James P Grady 2014 DIGITAL INTERACTIVE

JPGrady

PORTFOLIO iPAD / iPHONE / iBOOK WIRE FRAME WEBSITE WEB ADS E-MAIL ADS gradycom@verizon.net

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COMPANY: PSEG Worry Free PROJECT: Customized website subsection design for pseg.com TITLE: Art Director ROLE: Art direction and graphic design of: wire frame / navigation, type treatment, page layout, photography (photo shoot, product photos and stock images), photo illustration.

Presentation of comps for approvals from Marketing Department and Ad Director.

SOFTWARE: Adobe CS5: Photoshop, Illustrator, Acrobat Pro, Flash. Interwoven Team Site.

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COMPANY: PSEG Worry Free PROJECT: Customized website subsection design for pseg.com TITLE: Art Director ROLE: Art direction and graphic design of: wire frame / navigation, type treatment, page layout, photography (photo shoot, product photos and stock images), photo illustration.

Presentation of comps for approvals from Marketing Department and Ad Director.

SOFTWARE: Adobe CS5: Photoshop, Illustrator, Acrobat Pro, Flash. Interwoven Team Site.

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COMPANY: PSEG Worry Free PROJECT: Customized website subsection design for pseg.com TITLE: Art Director ROLE: Art direction and graphic design of: wire frame / navigation, type treatment, page layout, photography (photo shoot, product photos and stock images), photo illustration.

Presentation of comps for approvals from Marketing Department and Ad Director.

SOFTWARE: Adobe CS5: Photoshop, Illustrator, Acrobat Pro. Interwoven Team Site.

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COMPANY: PSEG Power to be your best campaign for Human Resouce Department PROJECT: Customized website subsection design for pseg.com TITLE: Art Director ROLE: Art direction and graphic design of: wire frame / navigation, type treatment, page layout, photography (stock images), photo illustration. Presentation of comps for approvals from Vice President, HR Department.

Creative direction, art direction and design of Power to be your best campaign.

SOFTWARE: Adobe CS5: Photoshop, Illustrator, Acrobat Pro, Flash. Interwoven Team Site.

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COMPANY: Pharmaceutical Agency CADIENT GROUP PROJECT: AstraZeneca website redesign ­‑ Onglyza brand product section of site.

TITLE: Design Consultant ROLE: Working with Creative Director and Art Director redesign Onglyza brand product section of AstraZeneca website.

Develop designs concepts that link with other brand section of site, while maintaining a brand specific and distintive look. Meet fast paced deadline changes directed by writer/editor of script to website.

SOFTWARE: Adobe CS6: Photoshop, InDesign, Acrobat Pro.

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COMPANY: Pharmaceutical Agency CADIENT GROUP PROJECT (continued): AstraZeneca website redesign ­‑ Onglyza brand product section of site.

TITLE: Design Consultant ROLE: Successfully delivered in a timely manner the wireframe redesign of the preposed (entire Onglyza brand section) Onglyza brand setion of AstraZenaca website.

Contributed many orginal designs and production concepts to project.

Loved working with these guys.

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COMPANY: HAVAS HEALTH / HEALTH 4 BRANDS (H4B) PROJECT: Design an iPAD App. for client pharmacutical company SepraFilm TITLE: Design Consultant ROLE: Graphic design of interactive 40(+) page iPAD apps. for pharmacutical company, SepraFilm. Create all interactive proofs for client review. Work with three writers. Follow art direction from Creative Director and edits from writer/editor.

Responsible for all design, layout and navigation system to finished interactive product. Nice agency to work at.

SOFTWARE: Adobe CS6: InDesign, Acrobat Pro. iBook for iPAD.

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COMPANY: HAVAS HEALTH / HEALTH 4 BRANDS (H4B) PROJECT: Design iPAD website app. proofs for client company Glaxo Smith Kline (GSK) TITLE: Design Consultant ROLE: Graphic design of website comps for iPAD. Work with Project Manager, Account Executive. Responsible for layout and design of psresentations for proposed website content. Reviewed by GSK legal department.

SOFTWARE: Adobe CS6: Photoshop, InDesign, Acrobat Pro. iBook for iPAD.

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COMPANY: Merril Lynch (page 8-9) PROJECT: Produce interactive and print materials, e-mail ads, website and Share Point documents regarding Equity Plans, Fund changes, Retirement and Benefit Plan options for client companies.

TITLE: Design Consultant ROLE: Worked daily with team of writers, editors, project managers and consultants in designing time sensitive, proprietary communications.

SOFTWARE: Adobe CS5: Indesign, Photoshop, Illustrator, Acrobat Pro, DreamWeaver. Event Tracker for project management.

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COMPANY: PSEG Paperless Billing Campaign (page 6-7) PROJECT: E-mail ad blasts, customized website sub-pages (pseg.com), You Tube winner page promotion TITLE: Art Director ROLE: Art direction and graphic design of: wire frames, type treatments, page layout, photo illustration.

Coordination in acquiring photography from Ford Motor Company. Presentation of comps for approvals from Marketing Department and Ad Director.

SOFTWARE: Adobe CS5: Indesign, Photoshop, Acrobat Pro. Interwoven Team Site.

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COMPANY: PSE&G Worry Free PROJECT: ”Cranky AC” animated (SWF) ads. Examples shown here are a variety of published sizes at NJ.COM. TITLE: Art Director ROLE: Responsible for concept development, art direction of photo shoot, storyboards, design and layout. Collaborated with Media Manger for creating flash animation.

SOFTWARE: Adobe CS5: InDesign, Photoshop, Illustrator, Flash.

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COMPANY: PSEG PROJECT: Paperless billing campaign.

TITLE: Art Director ROLE: Responsible for concept development, art direction, design and layout of website ads, website SWF ads, e-mail ads, print ads, direct mail.

SOFTWARE: Adobe CS5: InDesign, Photoshop, Illustrator, Flash.

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COMPANY: Abington and Princeton Weight Management Centers HRM doctor supervised patient program.

PROJECT: Re-design weekly e-mail of HRM program instructions to patients (e.g. consumer education for products and behavior).

TITLE: Design Consultant ROLE: Responsible for concept development, design and production of Constant Contact e-mail messaging and image library.

SOFTWARE: Adobe CS5: InDesign, Photoshop, Illustrator.

Constant Contact e-mail template.

Design / Marketing / Communications

JAMES PAUL GRADY — C: 215-266-1527