2019 Lifeliner Magazine (Issue 2)

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UNDERSTANDING CYBER THREATS Six key areas to consider when constructing an enterprise plan that mitigates cyber threat.

Issue 2, 2019



FEATURES Issue 2, 2019

Cyber Threats are an Evolving Battle  p18

While cyber-attacks are on the rise, so are the number of resources available to help prepare, educate, defend & respond.

Taking Care of What Matters Most  p28

Continued investment & revitalization is top priority in keeping the IMTA / IMCF building as a source of pride for the trucking industry.

p2 p3 p5 p6 p9 p10 p14 p26 p28 p32 p33 p36 p40

Listening In Chairman's Message President’s Message Up Close & Personal Ask the Members Members in the News Industry News IDOT Update Iowa Motor Carriers Foundation ATRI Update ATA Update IMTA Events Final Thought

COLUMNS p12 p13 p27

Driver Recruitment Iowa Business Environment Next Generation Speaks

OUR STAFF BRENDA NEVILLE, CAE President & CEO

brenda@iowamotortruck.com

JORDAN BJERKE Membership & Finance Manager

jordan@iowamotortruck.com

DON EGLI, CDS Director of Safety & Security

don@iowamotortruck.com

MORGAN STEENHOEK Communications, Events & Marketing Assistant

morgan@iowamotortruck.com

JANELLE STEVENS Director of Communications, Education & Events janelle@iowamotortruck.com

MACLYN Design & Cover Illustration

KENZIE IHLE Administrative Assistant kenzie@iowamotortruck.com IOWA MOTOR TRUCK ASSOCIATION 717 East Court Ave, Des Moines, IA 50309 515.244.5193 | iowamotortruck.com

SPONSORS IFC p4 p8 p17 p24

MHC Kenworth

p31

Harrison Truck Centers

p25 p30

Donaghy-Kempton Insurors

IMTA Cornerstone Sponsors

Housby Mack

Central Trailer Service Midwest Peterbilt Group Quality Services Corp.

p34

Thermo King Sales and Service

Great West Casualty

Truck Country Renewable Energy Group

p35

McGowen, Hurst Clark & Smith, P.C.

O’Halloran International

IBC

Thompson Truck and Trailer

BC

Midwest Wheel Companies

ISSUE 2, 2019

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“What was once the envy of the world, our infrastructure system has fallen behind on what is required to maintain America’s competitiveness in a global market.”

“So many of my fellow Iowans have been impacted by these devastating floods, but as we saw in 2011, Iowans are resilient & quick to lend a helping hand in time of need.” U.S. SENATOR JONI ERNST in wake of the flooding impacting around 60 Iowa counties.

U.S. SENATOR ROGER WICKER (R-Miss) and Chairman of the Senate Commerce Committee

“Nothing but a big, fat, fishing expedition!”

“Basically, they are not getting paid, it’s a frustrating time and costs the average driver about $4,600 in direct lost compensation looking for truck parking.”

PRESIDENT TRUMP describing the ongoing probes into possible obstruction of justice, abuse of power, and corruption by House Democrats.

DAN MURRAY Vice President, American Transportation Research Institute, speaking at the NASTO annual convention on a session dedicated to truck parking.

LISTENING IN “The big key in terms of whether or not we enter a financial crisis would be what would happen to land values. So far land values have gradually declined, so that has kind of prevented us from maybe entering a situation like we did in the 1980s.” ALLEN FEATHERSTONE Department Head of Agricultural Economics at Kansas State University

“You know how conspiracy theorists say everything is rigged for the wealthy and famous? Well, as a wealthy, famous person, let me just respond by saying you’re absolutely right.” THE LATE SHOW HOST STEPHEN COLBERT in reference to the celebrity admissions scandal.

“It is well within the state’s rights to establish standards for the welfare of our workers.” CALIFORNIA STATE ATTORNEY XAVIER BECERRA when he filed suit in the U.S. Court of Appeals for the Ninth Circuit asking for FMCSA’s decision on F4A to be reversed.

“Today you won the 2016 election all over again. And got a gift for the 2020 election. They’ll never get you because they’ll never ‘get’ you.” WHITE HOUSE COUNSELOR KELLYANNE CONWAY’S twitter message upon hearing the results of the Mueller investigation.


CHAIRMAN'S MESSAGE Seriously, Punxsutawney Phil got it wrong this time. Spring golf outing is a time-honored tradition that I hope Hopefully, by the time you are reading this, Spring will you will consider getting involved with. You don’t have have sprung and the temp will be in the 60’s. I have always to be a great golfer to participate – it is a best ball tourenjoyed the Winter season but as I have aged, Spring nament, so you don’t even have to use your shots. My and Summer have an appeal. January and February are philosophy is to find three other bad golfers so we can historically slower times in the transportation industry use a couple of my less errant shots. (Since this is a new and the Winter weather brings many challenges. As we philosophy, if I invited you in move into Spring though, our calendar picks up as does the past, it is because you were the number of IMTA events that need your involvement a great golfer and not a hack like and more importantly, your enjoyment. me - sure it is!) You don’t have One of the upcoming IMTA events is the annual golf to secure a group of four people outing held in May. It is our biggest fundraiser for our either. There are a lot of people political action committee, Truck PAC Iowa. This event who sign up individually and we has been held for 40 years and I have been hacking around put them together with other it for over 20 of those years. In earlier years, I would find golfers to form a foursome. This it challenging to justify being out of the office especially is another great way to meet when our economy was a bust or we were short-handed other members in a laid-back at work. Each time though, I appreciated the break and atmosphere. The golf really plays a limited camaraderie with other truckers and suppliers. When the economy dipped, our attendance started to role in the day. It is more about drop, and the Association leaders looked at other options. enjoying the beautiful Iowa outI suggested Iowa Truckers Bike Ride Across the State doors on a luscious green fair(ITBRAS), but they did not share your Chairman’s vision, way where they normally would JACK SAWYER and someone said another group does a similar event. Until not let me step foot and meet2019 IMTA Chairman of the Board we come up with another option, the golf outing is the ing with members and vendors most cost-effective way for us to do a one-day fundraiser who you may only speak with and its popularity has spiked! Plus, it is good way to enjoy on the phone. They also distribute a plethora of hole a great Iowa Spring day on the golf course with a lot of prizes. Unfortunately, as your Chairman this year, I am like-minded folks. not eligible to accrue one of the many hole prizes given out. There are many Our Truck PAC Iowa Committee YOU DON’T HAVE TO is an important part of our advoawards such as the longest drive, cacy efforts. Your PAC dollars go to longest putt, closest to the pin and BE A GREAT GOLFER supporting the legislators and the a myriad of other challenging feats. TO PARTICIPATE ... MY candidates that support the truckWell, just last year, I won two of the PHILOSOPHY IS TO ing industry and a pro-business most prestigious prizes. For full disFIND THREE OTHER BAD closure, my heroics included winning environment. Association memGOLFERS SO WE CAN bers weigh in on the distribution one of the drive contests (shortest) USE A COUPLE OF MY of our PAC dollars to maximize the and the Par 3 contest (most balls in LESS ERRANT SHOTS. impact of our limited but importthe water). Now that I’m ineligible, ant dollars. IMTA is also involved you will have a better chance to come in several business coalitions that away with the hardware. If you are further enhance this process through discussions and a little rusty, you can hit a bucket of balls before the interviews with legislators and potential candidates. round at their driving range or practice putting on their We invest a lot of time and energy dispersing our PAC greens. Of course, I never felt it was good luck to waste dollars in a responsible manner. We support both my limited great shots beforehand. Republicans and Democrats, too. Give it some thought and save the date of Thursday, May We would never get to the next step if we didn’t have 23. I guarantee – rain or shine – you will have an enjoyable money to disperse, which brings me back to the original day all while helping support our efforts to be an effective intent of this column: our biggest PAC fundraiser. The advocate for Iowa’s trucking industry.

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PRESIDENT’S MESSAGE Every year I get the honor of spending a great deal of time with the new leadership class. The first two days of the program we spend time exploring the meaning of advocacy and its relationship to IMTA’s mission. We meet with legislators, regulators, and a supreme court justice. We also have discussions on the industry and the Association, all while getting better acquainted. I enjoy a very “hands-on” approach to these initial sessions because I am always very interested in the perspectives, ideas, and insight of these emerging leaders. While I recognize the companies that are represented by the attendees, rarely do I know the participants personally, which adds to the experience in my opinion. This unfamiliarity puts us all on the same playing field and I feel as though I get more out of this experience than the participants. I always walk away from the first two days of the IMTA leadership program with a renewed sense of pride, enthusiasm, and confidence in the future of IMTA and the trucking industry. These individuals are confident, determined, and very passionate about trucking and the role they play within their specific companies. Every single person in the leadership class has a unique experience that shapes who they are and what they believe. As always, the demographics of the class are as wide ranging as the ages and job titles of the participants. That is what is unique and special about our leadership program, leadership development has no boundaries, and everyone is welcome. We all have a personal stake in leading IMTA so our LEAD IMTA program embodies that philosophy and has been key to the ongoing success of a program that has been sustained for 26 years. What does leadership mean to you? Are you promoting an environment within your company that allows for an open exchange of ideas and opinions? Do your employees have the confidence to come to you with new ideas and more importantly differing opinions? We all have our own way of doing things and while trucking is straightforward, the industry is changing very quickly, and it is incumbent that we keep up with the changes. At IMTA we are constantly wrestling with the old, the new and everything in between. We consistently evaluate our events, our communications, our membership outreach methods and how we are conveying our message. We have many different audiences, each with unique and specific wants and needs, and every audience is important to our ongoing relevancy. We are continuously evaluating and working

towards being better and more effective relative to this constantly changing environment. IMTA members experience the same nuances. Some of the tried and true methods have worked in your operation for decades, yet technology, the expectations of your customers, your drivers and even equipment are all changing at a dizzying pace. How are you dealing with that? While staying on top of it all may seem like a daunting task, I am here to tell you that you have the resources to tackle change and more importantly control change. That resource is sitting right in front of you and more than likely being overlooked. Your employees have an unlimited amount of capacity to contribute and make a difference. They have ideas, insights, and perspectives that BRENDA NEVILLE come from their day to day IMTA President & CEO experiences. Are you listening to their ideas or more importantly, are you giving them a forum in which they can openly and honestly share their thoughts without reprimand, embarrassment, or a condescending attitude? Far too often it seems easier to just keep doing things the same way. Complacency and ignorance may seem blissful but at the end of the day that kind of thinking is the exact opposite of what defines leadership. I have had many conversations with company owners that are very fearful as new things are being introduced in a company that has survived generations with little or no change. And while change produces fear, the companies that put that aside and move forward with faith and fortitude more often than not emerge better and stronger. Change is hard. Leadership is hard. Trucking is hard. But I am confident that within your operation you have many brilliant and competent leaders that are just waiting to step up and be heard. It is up to you to give them that voice. “Change is the law of life and those who look only to the past or present are certain to miss the future.” — John F. Kennedy

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UP CLOSE & PERSONAL

ASHLEY HINSON, Chairwoman, Iowa House Transportation Committee

1

What motivates you to come to work every day?

Serving the people of my district! I love being a voice for the voters. It’s energizing to be at Capitol with so many Iowans working together to make our state a better place to live and work.

2

hat are the three biggest challenges W the State of Iowa is currently facing?

Workforce: In order to compete in the global economy Iowa must have a world-class workforce. We must be creative and collaborative between government and the private sector to make sure our policies help businesses be successful in recruiting who they need to get the job done. Protecting Rural Iowa: As Iowans it’s imperative that we all prioritize protecting our rural communities, it’s part of our heritage and essential to our future. It is imperative we push more opportunities to make rural parts of the state just as successful as our metro areas. Cost of Healthcare: Iowa businesses and families are reaching their breaking point with rising premiums and costs of healthcare. I have been working to establish efficiencies administratively within the health care system, to save both providers, insurers, and ultimately, the patients, money.

3

In your opinion, what are the biggest barriers to profitability for Iowa businesses today and how is the Iowa legislature dealing with these?

Running a profitable business and creating jobs is already a difficult undertaking without the government making it harder. Over-burdensome ASHLEY HINSON regulations for businesses are Iowa State Representative District 67 job and profit killers. I’m proud to have led on legislation to make it easier for Iowans to get trade licenses and to open up employment opportunities. As policy makers, it’s our job to get government out of the way so our businesses and our people can thrive and flourish.

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IOWA TRUCKING LIFELINER

4

What is the most misunderstood element of the legislative process in your opinion?

Many people don’t realize how much work is done when the legislature is not in session. Long days and tense debate at the Capitol may make for interesting headlines but much of the real work gets done once we can go home and meet with our constituents.

5

In your opinion, what do you have in your arsenal that makes you an effective leader?

Thanks to my previous career as a news anchor, I believe I’m an effective communicator. With so much information (and mis-information) out there, it’s important to be able to clearly communicate what our policies do and why we need them. Being able to cut to the chase and deliver the bottom line is helpful as a legislative leader.

6

What do you enjoy the most as a legislator and chairwoman of the House Transportation Committee?

I love the variety of policy. I’m blessed to work in a place where I learn something new every day, if not every hour. It’s our job as legislators to come up with solutions that have a real impact on Iowans lives. It’s been my honor to work with so many different industries to try to make Iowa’s transportation better for everyone.

7

ow will the State of Iowa look in H 1 year? In 5 years?

1 year: I believe many of the policies I had a chance to work on will truly be in full force. I see our tax policy changes encouraging more businesses and people to come set up shop here in the greatest state in the nation. 5 years: I see Iowa as a leader in agriculture and transportation policy, and envision increased use of automated technology to advance safety and encourage efficiency.


Representative Hinson & Senator Tim Kapucian meeting with the 2019 IMTA Leadership Class attendees, including: Carlisle Wheeler (Ruan Transportation), Tracy Petrak (CJ Cooper & Associates), Robert Sullivan (Warren Transport, Inc.), Kailey Kaestner (Don Hummer Trucking), Mike Garreans (Truck Center Companies)

8

What is the most frustrating aspect of your job as a legislator and committee chair?

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ow do you stay on the “pulse” H of what the average Iowan is experiencing on a daily basis?

I think most people would agree that politics feel more divisive than ever before. It’s difficult to craft meaningful legislation when it’s often boiled down to a few sound bites. I’m always up for a good fight for a good cause, but the personal attacks are draining. I also know that hurting people say hurtful things, and I try to lead by example and always take the high road with a positive mindset.

I have a pulse on it because I am one of those average Iowans. I am a 35-year-old married mom of two, with a dog, a minivan, and a mortgage. My real life is what keeps me grounded and focused on my job as a public servant.

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The trucking industry is so important to Iowa—and it hums along in the background delivering the products that we all use daily. I am always impressed by how many moving parts there are in the trucking industry, from logistics and insurance, to driver and employee recruitment and retention.

Who were your mentors and how did they prepare you for your role as a legislator?

Governor Reynolds and Speaker Upmeyer have been incredible women in my life. Their leadership, lifeexperience, and friendship have truly made a world of difference in my success. Not to mention they’re just great people.

10

What are your guiding principles as a legislator and how do you rely upon those while leading other legislators and staff?

My number one guiding principle is to always do my due diligence on the bills I work and vote on. I try to operate under the assumption that there’s more to the story and digging deeper to find out the “why” is imperative to making sure I can be proud of my work.

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What is your impression of the trucking industry and its role to the people of Iowa?

ell us one thing that most people T don’t know about you

I’m a classically trained pianist and violinist. I played two seasons in the Des Moines Symphony when I was in High School and almost became a professional musician. I still play violin with my church and play at a lot of weddings and events!

14

bove all else, what do you want A people to think/feel once you have met them for the first time.

I hope people realize that what they see is what they get with me. Many times, it feels like politicians are trying to just tell people what they want to hear. I take pride in being myself and simply telling the truth.

ISSUE 2, 2019

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CORNERSTONE SPONSORS THANK YOU TO OUR 2019 CORNERSTONE SPONSORS As of March 29, 2019 $25,000

PLATINUM

$12,000

SIGNATURE

$8,000

Harrison Truck Centers

Midwest Peterbilt Group

Interstate PowerSystems

PATRON

MHC Kenworth

McGowen, Hurst, Clark & Smith, P.C.

Midwest Wheel Companies

O’Halloran International, Inc. / Quality Services Corp.

Thompson Truck & Trailer, Inc.

PrePass

Truck Country

$5,000

ASSOCIATE

$2,500

BMO Transportation Finance

Allied Oil & Tire Company

Renewable Energy Group

Cornhusker International Trucks

Bauer Built Tire

Reynolds & Reynolds, Inc.

Gatr Truck Center

Bridgestone Commercial Solutions

RSM US LLP

Housby

Dave Syverson Truck Centers

Thermo King Christensen

Kwik Trip / Kwik Star Inc.

Donaghy - Kempton Insurors

Truck Center Companies

Lube-Tech & Partners, LLC

Engles, Ketcham, Olson & Keith, P.C.

Truckers Insurance

Mid-States Utility Trailer Sales, Inc. /

Hanifen Company, Inc.

US Cargo Control

Keizer Refrigeration

Majestic Truck Center

Valley Distribution Corp

Thermo King Sales & Service

Northland Insurance Co.

COLLEAGUE

TrueNorth Companies Wilson Trailer Company

Want to see your company listed as an IMTA Cornerstone Sponsor? Contact the IMTA at 515-244-5193 or visit www.iowamotortruck.com


ASK THE MEMBERS

Q: How Has the Winter Weather Impacted Your Operation?

“This has been a brutal winter that has seemingly impacted just about every aspect of our business. Experiencing reduced productivity, being impacted by increased fuel usage and a multitude of maintenance expenses all from the cold weather.”

“The severe winter weather has had a negative impact on our company’s revenue. Road closures and slower winter transit has decreased the average number of loads per truck per week by around 17%.” RASHAD AKINCI Turquoise Trucking

GREGG RYAN Crawford Trucking, Inc.

“The winter weather hasn’t affected our operation too much in the Midwest. The problem is when it snows and ices up in other states that we run in and it shuts our drivers down because they aren’t used to clearing the roads.” TERRI GACH-MILS Nebraska Coast, Inc.

“Overall, we survived the winter very well. Our team did a great job dealing with the brutal conditions and were able to keep plenty of winter product in stock. Our missed deliveries were minimal.”

“The past few months have been challenging given the snow and cold. We’ve seen a drop in productivity, and road expenses have been higher along with a drop in fuel mileage. Our drivers have done a fabulous job keeping us safe during these tough conditions.”

“Luckily we have operations throughout the US and Canada so we always have a percentage of equipment running safely and effectively; however, this year we’ve certainly noticed an impact in some of our division’s overall production.”

JERRY BENDER Midwest Wheel Companies

DOUG JOHNSON Holiday Express Corp.

JEFF MOREHEAD Heyl Truck Lines, Inc.

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MEMBERS IN THE NEWS Szymanek Transitions into Role of President at Stutsmans As Stutsmans celebrates year 85, they are marking the end of one presidency and the start of another. After serving as President for the SCOTT past 7 years, Roger SZYMANEK Slaughter is stepping down as President and will be replaced by IMTA Board member Scott Szymanek. “Scott Szymanek has many of the same character traits as Roger and we’re excited to see him in this new role. With his accounting background, Scott does a great job communicating financials to our division heads, which will aid in our decision-making process. Additionally, he will take the lead in maintaining our family culture in the expanding business environment,” said Mark Stutsman. Scott joined the Stutsman team in 2012 as CFO of Eldon C. Stutsman, Inc. and President of Stutsman Logistics. Prior to this, he held executive positions with United Title Services and transportation companies, CRST and Florilli Corporation. Scott also has experience in animal nutrition from his time with PM Ag Products. He holds degrees in Accounting and Economics, has a CPA and MBA, and brings thirty plus years of accounting experience in the transportation and agriculture industries to the table.

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IOWA TRUCKING LIFELINER

Changing of the Guard Takes Place at Central Trailer Service With the retirement of longtime IMTA member Mike Bagg, Central Trailer Service is proud to announce a recent change in ownership. Jerry Anderson and Brad Bailey have partnered with Randy Frisk to keep Central Trailer moving forward. Jerry has been an employee of Central Trailer dating back to 1986. He began as a mechanic and has worked his way up through the ranks to shop foreman and shop manager. Jerry has earned his way to become one of the directors of Central Trailer and looks forward to a bright future.

Brad Bailey and Jerry Anderson (Central Trailer Service)

Brad began his tenure in 2004 as a part time mechanic and eventually moved into the parts department. From there he also worked his way up through the ranks to parts rep and then trailer sales.

Keizer Refrigeration’s Service Manager Named “2018 Dealer Service Manager of The Year” Wayne Merrill, the Service Manager for Keizer Refrigeration, has been awarded the 2018 Dealer Service Manager of the Year for the entire Carrier Transicold network. Nominees for the Dealer Service Manager of the Year category were judged on demonstrated ability to capture and retain key accounts, customer satisfaction, service assurance assessment scoring, technician training compliance and shop efficiency and training. The President of Keizer companies Shane Keizer said: “Wayne is an exceptional team leader and his endless drive to teach and encourage others has resulted in us having a second-to-none service technician team our customers can truly rely on. As it happens, Wayne is retiring from his Service Manager position this fall after 17 years with our company. He will remain working for us in a part time capacity, helping with training our technicians. This award could not arrive at a better

Wayne Merrill, Keizer Refrigeration, with his Dealer Service Manager of the Year award.

moment to recognize his vast contribution to our business and the Carrier Transicold network. I am tremendously proud of Wayne and his team.” Wayne joined Keizer Refrigeration in 2002 as a Unit Sales and Service Representative and soon he was promoted to his current Service Manager role.


MEMBERS IN THE NEWS Warren Transport, Inc. Driver Named 2018 TCA Owner-Operator of the Year DANNY JEWELL

Danny Jewell of Warren Transport, Inc. was named 2018 Owner-Operator of the Year at the annual Truckload Carriers Association (TCA) convention, landing him $25,000 in cash. Jewell, who has logged more than 6 million accident-free miles, runs a little over 100,000 miles a year. His 50-plus years of driving have all been with Warren Transport, where he got his start in 1968. He’s spent most of his career hauling machinery nationwide but has more recently moved from open decks to vans, hauling feed

nutrients and supplements in the Midwest. Jewell also received the 2018 IMTA Master Driver of the Year award at the Management Conference in September. He’s also been named Warren’s Driver of the Year and has received dozens of awards from Warren for driving safely and avoiding cargo damage.

Ruan Transportation Announces New Leadership Roles

CHAD WILLIS

CHRIS FISH

BOB ELKINS

Chad Willis has been promoted to Senior Vice President, Safety, Compliance, and Support Services and will lead Ruan’s safety and operations support teams. During his 14 years with Ruan, Chad has served our customers in various roles, most recently as senior vice president of operations. Chad will focus on enhancing and supporting Ruan’s Megasafe program, a comprehensive system that guides training, safety meetings, and overall field safety. Chad will lead his team in ensuring Ruan’s compliance with all safety regulations at our field operations. Additionally, Chad will oversee continuous improvement initiatives to reduce waste and drive efficiency across our operations. Chris Fish has been with Ruan since 1998 and was recently promoted to Senior Vice President, Dedicated Contract Transportation. In his

former role as vice president of operations, Chris worked with customers in a variety of industries including commercial food, liquid bulk, and manufacturing. Chris has mentored countless Ruan team members and has shown data-level understanding of the industry, which has translated into cost savings and efficiencies for our customers. This knowledge and experience will be passed along to all Ruan team members in his new senior leadership role. Bob Elkins has joined Ruan as Senior Vice President, Industry Vertical Operations. Bob has more than 20 years of experience in the transportation industry, including global account management and commercial services. Most recently, he served as senior vice president

and general manager, dedicated services, logistics, and first-to-final mile for Schneider National. Bob also was an owner-operator, owned a small trucking company, and started with Schneider as a driver manager. “We are proud to be able to promote our internal team members into key leadership roles, as well as to add talented industry professionals to our team. Our leaders’ primary focus is to exceed our customers’ expectations, support our professional drivers, and develop our people,” said Ruan President and COO Dan Van Alstine. “These positions are critical to our success with those goals. Each of these leaders represent great examples to our organization of dedication, commitment, and drive to succeed.”

Want to get noticed in the Lifeliner Magazine? Email Janelle Stevens at janelle@iowamotortruck.com with your company’s special announcements, recognitions and press releases.

ISSUE 2, 2019

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DRIVER RECRUITMENT

Is Your Driver Career Page a Recruiting Magnet? For CDL driver recruiters, it can seem as though every day there is a new product or tool on the market claiming to bring in new applications or increase retention rates. While some of these may actually work, they’re no match for turning the eye inward on the tools you already have. One of the strongest recruiting tools in your arsenal is something you’ve been using for ages and, luckily enough, is free (at least in the basic sense). It’s your Career page, housed on your very own website. When it comes to optimizing websites for job seekers, the trucking industry is notoriously behind the times. While basic iframe mockups could pass a few years ago, today’s drivers are looking to work for a company that is on the top of its game. This doesn’t mean you have to run out and invest in all-new software – all you have to do is update a few fields on your website. As you work to turn your Career page into a recruiting magnet, keep the following focus areas in mind:

Homepage navigation: Simply put, drivers should know how to get to your application page as soon as they arrive on your homepage. Always include a Careers tab in your top navigation bar, and don’t be shy about promoting it throughout the homepage. Ideally, a stand-out CTA button reading ‘Apply Now’ should be front and center. Interactive content: While traditional CDL recruiting methods relied heavily on drivers simply knowing about the industry 12

IOWA TRUCKING LIFELINER

before they applied, today’s recruiters are all about education and content. Leverage AI chatbots to help answer questions, record videos of driver stories to feature on your site and include forms directly on the website for more information. Interactive content helps engage drivers so they are drawn to fill out an application.

Job descriptions: While you may be thinking that all job descriptions are the same in CDL driving, there are some ways to make your Careers page stick out from the crowd. First, talk extensively about the benefits and perks of driving for your organization, such as home time expectations, safe driving bonuses, etc. Also, rely heavily on SEO in your descriptions. Do your due diligence and know exactly what your candidates are searching on Google so that you can render high on the results page. Page layout: On your Career page itself, don’t just have a bleak paragraph or two explaining the role. Spice it up with different content blocks (i.e. featured videos, blogs, and driver stories) and images. Have different tabs for company culture, benefits, and other related items. Include a form for more infor-

mation as well as an additional CTA button to speak directly with a recruiter.

Application length: Did you know that 60 percent of job seekers quit in the middle of filling out an application because it’s too complex? If you’re housing your applications directly on your website, you need to slim it down majorly. This is usually done through an applicant tracking system since the fields are mapped between the form and your solution on the backend. Find an innovative partner that can help you trim the fat from your application process. Since most CDL organization Career pages are targeting CDL drivers, you might not need to worry too much about diversifying your page’s content, but this doesn’t mean that your page isn’t doing its job. 61 percent of job seekers do research on a company’s site before applying, which means your entire website is as influential as your Career page. DriverReach is the Recruiting Management System that helps driver recruiters convert leads, hire faster, build relationships, and be more productive. DriverReach is helping CDL driver recruiting teams optimize internal processes, modernize applicant engagement, and deliver amazing driver experiences.


IOWA BUSINESS ENVIRONMENT

An Outlook on the Condition of Iowa Business It is my pleasure to write another message for inclusion in the IMTA Lifeliner magazine. One of the best things about these periodic columns is the opportunity it provides me, on behalf of the Iowa Association of Business and Industry (ABI) member companies across Iowa, to thank you, the members of the IMTA. As leaders of the trucking industry in our state, you play a key role in helping Iowa grow. ABI and IMTA are important partners in improving our state’s business climate. With this column, I have been asked to provide a general update regarding the condition of Iowa business. I am pleased to do that and pleased to report that, as we have in past years at ABI, we see a great deal to feel good about. As do you, I imagine, we continuously track several important metrics --- Iowa tax receipts, housing starts, the PMI index, the unemployment rate and the Dow average. Each of these metrics shows positive data for Iowa. If you have read one of my previous columns, however, you know that our favorite data point is the one we receive from ABI member company executives about the state of their particular business. Each quarter, we survey ABI leaders about the state of their business. What are they experiencing? What do they see in the upcoming quarter or two? Are they hiring, making capital improvements, what are they concerned about? You can read news releases for quarterly surveys on our website at iowaabi.org. What you will see is that ABI members are quite bullish about the state’s economy. They were last year, and they remain so even today. The state of their business is strong and growing. Two major challenges have been identified that could negatively impact that

positive outlook, however. The first is an issue that has been with our members (and with most of you, I will bet) for many years. That is difficulty in hiring and retaining good people. Every ABI member company is looking for people. I would note that we are taking several steps to help in that regard, but that might be the basis for another column. The second issue is a new one. It is the impact of tariffs and trade issues. Some manufacturers have seen 30 to 40 percent increases in the cost of materials, while at the same time seeing cuts in orders from other counties. While we have advocated forcefully for change with regard to trade matters, we are focused on the Administration and what happens in D.C. with regard to this issue. We hope for resolution soon and the elimination of tariffs that will bring. For now, we’ll focus on the positive news while aggressively working to manage the challenges. Thank you once more for the opportunity to work with you in making an even better Iowa.

MIKE RALSTON ABI President

Michael Ralston is president of the Iowa Association of Business and Industry, Iowa’s oldest and largest statewide business organization. ABI works to improve Iowa by making Iowa businesses more successful. Mike is a former state tax commissioner and has a background in corporate taxation, public policy, and management. He is a former mayor and congressional staffer and he holds a degree from the University of Northern Iowa, which recognized him as an Outstanding Alumnus in 1992.

ISSUE 2, 2019

13


INDUSTRY NEWS Iowa Trucking Industry Pays $561 Million in State and Federal Taxes

FMCSA Ends Driver Diabetes Exemption Process The Federal Motor Carriers Administration has formally ended its exemption process for the medical certification of insulin-dependent drivers. The announcement was made February 21 and went into effect immediately. FMCSA announced that diabetic drivers who possess a medical card will need to renew when their cards expire and those seeking medical cards in the future will be certified to drive only if the get a green light from an agency-certified medical examiner. “Obtaining certification under the new standard should be less burdensome in terms of both times and resources than the lengthy process of applying for and maintaining an exemption,” said FMCSA officials when they made the formal announcement. The exemption process will remain in effect for drivers with epilepsy and seizure disorders, as well as for hearing and vision disorders the agency said. Despite dropping the exemption process, a diabetic driver still must convince his treating clinician and medical examiner that his or her diabetes is under control. Some statistics show that as a group, the number of truck drivers in the United states with diabetes is about 50% above the national average-about one out of every seven, primarily due to sedentary lifestyle and poor eating choices.

According to data recently released by the American Transportation Research Institute (ATRI) and the Iowa Motor Carriers Foundation (IMCF), the Iowa trucking industry pays over $561 million in Federal and State roadway taxes. “There should be no doubt that our industry pays its fair share in road taxes. In fact, we pay more than our fair share. On average, trucks drive 3.8 billion miles on public roads in Iowa and pay 43% ($561 million) of all taxes owed by Iowa motorists even though trucks represent only 11% of vehicle miles traveled in the state overall,” said Brenda Neville, President of the Iowa Motor Truck Association. A typical five-axle tractor-trailer pays $7,085 in state highway user fees and over $8,906 in federal highway user fees and taxes. These state and federal taxes are over and above the typical taxes paid by businesses in Iowa. “This data once again shows that the trucking industry is accepting its responsibility to ensure there are good roads and bridges in this state. Good roads and bridges are essential to our industry and to every Iowan for that matter,” added Neville.

IOWA TRUCKING LIFELINER

“As the biggest consumer of roads and bridges in the state, we will continue to urge state leaders and legislators to have an ongoing discussion on road funding. Investing in our infrastructure must continue to be a top priority and will be critically important in keeping our state and nation competitive,” said Jack Sawyer, President of Des Moines Transportation and the current Chairman of the Board of the Iowa Motor Truck Association. Iowa lawmakers passed a gas/fuel tax increase in 2015 and IMTA tried to get an indexing provision added to the legislation at the time. Prior to the 2015 legislation, Iowa had not increased gas/fuel taxes since 1986. “We take the responsibility of delivering the products that Iowans depend upon very seriously and along with that, we are equally committed to advocating for continued investment in our roads and bridges. We pay a lot in taxes, but we are willing to do so as long as we have good roads and bridges,” said Sawyer.

IMTA Welcomes New Admin. Assistant

KENZIE IHLE

14

The Iowa Motor Truck Association has always been a strong supporter of increased fuel taxes in the state and view this user fee as the most equitable funding method for infrastructure.

Kenzie Ihle joined the IMTA in early 2019 and serves in the role of administrative assistant. A December 2018 graduate of the University of Iowa and a college softball player, Kenzie brings great enthusiasm and energy to the position. Kenzie works with every department within IMTA offering administrative support and assistance. She is also responsible for providing oversight and assistance to the outside groups that utilize the IMTA building for several different events. In this role, Kenzie is also the first contact you will have with the Association. She manages the front office area and serves as IMTA’s receptionist.


INDUSTRY NEWS FMCSA Urges Carriers to Switch from AOBRDs to ELDs Soon “We are still in a time of transition with ELDs, but 2019 is going to be a critical year as the grandfather provision for AOBRD sunsets in December. I really don’t want anybody to be complacent about this,” said Ray Martinez, the head of the Federal Motor Carrier Safety Administration.

extension to the deadline because of some of the past history with FMCSA but we continue to emphasize the need to make the transition now,” said Don Egli, IMTA’s Director of Safety and Compliance.

He urged fleets to plan and implement this transition sooner rather than later and expressed concern that the bulk of AOBRD users might wait until the final quarter of the year to implement a transition plan. Many IMTA members have indicated that they have made the transition and don’t intend to for a few more months.

FMCSA’s initial data indicates that the regulation has yielded positive results. HOS violations have dropped by 52% over the last year and since the Commercial Vehicle Safety Alliance’s Out of Service criteria went into effect last April, fewer than 1% of all inspections have resulted in the driver being cited for operating without a required ELD or grandfathered AOBRD.

“We get calls almost daily about this topic and there continues to be a lot of questions and concerns with the transition. I think some carriers believe there will be an

IMTA will continue to offer assistance to members and will also be offering some educational sessions this spring to help IMTA members with the transition.

RAY MARTINEZ

ATA Hails Introduction of Bipartisan DRIVE Safe Act In late February, the DRIVE Safe Act was introduced to the 116th Congress, with bipartisan, companion bills filed in both the House and Senate. The legislation, which will help address the nation’s growing shortage of truck drivers, was introduced in the Senate by Todd Young (R-IN) and Jon Tester (D-MT), and in the House by Representatives Trey Hollingsworth (R-IN) and Henry Cuellar (D-TX). Both bills enjoyed strong support in their introductions, with original cosponsors including Senators Jerry Moran (R-KS), Joe Manchin (D-WV), Jim Inhofe (R-OK), Angus King (I-ME), and Tom Cotton (R-AR), and Representatives Paul Mitchell (R-MI), Jim Cooper (D-TN), Bruce Westerman (R-AR), Sheila Jackson Lee (D-TX) and Al Green (D-TX). The DRIVE Safe Act addresses the nation’s growing shortage of truck drivers through the creation of a robust apprenticeship

program grounded in a core principle of safety. While most states permit individuals to obtain a commercial driver’s license to drive trucks at age 18, federal regulations prevent drivers from crossing state lines until they turn 21. The DRIVE Safe Act would allow certified CDL holders already permitted to drive intrastate the opportunity to participate in an apprenticeship program designed to help them master interstate driving, while enhancing safety training for new and emerging members of the workforce. New drivers would be required to complete at least 400 hours of on-duty time and 240 hours of driving time accompanied by an experienced driver in the cab with them. Lastly, all

trucks used for training must be equipped with NTSB endorsed safety technology. Following the introduction, ATA President and CEO Chris Spear praised the legislation as critically important not only to the trucking industry, but to the whole American economy. “The strong bipartisan, bicameral support behind this legislation demonstrates how real a threat the driver shortage presents to our nation’s economic security over the long term and how serious our lawmakers are about addressing it with common sense solutions.” ATA appreciates the bill’s sponsors for their outstanding leadership and their support for this timely legislation. We look forward to working closely with supporters on both sides of the aisle as we move this measure to the legislative finish line.

ISSUE 2, 2019

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INDUSTRY NEWS Department of Public Safety Commissioner Announces New Colonel to Lead the Iowa State Patrol

NATHAN FULK

Department of Public Safety Commissioner, Stephan K. Bayens, is pleased to announce the selection of Captain Nathan Fulk as the 17th Chief of the Iowa State Patrol. Captain Fulk was selected following an in-depth and exhaustive selection process. Captain Fulk will be responsible for leading the Iowa State Patrol into the future and ensuring the organization remains committed to the safety of all Iowans by providing courtesy, service, and protection. Nathan Fulk was born and raised in southeast Iowa. In 1992, he enlisted in the United States Marine Corps and served with the Fleet Anti-Security Team (F.A.S.T. Company) in Norfolk, Virginia. He completed his enlistment as a scout-sniper instructor for the 1st

ATRI Board Approves 2019 Top Research Priorities The American Transportation Research Institute (ATRI) Board of Directors has approved the 2019 Top Research Priorities as identified by ATRI’s Research Advisory Committee (RAC). ATRI’s RAC developed the list of recommended research topics at its meeting held in Phoenix in March and the ATRI Board vetted and approved the list. The research topics cover a wide array of critical industry issues including truck parking, younger driver safety, the return-on-investment of new truck safety technologies, and the impact of “nuclear” verdicts on the trucking industry. ATRI will kick-off its data collection for the Truck Parking Information Systems research through a driver survey at the Mid-America Trucking Show.

THE 2019 ATRI TOP RESEARCH PRIORITIES: »» Standardizing Truck Parking Information Systems – developing ideal truck parking data formats and standards based on truck driver preferences. »» Rethinking Mileage-Based Safety Metrics – given the growth in E-commerce and other changing industry trends which have changed trip lengths and route locations, examine the potential for new metrics to evaluate safety performance beyond traditional rates per million vehicle miles traveled. »» Analyzing Younger Driver Safety in Intrastate Driving – quantifying the safety performance of 18-20 year old truck drivers who are currently driving in intrastate operations versus experienced interstate commercial drivers.

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IOWA TRUCKING LIFELINER

»» Revising the ROI of Truck Safety Technologies – updating costbenefit analyses that ATRI originally conducted for FMCSA on several more advanced safety technologies being deployed today. »» Impact of “Nuclear” Verdicts on Trucking – documenting and quantifying historical trends associated with growing jury awards and out-of-court settlements. »» Tolls: Who Pays and Where Does the Money Go? – updating ATRI’s previous infrastructure analyses to focus on tolls; comparative analysis of toll revenue reinvestment in roads versus administration, and the equity of toll formulas for cars and trucks.

Marine Division. In 1997, Captain Fulk attended the 24th Department of Public Safety Basic Academy and upon graduation began his law enforcement career serving as a Trooper in Solon, Iowa. He was promoted to Sergeant in 2008 and Lieutenant in 2013. He has served as the Bureau Chief for the Department's Professional Development Bureau and Camp Commander of the Department of Public Safety's Basic Academy. He most recently served as an Area Captain in central Iowa. Throughout his 22-year career with the Iowa State Patrol, he has always served with distinction and demonstrated consistent leadership and dedication. He currently resides in Ankeny with his wife, Vicki, and their two children, Weston and Eva.

Governor Reynolds Announces Cabinet Changes and Appointments In late February, Governor Kim Reynolds announced changes in key positions. Former Iowa House Speaker Kraig Paulsen has assumed the role of director of revenue, which was being filled by former Deputy Director Adam Humes. Rod Roberts, director of inspections and appeals, will now serve as labor commissioner and Director Beth Townsend, Iowa Workforce Development, will continue in her role. IMTA works with all three of these different departments on a number of different issues and looks forward to working with the newly appointed directors.

BETH TOWNSEND

ROD ROBERTS

KRAIG PAULSEN




Cyber threats & attacks are an

evolving

battle I

STORY: MATT EVANS

t is clear – cyber threats and incidents are major operational risks that every enterprise will face. A 2016 study by Willis Towers Watson outlines threats currently facing the transportation sector:

Beyond data privacy risks, in recent years, there have been an unprecedented increase across the transportation industry in using networks and technology for many critical operations. These networks often involve both direct and indirect partners, leading many transport organizations to underestimate their reliance on functioning networks to carry out core business activities. Cyber-attacks can potentially ground an entire fleet, disable logistical controls and cause bottlenecks with terminals and shipping. Cyber incidents must now be viewed alongside natural disasters, political events and other external risk factors as being capable of significantly affecting business activities, often for an extended period.

It is imperative that logistics companies understand that cyber threats have simply become the digital cost of doing business. With massive implications to business operations, the threat of a cyber-attack is no longer simply considered an IT problem, but an enterprise-wide initiative that warrants focused effort on protecting data security, employee education, leadership training and a thorough understanding of how business partnerships can be leveraged in the event of a breach or attack. For a logistics enterprise to successfully adopt and implement a strong cybersecurity plan they must first quantify the risks facing their business and consider the implications. This article outlines six key areas to consider when constructing an enterprise plan that mitigates cyber threat.


ENTERPRISE INFORMATION SECURITY TEAMS OLD SCHOOL

STATE OF THE ART

MISSION

Concentrates on conventional security activities such as: » Developing policy » Implementing and operating security controls

Shifts focus to business-centric, advanced technical activities such as: » Business risk analysis » Asset valuation » IT supply chain integrity » Cyber threat intelligence » Security data analytics » Data warehousing » Process optimization

EXPERTISE

IT Professionals with security skills

Multidisciplinary group of specialists with diverse business leadership and technical skills

FOCUS

Reactive and Proactive and strategic day-to-day activities activities

APPROACH

Siloed approach with “we’ll do it all ourselves” attitude

Collaborative approach with shared accountability for protecting information

VIEW OF RISK

Checklist or compliance view whereby Security’s goal is to mitigate all risks

Business units own the risk/reward decisions. Security operates a risk consultancy to advise the business on assessing and managing risks

THREAT DETECTION

Look at security events generated by dedicated security devices

Use intelligence-driven security to detect malicious activity within business processes » Collect data from various internal and external sources » Apply data-enrichment and analytics techniques

CONTROLS OPERATION

Basic infrastructure security controls are operated by Security

Selected, well-established repeatable security processes are delegated to internal and external service providers. » Governed by Security through Service Level Agreements (LSAs)

CONTROLS ASSESSMENT

Auditors periodically assess security controls using manual methods

Controls assurance analysts continuously collect evidence on the efficacy of security controls using more automated methods. Auditors use this for assessments

Security PROCESS IMPROVEMENTS processes are

Security processes are consistently tracked, measured, and optimized based on process expertise and formalized methods

TALENT

Broadened to also include backgrounds such as data science, math, history, economics, military intelligences, and business analytics

improved on an ad-hoc basis Mostly backgrounds in IT and security

SOURCE: https://www.emc.com/collateral/white-papers/h12227 -rsa-designing-state-of-the-art-extended-team.pdf

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IOWA TRUCKING LIFELINER

1

ENVISION THE THREAT FROM EVERY ANGLE

Start by mapping various scenarios. This activity challenges organizational leadership to contemplate risk and consider the attack from all angles including the attacker’s perspective. The exercise can help organizations uncover costs and consequences associated with each scenario. For example, if a network or a communication channel was compromised, what would the impact be on cost, business reputation, and the logistics supply chain? Using this approach, enterprise leadership can measure the threat of an attack on a holistic level and begin to assemble the appropriate team to assess, plan, manage and protect.


2

A GOOD PLAN OFFERS MORE THAN PROTECTION

A good cyber plan does not always require costly hardware, complex software or more passwords. This approach can slow progress and create barriers. A strong cyber security plan is both proactive and holistic. It should include a response protocol, educational resources, and an accurate method for assessment that can be applied and followed from the moment a threat is identified to its full and complete mitigation. A comprehensive plan will dramatically reduce the potential costs of experiencing an attack and can offer a competitive advantage to organizations because they have contemplated risks from angles others may have not

3

HOLD STRATEGIC PARTNERS ACCOUNTABLE

Even organizations with robust cybersecurity plans can fall prey to an attack if their system is left exposed. Hackers can leverage otherwise innocuous strategic partnerships and vendors to infiltrate an enterprise, affecting efficiencies and impacting overall profitability. In recent years, an astonishing number of products have been designed to connect to the internet, allowing hackers to access commercial data in unconventional ways. A North American casino was recently compromised when a hacker gained access to their loyalty program data using a wireless sensor intended to gauge temperature and water quality in the casino’s salt water fish tank. For an enterprise, it is important to understand how networks are currently managed and whether they are sophisticated enough to distinguish between essential and routine functions.

1 2 3 4 5

DATA SECURITY COMPLIANCE RISK ANALYSIS

Review current security measures and identify gaps

DEVELOP POLICIES AND PROCEDURES Develop and document a comprehensive plan outlining data security policies

IMPLEMENTATION

Implement policies and procedures and educate all employees

VALIDATION

Hire a third party to review, test and validate your security protocols

ENFORCEMENT

Enforce through education and penalties SOURCE: https://drivesaversdatarecovery.com/2018/10/04/ data-security-compliance-a-cheat-sheet-for-it/

>> H ACKERS CAN LEVERAGE OTHERWISE INNOCUOUS STRATEGIC PARTNERSHIPS AND VENDORS TO INFILTRATE AN ENTERPRISE <<

ISSUE 2, 2019

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TOP-CLICKED PHISHING TESTS TOP 10 GENERAL EMAIL SUBJECTS

New Voice Message Password Reset

7%

7%

Tagged Photo

LinkedIn

47%

12%

TOP SOCIAL MEDIA EMAIL SUBJECTS Login Alert

12%

1. Password Check Required Immediately

15%

2. Security Alert

12%

3. Change of Password Required Immediately

11%

4. A Delivery Attempt was made

10%

5. Urgent press release to all employees

10%

6. Deactivation of [[email]] in Process

10%

7. Revised Vacation & Sick Time Policy

9%

8. UPS Label Delivery, 1ZBE312TNY00015011

9%

9. Staff Review 2017

7%

10. Company Policies Updates to our Fraternization Policy

7%

KEY TAKEAWAY Facebook (Password Change / Primary Email Change)

15%

Email is an effective way to phish users when disguised as a legitimate email. These methods allow attackers to craft and distribute enticing material for both random (general phish) and targeted (speak phish) means, leveraging multiple psychological triggers and engaging in what amounts to a continuous maturity cycle.

KEY TAKEAWAY

Source: https://www.knowbe4.com/press/knowbe4releases-q1-2018-top-clicked-phishing-report

Certain types of messages sail through personal security defenses because they play into the human psyche. Whether it is wanting to be popular or recognized, these types of emails make a person feel important or alarmed.

4

I MPLEMENT PHISHING TESTS AND VULNERABILITY TRAINING FOR EMPLOYEES

All the patches, firewall protection and data encryption services will not matter if an employee opens the door for a hacker to penetrate the system. Hackers are often present in a network for months and can use that time to study the nuances of an enterprise before they strike. They observe habits and routines, take note of individuals with special access, determine who is present, and study the size of an organization’s payroll to determine how much money would go unnoticed on a routine basis. Many of the latest cyberattacks leverage social media, making it easy to trick employees into disclosing privileged information. Therefore, all employees should be aware and fully understand the nuances of cyber phishing.

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IOWA TRUCKING LIFELINER

5

INVEST IN A CUSTOM STANDALONE POLICY

Cyber and digital liability policies are growing more sophisticated and can be tailored to meet the precise needs of an enterprise. Ideal coverage should include: first and third-party liability, business interruption, cyber extortion, ransom, and crisis management expense. A robust and comprehensive cyber policy should not exist within a sub-limit of current coverage. While policies of this nature are helpful, they offer short-term solutions and will not suffice should an organization experience a system disruption. When choosing a policy and carrier, work with an agent or broker who specializes in this coverage so that it can be tailored to fit the needs of your organization. While the need to quickly respond and protect sensitive client data is not as vital for the transportation industry as other sectors like healthcare; threats that impact downtime, delivery and logistics could be considered covered losses in a tailored cyber policy.


6

ITIGATE THREAT BY M LEVERAGING STRONG PARTNERSHIPS AND EXPERTISE

For organizations that cannot spare the manpower or bandwidth to conduct an internal cyber and digital risk assessment on their own, third parties can help. A digital risk monitoring vendor can create simulations that mimic risks currently facing the industry. Each vendor will have strengths and weaknesses. You should identify a third-party solution that will offer the best coverage and versatility. The cyber landscape is expansive: social, surface, deep, and dark web channels must all be confronted in a way that addresses the specific needs of the organization. Engage them in ways that will help assess the company’s digital maturity and posture. If a breach occurs, a policy may outline how strategic partners should respond, but this understanding must also extend to employees and enterprise leadership. Routine drills to test processes and teams will play a critical role in the event of an actual breach. Poor preparation is not a good option.

>> ROUTINE DRILLS TO TEST PROCESSES AND TEAMS WILL PLAY A CRITICAL ROLE IN THE EVENT OF AN ACTUAL BREACH. POOR PREPARATION IS NOT A GOOD OPTION. <<

WHILE CYBER-ATTACKS ARE ON THE RISE, SO ARE NUMBER OF RESOURCES AVAILABLE TO HELP BUSINESSES PREPARE, EDUCATE, DEFEND AND RESPOND. We are living in an era where cyber liability must be addressed at the highest level of the enterprise. In today’s environment, our digital ecosystem is expanding, leaving organizations reliant on partner networks and communication platforms. When outside partnerships are trusted with client data, preparation is necessary to meet the threats that come with improved efficiencies. If these efforts are not addressed by a multi-specialty team, organizational leadership will face difficult questions in the event of a cyber breach. Prepared organizational leadership must actively work across all divisions, in coordination with engaged specialized partners and insurance policies, so that they can react quickly to preserve the revenue and reputation that their organization has worked so diligently to build. Matt Evans is a practice leader at TrueNorth Companies with headquarters in Cedar Rapids, Iowa. Evans leads TrueNorth’s cyber liability practice, helping businesses navigate the myriad threats associated with cybercrime and create custom cyber defense plans that support the unique needs of their business. Conduct your own cyber liability assessment at truenorthcompanies.com/cyber.

MATT EVANS

TrueNorth Companies

SOURCES: Cyber risk in the transportation sector– an evolving threat https://blog.willis.com/2016/10/cyber-risk-in-thetransportation-sector-an-evolving-threat/ How a fish tank helped hack a casino https://www.washingtonpost.com/news/innovations/ wp/2017/07/21/how-a-fish-tank-helped-hack-acasino/?noredirect=on&utm_term=.1333882e06c0 Hackers spend 200+ days inside systems before discovery https://www.infosecurity-magazine.com/news/ hackers-spend-over-200-days-inside/

ISSUE 2, 2019

23




IDOT UPDATE IMTA Members Represent Trucking Industry at Iowa Freight Advisory Council Meeting The Iowa Freight Advisory Council is well represented by the Iowa trucking industry. IMTA Director of Safety, Don Egli, is a member of this council as is Greg Dickinson, of Ten D Inc. Companies/ Merchants Distribution. The mission of the Iowa Freight Advisory Council is to guide the Iowa Department of Transportation in fostering a safe, efficient, and convenient multimodal freight transportation system to enhance the competitiveness of Iowa’s business and industry. The Council meets quarterly in the Des Moines area. Members of the committee include representatives from around Iowa and includes representatives from the DOT, the trucking industry, short-haul and main line railroads, Mississippi river shipping entities, Ag-related Co-ops, business development personnel from various Iowa cities, and others associated with shipping and transportation entities. Of interest at the most recent meeting was a discussion on emerging

Iowa DOT, Werner Driver Receive CVSA Awards

technologies and how they are affecting, or will affect, business. Some of the technologies discussed included driverassisted trucks, electric trucks, and positive train control technology. The Iowa DOT shared information on an electric vehicle study they have conducted, and how electric vehicles are impacting fuel tax revenues. This is a topic that the DOT is currently addressing, as they believe that the wider use of electric vehicles will continue to reduce funds going into the road use tax fund, which are used on infrastructure maintenance and improvements. In the state of Iowa, electric vehicle usage grew approximately 25 percent from July 1, 2018 to December 30, 2018. The DOT personnel also shared a variety of strategies on how to address taxing these vehicles that use very little, or no liquid fuels. Panel discussions are commonly part of the quarterly meetings. At the last meeting Kevin Gass, PDI, was on a panel that discussed recent trends in trucking.

The Iowa Department of Transportation Motor Vehicle Enforcement (Iowa DOT MVE) Division received a first-ever State Agency Award presented by Truckers Against Trafficking at the recent CVSA Annual Workshops in early April. This award is in recognition of the efforts that Iowa DOT MVE has made in training thousands of drivers in the Truckers Against Trafficking (TAT) program, and for establishing a training model that is being used by forty-one other states.

Chief Dave Lorenzen (IDOT MVE) and Werner Driver Tim Dean

The Iowa DOT MVE, being led by Chief Lorenzen, was an early adopter of the TAT program, and has spent many hours in their efforts in leading the country in this program. Also receiving an award at the same event was Werner Enterprises driver Tim Dean.

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IOWA TRUCKING LIFELINER

Kevin Gass (Perishable Distributors of Iowa) speaking on behalf of the Iowa trucking industry during the recent Iowa Freight Advisory Council meeting.

Tim received the International Driver Excellence Award. Tim lives in Griswold, Iowa, and has driven for Werner for over 30 years. The International Driver Excellence Award is given annually to an outstanding professional driver who has demonstrated that they meet the high standards for nominees. Drivers from the United States, Canada, and Mexico are eligible for the award, and are judged on time in the industry, time with their employer, safe driving, leadership in the industry, community and other involvement, and other criteria. We congratulate Chief Lorenzen, the DOT Motor Vehicle Enforcement Division, and Tim Dean on these prestigious awards.


NEXT GENERATION SPEAKS

I’m Proud to Call Trucking My Career As a new member of the LEAD IMTA Council I am committed to getting more involved with IMTA so when we were talking about ways that we could get more involved and submitting an article for the magazine was mentioned, I thought this is something that I could do so I volunteered. Now as I have started to work on writing this article, I am rethinking this whole thing and probably should have volunteered to show up for more events instead. That would have been a whole lot easier despite my desire to add “published author” to my resume. But one thing I have learned throughout my short career in the trucking industry and with IMTA, taking the easier route is not always the best route. Being challenged and forced out of a comfort zone is a valuable part of the growing process and I am grateful to have the opportunity to work in the trucking industry. Like many in the industry my journey to my current job with Reynolds and Reynolds was not something I planned. After college, not knowing exactly what I wanted to do, I took a job with a truck broker in Chicago. While I wasn’t even sure what the job was when I took it, it turned out to be the best decision ever. Within a few weeks on the job I realized that trucking was where I needed to be. I developed a passion for trucking along with a great degree of respect for the industry and the challenges that truckers faced daily. Every day I learned a lot from the dispatchers and truck drivers I worked with. Through that experience I grew to respect and enjoy the honesty and transparency that is characteristic of many truck drivers. While I liked the job in Chicago, I had a desire to get back to Iowa and that is how I eventually ended

up at Reynolds and Reynolds. Mack Harbour, a long time IMTA member, was willing to take a chance on me…. and I guess as the adage goes, “the rest is history”. I love my job with Reynolds and Reynolds and love the fact that I am now involved with a different side of the industry, but I am still involved in the trucking industry. I don’t think my story is that different than a lot of young people. I had no idea what I wanted to do when I graduated from college and unfortunately, trucking wasn’t even on the radar. By chance I got into trucking and it has been a really good thing. The people that make the trucking industry what it is, consequently, making the IMTA what it is, are some of the best people you will ever meet. They are hardworking, ethical, responsible, and very committed. People in the trucking industry are proud and rightfully so. While at first trucking just provided a paycheck, now after 6 short years, it is my career and I couldn’t be happier. This is a great industry and we all need to do a better job promoting it. I know that is something I am working on and getting involved with IMTA and the LEAD Council is an important first step in showing your commitment to promoting the industry.

BEN COUCH

Reynolds & Reynolds, Inc.

BEING CHALLENGED AND FORCED OUT OF A COMFORT ZONE IS A VALUABLE PART OF THE GROWING PROCESS AND I AM GRATEFUL TO HAVE THE OPPORTUNITY TO WORK IN THE TRUCKING INDUSTRY.

In addition to being an IMTA Leadership Class graduate (2018) and member of the LEAD IMTA Council, Ben is also a Truck Insurance Producer / Agent with Reynolds & Reynolds, Inc. in Des Moines, Iowa.

ISSUE 2, 2019

27


IOWA MOTOR CARRIERS FOUNDATION

IMTA Headquarters Building Always a Top Priority for the Foundation In August of 1994, IMTA’s Executive Committee made a historic vote when they approved a proposal to purchase a parcel of land at the foot of the Iowa State Capitol. Additionally, the group also discussed the proposal that highlighted the construction of a 10,000 square foot headquarters building. Over the next year, volunteer leaders went to work on fundraising and on August 10, 1995, there was an official “groundbreaking” ceremony and the IMTA staff moved into a new headquarters building on April 1, 1996. For the next 17 years, the IMTA building continued to be a recognized landmark in an area that was named the “Capitol Complex”. IMTA used the building extensively for events and training, but outside groups such as other trade associations, legislators, and even community colleges have found the building to be a popular location for a number of different activities because of its proximity to the Capitol and access to a spacious parking lot. For many years, half of the building housed the Iowa Racing & Gaming Association but state legislation was passed that required all state agencies to be in a state-owned building so they were forced to move. After an exhaustive effort to find a new tenant, IMTA leaders determined it was time to take a different course of action. In December of 2013, the IMTA board voted to approve a recommendation to sell the IMTA building to the Iowa Motor Carriers Foundation for $1.00. The recommendation came from a special task force that had extensively explored several different options; however, transferring the ownership to the Foundation was the most viable.

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IOWA TRUCKING LIFELINER

1996 ORIGINAL ENTRANCE

2012 RENOVATED ENTRANCE The Delivering the World Sculpture was added in 2015.

The Association was paying almost $70,000 in annual property taxes and by transferring the ownership to the Foundation, which is a 501 C 3, this tax bill could be lowered significantly. In 2015 approval for property tax exemption was granted. Since 2013, the Foundation Board has made the building a top priority. While the building is only 23 years old, there is a tremendous amount of pride for the building which in turn requires a significant investment in the upkeep and maintenance of the building. While IMTA covers the costs associated with the normal day to day operation, the Foundation is responsible for the major projects associated with the headquarters building.

Foundation leaders believe strongly that continued investment and revitalization is important in keeping this building as a source of pride for the trucking industry. So, with that goal in mind, the Foundation board has identified a short- and long-term plan for the headquarters building with an accompanying fundraising plan. “Continual investment in the IMTA/ IMCF building will always be a top priority. As we embark on this aggressive fundraising campaign, a portion of the money raised will be earmarked for the building so that generations to come can view this building with pride said Foundation Chairman Murry Fitzer, Florilli Transportation.


IOWA MOTOR CARRIERS FOUNDATION 2014 NEW SIGNAGE

IMTA/IMCF Building Priorities SHORT TERM PRIORITIES 2017: As the original HVAC system continued to falter, a new HVAC system became a priority. 2018: C ompletion of a new geothermal HVAC system installation. Cost: $375,000 (2019) New Windows: One of the most attractive features of the IMTA/IMCF headquarters is the significant amount of glass in the building. Not only does this provide a tremendous amount of natural light, it also provides a unique and interesting architectural presence. Today, increasingly more of the windows/glass components are starting to show signs of aging and deterioration. All the glass will be replaced with more energy efficient glass. Estimated cost: $100,000 2019: Parking lot lighting improvements. Estimated cost: $20,000 2020: Interior lighting to be more energy efficient. Estimated cost: $30,000 Roof Replacement: Fortunately, the current roof has held up remarkably well given that the structure contains a flat roof. Recent inspections of the roof confirm that it is still in good shape with a life of about 3 to 5 more years. Restroom Update: Because more events, with larger numbers, are being held at the IMTA office, the need to expand the restroom facilities is necessary. Estimated cost: TBD

FUTURE Renovation Plans for West Wing Conversion

LONG TERM PRIORITIES West Wing Conversion: Conversion of the large empty space that is referred to as the “West Wing”. While this space is being used extensively today, it could become even more functional with a plan that would increase the usable space significantly by reconfiguring the space dramatically and creating a very efficient and effective conference center atmosphere. IMTA would continue to take advantage of this new space by holding many of their conferences in this space which offers ongoing savings to the association. Estimated cost: $450,000 Expansion of Current Parking Lot: While IMTA’s current parking lot will accommodate 75 cars, there is always a need for additional parking space. IMTA owns a parcel of land at the end of the parking lot that could easily be used to expand the current parking lot. This was the long-term goal of IMTA even when they drew up the original plans. Estimated cost: TBD

Interior Flooring: The atrium of the IMTA building is a focal point for the building and features a marble type floor that will eventually need to be replaced due to common wear and tear as well as some cracking that took place shortly after the building was constructed. Estimated cost: $100,000

WISH LIST Roof Top Observation/Entertainment Deck: Due to the location of the IMTA building at the foot of the Iowa State Capitol and being able to utilize the roof area as an expansion of possible space for IMTA events, a proposal to include a rooftop deck was introduced a few years ago. This proposal received a lot of approval and continues to be on the wish list for several IMTA members. Please consider making a donation to the IMCF Building Campaign.

Form is available on page 30.

ISSUE 2, 2019

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IOWA MOTOR CARRIERS FOUNDATION

SHARED VISIONS, ONE JOURNEY

PLEASE MAKE YOUR GIFT TO THE IOWA MOTOR CARRIERS FOUNDATION COMPLETE THIS FORM AND SEND A COPY TO IMTA brenda@iowamotortruck.com • Fax (515) 244-2204 NAME COMPANY MAILING ADDRESS CITY, STATE & ZIP EMAIL PHONE

A representative from the IMCF will reach out upon receipt of this form to finalize your contribution.

PLEDGE DETAILS PLEDGE AMOUNT Your contribution to the IMCF qualifies you to receive the ENDOW IOWA state tax credit. You will receive the required paperwork directly from the Community Foundation of Greater Des Moines to finalize the process to receive this credit once you have made the contribution. The paperwork required to receive your ENDOW IOWA credit is very easy to complete but is required in order to receive your state tax credit. We agree to the parameters as outlined above. The Iowa Motor Carriers Foundation will be responsible to provide regular updates on their efforts/progress in raising the funds needed to secure the contribution mentioned above.



ATRI UPDATE New Research Identifies E-Commerce Impacts on the Trucking Industry The American Transportation Research Institute (ATRI) released an analysis of the impacts that emerging e-commerce trends are having on the trucking industry, including the challenges and opportunities that more regionalized retail supply chains and the proliferation of urban “last mile” deliveries have presented. This research was identified as a top research priority by ATRI’s Research Advisory Committee.

REBECCA BREWSTER ATRI President & COO

Want to get more involved with ATRI? There are a number of ways you can be part of this vital industry organization: »» P articipate in ATRI’s research. When ATRI puts out a call for carrier data or asks for responses to an industry survey, take the time to participate. More is always better when it comes to research and we encourage you to join the growing number of motor carriers, professional drivers and industry suppliers who all regularly take part in ATRI’s studies. »» C ontribute to ATRI. Join your peers in the industry and STEP UP with a charitable contribution to support ATRI’s research. Giving is easy and can be done online at https://truckingresearch.org »» S uggest a research topic. ATRI is always looking for new research ideas for the RAC to evaluate. »» J oin the RAC. Want to be involved in setting the trucking industry’s research agenda? Send us an email letting us know you want to be considered for a nomination to serve on the RAC. »» S pread the news. When ATRI releases research results, please Tweet, Facebook and otherwise share the findings with your colleagues and peer network so that everyone benefits from our work on behalf of the trucking industry.

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IOWA TRUCKING LIFELINER

The analysis provides background on emerging e-commerce and omni-channel retailing trends and maps the implications of these trends to trucking operations and the industry’s top ten issues. Key findings in ATRI’s report include: »» From 1999-2017, e-commerce sales increased from less than one percent of total U.S. retail sales to more than nine percent, reflecting a 3,000 percent increase in e-commerce sales. »» Annual growth of e-commerce has ranged between 13 and 16 percent over the last five years, outpacing the one to five percent annual growth in traditional retail sales. »» Retailers are becoming more flexible in how they transact with consumers by decentralizing their distribution/fulfillment networks to bring inventory closer to consumers. »» There were 2,130 fewer department stores and 385,000 fewer jobs at these stores in 2017 compared to 2015; there were 1,937 more courier services operating and just over 85,000 new employees hired in the sector during this time period.

»» “Last Mile Fulfillment Centers” represented 73 percent of the industrial real estate market in 2017, a 15-percentage point increase from the previous year. »» Registrations for single-unit trucks increased by 7.8 percent between 2007 and 2016 compared to 4.4 percent growth in combination truck registrations. »» The number of intra-regional and last-mile truck trips has increased while the average length of haul has declined. Average trip lengths have decreased 37 percent since 2000, while urban vehicle miles traveled have increased for much of this time period. »» Intrastate and local hauls for e-commerce could serve as a training opportunity for 18-20-year-old drivers, representing a huge new pool of potential interstate CDL drivers. “ATRI’s research provides a critical road map for trucking industry stakeholders to address the challenges and benefits of e-commerce and omni-channel retailing,” said Tom Benusa, CIO of Transport America. “These trends are gamechanging, and our industry must adapt quickly to ensure that trucking continues to be the preeminent freight mode.”

Download a copy of this report at https://truckingresearch.org


ATA UPDATE ATA President Chris Spear Urges US Senators to Pass Infrastructure Bill American Trucking Associations (ATA) President Chris Spear has testified at several hearings at the US Capitol urging lawmakers to make infrastructure spending a top priority. “Our roads and bridges are literally crumbling. We are no longer facing a future of highway maintenance crisis. We’re living in it. And every day we fail to invest, we’re putting more lives at risk…. Truck drivers are on the front lines. Each day, they see potholes getting deeper, and bridges getting weaker,” said Chris Spear in his presentation to the US Senate Commerce Committee. Spear continues to suggest to transportation policy makers that they consider ATA’s Build America Fund proposal to ensure funding for the dwindling federal Highway Trust Fund. The Build America Fund would be backed by a 20-cent-per-gallon fee incorporated into the price of transportation fuels gathered at the rack at 5 cents per year over four years. This fee would be indexed to inflation as well as improvements

ATA President Chris Spear testifying at the Senate Commerce Committee hearing on February 13.

in fuel efficiency with a 5% annual cap. During the first decade this program would be capable of generating about $340 billion. The Trump administration has touted P3s as a potential method of paying for upgrade to roads and bridges, which many folks in the road coalition believe is just code for tolling. The Highway Trust Fund is estimated to require supplemental funding by 2021 to remain operational.

ATRI Releases Annual List of the Most Congested Bottlenecks for Trucks in America ATRI recently released its annual list of the most congested trucking bottlenecks in America. Anybody in trucking should review this list and be aware of the areas that can potentially cause the most issues and most delays. The 2019 Top Truck Bottleneck List assesses the level of truck-oriented congestion at 300 locations on the national highway system. The analysis, based on truck GPS data from nearly 1 million heavy duty trucks uses several customized software applications and analysis methods, along with terabytes of data from trucking operations to produce a congestion impact ranking for each location. ATRI’s truck GPS data is used to support the USDOT’s freight mobility initiatives. The locations detailed in this latest ATRI list represent the top 100 congested locations.

For the first time since 2014, the intersection of I-95 and SR 4 in Fort Lee, New Jersey is back on top as the Number One freight bottleneck in the country.

congestion-related costs – which results in a self-inflicted drag on our economy.”

ATRI’s analysis found that year-over-year truck speeds across the top 10 locations dropped by an average of nearly 9 percent as congestion worsened along the nation’s busiest freight roadways.

2019 Top Truck Bottlenecks

“ATRI’s research shows us where the worst pain points are – but they are far from the only ones. This report should be a wakeup call for elected leaders at all levels of government that we must act quickly to address our increasingly congested highway system,” ATA President and CEO Chris Spear said.

No Iowa locations are listed in the top 100 list.

1. New Jersey

I-95 and SR 4

2. Atlanta

I-285 at I-85 (North)

3. Atlanta

I-75 at I-285 (North)

4. Los Angeles

SR 60 at SR 57

5. Houston

I-45 at I-69/US 59

6. Cincinnati

I-71 at I-75

7. Chicago

I-290 at I-90/I-94

8. Nashville

I-24/I-40 at I-440 (East)

9. Atlanta

I-20 at I-285 (West)

10. Los Angeles

I-710 at I-105

“Without meaningful investment in our nation’s infrastructure, carriers will continue to endure billions of dollars in

ISSUE 2, 2019

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IMTA EVENTS Legal Symposium Tentative Schedule IMTA/IMCF Headquarters Thursday, June 27, 2019 717 East Court Avenue Des Moines, Iowa

8:00 – 9:30 a.m. General Session 1: “Cybersecurity” – Panel Discussion 9:45 – 10:45 a.m. Breakout Sessions, Including: “How Does a MC Begin to Assess Their Own Digital/Cyber Exposure in an Economical Manner” 11:00 a.m. – 12:00 p.m. Breakout Sessions Repeated 12:00 – 12:30 p.m. Networking Lunch 12:45 – 2:15 p.m. General Session 2: “EEOC/Employment Issues” – Panel Discussion 2:30 – 3:30 p.m. Breakout Sessions, Including: »» “Embracing and Discharging Your Obligations to Prevent and Remediate Sexual Harassment in the Wake of the #METOO Movement.” »» “Navigating the Americans with Disabilities Act – The Interactive Process and What Constitutes a Reasonable Accommodation in the World of Trucking” 3:45 – 4:45 p.m. Breakout Sessions Repeated

June 27 IMTA Adds Legal Symposium to 2019 Calendar of Events IMTA is excited to announce the addition of a new event to its annual calendar. After numerous requests from members and after doing some added research, IMTA will be holding a Legal Symposium on Thursday, June 27, at the IMTA/IMCF headquarters in Des Moines. “For the last several years, we have received feedback from the members regarding possible additions to our education calendar and “legal issues” continued to top the list. To really test the waters, we included a legal panel as one of our breakout sessions at the 2018 management conference and that further solidified the support for a larger scale event,” said IMTA President Brenda Neville. With a growing list of legal concerns for trucking companies of all sizes, a conference is a valuable step in serving the membership and providing the guidance and expertise to help members at the very least get some of these issues on their radar. A task force comprised of attorneys was formed and the arduous job of identifying topics began. Lisa Stephenson, CRST; Brian Kohlwes, Hirschbach Motor Lines; and Tom Houser, Davis Brown Law Firm, sit on the task force. Additional lawyers as well as trucking company CEOs, safety professionals, insurance executives and even suppliers have also weighed in and contributed to the discussions and identification of topics. “Because of the scope of possible legal issues impacting a trucking company and the fact that for this inaugural conference we are doing a 1-day event, it

BRIAN KOHLWES

LISA STEPHENSON

was challenging to scale the list down to what we believe to be the timeliest topics to cover,” said Brian Kohlwes with Hirschbach Motor Lines. TOM HOUSER

But the task force has been diligent, and carriers have been equally generous with their opinions and ideas and the agenda is starting to come together. The conference will be open to all IMTA members and will offer a variety of speakers sharing expertise on many important issues. “We recognize the value of coming together as an industry to not only learn about these important issues but even more importantly offer an environment that supports and promotes networking. We believe this conference will be very valuable for any IMTA member and we have a long-term goal of making this conference a permanent addition to the IMTA schedule due to its popularity and value,” said Lisa Stephenson, General Counsel for CRST.

Registration materials, as well as hotel accommodation details, can be found at iowamotortruck.com

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IOWA TRUCKING LIFELINER


IMTA EVENTS July 17 & 18 Maintenance Technician Competition Coming to Iowa this Summer If you’ve been looking for a way to recognize the continual hard work and dedication of your maintenance technicians, you will now have that opportunity! This summer, July 17 and 18, the IMTA will conduct it’s very first Maintenance Technician Competition at Harrison Truck Centers in Altoona, Iowa. This new event will provide maintenance technicians with an opportunity to showcase their skills as they compete with other maintenance technicians from around the state of Iowa. For the past several years IMTA has been brainstorming unique opportunities to recognize the skills of these vitally important personnel, and we believe that this is a great way to carry this out. A special task force was established to create this inaugural event, and these volunteer task force members have already spent a great deal of time working on competition details to make our first ever Maintenance Technician Competition an event that your company will want to participate in for years to come. This two-day competition will begin with a qualifier round where technicians will take a written test and be judged on five different work stations. The top-scoring 10 technicians will then move on to the second day of the competition. Day two will consist of more challenging stations and hands-on inspections. A few examples of skills that participants will be judged on include: Air Conditioning/Refrigeration; Air Systems and Brakes; Drive Train; Electrical; Fasteners & Fittings; Fifth Wheel; PM Inspections; Steering and Suspension; and Wheel End. Technicians that do not qualify to compete on day two will be invited to observe the competition and to attend an awards banquet that evening where every competitor will be recognized for their participation. This banquet will be held at Adventureland Inn in Altoona, Iowa, and will also be the preferred hotel accommodations location. The overall winner from this competition will move on to a National competition, called SuperTech, which is being held in Raleigh, North Carolina in September 2019.

Maintenance Technician Competition Task Force Jerry Bender Midwest Wheel Companies Malaki Bulten Decker Truck Line, Inc. Damon Gray Ruan Transportation Duane Harney Barr-Nunn Transportation

Dean Kloewer Panama Transfer, Inc. Tim Modlin Thermo King Sales & Service Aaron Weiland Schuster Co.

We encourage all IMTA members to assist in making this an exciting new event by registering one or two of your technicians to this inaugural competition. There is no better opportunity to show your maintenance technicians just how critical, and appreciated, they are. Visit iowamotortruck.com to review the registration materials and to coordinate hotel accommodations at Adventureland Inn.

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IMTA EVENTS IMTA Education & Events Member Webinar: Truck Driving Championships 101 Thursday, April 11 Regulatory Updates Seminar Tuesday, April 23 Cedar Rapids, Iowa Wednesday, April 24 Des Moines, Iowa Thursday, April 25 Sioux City, Iowa Cargo Tank Seminar Wednesday, May 1 & Thursday, May 2 Des Moines, Iowa

Bret Smith (Johnsrud Transport, Inc.), Matt Schmitz (Panama Transfer, Inc.), Jeff Martin (Green Products Company), Allison Meiners (Ruan Transportation), IMTA President Brenda Neville, Kenny Bauman (JMT Trucking Co.), IMTA Lobbyist Dave Scott, Marvin McGinnis (Casey’s General Stores)

Board of Directors Meeting Friday, May 10 Des Moines, Iowa Truck PAC Iowa Golf Outing Thursday, May 23 Norwalk, Iowa Truck Driving Championships Thursday, June 13 & Friday, June 14 Altoona, Iowa Legal Symposium Thursday, June 27 Des Moines, Iowa Maintenance Technician Competition Wednesday, July 17 & Thursday, July 18 Altoona, Iowa LEAD IMTA Conference Wednesday, August 7 & Thursday, August 8 Des Moines, Iowa NATMI Certification Course August 26 – 30 Des Moines, Iowa Management Conference Tuesday, September 24 & Wednesday, September 25 Des Moines, Iowa Visit www.iowamotortruck.com for more details and events!

Bret Smith (Johnsrud Transport, Inc.), Sarah Winfrey (Ruan Transportation), Jeff Martin (Green Products Company), Kenny Bauman (JMT Trucking Co.), Rhonda & Brian Pyle (Pyle Transportation), John Holt (Ruan Transportation), Greg Edwards (Don Hummer Trucking), Allison Meiners (Ruan Transportation), Jen Wilson (Sully Transport), Marvin McGinnis (Casey’s General Stores)

ICSM Members Visit Legislators at Capitol The Iowa Council of Safety Management (ICSM) held their March meeting at the Iowa State Capitol with seventeen ICSM members in attendance. First on the schedule was IMTA lobbyist, Dave Scott, and IMTA President and CEO, Brenda Neville. Dave and Brenda shared information on the legislative process and how it works in Iowa.

member and owns a trucking company in Strawberry Point, Iowa. Senator Breitbach explained to the group how bills are brought to the floor through the committee and sub-committee process, and how they can be blocked as well. He then explained his role as the Chairman of the Appropriations Committee and the importance of that job.

The ICSM members were then privileged to meet with Senator Randy Feenstra, a Republican Senator from NW Iowa. Senator Feenstra shared with the group current bills that are being debated in the Iowa Senate, as well as priorities that the majority party would like to see accomplished. The group then had the opportunity to ask questions of Senator Feenstra.

After meeting with the two Senators ICSM members visited the Senate Gallery, where they got to see first-hand a debate on a bill that was on the floor. IMTA staff then gave members a tour of the Capitol, including a visit of the spectator galleries in the House and Senate, walking past the Governor’s formal office, visiting the old Supreme Court room and saw the scaled version of the USS Iowa Battleship that is on display in the rotunda.

Next the group met with Senator Mike Breitbach. Senator Breitbach is an IMTA

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IOWA TRUCKING LIFELINER


IMTA EVENTS 2019 IMTA Leadership Class Convenes for Beginning Sessions The 2019 Leadership Class kicked off in March and once again, we have an outstanding group of participants from all aspects of the trucking industry. This year’s class includes 21 representatives from carrier and vendor members – and yes, we already have a waiting list for 2020! The group spent some time at the Capitol meeting with legislative leaders and getting an “up close and personal look” at the legislative process. In addition, they also met with Supreme Court Justice Waterman and spent time with our regulatory partners from the Iowa DOT, FMCSA and State Patrol during their annual panel discussion. The Leadership Class continues in April, and then reunites once again in August for the LEAD IMTA Conference.

FRONT ROW: Shane Hanley (Midwest Wheel Companies), Senator Mike Breitbach, Jesse Houseman (Ruan Transportation), Brad Burnett (Great West Casualty Company), Scott Rutman (Olson Explosives, Inc.), Adam Loutsch (Heyl Truck Lines, Inc.) BACK ROW: Andrew Hummer (Don Hummer Trucking), Cory Richmond (West Side Transport, Inc.), Brian Moore (Warren Transport, Inc.), Andy Schmitt (Sukup Manufacturing) LEFT: Kailey Kaestner (Don Hummer Trucking), Suzanna de Baca, John Peters (Schuster Company), IMTA President Brenda Neville, Adam Loutsch (Heyl Truck Lines, Inc.)

Iowa Truck Driving Championships

Thursday, June 13 & Friday, June 14 | Prairie Meadows Conference Center & Hotel (Altoona, Iowa)

2019 TDC COMMITTEE: Kenny Bauman (JMT Trucking Co.), Bret Smith (Johnsrud Transport, Inc.), John Holt (Ruan Transportation), TDC Chairman Allison Meiners (Ruan Transportation), Brian Pyle (Pyle Transportation), Jen Wilson (Sully Transport), Bridget Nixon (Solar Transport), Marvin McGinnis (Casey’s General Stores) NOT PICTURED: Brad Kohlwes (Argee Transport), Dean Kloewer (Panama Transfer), Keith Lamfers (Schuster Company), Mark Olson (Olson Explosives), Dallas Williams (Casey’s General Stores)

Registration materials & hotel information available at iowamotortruck.com

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FINAL THOUGHT

Phase one of the new IMTA show trailer process included an unveiling of the trailer wrap in September 2017. Phase two will feature the unveiling of the interior in September 2019

IMTA Show Trailer

AN INVESTMENT IN THE FUTURE OF TRUCKING IN IOWA IMTA is committed to promoting the industry in a very visible and effective manner and the show trailer is the one way to make a lasting and worthwhile impact! Promoting the careers in the trucking industry has always been a top priority for the Iowa Motor Truck Association. On average, IMTA reaches 1,500 potential drivers through its various outreach programs targeted specifically at high schools in Iowa. Between the IMTA staff and the dedicated volunteers, numerous high school programs are presented every year and the response is always very positive. But now is the time that we need to up our game and that is what we intend to do with the new IMTA show trailer. What better way to promote the trucking industry than with an eye-catching tractor and trailer? Most people are intrigued and fascinated with big trucks. There is an allure to big trucks, and we are going to use that curiosity to reach even more Iowans. While the exterior needs to be eye-catching, having an even more provocative display within the trailer is what is needed to seal the deal. And we fully intend to offer that with the new IMTA show trailer.

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IOWA TRUCKING LIFELINER

This is a very big project that requires a big solution and we believe the IMTA Show Trailer with all its bells and whistles is the perfect way to proceed. Like our previous show trailer, this transfor-

When someone enters the IMTA show trailer, they will be transported to a truck- mation is possible only through the gening world unlike anything they have ever erous support of IMTA members, so we seen. The cornerstone of this pro-trucking hope that you will consider contributing environment will be a state-of-the-art driv- to the cause. Our goal is to have this ing simulator. The driving project completed in the simulator will immediately next several months and transform their perceptions THIS IS A VERY BIG when it is done a very of the trucking industry PROJECT THAT aggressive schedule will and offer an “up close REQUIRES A BIG be implemented as we and personal” look at the SOLUTION AND WE ramp up our efforts to industry in an effective and

BELIEVE THE IMTA tell the story of trucking dramatic manner. We are SHOW TRAILER to any and every audience confident that the impact of WITH ALL ITS BELLS that will listen. We aren’t the simulator and the added going to solve this probpotential to get more people AND WHISTLES IS lem overnight but having interested in the trucking THE PERFECT WAY this traveling billboard industry more than offsets TO PROCEED. will go a long way in crethe $100,000+ price tag for ating excitement for the the simulator. Additionally, trucking industry. Yes, we the show trailer will include interactive displays, video and other import- need your financial support, but equally ant props that will effectively tell the story important, we need you to support this of the industry and build excitement for a effort by bringing the IMTA show trailer to your community. long and rewarding career in the industry.



717 East Court Ave Des Moines, IA 50309


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