RETHINK CREATIVE.
THINK
DESIGN
CREATE
Hell We’re IDS Creative Inc, a boutique creative agency focused on building better brands and maximizing their power. We don’t just design, we develop and implement ideas for our clients through our technical expertise, creative thinking and relationship building strategies, to continually be the conduit for our clients’ creative expression.
who we are Our vision, mission, philosophy and values are at the core of everything we do and drive our communication strategies. They are our foundation.
vision Redefining & rethinking creative communication.
mission
philosophy
To develop ideas through
Design is how we
our technical expertise,
influence and create
creative thinking, blend of
the world around us.
talents and relationship building strategies.
values Be positive, uplifting and inspiring. Be purpose driven. Be worthy of the viewer’s attention. Know and use the rules wisely. Never compromise. It degrades the message.
vision philosophy mission values
Integrity • Honesty Dedication • Innovation
Creativity
Who we are, is key to the culture we aim to uphold; an environment for developing brands that connect with and enrich the lives of consumers.
our team Israel Mallett Creative Project Manager Israel holds a Bachelor of Fine Arts Degree in graphic design and before co-founding IDS, he gained experience with some of the islands premiere creative agencies. He also holds a Certificate in Marketing, Public Relations & Advertising, a qualification he finds an invaluable compliment to his design experience.
246 243 2078 israel@idscreativeinc.com
Janel Downes Strategic Relations Officer Janel has 10 years experience in the banking industry where she honed skills of organistation and workflow productivity. In addition, she holds Certificates in Event Planning and Management Fundamentals, which are key to her role in liaison between clients and service providers.
246 237 7571 hello@idscreativeinc.com
Keoma Mallett Network Administrator With a Bachelor of Computer Science Degree, Keoma has worked for six years with one of the nations leading fast food restaurant chains. Completing a certificate in Marketing, Public Relations & Advertising, Keoma brings back to the team an understanding of the benefits of online and social media in today’s marketing atmosphere.
keoma@idscreativeinc.com
design associates
Our team of design associates is dedicated to working closely with your creative vision to make your project a reality. We work with a mixture of in-house and freelance associates to create the best team for your project. In addition to that, we source the best affiliates from complementary disciplines to frame the mix of talents required to get the job done.
our services Let's face it. Boutique usually means on the smaller side of things, but what we may lack in size we pack in creative punch.
Every member of our team is selected for the job at hand; rethinking creative communications. We offer our marketing and design consultancy services on customizable retainer contracts to best suit your needs; whether long or short term.
we don’t
just design we develop
ideas...
A mindset of marketing and brand development is key to what we do. We consider how every solution we create, works within the context of our client’s business, their industry and their desired outcomes. So even if it is a one-off logo, a full branding suite or an indepth marketing campaign, we produce marketing and design outcomes geared toward producing customer touch points to help you build lasting relationships with your target audience.
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Do you have the perfect product or service? Just what the consumer needs?
GREAT!! But just having the right market offering isn’t enough. Your potential customers need to know that you and your product exist. Consumers are looking for brands they can identify with and helping them to picture your value proposition in their lifestyle, develops a strong brand/client relationship that will drive customer loyalty. How can we do this? By keeping track of what the consumer says and does (they may not always be the same thing,) and applying that knowledge to the heart of your business! • Identify your potential customers • Evaluate their likes, actions and comments • Meet them where they are • Introduce your brand and products (goods or services) • Convert them to brand ambassadors • Keep them interested
Build it & they will come? Not anymore.
We don’t bully or bulldoze you into JUST accepting our ideas. We listen to you tell us about your business and industry in an effort to gain an understanding of your vision. We also research what is happening in your industry - trends,existing products, demands and opportunities - to come to a multifaceted view of the market enviroment.
BIG RESULTS
!
Hand in hand with you, we produce solutions that commnicate what you want, to your target, when you want it, when they need it and when it will be most benficial to all parties involved. We create a mutual trust working relationship with our clients; trust in your information, trust in our research and creative expertise, trust in what the market requires at a given point in time. Our soultions are focused on creating value for your customers, developing an exciting and immersive brand experience centered on brand/client relationships.
our creative process
Brainstorming
Visual Exploration
Each new project is brought before
Design options pitched to the
the creative team in an idea session
marketing team by the design team
and the client needs communicated
and options are chosen from the
to them through the presentation
brainstorming process and further
of the creative brief. All ideas are
developed to pitch to the client.
put before the creative team and discussed.
The options would be different to each other, to provide a variety of
From these, options are chosen
themes that capture the needs of
for further development by the
the client. At least three options are
design team (Senior designer, design
required as a standard.
associates.)
Evaluation
Implementation Once the options are presented
After the final presentation
to the client, the chosen theme
and client approval of the
is singled out for further
concept, it is fully implemented
development by the
through various means such
design team.
as full web development, printing of necessary materials,
All aspects of this theme are then
or commencement of agreed
produced in a soft copy, digital
upon communication campaign
or pre-press draft form for final
strategies.
presentation to the client.
The impact of marketing materials is constantly measured throughout each project as well as at key points of pre & postimplementation to ensure the maximum reach and effect.
our results
TO DIE IN ME." ESS REFUSE S , BUT THE WILDN "SWEET AS HONEY
STRONG ER [3:36] Voice | 01. [3:41 INTRO - One ‘MEXIC AN’ ARTHUR (FEAT. TERRY 03. FOR YOU DER [3:46] | I KNOW [3:03] 02. SURREN [2:53] | 05. BE (THAT THING) [3:33] 04. WANNA OTHER SIDE | 07. TO THE [INTERLUD E] E [INTERLUD E] THE SUM (OF) [3:32] | BREATH ADRIAN GREEN) [3:01] (FEAT. STIC) ER (ACOU 08. THE DREAM 10. IT’S YOU SUN [4:33] | | 09. CALL THE [2:06] EVERY DAY [POEM] NG (INTERL UDE) | THE DAWNI I AM SHE [2:29 11.
| http://indra Magic Production) (An Island Moon Indra Rudder Wave Studios Bowen at Blue Shurland ‘Viking’ Studios 7, 8, 9, 10, 11 TRACKS 3, 6, Worrell at ZuriShanaje 5 Fabian “MiniM” Productions TRACKS 1, 2, at Precision ‘KC’ Phillips TRACK 4 Kasey Studio Imogen Design Hutchinson ALBUM DESIGN: Forde, David HY: Jonathan PHOTOGRAP
nimusic.com
MIXING
EXECUTIVE PRODUCER:
GOD DESS WILD - The Album INTRO One Voice
Compo sed
& sung by: Indra Rudde r
1. STRO NGER
7. TO THE OTHE R SIDE
Written by: [3:33 ] Indra Rudde r [Island Produc ed Moon Magic by: André Danie
[3:36 ]
Written by: Indra Rudde r, Fabia n Produc ed ‘MiniM ’ by: Fabia Worre ll n ‘MiniM
Guitars & l Backgr ound Vocals : All other Indra Rudde instrum ents: r
Guitar & ’ Worre ll Backgr ound (Millio n Vocals : Dollar Music All other Indra Rudde instrum ents: ) r Fabia
n ‘MiniM ’
2. SURR ENDE R [3:46 ] Written
8. THE DREA MER
(feat . Adria Written by: n Gree n) Indra Rudde r & Adrian Produc ed by: Indra Green Rudde r Bass, Acoust ic Guitars & Backgr ound Vocals : Indra
by: Danie lle Toppin Produc ed , Indra Rudde by: Darien r Bailey Guitars & Backgr ound Vocals : All other Indra Rudde instrum ents: r Darien
Bailey
3. FOR YOU (feat . Terry
AN iNDR
BREA THE
iND
RAN
i
[3:22 ]
O & BO
K
Shurla nd
‘Vikin g Tunda Vocals : h’ Bowen Indra Rudde r
5. I KNOW [3:03 ]
Written by: Indra Rudde r [Island Produc ed Moon Magic by: Fabia n ‘MiniM
’ Worre ll Indra ‘iNDRA Ni’ Rudde r Branc ker
Publis hing]
10. IT’S YOU (Aco
ustic ) Written by: Indra Rudde r, Sebas tian
Scott Galt
Backgr ound
Vocals :
Indra Rudde r
THE SUM (of) – (Inter Written lude) & Sung by: Indra Rudde r
6. RUN [4:37 ]
Written by: Indra Rudde r [Island Produc ed Moon Magic by: Indra Rudde r (Islan Publis hing] Guitars & d Moon Backgr ound Magic Studio Vocals : Keys: Terry Indra Rudde ) ‘Mexic an’ r Arthur Bass: Shurla
nd ‘Vikin g Tunda h’
Jama ica,
[3:01 ]
Damia n
Etienn e
Legal l Produc ed by: Indra Rudde r [Island Guitars & Backgr ound Moon Magic Vocals : Studio ] Bass: Shurla Indra Rudde nd “Vikin r
Percus sion:
Bass: Nicho las
Drums: Melvin Alick Guitars :
g Tunda h” Bowen Indra Rudde r, Shurla nd “Vikin
11. I AM SHE [2:29 ] Written
g Tunda h”
Bowen
by: Indra Rudde r [Island Produc ed Moon Magic by: Indra Rudde r Publis hing] Guitars & All Vocals : Indra Live Percus Rudde r sion: Jakuta Drumm ers Additio nal (Junio r ‘Ifento Percus sion: Shurla
nd “Vikin g
THE DAW NING
Compo sed
Tunda h”
la,’ Maxw ell) Bowen
(Inter lude)
[2:06 ] & Sung by: Indra Rudde r
Bowen Look out for my new novel : Hope : a ‘Tru’ Story
Beyo nd
Here I am…i n my most pure and most perso raw state… nal album sharin g to date, my way… somew hopin g that here, you in some may see your reflec tion. WILD” was conce ived within the Carib bean. womb of The From the to the vibran cultur al t life force pulse of that is Trinida beaut iful island of d, and the my birth, one, the Barba dos storie s, songs - one by , and life lesson s were born.
“GOD DESS
Rudde r
André Danie
l Live Percus sion: Indra Rudde r Backgr ound
i
Rudde r
Written by: - (Inter lude) ‘Mex ican’ Indra Rudde Written & Arthu r) [3:41 Sung by: r [Island Produc ed Indra Rudde i c Moon Magic ] by: Indra g ‘iNDRA Ni’ Publis hing] nd Moon Mar Steel Pan: Rudde r (c) 2010 Isla Terry ‘Mexic ork reserved an’ Arthur Guitars & ner of the w r and the ow Backgr ound prohibited t h e p r o d u c e 9. CALL Vocals : this record All rights of g o f SUN THE Indra Rudde ized copyin [4:33 ] U n a u t h o rWritten r by: Indra 4. WAN NA Rudde r [Island BE (THAT Produc ed Moon Magic by: Indra THING ) [2:53 Written by: ‘iNDRA Ni’ Indra Rudde Publis hing] Drums: Melvin ] Rudde r r [Island Produc ed Alick Moon Magic by: Indra Guitars & ‘iNDRA Ni’ Publis hing] Backgr ound Drums: Melvin Rudde r Vocals : Alick Indra Bass:
CD
Album Artwork
Publis hing]
André Danie l
Worre ll
EXECU TIVE PROD UCER: An Island Moon Magic INDRA RUDDE R Produ ction Mixing : TRACK S: 3, 6, 7, 8, 9, 10, Shurla nd ‘Vikin g Tunda 11 h’ Bowen @ Blue Wave TRACK S: Studio s 1, 2, Fabia n ‘MiniM5 ’ Worre ll @ ZuriSh anaje Studio TRACK : 4 s Kasey ‘KC’ Phillip s @ Precis ion Produ ctions ALL TRACK S MASTE RED BY: Please insert final maste ring credit here. ALBUM DESIG N: IMOG EN Desig n Studio PHOTO GRAP HY: Jonat han Forde (cove Excep t child' rs), David Hutch inson s photo (inlay ) http:/ /indra nimus ic.com http:/ /blog .indra nimus http:/ /www ic.com .mysp ace.c om/in dranim
usic
The Incred ible
Force that is so beaut Thank s To: ifully simple accep t, yet often to love and under stand so challe …the ones nging to who leave define and the feathe (for the gift of song) rs, my mothe Rena, Roche , Danie lle, r lle (for alway Ayesh a, Akela , s believ ing), + Music Mento r, Fathe r Figure Omo, my Eddy Grant huge circle , hearts tring of wond Alaafi a erful friend the contri s, which buting music includ es projec t: ians on Viking Tunda this very h, André specia l Arthur , MiniM Danie l, Terry Darien Bailey , Nicho las ‘Mexic an’ Branc ker, , Scott Galt, Adrian Green Melvin Dani T, Ifento Alick, Kasey , la, Maxw ‘KC’ Phillip ell, Hypas s, Chris Allma ounds , Sebas n (weal th Legen d tian, of advic (1st guitar e), Jeff Glixm ), Rena, devel oper an + Roche lle Darro n Grant + Ramo na, marke ting , IMOG EN web Desig n Studio prope llers Corey 2.0, , crucia l Simon e Ted, Fairoz Harris (360 a (Dren alin), Artists ), Enterp rise), Dave Brods Lia, Maha ky (DasB raki, Broad ro cast Barba Blue Iron photo graph dos, Media , Beat| ers Jonat barba dos han Forde ace + David Collec tions, Hutch inson, fabulo us Perne l, Bobby Nati online family , Jeff Kinch , Carol ann, , those who the Tempe under estima st alive in me…a nd ted ultima tely, Root - the to the sourc e of inspira tion for this music al testim ony This is my of love… offerin g…of honey -swee t water and red-h ot fire… “Dran i”
Logo Redesign
Website Design
Let’s chat. 246
237 7571 243 2078 hello@idscreativeinc.com
THINK. DESIGN. CREATE.
‘Medway,’ Government Hill St. Michael, BB11066 (246) 243 2078 hello@idscreativeinc.com www.imogen-ds.com