In The Field - Hillsborough

Feb. 15 - Mar. 15, 2011 ®

Gary Wishnatzki

Wishnatzki Farms: A 90 Year Legacy

Covering What’s Growing

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February 2011

INTHEFIELD MAGAZINE 1

The best deals on New Holland tractors and hay & forage equipment are going on now — before spring arrives. Buy during the Pre-Season Savings event and get 0% financing or choose cash back on select New Holland equipment.

O

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OR CHOOSE CASH BACK! *

Don’t wait! Pre-Season Savings ends March 31, 2011, so stop by your local New Holland dealer today or visit www.newholland.com/na for complete details.

LANDIG TRACTOR CO. Dealer Name

6429 Causeway Blvd.

Dealer Address City, Dealer State Dealer Zip Tampa,Dealer FL 33619 Dealer Phone 813-623-3673Dealer Website www.landigtractor.com

*For agricultural use. Offer subject to CNH Capital America LLC credit approval. See your New Holland dealer for details and eligibility requirements. Depending on model, a down payment may be required. Offer good through March 31, 2011, at participating New Holland dealers in the United States. Offer subject to change. Taxes, freight, set-up, delivery, additional options or attachments not included in price. © 2011 CNH America LLC. All rights reserved. New Holland and CNH Capital are registered trademarks of CNH America LLC.

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INTHEFIELD MAGAZINE

February 2011

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February 2011

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From the Editor

February VOL. 7 • ISSUE 4

Heartland’s AGRICULTURE Magazine

®

Cover Story

Sarah Holt

Feb. 15 - Mar. 15, 2011 ®

I struggle with my bad eating habits on a daily basis. I tend to want foods that aren’t so good for me, sweets that I shouldn’t have, while striving to make the right decisions to be as healthy as I can be.

If you are a parent, instill healthy eating habits in your children at an early age. “Give your child a healthy and wholesome start” and visit the Fresh From Florida Kids page at www.freshfromfloridakids.com. Research suggests that taste preferences and eating habits are fully developed by the time a child is three years old, so start early.

Tips from the Fresh From Florida Kids web site to help get your kids on track to healthy eating include: • Children are more likely to eat a nutritious meal if they’ve had a hand in making it. Let your child help you select ingredients, prepare the meal and even clean up afterwards.

• Some fruits and vegetables are not supposed to be chilled. How you find them in the market is probably the best way to store them once you get them home.

• Cook with less fat – try baking, roasting, or poaching foods instead of frying.

• Visit a local farmers market to teach your kids about where their food comes from. You can find a local farmers market by visiting www.florida-agriculture.com/ consumers/farmers_markets.htm • Avoid letting your child snack all day long. If they aren’t very hungry at mealtime, they are less likely to try new foods.

There are many more tips for keeping on the path to healthy eating, along with recipes and how to videos. Help your children develop healthy eating habits early on. They will thank you for it.

As always, thank you to our advertisers. You allow us to continue to cover what is growing. We appreciate each of you. I also want to say thank you to our readers. I sincerely hope you enjoy the stories you find in the pages of In The Field. We continue to look for interesting people with exciting stories and welcome any suggestions from our readers. If you know of someone special, please let us know.

Until next month,

Karen Berry

Gary Wishnatzki

Wishnatzki Farms: A 90 Year Legacy

Covering What’s Growing

www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE

1

Wishnatzki Farms 54 7 Did You Know?

10 Grub Station The Brass Tap 14 Business UpFront Holloway Nursery & Garden Center 16 Farm Bureau Highlight Kenneth Parker 18 Fishing Hot Spots 24 Rocking Chair Chatter 34 Dr. Hugh Smith

40 4-H: More Than You Think 62 Strawberry Festival Ag Committee 80 Gentle Gardening

The LORD make his face shine upon you and be gracious to you.

Numbers 6:25

Editor-In-Chief Al Berry

30 Rocking Chair Chatter

Sarah

Publisher/Owner

94 Strawberry Varieties

In The Field® Magazine is published monthly and is available through local Hillsborough County businesses, restaurants and other local venues.

It is also distributed by U.S. mail to a target market, which includes members of Hillsborough County Farm Bureau and Strawberry Growers Association. Letters, comments and questions can be sent to P.O. Box 5377, Plant City, Florida 33563-0042 or you are welcome to email them to: info@inthefieldmagazine.com or call 813-759-6909.

Senior Managing Editor/Associate Publisher Sarah Holt

Editor

Patsy Berry

Office Manager Bob Hughens

Sales Manager

Danny Crampton

Sales

Karen Berry Al Berry Tina Richmond Danny Crampton W. Russell Hancock

Creative Director Amey Celoria

Designer

Juan Carlos Alvarez

Staff Writers

Al Berry Sandy Kaster James Frankowiak Kayla Lewis Tracy Cox Sean Green Craig Chandler Mark Cook Ginny Mink

Contributing Writers Woody Gore

Photography

Karen Berry Al Berry Stephanie Humphrey

Advertisers warrant & represent the descriptions of their products advertised are true in all respects. In The Field® Magazine assumes no responsibility for claims made by their advertisers. All views expressed in all articles are those of the authors and not necessarily those of Berry Publications, Inc. Any use or duplication of material used in In The Field® magazine is prohibited without written consent from Berry Publications, Inc. Published by Berry Publications, Inc.

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February 2011

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HILLSBOROUGH COUNTY FARM BUREAU

100 South Mulrennan Road • Valrico, FL 33594 Phone (813) 685-9121

100 S. Mulrennan Rd. Valrico, FL 33594

Office Hours: Monday-Friday 8 a.m. to 5 p.m.

Insurance Services 813.685.5673 Member Services 813.685.9121

OFFICERS AND EXECUTIVE COMMITTEE

• Lamborgini makes Tractors.

Dear Readers, Your Farm Bureau board has been hard at work this past month, as usual. Our monthly board meeting brought Congressman Bilirakis to visit. We were honored to present him with a Friend of Farm Bureau award for his congressional support of agriculture. Thank you Congressman for all your hard work.

Congressman Gus Bilirakis and Danny Aprile We had several Farm Bureau members judging the District FFA competition on the 20th. WOW what an amazing groups of young people in that organization. If you haven’t spent time with any of those students you ought to. They are wonderful people.

In the upcoming months we will be working our Ag-Venture building at the Florida State Fair.

We will have over 20 FFA volunteers working everyday of the 12 day Fair. This is a wonderful handson learning experience, so be sure to stop by and visit.

Your Farm Bureau Women’s Leadership committee chairs the Open Youth Craft and Baking competition at the Florida Strawberry Festival. Be sure you stop by the Neighborhood Village and see the incredible things our young people are involved in.

The Women’s Conference will be held in Tallahassee this year, March 1 – 2. It is a great learning experience as well as a lot of fun!

Legislature will be really important for Farm Bureau and our entire state this year. Since we have a whole new cabinet, we aren’t really sure what to expect. Come join us in Tallahassee when we go and visit our legislators and the new cabinet for Farm Bureau Day. Do you enjoy reading? We have a great opportunity to go in area schools on Ag Literacy Day and read to students. If this or any other programs I’ve talked about are of interest to you, please call our office at 685-9121 for more information.

Have a great month!

• This October has 5 Fridays, 5 Saturdays and 5 Sundays, all in one month. It happens once in 823 years.

• Most refurbished tractors are between 15 to 30 years old.

• Almost all oil production on Alaska’s North Slope remains shut down after workers on the Trans-Alaska Pipeline system discovered a leak over the second weekend of January 2011.

• Mercedes car was named after an Austrian girl • Bank of America started as Bank of Italy.

• Thanksgiving was held twice in 1815.

Amanda Collins, Roy Davis, David Drawdy, Jim Dyer, Alvin Futch, Stefan Katzaras, Joe Keel, Greg Lehman, Kenneth Parker, Jake Raburn, Marty Tanner, James Tew, Patrick Thomas, Michelle Williamson, Ray Wood

FARM BUREAU INSURANCE SPECIAL AGENTS

• A fresh egg will sink in water, a stale one won’t.

• The aspirin was discovered during an experiment.

Valrico Office 813.685.5673

• Dinosaurs did not eat grass.

100 S. Mulrennan Rd. Valrico, FL 33594 Tommy Hale, CLU, CHFC, Agency Mgr. Julie Carlson, John McGuire

• Nobody knows who invented eyeglasses.

• On an average 1 hour and six minutes is spent on traveling each day.

Plant City Office 813.752.5577

1302 S. Collins St., Plant City, FL 33563 Jeff Sumner, Bill Williams

• There is a major earthquake every year.

Danny Aprile President, Hillsborough County Farm Bureau

DIRECTORS FOR 2010-2011

Judi Whitson, Executive Director 813.685.9121

• The Sargasso Sea does not have a coast line.

Danny Aprile

Danny Aprile .............................. President Bill Burnette ....................... Vice President Jemy Hinton ................................Treasurer George Coleman....................... Secretary Glenn Harrell ...............Member at Large

Tampa Office 813.933.5440

• The human head contains 22 bones.

1046 W. Busch Blvd., Ste. 100, Tampa, FL 33612 Greg Harrell, Mike Miller, Brad Allsgood

• They speak 365 different languages in Indonesia.

BOARD OF DIRECTORS Danny Aprile, Vice-President; Jemy Hinton, Treasurer; George Coleman, Secretary; Glenn Harrell, Member-at-large; Bill Burnette, Jake Raburn, Patrick Thomas, Amanda Collins, Roy Davis, David Drawdy, Jim Dyer, Alvin Futch, Stefan Katzaras, Greg Lehman, Carl Little, Lance Ham, Michelle Williamson and John Stickles. Judi Whitson, Executive Director

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AGENCY MANAGER Tommy Hale www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE 7

LENNARD FFA

DISTRICT 5

PUBLIC SPEAKING CONTESTS Rebecca Knowles and Lucas Worley, Lennard FFA members, competed in the FFA District 5 Public Speaking contests on January 20 at Plant City HCC. Rebecca Knowles received first place in Creed Speaking. She had to recite the FFA Creed for three judges and answer questions based on her interpretation of the creed. Lucas received first place in Extemporaneous Speaking. He drew a topic at random and had 30 minutes to write his speech. Lucas then presented the speech to a panel of three judges and answered questions regarding his topic.

Lucas and Rebecca will now move onto the State level. They will compete at the 83rd State FFA Convention in June.

YOU TOO CAN BE A WINNER No Food HEY READERS, hidden somewhere in the magazine is a No Farmers, No Food logo. Hunt for the logo and once you find the hidden logo you will be eligible for a drawing to win a FREE InTheField速 T-Shirt. Send us your business card or an index card with your name and telephone number, the page on which you found the logo and where on that page you located the logo to: No Farmers

InTheField速 Magazine P.O. Box 5377, Plant City, FL 33563-0042 All Entries must be received by March 3, 2011.

Winner will be notified by phone.

You Too Can Be A Winner - Enter Now! 8

INTHEFIELD MAGAZINE

February 2011

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February 2011

INTHEFIELD MAGAZINE 9

1 Aquatrols

2

Helping growers use less water and maintain crop productivity by improving the way water moves in soils.

3

6

5

4

The Brass Tap

by Cheryl Kuck

After an afternoon of shopping at the Brandon Town Center Mall, my long-suffering, package-carrying husband decided he deserved a cold drink. At that exact moment he spied the cure for his parched throat, a new pub in town called The Brass Tap located in the mall’s outside food courtyard.

The exterior verandah and interior present a sophisticated décor featuring brass, comfortable banquettes with black leather and leather covered bar stools, dark wood and glass that appeals to the upscale image of the mall, its shoppers and the after 5 o’clock business crowd.

Gleefully noting the length of draft beer tap handles just waiting to be pulled, my world-traveler and self-proclaimed beer connoisseur happily settled down to peruse the 60-plus varieties of “craft” and micro-brews available. Picking up a hefty menu listing over 200 bottled beers, he began a lengthy dialogue related to the merits of various international and domestic brews with General Manager Stephanie Coffie and owner Jeff Martin.

This is Martin’s second Brass Tap venture and is only two-months-old. The first is located in the Wiregrass Mall in Wesley Chapel.

Having worked up a considerable thirst myself, I was relieved to discover they also served wine and have an extensive wine list including champagnes.

Wondering if they might have peanuts or something to take the “edge” off our hunger pangs until we could decide which restaurant we would adjourn to for dinner, we discovered the shrewd innovation behind The Brass Tap that definitely puts this pub into a category beyond the ordinary.

Deciding to forgo the huge expenditures involved in creating a full-service kitchen, hiring a chef, a sous or under-chef, “wait-staff,’’ and so on, Martin has elected to negotiate an agreement with about 10 nearby restaurants whose menus he displays. There is food for every palate, from major meals to appetizers, snacks or desserts.

All the customers have to do is decide what they want to eat, then let whoever is serving drinks take the order and sit back, chilling out while the bar staff calls the restaurant(s) of choice.

The restaurant then makes the to-go free service delivery. After eating, there is only one tab to pay which includes the food and whatever drinks have been consumed. The pub pays each restaurant the total of any fare ordered while the patron has the unbelievable benefit of making choices that could

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8

A demonstration was done at the University of Florida GCREC, Balm, FL, by Dr. B. Santos to evaluate root biomass of Tygress tomato plants treated with IrrigAid Gold. Photo taken 7 weeks after transplant.

7 include an appetizer from one location, a main course from a different place and dessert from yet another restaurant, all while never leaving the leather-padded comfort of the Brass Tap. We thought it was a good idea to sample a variety of food from whatever places Martin chose.

But first my beer-lover ordered a sampling of four five- ounce beers of his choosing served on a wood paddle for only $10. Since my knowledge of beer comes from watching television commercials, I was astonished to see each of the glasses holding intriguingly different colors ranging from dark gold to a light cherry colored beer, topped with a perfect white froth.

The first food delivery consisted of the allAmerican sweetly smokin’ chicken wings from Smokey Bones. Just as we were licking our fingers clean, a waiter from the Sinigual Contemporary Mexican restaurant appeared to demonstrate their table-side preparation of guacamole made-to-order in a whimsical Mexican pestle-like bowl called a Molcatete. The preparation took the simple avocado to another level, somewhere between a salad and a dip. Either way, it was fresh and better than any guacamole we had ever tasted, a bargain for two or more at $8.99.

There is no way to adequately describe the artistry of Chef Song of the Ryuu Japanese Steak House. The closest description would be to imagine eating works of art, one masterpiece after another.

We not only sushi’d, we tsunami’d, typhooned and ate a volcano. Those are only a few of the descriptive names given to the delicate uncooked seafood presented to us. Most of the time, I had no idea what it was until I saw a shrimp or piece of fresh tuna or salmon displayed in unusually lovely forms accompanied by rice, seaweed, scallions, asparagus, avocado, cucumber and amazing sauces that tasted marvelous.

The one thing we did recognize was a caterpillar roll. It wasn’t (thank goodness) a real caterpillar but it looked just like one, including large eyes and feet created by dropping spicy sauce dots. Eyeballto-eyeball, it was definitely a Dali-esque surreal dining moment.

A Ryuu appetizer platter comes with the restaurants signature name written with sauce, just as an artist would sign a painting with each bite every bit as good as it looks and a menu ranging from $4.25 to $34.

www.InTheFieldMagazine.com

For more information on how you can optimize water movement in your soil, contact:

Dave Miller • Southeast Ag Territory Manager (321) 239-0450 • dave.miller@aquatrols.com

If you want to go for the gold, you can elect to try the ultimate typhoon surf and turf combo of Wagyu beef, shrimp and lobster tail for $120.

All entrees are served with shrimp appetizer, soup, salad, fried rice, vegetables and noodles.

The Ryuu is next door to the Brass Tap and is worth a peek to see the glowing giant fiber-optic chandelier that is continually changing colors.

We received dessert from two different sources.

The unexpected came from the California Pizza Kitchen whose General Manager Joe Rimer wanted to let us know theirs is an eclectic restaurant who offers fine dining using only fresh produce and takes the time to do all the daily preparation “from scratch.” So instead of pizza we had a melt-in-yourmouth delish dessert consisting of a warm butter cake bowl topped with Hagen Daz vanilla bean ice cream.

Anticipating The Cheesecake Factory would actually bring cheesecake, they still surprised with their one and only red velvet cake cheesecake. If you’ve never had the good fortune to try it yourself, it’s the most moist and flavorful, perfectly gorgeous red velvet cake ever with the added bonus of a layer of velvety cheesecake. After this, you’ll think red velvet isn’t complete anymore without that cheesecake layer.

We came in to the pub feeling thirsty and tired.

We learned about the variety of textures and flavors of unique international craft beer and enjoyed an extraordinary culinary experience. We left realizing The Brass Tap is a dining destination, even without a kitchen.

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www.aquatrols.com

The Brass Tap Upscale Pub does not serve food but utilize carryout menus for 10 different restaurants within the Town Center Mall for food orders to Brass Tap customers at no charge for delivery.

Location: 775 Brandon Town Center Phone: (813) 654-4712 Hours: Mon. – Sat. 12:00 noon to 2:00 AM, Sun. from 12 noon to 12 AM Web site: www.brasstapbeerbar.com Mellow blues, or acoustic guitar entertainment on stage every Thurs., Fri and Sat from 9PM. Special events arranged through Stephanie Coffie, Brass Tap General Manager.

Restaurants who served food to Brass tap for review: • Sinigual Restaurant – Contemporary Mexican Cuisine 805 Brandon Town Center Phone: (813) 684-3917 • Ryuu Japanese Steak House 773 Brandon Town Center Phone: (813) 438-5934 • California Pizza Kitchen 827 Brandon Town Center Phone: (813) 684-2375 • The Cheesecake Factory 781 Brandon Town Center Phone: (813) 571-5595 • Smokey Bones 136 Brandon Town Center Phone: (813) 655-3400 February 2011

1. Smokey Bones chicken wings come in a “to go” box as do most items ordered from the Brass Tap. 2. California Pizza Kitchen surprises with a delish dessert, warm butter cake bowl topped with Hagen Daz vanilla bean ice cream.

3. Sushi variety platter from the Ryuu Japanese Steak House consisting of tuna and salmon rolls with Nigiri tuna and salmon sushi and a (center) volcano of tuna, cream cheese and asparagus rolled in seaweed and rice, topped with avocado eel sauce and spicy mayo, accompanied by a pint of lager.

4. Tuna Tataki is created by broiling fresh tuna over an open flame with a special sauce.

5. Sumo rolls consisting of a mixture of tempura shrimp, crab, asparagus, cucumber and scallion rolled in seaweed and rice topped with avocado and salmon, then set into a mushroom cap.

6. A caterpillar crab roll that actually looks like a caterpillar!

7. A Cheesecake Factory specialty, red velvet cake cheese cake.

8. Sushi variety platter from the Ryuu Japanese Steak House consisting of tuna and salmon rolls with Nigiri tuna and salmon sushi and a (center) volcano of tuna, cream cheese and asparagus rolled in seaweed and rice, topped with avocado eel sauce and spicy mayo.

INTHEFIELD MAGAZINE 11

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Holloway Nursery & Garden Center

by Kayla Lewis It’s hard to look far at Holloway Nursery & Garden Center without witnessing the simple beauty of what is possible with five acres and a vision. “The nursery has gone through many changes since it’s inception. Ken had a vision of growing a business, and with the help of many, it is reaching that goal,” said Sue Dangelmaier, Ken’s wife and owner of Holloway Nursery. Ken died in 2009, leaving Sue as sole owner of the nursery that caters to growing products dedicated to providing beauty and quality to businesses and homeowners. They supply plants that are both common and exotic including palms, citrus, bananas, oaks, holly, hibiscus, azaleas, as well as a host of other woody ornamentals.

One of the main attractions at Holloway Nursery is a large guest house that is devoted to one of Ken’s hobbies, orchids. The building is filled with the flowers that sit in a pristine environment. In the front decorations hang from the ceiling and music plays softly in the background. The atmosphere is one of stillness and serenity, but this is not in the orchid house alone, it permeates throughout the entire nursery. “From the time when neighbors showed up to help move plants to protect them from cold temperatures, to some customers who now come on a regular basis to snip and trim flowers for the relaxation or meditation it offers them, Holloway Nursery is greater than the sum of it’s parts,” said Sue. “I have people who volunteer and come whenever they want, and they just snip, and clip, and enjoy.”

Holloway Nursery also provides unique customer services that aid the individual buyer. “If people find trees or shrubs that they don’t want to plant, we’ll make arrangements to plant them for them. It’s not a landscape business, but we do installations,” Sue explained. They will plant the customer’s purchases for them, but they do not landscape. “We help people with a garden plan.”

Sue offers, as part of her overall business with customers, to help design a garden that will be best for aesthetics and also will utilize the space for the garden. The goal of Holloway Nursery is to provide for the horticultural interests of the customer. “If we don’t have what somebody wants, we’ll try to get it,” said Sue. In the future she plans to continue in her outreach to customers by hosting garden clubs at the nursery.

Holloway Nursery did not begin as a fully operating enterprise with a goal exclusively geared towards making a profit. “My husband was retired,” Sue said, “and he was looking to build a business, and decided this one was a good one to go in to.” As

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he already had a passion for orchids it was an easy fit. She said when Ken was building the nursery he was working outside one day and, under a bed of Glorioso Lilies he found a plaque which read, “The kiss of the sun for pardon/ The song of the birds for mirth/ One is nearer God’s heart in a garden/ Than anywhere else on Earth.” -Author Unknown. They opened the nursery in December 2007, and after Ken’s death two years later, Sue was suddenly faced with a difficult decision, but one that did not take long to make. She decided to retire from her career as a teacher and run the nursery full-time.

She has succeeded but not after long hours of hard work and much learning. Sue has been blessed with a wide range of help and assistance. “With help from some of the area wholesale growers, Shawn Steed at the Hillsborough County Extension Service, bona fide plant lovers, and the Internet, I was on a crash course in running a nursery business.” Sue has also been instructed and aided by gardeners from diverse backgrounds who specialize in creating art where there was once a strip of land. One was Jandria de Oliveria, who has worked for the Vatican Gardens, as well as various European castle gardens. Locally, she worked on the butterfly garden at the Museum of Science and Industry in Tampa. “When she left for Brazil,” Sue explained, “Emily Cooper, who has 20-plus years of hands-on experience in the industry, brought her skill and enthusiasm to the garden center and continues to work as the nursery manager.” Besides Emily, there is also Ray Hargroves, who is in charge of grounds maintenance.

Holloway Gardens does not just sell the plants. “We propagate, and buy liners, we plant seeds, and we just grow,” said Sue. They are currently in the process of building a larger propagation area so more varieties can be added to their already impressive line-up of plants.

With the help of many Sue continues to grow her business, never forgetting that the goal is to provide plants and information that leads customers into creating a garden that works for them. Sue said, “The nursery staff aims to assist the homeowner in building their own special gardens. Come browse. Enjoy the music, the flowers, the beauty.” And there is much beauty at Holloway Nursery to enjoy.

For more information about Holloway Nursery visit their website at www.hollowaynursery.com or call 813-737-6043.

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4± Acres with 4BR/3BA, 2000± sf Home and 5000± sf Commercial Building (Just 1 mile north of I-4) Former Feed/Hardware Store and Residence 375’ Road Frontage on McIntosh Road • Zoned: CN (Commercial, Neighborhood) Retail Sales Space, Loading Dock, Hay Barns, Livestock Pens, a Pond, and more!

813-927-1933

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February 2011

INTHEFIELD MAGAZINE 15

Farm Bureau

By Mark Cook

HIGHLIGHT

Kenneth Parker Sixth Generation Florida Farmer

Hillsborough County's Only Estate Winery Our Tasting Room & Gift Shop is open daily until 6PM

No Farmers No Food

A native Floridian is somewhat of a rarity these days but a Scott Varnum, Kenneth Parker and Hank Varnum sixth generation Floridian is almost unheard of. As a crop advisor Kenneth, He is his own boss and has earned the respect of his cofor Chemical Dynamics and cattle and hay farmer, Kenneth workers but more importantly his customers.’’

Parker is happy to have both feet deeply planted in Florida’s rich One of Parkers passions these days is his cattle operation. agricultural and farming tradition.

Along with Scott and Hank Varnum the three long time friends “I’ve got the best job in Hillsborough County,’’ Parker said. run the South Prong Ranch with property in the Welcome “I spend most days in the fields of the eastern part of the county community near the Alafia River. meeting with folks who are my friends. I don’t sit in an office boxed “It’s definitely something I enjoy when I’m not on the job,’’ up like a lot of people, thank goodness.’’

Parker said. “We run several hundred head of crossbred cattle and While most of his customers are friends Parker has a job to do calves. I also really enjoy the hay operations as well. These things to keep them happy. are relaxing to me to be able to work the “Just because they are my friends land like my family has done for many doesn’t mean they will buy from me unless years.’’

I can provide them a service,’’ Parker said.

Scott Varnum is glad to have Parker “I’ll work with them to test their soil and as a friend and business partner. provide analysis of what they need to make “We’ve been friends as long as I can their crops produce at top volume. remember,’’ Varnum said. “We grew up “I’m usually testing months in advance in church together, married sisters, and and our company, based on the results, now run these cows together. Kenneth will make adjustments to the soil. Then we is really the researcher of our business. establish a fertilizer program and continue I call him the professor because he is to monitor it, sometimes weekly.’’ always looking for answers and ways Greg Wall of Nuthin’ Fancy Farms to do things better. Plus he’s a really relies on Parker’s knowledge. humble guy with a great personality “Parker doesn’t just sell you fertilizer,’’ Jared, Calli Jo, Dee & Kenneth Parker which is one reason why he is so Walls said. “He cares about the whole successful in what he does.’’ production operation. He goes above and beyond to make sure we Longtime friend Earl Brantley thinks also thinks highly of are running at the highest production we can. He really knows his Parker. business.’’

“Kenneth is one of the finest young men I’ve ever been Parker who grew up in the Welcome area near Pinecrest has around,’’ Brantley said. “He works hard loves his family and has always been into agriculture and spending time outdoors. always meant a lot to me.

“I grew up raising and showing beef cattle at the Strawberry “ I was even best man in his wedding. Of course he told me Festival and the Fair,’’ Parker said. “I was always involved in FFA. that was only because everyone else was out of town,’’ Brantley We squirrel hunted, dove hunted, and fished every chance we got. laughed.

Those were good days.’’

Parker likes his daily job and is proud of his cattle and hay After high school Parker got his degree from Florida Southern operation but the thing that makes him smile the most is his College in Lakeland majoring in business and citrus. Parker and family. Parker married Dee Newsome in 1987 and together they his father in law Joe Newsome soon started growing citrus until the have two children. diseases made it difficult to succeed, so the two men planted their “Jared is my oldest and he is currently at HCC with plans to groves in hay and still raise hay there today. transfer to Florida Southern in Lakeland,’’ Parker said. “He recently “After college I started working in the agriculture chemical mentioned he is considering law school after that so I told my wife business, which started me in the agri-business industry. I joined she’s is going to have to keep working for a few more years.’’ the Carson family (Chemical Dynamics) 16 years ago and have “Calli Jo is a senior at Plant City High School and is also very loved it from the start.’’ talented. She is the chapter FFA president and may run for state David Carson, president of Chemical Dynamics, says Parker is office. She has also already been accepted to ABAC in Tifton, invaluable to his company.

Georgia then after that would like to finish up at the University of “From a character standpoint and a hard worker you wont Florida with an agricultural communications degree.’’ find anyone any better than Kenneth,’’ Carson said. “God, family, “So when people ask me what I love most about my life its my and work are his big three and as far as I’m concerned he has his family. I am most proud of being a good dad to them and spending priorities in the right order. No one works harder at his job then time together every chance we get.”

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Hillsborough County’s Friday Evening After Hours WineOnly Bar Dinner Served 5PM to 10PM Estate Winery Happy Hour 6PM to 7PM Live MusicRoom 6:30PM to Our Tasting &10:30PM Gift Shop is $5 Cover Charge open daily until 6pm.

Host Your Next Special Moment at Keel & Curley Friday Evening After Hours Wine Bar Wedding Ceremonies & Receptions Dinner Served 5pm to 10pm Bridal & Baby Showers Happy Hour 6pm Parties to 7pm Anniversary & Birthday Events Live MusicCorporate 6:30pm to 10:30pm $5 Cover Charge Get Ready For Valentine's Day with Our One Day Wine Sale, 25% off o all our wines on Wednesday, February 9th 11AM-6PM Host Your Next Special Moment at Keel & Curley 813.752.9100 5202 W. Thonotosassa Rd., Plant City (I-4 exit 17 - minutes East of Downtown Tampa) Wedding Ceremonies & Receptions Bridal & Baby Showers Anniversary & Birthday Parties Corporate Events

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February 2011

INTHEFIELD MAGAZINE 17

TAMPA BAY’S FISHING REPORT

By Captain Woody Gore

Nematodes: Old battle.

New strategy.

Tight Knot or Loose Knot

Artificial lures reign supreme in the realm of shallow water redfish angling. So, what does this mean to the angler or anglerette stalking a feeding spot tail in 12 inches of water? It means that stealth and an accurate presentation is everything.

We all know that even a perfectly placed cast can quickly depreciate from something as simple as the line floating down across the water, a badly timed rod movement, or even clearing of the throat can send them scurrying. Practically anything that deviates from the ordinary can discourage an already uneasy fish from ever making the commitment to an artificial.

Stalking shallow waters, perfecting proper casting and retrieval techniques and keeping a close eye on your lure may certainly take years to master. However, something as seemingly insignificant as the knot used to attach your lure can have a noticeable effect on your overall success.

Often targeted in the tranquil backcountry waters of bays and estuaries, it’s often the slightest things that make the biggest difference. Simple things like lifting your hand to scratch your nose or clearing your throat often sends then scurrying out of range. Many devoted redfish anglers have practically reached the summit of plying the shallows for this cagey adversary.

When speaking to them they all insist that something as simple as a knot can certainly make the difference between a swirling shallow water attack and a frustrating turn-off that adds to an angler’s long list of missed opportunities.

Think about the articles you’ve read or shows you’ve watched and the hundreds of knots in use today, all are guaranteed not to fail, and they’re all designed to catch fish, but one in particular stands out as the most intelligent choice when pursuing skittish skinny water targets. It’s been specifically implemented to provide both artificial lures and natural baits with the most convincing appeal and it’s called a loop knot.

In actuality, loop knots have been in use since man began tying knots, however it wasn’t until the last couple of decades when the never-ending assortment of walking lures and soft plastics appeared on the saltwater scene that the loop knot truly found home.

When fishing artificial lures and often with natural baits, it’s vital that lure and bait replications appear as natural and lively as possible, both in looks and action, especially in this skinny water arena. Sight fishing with artificials is often the primary means of

18 INTHEFIELD MAGAZINE

February 2011

approach, so rather than constraining the action of a plastic shrimp use a cinch knot pulled tight onto the hook eye. Why not use a loop knot, which permits the bait to swing freely resulting in a more normal presentation especially on the fall and during the twitching retrieve? In fishing, it’s the simple and subtle differences that provide the offering, that little bit of extra movement required to trigger a strike.

Regardless of the knot you prefer, remember that proper tying is essential to success whether fishing shallow or deep water. An enormous portion of break-offs can still be blamed on poor knot tying. Therefore, to keep the probabilities in your favor, it’s critical that you familiarize yourself with a few good knots and when tying them. It’s essential that you spend a few extra seconds to ensure it’s tied correctly.

Remember, if a knot doesn’t look right it probably isn’t!

Choose the right knots for your particular applications and learn to tie them quickly and correctly, even in low-light conditions. Practice with your eyes closed and always keep in mind the three vital ingredients for ensuring your knots retain their breaking strength.

1. Lubricate all knots before drawing tight. Saliva works well and is always available.

2. Cinch knots as tight as possible. If it slips in your hand, it will surely slip when you’re hooked up.

3. Trim excess tag ends with clippers while being careful not to jeopardize the integrity of the knot or leader.

The very last thing you ever need to remember is how to tie “25” different knots. In fact, the everyday angler or anglerette only needs to master three to five knots that directly relates to his or her style of fishing. Offshore anglers, for example have no interest in trying knots to catch a spotted sea trout. Likewise a snook angler probably will never have need for a Bimini twist.

Take a lesson from Albert Einstein. One of Einstein’s colleagues asked him for his telephone number one day. Einstein reached for a telephone directory and looked it up. Startled the man asked, “You don’t remember your own number?” “No,” Einstein answered. “Why should I memorize something I can so easily get from a book?” In fact, Einstein claimed never to memorize anything that could be looked up in less than two minutes. Given the age and capacity of my tired old brain… this kind of makes sense to me!

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February 2011

INTHEFIELD MAGAZINE 19

Phosphate Operations “Helping Farmers Feed a Hungry World”

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Tampa Bay Fishing Report: February 2011

Overall fishing has been good in the bay area with plenty of Snook, Redfish, Sea Trout, and Sheepshead being caught. A few Cobias have been reported around the power plants and plenty of smaller Black Tip, Bull, Bonnet, and Hammerhead sharks are willing to give you a tug. Without the colder water temps needed send them looking for warm water they are not as bunched up as usual. But when they are you can bet you’ll have plenty of company fishing the warm water runoffs. Shrimp always work and using a small jig head makes it easy to sight cast the fish.

The grouper bites been fairly healthy inside the bay. I’ve had the most success trolling various rock piles and structure in and around the 20 to 25 foot range. Many Gag hunters think the only place to catch inshore gags is the shipping channels. There is plenty of structure around if you’ll only take time to look for it on your bottom machine. Try this, when you catch a gag, mark the location and go back to see what kind of bottom you came over. Often a pinfish, grunt, sardine or piece of squid dropped down on a knocker rig at the same location will produce other nice fish.

Snook (Still Closed): The cold water has the snook bite pretty much on hold. Of course you can always dredge up a couple if you look and fish hard enough, but why bother. Give them a break until the water warms up and they get a chance to recover from the winter temperatures.

Redfish: Reds continue being active in the cooler water. They’re not as big as usual and I’m getting plenty of reports that rat reds are running around with the occasional group of larger fish hanging around grass flats with broken bottom, submerged oyster bars and mangrove shorelines and canals and channels.

Live shrimp seem to be the bait of choice, but artificial’s like the 3” gulp shrimp still works.

Spotted Sea Trout: Trout action should continue on the upswing with cooler water temperatures. The larger fish should start pushing onto the flats from deep water. Fish the stronger tides

20 INTHEFIELD MAGAZINE

February 2011

around deep water flats and rocky islands. They’ll be eating shrimp, small pinfish soft plastic lures either free-lined or under a popping cork. Remember, the bite always comes as the baits begin to fall, so don’t be surprised to have a fish on just after the lure hits the water. The MirrOdine from MirrOlure is one of the best trout lures you can fish. Fish it using a slow methodic retrieve and hang on.

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Cobia: Don’t be surprised to see a one on the back of large Rays and Manatees. As the waters cool you should see them around the hot water discharges of power plants. Large shrimp on a ¼ oz. jig-head normally does the trick. But small or chunk crab also works. Keep a larger gulp eel rigged for a quick cast should you come across one sunning while running the open water.

Sharks: Sharks also frequent the warm water discharges this time of year so don’t be surprise when you catch one while targeting Cobia.

Sheepshead: Sheepshead will show up everywhere during the winter months. Try fishing for these great fighters around markers, bridge fenders, docks, seawalls, fish attractors, rock piles, oyster bars or practically any type structure. Shrimp and fiddler crabs always produce, but green mussels and oysters also work.

“Give Me a Call & Let’s Go Fishing” Captain Woody Gore is the area’s top outdoor fishing guide. Guiding and fishing the Tampa, Clearwater, St. Petersburg, Tarpon Springs, Bradenton, and Sarasota areas for over fifty years; he offers world class fishing adventures and a lifetime of memories.

Single or Multi-boat Group Charters are all the same.

With years of organizational experience and access to the areas most experienced captains, Woody can arrange and coordinate any outing or tournament. Just tell him what you need and it’s done. Visit his website at: WWW. CAPTAINWOODYGORE.COM, send an email to wgore@ix.netcom.com or give him a call at 813-477-3814.

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February 2011

INTHEFIELD MAGAZINE 21

Submitted by Connie Celoria

Carrot Casserole

“I Didn’t Want To Dig To China,

Ingredients

2 cups cooked carrots, mashed while hot (I use a 1lb bag of baby cut carrots, steamed.)

1 stick melted butter 1 cup sugar 3 tbsp all purpose flour 1 tsp baking powder 3 eggs well beaten dash of cinnamon

I Just Wanted To Tend To My Garden.”

- Jane, age 65 Plant City

Preparation

Mix ingredients in the order given. Pour into a greased 2 qt baking dish.

Bake 15 minutes at 400° then reduce heat to 350° and bake for another 45 minutes.

For for

Old Fashioned Strawberry Shortcake

For a list of orthopedic seminars or to take an online Orthopedic Risk Assessment, visit MobilityIsEverything.org and receive a complimentary health kit.

more information or a physician referral,

call (813) 402-2344.

Ingredients

½ cup soft unsalted butter 1 cup sugar 2 eggs 2 cups sifted all purpose flour ½ tsp salt 1 tsp baking powder

Ordinary tasks don’t have to be impossible. Jane didn’t want to spend the rest of her life in pain, so she chose the skilled orthopedic team at South Florida Baptist Hospital to repair her knee. “ Years of kneeling in the garden took a toll on my knee – when

I had to have it repaired, I trusted South Florida Baptist.

Thanks to them, I’m able to do what I love again!”

The comprehensive orthopedic program at South Florida Baptist Hospital will take care of all your needs, from diagnosis

Preparation

to treatment to rehabilitation. And you’ll receive dedicated care

Place all ingredients in a large bowl and mix with hands into a smooth dough. (Can use paddle attachment on Kitchen Aid). Butter and line the bottom of a 10” round cake pan with waxed paper and press dough evenly into pan. Bake on 350° for 25 minutes or until lightly golden.

from a team that handles only orthopedic patients.

Advanced technology. Great patient outcomes.

MobilityIsEverything.org

To serve this cake, I cut it into wedges and split them in half horizontally and put sweetened strawberries and sweetened whipped cream on top. I usually make two and when the berries are gone, we just eat the cake plain. It is so yummy!

22 INTHEFIELD MAGAZINE

Mobility Is Everything

February 2011

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February 2011

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1610 Jim Johnson Rd. • Plant City How long has it been since you’ve been to a zoo? If you haven’t been to one lately you should load up the kids in the car and take one in. Here in Florida you have a great selection to choose from.

I remember a few years back my wife and I were at Busch Gardens sitting outside on the patio of one of their African styled restaurants. Patsy was about half way through her sandwich when out of blue down comes a seagull and snatches it out of her hand. That got me to thinking. Those guys have a smart marketing department. First they offer a great value and have developed a wonderful family entertainment venue. But many people are not aware that most zoos have a method to help to pay to feed the birds and various animals. Just put a quarter in the re-vamped gum machine, hold your hand at the bottom of the chute, and turn the handle. There you have it. You pay to feed them even after paying your admission to the zoo.

The only person I know that has used this system to make money is Dale Woodruff, my cousin who lives near St. Augustine.

Every year he has a gigantic yard sale. Dale puts George, his bald headed parrot, outside in the middle of all his junk he has priced at 75 percent off his already low price. Right beside the parrot stand he has a small table with a sign that says, “Feed George and he may talk to you.” He sells a very small bag of nuts for fifty cents. Last year he sold $10.00 worth of nuts, and George gained three pounds. As far as George talking to those who fed him, all he has been known to say is, “Sucker.”

Seeing the elephants at Busch Gardens reminded me of a story that Johnny Ryals told me. The story is that a man from Northwestern University went on a hike through the bush and came across a young bull elephant with one leg raised in the air. The elephant seemed distressed so he approached it very

24 INTHEFIELD MAGAZINE

February 2011

carefully. He got down on one knee, inspected the elephant’s foot, and found a large piece of wood deeply embedded in it. As carefully and as gently as he could, he worked the wood out with his knife. The elephant gingerly put down his foot, turned to face the man, and with a rather curious look on its face, stared at him for several moments. The man stood frozen, thinking of nothing else but being trampled. Soon the elephant trumpeted loudly, turned, and walked away. The man never forgot that elephant or the events of that day.

Twenty years later, the same man was walking through the Chicago Zoo with his teenaged son. As they approached the elephant enclosure, one of the creatures turned and walked over to near where he and his son were standing. The large bull elephant stared at him, lifted its front foot off the ground, then put it down. The elephant did that several times then trumpeted loudly, all the while staring at the man.

Remembering the encounter 20 years earlier, he could not help wondering if this was the same elephant.

With all his courage, he climbed over the railing, and made his way into the enclosure. He walked right up to the elephant and stared back in wonder. The elephant trumpeted again, wrapped its trunk around one of the mans legs and slammed him against the railing, killing him instantly. It probably wasn’t the same elephant.

Then there’s the story of a mother and baby camel that were carrying on a conversation one day when the baby camel asks, “Mom, why have I got these huge three toed feet?” The mother replies, “Well son, when we walk across the desert your toes will help you to stay on top of the soft sand.”

“Okay,” says the son. A few minutes later the son asks, “Mom,

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why have I got these great long eyelashes?”

“They are there to keep the sand out of your eyes on the long trips through the desert.”

“Thanks Mom,” replies the son. After a short while, the son returns and asks, “Mom, why have I got these great big humps on my back?”

His mother replies impatiently, “They are there to help us store water for our long treks across the desert.”

“That’s great Mom. So we have huge feet to stop us from sinking, and long eyelashes to keep the sand from our eyes, and these humps to store water, but Mom…” “Yes, son?”

“Why the heck are we in the Busch Gardens zoo?”

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813-719-1970

On the way home from our visit to Busch Gardens we passed a 1953 like-new Chevrolet on I-4. That got me to thinking about the 40’s, 50’s and 60’s. Back then we would ride in cars with no seat belts or air bags. Who ever heard of buying water in plastic bottles? We ate cupcakes, bread and butter, and drank sugar soda but were never over weight, because we were always outside playing. There were no such things as Playstations, Nintendo, X-Boxes, or video games. Never heard of cable TV, video taped movies, surround sound, cell phones, personal computers, Internet, Facebook or Twitter. At Little League tryouts not everyone made the team, and those that didn’t learn to deal with it. Boy have we come a long way.

When my Dad was two years old in 1902 only 14 percent of the homes in the US had a bathtub. The average wage was 22 cents an hour. There were only 8,000 cars in the United States and just 144 miles of paved roads. Canada passed a law prohibiting poor people from entering the country for any reason. More than 95 percent of births in the US took place at home. Yes, times have changed in the last 100 years. Now I wear a small cell phone on my belt that has the capability to let me not only talk with anyone anywhere, but access the Internet and send and receive messages and pictures from anywhere in the world. It’s amazing.

Only in America can a pizza get to your home faster than an ambulance. Only in America do banks leave both doors open and chain the pens to the counters. Only in America do we leave cars worth thousands of dollars in the driveway and put our useless junk in the garage. Only in America there are handicapped parking places in front of a skating rink.

And in closing I wonder why I have never seen the headline “Psychic wins Lottery”?

February 2011

INTHEFIELD MAGAZINE 25

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INTHEFIELD MAGAZINE 27

Adam Putnam’s Dream Team On December 21, 2010, Commissioner-Elect Putnam announced staff appointments for the Department of Agriculture and Consumer Services. Mike Joyner joins Putnam’s team as Assistant Commissioner and Chief of Staff with Marion Aller, Shannon Shepp and Jay Levenstein as Deputy Commissioners.

“Five weeks ago, Commissioner-Elect Putnam asked us to put the best team on the field to serve the people of Florida,” said Transition Team Executive Director, Trey McCarley. “Through the tireless work of the Transition Team I am confident that these individuals provide the necessary proactive, progressive and innovative leadership needed to make the Department second to none.”

“I would like to thank the transition team for the countless hours that have gone into assisting in the selection of the following individuals to join the Department of Agriculture and Consumer Services,” said Putnam. “We are fortunate to be handed a strong department by Commissioner Bronson and I want to thank him and his staff for the seamless transition.”

The announced appointments include the following: Mike Joyner, Assistant Commissioner/Chief of Staff: Joyner has more than 25 years experience building partnerships between the private and public sectors to advance common-sense business, natural resource and environmental policies. He joins the Department from the private sector after having previously served as Chief of Staff at the Department of Environmental Protection and stints at the Florida Farm Bureau and Florida Forestry Association.

served as a Cabinet Aide to Governor Jeb Bush and worked as Legislative Director for Congressman Porter Goss.

Cheryl Flood, Director of External Affairs: Flood joins the Department after having served as the Chief of Staff for Congressman Adam Putnam. She previously worked in the Department as Deputy Legislative Affairs Director under Commissioner Bronson.

Marion Aller, Acting Deputy Commissioner: Aller joined the Department in 1986. She has previously served as Director of Food Safety and held several technical positions in the Bureau of Pesticides, rising to Chief in 1992.

Matt Joyner, Director of Federal Affairs: Joyner comes to the Department from the private sector in the financial services arena after having previously served as Chief of Staff and District Director to Congressman Adam Putnam.

Jay Levenstein, Deputy Commissioner: Levenstein joined the Department in November 1993. Prior to his role as Deputy Commissioner under Commissioner Bronson, he served as the Department’s State-Federal Relations Director, Legislative Affairs Director, Chief of the Bureau of Animal Disease Control and Senior Attorney.

Grace Lovett, Director of Legislative Affairs: Lovett comes to the Department from the Florida Department of Environmental Protection, where she served as Deputy Director and Acting Director of the Office of Legislative Affairs. She has also previously worked for the Florida Public Service Commission, The Rubin Group and Florida Credit Unions.

Shannon Shepp, Acting Deputy Commissioner: Shepp joined the Department in 2001 as assistant division director and has served as the Fruit and Vegetables Division Director since 2004. Prior to the Department, her career included public affairs management in the citrus and home building industries and service as a legislative assistant in the Florida Legislature.

Lorena Holley, General Counsel: Holley joins the Department after having served as the Senior Attorney in the Office of the General Counsel Division of Economic Regulation and Division of Appeals, Rules and Mediation at the Florida Public Service Commission since January. Prior to this role, she served the PSC as Chief Advisor to the Commissioner.

Jim Boxold, Director of Cabinet Affairs: Boxold joined the Department in 2003 and served as Commissioner Bronson’s Chief Cabinet Aide. Prior to joining the Department, he

Ronald Russo, Inspector General: Russo has more than 20 years of law enforcement leadership experience. He most recently served as the Florida Department of Transportation’s In-

28 INTHEFIELD MAGAZINE

February 2011

Come see our: Orchid House • Show Trees Woody Ornamentals • Annuals

Holloway Nursery 4201 Holloway Rd., Plant City FL 33567 813-416-1573

spector General, where he supervised all statewide internal personnel misconduct cases, as well as criminal investigations and internal and external audits.

ties within the Office of Agriculture Law Enforcement before being promoted to Director.

Sherman Wilhelm, Director of Policy and Budget: Wilhelm joined the Department in 1986 as Staff Counsel to the Commissioner, a position he held for 13 years. In 1999, he was promoted to Director of the Division of Aquaculture and has been serving the Department in this capacity since.

Rich Budell, Director, Division of Agriculture Water Policy: Budell joined the Department in 1985 and served as Assistant Director of the Office of Water Policy, Assistant Director of the Division of Agricultural Environmental Services and Chief of the Bureau of Pesticides before being promoted to his current position.

Sterling Ivey, Press Secretary: Ivey joins the Department after having served as the Governor’s Press Secretary since 2008. His previous experience includes Communications Director for the Department of State, Assistant Superintendent of Communications for the Pinellas County School Board, Public Affairs Director for the Department of Corrections and the Polk County Sheriff’s office.

Dr. Thomas Holt, Director, Division of Animal Industry: Holt joined the Department as the State Veterinarian and Director of the Division of Animal Industry in 2004 after retiring from the U.S. Department of Agriculture.

Mike Gresham, Director, Division of Administration: Gresham joined the Department as Director of Administration in January. Prior to working for DACS, he served as Director of Administration at the Department of Insurance and Support Services for the Department of Revenue.

Andy Rackley, Director, Division of Agriculture Environmental Services: Rackley was appointed Director of the Division of Agriculture Environmental Services in 2008 after more than 30 years in private business.

Jerry Bryan, Director, Division of Agriculture Law Enforcement: Bryan joined the Department in 1994 and served in three other capaci-

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Leslie Palmer-Boxold, Director, Division of Aquaculture: Palmer-Boxold has served the Department since 2002 as the Director of Federal and State Relations, having previously served at the Department of Environmental Protection.

Food Safety: Cornman joined the Department in 2005 and has almost 40 years of experience in food safety and operations.

Jim Karels, Director, Division of Forestry: Karels has been the Director for the Division of Forestry since 2008. In this position, he oversees all wildland fire and management.

Ellen Prince, Acting Director, Division of Fruits and Vegetables: Prince joined the Department in 2003 after having worked for the Processed Products Branch of USDA for 35 years.

Hours W & Th: 8:30am-1pm F & S: 8:30am-5pm

Nelson Mongiovi, Director, Division of Marketing and Development: Mongiovi joined the Department in 1987 from Gannett Broadcasting. Throughout his career he has garnered three Emmy Awards, a National Gabriel, and more than two dozen Associated Press and United Press International awards.

Dr. Wayne Dixon, Acting Director, Division of Plant Industry: Dixon joined the Department in 1980 and has served as Assistant Director and Bureau Chief of Entomology, Nematology and Plan Pathology for the Division of Plant Industry before his current position.

Connie Crawford, Director, Division of Licensing: Crawford joined the Division of Licensing in 1985 and was appointed Director in 2008.

Izzy Rommes, Director, Division of Standards: Rommes joined the Department in 1993 and has previously served as the Chief of the Bureau of Fair Rides Inspection and Assistant Director of Standards.

February 2011

INTHEFIELD MAGAZINE 29

Tom Steckler, Acting Director, Division of Consumer Services: Steckler joined the Department in 1997 and most recently served as Assistant Director of Standards and Assistant Director of Consumer Services.

John Miller, Director, Division of Dairy Industry: Miller has been with the Department since 1990, previously serving as Chief of Dairy Laboratories, certified as a Milk Laboratory Evaluation Officer, and Chief of Dairy Inspection within the Division.

Lee Cornman, Acting Director, Division of

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2011 In The Field Tractors in Review NEW 5010 Mahindra Tractor Gear/HST Cab Heavy-Duty Compact Tractor 49 engine hp • 41.5 pto hp gear • 38 pto hp gear Economical and easy to operate cab tractor designed for general purpose farming and ag, livestock operations and grounds maintenance. Tractors key uses: Lawn and ground maintenance, Landscaping, Small Farm and Horse Ranch, Construction and Maintenance, Material Handling • • • • • • • •

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If your looking for a solid built work horse loaded with standard features that out spec the competition and sells at an economy price look no further! The 4010 has a powerful reliable 49 hp 4 cylinder engine, great serviceability access, hood lifts high, panels come off, no tools required. Has a wide entry with left and right hand access, fully flat platform with a comfortable padded rubber floor mat and the shifters are at operators sides, not on the floor.

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NEW Holland Boomer Compact Tractors—4 models to choose from— economy priced tractors ranging from $13,000 to $21,000.

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Efficiency has never been so easy with the NEW “Boomer” series.

If you are looking for a responsive, hard working, comfortable compact tractor then look no further than the NEW Boomer compact tractor from New Holland. They are the ultimate power tool for homeowners, rural lifestylers, landscapers, farmers, golf courses and municipalities.

Operating Ease The word “easy” defines Boomer tractors. Controls come easily to hand, the seat and steering wheel adjust to match every operator, and the large uncluttered operating platform gives you plenty of legroom to stretch out. Controls are color-coded and clearly marked so you are confident of your every move.

The Power You Need Quiet, fuel-efficient four-cylinder engines give you the power you need for loading, mowing, digging, tilling, and so much more.

You get fast implement response and steering thanks to the high –capacity, dual-pump hydraulic system.

Smooth Speed Changes Choose your Boomer model, then choose your transmission - a smooth, synchronized gear transmission or a hydrostatic transmission. A 12X12 synchronized shuttle shift (SSS) transmission on smaller models or a 16X16 SSS transmission on larger models makes it easy to shift between forward and reverse repeatedly.

Because shuttle shifts are synchronized, there’s no need to come to a complete stop before shuttling or changing gears.

The Best Visibility The slopped hood of Boomer tractors not only looks great, it makes your job easier with phenomenal forward visibility. Your view is enhanced with a lighting package that’s the best in the business, illuminating your work area to both front and side to make you more productive and safe when operating in the early or late hours of the day.

Proven Maneuverability and Traction Your Boomer tractor is designed to get you in and out of tight spots and maneuver easily around obstacles. Four-wheel drive gives you the traction you need to get through rough patches.

When the going gets tough, simply step on the differential lock foot pedal and both rear wheels lock together for added traction to get through snow, mud or rough slippery ground.

Ready For Any Job Whether you need to load mulch, mow the lawn, clear a pasture, dig a trench, till the garden, clean stalls or install a fence, Boomer tractors are for you. These tractors make it easy to change implements so you can move quickly from job to job.

The Mahindra 5010 is a heavy built machine. Heavier three point linkage (higher lift cap), standard rear remote valve. The platform is comfortable for the operator with great visibility, tilt steering, push button independent PTO, adjustable suspension seat, 9x3 transmission.

•Category 1 three-point hitch •Two optional rear hydraulic remotes •Independent, electro-hydraulic 540-rpm rear PTO •Available mid PTO to power mid- and front-mount implements •Dozens of matching accessories, implements and attachments to match your needs Simple Service Boomer tractors are a snap to maintain. Checkpoints are easy to reach and the flip-up hood give you complete access to the engine.

Come in today to find out all the features that come with the 5010 model. Alvie at Grove Equipment is excited about these tractors, especially the cab model, so be sure to call Alvie today!

Make sure to visit us today and find out why Boomer tractors give you big-tractor reliability wrapped in a compact, maneuverable package. They’re loaded with features that keep you comfortable with saving you time and money. Dollar for dollar you’ll find that Boomer tractors are the ultimate value.

30 INTHEFIELD MAGAZINE

February 2011

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February 2011

INTHEFIELD MAGAZINE 31

Dear In the Field Readers, As the New Year rushed in, myself and six other members of the Florida FFA State Officer team rushed out. On January 5, along with 66 state officers from all over the United States and Puerto Rico, my team and I boarded a plane bound for Buenos Aires, Argentina. We had been planning and fundraising for months to attend the International Leadership Seminar for State Officers (ILSSO) and it had finally come! Before departing we spent hours learning about cultural leadership on the international level and briefing ourselves on the agriculture industry and culture of Argentina. But even upon arrival, we still anticipated the unknowns of the foreign country we would be exploring in the next nine days. After the nine hour plane ride, we settled into Buenos Aires late in the evening and got up early the next morning only to pack our luggage back up on our tour buses and head to our first farm visit. We visited the farm and ranch of the Alejandro Calderon family, a medium sized operation dedicated to the production of corn, soybeans, and wheat in no till and no irrigation agriculture and also a full cycle cattle operation. We had the opportunity to get to know Mr. and Mrs. Calderon and their three children, who were close in age to most of our group.

Our time on the farm was spent learning about the Argentine corn, wheat and soybean industries as a whole, and touring Mr. Calderon’s machine shed, where he owns all of his own machinery worth hundreds of thousands of dollars.

The Parana River is home of the highest soybean crushing concentration in the entire world! We toured Terminal 6, which is one of the largest port terminals on the Parana River, shipping grains world-wide. The size of the Terminal 6 facility was unbelievable. There is space for 1.6 million metric tons of dry storage for grains, which is constantly being moved through the facility, staying on site for only 24 hours from the time it is dropped off to when it is loaded on to ships. After touring Terminal 6, we boarded a river cruise boat to view the facility and several of its kind from a different angle. On our cruise, we stopped at a public access beach on the Parana River, which was much different than the beaches we experience here on the west coast of Florida.

Animals such as chickens, geese and stray dogs roamed the area, to the point where a sign was posted saying “The animals are on a mission…do not bother them.” Needless to say, we thought this hand-painted sign was quite comical.

One of my favorite parts of the trip was a visit to a small farm that has been in the same family for seven generations. Three generations currently live on the farm, struggling to keep it in the family by growing corn, soybeans, wheat, and running a Hampshire Down sheep operation. Due to strict government restrictions and over-bearing inheritance laws, the size of the farm has been significantly down-sized over the years. In order to keep the farm running, the family has started an agritourism operation, where visitors can come to the farm, walk through a barn turned in to a museum, and have lunch prepared traditionally on an asado open air grill. One of the sons who helps manage the farm is also an agricultural education instructor, but in a very out of the ordinary way. He is a teacher in a primary school in the area of Santa Isabel, where he teaches four to twelve year olds the basics of agriculture. I was blown away at the fact that agriculture was taught in schools at such a young age, and after talking with him about his classes, I left with ideas about agriculture in American primary public schools.

I have a passion for agriculture, government and politics, so you can imagine my excitement when the group visited Bosch Palace, the residence of United States Ambassador to Argentina Vilma Martinez, to meet with the United States Department of Agriculture Foreign Agricultural Service Staff. The FAS staff explained the healthy, competitive relationship between the U.S. and Argentina and taught us facts about the Argentine agriculture industry as a whole. We also learned about the relationship between Argentine farmers and their very controlling government that dictates the majority of what they do. While at Bosch Palace, we also met with officers of the Rural Society of Argentina, an organization for 18-30 year olds comparable to the Farm Bureau’s Young Farmers and Ranchers. Since their organization is still relatively small, they wanted to ask us questions about the FFA and how our organization is run.

These experiences are just a few of my favorites from my trip to Argentina, and I am thankful for the opportunity to share them with you. I am so thankful for the sponsorships I was blessed with to make the trip possible.

God Bless,

Nicole Liles FFA Area V State Vice President

32 INTHEFIELD MAGAZINE

February 2011

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Gulf Coast Research Center ADDS NEW ENTOMOLOGIST; BRINGS BROAD EXPERIENCE

Rotten Eggs?

by Jim Frankowiak The New Year has brought a new entomologist to the Gulf Coast Research and Education Center. He is Dr. Hugh A. Smith and he brings a diverse and interesting background to his new position.

Born in Boston and raised near Philadelphia, Dr. Smith’s father taught medieval history at Swarthmore College. He and his two brothers and their sister grew up in a suburban area and really had no significant exposure to agriculture. That, however, changed during his senior year in high school when he heard a career week presentation about a community development project in the Dominican Republic.

“That presentation was interesting to me,” said Dr. Smith. “Hearing of the tropics and work that was being done was very appealing.” That experience must have planted the agriculture seed that grew within Dr. Smith as he continued his education.

He studied humanities at Brown University and after completing his undergraduate degree, Dr. Smith spent a period of time at a kibbutz in Israel where he was able to gain a deeper understanding and appreciation for agriculture.

Upon returning to the states, he took several basic science courses and furthered his agricultural involvement with a volunteer stint in Guatemala, working on a reforestation project. “It was that experience that got me interested in entomology and integrated pest management,” he said.

To further his career in the field of entomology, Dr. Smith pursued his Master of Science degree at the University of Florida, specializing in the biological control of cucurbit pests. He then completed his doctoral studies at UF where his specialty was whiteflies. Dr. Smith’s doctoral studies included work in Guatemala involving whiteflies.

“I spent nearly all of the 90’s in Florida,” he said. “I love the state and have always had an attachment to the University of Florida and the Department of Entomology and Nematology. I wanted to return since it has always felt like home to me. I like to work where agriculture is important.”

After his doctoral studies, Dr. Smith spent time in the Pacific and Central America. He was next a researcher and farm advi-

34 INTHEFIELD MAGAZINE

February 2011

sor in the University of California system, based on the Central Coast of the state for a four year period. His work there centered on conservation biocontrol of aphids, leaf miners and caterpillars in conventional and organically grown vegetable crops.

The last two and one-half years Dr. Smith was associated with The Connecticut Agricultural Experiment Station at its Valley Laboratory in Windsor. The Station was established in 1875 as the first Agricultural Experiment Station in the America. The Valley Laboratory is a multidisciplinary research station where studies are conducted on insect pests of plants, plant diseases, weeds, soil fertility, fungi and agricultural crops, as well as providing public service to growers and citizens.

At the Valley Laboratory, Dr. Smith focused on methods for monitoring and managing arthropod pests of nursery crops.

“I enjoy working with growers on pest management problems,” he said. Dr. Smith will have that opportunity at the Gulf Coast Research Center where he will concentrate on integrated pest management of tomato and pepper crops.

His diverse background also includes the development of training programs for Spanishspeaking growers and agricultural workers.

“The Center is a very professional operation and I am fortunate to have the opportunity to be a member of the team,” he said. “Growers have been very supportive of the Center.”

Dr. Smith, his wife, Lourdes, and their children recently relocated to the Riverview area from Connecticut. They enjoy outside activities such as bicycling, the beaches and park visits.

A career that traces its beginnings to a senior high school presentation has grown dramatically for Dr. Smith into a true love. “Agriculture as a way of life in the United States is important to me. It is important to me to be able to work outside with growers and with various crops.”

During his career Dr. Smith has had a number of positions in diverse geographic locations, but he considers his new post “my last stop.”

We would like to extend a warm welcome to the Gulf Coast Research and Education Center.

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February 2011

INTHEFIELD MAGAZINE 35

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Proud Supporter of Youth Agriculture 36 INTHEFIELD MAGAZINE

February 2011

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February 2011

INTHEFIELD MAGAZINE 37

Sink or No Sink?

That is the Question

by Steve Michalec The other day I stopped by and used one of my bathrooms that was in the middle of a strawberry field. When I finished, I went outside and used the sink attached to the outside of the toilet. That got me to thinking about the food and safety laws that are imposed on the farmers.

I always thought all those laws were ridiculous. Then, I started thinking, what if I were a worker and there wasn’t a sink for me to use after I used the bathroom? I guess I would wipe my hands on my pants and go back to work, right?

The food and safety programs, like GAP (Good Agriculture Practices), OSHA (Occupational Safety and Health Act), and WHD (Wage and Hour Division) give us guidelines to follow.

First, you need one toilet for every 20 employees located within a quarter mile walk. This I was aware of, as most of us are. What I wasn’t aware of was that you also need one handwashing station for every 20 people to wash hands, both before and after using the toilet.

Also, they state an equal amount of toilets and hand-washing stations must be provided for both male and female fractionally with facilities marked appropriately male and female. This means if you have ten men and one woman working in the field, you need one female and one male toilet and sink in the field.

The toilet and sink should be stocked with toilet paper (locked in place not on the back of the toilet jammed behind the vent stack). Soap and single-use hand towels for drying hands must also be provided (Section 1982.110 (c) (2) (1) OSHA Field Safety).

This section also states “gray-water from these sinks be captured and disposed of and that waste from facilities should not cause unsanitary conditions.” This means that the potable toilet company you are using should be sucking this gray-water up in that big shop vac on the back of their big ugly truck. No one should open up the valve on the sink holding tank and dump it on the ground. All types of gray-water, from the toilet or the sink, should be disposed of at the proper facility (waste water treatment plant or approved land-spread facility etc…).

Recently, we have experienced that the inspectors are requiring the hand-washing station be placed on the outside of the toilets. They state that you should be able to “see” if an employee is washing their hands or not. If it’s inside, they say you can’t tell if they are washing their hands.

Not all units are easily mounted outside on a toilet. They do make a one-piece unit for outside mounting that has the sink, paper towel dispenser, and soap dispenser all together. It was specifically designed for the agriculture industry. You can go to a free-standing unit but this takes up more space and is a bit more expensive.

This is your food and safety tip of the month!

38 INTHEFIELD MAGAZINE

February 2011

For more information e-mail Handy-can@hotmail.com Or call Steve Michalec 863-519-5400 www.InTheFieldMagazine.com

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February 2011

INTHEFIELD MAGAZINE 39

4-H: MORE THAN YOU THINK IT IS Six Million Youth & Adults Working Together for Positive Change

By Jim Frankowiak If you consider 4-H to be only a program for young people growing up in rural agricultural areas where they learn various ag-related skills, you are mistaken. 4-H today is a positive youth development organization that empowers young people to reach their full potential. That’s a community of more than six million youth and adults working together for positive change.

4-H enables America’s youth to emerge as leaders through hands-on learning, research-based youth programs and adult mentorship, enabling them to give back to their communities.

Here in Hillsborough County 4-H is reaching more than 30,000 young people annually with the assistance of four professional staff members (2 agents, a secretary and a program assistant) and the ongoing support and participation of 1,200 volunteers. “There is a continuing need for more volunteers as our membership roles grow,” said Brent Broaddus, 4-H Youth Development Agent with Hillsborough County Extension and the University of Florida Institute of Food and Agricultural Sciences.

Yes, 4-H had its roots in agriculture. During the late 1800’s, researchers at public universities saw that adults in the farming community did not readily accept the new agricultural discoveries being developed on university campuses. However, they determined that young people were open to new ideas and would experiment with them and share their experiences and successes with adults. This became an innovative way to introduce new agriculture technology to their communities. This was the 4-H seed and the foundation for 4-H. These initial steps tied public and private resources together to help rural youth via community clubs.

One such club was established by A.B. Graham, Clark County, Ohio in 1902 and that is considered the birth of 4-H. Others soon followed with names such as “The Tomato Club” or the “Corn Growing Club.” Jessie Field Shambaugh developed the clover pin with an H on each lead in 1910 and by 1912 these various clubs were called 4-H clubs.

When Congress created the Cooperative Extension System at the U.S. Department of Agriculture in 1914, it included work of various clubs involved with agriculture, home economics and related activities, thereby nationalizing the 4-H organization and 10 years later these groups were organized as 4-H clubs and the clover emblem was adopted.

The Extension system is a partnership of the National Institute of Food and Agriculture within the USDA, the 109 landgrant universities and more than 3,000 county offices. Extension combines the expertise and resources of federal, state and local government to meet the need for research, knowledge and educational programs that enable people to make practical decisions.

40 INTHEFIELD MAGAZINE

February 2011

Today, 4-H has a broad reach, serving youth in rural, urban and suburban communities across the U.S. 4-H’ers are involved with critical issues such as global food security, climate change and sustainable energy, as well as childhood obesity and food safety. Programming out-of-school, in-school, via clubs and camps covers a wide variety of science, engineering, technology and applied math educational opportunities from agricultural and animal sciences to rocketry, robotics, environmental protection and computer sciences. This ever-changing effort is designed to improve our nation’s ability to compete in key scientific fields and to take on the leading challenges of the future.

“We currently offer more than 40 subject matter areas in the county,” said Broaddus. “Whatever a 4-H members interest, we have a program or project.” Members range in age from 5 to 18 and are organized in 26 clubs plus in-school enrichment activities and after school programs.

“Volunteer support is critical,” said Broaddus, “and that is either ongoing involvement or periodic assistance such as serving as a judge.” Extension staff provides volunteer training and volunteers must agree to comprehensive background checks so 4-H activities take place within a “safe, nurturing environment.”

4-H programs are updated annually to keep pace with change and varied interests of members. There is one program of special significance that has been taking place in the county since 1969, the Hillsborough County 4-H Tropicana Public Speaking Program. That is the only program of its type in the U.S. and it involves 4th and 5th grade students. The competition begins at the local school level with finals at the district level where 12 winners are selected. Some 18,000 students participate in the Tropicana program annually. Participants prepare and present speeches of 3-5 minutes.

Another program of significance in the county is Ag-Venture for 3rd graders in the county. “This initiative is designed to help students recognize the role and importance of agriculture,” said Broaddus. It includes classroom instruction and a field trip to the state fair grounds.

“Overall, 4-H seeks to develop youth that will become productive, well-rounded individuals who, in turn, will give back to society,” he said. “We live and die by our volunteers,” he noted.

“All of us are subject matter experts and whether we want a long term relationship with 4-H or an occasional level of involvement, I would urge those with interest to learn more and become involved. We all have something to give and to do that through 4-H will help make our community and next generation better.”

Those interested in learning more about 4-H or becoming volunteers are encouraged to contact Broaddus at 813/744-5519, Extension 132 or via email: broaddus@hillsboroughcounty.org.

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Eat Better. Love Life. Live Longer.

facebook.com/FredsSouthernKitchen

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February 2011

INTHEFIELD MAGAZINE 41

Hopewell Funeral Home

& Memorial Gardens

Standing: Dan Druen - Funeral Director, Glenda Thomas - Creative Development, Marsha Passmore - Director of Marketing, Michael Dagrosa - Funeral Director

Uncle Bill and a Special Love

by Mark Cook I was sitting on the front porch warming up, watching the baby cardinals argue with the squirrels about whose turn it was to eat the birdseed. A hard cool wind was blowing and the moss danced letting me know a cool front was coming for a visit. I saw the blue Ford truck slowing down to pull in the driveway. A knot welled up in my throat, afraid of what the visit would bring. My Uncle Bill Coleman had been sick for a few months with rejection from a lung transplant he had received five years earlier. We knew he was probably close to making his journey but I suppose you always hope for a miracle. His daughter-in-law and his grandson walked up the front steps.

“Pop passed away last night,” she said as her lip quivered.

Our miracle hadn’t come through this time.

I stood there in that awkward moment not really knowing what to say, trying to be tough and not show too much emotion.

I don’t know why I do that because it never works. Tears slowly formed, and I tried to hold them before they fell, but again that didn’t work. She told me he had woken up the night before and seemed agitated and the Hospice nurses gave him something to help him relax. He soon started to rest and went back to sleep and just a little while later he stopped breathing.

I asked how the family was and other small talk and we hugged and they drove away.

I sat back down on the porch and started thinking about my Uncle Bill.

42 INTHEFIELD MAGAZINE

February 2011

From my earliest memories Uncle Bill could always make me laugh. He could make anyone laugh. He always had a smile on his face and a joke to tell. He wasn’t a one-line joke kind of a guy, he was a master storyteller. Even when he retold a story months after he first told it, you still were on the edge of your seat waiting for the punch line. Uncle Bill was a genius imitator. His dog bark imitation was dead on and many neighborhood dogs were frustrated by his sounds over the years.

Uncle Bill loved to fish. He loved to fry fish and eat them nearly as much as catching them I think. In fact Uncle Bill had a contraption that he pulled behind his boat that actually scaled the fish as it was being towed in. Fish didn’t sit on ice too long as he was eager to get them in cornmeal and hot grease. A few years ago he invited my son and father and I to his place at Lake Kissimmee for a day of speck fishing. We caught several nice fish and came back to the camp in the early afternoon. We had planned on heading home but Uncle Bill told us to wait, he would have supper ready in no time. An hour or so later we sat under the canopy of his camper on picnic tables and enjoyed fried speckled perch, grits, and hushpuppies.

My Uncle Bill was smart. Other than my own father I don’t think I know anyone with the knowledge he had about so many subjects. Now that sometimes worked to your disadvantage. I casually mentioned one day about my electric bill and how high it was and I wish I had my own power plant. I spent the next hour

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Local Obituary

Seated: Margie Willis - Managing Partner, Edwena Haney President, not pictured Glenda Haney - Managing Partner

Mr. Terry A. Sharp-December 27, 2010 • Mr. Berry Wilkerson-December 28, 2010 Mrs. Vickie Peoples Fears-December 28, 2010 • Corey Sean Burdette-December 30, 2010 Mrs. Aurelia Vinas Cachola-January 5, 2011 • Mr. Jerry D. Lambert-January 6, 2011 Infant Jayden Kole Ratliff-January 6, 2011 • Mr. Marcus Williamson-January 7, 2011 Mrs. Winterfraie Rose-January 7, 2011 • Ms. Linda Shirley-January 8, 2011 Mrs. Mary Joy Renner-January 8, 2011 • Mr. William “Jack” Carr-January 9, 2011 Mr. John “Buford” Simmons-January 9, 2011 • Mrs. Jane Kelso Collins-January 15, 2011 Mr. James Edward Lampp-January 20, 2011 • Mrs. Janet Taylor Pettitt-January 20, 2011 Mr. M.V. “Sam” Cox-January 23, 2011

www.hopewellfuneral.com • 813.737.3128 Family Owned & Operated for Over 35 Years 6005 State Rd. 39 South (1/2 mile south of State Rd. 60) Plant City, FL 33567

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February 2011

INTHEFIELD MAGAZINE 43

listening to Uncle Bill explain exactly what I would need to build one all the way down to the working of the electric grids in major cities. I learned more about electricity than I had ever wanted to know, and decided TECO wasn’t so bad after all. When I was working on something and couldn’t get a hold of my Dad I always would call Uncle Bill. From plumbing, to gardening to automobiles he usually had a solution.

So far I’ve shared Uncle Bill was funny, loved to fish and was smart. But I think his most important trait was his caring.

He always had the right words of encouragement and comfort.

Several years back, before he knew he needed a lung transplant, my wife was on dialysis awaiting a kidney and pancreas transplant. I drove by their house everyday after work and would occasionally stop by to visit. One day after a particularly stressful time I saw him in the yard and stopped. We made small talk but he could tell something was on my mind. I remember we sat right down in the grass and he asked how my wife Erin was. I started in with how hard it was to see her so sick, how I hated she had to go through it and questioning God why he put this on her plate.

Uncle Bill pulled a bahia grass seedpod from its chute and started chewing on it. He was smiling.

“Son,” as he called most everyone, related or not, “you keep thinking what a burden it is but it’s really a blessing.”

I have to admit at the moment I thought he had lost his mind.

He began to explain about when his youngest daughter was born with Down’s syndrome.

“When Kathy was born and we found out her problems I was angry,” he said. “I was hurt and angry. I asked God why in the world can’t she be like my other two children. And it took me a little while to understand. See son, as she grew and as I saw her innocence, my love for her grew even more.

Now I love all my children but there is a special bond that we have because of her situation that is hard to explain. I call it a special love.

“And with you and Erin, you guys will always have the special love because of what she is going through. It took me a while to understand and it may take you a while. But y’all will have shared a bond that will never be broken. A special love son, a special love.”

A few years later Uncle Bill was the one in need of a transplant. There were times he was close to death and many close calls. He was at Tampa General and had moved up towards the top of the national waiting list, but for some reason a close

44 INTHEFIELD MAGAZINE

February 2011

enough match couldn’t be found. A lot of the family was resigned to the fact he may not get his transplant.

Then a story that would be rejected by Hollywood for not being believable actually happened. My Dad’s cousin Ray Cook was doing some routine maintenance on his roof one afternoon and slipped off a ladder. He landed on his head and suffered a traumatic brain injury. He was flown to Tampa General but there wasn’t anything the doctors could do. His wife Sandy, who had been in the nursing profession for years, knew there was no hope of a recovery and made the decision to share his organs. The first person she thought of was Uncle Bill. Now like I mentioned earlier he had been at the top of the list and yet no matches could be found. So the odds of Ray’s lungs being a match were pretty low and the fact that Uncle Bill and Ray weren’t actually blood relatives made the odds nearly astronomical. But, as I’ve written in this column before, we aren’t in control. Someone else is and his plan is always the perfect one. The transplant was successful and Ray lived on in my Uncle Bill for five years. Every time Sandy saw Uncle Bill after that she always hugged him saying she wanted to hug a part of her husband. I told you Hollywood wouldn’t believe it.

I saw Uncle Bill at the hospital a few weeks before he passed.

My wife was there for a followup visit after having some surgery herself so we took the elevators up to his floor. We looked through the window and he was sitting up alone in the room watching television.

And smiling. Always smiling.

I visited for a while and when I got up to leave and we shook hands he told us he loved us.

I’ll never forget the last words he said and they took me by surprise.

“You’re special to us son, you really are.”

I walked out still praying for his miracle that wouldn’t come. But I’ll remember his words of encouragement. I’ll remember his loud laughter, his bald head and thick glasses. I’ll remember him leading singing at church on Sunday mornings.

I’ll remember his spring gardens full of fresh vegetables, and his pecan trees and tangerines. I’ll remember his strong faith in his Lord. But most importantly I always remember his story of that special love.

Mark Cook, Tampa Tribune outdoor correspondent, writes business stories and a monthly column for In the Field Magazine.

He welcomes comments and suggestions and can be reached at 813-846-9277 or mark@inthefieldmagazine.com.

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February 2011

INTHEFIELD MAGAZINE 45

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Call: (813) 754-PETS (7387) 1704 Walden Village Court, Plant City, FL 33566 46 INTHEFIELD MAGAZINE

February 2011

www.InTheFieldMagazine.com

9513 Nebraska Ave. Tampa, FL 33612

813.932.9775 — 813.932.4333

www.shellsfeed.com

www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE 47

Naturally Amazing Activities

• • • • •

BUMBLE BEE NEST

Jams • Jellies 9 Hot Sauces Salad Dressings 6 Salsas • Honey Sugar-free Preserves

by Sean Green

Attracting beneficial insects to our gardens or crops can be a very rewarding experience, not only for crop yield and garden health, but also for the value of really learning about and understanding the insect. This month, fertile queen bumble bees will begin emerging from their overwintering and begin looking for a suitable nesting site. Avoid disturbing the selection process, if disturbed before she is settled in, she will find a safer place to nest. Queens that are seen carrying pollen on their legs have already found a site nearby. You can try following them to make sure they will have flowers through the season in their nesting area.

There are many designs scattered throughout the internet, some are large projects more suitable for a farm setting such as a “Bee Wall”, while others are small projects perfect for attracting a small colony to your home garden. The project I have illustrated this month is small and simple enough for children to create with parental supervision and is similar to a common site in the wild, (a log with a rodent cavity underneath it).

Materials: • •

•

• •

Trowel Nesting Material (upholsterers cotton, animal hair, soft string, scraps of dry moss) Entrance marker (rock, ornament, standing twig) Chicken wire or small twigs Nest Cover (Log, untreated panel of wood, slab)

48 INTHEFIELD MAGAZINE

February 2011

• •

Things to keep in mind when selecting the site: • Nest must remain dark, dry, and well ventilated • Leave patches of rough grass surrounding the nest site, and markers near the entrance (for navigation) Entrance holes face east or southeast, (for warmth of the morning sun.)

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DIRECTIONS: 1. Dig a pit four or five inches deep and about ten inches square in a place that there is no risk of flooding.

2.

Dig one inch channels on the east / southeast side for the entrance, as well as a couple elsewhere for ventilation.

3. Make the entrance hole obvious by placing an entrance marker near it, bees need this for navigation.

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4. Place nesting material on top of chicken wire or twigs (for ventilation) then place within the nest cavity.

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Cover the nest cavity with a log, thick piece of untreated wood, or slab.

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813-752-2413 crescent.jewelers@yahoo.com Hours: Tues.-Sat. 10a.m. - 5:30p.m.

1514 S. Alexander St. • S# 108, Plant City

February 2011

We Buy Gold!

INTHEFIELD MAGAZINE 49

Florida Citrus Hall of Fame Announces 2011 Inductees The Selection Committee for The Florida Citrus Hall of Fame has announced four distinguished leaders will be inducted into the Hall during a Citrus Celebration Luncheon on Friday, March 4, 2011.

R. William “Bill” Becker, Edgar S. Beeland (deceased), Dr. Robert C. “Bob” Bullock and Frank W. Savage (deceased) will be honored during the luncheon scheduled to take place at 11:30 a.m. in the Hollis Wellness Center at Florida Southern College in Lakeland.

Becker is the President/Owner of Peace River Citrus Products, Inc. and was a member of the Florida Citrus Commission under both parties: Democratic Governor Bob Graham, 19851988 and Republican Governor Bob Martinez, 1988-1991. He served as Chairman of the FCC for five terms, 1986-1991, during the worst set of freezes the industry had ever experienced. He is a Past President of both the Florida Citrus Processors’ Association and the National Juice Products Association, and is a past member of the Florida Citrus Production Managers Association. He was a tenacious advocate for both the grower and the processor, always fighting to do what was best for the industry as a whole. He contributed generously to the industry, giving his own time, resources and contacts as well as encouraging and allowing his employees to get involved in industry organizations.

Brantley Schirard noted, “Many have attained financial success in the industry, but Bill has given of his success to help others. He is more than deserving of the honor.”

Beeland’s service to the Florida citrus industry spanned over 70 years, serving on numerous boards throughout a distinguished career that helped advance the industry forward as both a packer, processor and grower. He started his career in 1928 with Kissimmee Citrus Growers Association (CGA) before moving to Clearwater Growers Association as General Manager, where he remained for 28 years – with the exception of three years in the Air Force during World War II. He went on to become the Executive Vice President and General Manager of Winter Haven CGA, a position he held for 22 years. During his career, he served on the boards of Citrus World, Seald-Sweet, Highlands-Exchange Service Cooperative (HESCO), Florida Citrus Packers, and was a founding member of Citrus Self-Insurers Fund, which he also chaired for 20 years. He was president of the Florida Citrus Packers and was awarded the coveted John T. Lesley Award of Excellence in 1991 for his leadership and many contributions to the industry.

Bullock, a research entomologist at the IFAS research center in Ft. Pierce for over 35 years, was known as the “growers’ teacher” for his hands-on knowledge of citrus production and development of integrated pest management practices. He pioneered aerial spraying with fixed-winged aircraft for a number of pesticides, as well as the application techniques for Temik

50 INTHEFIELD MAGAZINE

February 2011

and Admire – while at the same time teaching the industry how to balance the use of those chemicals with natural resources to help protect the environment. Inducted as an Honorary Member of the Florida State Horticultural Society in 2008, Dr. Bullock was always available to help the grower with pest management concerns. “He was always just a phone call away,” noted Buddy Johnson.

Savage is known as Florida’s first grower cooperator. In 1892, he began working with two USDA scientists, Hall of Fame member Walter T. Swingle and Hubert John Webber to establish the first citrus research facility in the world. Savage constructed laboratories in two rooms at his home and participated in all of the field work and citrus research with the scientists, developing citrus varieties that are still in use today, such as the Orlando and Minneola tangelo, and the Swingle rootstock. When the 1894-95 freeze destroyed the citrus industry, the scientists were called back to Washington and Savage voluntarily continued their work through regular correspondence with the scientists. Because of his commitment to continuing the research programs established

by Swingle and Webber, those two laboratory rooms eventually became a plant evaluation facility, the A.H. Whitmore Foundation Farm, where extensive breeding work is still done today to develop new and improved varieties and rootstocks of citrus.

The Florida Citrus Hall of Fame honors distinguished leaders who have made significant contributions to the Florida citrus industry. The Citrus Hall of Fame display and Archive Center is located within the McKay Archive Building at Florida Southern College in Lakeland. For more information on members of the Citrus Hall of Fame, visit the web site at www.FloridaCitrusHallofFame.com, which includes access to biographies and photos on all members, noting their accomplishments and including various industry links.

Tickets to the luncheon, which is sponsored by Florida Citrus Mutual and The Florida Department of Citrus, are $50 for general admission, $100 for reserved Patron Seating or $1,000 for a Sponsor Table, which includes preferred seating for eight, table signage and a listing in the program. The event will be followed by an OJ “Meet & Greet” with the inductees as they unveil their names on the Florida Citrus Hall of Fame Tree, located in the McKay Archives Center. A Hall of Fame Citrus Memorabilia Display will be featured, along with Oral History Presentations of Hall of Fame members, a Citrus Label Show & Sale and tours of the Citrus Archives. Shuttles will provide transportation between the Hollis Wellness Center and the McKay Archives Center, where the main parking lot is located.

To purchase tickets, please call (863) 682-1111. For more information, please contact Brenda Eubanks Burnette at (561) 351-4314 or John Jackson at (352) 267-3227.

www.InTheFieldMagazine.com

1401 Dr. MLK Jr. Blvd • Plant City, FL 813-759-0009

www.JohnsonBarbeque.com www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE 51

FEBRUARY 18 –RICHIE

MERRITT

Richie Merritt, formally of the Marcels, will be performing in the Red Rose Dining Room.

FEBRUARY 19 – THE

VAN DELLS

50s & 60s Rock and Roll – The Van Dells are a unique blend of comedy, choreography and tight harmonies... the group is nonstop action from start to finish! Plus, PJ Leary & The Las Vegas Sounds will also perform before and after the show in the Red Rose Ballroom.

FEBRUARY 25

JOHNNY ALSTON’S MOTOWN ROCK & ROLL REVUE

A dynamite crowd pleaser! P.J. Leary & The Las Vegas Sounds perform before and after the show.

FEBRUARY 26 – THE LEGACY OF

THE

TEMPTATIONS

Back by popular demand. This group will thrill you with the hits that we have loved for so long... including: “Ain’t Too Proud to Beg and “Papa Was A Rolling Stone!” Plus, Richie Merrit and PJ Leary & The Las Vegas Sounds.

MARCH 4

RALPH ALLOCCO & SECOND WIND

Performing in the Red Rose Dining Room

MARCH 5

LOLA & THE SAINTS

Doo Wop At Its Best! Relive the 50s & 60s as though it was yesterday. “Forever in Love,” “Just Over the Brooklyn Bridge.” Plus, PJ Leary & The Las Vegas Sounds.

MARCH 11 & 12

DOOWOP WEEKEND - VOL. 5

The annual event is underway for another spectacular extravaganza! This year’s line up will include The DelPrados, George Galfo’s Mystics, Terry Johnson’s Flamingos, The Edsels, Bob Feldman and P.J. Leary and the Las Vegas Sounds.

MARCH 18

JOHNNY ALSTON’S

RALPH ALLOCCO & SECOND WIND

MOTOWN ROCK & ROLL REVUE

A dynamite crowd pleaser! P.J. Leary & The Las Vegas Sounds perform before and after the show.

Performing in the Red Rose Dining Room

MARCH 19 & 25

APRIL 15

JOHNNY ALSTON’S

RICHIE MERRITT

MOTOWN ROCK & ROLL REVUE

A dynamite crowd pleaser! P.J. Leary & The Las Vegas Sounds perform before and after the show.

MARCH 26

BUDDY HOLLY & THE BEATLES TRIBUTE SHOW

Richie Merritt, formerly of The Marcels, formerly sang with The Clovers when they were inducted into The Vocal Group Hall of Fame in 2002 and also sang on PBS DOO WOP 51 with The Clovers. Plus, Destiny will play before and after the show.

APRIL 16

A tribute to two of music’s historical cutting age acts - Buddy Holly & The Beatles. BeatleBeat previously performed at Disney’s Epcot and was a big crowd pleaser. If you loved Holly and the Beatles, this is an act not to miss! Dinner served in a supper club atmosphere in the Red Rose Ballroom.

RALPH ALLOCCO & SECOND WIND

Performing in the Red Rose Dining Room

APRIL22

JOHNNY ALSTON’S MOTOWN ROCK & ROLL REVUE

APRIL 2 & 8

A dynamite crowd pleaser! P.J. Leary & The Las Vegas Sounds perform before and after the show.

RALPH ALLOCCO & SECOND WIND

APRIL 23

Performing in the Red Rose Dining Room

RALPH ALLOCCO & SECOND WIND

APRIL 2

BOB RYMAN “THE FIDDLER”

Performing in the Red Rose Dining Room

Bob Ryman “The Fiddler” was a legend in the area for many years when The Red Rose was Lanny Purcell’s Holiday Inn and was also a favorite at Florida The Strawberry Festival®.

Because of his fans’ request, The Red Rose Inn is bringing “The Fiddler” back. P.J.Leary & The Las Vegas Sounds will open & close the show in the Red Rose Ballroom.

APRIL 29

RICHIE MERRITT

Richie Merritt, formally of the Marcels, will be performing in the Red Rose Dining Room.

SHOW RESERVATIONS Please call for ticket prices. Shows in the Red Rose Ballroom are in a supper club atmosphere with a four course meal (seats also available for the show only – for a lower price!)

NO COVER CHARGE for shows in the 5-Star Red Rose Dining Room with the purchase of dinner.

Show Guests - inquire about our special room rates when staying overnight after a show!

The Premier Showplace for Talent in Florida 52 INTHEFIELD MAGAZINE

APRIL 9

February 2011

TEL: 813.752.3141

I-4 Exit 21• 2011 N. Wheeler St. Plant City, FL 33563

WWW.REDROSEINNANDSUITES.COM www.InTheFieldMagazine.com

Mrs. Evelyn Madonia Owner

www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE 53

Wishnatzki Farms: A 90 Year Legacy From Pushcarts to Pixies and More

by Jim Frankowiak

Itâ&#x20AC;&#x2122;s

been just over 110 years since Harris Wishnatzki left his native Russia to come to the United States to pursue the American dream for his family. If he were alive today he would be very pleased with the steady and dramatic progress his family has made since those early days in New York City where he sold fruits and vegetables from a pushcart. (Continued on page 58)

Joe Wishnatzki on one of the early trucks

54 INTHEFIELD MAGAZINE

February 2011

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www.InTheFieldMagazine.com

February 2011

INTHEFIELD MAGAZINE 55

s ’ k c u h C

Innovative products are only part of what we do.

TIRE & AUTOMOTIVE

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Our goal is to aid growers in producing higher marketable yields, year after year, with proven solutions. To learn more about the products listed below, including the broad-spectrum control of Durivo® insecticide and the superior control of gummy stem blight and powdery mildew with Inspire Super™ fungicide, call your local Syngenta sales representative, Doug Wilbanks at 941-737-1974.

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LOCALLY OWNED & OPERATED BY CHUCK STRUTH

56 INTHEFIELD MAGAZINE

February 2011

100 South Mulrennon Road • Valrico, FL 33594 • Tel: (813) 685-9121 Fax: (813) 681-3779 • E-mail: info@hcfarmbureau.org

www.InTheFieldMagazine.com

©2010 Syngenta Crop Protection, Inc., 410 Swing Road, Greensboro, NC 27409. Important: Always read and follow label instructions before buying or using Syngenta products.

The instructions contain important conditions of sale, including limitations of warranty and remedy. Agri-Mek, Gramoxone Inteon and Warrior II with Zeon Technology are Restricted Use Pesticides. Actara, Durivo, Inspire Super, Platinum, Revus and Voliam Flexi are not currently registered for use or sale in all states. Please check with your state or local extension service before buying or using these products. Actara, Agri-Mek, Durivo, Platinum, Voliam Flexi and Warrior II with Zeon Technology are highly toxic to bees exposed to direct treatment on blooming crops and weeds. Do not apply these products or allow them to drift onto blooming plants if bees are foraging adjacent to the treatment area.

Actara,® Agri-Mek,® Actigard,® Bravo,® Durivo,® Fulfill,® Gramoxone Inteon,® Inspire Super,™ Platinum,® Quadris,® Revus,® Ridomil Gold,® Voliam Flexi,™ Warrior II with Zeon Technology® and the Syngenta logo are trademarks of a Syngenta Group Company. Syngenta Customer Center: 1-866-SYNGENT(A) (796-4368). www.FarmAssist.com MW 1LPH0043-V 9/10

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February 2011

INTHEFIELD MAGAZINE 57

Mr. Wishnatzki took some very important steps when he met fellow pushcart peddler Daniel Nathel and together they set up a wholesale business in 1922. The new company – Wishnatzki and Nathel – had a buyer in Florida that sold strawberries to them and Mr. Wishnatzki spent several winters in Florida as he became more involved in produce buying, including regular visits to the daily Plant City auction. Those winters in the south had an impact on Mr. Wishnatzki and he fell in love with Central Florida. In 1929 he moved his family to the area while he began a produce shipping operation in Plant City. Mr. Nathel remained in New York City and oversaw the wholesale business.

Mr. Wishnatzki had three sons, Joe, Ernest and Lester, and there were plans for them to join the family business, but World War II occurred and Joe and Ernest went off to war. Sadly, Ernest was killed in action shortly before the end of the war. Joe, however, returned and began to work with his brother, Lester in the Plant City business.

Moving ahead several decades the next generation of the family became involved in the business. Joe’s son joined the company in 1974 and just seven years later assumed management of the firm. Gary was named president of Wishnatzki & Nathel in 1990 and under his guidance the firm has grown steadily. That growth has been marked by expansion of the business. G & D Farms was formed in 1987 to help supplement strawberry and vegetables supplies to the shipping business. Today the company still markets crops for other farmers as well as its own.

Gary is married to Therese and they have two grown children, Nick and Elizabeth. Both reside in California.

In 2001 the Wishnatzki and Nathel families mutually agreed to split off the Florida division and form a new company, Wishnatzki Farms, where the focus was and continues to be on growing and shipping produce.

The company, always attuned to changes in the marketplace, teamed with Allen Williford to form Clear Choice Greenhouses in Thonotosassa. The operation grew organic strawberries and studied different methods to produce them. “This season we relocated the organic production to G & D Farms in Duette, Florida and expanded plantings to 100 acres,” said Gary. Williford continues to consult with the company.

Wishnatzki Farms became involved with processing frozen strawberries in the last few years and opened its own processing facility to supplement out-sourced production capacity. “Offering that capability to our grower partners is very important,” said Gary. “There is never a time when we give up on a crop.

Our growers can market their entire crop since this processing operation offers them a guaranteed price versus uncertain pricing situations that evolve as our season closes.” The processing facility produces a puree and sliced berries, alternatives to fresh market sales.

Growing operations have continued to increase over the last decade. The most recent acquisition is a 600-acre parcel on Pine Island in south Florida less than a year ago.

“One of our continuing goals is to become year round in our major commodities,” said Gary. He believes the company has reached that position with regard to blueberries through relationships with some 50 growers, “and we are getting close

58 INTHEFIELD MAGAZINE

February 2011

on strawberries,” he said, noting activity in California that will provide strawberries from April through the summer and early fall. New blueberry growers have been identified in Michigan, as well as Chile and Argentina. “Our strategy for continued growth and progress really has no boundaries,” said Gary. “We are actively seeking growers who align with our core values of quality, integrity and responsiveness.”

A significant challenge had been vegetables and a winter supply from somewhere that does not freeze. It appears that the Pine Island acquisition will meet that need.

Wishnatzki Farms is Florida’s largest strawberry shipper, an achievement the company has recorded for the last five decades.

That translates into three million flats of strawberries last year or 30 million pounds of strawberries sold fresh or processed by the company from 1,200 acres. Vegetables are important, too, and last year the company shipped two million packages.

Products shipped throughout the year include strawberries, blueberries, bell pepper, cantaloupe, eggplant, squash, pickling cucumbers, cherry tomatoes and grape tomatoes.

But there’s more, much more, to Wishnatzki Farms. Food safety is an important and growing area of importance to the company. Not just compliance, but development of the tools needed for traceability. Wishnatzki Farms is the first shipper/ grower to implement FreshQC™, a Virtual One Software system that traces back not just the product origin, but the individual who picked that product in the field. FreshQC offers more than just a traceback capability. It is a complete quality improvement system that integrates data collection, traceback and payroll capabilities. Traceability is both fast and accurate so that if recalls are necessary, they can be limited to specific areas, allowing a quick but careful return to business as usual.

Consumers are assured the produce they buy is traceable and there’s even a way for them to log comments on the FreshQC website regarding the product they purchased by simply entering its unique pick number from the package label.

Growers can benefit as well from easy access to comprehensive crop information ranging from harvest and yield data to picker accountability and other information that enables informed decision-making. Overall, it is a comprehensive system that helps to simplify operations. The U.S. Patent Office recently recognized the process by granting it patent protection. The system is in use at all company operations and with all of its growers.

28 Our new 2011 Strawberry Ambassadors

Ambassador Scholarships at $1,000.00 each were awarded at our awards banquet, Jam 28. We are in our tenth year of the Strawberry Ambassador program. Again this year we honor four outstanding students.

These students represent the Association for the upcoming season.

(L to R) Lauren

Scheib, Calli Jo Parker, Brittany Coleman, and Chrissy Grimmer

We have another fine group of students to help us promote delicious and nutritious Fresh Florida Strawberries!

Congratulations Ladies!

Thank you to all of our sponsors who continue to support our industry.

Florida Strawberry Growers Association

813.752.6822 • Visit our Web site at www.flastrawberry.com

6901 East 6th Avenue Tampa, Florida 33619 (800) 283-0475 • (813) 621-4738 • Fax (813) 621-6775 • www.tampabaysteel.com “ In everything, do to others what you would have them do to you.” Matthew: 7:12 • Steel • Stainless • Aluminum • No Minimums

• Processed to Your Specifications • All Metal Types Cut to Size

Your Local Metal Supplier Another product under development by sister company, Virtual One Software, is FireTag laser marking technology, developed as a solution for the Produce Traceability Initiative case label requirement and fully compliant. Created through the efforts of Virtual One and Bob Pitzer of 4fx Design, FireTag uses a laser to mark each produce product case with a bar code and human readable label in under one second. The system does not require ribbons, label rolls or related labor. It also eliminates bottlenecks at the cooler and is fully Internet enabled. Final market introduction plans for FireTag are in the final stages of development.

www.InTheFieldMagazine.com

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February 2011

INTHEFIELD MAGAZINE 59

we want to be and what we must do to take us to the next level.”

Wishnatzki Farms also has a team that meets regularly to look at challenges and issues that may require significant changes in the way the company operates. “That is our commitment to our continuous improvement system, and while we deal with problems and issues as they occur, we review them during these monthly sessions to see if process changes are required.”

Just over a year ago, Wishnatzki Farms took another innovative step as it launched its new consumer brand, Wish Farms, starring Misty the Garden Pixie. That introduction was marked by special events and outreach via various social media such as Facebook.

“We want consumers to have a positive experience with our products so as we progress with our plans, they will look specifically for our branded products,” said Gary.

Though Wishnatzki Farms is never satisfied with status quo You might wonder where all of these ideas come from for expanded markets, new products and systems. The answer is multi-fold. Gary has belonged to a local Vistage group for more than six years. That’s an organization of 15 chief executive officers who meet regularly under the tutelage of a chairman or business coach, Art McNeil. “They always have questions for my answers,” said Gary.

“Our group is comprised of family owned businesses and Art refers to each of those businesses as jazz bands who play fine music until they begin to grow and become orchestras,” he said.

“Putting it simply, as we grow we need to play from a sheet of music. What works for a jazz band, won’t work for an orchestra.”

That business coaching is further enhanced by the education, enthusiasm, energy and genuine interest to improve that comes from Gary’s staff. “We met formally in a daylong strategic planning session at the Collaborative Lab at St. Petersburg College in late 2009. Our group included 20 individuals from various departments within the company to define exactly where

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and is committed to ongoing improvement, there is one aspect of the business that has not changed since the days of the pushcarts in New York City and that is giving back to the community. It is manifest in different ways. Gary is a board member of the Redlands Christian Migrant Association (RCMA) and his annual Strawberry Pro Am Tennis Tournament raises nearly $100,000 in support for the RCMA Academy at Wimauma. In the past the tournament has supported a University of South Florida, College of Education scholarship program for graduate students of migrant families. The company sponsored its first-ever U-Pick in early 2010 with the donated proceeds supporting RCMA. Volunteers from local food banks were also invited to the event to pick for free. There are plans to continue this event as an annual tradition.

The company also underwrites Farmworker Appreciation Day at the Strawberry Festival each year “so these hardworking individuals who have made the existence of the festival possible are able to attend and have a day to be recognized.”

It has been more than 110 years since Harris Wishnatzki came to this country in search of the American Dream. The family has made significant strides in a manner that would make the patriarch very proud. However, more is yet to come and the quest for the dream continues.

To learn more about Wishnatzki Farms, visit www.wishfarms.com.

Store Phone: (813) 657-8308 | Hours: Tues-Sat 10-8 & Sunday 10-6

It’s Valentine’s Day And love is in the air Choose berries for your sweetie To show her you care

Visit Our Showroom At: 806 Woodrow Wilson St. Unit #1 | Plant City, FL 33563

3838 Fancy Farms Rd. Plant City, FL 33566 (corner of Rice & County Line Rd.) Tel: 813.478.3486

Quality • Service • Value Thousands of Satisfied Customers • Licensed • Bonded • Insured State Lic. # RX0066393

www.plantcityawningandaluminum.com

(813) 659-2501 60 INTHEFIELD MAGAZINE

February 2011

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February 2011

INTHEFIELD MAGAZINE 61

Florida Strawberry Festival Ag Committee Rhonda Burnett, Lamb Show Chairman

My daughter became interested in raising and exhibiting sheep in 1995. We purchased several sheep and that began our involvement. At that time there were no 4-H clubs in our immediate area, so I volunteered to establish and lead one.

Through helping my children raise and show sheep, I met Karen Green, who established and chaired the Festival Sheep Show and I volunteered to assist her. When Karen stepped down as chair in 1997, I became the chair. The 4-H club I work with now consists of 70 members. I own a local agricultural business and enjoy working with youth involved in Strawberry Festival 4-H and FFA activities. I truly believe in the positive influence of the 4-H and FFA and appreciate the community support for youth involved in these organizations. It’s not the kind of support that is evident in today’s society. I plan to be a part of it in the future.

Suzanne Churchwell, Dairy Show Chair

I became involved with the Strawberry Festival Dairy Show in 1984 when my children started showing dairy cows in the 4-H Program and haven’t missed a Festival Dairy Show since.

I assisted with the Dairy Show for years and this helped prepare me to become chairperson when Richard Kahelin retired from the show several years ago. As a biology teacher at Plant City High I work with youth every day. I continue to work with youth involved in dairy shows because I strongly believe we should support all venues promoting agriculture. This show is one way youth can become involved in and learn about the dairy industry. It is also my way of giving back for everything that was done for my children.

Jon Poppell, Swine Show Chair

Born and raised in Plant City, I attended local schools and participated in the steer show throughout my high school career. After college I went to work in my family’s insurance agency and along with my wife and children operate the family’s small citrus and cattle operation. I began volunteering with the Swine show in the early 90’s and was later asked to be chairman. I enjoy working with the exhibitors, parents and committee members. We are proud to host the best swine show in the State.

Jim Jeffries Agricultural Committee Co-Chair, Steer Show & Sale Chair, Festival Secretary

I became involved with the Festival in the early 1970’s as an agriculture teacher assisting with FFA exhibits and a petting zoo placed in the Festival by East Bay FFA. Later I became involved in the steer committee. I continued involvement after transferring to Plant City High School in 1980, working primarily with students placing exhibits in the Festival. In 1989 I began supervising the Agricultural Programs and began assisting with all activities involving FFA members’ participation at the Festival. In the 1990’s I became a member of the Florida Strawberry Festival Association. In the early 2000’s Bill McClelland asked me to serve as Steer Committee Chair.

After retirement I have continued involvement because of the positive activities the Festival provides the community and the 4-H and FFA youth.

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Dan Walden Agricultural Committee Co-Chair I have been in the Insurance business in Eastern Hillsborough County for over 32 years. I have been involved with the Florida Strawberry Festival for 27 years in various capacities, such as Swine Show chairman, Steer Committee member, Livestock Committee member, Parade Committee and Parking Chairman. Having seen first hand through my own children and others how a strong FFA and 4H program can positively affect young lives makes me want to continue to serve on Festival youth agriculture programs.

Tom Sturgis, Chair of the Poultry & Rabbit Shows Committee

I began teaching agriculture in Hillsborough County in 1992 and taught at Van Buren for four years. In 1995, I transferred to Durant and shortly afterward joined the Rabbit and Poultry Committee. After moving to Plant City and starting a family here in September 2001, I became more involved in Strawberry Festival activities and eventually joined the Swine Committee. In 2006 I became Chairman of the Poultry and Rabbit Committee. With the help of committee members Pam Walden, Elizabeth Pierce, Sandy Easters, and Dakota Moore, the show continues to be a success and provides a valuable experience for youth. I look forward to another successful Strawberry Festival!

Shawn Steed Plant Show & Sale Leader

My duties are to coordinate and manage the Florida Strawberry Festival Youth Plant Show and Sale with the help of a cast of many volunteers. My job title is the Environmental Horticulture Production Extension Agent for Hillsborough and Polk Counties. I volunteer as part of my commitment to the environmental horticulture industry in the local area. I want to see the next generation learn about the production of and gain an appreciation of the benefits of plants. Our event gives local 4-H and FFA youth a chance to raise plants to an industry standard and auction them off on the day of the fair. At our event the participating youth learn many skills other than just growing plants that will assist them in their everyday lives such as business, money management, record keeping, marketing, advertising, public speaking, and patience. This event has raised over $665,000 for the youth participants over the past 35 years. I am extremely proud to be a part of this event.

Tom Lay – Youth Beef Breed and Commercial Heifer Show

I got involved with the Strawberry Festival Livestock in 1994 when my daughters began showing steers. They showed pigs and plants as well.

In 1996, one of my daughters began showing in the Beef Breed Show. It was very family oriented and she was glad she did not have to sell her animals at the end of the year. When my daughters graduated, I was asked to be a member of the beef breed committee. I gladly accepted and was able to spend time with my daughter by participating and volunteering together. I also enjoyed this program because the exhibitors start at such a young age to learn about agriculture. As the years progressed the head of the committee resigned and I was asked to become the Beef Breed Committee Chairman. I accepted the position and I enjoy watching the kids as they grow and mature in the program.

www.InTheFieldMagazine.com

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February 2011

INTHEFIELD MAGAZINE 63

Our land’s greatest yield

won’t end with the harvest Enriching farmland is our labor and our love. We provide American farmers with nutrients to grow the food we need. This means lower food costs for us and more land that can be preserved for the environment.

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2x2 Garden

by Kayla Lewis “After these things the Lord appointed seventy others also, and sent them two by two before His face into every city and place where He Himself was about to go.” Luke 10:1.

In this passage, Jesus was sending out his disciples into the cities to proclaim his name and his coming. They were sent out in pairs to help prepare the way for Jesus’s ministry that would save souls and change lives forever. First, though, they had to be sent—two by two.

This was the inspiration for Gospel Fellowship Church, located off of highway 301, while they are building their own ministry of pairs, only this time they will be sending out bags of fresh grown produce—two by two. The ministry is being started

by Pastor Miguel Cordero and his wife, Tanya. Miguel’s stepmother, Terry Cordero, will be the garden coordinator. Others involved are Miguel Cordero, Senior, Miguel’s father, Alberto Camacho, Lisa Gutierrez, Cecilia Boswell and husband, Gary.

The concept of their ministry is simple. The produce will be grown in garden boxes, which will be about a 12-foot long, rectangular shaped, wooden box slightly elevated from the ground, and filled with rich planting soil. Terry explained that the produce grown in the boxes will consist of vegetables such as tomatoes, lettuce, carrots, cucumbers, and beans. “I would like to try potatoes,” she added, “regular potatoes, and sweet potatoes.”

Once the vegetables are ready to be picked they will gather them up and place them in brown bags, which they will take to their church and distribute two to each member. One will be for the member to keep, and the other will be for them to give away to a friend, coworker, or someone in need. Inside the bag they will give away will be a tract that is designed to open the doors of the gospel.

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February 2011

The Cordero’s explained that their church does not have room for a food pantry so this is a way for them to bring the food to the people. “We’re a small church,” said Miguel. “The option is to grow without compromising personal safety.” Tanya added, “To meet the need, just in a different way.” She explained that the goal of passing out two brown bags to each member was, “One would be for you to keep, one to give away to someone in need.”

To raise funds for the equipment to begin the garden the church is having a fundraiser. They are selling T-shirts with Christian logos, and also their own shirts that were designed for their church.

“They say that imitation is the best form of flattery,” said Miguel. The idea for 2 By 2 Gardens was inspired by a local ministry called 5 and 2 Ministry. “They’re the ones who showed us how to do it so we wanted to take that plan and run with it.”

The Cordero’s attended an event at New Berean Church where 5 and 2 Ministry was teaching people how to grow garden boxes.

The Cordero’s liked the idea so much that they decided to use it in their own church. The ministry made it possible to give away food without needing a food pantry. “Sometimes you have to do different things to share the Gospel,” Miguel said. “It ties in with outreach. Preaching, teaching, and reaching the community for Christ.” The Cordero’s also explained that 5 and 2 Ministry is not currently in operation but “They planted an outreach seed.”

Miguel has been pastor of Gospel Fellowship Church since it began August, 21, 2010. He and Tanya have two children, Deja and Zavier. They see the garden ministry as an opportunity to reach out and share the Gospel, but the ministry is just one part of their overall goal. As Alberto Camacho, one of the volunteers, said, “If anything it’s a chance to show the personal testimony in our lives.”

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February 2011

INTHEFIELD MAGAZINE 65

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A Quiet Sense of Community

Knights Elementary students and faculty observe a section of the hydrichammock wetlands at the Knights Elementary Wetlands Preserve, in order to record data for ongoing science, weather and environmental projects. CF assisted with the building of the boardwalk and revitalization of the wetlands.

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by Jim Frankowiak Companies, like people, often have readily identifiable personalities. Some are boisterous, others may be annoying and there are some that are just plain quiet and go about their business with little, if any, fanfare.

One such quiet company is CF Industries, a subsidiary of CF Industries Holdings, Inc. and one of North America’s largest manufacturers and distributors of nitrogen and phosphate fertilizer products. Nitrogen fertilizer is essential to healthy plant growth and high crop yields, especially for corn, cotton and wheat. Phosphate fertilizer helps plants generate necessary sugars, germinate seeds and build strong structures. The company also produces nitrogen products for industrial and environmental applications.

Man-made fertilizers have had a tremendous impact on farm productivity and food availability. For example, in 1950 the average U.S. farmer produced enough food to feed 27 people.

Thanks to advances in fertilizers, seeds, herbicides, pesticides and farming practices, average yields of all crops have increased by 55 percent. The average farmer now produces enough food to feed more than 120 people. This marked increase in crop yields has resulted in important environmental benefits, significantly reducing the amount of land required to feed an increasing global population.

CF Industries was founded in 1946 as a fertilizer brokerage operation by a group of regional agricultural cooperatives to provide a more economical source of plant food. In 2002, the company began transitioning to a new business model, which was completed in 2005 with an Initial Public Offering.

The CF family now includes approximately 2,400 employees who are dedicated to quality, innovation and service for its agricultural customers. Safety and security are critical business and operational considerations for CF Industries. The company is committed to protecting and maintaining the highest environmental standards in the industry. It also promotes environmental education and conservation programs to CF employees and the communities in which it operates.

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Here in Florida, CF mines phosphate ore in Hardee County, manufactures fertilizer products at the Plant City Complex and ships these products from a Tampa Port facility.

Today, CF has 692 full-time employees in its Florida Region operations.

Although the company has historically been very active in the community through both financial contributions and direct employee volunteer involvement, CF formalized its outreach in 2008 through establishment of a Community Affairs Department. The mission of the department is to establish partnerships with local organizations in a manner that brings benefit to those important groups and their respective roles within the community. Before the department was created, CF worked through numerous “goodwill ambassadors” in the community, a tradition that continues to this day.

A sampling of groups supported by CF Industries includes local chambers of commerce, United Way, the annual Strawberry Festival, Boy and Girl Scouts of America, United Food Bank of Plant City and various schools in this part of Florida.

“From Strawberry Festival tent sponsorships, ‘Beef and Breed’ program support, local youth athletic league involvement, to designing an environmental learning center like the Knights Elementary Wetland Preserve, our goal is to be an active good neighbor,” said Stefan Katzaras, Senior Community Affairs Specialist for CF Industries Florida Region. “We also want to promote education and outreach initiatives, so our communities know who we are, what we do and the role we play in helping to feed us all.”

This penchant for “doing the right thing” is something the CF Industries family – a collection of energetic, big-hearted but humble individuals – has always done to help make their communities better while making a vital product in a responsible manner.

Individuals and groups in the community interested in learning more about CF Industries are encouraged to contact Katzaras via email at skatzaras@cfindustries.com.

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INTHEFIELD MAGAZINE 69

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by Hank Daniels A BRIX measurement is a measurement of the nutritional value of the sugars, proteins and minerals in a given fruit, plant, crop or forage grass. The BRIX test was introduced in the 19th century by Karl Balling and Adolf Brix. The modern day application of the BRIX test is a science perfected by Dr. Kerry Roberts and the test can be performed by a hand held refractometer.

Fruits, plants, crops and forage grasses with a higher BRIX level will taste better, have a more pleasing aroma and will be healthier than foods with lower BRIX levels. Livestock and wildlife will instinctively seek out forage food with a higher BRIX level. Taste tests by consumers have shown that fruits and vegetables with a higher BRIX level simply taste better.

Dr. Allen Williams, who has been on the Board of Directors for the Association of Family Farmers since 2004 and is currently serving as chairman of the board of that association, recently conducted a yearlong survey test with the TallGrass Beef Company, a Kansas based beef company that markets grass fed and grass finished beef to restaurants and high end supermarkets. Dr. Williams found that with the

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application of Bio Soil’s Sumagrow, the BRIX level of the forage grass rose from an average of “4” to an average of “14”, a significant increase.

“Another benefit to this higher BRIX level was healthier cows. TallGrass saw their veterinary bills drop by $40,000 after they started using the Bio Soil Sumagrow product,” Dr. Allen said. “Cattle weight went up, the cows were healthier and the cows with calves were lactating at a higher rate. Also, the calves were larger and healthier.”

Bio Soil Sumagrow is a complex multifunctional formula containing beneficial microbes that helps fruits, plants, crops and forage grasses process the nutrients that are already in the air and soil. Bio Soil Sumagrow is an all natural spray application that cannot harm the plants or the soil. The product is extremely affordable. The cost is about ¼ of the cost of artificial synthetic fertilizers.

You can learn more about the Bio Soil Sumagrow product by visiting their website at www.sumagrow.com or by e-mailing them at customerservices@biosoilenhancers.com or by calling then at 1-877-888-2744.

www.InTheFieldMagazine.com

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February 2011

INTHEFIELD MAGAZINE 71

Dry Creek and America’s First Frontier

We have come to the end of the first season of our National Television Series, Dry Creek. It seems like the thirteen week first season has just flown by. All the episodes produced during our first season have a story that appeals to a family audience and promotes family values.

Everyone who has worked on the episodes is very happy with the large and positive response comments we have received from our Dry Creek Family fans from across our great country.

The one I remember the most that warms my heart was from a woman in Texas. She said, “ Finally a TV show that you can watch and walk away inspired.”

I am proud that her comments and the thousands of others we received tell me we are on the right track with the topics we dealt with during our maiden national television season.

The Talker episode dealt with how words can hurt people.

The Handshake was a funny look at how important it is to keep your word. In the episode called The Bully, a bully discovered his self-esteem and changed his life. In the episode called the Prayer Warrior we showed how prayer can move mountains.

It is my heart felt belief that the America television audience is ready for a show like Dry Creek and we plan to continue to write and produce family programs.

It seems like the thirteen week first season has just flown by and now we are making plans for the 2011 season.

In addition to our Dry Creek Program, we are teaming up with the Florida Agricultural Hall of Fame during the state fair February 11 thru the 21. During the fair a film from the Dry Creek set will be shown in the Hall of Fame that will be guiding people through Florida’s rich agricultural past and present.

I am very excited that this film will be adding to our success by telling the story of Florida’s true History. This story has never been told on national television in the way that we will present it. When the Spanish came to Florida in the late 1400s and early 1500s there were no horses or cattle on the North American or South American continents. Florida was the Western Frontier 100 years before Jamestown and the Plymouth settlement.

Stay tuned to Dry Creek and for the story of America’s First Frontier. Go to McDowell Corporation for channel and air times.

EVERYONE KNOWS WHERE DRY CREEK IS, CAUSE IT’S INSIDE EACH AND EVERY ONE OF US.

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www.InTheFieldMagazine.com

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February 2011

INTHEFIELD MAGAZINE 73

A Closer Look: Common Eastern Bumble Bee (Bombus impatiens)

A Closer Look:

Common Eastern Bumble Bee (Bombus impatiens)

By Sean Green

Photo By April McDonald The role of the bumble bee as a pollinator is common knowledge and rarely disputed. In fact, commercial bumble bees are increasingly becoming a necessity for greenhouse crops due to rapidly changing farming practices. Enlightened farmers recognize the bumble bee as the most efficient pollinator in the bee family and one of our natives, the common eastern bumble bee (Bombus impatiens) has become both the hero and the enemy.

Our native species B. impatiens is shipped to European rearing facilities where colonies are produced and shipped back to the United States for commercial pollination of greenhouse operations. There has been a steady decline in the native population of several North American species of bumble bee since the early to mid 1990’s when this practice began and scientists are suspecting the reliance of imports in the agriculture community are a significant factor in the declining population of our native species. Experts hypothesized that the colonies created from our native population acquired diseases from European species such as the buff tailed bumble bee (Bombus terrestris). Any exotic species, not just Bombus terrestris poses a significant threat to native populations of insects as well as crops. We are exporting our native species to another country, only to have it imported back into the United States with the potential of returning with an exotic disease. With a closer look at our native species, we can understand its needs, preserve native populations, and eliminate the expense of importing what is naturally abundant at home.

Bumble bees are the most important pollinator in our agriculture industry. According to some sources, the estimated value of pollination from wild insects, such as bees, is three billion dollars per year. Of the insects that provide pollination services, the bumble bee is the most effective because of its biological characteristics. The hairs that grow on a bumble bee are structured like a feather rather than a single shaft of hair, this structure enables the bumble bee to hold more pollen that a honey bee. In addition, bumble bees can regulate their body temperature and pollinate in the wintertime when other pollinators are incapable of flight. Honey bees stop flying at 50°, bumble bees can fly in temperatures as low as 41°. Bumble bees have the ability to shiver to regulate body temperature.

Rain and wind that would force wasps and honey bees to their nests do not deter the bumble bee. Crops such as eggplant,

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blueberries, and tomatoes are difficult to pollinate without the bumblebee. The bumble bee is one of the few species capable of pollinating such crops because of its Sonication ability, also known as buzz pollination. Sonication is the process of using sound energy to stir or disrupt particles.

Modern technology uses sonication for ultrasonic cleaning, and breaking apart DNA molecules. The bumble bee loosens the pollen with sonication by grabbing the flower with its legs and increasing the rate of its wingbeat.

The common eastern bumble bee (Bombus impatiens) is the local hero for agriculture in Central Florida. The queen creates wax pots for honey and lays her eggs on a ball of pollen then covers it with wax. Positioning the pollen ball near the honey pot, she can feed while brooding.

Like birds, she warms her eggs by laying on them and shivering, generating enough heat to keep the eggs temperature at 86 °.

To maintain her energy she must forage from thousands of flowers per day, each trip causes the eggs to cool, endangering them.

To survive, this species needs a habitat that can offer continuous bloom from April to November. It is critical that flowers are abundant and close enough for short trips from her eggs. At the end of the summer, the only bees that survive are the queens that have mated and find somewhere safe to overwinter.

The seasonal process for this species will begin this month with the surviving mated queens emerging from their overwintering site to collect pollen and nectar and begin nesting. Monoculture farming practices have become a greater threat than the exotic diseases introduced into the United States. Such farming practices have reduced the floral diversity that our most important pollinators need to thrive.

Bordering your crops with native flowering plants will keep bumble bees working your fields all season. The queen will look for a soft, protected site to build a nest, preferably in abandoned rodent burrows, but will also nest in hollow trees, compost piles, or any concealed dry cavity near the ground, boxes can be constructed to suffice. The most important feature is a continuous food source. If there are flowering plants year-long within a short flight to her young, the opportunistic bumble bee will become a yearly companion.

www.InTheFieldMagazine.com

Nutritional Therapy for Better Plant Health!

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QuickShot MAX is a high-quality blend of micronutrients, alpha-keto acids, alkanoates and plant elicitors. It is designed to improve short- and long-term crop health. The plant elicitors promote Systemic Acquired Resistance (SAR) to help your crops deal better with stresses.

Its 100% water-soluble formulation pours easily and completely. Plus, it has a low pH that will not cause pesticide degradation problems from alkaline hydrolysis.

The end result: QuickShot MAX gives you an easy-to-use, trouble-free product that improves short- and long-term crop health.

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Fresh Produce, Citrus, Jams, Vegetables, Jellies & Honey.

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February 2011

INTHEFIELD MAGAZINE 75

USDA Announces Decision to Fully Deregulate Roundup Ready Alfalfa The U.S. Department of Agriculture’s Animal and Plant Health Inspection Service (APHIS) announced its decision to grant non-regulated status for alfalfa that has been genetically engineered to be resistant to the herbicide commercially known as Roundup.

“After conducting a thorough and transparent examination of alfalfa through a multi-alternative environmental impact statement (EIS) and several public comment opportunities, APHIS has determined that Roundup Ready alfalfa is as safe as traditionally bred alfalfa,” Agriculture Secretary Tom Vilsack said. “All of the alfalfa production stakeholders involved in this issue have stressed their willingness to work together to find solutions. We greatly appreciate and value the work they’ve done so far and will continue to provide support to the wide variety of sectors that make American agriculture successful.”

After releasing a final EIS in December 2010, USDA took another step to ensure that this issue received the broadest examination before making its final decision. USDA brought together a diverse group of stakeholders to discuss feasible strategies for coexistence between genetically engineered (GE), organic, and other non-GE stakeholders. The stakeholders helped to identify areas of consensus; issues where the group disagreed and opportunities for further dialogue exist; and areas where USDA could – or should – play an important and helpful role.

In response to the request for support from its stakeholders, USDA is taking a number of steps, including:

Reestablishing two important USDA advisory committees - Advisory Committee on Biotechnology and 21st Century Agriculture, and the National Genetic Resources Advisory Committee. These two committees will tackle a broad range of issues, from ensuring the availability of high quality seed, to helping ensure that growers have access to the best tools available to support their production choices, to whether risk management and indemnification options can play a role; • Conducting research into areas such as ensuring the genetic integrity, production and preservation of alfalfa seeds entrusted to the germplasm system; • Refining and extending current models of gene flow in alfalfa; • Requesting proposals through the Small Business Innovation Research program to improve handling of forage seeds and detection of transgenes in alfalfa seeds and hay; and, • Providing voluntary, third-party audits and verification of industry-led stewardship initiatives.

More information on these areas of support USDA will provide outside of the regulatory arena is available on the USDA Web site.

APHIS’ deregulation of Roundup ready alfalfa will become effective upon publication of the Agency’s determination of nonregulated status in the Federal Register. USDA’s Record of Decision on RR alfalfa is available to the public at www.aphis. usda.gov.

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Hillsborough Soil & Water Conservation District The success of conservation initiatives depends on human behavior. By raising awareness, inspiring concern, building knowledge and skills and creating opportunities for action, education initiatives can prepare local people to fully participate as partners in conservation. One of the main objectives of the Hillsborough Soil & Water Conservation District is conservation education among the youth in public and private schools in Hillsborough County to include a yearly land judging and poster contest.

LAND JUDGING CONTEST This competition is for middle and high school 4-H and FFA students. The students judge, as individuals and as a team, the physical properties of the soil, identify improved land management practices for various types of farming, and judge the limitations of the soil for home sites. The winning teams from local contests are eligible to compete at the State Contest, and the state winners compete at the National Contest. The 2010 Land Judging Contest was held at Sam Astin’s field. The lunch was provided and the winners were presented awards at the Hinton’s Farm.

Several Hillsborough County schools participated in the contest: Brandon High School, Durant High School, D.W. Waters High School, Newsome High School, Plant City High School, Randall High School, Spoto High School and Randall Middle School.

The 2010 Land Judging Contest winners are as follows: 1st Place Middle School – Randall Middle School 1st Place High School – Durant High School 2ndPlace High School – Newsome High School 3rd Place High School – Spoto High School

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February 2011

POSTER CONTEST The Poster Contest provides kindergarten through fifth grade students an opportunity to convey their thoughts about soil, water and related natural resource issues through art. It also highlights the educational outreach efforts of conservation districts and their state conservation associations, auxiliaries and agencies. The district received and judged posters from the different Hillsborough County schools for the 2011 Poster Contest.

Students from Desoto Elementary School, Essrig Elementary School, Gorrie Elementary School, and Advantage Academy of Hillsborough participated in the poster contest. The 2011 Poster Contest winners are as follows: Kindergarten – 1st Grade 1st Place – Fabian Cruzm Advantage Academy of Hillsborough 2nd Place – Caitlin Rice, Advantage Academy of Hillsborough 3rd Place – Miguel Soto, Advantage Academy of Hillsborough 2nd – 3rd Grade 1st Place – Christina Butler, Advantage Academy of Hillsborough 2nd Place – Ryan McCarthy, Advantage Academy of Hillsborough 3rd Place – Abby Rhodes, Advantage Academy of Hillsborough 4th – 5th Grade 1st Place – Kristen Lockhart, Essrig Elementary School 2nd Place – Jane Wolobanson, Essrig Elementary School 3rd Place – Victoria Wehling, Gorrie Elementary School

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February 2011

INTHEFIELD MAGAZINE 77

USDA DECLARES FARMERS & RANCHERS IN SELECT FLORIDA COUNTIES ELIGIBLE FOR NATURAL DISASTER ASSISTANCE FOR FREEZE LOSSES

by Jim Frankowiak U.S. Agriculture Secretary Tom Vilsack, in response to requests from former Florida Governor Charlie Crist, current Governor Rick Scott and members of he state’s congressional delegation, agreed January 25, 2011 to have 26 of the state’s 67 counties declared primary disaster areas due to the frost and freezes that occurred Nov. 5 – Dec. 17, 2010.

The counties are: Alachua, DeSoto, Hardee, Lee, MiamiDade, Putnam, Bradford, Dixie, Hendry, Levy, Okeechobee, Sarasota, Charlotte, Flagler, Highlands, Manatee, Palm Beach, St. Johns, Clay, Gilchrist, Indiana River, Martin, Polk, St. Lucie, Collier and Glades.

Farmers and ranchers in the counties of Baker, Columbia, Lafayette, Monroe, Pasco, Taylor, Brevard, Duval, Lake, Orange, Sumter, Union, Broward, Hillsborough, Marion, Osceola, Suwanee, Volusia and Citrus also qualify for natural disaster assistance because their counties are contiguous.

“All qualified farm operators in the designated areas may be eligible for low interest emergency (EM) loans from U.S. Department of Agriculture’s Farm Service Agency (FSA), provided eligibility requirements are met,” said Farm Loan Manager Bronwyn Bethea-Myers.

“Farmers in eligible counties have eight months from the date of the declaration to apply for loans to help cover part of their actual losses.” FSA considers each loan application on its own merits, taking into account the extent of losses, security available and repayment ability.

One of those conditions is a 30 percent minimum crop loss. There is no minimum requirement relative to physical loss. The maximum EM loan amount is $500,000 and the current interest rate is 3.75 percent. Repayment terms vary.

Bethea-Myers, who is based at the FSA Plant City office which covers Hillsborough, Polk, Pinellas, Hardee, Sarasota, Manatee and DeSoto counties, encourages interested farmers to call the FSA office, 813-752-1474, to arrange for an EM loan application to be mailed to them. “We also suggest potential applicants call in advance if they plan to visit our office to pick up an application,” she said. Application packages assembled by the FSA office are multi page and contain the name of the applicants so time is needed for their preparation.

In addition to owning or operating land in a county cov-

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ered by the disaster designation, EM loans applicants must be established family farm operators and have sufficient farming or ranching experience. They must be citizens or permanent residents of the U.S., have suffered at least a 30 percent loss in crop production or a physical loss to livestock, livestock products, real estate or chattel property. Applicants must also have an acceptable credit history, the ability to provide collateral to secure the loan and have repayment ability. Potential borrowers must keep acceptable farm records, operate in accordance with a farm plan they develop and agree to work with local FSA staff and may be required to participate in a financial management-training program and obtain crop insurance.

In addition to EM loans, Bethea-Myers oversees FSA Direct Loans and she reminds all that any FSA loan applicants must first attempt to secure conventional credit before applying for FSA loans. Current FSA Direct Loans have a ceiling of $300,000 and the interest rate is 2 ¼ percent.

Once FSA loan applications have been completed, the applicant is assured of a decision within a 60-day period.

In addition to EM loans, the USDA has made other programs available to assist farmers and ranches impacted by the late 2010 frost and freeze conditions. Among these programs are the Supplemental Revenue Assistance Payments (SURE) Program, Noninsured Crop Disaster Assistance Program, Livestock Forage Disaster Program (LFP), Tree Assistance Program for Orchardists and Nursery Tree Growers (TAP) and Emergency Assistance for Livestock, Honeybees and FarmRaised Fish Program (ELAP) – Farm Raised Fish. These are not loans, but payment programs and each is overseen locally by FSA County Executive Director Donald Royster, who is also based at the Plant City location.

“Each of these programs has its own set of requirements and applications,” said Royster. “I would encourage farmers and ranchers to visit or to contact our office for additional information.”

The Plant City FSA office is located at 201 South Collins Street, Suite 201, Plant City, FL 33563. The telephone number is 813-752-1474, Extension 2. Information on both loan and disaster programs, is accessible on the web at http://disaster.fsa. usda.gov.

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INTHEFIELD MAGAZINE 79

Gentle

GARDENING Tip of the Month:

By Craig Chandler

It’s Time to Plan a Vegetable Garden

March through May is a great time to grow a number of vegetable and herb crops in central Florida. This three-month period starts after the danger of frost is over and ends before the hot, rainy weather, conducive to many plant diseases, begins.

First, decide what crops to grow and where to plant them.

It’s best not to plant the same or a closely related crop repeatedly in the same area. For example, if you planted tomatoes in the northwest corner of your backyard last year, don’t plant tomatoes or peppers (which are in the same plant family as tomatoes) in that area this year. Consider planting beans or some other unrelated crop in that area instead. This technique is known as crop rotation, and it helps minimize pests, especially soil-borne ones.

A garden journal can be used to keep track of the details of past crops. Or now, with digital photography, you may find it easier to take some pictures of your garden during each season and place these in a labeled folder on your computer.

You can grow plants directly in the soil, at ground level, or in raised beds – often made by filling lumber or block bound enclosures with a mixture of compost, peat, and weed-free top soil. Also, many types of vegetable and herb plants can be grown successfully in pots filled with a high quality potting soil. One of the advantages of planting into raised beds or pots vs. into a soil that’s mostly sand is that mixtures high in organic matter do a better job of retaining water and fertilizer. They are also less likely to contain high numbers of plant parasitic nematodes.

The pH of the soil or planting mix should be between 5.5 and 7.0. The University of Florida Soil Testing Lab will determine pH and provide recommendations for adjustment (if needed) for $3 per sample. Call your county extension office (813-7445519 in Hillsbor-

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ough) for details on this service.

Insect pests are likely to damage plants at some point during the season. See Insect Management in the Home Garden (http:// edis.ifas.ufl.edu/vh036) for a description of common insect pests and information on various control measures.

Popular spring crops include: Snap beans (bush type). Make several plantings, two weeks apart (e.g. sow seeds on March 1st, 15th, and 29th). The average yield is about one pound of beans per foot of row. Water once or twice a week during dry weather.

Tomatoes. Tomatoes are vines, so they should be staked or grown in wire cages. Expect a yield of two to three pounds of ripe fruit per plant. ‘Better Boy’ is a recommended large-fruited variety, and ‘Sweet 100’ a recommended small-fruited variety.

Peppers (sweet and hot). Peppers are small bushes, but benefit from staking, especially if they’re planted in a windy location. Expect a yield of between one half and one pound of fruit per plant.

Cucumbers. Cucumbers can produce two to five pounds of fruit per plant. Consider planting the Spacemaster variety if space is limited. Applications of a multi-purpose fungicide containing chlorothalonil and labeled for use on cucumber may be helpful if symptoms of powdery mildew disease are observed.

All of the crops mentioned above benefit from mulch, which helps to moderate soil temperature, conserve soil moisture, and control weeds.

Basil, chives, mint, oregano, rosemary, and thyme are easy herbs to grow during the spring.

All do well in pots in a sunny location, although mint, oregano, rosemary, and thyme can also be grown in partial shade. Mint, especially, should be kept in a pot, as it tends to be aggressive and spread beyond its allotted space.

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INTHEFIELD MAGAZINE 81

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An amazing root vegetable that is often carved into a decorative garnish, the radish packs a big nutritional punch, as well as a mild peppery flavor. As a member of the Brassicaceae family, radishes are related to other cruciferous vegetables including broccoli, cauliflower, and cabbage.

Florida is the top radish producing state in the United States.

According to the Florida Department of Agriculture, the state harvests over 30 percent of the country’s radish acreage and the value of the state’s radish crop is estimated at $30 million a year.

Florida radishes are available from October through June and are at their peak now. Florida radishes have a crisp texture and an earthy, spicy taste.

Nutritional Profile

Vitamin C

Vitamin C is important for a healthy immune system, cancer prevention, healthy blood circulation and wound healing. It may also offer protection from heart disease. By neutralizing harmful free radicals, antioxidants prevent damage to the artery walls, which could later lead to plaque formation and subsequent narrowing of the vessel. Additionally, its antioxidant properties may decrease the risk of cancer by protecting cells from free radical damage.

This vitamin has many other useful roles. It may aid in preventing cataracts, a leading cause of blindness in older adults.

Also involved in wound healing, vitamin C is important in collagen production. This vitamin also helps the body absorb more iron and aids in the development of strong bones and teeth.

Current research findings support that Vitamin C’s benefits come from consumption of whole fruits and vegetables. A

82 INTHEFIELD MAGAZINE

February 2011

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high intake of produce, including radishes, is associated with a reduced risk of death from all causes, including heart disease, stroke, and cancer. Taking supplements does not seem to provide the same protective benefits as eating raw or cooked produce.

Potassium

Potassium plays an important role in muscle contraction, nerve function and blood pressure regulation. In the heart and other muscles, this electrolyte is essential for the contraction and relaxation of muscles. Potassium is also required for energy metabolism and is involved in protein and carbohydrate metabolism. This mineral is important for normal growth and for building muscle. Along with sodium, potassium regulates the water balance and the acid-base balance in the body. In nerve cells, potassium plays an essential role in the conduction of nerve impulses. It also helps generate muscle contractions and regulates the heartbeat. Radishes and many other fruits and vegetables are rich sources of this important mineral.

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Radishes and other cruciferous vegetables contain a significant amount of dietary fiber, which can help lower cholesterol, assist with digestion, and prevent constipation. According to the American Institute for Cancer Research, a diet high in fiber may decrease the risk of several types of cancer including colon, rectum, breast, and pancreas.

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Choose smooth, brightly colored radishes that are free of blemishes or soft spots. If the green leafy tops are still attached, they should look fresh and bright in color. Pick smaller ones, which usually have a better flavor than larger ones. Radishes can be refrigerated in a perforated plastic bag for up to 10-14 days, but remove tops before storing.

How to Enjoy

In addition to using radishes in salads or carving them into swans and roses, try some other exciting ways of eating them: • Shredded and used as a sandwich topper • Pickled • Sliced and tossed in a stir-fry • Sautéed with butter and herbs • Roasted with olive oil in the oven • Baked and mashed as an addition to mashed potatoes • Braised with apple juice • Grated and added to chicken or tuna salad Enjoy fresh Florida radishes today. With their satisfying crunch and peppery flavor, radishes can add flavor to any dish as well as boost its nutrition at the same time.

Selected References

http://edis.ifas.ufl.edu/ http://www.florida-agriculture.com http://www.ipmcenters.org/cropprofiles/docs/FLradish.pdf

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Radishes are not only delicious, but also very low in calories and free of fat, cholesterol, and sodium. The entire vegetable is edible, including its green leafy tops, reddish skin, and white flesh. In fact, the leafy green tops of radishes contain six times the amount of vitamin C found in the root, as well as iron, calcium and thiamine.

Along with the other cruciferous vegetables, radishes contain multiple anti-cancer, anti-viral, and anti-bacterial compounds.

Eating more cruciferous vegetables have been associated with a lower incidence of a variety of cancers, including those of the lung, colon, breast, ovaries and bladder. Current research studies have shown that people who eat the most cruciferous vegetables have a much lower risk of prostate, colorectal and lung cancers, even when compared to those who regularly eat other vegetables.

According to the United States Department of Agriculture (USDA) National Nutrient Database for Standard Reference, one half cup of raw sliced radish (58 g) contains 9 calories, 0.39 g protein, 0.06 g fat, 1.97 g carbohydrate, and 0.9 g of dietary fiber.

It also provides 14 percent for vitamin C, 4 percent for potassium, dietary fiber, and folate, 2 percent for vitamin B6 and manganese, and significant amounts of calcium, iron, magnesium, riboflavin, vitamin K, and zinc.

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INTHEFIELD MAGAZINE 83

In the Field // 3.56x9.75 // IO 2454

Rely on Proven Protection for your Best Strawberry Crop BY jaY hallaron s the weather warms up, so do the chances of insects and mites entering your strawberry fields.

Now is the time to plan your pest management program to protect your valuable berries and ensure your profitability.

One of the more damaging pests is the sap beetle. Sap beetles become problematic mid to late season because they are attracted to ripe and overripe fruit and decaying plants.

Once in the field, adult sap beetles and their larvae feed on berries and make the fruit unmarketable. Fruit damage from wet conditions and diseases like Botrytis can increase sap beetle pressure.

A Lisa Friend

Lesa Roe

Ray Cruz

Susan Ferrell

e

Four Florida Teachers Win 2011 Excellence in Teaching About Agriculture Award Four Florida teachers have been honored for bringing science to life for their students by using agriculture lessons such as raising chicken hatchlings in the classroom to operating a fully functioning school farm.

For their efforts, the teachers, who come from all over Florida, were chosen by Florida Agriculture in the Classroom as winners of the 2011 Excellence in Teaching about Agriculture Award.

The award is given to teachers who strive to use agricultural concepts to bring science and technical lessons into their everyday classrooms. The teachers chosen went above and beyond by incorporating hands-on lessons that reiterate the importance of agriculture, while showing that science is approachable and enjoyable.

“These teachers have brought complex scientific ideas to everyday general education lessons,” said Vina Jean Banks, chairman and Florida Beef Council representative for Florida Agriculture in the Classroom. “And in doing so, have shown the students that science and agriculture is not only important to everyday life, but is enjoyable and fun as well.”

Lesa Roe, an elementary teacher at Leesburg Elementary in Groveland, was chosen as the elementary school level winner and as the overall Florida winner. Her classroom lessons allowed students throughout the school to have hands-on experiences watching the lifecycle of chickens as well as observing conservation methods by creating a variety of gardens at the school.

At the middle school level, Susan Ferrell, a teacher at Dowdell Magnet School in Plant City, brought aquascience to the classroom with aquariums, hydroponic gardens and fish farming. Emphasis was placed on conserving water and protecting the environment, two important issues in Florida.

84 INTHEFIELD MAGAZINE

February 2011

The agriscience middle school level award was given to Lisa Friend, a science teacher at Manatee Academy School in Port St. Lucie. Friend incorporated agriculture lessons into the school’s pre-veterinarian program. Using poultry farming to teach biology and the beef industry to discuss economics, Friend incorporated science and agriculture lessons in a concrete manner, anchoring the concepts in students’ minds.

Students at Roosevelt Academy in Lake Wales can’t miss the lessons that Ray Cruze, a science teacher, has brought to the school. Cruze was honored at the high school level for bringing science to life by starting an entire farming business at the school called “Roosevelt Farms,” a self-sustaining business that teaches students not only agriculture skills but business and employability skills as well. Special needs students run the 10,000-squarefoot farm that produces a variety of vegetables that are sold and donated in the community.

“These teachers not only show that agriculture is relevant in today’s society but that agriculture is at the forefront of many modern-day issues,” Banks said. “Science and agriculture must be taught to the next generation for the sake of our country’s future.

These teachers have taken the time to pursue that worthy goal.”

The four teachers will be honored at the 2011 National Agriculture in the Classroom Conference to be held June 22-25 in Fort Lauderdale.

Florida Agriculture in the Classroom is a non-profit organization based in Gainesville and charged with helping teachers in pre-kindergarten through 12th grade to educate students about the Florida agriculture industry. The group receives funding from sales of the agriculture specialty license plate called the “Ag Tag.” For more information on Florida Agriculture in the Classroom, visit: http://www.flagintheclassroom.com/.

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In my four years of research, I have seen at least 95 percent control of sap beetle larvae and 95 percent reduction of larvae production in fruit.

—Dr. jaMES PrICE, UnIVErSITY oF FlorIDa

Rimon® 0.83EC insecticide from Chemtura AgroSolutions™ is one of only a few options to combat this pest.

“Rimon is effective because it prevents the insect from moving from one stage to the next,” says Dr. James Price, University of Florida associate professor of entomology. “In my four years of research, I have seen at least 95 percent control of sap beetle larvae and 95 percent reduction of larvae production in fruit.

“It is very important to scout and know when sap beetles are entering your field,” says Dr. Price, who recommends using Rimon at the first sight of adult sap beetles to prevent their larvae from developing further.

“The best approach is to then use Rimon on a 2 – 3 week interval toward the end of the season.”

In addition to controlling sap beetles, Rimon is newly approved as an effective management tool for thrips.

Another pest to watch for this time of year is the spider mite. Smaller than a grain of pepper, spider mites can wreak havoc in strawberry fields and decrease fruit production when conditions are warm and dry.

Based on his research, Dr. Price considers Acramite® 50WS from Chemtura AgroSolutions one of the best options for spider mite control. “Acramite does a great job because it represents a completely unique mode of action,” says Dr. Price. “It gives growers an effective new chemistry for their resistance management programs.”

Many growers rely on this time-tested, dependable miticide with good reason. Some of its many benefits include rapid knockdown, one day preharvest interval and unmatched safety to beneficial insects and predatory mites, when applied according to label directions.

Chemtura AgroSolutions offers a full line of products to ensure that your berry crop stays healthy throughout the growing season.

For more information about Rimon or Acramite, contact me at jay.hallaron@chemtura.com or your local dealer.

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February 2011 1/18/11 9:40 AM

INTHEFIELD MAGAZINE 85

Strawberry Crest High School

Trinkle, Redman, Swanson & Coton, Davis & Smith, P.A. Attorneys at Law

Our Practice CORPORATE & BUSINESS LAW • Incorporations, Partnerships & LLCs • Acquisitions, Sales & Mergers • Employer & Employee Relations

Strawberry Crest FFA Steer Exhibitors for the Strawberry Festival

FAMILY LAW • Dissolution of Marriage • Alimony, Child Custody & Support • Adoptions Pictured: from left to right. Kelsey, Morgan, Nick, Justin, Macy, Jeff, Jacob, Montana, and Levi. 10 Steer Exhibitor waiting at a hoof trimming.

By Aly Joyner

The Strawberry Crest FFA chapter and Elton Hinton FFA is proud to say that 25 of their FFA members are entered and will be exhibiting their steers at this year’s Strawberry Festival, which starts on March 3. The exhibitors will be at the festival with their steers Tuesday, March 8 through March 12, and will show their steers on Wednesday, March 9. Steer showmanship is on Thursday, March 10, and the steer sale is on Saturday, March 12.

During the Strawberry Festival, the exhibitors will show their steers, participate in steer showmanship, and sell their steers at the steer sale. The steer show is judged by a livestock judge, who places the steers in their classes, which are determined by weight. The winning steers from each class will then compete for

Grand Champion. The exhibitors will demonstrate the proper ways in handling and showing their steers during showmanship.

On the night of the sale, exhibitors will sell their steers in order of the places they were given in the steer show. Strawberry Crest FFA and Elton Hinton FFA Members with students are Brandon Barnes, Morgan Boykin, Kelsey Bozeman, Nicholas Fernandez, Jesse Foster, Macy Gay, Montana Gay, Kade Greene, Kourtney Haas, Jeffrey Hall, Abby Jett, Jake Jordan, Justin Jordan, Aly Joyner, Derek Joyner, Katlyn Joyner, Kyle Lee, Jake Maxwell, Levi Mayo, Ashley McMath, Kyle Moore, Jordan Pugh, Haley Smith, Allison Thomas, and Jamee Townsend.

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Strawberry Crest is Going to State

By Levi Mayo

The Strawberry Crest FFA Parliamentary Procedure team is excited to compete at State Competition.

The Strawberry Crest FFA is proud to say that the Parliamentary Procedure team won the Sub-District and the District competition, and will be competing at the 86th State FFA Convention in Orlando for the State title. They are now one of the top 12 teams in the state.

On December 7, 2010, the Strawberry Crest Parliamentary Procedure team competed at the sub district contest. The team consisted of Alex Hughes, Kristen Bozek, Ashton Houston, Jake Maxwell, Alli Thomas, with Kelsey Bozeman as Secretary and Jamee Townsend as the Chairman. The team was coached by Advisor Mrs. Susan Mayo, Mr. Wesley Joyner and Miss Megan Young. They competed with six chapters in eastern Hillsborough

86 INTHEFIELD MAGAZINE

February 2011

County, and won the sub-district contest beating the Plant City FFA Chapter, JF St. Martin FFA Chapter, and the Durant Senior FFA Chapter, who won last year and went to National contest at the National Convention in Indianapolis, Indiana.

Parliamentary Procedure is one of the most distinguished FFA contest or CDE career development event. The teams must use the proper parliamentary law when conducting a mock chapter meeting. Parliamentary Procedure protects the rights of the minority and rules of the majority and used by most governmental organizations.

We are very proud of the achievement that the Strawberry Crest FFA Parliamentary Procedure team has accomplished, and know they will represent FFA District 5 outstanding at the state contest. Good Luck!

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February 2011

INTHEFIELD MAGAZINE 87

Strawberry Crest High School Strawberry Crest FFA Holds Lock-In

By Ashton Houston & Ashley Modrow

The Strawberry Crest High School FFA Chapter is over zealous to have hosted the second annual FFA Lock-in full of activities for their FFA members on Friday, January 21, 2011. The lock-in was held from 6:30pm to 12:00am in the school cafeteria. The admission to attend the lock-in was to bring in canned good items that would be donated to the local food bank. It was a huge success and the chapter collected over 500 items for the food bank. The theme for the lock-in this year was putting the berry on the map. Throughout the night students got to participate in activities that would build leadership and cooperation along with throwing in a good amount of fun. Some members from the Tomlin and Marshall FFA chapter attended the lock-in just to see what the Strawberry Crest FFA is all about. The lock-in provided bonding and friendship within the chapter as well with several of the middle school students around the area. Some of the activities that were held included a giant twister board, musical chairs, and the ultimate dodge ball tournament, just to name a few. The members had an extremely eventful night and are looking forward to the 3rd Annual Strawberry Crest FFA Lock-In.

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Strawberry Crest FFA to Participate in Food Science Contest

by Abigail Jett The Strawberry Crest FFA Chapter competed in the State Food Science Career Development Event (CDE) on December 5, 2010 in Gainesville, Florida, the home of the Florida Gators. We placed 9th out of the 40 teams that participated this year. This was our second year in the top ten placing in this contest. This year’s team consisted of Charlotte Thibault, Alexis Ware, Lauren Schelb, Abby Jett and alternate Kristin Bozek.

In this particular CDE, participants take a triangle test, aroma test, written test, and team activity. The triangle test allows members to use all their senses including taste, touch, and smell to identify foods by making observations. Students are given three samples and must pick the one that is different. In addition, the contest includes a written test. This test allows students to show and exercise their knowledge on the basic materials included with food sciences. This part is very tricky, the test includes an overwhelming amount of test material. The aroma test consists of 40 different scents that must be identified.

Lastly, we have the team activity. The team activity is the more hands on part of the contest. The participants are given a marketing scenario and then have to develop a food product that meets market needs and appeals best to the audience. Once the students have developed their product, they must market the product and marketing plan to professionals or students studying the food science.

88 INTHEFIELD MAGAZINE

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INTHEFIELD MAGAZINE 89

Save $2.00 on Adult General Admission at participating Sweetbay Supermarkets!

MAR. 3 - MAR. 13, 2011 - PLANT CITY, FLORIDA

S t a r d awberr i r o l F l y Fe a u n sti n A h va t l 6

®

7

What’s New at the

THE JUDDS (The Last Encore)

Artists Appearing on the Wish Farms Soundstage: Thu. Mar. 3 Thu. Mar. 3 Thu. Mar. 3

That time of year is fast approaching and we are excited to be celebrating the 76th annual Florida Strawberry Festival®. Our theme this year is “Taste The Flavor Of Fun!” to showcase all the Festival has to offer. With headline entertainment, competitive contests, youth events, free on-grounds acts, thrilling rides, and of course delicious strawberries, a day at the Festival will surely give you a chance to taste the many flavors of fun!

While many of our staple performers like, Dennis Lee, Rev. Art Jones, Runa Pacha, the Bluegrass Parlor Band with Cory & Jarrod Walker and Plant City native and Durant High School graduate, Jay Taylor Band, will be joining us again this year, we also have some new acts. Verizon presents the Pirates of Columbian Caribbean, which takes place 28 feet in the air above a huge pirate ship.

This aerial high wire thrill show is nothing short of a thrilling adventure.

Other new and exciting acts are The Magic of Lance Gifford & Company, as well as Rock-It The Robot, a 9-foot tall robot who is known as everyone’s favorite dance partner.

By popular demand we have brought back Spirit Song, who will be performing Friday, March 11 in the Sweetbay Supermarket Showcase Tent. We also have a free special showing at 1 p.m. on March 5 of the very talented, Suite Caroline, on the Wish Farms Soundstage. Rounding out our entertainment is The Gothard Sisters, who will be performing everything from fast fiddle numbers to singing ballads and Irish dancing, March 3 – March 7 and Brady Goss, the electrifying entertainer and piano phenomenon can be seen March 8 – March 13. Both acts will be performing in the Cool Whip Whipped Topping Entertainment Tent.

March 3 & 10 are again Senior Citizens’ Days with special performances by Jimmy Sturr and his Orchestra on March 3 and The

90 INTHEFIELD MAGAZINE

February 2011

Guy Lombardo Band on March 10 on the Wish Farms Soundstage. March 4 and 5, Latin entertainment will be featured with Hola Plant City in the Sweetbay Supermarket Showcase Tent.

Sundays, March 6 and 13 are Mountain Dew Family Days where guests can receive $5 off the $25 wristband for the Ride-A-Thon by bringing a Mountain Dew can to the Festival. March 8 is the Festivals second annual Red Hat Day. Red Hatters get $2 off gate admissions all day and can take part in a multitude of activities geared towards the Red Hat Society.

March 9 is American Heroes Day. All active, reserve, retired military, veterans, law enforcement and first responders are admitted FREE with a valid ID. There will be a special presentation on the Wish Farms Soundstage prior to the 3:30 Tanya Tucker concert. And Saturday, March 13 is Farm Worker Appreciation Day sponsored by Wish Farms.

To add to the fun, the Festival will be hosting the first ever Celebrity Dessert Challenge in the Stingray Chevrolet Entertainment Tent, a Youth Stemming Contest on Kids Day for kids in grades kindergarten through sixth grade, and the Super Dog Corn Dog Eating Contest. The Festival is also excited to be adding new food such as deep fried corn on the cob and fried biscuits.

As you can see, the Board of Directors and staff have been quite busy trying to make this year’s Festival something special. We are looking forward to another exciting year. Make plans now and mark your calendars for the 76th annual Florida Strawberry Festival, March 3-13, 2011 and “Taste The Flavor Of Fun!” in beautiful Plant City, Florida.

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10:30 am 3:30 pm 7:30 pm

Jimmy Sturr & Orchestra Bobby Vinton Kenny Rogers

FREE $10 & $15 $15 & $20

Fri. Mar. 4 Fri. Mar. 4

3:30 pm 7:30 pm

John Conlee .38 Special

$10 & $15 $20 & $25

Sat. Mar. 5 Sat. Mar. 5 Sat. Mar. 5

1:00 pm 3:30 pm 7:30 pm

Suite Caroline Jeremy Camp Gaither Vocal Band

FREE $20 & $25 $20 & $25

Sun. Mar. 6 Sun. Mar. 6

3:30 pm 7:30 pm

Trace Adkins $25 & $30 The Judds (The Last Encore) $45

Mon. Mar. 7 Mon. Mar. 7

3:30 pm 7:30 pm

Charley Pride Clint Black

$15 & $20 $20 & $25

Tues. Mar. 8 Tues. Mar. 8

3:30 pm 7:30 pm

Chubby Checker Chris Young

$15 & $20 $20 & $25

Wed. Mar. 9 Wed. Mar. 9

3:30 pm 7:30 pm

Tanya Tucker Rick Springfield

$15 & $20 $20 & $25

Thu. Mar. 10 10:30 am Thu. Mar. 10 3:30 pm Thu. Mar. 10 7:30 pm

The Guy Lombardo Band FREE George Jones $15 & $20 The Doobie Brothers $25 & $30

Fri. Mar. 11 Fri. Mar. 11

3:30 pm 7:30 pm

Ray Price Josh Thompson/ Justin Moore

$15 & $20

Sat. Mar. 12

3:30 pm

Sat. Mar. 12

7:30 pm

Allstar Weekend & Jennette McCurdy Billy Ray Cyrus

$10 & $15 $20 & $25

Sun. Mar. 13 Sun. Mar. 13

3:30 pm 7:30 pm

Easton Corbin Lady Antebellum

$15 & $20 $45

.38 SPECIAL

KENNY ROGERS TRACE ADKINS

CHARLEY PRIDE

CLINT BLACK

CHRIS YOUNG

TANYA TUCKER

$10 & $15

Concert dates and times are subject to change

Free Grandstand seating, 3:30 & 7:30 pm are on a first come, first seated basis.

Order: www.flstrawberryfestival.com or 813-754-1996

FESTIVAL FAVORITES

Dennis Lee • Jay Taylor Band • Runa Pacha Granpa Cratchet • Paul Bunyan Lumberjack Show Rosaire’s Racing Pigs • Bluegrass Parlor Band NEW: Magic of Lance Gifford & Company Rock-It The Robot • The Gothard Sisters Pirates Of The Colombian Caribbean

AMERICAN HEROES DAY, Wed. Mar. 9 All Active, Reserve, Retired Military, Military Veterans , Law Enforcement, First Responders (EMS & Fire Fighters) admitted Free all day with a valid ID

RICK SPRINGFIELD GEORGE JONES

LADY ANTEBELLUM THE DOOBIE BROTHERS

Red Hat Society Day

Tues, Mar, 8th $2 Off Gate Admission

SENIOR CITIZEN’S DAYS

FREE CONCERTS Thurs, Mar 3rd Jimmy Sturr Orchestra Thurs, Mar 10th Guy Lombardo Band Concerts 10:30am

JENNETTE MCCURDY

BILLY RAY CYRUS

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February 2011

INTHEFIELD MAGAZINE 91

So you can just be the grower.

We’ll take care of the rest.

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In the Beginning...

It was in early 1929 that a few men, who were members of the newly chartered Lions Club, proposed at one of their weekly meetings that Plant City needed some kind of a celebration. After a brief discussion it was decided that they would have a Strawberry Festival to focus attention to the berry growers in and around Plant City.

The Lions Club furnished the leadership needed to organize this special event.

So, in 1930, came the birth of the Florida Strawberry Festival. The queen’s contest was organized as a fund-raising project. The Lions Auxiliary took care of the selection from the very start, and the tradition continues today.

A number of years ago the Florida Strawberry Festival asked Panky Morgan Snow to write the history of the Festival. She found in the January 3, 1930 issue of the Plant City Enterprise, a story that gave the date of March 12, 13, 14, and 15 as the dates of the first Strawberry Festival.

The Club members asked attorney James A. Henderson to handle the details of incorporation and the Plant City Enterprise offered to run the necessary legal notices without cost.

An election of officers and directors took place at a meeting in the old City Hall. City Commissioner Al Schneider was named president, W. Dee Marley, vice president, Henry H. Huff, secretary, Henry S. Moody, treasurer. Other members of the Board of Directors were James W. Henderson, F.E. Cummins and Marcus E. Cone.

Appointed to an executive committee were W.D. Marley, John C. Dickerson, Henry S. Moody, Henry Hamilton Huff, Miss Motelle Madole, Mrs. J.G. Smith, Miss Hazel Kelley, Miss Irene Merrin, J.B. Edwards, F.E. Cummins, H.M. Barker, G.O. Parker, W. D. Marley, Al Schneider, Marcus E. Cone and Henry H. Huff. That was in 1930, and one year later all of the above were listed as charter members of the Strawberry Festival.

92 INTHEFIELD MAGAZINE

February 2011

The Lions Clubs idea of the Strawberry Festival in 1930 drew an enthusiastic response from people in east Hillsborough’s surrounding community, and they indicated they would participate.

A site known just south of Jackson Elementary School was chosen as the area where the Festival would be held because it was centrally located and easy to get to with plenty of parking.

Fifty booths with additional space allotted for the Plant City Women’s Club’s annual flower show were planned for the exhibits.

During all the preparation for the festival, trainloads of strawberries were leaving the city by rail at a rate of more than 100,000 quarts a day.

They averaged 30 cents per quart.

Thus, Plant City soon became known as the “World’s Winter Strawberry Center.”

The four-day program for the first annual Florida Strawberry Festival was: • Wednesday, March 12, Children’s Day. Schools dismissed at 10 am, and all children would get in free. The parade would begin at 1pm, and the Queen would be crowned that evening.

• Thursday, March 13 – Strawberry Day • Friday, March 14 – Tourists Day • Saturday, March 15 – Farmers’ Day The merchants around town jumped into the frenzy and offered unheard of bargains.

The La Premiere Beauty Shop in the Young Moody building offered a haircut and a permanent for $2.50. Plant City Department store sold ladies’ dresses worth $2.25 for just $1.00!

1930 was a big year for Plant City and everyone got involved. This was the beginning of a legacy for Plant City, now known as the “World’s Winter Strawberry Capital.”

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February 2011

INTHEFIELD MAGAZINE 93

STRAWBERRIES:

From Rome to Plant City— The Winter Strawberry Capital of the World

By Jim Frankowiak From November through April each year Strawberry is King in this part of the world. It’s during that timeframe that our local area is the strawberry capital of the world with the crop having an estimated annual economic impact on the State of Florida of nearly $330 million and the unquestioned majority of that originating in and around Plant City.

To celebrate the strawberry, Plant City hosts the annual Strawberry Festival, one of the top 50 such events in the U.S. This year the festival dates are March 3 – 13.

It’s a great time to join in the activities that honor the strawberry with a full complement of family fun, including a range of noteworthy entertainers, a midway of rides for all ages, exhibits and competitions for youngsters and of course great food and many different ways to enjoy strawberries.

How about some background about one of our favorite foods that’s delicious, nutritious and low in calories? It is reported that more than 94 percent of U.S. households consume strawberries with annual consumption nearing five pounds per person of fresh and frozen strawberries, according to the U.S. Department of Agriculture.

Strawberry cultivation dates back to the Roman Empire, and possibly to the Greeks before them. The modern strawberries we enjoy today have their origins in the wild, small-fruited species that inhabit North and South America. The first hybridizations took place in the mid-1700s. The first American varieties were cultivated in the early 1800s. It is the only fruit that has its seeds on the outside. A strawberry has on average about 200 tiny seeds, the actual fruit of the plant.

Strawberries were initially picked and consumed shortly thereafter as fresh fruit, in pies, tarts and shortcake. They were preserved as jam, jelly, sauce, a type of vinegar and a tonic medicinal drink. Some were naturally dried over a few days and used in breads, cakes and puddings months after they had been picked. However, that all changed with the development of modern refrigeration, broadening the opportunity for people to enjoy fresh strawberries even though they lived significant distances from the berry fields.

There are more than 600 varieties of strawberries worldwide and they are virtually available throughout the year. There are several very popular cultivars – a cultivated variety of a plant deliberately selected for desirable characteristics such as color, taste, flavor, size, shape, disease resistance, date the fruit ripens,

94 INTHEFIELD MAGAZINE

February 2011

firmness and freezing quality – in this area. These characteristics appeal not only to consumers, but growers as well.

“Festival and Radiance are industry standards,” said Dr. Vance Whitaker, Assistant Professor – Strawberry Breeding and Genetics, University of Florida Horticultural Sciences, Gulf Coast Research and Education Center.

Both were developed at the University of Florida. “Camarosa, Camino Real, Albion and Treasure are non-UF varieties also grown in the industry and available to the public. Except for Treasure, these are not available on a large commercial scale, but are more often for U-pick or local markets.

Sweet Charlie is an older University of Florida variety that is sometimes available for U-pick,” he said.

When buying strawberries the experts advise: • Select berries that are firm, fragrant, plump and bright, glossy red. Their caps should be bright green and fresh looking. Berries don’t ripen after harvest.

• Use berries ideally within two days after purchasing • Keep them cool and store in the refrigerator until ready to use, ideally between 32 and 36 degrees Fahrenheit • Store them in the crisper drawer of your refrigerator in their clamshell container or opened plastic bags to maintain high humidity When you are ready to use your strawberries remember they taste best at room temperature so remove them from the refrigerator an hour or two before serving. Don’t wash them or remove their caps until they are ready for use to help retain flavor, texture and nutrients. Twist the caps off or use a paring knife. Let the washed berries drain and pat them dry once washed.

If you’re looking for ways to serve strawberries, the web is full of suggestions or you might want to visit http://flastrawberry. com, the web site of the Florida Strawberry Growers Association and check out their cookbook, it has 215 pages of family recipes from strawberry growers, their families and the community.

Nutritionally speaking, strawberries are a true home run.

Eight berries contain more vitamin C than one orange and are rich in antioxidants. They are also low calorie with one cup (8 – 10 medium sized-berries) containing 45 calories. Strawberries are fat-free and salt free and in addition to vitamin C, are rich in vitamin A, folic acid, selenium, calcium and polyphenols.

Whatever you do, enjoy and don’t forget this time of year, Strawberry is King!

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February 2011

INTHEFIELD MAGAZINE 95

2011 Strawberry Festival Court

Victoria is the daughter of Kim and Jerry Williams and Jeff Garren.

She is a freshman at Florida Southern College and is double majoring in Broadcast Journalism and Advertising with a minor in American Sign Language. Victoria is the co-captain of the Florida Southern College Mocs Cheerleading Squad, Corresponding Secretary of the Alpha Delta Pi Sorority whose philanthropic efforts support the Ronald McDonald House charities. She recently was selected as a “Face of FSC” for upcoming promotions and advertisements. Prior to entering college, Victoria received an internship with beyond Imagination Media Services and was featured in several commercials throughout the community.

Congratulations to Victoria Rene Garren, First Maid of the 2011 Strawberry Festival Court

We are a proud supporter of the 2011

Florida Strawberry FeStival

This year marks the 76th year for the Festival. We salute the hard work and dedication of the festival staff, board members, community leaders and visitors who will make this year’s Festival the best ever.

Also, as we enter our 57th year of service to the community, we thank all our friends and customers for making this milestone possible.

Plant City

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Congratulations to Taelor Highland, 2011 Strawberry Festival Court Member

2011 Strawberry Festival Court

Taelor Carter Highland, Court Member

Victoria Rene Garren, First Maid

Taelor is the daughter of Devan and Robin Broadnax. She is a junior at Durant High School and is involved in the Spanish Club and National Honor Society. In addition, Taelor tutors local children in her community and volunteers at the Pregnancy Care Center. Taelor plans on attending the University of Florida and studying pre-med. Her career goal is to become a plastic surgeon. Her hobbies include tutoring young girls in science, reading and reality TV junk.

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February 2011

INTHEFIELD MAGAZINE 97

2011 Strawberry Festival Court

Kori Brooke Lane, Court Member

E.W. SIMMONS

2011 Strawberry Festival Court

Summer Marie Norris, Court Member

FAMILY FARMS

“WE GROW THE VERY BEST BERRIES”

Congratulations to Summer Marie Norris, Court Member of the 2011 Strawberry Festival Court Summer is the daughter of Darren and Toni Norris. She is a graduate of Plant City High School. She volunteers at Steppin Stone Farms, is a member of Welcome Baptist College and Career program and is an English tutor for elementary students that face obstacles when reading.

Summer currently attends Hillsborough Community College with plans to transfer to the University of South Florida in the fall of 2011 where she plans to pursue a Bachelor’s Degree in Elementary Education and a Master’s Degree in Education Leadership. In her free time she enjoys outdoor activities, cooking, creating memories with her family and mentoring students of all ages.

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Call 813-759-8722 DBL INSULATED Thermo Pane. Starting at $55.00 Call Ted 813-752-3378 HUSQVARNA LZ 6127 Zero turn mower. 61” cut, 27 hp Kohler engine, 5 yr. warranty $7,499 (MSRP $9,699) C&J Equip., Lake Wales, 863-638-0671 SURPLUS WINDOWS DOUBLE INSULATED Starting at $55.00 • Call Ted 813-752-3378 MOBILE HOME SIZES WINDOW SCREENS We make window screens all sizes available in different frame colors.

Call Ted 813-752-3378 T1LL 4X8 sheet B-grade $14.95. Call Ted 813-752-3378 1984 KUBOTA B6200 2 wd, w/4 ft. Finish Mower. $3,000 • 863-698-2967 STUMP GRINDER Shaver S-25 PTO mount. Less than 3 years old.

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100 INTHEFIELD MAGAZINE

NORTH GEORGIA MOUNTAINS! Blairsville, Blue Ridge, Young Harris and Hiawassee as well as Murphy and Hayesville, NC, Planning for retirement, or just looking for a great weekend getaway cabin? We can help. Visit us at www.janebaerrealty.com or call 1-800-820-7829 and ask for Jane Baer.

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BEAUTIFUL CABIN #194651 A real tempter in mountain setting on 1.14 acres. A charming air comes with this metalroofed 3BR/3+BA fully furnished cabin in ideal condition with a wonderful view. Marble foyer, large rooms and loft. $385,900. Call and ask For Jane Baer with Jane Baer Realty. 1-800820-7829.

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Email your resume to sarah@inthefieldmagazine.com ACCOUNT manager Sales, account management. Immediate openings in Hillsborough and Polk Counties. Email your resume to info@inthefieldmagazine.com 1974 MASSEY FERGUSON 135 Diesel, Power Steering. $3,750 Call Alvie 813-759-8722 MASSEY FERGUSON 245 42hp, recent engine overhaul, with loader. $7,650 Call Alvie 813-759-8722 2 WHEEL STOCK TRAILER 4X7, all metal side, stored in barn. $150.00. Call 813-752-8172 HAY FOR SALE (ROLLS) Horse quality barn stored. Near I-75 & Hwy. 52. San Antonio, Fl. Call 813-431-0939

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INTHEFIELD MAGAZINE 103

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