HoliDIY was founded by a group of college girls who love Pinterest and find any excuse to celebrate and decorate. These women were tired of waiting until October for the same old skeleton, turkey, and reindeer decorations, so they decided to do something different. From this boredom, HoliDIY was born. Instead of sitting around waiting for the holiday season, the ladies of HoliDIY pride themselves on taking weird, daily national holidays and turning them into celebrations.
This summer catalog reflects the quirkiness and girliness of crafting as intended by the founders.The bright photographs combined with the pastel colors add a fun twist to boring days, just as the celebration of weird national holidays adds a twist to every day.