The British Sandwich Association Conference 2018 Programme

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CONFERENCE 2018 To be held on 31st October 2018 In the Wolfson Room, at the British Academy, {10-11} Carlton House Terrace, London SW1Y 5AH


THE AGENDA

9.30- 9.45

Annual General Meeting

Round Table Debate: Are we doing enough?

9.45 – 10.45 What makes us winners?

12.15 - 13.30

The annual British Sandwich Industry Awards (also known as the ‘Sammies’) are one of the focal points of the year for the industry but what do they mean to the entrants and what do the judges think of the entries?

Keeping the wheels turning.

With the threat of greater immigration controls, our industry is already showing signs of stress in terms of people. Walk any High Street these days and you will see signs for staff in windows. Staff recruitment and retention are becoming increasing concerns for all businesses.

Presentation by Spencer Craig, Director, Pure, who won the Food to Go Innovation Award. Presentation by Martin Willsher, Starbucks’ Innovation Manager for Central Europe, who won the British Sandwich Designer award in 2017 while with 2 Sisters Group.

Introduction – the BSA Position: Jim Winship, BSA Director What can you do to motivate employees and encourage them stay? Presentation by Susan Binnersley, Managing Director, and Debbie Mitchell, Consultant, from H2H, a specialist consultancy in organisational development.

Report from a judge: Presentation by awards judge Camilla Dean, Norseland, on what she noted from this year’s entries.

Round Table Debate: How can we do better at attracting and keeping people?

Open Debate: What can we do to improve the Awards?

14.15 The Market – Predicting the Future

10.45 -12.15

Waste, Environment and Health – Facing up to our responsibilities

From waste to obesity targets, the food industry is having to face an increasing array of challenges – Are we doing enough to deal with them?

What can we do about plastics? – Martin Kersh, Executive Director of the Foodservice Packaging Association

Approx. 11.15 short coffee break

13.30 Lunch

• •

How should we respond to the Obesity Crisis? Jim Winship, Director, The British Sandwich & Food to Go Association Can businesses drive consumer change to meet Government targets and, if so, how should they go about this? Tom Laranjo, Managing Director, Total Media

The UK sandwich and FTG market has enjoyed sustained growth over recent years but what are the prospects for the future, particularly given the changing shape of the High Street? What do today’s trends tell us about tomorrow’s FTG market – Presentation by Gavin Rothwell, Head of Food-to-Go and Retail Safaris, Institute of Grocery Distribution How the High Street is changing – Diana Wehrle, Marketing and Insights Director, Springboard Predicting the Future for our industry – Jonathan Scoffield, Divisional Maketing Director, Greencore Food-to-Go and Chairman of the BSA

Debate and round up

Tea/finish – 3.30pm

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ABOUT THE SPEAKERS Jim Winship is Director of the British Sandwich & Food to Go Association, which he has been running since 1990. Jim has been leading the discussions with Public Health England on obesity issues, including salt, fat and calorie reduction programmes. Tom Laranjo has been Managing Director of Total Media since 2011, prior to which he worked across a variety of roles at the agency from international media planning and buying, to heading up the agency’s insight team. Tom applies insights and inspiration found outside of traditional advertising to the running of the agency and to Total Media’s clients’ businesses. He views the role of agencies as being pivotal in shaping the future of media and thinks that agencies have an opportunity to redefine their roles and contribute to clients’ growth. Martin Willsher is Innovation Manager for Central Europe with Starbucks. Martin has been working for Starbucks across all food since 2017. He has held various roles as Executive Chef and won the prestigious Acorn Awards. Between 2007 and 2017 he worked in the Food to Go manufacturing sector for Greencore, Cranswick and latterly 2 Sisters Food Group. Camilla Deane is Senior National Account Manager with Norseland, a member of the BSA Management Committee and has been helping to judge the BSA awards for the last 10 years. Camilla trained as a professional chef at Westminster College and spent 12 years in the catering industry before moving into sales working with wholesaler 3663 / Bidfood and sandwich manufacturer St Martin’s Foods, before moving into cheese sales initially with Bel UK. Susan Binnersley is Managing Director and founder of H2H, a specialist consultancy in organisational development. A former Human Resources Director with large multi-national organisations, Susan has worked with a wide spectrum of senior leadership teams in both highly unionised and politically sensitive environments. She has played a key role in transformational change programmes that have included merger, acquisition and multi-cultural situations. Susan established herself as a business consultant in 2004 and has worked in this capacity advising and delivering business benefits to a wide range of customer organisations. Debbie Mitchell, a consultant with H2H, is a senior human resources generalist with experience across a diverse range of organisations that include FMCG manufacturing, supply chain, retail, public sector and support service organisations. She has led and supported significant business change projects in the UK and internationally, particularly across the Americas and European regions, and has developed a strong skill set in change management, employee engagement, organisation development. Gavin Rothwell is head of Food-to-go and Retail safaris at the Institute of Grocery Distribution. Gavin leads IGD’s food-togo programme and has been instrumental in building IGD’s knowledge and expertise in this area. He also leads IGD’s retail safari programme in Europe. Prior to this he managed Retail Analysis, IGD’s online grocery retail insight service that covers almost 400 retailers worldwide as well as markets, channels and trends. Gavin closely tracks major trends and strategies, across both retail and food-to-go, as well as the increasingly blurring ground in between the two. As well as developing reports covering various aspects of the food-to-go market for IGD’s Retail Analysis service, he also works with clients on a customised basis to help them unlock their growth potential in the food-to-go and retail market, including leading many of them “on safari” around London and other European cities.

Diana Wehrle is a Director of Springboard and is regarded as one of the leading experts on retail and retail destinations, with an unparalleled knowledge and expertise in understanding current and emerging retail issues and trends. Diane is regular commentator on the performance of retail for the national broadcast and print media, appearing regularly on BBC and Sky News and her opinion is often quoted in the national and regional press. Diane has 30 years’ experience in retail and is a founding director of Springboard, which was established in 2002. She specialises in delivering intelligence and insights on both current retail performance and long-term retail trends to retailers and hospitality occupiers, landlords, investors and place managers. Prior to Springboard, Diane was head of Retail and Property Consultancy for Experian and previous to this, head of location planning for Sears Retail Group. Diane holds an MSc in property investment and is a fellow of the Institute of Place Management. Spencer Craig is the co-founder of Pure, the UK’s fastest growing food-to-go chain. Twice named in The Sunday Times Fast Track 100 as one of the fastest growing companies in the whole of the UK, Pure is now backed by Whitbread. Trading from 19 shops by the end of 2018, Pure was founded in 2009 by. Spencer Craig and Ed Bentley. Having worked in food-to-go for a number of years before starting Pure, Spencer and Ed’s ambition was to put pleasure back into food consumed whilst at work or on the move. They became tired of ham & cheese croissants for breakfast, a triangular sandwich for lunch or salads that don’t fill-you-up. So Spencer and Ed set about creating a menu which was delicious, natural and filling. The proof of Pure’s success is in the (sugar-free!) pudding, as Pure are the proud winners of two consecutive ‘Sammies’ for food innovation. Martin Kersh is Executive Director of the Foodservice Packaging Association representing the manufacturers, distributors and users of single use packaging used to serve and prepare food and drink away from home. The FPA is very much at the forefront of the environmental and legislative developments impacting the foodservice packaging industry and its customers. Martin, who was a member of the Steering Group for Hospitality & Foodservice Agreement seeking to reduce food waste and the Government’s Litter Strategy Advisory Group, attends the All Party Parliamentary Group for Packaging and is active in liaising with Government on a wide range of issues including litter, packaging recovery, producer responsibility, recycling and packaging safety. Martin spent the first 15 years of his career in advertising before setting up his own market research consultancy. Jonathan Scoffield has been the Marketing Director of Greencore’s UK Food to Go Division for six years. Employing around 8,000 colleagues in the UK, Greencore FTG manufactures a wide range of Sandwiches, Salads & Sushi for many of the UK’s leading food to go outlets. Jonathan’s remit extends across consumer insight, strategy, innovation, newness & marketing activation. Prior to joining Greencore, Jonathan worked as a Marketing Consultant for numerous food manufacturers & retailers, and before this, for Northern Foods for almost 20 years in a variety of commercial, marketing & general management roles. In addition to his position at Greencore, Jonathan has been on the Management Committee of the British Sandwich Association for five years and chair for the last two year.

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2018 CONFERENCE BOOKING FORM Contact Name: ........................................................................................................ Business Name: ...................................................................................................... Address: .................................................................................................................. ................................................................................................................................. ................................................................................................................................. Post Code: .............................................................................................................. Tel. No: .......................................................

Email:. ……....................................

I would like to book ..................places at the BSA 2018 Conference at a cost of £125 + VAT per person for members (£175 + VAT non-members/guests All bookings must be accompanied by the appropriate remittance. Cheques payable to Food Events or BACS: Sort Code: 52-21-26 Account Number: 23051884. To pay by credit card please call Sandra on 01291 636348. No refunds can be made if cancellations are made within 20 days of the event and any cancellations before this time will be subject to a 25% cancellation charge.

Please send to:

BSA, Association House, 18c Moor Street, Chepstow NP16 5DB or email to: sandra@sandwich.org.uk How to get there: Tube: The nearest tube stations are Charing Cross (Cockspur Street exit) and Piccadilly Circus (Lower Regent Street exit). The venue is approximately 10 minutes walk. Buses: Piccadilly Circus, Lower Regent Street, Haymarket, Trafalgar Square.

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