BL E E C H
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NEW THIS ISSUE FASHION DESIGNERS VIVIENNE WESTWOOD LAUREN CONRAD STELLA McCARTNEY FABRYAN NEVER GIVE UP OBSESSED THINGS TO CHANGE MAKE YOUR OWN ARE YOU ECO-CHIC? SOMEWHERE FAST
BEAUTY GO TO PRODUCTS INTELLIGENT NUTRIENTS FACE TIME WHAT’S YOUR SHADE
ACCESSORIES AMP UP YOUR ACCESSORIES OBSESSED MAKE YOUR OWN UNEARTHLY
LIFESTYLE THINGS TO CHANGE CELEBS ARE IN GOING GREEN MAKE YOUR OWN DO YOU KNOW YOUR STUFF?
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B L E E C H
editor in chief ISABELLE EWING creative director JILLIAN RICCIARDI advertising director CHELSEA STAMBOULY photo director EMILY WILLIAMSON
editors
fashion
JILLIAN RICCIARDI
beauty
CHELSEA STAMBOULY
accessories
ISABELLE EWING
lifestyle
EMILY WILLIAMSON
executive producer GRACE CANEPA layout
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JILLIAN RICCIARDI
CONTRIBUTORS
JILLIAN RICCIARDI
CHELSEA STAMBOULY
EMILY WILLIAMSON
ISABELLE EWING
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This month’s issue of Bleech is to inspire you to join the world of sustainability in fashion and to learn how to make a difference. As eco-friendly fashion and sustainability are becoming more of a serious issue, now is the time for the future fashionista’s to understand why it is so important. Here at Bleech our values include: creativity, aesthetics, health, teamwork, appearance, honesty, fairness, integrity, environment, and respect. Staying true to these values is very important to us and we use them as excellent tools in relaying the most important issues in sustainability to you, our readers. In this month’s issue you will read about many designers who have embraced sustainability and practice eco-friendly methods of garment making. Stella McCartney is amongst our star designers featured. She is a model for sustainability in fashion and her practices are ones that are very inspirational to the future of fashion. Get interactive with us and challenge yourselves to the D.I.Y. tips and challenges that we will present you with. Learn about new technology that can change the fashion world forever and see how you can embrace it. Learn how to transform your own wardrobes by recycling older clothes and making them new and trendy. Browse the latest fashions in the eco-friendly world and find your new favorite places to shop. Enjoy yourselves and join us in sustainability!
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Letter FROM THE EDITOR
R
Emily Williamson
F A S H I O N
THINGS TO CHANGE SOLUTIONS AND NEW IDEAS. LEARN HOW TO LOOK FRESH AND NEW WITH WHAT YOU HAVE
MAKE YOUR OWN TREND EASILY ADD AN ELBOW PATCH TO ANYTHING IN YOUR WARDROBE
ARE YOU ECO-CHIC? TAKE OUR QUIZ TO SEE HOW ECOCHIC YOU REALLY ARE.
SOMEWHERE FAST
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DESIGNER PROFILE NEVER GIVE UP MYRIAM LAROCHE, ECO -STYLIST & FOUNDER OF ECO-FASHION WEEK.
OBSESSED BLEECH’S FAVORITE TRENDS FOR BACK TO SCHOOL
VIVIENNE WESTWOOD LAUREN CONRAD SAMANTHA JANE STELLA MCCARTNEY
Vivienne Westwood
The Ethical Fashion Programme, which is part of the International Trade Centre, is an approach to help sustainable fashion and to reduce poverty in disadvantaged African communities, all at the same time. Designer Vivienne Westwood has joined this cause by creating the Vivienne Westwood Ethical Fashion Africa collection. The collection consists of bags, handmade by the women within the poverty stricken villages of Nairobi, Kenya that are made using recycled materials from roadside advertisement banners and safari tents. Providing this opportunity to the women in these communities gives them a chance to earn income to provide all of their basic needs, but also gives them skills that empower them to advance the standard of Kenyan living. Westwood’s collection is not only supporting sustainability in fashion, but it is providing these women with a life-long trade that will be a tool in providing for their families for the rest of their lives. To shop these bags visit http://www.viviennewestwood.co.uk/shop/womens-accessories/bags/ and contribute to the up and coming eco-friendly world of fashion. BLEECH
Lauren Conrad Ms. Conrad is one of many designers taking a step in the right direction. She has designed a line of sustainable lifestyle products by BlueAvocado. This eco- friendly line is made out of recycled bottles and a fabric called Repreve. Repreve is a fabric that is made from recycled plastic and turned into yarn. The accessories are not only eco-friendly, but also productive in numerous ways. Some of the accessories include: a large transformable shopping bag, a detachable toiletry bag, a hair product travel bag, and a lunch case. These lifestyle accessories enable people to stay eco-friendly and look trendy. LC designed this line with the intention of raising awareness about making the small changes count. She encourages every girl out there to become “eco-chic.” LC has even stated, “Eco-friendly is not a fad- it’s the future… Together we can create the ripples of awareness that can inspire a positive impact on our beautiful oceans and environment.” As eco-fashion girls we need to band together to expand this movement. Instead of using plastic or paper bags, shoppers can use their reusable shopping bags, and the list can go on and on. Every little thing counts, and it is these changes that will make the difference! Now watch this video Lauren posted on her blog showing off her new line!
Samantha Jane
FABRYAN, founded by Samantha-Jane, is an eco-friendly womenswear and accessories brand that have been providing luxury collections with eco values. Their philosophy takes into consideration high-end fashion and the growing social awareness of ethical fashion techniques to combine collections that have been appealing to the masses since their debut at London Fashion Week in 2010. At FABRYAN, they take extra precautions in working with local suppliers with ethical practices, such as using peace silk, an eco friendly method of producing silk, which is very prevalent in their collections. They also use silks that are organic and void of the use of any pesticides. FABRYAN’S values include; Organic, fair-trade, local, Made in the UK, and sustainable materials. These are the kind of values that make sustainability in fashion more of a possibility, while keeping their collections luxury items. FABRYAN has set the bar for designers to explore the possibility of combining high fashion with eco values, and hopefully, more and more will follow suit. Explore the eco friendly world of high fashion at: http://www.fabryan.com/collection/
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Stella McCartney
Often noted as the queen of ‘eco-fashion’, Stella McCartney has made great strides in calling attention to the excess and cruelty that is a large part of the fashion industry. McCartney, a long time vegetarian, animal advocate and spokesperson for PETA, designs luxury clothing and accessories in a ‘vegetarian’ manner. Stella strays from using any leather in her products, but her faux-leather is luxuriously finished and constructed in Italy specialty craftsmen. While Stella continues to use wool and silk and other animal derived products in her designs, she is furthering awareness of animal cruelty throughout the industry and engages in ethical practices in every step of her production. If you care to support Stella McCartney and her animal-friendly initiative you can buy into her brand easily. Stella McCartney has collaborated with Adidas for years for a more approachable price point, she has just created an 100% organic skin care line, and a children’s collection. Anyone at any age can get involved in spreading awareness through humane practices and animal-friendly designs by supporting her ongoing efforts in the awfully tough fashion world.
Never GiveUp
myriam laroche Now on its fourth show, Robson Square is home to the ever-creative Eco Fashion Week in Vancouver. VIPS and industry faithful gather to see the host of new designers using cleaner manufacturing processes and technologies, or simply recycling textiles to transform something old or discarded into a new level of fashion. The slue of designers gathered and ranged from Indigenous, a cozy and stylish fair trade knitwear brand using organic materials and employing artisans from Peru, to Kreati-ka, a Seattle-based and Paris-bred label of cocktail dresses and evening wear, with a focus on minimizing fabric waste.
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Do you ever wonder where your clothes came from? Or look at your closet and on your floor and question how much you have? One woman did, and the impact made, literally, a world of difference. Myriam Laroche was a successful fashion stylist from Vancouver, Canada. Her life and work seemed fulfilling, but she woke up one morning in 2009 and began to realize the excess in which she was living. From then on, she has altered her life to become an eco-stylist focusing on teaching about the sustainability aspect of new and exciting textiles and apparel from process to product. Laroche is also the founder of Eco-Fashion Week, which launched as a non-profit organization devoted to spreading seeds of change for sustainable manufacturing in the fashion industry, in 2009. Laroches fashion sense was not wasted by her new lifestyle as it was in the old, she is now innovating while spreading the beauty and quality of eco-sustainable fashion.
A designer from Vancouver, Standing Armed showed a luxurious silk and wool collection, with all pieces made to order from Vancouver. The designer wants to reverse the fast fashion mindset that is so prevelant, especially in the United States, and start to emphasize the importance of quality again. Recycling showed up in a very different way with Arm Candy’s collection of handbags made from yup, you guessed it -- candy wrappers. The last designer to grace the stage was seemingly a crowd favorite, Prophetik showing its attention-grabbing gowns made of organic and naturally dyed fabrics.
Myriam Laroche plants a seed of conscious growth . With a design ethos that focuses 100 percent on conscious design, Prophetik made the perfect closing statement to prove the point that sustainable fashion ranges the entire spectrum, and not just at any one point in the process. No longer does our fashion have to suffer for the environment. Such beautiful pieces are being created for every price range, and the idea of upcycling or recycling clothing to make something new is easy for everyone to try, even if you’re not feeling creative . Myriam Laroche, sprouting from her excessive and wasteful lifestyle, has planted the seed and it has been shown year after year how beautiful sustainable fashion can be. It is a far cry from the crunchy hemp we might have pictured only a few years ago, and the industry still has some work to do, but together we can all become conscious and make responsible decisions, while looking completely fabulous.
OBSESSED With an on trend square shoulder shape, neat neck line and bold print, this dress will really make you stand out against the crowd. We just adore the kaleidoscope trend and this dress has the perfect take with his repeated bright tribal colors. Fair + Trade items are made in the UK, Kenya and Malawi under a Fair Trade schemes and supporting communities.
This jacket = instant love. The oriental jacket by Ruby Rocks ticks all the boxes this season; edgy, cool and feminine. Looks great over a tee and organic sateen skinny jeans by Monkee Genes Ruby Rocks clothes are made in a small factory in Bali, where no children are employed and they are all fairly paid well above the average for the country and industry. The company know everyone who makes the clothes, provides them with recreation areas, healthcare and healthcare for family members as well.
Look like a super model in this exclusive Stella McCartney shirt featuring the oh-so-lovely Kate Moss. The shirt is 100% Fairtrade certified organic cotton and all proceeds go to The Red Nose Day that benifits the charity, Comic Relief that supports people who face many issues relating to poverty and social injustice both in the UK and abroad.
Make a statement with these hand dyed organic silk slouchy trousers from Fair + True. With some volume in the hips and accentuated pocket shape, they have a great slouchy, but edgy feel. We love them with an organic printed top and a Melissa vegan wedge for a cool and casual look for date night. Even pair with a tucked in t-shirt that could be perfect for a comfy night in with your besties’.
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BLEECH’S FAVORITES GO BACK TO SCHOOL IN ECO-FASHION
Top: H&M Top $13.00 www.hm.com Pants: Paul by Paul Smith F247 Blue Polka Dot Cropped Jeans $205.00 www.coggles.com Shoes: Stella McCartney Neon Espadrilles $275.00 www.harveynichols.com Bag: VIVIENNE WESTWOOD Brit shoulder bag $750.00 www.farfetch.com
THINGS TO CHANGE O ne of the dirtiest industries in the world happens to be textile production. The outdated manufacturing techniques and the destructive effects of cotton and synthetic creation are devastating the environment. As consumers are becoming more and more aware of this and continue to buy products that are environmentally friendly, manufacturers must become accountable for their manufacturing and sourcing techniques. And in fact, that is exactly what has been unfolding. (Just in time too, because according to the United States Energy Administration the textile industry is the 5th largest contributor to CO2 emissions in our country… just imagine in all of the developing nations brimming with factories.)
There are a mass of innovative processes and technologies being developed with the urgent need for environmental protection on the top of the agenda. Now is a better time than ever to see what innovations can save our planet from the huge corporations down to the creative designers, steps are being taken to ensure a clean future.
1RECYCLE TO WEAR Everyone’s heard of recycling bottles and cans to get a few cents or staining your school project with tea bags, but did you ever imagine you could wear those recyclables? Well now you can… German microbiology-student-turned-designer Anke Domaske uses milk to make an “Eco Milk Fiber” called QMilch.
And the genius Suzanne Lee, fashion designer and TED Senior Fellow, has been making fabric and vegetable leather out of the fermented tea, kombucha.
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AIR DYE & SAVE WATER 2 A new process called AirDye, created by a California Company, Colorep. Colorep developed a new one-step process that transfers proprietary dyes onto fabric via heat transfer. By utilizing this process, one could save between seven and 75 gallons of water in the dying a of a pound of fabric. Not only are you lowering harmful water consumption, the technology uses 85% less energy than traditional dying methods and creates zero harmful by-products. And to boot, the outcome is beautiful. Designers Costello Taglipaietra and Gretchen Jones have used the AirDye in their collections, and the color is beautiful. Judge for yourself.
3 UPCYCLYING Upcycling is a new trend emerging in eco-fashion, in line with the cradle-to-cradle philosophy, allowing consumers to understand their responsibility while purchasing apparel. This method of manufacturing is allowing garment designers an abundance of unrealized materials and new potentials are being found.
who, in a way, are turning trash into treasure and teaching the rest of the fashion industry that we must be responsible if we want to play a positive role in fashion and in our daily lives. Materials can be found
Since fashion, especially fast-fashion has become a commodity in modern times, it is important to understand the part we play as consumers. There are huge piles of wasted fabric and harmful dyes from factories clogging up landfills and polluting the earth.
There are a slew of new designers
anywhere, from upholstery materials, used clothing, car interiors, old swimsuits, and discarded fabric rolls.
Be sure to check out these designers who are making upcycling chic and affordable for everyone. Piece x Piece, Goodone, Looptworks, From Somewhere
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Designers using digital printing Mary Katrantzou, Alexander McQueen and Stella McCartney.
4 EVERYTHING’S DIGITAL Now that almost everything in our daily lives has gone digital, it only makes sense that prints and patterns are digitally printed onto fabric too. But, there is nothing to complain about, because this process of printing directly onto fabrics reduces water usage by 95% and energy usage by 75% while minimizing textile waste.
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ARE YOU ECO-CHIC? TAKE A MINUTE OUT OF YOUR BUSY DAY TO SEE HOW FASHIONABLE YOU ARE.
1WHEN SHOPPING FOR NEW CLOTHES YOU.... A. SHOP SECOND BRAND OR REFASHION SOMETHING YOU ALREADY OWN B. CHOOSE TIMELESS STYLES WITH QUALITY FABRICS FOR PIECES YOU WILL WEAR FOR A LONG TIME. C. BUY NEW, SUSTAINABLE, OR FAIR TRADE MADE FABRICS. D. BUY WHAT YOU LIKE AND STAY WITH CURRENT TRENDS
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ON LAUNDRY DAY YOU...
A. TOSS A FULL LOAD IN THE WASHER & DRYER B. BRING THEM TO A LAUNDRY MAT OR A LAUNDRY SERVICE C. USE ECO FRIENDLY DETERGENTS AND LINE DRY WHEN YOU CAN D. ONLY WASH WHAT IS REALLY DIRTY, AND JUST AIR OUT THE REST
3 WITH YOUR DAMAGED GARMENTS YOU... A. THROW THEM OUT B. REPAIR THEM YOURSELF C. DONATE THEM TO A THIRFT STORE OR CHARITY D. GET IT PROFESIONALLY REPAIRED IMMEDIATELY
4 WHEN YOU WANT A NEW LOOK YOU... A. HEAD STRAIGHT TO THE MALL B. MIX UP WHAT YOU ALREADY OWN C. GO TO THE THRIFT STORE D. CHEK OUT YOUR FAVORITE STYLES AT YOUR FAVORITE BOTIQUE
5 WHAT A GARMENT IS COMPLETELY WORN OUT YOU...
A. RE-USE IT IN SOME WAY AS SCRAP FABRIC OR RAGS B. CONTINUE TO WEAR IT BECAUSE YOU CAN’T PART WITH IT C. THROW IT AWAY D. DONATE IT Here are some tips to a greener wardrobe! Accessories… mix up your wardrobe with things you already have! Chose quality over quantity! Shop second hand! Do less laundry! Reduce, re-use, and recycle! Get creative, and repair your own clothes!
MAKE YOUR OWN TREND
Elbow Patch
Francesco Scogno
Zoe Jordan
Rag & Bone
MATERIALS: Marker Templete or cookie cutter Pins Needle Thread Fabric of choice Sweater
HOW TO: 1. With marker draw and cut a pattern for your elbow patch using your template or cookie cutter. 2. Trace and trim the pattern on your fabric. 3. Pin the patches to the sweater at the elbows with straight pins. 4. Stitch with needle and thread. 5. Create a temporary look or double-up on the thread to securely attach them. BLEECH
EDITORAL
jacket / taylor ullman dress / taylor ullman skirt / claire buyens bag / nikita m’bouroukounda shoes / burberry
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EDITORAL
SOMEWHERE
FAST
photos // aaron bernstein
model // nikita jansen styling // jillian ricciardi and isabelle ewing assistant // madison bildahl hair & make up // megan mateo
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cape / julian robaire shirt / hanro jumper / remo pollack hat / stylists own earrings / corrina goutos ring / corrina goutos
dress / katie mckenzie red dress/ stylists own
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cape / julian robaire dress / elyse alligood shirk / michael etienne edwards tights / stylists own
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robe / sarah humphries top / elyse alligood pants / michael etienne edwards rings/ corrina goutos tights / stylists own
check out bleech on facebook and get all of the latest behind the scenes and special news as soon as it comes out. be the first to know & share
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Behind the Scenes
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BEAUTY
FACE TIME LEARN FRESH FACEMASKS YOU CAN MAKE WITH INGREDIENTS AT HOME!
WHAT’S YOUR SHADE TAKE OUR ECO QUIZ TO SEE HOW YOU FAIR ON THE GREEN SCALEWHAT SHADE OF GREEN ARE YOU?
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GO TO PRODUCTS BUTTER NAILPOLISH HAIR CHALKING TOMATOES
INTELLIGENT NUTRIENTS THE NEW STORE IS CHIC AND ON TOP OF THE ECO CURVE
GO TO PRODUCTS
GO TO PRODUCTS
Butter There are many cosmetic companies coming out with eco-friendly nail polish. Everyone knows that the eco-friendly nail polish tends to have faint pigments, chip- prone, and a limited coloring selection. This is not the case with the nail polish “Butter.” Butter is our new preferred nail polish! Not only does this brand provide awesome colors and great quality, but also they have removed all of the cancer causing carcinogens and toxins from their formula! The colors are exceptional and the dye is extremely rich. Butter refers to themselves as “3 free” meaning the formulas do not contain formaldehyde, toluene, or DPB. Butter has been involved in Fashion Week since it was released in London in 2005. This nail polish brand has been involved with designers like Calvin Klein, Alexander Wang, Issa, Victoria Beckham, Betsey Johnson, Yigal Azrouel, and Matthew Williamson. Butter was one of the first companies to sell “3 free” nail lacquers in the United States. Since Sasha Muir founded this company the product line has increased vastly. President and CEO, Leslie Freytag, has inspired to company to continue their expansion. Not only does Butter provide nail polish, but also it contains numerous “3 free” products like: hydrating heel balm, matte finish top- coat, lip-gloss, and of coarse their famous nail lacquer.
Butter has also released a new product called “Horse Power.” Horse Power is sold for $19 a bottle. It is considered a nail rejuvenator. It includes an herbal ingredient called horsetail, vitamin C, pro-vitamin B5, safe flower oil, vitamin E, and vitamin A. Safe flower is used to moisturize and protect, vitamin E strengthens and improves texture, vitamin A improves growth rate, vitamin C nourishes and brightens, and the pro-vitamins prevent splitting and promotes growth. This is Butter’s favorite new product. There is more to come with this infinite growing company, and possibilities are endless!
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Hair Chalking:
Feeling a little wild? Want your favorite color or colors to be shown through your beautiful mane without the commitment-not to mention toxicity? Your prayers have been answered! “Hair chalking,” The fashion industry’s latest obsession that has been shown all over the runway is as easy as it sounds. And here is the kicker- you only have to pay $7 for a pastel chalk set or dig into your art box. Simply twirl your hair and rub the desired soft pastel onto your lovely locks and vaulah, you’re an instant fashionista!
INDAH: The must have beauty balm
helps prevent and relieve dry, flaky, cracked skin. It also strengthens and speeds recovery. With 100% certified organic ingredients. We are just hooked with this brand Indah that was founded by the gorgeous Australian model Teisha Lowry.
INIKA: We are in love with Inika’s new Certified Vegan Lip Whips. They are perfect for
creating luscious polished lips the natural way. The creamy formula glides on smoothly while delivering a whip of essential nutrients to keep your lips soft and kissable.
YES to: Tomatoes are not
only good to eat but also can help fight acne when you’re on the go; perfect to fit into your purse! Tomatoes also help control sebum and oil production in skin, while protecting it from environmental agents that can cause breakouts. PLUS every item that you get from the Yes To brand, a portion of your proceeds will go to providing resources to under-privileged kids to develop and sustain their own organic gardens.
AD
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Intelligent Nutrients Intelligent Nutrients, a purely USDA certified organic beauty care line, has opened their first store in the Mall of America. Set-up like an Apple Store, with a neutral color-palate, meant to make you feel warm and comfortable, and a plethora of Apple devices scattered throughoutIntelligent Nutrients is ready to change the way you experience beauty products.
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The store has sales-personnel with iPads, allowing for a quick and easy check-out avoiding the cashwrap and emailing a receipt to avoid wasting paper. Set on informing its customer about the environment and what consumers can do to protect themselves, their families and the environment, Intelligent Nutrients has no less than five iPads available to cater to the consumer. One can find out as much about the product as they desire (or as little), while also seeing what steps were taking to create the product and how minimally the environment was affected in production.
Intelligent Nutrients will carry exclusive lines only available in store and not online, and will also have a back room where head and scalp massages will be given. Energy readings are given with results from a biofeedback machine, which dictates energy levels before and after use of the Intelligent Nutrient products, so consumers can see instant results of the products if they are unsure of the benefits. Sure enough, customers and visitors alike will not be let down after leaving the store. With the ‘cocoon-like’ atmosphere, tailored customer service, and instant results environmental beauty has taken a step towards luxury. Intelligent Nutrients plans on opening another store within the next year.
FACETIME Try making your own face mask with ingredients you’ll most likley find right at home
Exfoliate your skin while making it fresh!
*try going organic to improve the quality and help sustain a healthy environment.
Honey, Orange & Banana Fruit Mask What you need:
1/2 Banana 1/2 tablespoon organic Honey 1/2 tablespoon half and half Cream 1 tablespoon fresh Orange juice
How to do it:
Warm up the honey until it becomes liquid (not too hot!) by putting it in a small glass or metal bowl which is immersed in hot water. Mash the banana to a pulp and add the orange juice, cream and honey. Blend it into a smooth and uniform substance Spread this gently and equally with your fingertips on your clean face and neck: keep the eye area clear Now lie down, relax and leave the mask on for 15 minutes Then wash it off with alternately cold and warm water and end with a splash of cold; pat your skin dry with a clean towel. Finally apply amoisturizer, this way you “seal” your skin to keep the water inside
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Berry-Yogurt Mask What you need: 2 tablespoons plain yogurt 2 tablespoons honey Âź mixed berries 1 tablespoon lemon juice
How to do it: Combine all ingredients until smooth Using your hands, apply mixture to a clean, dry face. Let mask sit 10 to 15 minutes. Rinse face thoroughly with warm water and pat dry.
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AVOCADO FACE MASK What you need:
1 small avocado (2/3 cup mashed) ½ small cucumber (1/3 cup finely grated) 1 teaspoon fresh lemon juice 3 tablespoons green clay powder (can be found at natural food stores)
How to do it:
Using a fork, blend everything together. Cover and let chill in the refrigerator for 30 minutes. Apply a thick layer of the mask to clean, dry skin (avoiding your eye area). Leave on for 15 minutes. Rinse off with warm water, then, follow with a moisturizer.
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DETOXIFYING CRANBERRY FACIAL What you need:
6 tablespoons of fresh cranberries 3 tablespoons of plain yogurt 1 tablespoon olive oil 1 tablespoon honey
How to:
Boil the cranberries in a small pot until they become mushy. Drain the excess water from the pot. Mash the cranberries together until they form a paste. Next, mix in the yogurt and the olive oil. Then, stir in the honey. Once the recipe has cooled down, massage onto face, and leave on for 10 – 15 minutes. Rinse off with warm water, then moisturize! *Make sure the product has COMPLETELY cooled down before using.
WHAT SHADE OF GREEN ARE YOU?
Do you have a green-chic personality?
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1. When you are finished with a piece of paper you a. Re-use it as scrap paper b. Recycle it c. Throw it away
2. What is your ideal car? a. Prius b. Volkswagin c. an SUV
3. What is in your garage? a. Have one trashcan & one recycling bin b. Have a trashcan for everything
4. What do you do when you leave the house? a. Turn every light off b. Turn off a few lights c. Leave them for the next person who leaves the house
5. How long are your showers? a. 3 minutes b. 5-10 minutes c. However long you want, showers are your time to relax!
6. Where does your water come from? a. Your Britta b. Re-usable bottle c. New bottle daily 7. How do you get to school? a. Bike, its great exercise! b. Carpool with you gal pals, and blast your favorite jams! c. Have your Mom drive you it is convenient.
8. When you walk away from your computer, how do you leave it? a. Put your computer to sleep b. Set your screen saver c. Leave your screen up
If you picked mostly C’s: You’re a Lime Green Chic. You don’t recycle or give much thought to the environment. There are ways for you to make a positive change. Try these things: recycle your water bottles, and turn off the lights before you leave the house! If you picked mostly B’s: You’re a Kelly Green Chic. You are on your way to making a difference! You are doing will with helping the planet, but stay open to new ideas about saving the environment! If you picked mostly A’s: You’re a Forest Green Chic! Great job! You clearly care about the environment and the world around you! By being committed you will contribute greatly to a positive change! Keep up the good work!
ACCESSORIES
MAKE YOUR OWN NEED TO UPDATE YOUR SHOES, LEARN HOW TO MAKE YOUR OWN BLEECH STYLE!
UNEARTHLY
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AMP UP YOUR ACCESSORIES TIPS FOR REVITALIZING WHAT YOU ALREADY HAVE AND MAKING YOUR WARDROBE NEW.
OBSESSED DON’T MISS BLEECH’S TOP PICKS FOR NOTEWORTHY ACCESSORIES THIS SEASON
AMP UP YOUR ACCESSORIES Hey ladies! We are all in this Going Green transformation together! Here are some ways to bring your eco-chic accessories to a new extreme!
Our favorite option is to re-purpose and re-use. Many new accessory and jewelry designers have been using recycled metal, and silvers. The silvers have been constructed from used photographic film.
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Another great thing to look for when shopping for accessories is the fabric choices of the designer. Look for textiles that are organic! Such as: organic cotton, hemp, bamboo, and soy silk!
How many of you ladies share clothing and accessories with your friends? Well that’s another great option when trying to be environmentally friendly. There is a great new company called “Bag Borrow or Steal.” This company rents designer handbags, belts, and jewelry along with the monthly membership. Repair yourself! We are all strong and independent ladies so take care of the ware-and tare your self. It is a chance to be creative! By treating your own accessories with some TLC you can lengthen the durability, and in result being kinder to the environment. Just remember repurpose and reuse, look for organic materials, share, and repair your own damages. These small changes can make a big difference!
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According to research conducted by The NPD Group, most women own seven or more bags. So ladies, lets band together and start taking these steps when buying accessories. BLEECH
OBSESSED Still rockin’ your backpack from lower school and in need of an upgrade? Bare Creations has got you covered with their vegan- friendly backpacks for the trendy minimalist. The bags comprise sturdy cotton canvas and polyurethane faux leather in a range of on-trend colors. Pastels are going to be big for fall so don’t miss out on these simple yet elegant bags.
The weirder the better in our book, being an individual and having innovative style is becoming more and more popular. Using unorthodox materials such as hair, is also becoming a bigger trend and designers are thinking outside the box. “Hair plays an important part in our lives,” Khazani says. “As long it is on our head it represents beauty and vanity, yet when cut from the body in undergoes a huge transformation.” She purchases her hair from India, where people offer their locks to temples as part of Hindu tradition. The proceeds feed back to the local communities for medicine, food, and education. Sportswear is going to be big for fashion week and apparently its okay to wear sneakers and jeans together again, who knew? One of my favorite trends for the fall is ladies wearing their boyfriends favorite sports cap. How bout it ladies, let’s stop borrowing our boyfriends clothes and purchase our own one of a kind hats derived from deadstock Ghanian wax-print fabric. These cool caps are low on quantity due to the material so move fast and purchase yours for $36-$48.
It is all about the sophisticated shirt collar for this season and this trend isn’t going away any time soon. Create a classic look without the bulk of an entire shirt by purchasing one of Fair + True detachable collars for only $50. Pair with your favorite sweater or even wear it as a statement piece with a t-shirt and you are sure to get some compliments. Fair + Trade items are made in the UK, Kenya and Malawi under a Fair Trade schemes and supporting communities.
MAKE YOUR OWN OWNTREND MAKE YOUR
RIBBON SHOES
LANVIN
MATERIALS: 2 yards of grosgrain ribbon 1 pair of sneakers Tape
HOW TO: 1. Grab your favorite sneakers and replace basic shoelaces for ribbon. 3. In order to lace up the sneaker with ease, roll a piece of tape around the ends and then remove after. 4. Photo tutorial beside to show how to do straight bar lacing.
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bone•dry photographs // andrew sherman model // hagood coxe jewelry // corrina goutos styling & photo editing // isabelle ewing BLEECH
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BEHIND THE SCENES
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find out what it takes to work it in every angle of a photo shoot look for photographer andrew sherman and the rest of the bleech team on our facebook
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LIFESTYLE
GOING GREEN DON’T MISS OUT ON SOME SIMPLE SOLUTIONS THAT WILL CHANGE THE WAY YOU THINK
MAKE YOUR OWN SAVE PAPER WHILE LOOKING STYLISH
DO YOU KNOW YOUR STUFF PROVE HOW MUCH YOU’VE LEARNED ABOUT BEING SUSTAINABLE
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THINGS TO CHANGE CHECK OUT THIS HIGHSCHOOL THAT IS TAKING STRIDES TO CHANGE FASHION.
CELEBS ARE IN WE’RE NOT THE ONLY ONES CONCERNED WITH WHAT’S HAPPENING IN THE WORLD
THINGS TO CHANGE High School Students Going Green On the Missouri State University campus in Greenwood, Missouri there is a small private school of Kindergarten through twelfth graders who are taking sustainability into their own hands and putting on a fashion show for sustainability. Alice Jansen, who is the designer of the shows collection, is constructing garments for models from K-12 to be worn in the show. All the materials that she is using have come from thrift stores or are from recycled materials.
The collection consists of 30-40 items that include shorts, coats and dresses and will be auctioned off after the show to raise money for the school to continue greener practices. The money raised will go to causes such as hand dryers instead of paper towels in the bathrooms, eco-friendly light bulbs, and a vegetable garden on school grounds to provide healthier lunch options in the cafeteria. In addition to the clothes that Jansen has designed, many local retailers have contributed items to be featured in the show. The students at this school have received national recognition for their efforts in sustainability and have provided a great example of ways that young fashionistas can express themselves.
CHALLENGE: Visit your local thrift stores and second-hand stores and piece together a fab outfit! Post a photo of your outfit on our facebook and we will crown an eco-fab fashionista of the month in next month’s issue! BLEECH
After School Snack! Smoothie Ingredients: • 3 tbsp water • 1 green tea bag • 2 tsp honey • 1 1/2 C frozen blueberries • 1/2 med banana • 3/4 C calcium fortified light vanilla soy milk Directions 1. Pour steaming hot water into a glass measuring cup or bowl. Add tea bag and allow to brew 3 minutes. Remove tea bag. Stir honey into tea until it dissolves. 2. In blender with ice crushing ability, combine berries, banana, and milk. 3. Add tea to blender. Blend ingredients on ice crush or highest setting until smooth. (Some blenders may require additional water to process the mixture.) Pour smoothie into tall glass and serve
CELEBS ARE IN Who: Jay-Z and Beyonce
Not only are Jay-Z and Beyonce brand new parents, a power couple in music and entertainment and loved by almost anyone and everyone-- they’re helping to save the world. Who would’ve guessed it? Jay-Z has partnered with the UN, Unicef and MTV to raise awareness to the unhealthy water conditions in African nations. His documentary tracks his journey and relationships with the youths of developing nations that are effected with the on-going global water crisis. ‘Water for Life’ is a step in the right direction for bringing attention to the millions of deaths caused each year by water, and now it’s time for us to act. While Jay-Z is busy demanding change, his wife and power-partner who stole the show at this year’s Super Bowl, is busy involving herself in over 23 different charities. Her compassion runs deep, not only was she an ambassador for the World Children’s day, she has donated handbags for auctions benefiting Women’s Fund for Scotland and created the Survivor Foundation to help victims of Hurricane Katrina. There is nothing that this power cannot do.
Who: Leonardo DiCaprio
In-between dominating the acting game and dating supermodels, Leonardo DiCaprio is a committed environmentalist and philanthropist. He has made several films to educate the public about environmental issues, one being the 11th Hour. The documentary addresses global warming, deforestation, mass species extinction, and depletion of the oceans’ habitats. Nickelodeon awarded Leo with the “Big Green Help Award.” He established the Leonardo DiCaprio Foundation in 1998 to increase awareness of environmental issues. He is also in the board of trustees of the Natural Resources Defense Council and Global Green USA. Leo encourages all kids to take action and be part of the movement. We can all make a difference and make this world a better place! Grab some of your best girlfriends, some popcorn and have documentary night learning about the ways you can help the environment!
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Who: Hayden Panettiere
Nashville star Hayden Panettiere is the all around “green girl.” Known for her efforts in saving the whales, Hayden is much more involved in protecting our planet than you might know. When she goes to the grocery store she uses reusable bags, while sporting eco-friendly fashion like the Gypsy 05 jacket she is pictured in. She also is starting up an eco-friendly jewelry line with some pals in L.A. called, Chain Gang. Whenever it’s possible she chooses to wear eco-friendly clothing in her personal life and she has requested that her wardrobe on the set of Nashville be as eco-friendly as possible. The Hayden checklist: (See if you can follow it!) ___ Always keep reusable shopping bags ___ Read the labels on the clothes you buy ___ Wear eco-friendly clothes, whenever possible ___ Choose vintage over new ___ Make jewelry with your friends instead of buying new What else can you add to the list? Let us know!
GOING GREEN “Going Green” has not only become a societal movement, but for most con-
sumers it has become a lifestyle. It is no longer acceptable to ignore the changes people are making to improve the environment. Companies, organizations, and designers are all taking steps towards producing eco-friendly products. Having an eco-friendly product is what attracts many consumers, and many do not second-guess the advertisement. Going Green has brought about an entire new realm of competition in the industry, and where there is extended competition there can be deceptions. As consumers, we are all vulnerable to product fraud. Who is to say these products really do contain the nature preservations they are said to contain? The only way to avoid this is to stay informed about the market involved. To start off the New Year, the FTC fined Macy’s Inc., Sears Roebuck and Co., Amazon Inc., and Leon Max Inc. for a combined amount of over one million dollars for deceitfully labeling their rayon products as bamboo products. These companies violated the Textile Products Identification Act. This act requires brands to attach a label to their product specifying the textiles used, along with the weight percentages of each fiber. This label also must include the country it was manufactured and the RN number.
These companies intentionally misinform the consumer. The products deluded the customer to believe by buying these products they were taking part in this environmental movement. To be specific, Leon Max incorporated several items labeled as “delicate and eco-friendly bamboo and silk fabric” when in fact; these products did not contain bamboo at all. Leon Max also advertised a “football Tee” to be made of 50% bamboo and 50% cotton. Along with the Leon Max deception Macy’s claimed a line of boxer briefs contained bamboo fiber, and Amazon claimed their sheets were 100% bamboo. Products being made of bamboo are reason alone for a customer to make a purchase. Bamboo in place of rayon is a step in the right direction. The manufacturing process of rayon includes numerous toxins emitted into the air causing hazardous air pollution. Rayon is also not biodegradable so the disposal of these products is timely.
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Each of these companies has reached a different settlement with the FTC, and hopefully they will become retailers that can be trusted. Today competition is fierce, and retailers are striving for the popularity of the public. Mislabeling products to be eco-friendly when they are not is just a short cut. As the consumers of the industry we have the power the prevent deception from happening again by staying informed, and remaining involved.
GET IN ON THE WORDS To avoid being fooled, a true understanding of this market will reduce your vulnerability. An item being “organic” simply means the fibers used to process the product do not include the synthetic chemicals that harm the environment. Biodegradable refers to products that can be safely decomposed after discarding without emitting toxins into the soil, air, or water. A nontoxic item does not threaten any health risks. When material is said to be “natural” it means the fibers do not contain any artificial coloring or chemicals. When a product is “sustainable” it incorporates wood and paper products. The resources are renewable.
Consumer power is an indissoluble force. Just having a basic knowledge of the terminology, and understanding the product can prevent companies from trying to deceive the public.
MAKE YOUR OWN
COFFEE SLEEVE
JIMMY CHOO
MATERIALS: A thick/ insulated fabric, Scissors Glue Clothespins Pick up a sleeve from your favorite coffee shop to use as a template.
HOW TO: 1. Trace the pattern of the coffee cup sleeve onto your fabric. 2. Use the scissors to cut out the pattern. 3. Apply a healthy amount of glue to one end of the sleeve. 4. Use your clothespin to hold the ends of your sleeve in place while the glue sets. 5. Keep your new sleeve in your purse and use it on those early morning coffee runs. Trust me it’ll make your coffee taste better! BLEECH
do you know your stuff can you tell which is more green?! a) b)
Recycling glass Recycling plastic
a) b)
Biking to school Carpooling to school
a) Books b) E-reader
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a) b)
Organic fabric Bamboo fabric
a) b)
Taking a 5 minute shower Installing a low flow shower head
Answers: 1.) A 2.) Both A and B 3.) A 4.) A 5.) A
CREDITS
Somewhere Fast
Photos // Aaron Bernstein Model // Nikita Jansen
Facetime
Photos // Andrew Sherman Model // Rachel Ackley
Unearthly
Photos // Andrew Sherman Model // Hagood Coxe
Toms Ad & Free People Ad Hanna Toler
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