Journey to anywhere

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JOURNEY TO ANYWHERE

Guide to strategic planning, planning an event, planning a voyage,

success

YOUR ROADMAP TO SUCCES

Imagine for a moment that, out of the blue, a good friend invites you to go on vacation with him. A few questions that are likely to pop up immediately are: - Is this o.k.? - Do I want to do this? - Is it safe? - Is it acceptable? - Can I afford this? values: prescribe desired behaviour, character and culture

Suppose you see no objections. You will start “dreaming” now: What kind of vacation would I prefer? - and he? Beach – Exploration – Cultural – Sports – Hiking … Hotel – Touring – Camping … * mission: brief, typically one-sentence, statement defining the fundamental purpose of the enterprise and what it does to achieve the vision. E.g.: To organize a cultural city trip to a mayor European Town. * vision: concise aspirational, inspirational and measurable definition of the mid- to long- term strategic objectives and goals of the enterprise. States what you “will be”, “will achieve” or “will become” within a certain time frame. E.g.: We will go in August and visit the main museums, churches and points of interest of the town, enjoy the local kitchen, attend a cultural performance and make excursions to some nearby places of historical or cultural importance.

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