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Personal Development with Emmanuel Oluwatosin
Development Personal by Emmanuel Oluwatosin
Running a successful busi ness requires that the business owner commits to personal development. sage will stick forever. Another way to develop yourself is listening to podcasts. Listening to podcasts is a great way to learn something while you are
As a business owner, your business doing something else. In this article, I cannot grow beyond your personal will share some podcasts every busidevelopment level. So, as you work ness owner should have on his or her on your business, it is important that list. you work on yourself.
As you probably know, reading great business books is one of the most cost-effective methods to acquire relevant knowledge. The truth is that you may have to read some books several times. For some, you just need to read it once and the mes-
Books to Have in Your Library 1. “The Hard Thing About Hard Things”
This is one of my best business books every entrepreneur should read. I have both the Kindle and Audible versions of the book. Ben Horowitz is considered an icon by many entrepreneurs in Silicon Valley. The Hard Thing About Hard Things is based on Horowitz’s popular blog and provides strategies for navigating building and running a Startup. In this book, Ben Horowitz shares his best advice on how to fire employees, confront competitors, and most importantly, how to cultivate a CEO mentality.
2. “How to Win Friends and Influence People”
How to Win Friends and Influence People is a classic not only for business owners, but for every professional
person. The book is about peoplee and that is the secret. Use the Dale Carnegie system to win friends, influence people, and connect with employees and team members in an authentic way.
3. “Deep Work”
If you want to get the right things done, Deep Work by Cal Newport should be on your list. Deep Workshares research and a common-sense process that will inspire you to dig in and get stuff done. If you need to get and stay focused on achieving your goals, read Deep Work.
4. “This is Marketing”
This Is Marketing is one of Seth Godin’s best books. You do not have to be a professional marketer to realize that marketing is key to the success of any business. In this book, Seth Godin addresses the colossal shift in marketing from pushing your message down the throats of unwilling customers to focusing your marketing efforts on “people like us”. This is a must-read for you.
5. “The Innovator’s Dilemma”
In The Innovator’s Dilemma, Christensen focuses on showing you how to listen to customers so that you know where to invest your resources. As you know, customers are king. The success of your business depends on success. You can satisfy your customers’ needs. So, this is one of the top business books every entrepreneur should read.
6. “First, Break All the Rules”
Being an exceptional business owner may require you to break some rules. Therefore, you need to read First, Break All the Rules by Marcus Buckingham. The book is based on an extensive research study by the Gallup Organization.
7. “Good to Great”
If you are going to read just one book today, it should be Good to Great by Jim Collins. In this book, you will find out why some companies succeed, and others do not. Although the book was published in 2001, the primary lesson in Good to Great has remained relevant over the years. Even though some of the companies listed were not able to sustain their greatness, you will still find the insights relevant.
8. “Positioning”
First published in 1989, Positioning by Al Ries and Jack Trout is a classic marketing book. Every business owner needs to learn how to position his brand in the mind of his. This book will help you to do just that. In this book, you will find dozens of real-world cases and insightful analyses. Positioning is a must-read if you are looking for tips on breakthrough advertising.
9. “Built to Last”
Built to Last by Jim Collins and Jerry I. Porras is the result of a six-year research study about what qualities make visionary companies. The authors focused on 18 well known, well established, and healthy companies, and compared them to a counterpart in their niche or industry. The term Big Hairy Audacious Goal was coined by Jim Collins in Built to Last.
10. “Influence”
When it comes to influence and persuasion, the one name that comes up most often is Robert Cialdini. His ground-breaking book, Influence is a book that gives you greater insight into the psychology behind persuasion and marketing. The insight in this book will help you grow personally and professionally, Robert Cialdini outlines the six principles of persuasion in a logical manner. So, go check them out.
