4 minute read
Abigale De Souza -Hair and Make-up Artist
In the bustling world of entrepreneurship, where passion meets creativity, Abigale De Souza stands out as a shining example of someone who followed her heart and turned her love for beauty into a thriving enterprise. As the founder and driving force behind her freelance makeup artist business, Abigale has redefined the concept of beauty by offering personalised, natural, and radiant makeovers that enhance her clients' confidence for every occasion.
A Blossoming Journey
Abigale's journey began in early 2020 when she took her first steps into the makeup industry, just before the world was hit by the COVID-19 pandemic. However, it wasn't until a few months later, in October, that she transitioned into fulltime work as restrictions began to ease. Based in Santa Cruz, Goa, Abigale's enterprise takes a unique approach compared to traditional brickand-mortar salons. She and her team bring their services directly to the client's location, ensuring convenience and comfort. This approach exemplifies her commitment to providing a tailored and personal experience to her clients.
A Personal Touch to Beauty
Abigale's venture thrives on enhancing her clients' natural beauty, making them feel confident and radiant for every special occasion. Her services, which include makeup, hairstyling, and draping, cater to a variety of events such as weddings, prewedding shoots, birthdays, and more. One of her distinctive features is her focus on natural and minimal makeovers, avoiding heavy makeup looks. Abigale's commitment to maintaining her clients' unique features while highlighting their best aspects sets her apart in the industry.
From Hospitality to Makeup Artistry
Before becoming a makeup artist, Abigale's background was in hospitality, travel, and tourism, holding a BBA degree in the field. Her experience in the hospitality industry equipped her with exceptional customer service skills and attention to detail, which she seamlessly integrates into her makeup artistry business.
Her journey began with a passion for hairstyling, which she nurtured from her school days. This passion, combined with her career transition, led her to embark on the path of a makeup artist.
Inspiration and Growth
The inspiration behind Abigale's enterprise stems from her love for hairstyling and a desire to offer a unique, client-focused experience. Her initial clients were delighted by her ability to deliver minimal, yet impactful looks, which led to a growing reputation and word-of-mouth referrals. Her core clientele primarily comprises individuals seeking makeup services for destination weddings, engagements, and special occasions in Goa.
Overcoming Challenges and Looking Forward
Abigale faced many challenges when she just started her enterprise. Financial constraints and the process of building a client base presented hurdles. However, her dedication, perseverance, and the support of her family and close friends provided her with the motivation to overcome these challenges. Looking ahead, Abigale envisions expanding her enterprise by establishing a studio or academy, cultivating a loyal customer base, and undertaking bridal projects on a larger scale.
Words of Wisdom
Abigale's journey offers valuable insights to aspiring entrepreneurs. She encourages them to remain focused, celebrate even the smallest achievements, and enjoy the journey.
“Adaptation to new trends is crucial, but maintaining one's personal style and ethics is equally important”, she says. Abigale's message emphasises the dedication and hard work that entrepreneurship demands, while reminding entrepreneurs to prioritise self-care.
For all your hairstyling and make-up requirements, contact Abigale on:
WhatsApp: +91 77198 11779
You can also catch a glimpse of the amazing make-up and hairstyling work done by Abigale for clients on Instagram: @abigale_d_artistry
