A featured snippet is a summary of an answer to a user’s query displayed at the top of Google’s search results. It includes the page’s title and URL, and its content is extracted from the Web page. However, you will see these featured snippets for all sorts of things, which is why you need to keep an open eye if you want to target the opportunities of featured snippets. Let us focus on finding keywords having featured snippets now to rank on page one. There are various ways to do so, the most basic procedure being identification, understanding, and targeting.
Identification First and foremost, you need to identify the opportunities. You will have to find keywords that bring you to page one that also have the featured snippet. For this, you will generally consider competitive search volume against qualified traffic; focusing more towards search volume. However, it is recommended that you reconsider and evaluate where the qualified traffic might come from.
Understanding After evaluating where the traffic might come from, you need to understand the intent perfectly before proceeding to target the featured snippets.