Presenting
PRAIS FOUNDATION Since 2002
|2002
WHO WE ARE
education of the young generation environmental protection culture
PRAIS Foundation 2014
In 2002, the consultancy company PRAIS Corporate Communications decided to establish PRAIS Foundation, to foster and support the development in the fields of:
WHAT WE DO
| Silvia Bucur, PRAIS Foundation President
PRAIS Foundation works with organizations, national and international institutions with the purpose of uniting people’s resources, abilities and talent from different backgrounds, and put all of these to work on the benefit of a sustainable society model.
want to be involved in building a “ We different kind of progress! ”
PRAIS Foundation 2014
LOHAS INSPIRED PROGRAMS Starting 2008, PRAIS was the first entity in Romania providing consultancy in developing LOHASinspired programs.
LOHAS - Lifestyles of Health and Sustainability
PRAIS actively supports the social sustainability model and act towards the implementation of such model of sustainable society through all its developed responsibility programs covering four main sectors:
Ecological Lifestyles Sustainable Economy Healthy Lifestyles Personal Development
PRAIS Foundation 2014
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PRAIS Foundation developed throughout these years a series of projects as a sign of its direct involvement in building a different kind of progress:
I’m living healthy, too!
EPHE Program
OPEN Project
We are the moving generation! Dance Energy Your world? Clean! Millions of people, millions of trees You are not alone!
PRAIS Foundation 2014
PROJECTS
I’M LIVING HEALTHY, TOO! SETS |Objectives
Launched March 1st 2011, for a period of 5 years, the National Movement "I'm living healthy too!“ is aiming at preventing juvenile obesity among children under 12 years of age and promoting a healthy lifestyle among families.
|Partners
Preventing juvenile obesity in Romania Holistic approach of the cause: Body, Mind, Spirit
Informing families on benefits of a balanced nutrition, daily physical activities, stress management, culture access, civism & care for nature Improving nutritional habits and lifestyle among children and their families
Creating a national alliance of values to support the cause
PRAIS Foundation 2014
I’M LIVING HEALTHY, TOO! SETS (CONTINUING) |SETS
- Open lessons presented by nutritionists, Olympic athletes, Sports Academy students, reputed psychologists; - Dissemination of educational books leaflets, informational posters, letters for parents; - www.sets.ro – movement’s communication platform (60,693 visitors since launching); - SETS Facebook Page – over 30,000 Friends/Likes
Gabriela Szabo SETS Ambassador
|Media Relations
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21 media campaigns, over 494 articles 3.381.912 impressions 100.687.889 unique online visitors 5 press conferences, 1 public debate, 400 participants 9 online contests with 24.000 audience 10 SETS news on EIN international portal Starting March 2011, SETS Movement is part of the European Epode Network
252 schools (Bucharest, Cluj & Roman city) 94,500 – 2, 3 and 4 grade pupils 3,000 teachers and school principals Over 11,500 children creating on voluntary basis 280 SETS Clubs 200,000 family members over 2,000,000 general public SETS radio and TV spot – aired in 15 Carrefour hypermarkets at every 90 minutes – 9 times a day, 63 times a week.
PRAIS Foundation 2014
|Activities
EPHE - EPODE FOR THE PROMOTION OF HEALTH EQUITY
PRAIS Foundation and SETS national movement are part of EPHE project, along with 6 European countries for a 3 year period. EPHE is developed with the support of the DG Sanco, the European Commission and WHO.
PRAIS Foundation members are coordinating the project Operational Board formed of the coordinators from 7 countries members in the project.
Launched in 2013, the project aims to close the health gap between socioeconomic groups. EPHE helps to understand whether the implementation of an adapted EPODE methodology could reduce socioeconomic inequalities in health-related diet and physical activity behaviors of families with children aged 6 to 12 years old, living in 7 different European countries.
PRAIS Foundation 2014
|Objectives
OPEN PROJECT
“2014 'Obesity
Prevention in European Network" - OPEN project
Launched in 2014, the OPEN Project will see 11 community initiatives benefit from tailored support to extend their work to reduce childhood obesity by 2016. It aims to help individuals and communities to achieve and sustain active, healthy lifestyles Over the next three years, the OPEN project will work with programs and initiatives based in Belgium, Cyprus, Estonia, Germany, Hungary, Italy, Sweden, France, Greece, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia and Spain.
PRAIS Foundation 2014
|Objectives
WE ARE THE MOVING
The main audiences are high school children - adolescents aged 14 -18 years old, parents, teachers, as well as the family doctors, the communities.
|Objectives
2014: We are the moving generation - a social marketing project developed for Coca Cola Foundation, having as main objective to educate and activate adolescents - high schools students and their families, to practice physical activities and sports, to have a balance diet, thus changing their lifestyle behaviors.
PRAIS Foundation 2014
GENERATION
"DANCE ENERGY" |Objectives
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All funds raised were used to equip Choreography High-School with 5 cabinet pianos and a library of DVDs with the most important ballet performances
2007: "Dance Energy" was first fund raising project designed for talented pupils attending choreography high-schools and for promoting contemporary dance. With the support of the Vodafone Foundation, PRAIS Foundation organized a contemporary dance performance with international guests at the Romanian Opera, with the participation of more than 900 major public figures.
PRAIS Foundation 2014
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YOUR WORLD? CLEAN!
|Objectives
Launched in 2009 for a period of 5 years, the national initiative "Your world? Clean!" is an educational program intended for 4 grade pupils, promoting the selective gathering of recyclable waste and environment protection.
Educating pupils in primary school to develop a civic and responsible environmental behavior, by saving the planet’s resources, caring for the nature and selectively collecting recyclable waste. The campaign also addresses teachers, parents and the large public by emphasizing their role in educating children in the spirit of environmental protection.
PRAIS Foundation 2014
YOUR WORLD? CLEAN! (CONTINUING)
“Your World? Clean!” offers the pupils, teachers and families the online communication platform www.lumeatacurata.ro, and the book - distributed for free to the children.
The particularity of the program consists in the large number of activities involving pupils: open lessons, daily waste selective gathering, compositions contest, competition of objects made of recyclable waste.
135 schools from Bucharest, Medgidia, Arad, Timişoara involved; Over 8,671 pupils involved; 786 m3 of paper and 239 m3 of plastic collected in schools; Over 1,901 objects designed from recyclable materials by the pupils; Over 325 compositions registered on program website
272 teachers involved
Over 300 objects exhibited
63 open lessons in schools
With the participation of Vodafone Foundation volunteers!
PRAIS Foundation 2014
| Actions
|Results
MILLIONS OF PEOPLE, MILLIONS OF TREES
Launched in 2006, the national planting movement “Millions of People, Millions of Trees” (MOMC) has as cause the global heating triggered also by the high impact of deforestation. PRAIS Foundation 2014
The movement was internationally recognized in 2007 when it was nominated at the IPRA Golden World Awards. MOMC is also officially recognized by United Nations Environment Program |Partners | Results 66.6 million trees planted 29 million plants
MILLIONS OF PEOPLE, MILLIONS OF TREES (CONTINUING) |Activities
2 planting campaigns are organized every autumn and spring, with the active participation of companies, organizations, institutions, associations, foundations. The movement web platform, www.milioanedecopaci.ro, has visitors from 40 countries.
700 organizations
98,000 volunteers
91,000 employees |Media Coverage
283 press materials
8,124,114 impressions
20,890,108 visitors
PRAIS Foundation 2014
|Participation
YOU ARE NOT ALONE!
“You are not
|Turnout
35 journalists 29 written press articles, 4 radio materials and 4 TV materials.
alone, we will find the path together!” was launched in 2001 as the first National Contest for Community Journalism in Romania.
Launch a public debate on the topic of abandoned children in Romania Educate the community about the importance of family, keeping the moral values and affective climate for children development, with focus on education, solidarity and mutual help at social level in periods of difficulty.
Activities|
The participants were asked to register with materials published or broadcasted in the period June 1st, 2001 – June 1st, 2002
PRAIS Foundation 2014
|Objectives
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PRAIS Foundation works with organizations, national and international institutions with the purpose of uniting people's resources, abilities and talent from different backgrounds, and put all of these to work on the benefit of a sustainable society model:
o Ministry of Health; o Ministry of National Education; o Ministry of Youth and Sports; o School Inspectorates from Bucharest, Neamt and Cluj; o Romanian Olympic and Sports Committee; o Romanian Athletics Federation, National; University of Physical Education and Sport; o Romanian Federation for Diabetes, Nutrition and Metabolic Diseases; o Romanian Nutrition Society; o Romanian Food Federation; o Ministry of Environment; o City Halls; o Olympic sports winner; o Independent experts
PRAIS Foundation 2014
WHO SUPPORTS US
|Partners
PRAIS Foundation 2014
WHO SUPPORTS US
PRAIS Foundation 2014
WHO SUPPORTS US
|Sponsors
FUNDING
School dropout Young farmers Integration of the disadvantaged categories Combating fiscal evasion Financial education of the young generation Education for road security Civic education Education for preventing contagious diseases
PRAIS Foundation 2014
Based on social areas supported by structural funds, we have the capacity and we are aiming this year to develop new projects in domains such as:
HOW YOU CAN CONTACT US
PRAIS
2 Al. Puskin Str., District 1, Bucharest, Romania Telephone: 004 213 17 53 39/40 Fax: 004 213 16 81 90 Mobile: 004 0721 303 660 Email: SilviaBucur@prais.ro
PRAIS Foundation 2014
FOUNDATION