.ImplementingIoTswillnotonly helpinthegrowth,butalsobeatoughcompetitorby increasingproductivityrate.Hopefully,thesaturationinthe IoTisfarmorelikelytobeinevitable.
