Initial presentation [Hiddenfashion]

Page 1

Making Sense Hidden Fashion


Hidden Fashion Route One Created this logo-type using Helvetica Neue LT Pro. I feel that letterforms are a better proportion to eachother; additionally the extremes in bold and thin type help to create dynamism. [HIDDEN has slightly rounded corners to create more of a feminine ‘soft’ feel]



Hidden Fashion Route Two Created this logo-type using Raleway and Bebas Neue. On this logo the thicks and thins help to create a dynamic feel.



thank you

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