Vernekar’s Masala - Preservative-free Goan Spice Blends

Vernekar's Real Goan Masalas, an enterprise under Annapurna Gruh Udyog, has made its mark in the culinary landscape of Goa. With a commitment to providing authentic and high-quality products, this family-run business has captured the taste buds and hearts of its customers.

Founded by Siddharth and Siddhi Vernekar, Vernekar's Masalas has become synonymous with traditional Goan flavors, elevating every meal with their range of unique and meticulously crafted spice blends.

A Flavorsome Beginning

The journey of Vernekar's Real Goan Masalas started informally in December 2016 when Siddharth and Siddhi, a passionate couple, began exploring the idea of entrepreneurship. They officially launched their brand in January 2018, setting up their production base at Madkai in Ponda. With a handful of products, including their innovative Dry Rechado Powder, Dry Cafreal Powder, Banana Bun Ready Mix, and more, they aimed to offer something distinct to the market.

A Commitment to Quality

Vernekar's Real Goan Masalas stands out for its unwavering commitment to quality. With a motto of providing the best without any synthetic materials or added flavors, the founders decided to adhere to traditional methods of manufacturing, using a pounding machine to ensure the preservation of aroma and quality. By prioritizing natural ingredients and traditional techniques, Vernekar's Masalas maintains its reputation for authenticity and excellence.

Overcoming Challenges

Every business faces its fair share of challenges, and Vernekar's Real Goan Masalas is no exception. While the founders' 22 years of experience in manufacturing helped streamline operations, establishing the brand in Goa's competitive market was an uphill task. Raising funds and building infrastructure presented significant obstacles as well. However, Siddharth and Siddhi's determination, coupled with the support of family members like Mr. Narayan Nagvekar (Siddharth’s brother-in-law), propelled them forward and helped them overcome these challenges.

The public response to Vernekar's Real Goan Masalas was overwhelmingly positive from the start. During the Goa Consumer Shoppee Exhibition in Ponda, the couple exhibited their products, receiving a tremendous boost from the local community. This early success inspired them to continue their journey and further expand their reach.

Future Endeavors

Looking ahead, Vernekar's Real Goan Masalas aims to solidify its position as one of the top masala brands in Goa. Having overcome the initial struggles, the founders plan to enhance their business by tapping into new markets and strengthening their distribution networks. By offering an ever-expanding range of high-quality products, such as Udidmethi Masala, Rechado Masala Dry Powder, Ginger Powder, and more, Vernekar's Masalas intends to cater to the diverse culinary needs of its loyal customers.

Conclusion

Through their dedication to quality, adherence to tradition, and unwavering passion, Siddharth and Siddhi Vernekar have transformed their dream of entrepreneurship into a flourishing enterprise. As they continue to innovate and expand, Vernekar's Real Goan Masalas promises to be the go-to brand for those seeking the rich and aromatic essence of Goan cuisine in every dish they prepare.