Town Centre Slough

The Queensmere and Observatory Shopping Centres, are located within the heart of Slough Town Centre. The sites have been earmarked for regeneration by Slough Borough Council for over ten-years, with clear aspirations for a development which could transform the Town Centre and provide a significant uplift in the number of homes.

Iceni was instructed by British Land as the Planning Consultant, to lead on the planning application strategy and submission – to redevelop the Queensmere shopping centre part of the site to provide up to 1,600 residential units, up to 40,000 sqm of office floorspace, and between 5,500 and 12,000 sqm of flexible town centre commercial retail and community floorspace, as well as the potential for a live music venue or cinema. The scheme also has the potential to significantly enhance the public realm, through the provision of a Town Square, Local Square and Urban Park.

Given the scale of the proposals and the long term nature of the development, achieving maximum levels of flexibility for the proposed development was of critical importance. Given the importance of the site to the Council and to the future regeneration of Slough, Iceni was involved in over two years of pre-application engagement with officers at Slough, where positive discussions were had resulting in the proposals submitted to planning. The proposals were submitted through an Outline Planning Application with all matters reserved in October 2021.