ADB launches new strategy to strengthen agribusiness financing

December 31, 2022.

It is anchored on a theme, “Going Above and Beyond the Predictable,” and has nine pillars to guide the direction of the Bank for the next few years. The new corporate strategy is aimed at enhancing the bank’s dominance as the leader in agribusiness nancing in the country and, at the same time, leveraging technology to reposition its Retail and Digital Banking space.

Other key focus areas include nancial performance, process improvement to enhance turnaround time, risk management, and customer experience.

Speaking at the launch, the Managing Director of ADB, Alhaji Alhassan Yakubu-Tali reiterated the bank’s commitment to agribusiness nancing, saying “as the people’s bank, harnessing the transformational power of agribusiness for wealth creation, ADB is taking necessary steps to strengthen its dominance as a leader in agribusiness nancing in Ghana.”

“ADB will continue to remain leader and dominant in agribusiness nancing across the entire agricultural value chain,” he added In the area of digital and retail banking, Alhaji Yakubu-Tali announced that "ADB has rolled out strategies towards improving its digital and retail banking segments in order to enhance convenience and service delivery."

"The bank will also leverage strongly on technology and other channels to extend banking services to non-banked or underserved areas," he added.

The MD stated that the current happenings at the world stage, ranging from COVID-19, the Russia-Ukraine war, the slowdown in the global economy, high in ationary pressures, exchange rate challenges, and the domestic debt exchange programme by the government, among others, require strategic decisions to make the Bank competitive and meet its performance indicators.

The Greater Accra region recorded the highest in ation of 60.1%, whereas the Volta region recorded the lowest rate of in ation of 35.4%.

The Ashanti region recorded an in ation of 43.3% and Western region recorded an in ation of 49.2%.

Thus, the new corporate strategy will serve as a blueprint to ensure that the Bank grows above and beyond the predictable.

Alhaji Alhassan Yakubu-Tali commended the bank’s customers for their loyalty and continuous trust in the ADB brand, its products and services.

The Agricultural Development Bank PLC recently rolled out the instant issuance of GH-Link Card and also upgraded its internet banking service platform to promote remote banking as part of the transformational agenda. The bank has also put in place measures to ensure regular review of its products and services to continuously meet the banking needs of both existing and potential customers.