Castle 2020 Events & Promotions Calendar - English

Photo Courtesy of Moen Canada

EVENTS and PROMOTIONS 2020 CALENDAR Castle Building Centres Group Ltd. 100 Milverton Drive, Suite 400 Mississauga, Ontario L5R 4H1 www.castle.ca © 2020 Castle Building Centres Group Ltd.

Promotions at a Glance

COMMUNITY RECOGNITION PROGRAM:

MEDIA ADVERTISING PROGRAM:

Promote your store and Castle Building Centres within your community by participating with a charitable donation, team or event sponsorship or participation in a community promotional opportunity.

Connect with your local community, reach new customers, and achieve breakthrough advertising success with the power of advertising.

As part of the program, Castle will offer a reimbursement of up to $1,000.00 per location for sponsorship, participation, or donation.

The program will be offered: February 1st - September 30th, 2020.

The Castle Media Advertising Program, offers members the opportunity for a subsidy for local promotion on radio, TV, billboard, and print. Advertise your store and brand name in products to your community and beyond and be eligible for up to $1,000.00 towards your media buy in conjunction with participating vendor partners.

The program will be offered: April 1st - September 30th, 2020.

FEBRUARY 1 ST – SEPTEMBER 30TH , 2020

APRIL 1 ST – SEPTEMBER 30TH , 2020 Castle Building Centres Group Ltd. 100 Milverton Drive, Suite 400, Mississauga, Ontario L5R 4H1 castle.ca

Jennifer Mercieca Director of Communications T 905.564.3307 x 220 E jmercieca@castle.ca

Contests at a Glance

WEEKEND WARRIOR CONTEST:

THE GREAT CANADIAN FALL HOME RENOVATION CONTEST:

The Castle Weekend Warrior Contest is back by popular demand giving your customers the chance to win a Weekend Warrior Grand Prize valued at approximately 25K.

The Great Canadian Fall Home Renovation contest offers your customers the chance to with $5,000.00 in products or services to put towards a home renovation.

The Weekend Warrior Contest includes one grand prize which is awarded nationally.

The contest will be promoted nationally online and in print and prizes will be redeemed at the participating Castle Building Centres location.

The lucky winner chooses from three amazing weekender prizes; A Sporty Fishing Boat, A Comfortable Travel Trailer or a Slick Touring Motorcycle.

The contest will run from September 14th - November 13th, 2020 and will be open to all Castle customers who enter at participating Castle locations.

The contest will be advertised nationally in print, television and on the web.

Participation includes, in-store ballot and/or entry cards, poster and digital graphics so you can promote the contest in-store and online.

Participation Fee: $199.00

Contest Open May 1st - August 1st, 2020.

Participation Fee: $499.00

MAY 1 ST – AUGUST 1 ST, 2020

SEPTEMBER 14TH – NOVEMBER 13TH , 2020 Castle Building Centres Group Ltd. 100 Milverton Drive, Suite 400, Mississauga, Ontario L5R 4H1 castle.ca

Maryam Bashir Marketing Coordinator T 905-564-3307 x 219 E mbashir@castle.ca

December

Photo Courtesy of Glen Dimplex Canada

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

December T U E S DAY

M O N DAY

W E D N E S DAY

2019

T H U R S DAY

F R I DAY

S AT U R DAY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

23

24

25

26

27

28

Early Bird Starts

22

CHRISTMAS EVE

29

30

31

NEW YEAR ' S EVE

CHRISTMAS DAY

BOXING DAY

January

Photo Courtesy of Metrie Canada Ltd.

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

January T U E S DAY

M O N DAY

W E D N E S DAY

1

2020

T H U R S DAY

F R I DAY

S AT U R DAY

2

3

4

NEW YEAR ’ S DAY

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

WRLA Buying Show BMO Centre, Stampede Park Calgary, AB January 23-24 Western Canada Calgary, AB

26

27

28

29

30

31 Early Bird Ends

February

Photo courtesy of Goodfellow Inc.

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

February T U E S DAY

M O N DAY

W E D N E S DAY

2020 T H U R S DAY

S AT U R DAY

F R I DAY

1 Community Recognition Program Begins

2

3

4

5

6

7

8

11

12

13

14

15

Ontario King City, ON

9

10

Quebec Saint-Sauveur, QC

VALENTINE' S DAY

16

17

18

19

20

21

22

25

26

27

28

29

FAMILY DAY

23

24

Orgill Spring Dealer Market Orange County Convention Centre Orlando, FL February 27-29

March

Photo Courtesy of All Weather Windows

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

March T U E S DAY

M O N DAY

2020

W E D N E S DAY

T H U R S DAY

S AT U R DAY

F R I DAY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

ABSDA Building Supply Expo Halifax Convention Centre Halifax, NS March 11-12

Atlantic Canada Halifax, NS

15

16

17

18

19

20

21

25

26

27

28

SAINT PATRICK’ S DAY

22

23

24

Spring Cottage Life Show Toronto International Centre Toronto, ON March 26-29

29 Spring Cottage Life Show Toronto International Centre Toronto, ON March 26-29

30

31

Castle Annual General Meeting JW Marriott Nashville Nashville, Tennessee March 25-28

April

Photo courtesy of PPG Architectural Coatings

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

April T U E S DAY

M O N DAY

2020

W E D N E S DAY

1

T H U R S DAY

S AT U R DAY

F R I DAY

2

3

4

9

10

11

Media Advertising Program Begins

5

6

7

8

GOOD FRIDAY

12

EASTER SUNDAY

19

13

14

15

16

18 Ottawa Cottage Life & Backyard Show EY Centre Ottawa, ON April 17-19

EASTER MONDAY

20

21

22

23

27

28

29

30

Ottawa Cottage Life & Backyard Show EY Centre Ottawa, ON April 17-19

26

17

24

25

May

Photo Courtesy of Steers Distribution Limited

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

May T U E S DAY

M O N DAY

2020

W E D N E S DAY

T H U R S DAY

S AT U R DAY

F R I DAY

2

1 Contest Opens

3

4

5

6

7

8

9

10

11

12

13

14

15

16

18

19

20

21

22

23

26

27

28

29

30

MOTHER ' S DAY

17

VICTORIA DAY

24

31

25

June

Photo Courtesy of Regal Ideas

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

June T U E S DAY

M O N DAY

1

2

2020

W E D N E S DAY

3

T H U R S DAY

4

S AT U R DAY

F R I DAY

5

6

Central Buying Expo JW Marriott Rosseau Muskoka Resort & Spa Lake Rosseau, ON June 3-5

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

Western Buying Expo The Fort Garry Hotel Winnipeg, MB June 23 – 25

FATHER ' S DAY

ST. JEAN BAPTISTE DAY (QC)

NATIONAL INDIGENOUS PEOPLES DAY (NT )

28

29

30

July

Photo Courtesy of Spectrum Brands — Pfister

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

July T U E S DAY

M O N DAY

2020

W E D N E S DAY

1

T H U R S DAY

S AT U R DAY

F R I DAY

2

3

4

CANADA DAY

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

August

Photo Courtesy of Gentek Building Products

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

August T U E S DAY

M O N DAY

2020

W E D N E S DAY

T H U R S DAY

S AT U R DAY

F R I DAY

1 Contest Closes

2

3

4

5

6

7

8

11

12

13

14

15

CIVIC HOLIDAY

9

10

Atlantic Expo The Delta St. John's St. John’s, NL August 10-12

16

17

18

19

20

21

22

23

24

25

26

27

28

29

Orgill Fall Dealer Market Sands Expo and Convention Center Las Vegas, NV August 27-29

30

31

September

Photo Courtesy of VELUX Canada Inc.

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

6

September T U E S DAY

M O N DAY

7

W E D N E S DAY

2020 T H U R S DAY

S AT U R DAY

F R I DAY

1

2

3

4

5

8

9

10

11

12

15

16

17

18

19

24

25

26

LABOUR DAY

13

14 Contest Opens

20

21

22

23

27

28

29

30

Community Recognition Program Ends Media Advertising Program Ends

October

Photo Courtesy of Steel-Craft Door Products Ltd.

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

October T U E S DAY

M O N DAY

2020

W E D N E S DAY

T H U R S DAY

S AT U R DAY

F R I DAY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

20

21

22

23

24

THANKSGIVING

18

19

Fall Cottage Life Show Toronto International Centre Toronto, ON October 23-25

25 Fall Cottage Life Show Toronto International Centre Toronto, ON October 23-25

26

27

28

29

30

31

HALLOWEEN

November

Photo Courtesy of CanSave

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

November T U E S DAY

M O N DAY

W E D N E S DAY

2020 T H U R S DAY

S AT U R DAY

F R I DAY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

Contest Closes

REMEMBR ANCE DAY

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

December

Photo Courtesy of Jeld-Wen Windows & Doors

EVENTS

CONTESTS

CASTLE EVENTS

PROMOTION S

S U N DAY

December T U E S DAY

M O N DAY

W E D N E S DAY

2020

T H U R S DAY

S AT U R DAY

F R I DAY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

CHRISTMAS EVE

27

28

29

30

31

NEW YEAR ' S EVE

CHRISTMAS DAY

BOXING DAY

Photo courtesy of Jeld-Wen Windows & Doors

N OTES

2 0 2 1 AT A G L A N C E JA N UA RY S

M

T

W

F EB R UA RY

T

F

S

S

M

T

W

27 28 29 30 31

1

2

31

1

2

3

3

4

T

4

MARCH F

S

S

M

T

W

5

6

28 1

2

3

T

4

F

S

5

6

5

6

7

8

9

7

8

9

10 11

12

13

7

8

9

10 11

12

13

10 11

12

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16

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18

19

20

14

15

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18

19

20

17

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20 21

22 23

21

22 23 24 25 26 27

21

22 23 24 25 26 27

18

24 25 26 27 28 29 30 31

28 1

2

APRIL S

M

T

W

3

4

5

6

28 29 30 31

M AY

T

F

S

S

M

T

W

1

2

JUNE T

F

S

S

M

T

W

T

28 29 30 31

1

2

3

25 26 27 28 29 30 1

30 31

1

2

3

4

5

6

7

8

9

10

2

3

11

12

13

14

15

16

17

9

18

19

20 21

16

22 23 24

25 26 27 28 29 30 1

M

T

W

F

7

8

6

7

8

9

10 11

12

10 11

12

13

14

15

13

14

15

16

17

19

17

19

20 21

22

20 21

18

23 24 25 26 27 28 29 30 31

S

S

M

T

27 28 29 30 1

2

3

1

2

3

4

5

6

7

8

9

10

8

9

11

12

13

14

15

16

17

15

16

18

19

20 21

22 23 24

25 26 27 28 29 30 31

M

T

W

W

4

F

2

3

S EP T EM B ER

T

F

S

S

M

T

W

T

F

S

6

7

29 30 31

1

2

3

10 11

12

13

14

5

6

7

8

9

10 11

17

19

20 21

12

13

14

15

16

17

22 23 24 25 26 27 28

19

20 21

29 30 31

26 27 28 29 30 1

18

1

S

S

M

T

W

26 27 28 29 30 1

2

31

1

2

3

3

4

22 23 24 25 26

27 28 29 30 1

2

3

4

N OV EM B ER

T

18

5

O C TO B ER S

S

5

6

AU G U S T T

F

4

5

J U LY S

4

3

T

4

4

18

22 23 24 25 2

D E C EM B ER F

S

S

M

T

W

T

F

5

6

28 29 30 1

2

3

S

4

5

6

7

8

9

7

8

9

10 11

12

13

5

6

7

8

9

10 11

10 11

12

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18

19

20

12

13

14

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16

17

17

19

20 21

22 23

21

22 23 24 25 26 27

19

20 21

18

24 25 26 27 28 29 30 31

28 29 30 1

2

3

4

18

22 23 24 25

26 27 28 29 30 31

1