London
M AT E R N I T Y FA S H I O N B R A N D O F T H E Y E A R
ISABELLAOLIVER.COM
WICKHAM DRESS ( D R 3 4 7 ) $19 5 JERSEY
Welcome to Isabella Oliver and congratulations on your pregnancy. This is such a special time in your life. During my first pregnancy I didn’t know what to wear or how to flatter my new curves. After three children and 12 years of dressing pregnant women around the world, please know that we are here to keep you in style and comfort. Not just for now but also all the way through your pregnancy and after. In this book we share everything we have learnt along the way. Enjoy and my very best for your pregnancy. Baukjen De Swaan Arons Founder and Creative Director Cover, P.84 S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
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HARRIS CARDIGAN ( T P17 2) $14 5 FINE KNIT
THE SCOOP TO P ( T P 0 2 6 ) SEE OPPOSITE Z A D I E S T R E TC H SKINNY JEANS ( T R 0 7 9) $15 5 S T R E TC H D E N I M
T H E S C O O P TO P ( TP 026) $65 J ER SE Y
THE REL A XED JEAN ( T R 0 8 9) $15 5 S T R E TC H D E N I M
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Be proud and show off your bump. This is the perfect way. VOGUE
01.
BEFORE YOU START READING
At Isabella Oliver we recommend that you invest in a few great pieces to ensure you have a multi-tasking maternity wardrobe. We’ve created an easy system that highlights maternity styles that can also be worn during the nursing period and beyond. P is for during pregnancy, A is for just after your pregnancy and F stands for forever.
WHAT DOES IT STAND FOR? ‘Pregnancy’ pieces. Look and feel great as you grow
G R AY S O N D R E SS (D R 348) $159 J E R S E Y
‘After’ pregnancy, including nursing items and pieces that are easy and comfortable to wear during this period ‘Forever’ styles that you can enjoy for years to come
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We’re an A-List favourite. The go-to maternity collection for chic celebrities worldwide.
A N D E R TO N P R I N T D R E S S ( D R 333) $19 5 J E R S E Y
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DESIGN TECHNIQUE
Draping
Elegantly draped styles allow for silhouettes to gently skim your growing bump.
IV YBRIDGE D R E S S ( D R 24 9) $14 5 J E R S E Y
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JANEY STRIPED TUNIC ( T P 24 5 ) $13 9 J E R S E Y
Z A D I E S T R E TC H S K I N N Y J E A N S , P. 4
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9 6 % O F O U R C U S T O M E R S S AY T H E Y W O U L D R E C O M M E N D U S T O T H E I R F R I E N D S
Our soft ponte jersey is a heavier weight with extra stretch for a perfect fit throughout your entire pregnancy. L AY E R I N G S C O O P TO P ( T P 0 93) $79 JERSEY
THE TREGGINGS ( TR065) $10 5 P O N T E
THE ICON
Ruched Midi Maternity Dress
As worn by: Selma Blair, Penelope Cruz Jennifer Love Hewitt and Anna Paquin.
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ELDON MIDI D R E S S ( D R 2 7 9) $15 5 J E R S E Y
Our designs feature a variety of necklines and sleeve lengths so you can choose those that f latter your curves best.
C L AY F I E L D D R E S S ( D R 3 2 6 ) $18 5 H O U N D S TO OT H KNIT JERSEY
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02.
ABOUT ISABELLA OLIVER
Since we launched Isabella Oliver in 2003, we have been obsessed with giving pregnant women the very best in terms of style, fit, quality and comfort. STYLE – We design beautiful clothes that will flatter your curves throughout your pregnancy. The collection is designed to be versatile and work hard for you to suit all the occasions that come up in your day to day. FIT – Fit is everything. Not just now but all the way through your pregnancy. We use clever design techniques that allow the clothes to grow with you. So there’s no coming back for a bigger size later at Isabella Oliver. QUALITY – Did you know that your key maternity styles will be worn by you more than nearly everything else in your wardrobe? So the quality is very important and we invest only in the very best fabrics that stand the test of time. COMFORT – Keeping you in comfort is important to us, especially in the later stage months. So we pay attention to the little details such as a hidden shelf bra or extra ruching, so you don’t have to.
NEVILLE SHIFT D R E S S ( D R 33 7 ) $205 PONTE
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E X T R A LO N G S K I N N Y B E LT ( AC 0 0 9) $10 5 L E AT H E R
W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
03. BLOGGER STYLE
Dress Me Blog Me
COTTDS
The CHICago Life Blog
Aspiring Kennedy
We love to see how pregnant women around the world wear Isabella Oliver. It’s a constant inspiration to see everyone’s individual style. Why don’t you join us online to be inspired by others and share your own look with #STYLEMYBUMP
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L E T ’ S C O N N E C T A N D G E T TO K N OW E AC H OT H E R B E T T E R . F I N D U S O N
C E C I L E C OT TO N S H I R T ( T P 242) $13 9 S T R E TC H C OT TO N SHIRTING
CALLA BUCKET B AG ( B G 819) $ 59 5
Our maternity coats are carefully designed and tailored to be investment pieces for both during and after your pregnancy. M E L R O S E C OAT (OT 0 81) $ 3 0 5 W O O L M I X C OAT I N G
R O W S L E Y L E AT H E R L E G G I N G S ( T R 0 93) $ 5 59 S T R E TC H L E AT H E R
BAU K J EN C L U TC H B AG ( B G 8 21) $17 5
A L M A C OAT (OT 0 8 0 ) $ 415 WOOL M I X C OAT I N G
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P O P P Y TO P ( T P12 5 ) $79 JERSEY
THE PENCIL S K I R T ( S K 0 4 9) $12 5 P O N T E
The clothes are stylish, well made and gorgeous! VANITY FAIR T H E C A P S C O O P TO P ( T P 0 2 8 ) $ 59 J E R S E Y
E L L E N R E L A X E D PA N T S ( T R112) $ 8 9 J E R S E Y
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Dresses are the equivalent of maternity wear magic and at Isabella Oliver, we’re dress design experts. Find your ‘one’ with us. L ARCH PRINT DRESS ( D R 33 0 ) $19 5 J E R S E Y
B A U K J E N C L U TC H B AG ( B G 8 21) $17 5
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W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
DESIGN TECHNIQUE
Ruching
Such a simple but super effective technique, ruching gives you room to grow in comfort and in style.
RUCHED T SHIRT D R E S S ( D R10 9) $15 5 J E R S E Y
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Our signature jersey is pregnancy friendly thanks to the added elastane. Helping it keep its shape and colour wash after wash.
R O S L I S TO N JUMPSUIT ( T R 0 9 7 ) $17 5 JERSEY
04.
THE PROMISE
We’ve been designing maternity wear for 12 years and we take our job very seriously, creating a collection you will feel confident and beautiful wearing. To achieve this, we keep pregnancy style simple and chic with a focus on effortless dressing. Each piece is tried, tested and then tested some more, employing new techniques, premium fabrics and key details for maximum versatility and longevity. Invest in just a few key pieces and your new wardrobe will perform throughout the nine months and beyond. Our quality is impeccable, our designs pioneering and our commitment unwavering. 32
S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
ELSA PONCHO ( T P 24 7 ) $15 5 H O U N D S TO OT H KNIT JERSEY
EASY LEGGINGS ( TR050) $65 JERSEY
Our soft ponte jersey is a heavier weight with extra stretch for a perfect fit throughout your entire pregnancy. M A R LO W TA B D R E S S ( D R 2 2 9) $ 2 0 9 P O N T E
B A U K J E N C L U TC H B AG ( B G 8 21) $17 5
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ANWEN S T R I P E D TO P ( T P 2 3 8 ) $10 5 H E AV Y J E R S E Y
Z A D I E S T R E TC H SKINNY JEANS ( T R 0 7 9) $15 5 S T R E TC H D E N I M
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L E X I TO P ( T P 2 51) $12 9 P O N T E
Z A D I E S T R E TC H SKINNY JEANS ( T R 0 7 9) $15 5 S T R E TC H D E N I M
S H O P T O D AY A N D E N J O Y 1 5 % O F F • S E E T H E C O V E R F O R D E T A I L S
F LO R E N C E D R E S S ( D R152) $ 3 0 5 LU X E J ER SE Y
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S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
Isabella Oliver the best for evening wear. GRAZIA
The combination of stretch lace with our signature jersey enables you to look stunning while being comfortable too.
K I N R O S S L AC E D R E S S ( D R 33 6 ) $ 2 3 5 S T R E TC H L AC E
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THE T U RTLENECK ( T P 013) $75 JERSE Y
If you invest in a few key interchangeable pieces every stage of your pregnancy will be covered. That’s because our designs grow with you, so there’s no need to buy for each trimester and there’s no need to size up. Plus, if you get the balance of pieces right they will take you from the office to the weekend and from dinner to relaxing at home with ease. Baukjen
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M A R I A N N E TO P ( T P 2 52) $115 P O N T E
P E M B R O K E J AC Q U A R D S K I R T ( S K 0 6 6 ) $14 5 J AC Q U A R D TA I LO R I N G
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We place buttons on jackets in a higher position for the best fit.
ALDEN BL A ZER ( J K 0 91) $275 PONTE
M A R I A N N E TO P SEE OPPOSITE Z A D I E S T R E TC H SKINNY JEANS ( T R 0 7 9) $15 5 S T R E TC H D E N I M
THE ICON Ruched Maternity Tank Dress
As worn by: Rachel Bilson, Angelina Jolie, Heidi Klum, Ali Larter, Naomi Watts and Reese Witherspoon.
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W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
E L L I S TA N K DR ESS (DR 28 0) $14 5 J E R S E Y
BAU K J EN C L U TC H B AG ( B G 8 21) $17 5
We cut the front rise seams lower on our maternity trousers so that they sit in the perfect place on your bump for maximum comfort.
K I A R A S T R I P E D TO P ( T P 24 8 ) $14 5 P O N T E
B R A D S H AW C I G A R E T T E PA N T S ( T R119) $15 5 S T R E TC H TA I LO R I N G
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By Boe Tri Earrings (JW833) $45
By Boe Delicate Circle Necklace (JW804) $63
By Boe Wire Leaf Earrings (JW020) $39
By Boe Leather Band Ring (JW037) $25
Understated. Quietly present. This season’s capsule jewellery collection adds the perfect finishing touch for on and off duty styling.
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L E T ’ S C O N N E C T A N D G E T TO K N OW E AC H OT H E R B E T T E R . F I N D U S O N
By Boe Infinity Necklace (JW030) $69
DESIGN TECHNIQUE
Tying
Adding ties to designs allows you to cinch your silhouette (or not, should you prefer) for added styling confidence.
EMMELINE SHIRT ( TP255) $13 9 S O F T S H I R T I N G
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Z A D I E S T R E TC H S K I N N Y J E A N S ( T R 0 7 9) $15 5 S T R E TC H D E N I M
S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
Dress lengths are cut to account for your changing shape with the front falling longer in anticipation of a growing bump.
RUSSELL DRESS (DR 34 4) $12 9 J E R S E Y
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W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
The perfect foundation
Far Lef t L AU R EL N U R SI NG SL I P (L L0 67 ) $ 7 9 B O DY W E A R
Lef t LU C I N A N U R S I N G C A M I (L L0 68) $ 59 B O DY W E A R
K AY E N U R S I N G B R I E F ( L L 0 6 9) $ 2 5 B O DY W E A R
Our bodywear is made with a cotton blend jersey – perfect for a close, comfortable fit. Enjoy soft support and coverage during your pregnancy and after. 56
KENMARE DRESS ( D R 3 2 7 ) $159 H O U N D S TO OT H KNIT JERSEY
NICHOLSON STRIPED DRESS (DR325) $17 5 J E R S E Y
T H E S C O O P TO P, P. 5
( W O R N U N D E R N E AT H )
Perfect pregnancy present
Did you know that gifting an Isabella Oliver gift voucher to a
pregnant friend is one of the best ways to put a smile on her face? It’s easy, just call us or buy it at IsabellaOliver.com
S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
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Many designs feature concealed shelf bras for added support.
THE CAMI ( TP 0 07 ) $49 JER SE Y
THE ICON
Ruched Maternity Cami
As worn by: Alyssa Milano, Jennifer Garner and Gwen Stefani.
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B R O M L E Y TO P ( T P191) $10 5 J E R S E Y
THE TREGGINGS ( TR065) $10 5 P O N T E
We design pieces that fit perfectly and work together brilliantly. It’s all about the little things that make a big difference to help make your busy life a little easier.
MARKHAM DR ESS (DR 34 0) $159 J E R S E Y
BAU K J EN C L U TC H B AG ( B G 8 21) $17 5
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T H E TA N K ( TP 020) $55 JER SE Y
THE REL A XED JEAN ( T R 0 8 9) $15 5 S T R E TC H D E N I M
BAU K J EN C L U TC H B AG ( B G 8 21) $17 5
Added ruching for the most f lattering and comfortable of fits. Did you know, our maternity tees are still worn by many women years after their babies have been born?
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Enjoy stress free sizing. Want to know what size to order? Just order your pre-pregnancy size.
NEALE WR AP D R E SS (D R 278) $14 5 J E R S E Y
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B U R L I N G TO N D R E S S ( D R 3 41) $15 5 J E R S E Y
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The ruching is actually really flattering and comfortable even now when I’m back to my prebaby weight. These really are an investment and I’m buying more even though I’m not pregnant! CUSTOMER QUOTE
96% of our customers say they would recommend us to their friends.
DA L M A N P R I N T D R E S S ( D R 33 4 ) $225 JERSEY
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We design all items for maximum wear time, with pieces taking you from your first trimester to full term and beyond. Fabrics are carefully selected so they feel comfortable on your skin.
BELMONT MA XI ( D R 241) $ 3 0 5 LU X E J ER SE Y
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L E T ’ S C O N N E C T A N D G E T TO K N OW E AC H OT H E R B E T T E R . F I N D U S O N
We double line the backs of some of our dresses for extra coverage.
DESIGN TECHNIQUE
Wrapping
The simple wrap is an elegant and easy-to-adjust maternity-friendly styling technique we love.
E M I LY D R E S S ( D R14 9) $15 5 J E R S E Y
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You’ll be the envy of fellow preggos in the elegant jersey wraps and dresses from this go-to brand for celebs. INSTYLE
M A R LO W T U N I C DR ESS (DR 2 56) $18 5 P O N T E
THE TREGGINGS ( TR065) $10 5 P O N T E
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The perfect destination for expecting mothers who wish to maintain a stylish office look during pregnancy, Isabella Oliver’s maternity wear is as chic as it gets. HARPERS BAZAAR
S TO W E T U N I C D R E S S ( D R 33 8 ) $ 219 P O N T E
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FINISHING TOUCHES
V E J A E S P L A R T R A I N E R ( F T 8 7 2) $12 5
A S H L E AT H E R I LO N A A N K L E B O OT ( F T 8 71) $ 2 9 9
E L I A B L E AT H E R A N K L E B O OT ( F T 8 61) $ 2 6 5
V E J A A R C A D E T R A I N E R ( F T 8 6 6 ) $12 5
Dress up with an ankle boot. Dress down with trainers. These styles are the perfect partner for your maternity denim. See IsabellaOliver.com
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L E T ’ S C O N N E C T A N D G E T TO K N OW E AC H OT H E R B E T T E R . F I N D U S O N
B A U K J E N C L U TC H B AG ( B G 8 21) $17 5
B A U K J E N C L U TC H B AG ( B G 8 21) $17 5
C A L L A B U C K E T B AG ( B G 819) $ 59 5
C A M E L L I A B E LT B AG ( B G 8 2 0 ) $17 5
Our signature jersey is pregnancy friendly thanks to the added elastane. Helping it keep its shape and colour, wash after wash. Baukjen
E L I OT D R E S S (DR345) $159 J E R S E Y
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W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
Looking smart during pregnancy is absolutely achievable with Isabella Oliver’s refined tailoring and fitted dresses. VANITY FAIR
AV E RY D R E S S ( D R 3 42) $15 5 J E R S E Y
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N I C O L E TO P ( TP254) $115 J E R S E Y
ROE MIDI SK IRT (SK060) $89 JERSEY
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We use elasticated adjusters with buttons on many waistbands to help get the best fit for your expanding waistline.
C E L E S T E TO P ( T P 2 53) $10 5 J E R S E Y
B R A D S H AW C I G A R E T T E PA N T S ( T R119) $15 5 S T R E TC H TA I LO R I N G
We design specifically with your pregnancy curves in mind. Carefully constructing, positioning and fitting every detail with care. We never merely adjust a non-maternity style into a maternity one. Baukjen
CAMROSE PONCHO ( T P17 5 ) $15 5 MERINO MIX KNIT
T H E T U R T L E N E C K , P. 42 ( W O R N U N D E R N E AT H )
F O L LY P R I N T S K I R T ( S K 0 6 8 ) $14 5 J E R S E Y
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9 6 % O F O U R C U S T O M E R S S AY T H E Y W O U L D R E C O M M E N D U S T O T H E I R F R I E N D S
HANNET SHIRT DR ESS ( D R 3 2 2) $17 5 FLU I D V I SCOSE
With clever pattern cutting and subtle dart details, we allow room for your bump to grow throughout your entire pregnancy.
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Discover wrap designs that cleverly conceal access for nursing, clips on the cami that easily unfasten, gathered V-Necks that effortlessly camouflage feeding access and styles that allow for the utmost discretion.
CAMI NURSING ( T P12 6 ) $ 6 5 JERSEY
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AV E B U RY N U R S I N G TO P ( T P18 9) $115 J E R S E Y
W E P RO M OT E S T R E S S - F R E E S I Z I N G • J U S T O R D E R YO U R P R E - P R E G N A N C Y S I Z E
Nursing
At this very special time you need clothes that are functional, easy-to-wash and confidence boosting. Our nursing pieces are based on the same design ethos as the rest of the collection so you will enjoy expertly crafted styles that look great too.
E M I LY D R E S S ( D R14 9) $15 5 J E R S E Y
And you thought that maternity fashion had to be all loose and layered. Think again. VOGUE
PA R K L A N D DR ESS (DR 346) $16 9 J E R S E Y
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Meet our sis ter br and B auk jen wher e s t yle and comfor t go hand in hand . Discover the ul timate in ef for tless ever yday dr essing.
BAU K J E N .COM
Let's connect
And get to know each other better Come and find us on‌
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S H O P AT I S A B E L L A O L I V E R . C O M • 1 8 0 0 9 6 1 4 9 6 3
We use soft elasticated jersey panels on jeans and trousers that look and feel good and help support your bump.
E LO D I E S LO G A N T E E ( T P 241) $75 JERSE Y
NESS CIGARET TE PA N T S ( T R116 ) $159 J AC Q U A R D TA I LO R I N G
Our signature ruched detailing allows for maximum wear time, with pieces taking you from your first trimester to full term and beyond.
K ERWOOD PRINT DRESS ( D R 3 2 9) $18 5 JERSEY
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ISABELLAOLIVER.COM 1 800 961 4963
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Outfit, P.16