HELLO MY NAME IS JAN
JAN STOOP
CREATIVE DIRECTOR PORTFOLIO
SENIOR CREATIVE ART DIRECTOR WITH 360 EXPERIENCE AND AWARD-WINNING WORK
I am a creative director with over 12 years of experience in art direction and communications including in world-renowned international ad agencies and internationally recognised publishing media houses. I am based in Dubai for the past 10 years, working for a variety of media companies and international brands that Includes;
Aldar, Abu Dhabi Tourism, TWOFOUR54, Marina Mall, Majid Al Futtaim, DAMAC, Dubai Holding, Lenovo, Alcatel, Jotun Paints, Toyota, Lexus, Chevrolet, Ford, Dubai Fashion Week, adidas, Levis, GShock, Sunbrella, Kellogs Special K, Dr Oetker, Propertyfinder.com, Emirates Airlines, Etihad Airways, Abu Dhabi Commercial Bank,Trader Vic’s, Wagamama, Medicins Sans Frontierers and Emirates Diving Association.
AWARDS
ADVERTISING AWARDS
2016 MENA DIGITAL AWARDS Bronze, 86 Driftable print ad. 2016 MENA DIGITAL AWARDS Gold, The bold new Camry. 2016 MENA CRYSTALS Silver, Media category 86 Driftable print ad. (Best use of print) 2016 MENA CRYSTALS Shortlist, 86 Driftable print ad. (Best use of Mobile) 2016 MENA CRYSTALS Shortlist, for 86 Driftable print ad. (Digital & Mobile) 2016 FWA WEBSITE OF THE DAY The bold new Camry. 2015 MENA DIGITAL AWARDS Shortlist for the @Social Yaris. 2015 DUBAI LYNX Shortlist, TRD Midnight run. (Film Craft category) 2015 DUBAI LYNX Shortlist, FJ Xtreme 4DX (Media) 2015 MENA CRYSTALS Bronze, FJ Xtreme 4DX (Media)
OTHER AWARDS
FEATURE ON BEHANCE R/GA Advertising in the Digital Age 2011 UAE CANNES YOUNG LIONS Certificate of appreciation 2010 ARABIAN SPONSORSHIP AWARDS ADCB Emirates Woman of the Year. 2009 ITP AWARDS Best Magazine cover of the year for Etihad Inflight Magazine: China edition.
ACADEMIC AWARDS
2004 AAA School of Advertising (Merit Award)
SHOW REEL
Abu Dhabi Tourism Your Extraordinary Story Brand Campaign Your Extraordinary Story Social Media clips Your Extraordinary Story 360 videos Toyota TRD Rock Vs Road Activation TRD Activation Website Alcatel Idol 4 Experimental Virtual Reality APP Toyota Toyota 86 Drift’able Print ad Lenovo #LenovoChallenge in-mall activation Toyota TRD launch campaign TVC Aldar The Bridges Launch Campaign TVC Toyota Make Some Noise RFID Case study TwoFour54 Brand Campaign Video Toyota Camry Online Activation
TWOFOUR54 ABU DHABI
Twofour54 is Abu Dhabi’s media and entertainment free zone, established in 2008. With a diverse offering ranging from facilities management to film and television production, each of its disparate business units had its own sub-brand. This had resulted in a fragmented organisation and limited understanding of the twofour54 brand in the marketplace.
TWOFOUR54 -BRAND CAMPAIGN
360 degrees of twofour54
Social media We will move away from the 3-line headline format, and communicate with short insight-driven statements. We do not want to shout, but have a conversation, which is reflected in our clean layouts and sentence-case headlines. Facebook Carousel
We will immerse potential partners into the world of twofour54 with tailor-made 360 videos for each industry. For example, gaming companies can walk into the Ubisoft office, and check out the creative spaces, sound studios and F&B offerings on campus. While the videos will be uploaded on our website and YouTube, the viewing experience can be greatly enhanced with VR headsets. Google Cardboard
Programmatic Banners
Linkedin Post
ABU DHABI TOURISM
A lot has changed since 2008 in the emirate, and Abu Dhabi has grown into a popular tourism destination amongst families, thrill seekers, people who want to explore the natural beauty and UNESCO World Heritage sites, as well as people who want to relax and indulge themselves on golden beaches. Therefore, we had to create a campaign to communicate all the offerings of the emirate and to invite travellers to come and write their Extraordinary Story.
ABU DHABI TOURISM - YOUR EXTRAORDINARY STORY TVC
ABU DHABI TOURISM - YOUR EXTRAORDINARY STORY, DIGITAL VIDEOS Digital/Social media videos
ALDAR
The Bridges is a brand new development on Reem Island. The development consists of three individual towers divided by a canal. The Bridges is a epitomizes city living with lots of modern outdoor living spaces. With this campaign we needed to communicate a different way of city living.
ALDAR -THE BRIDGES, TVC
Brand development
ALDAR -THE BRIDGES, PRINT CAMPAIGN
Print campaign
AUTOMOTIVE BRANDS
TOYOTA 86 DRIFT-ABLE PRINT AD
TOYOTA -TOYOTA86 DRIFT-ABLE PRINT AD
TOYOTA - LAND CRUISER PRINT AD
TOYOTA - LAND CRUISER PRINT AD
FORD -F150 SOCIAL MEDIA CAMPAIGN
FASHION
Print ads
JWS EVENT CAMPAIGN
Campaign rollout
ADIDAS - TEAM ADIDAS FACEBOOK CHALLENGE
adidas is more than just a brand, it is a lifestyle. The teams at Emirates Woman and HELLO! magazine will create a campaign to showcase the Fall/Winter 2012 Women’s Training Collection creatively across 3 platforms – print , online and social media. The campaign will focus on educating readers on how to make training a fun, social, part of their lifestyle, together with adidas. Emirates Woman will challenge their readers to join Team adidas and take part in a 2 month fitness challenge and work together with the 2 official ambassadors towards a more active, healthy lifestyle.
ADIDAS - TEAM ADIDAS FACEBOOK CHALLENGE
Facebook App home page design
App registration page
Promo video
HUEB - LAUNCH CAMPAIGN
Print campaign
Brand video
EMIRATES WOMAN MAGAZINE
fashion/dior
fashion/dior
fashion/desigual
Clothes with soul DreSS wiTH A DiFFerence wiTH DeSiguAL
if you’re mad about quirky clothes that are drenched in detail; buttons, embroidery and beads, then you’ll love Desigual. established in 1984 by Swedish fashion visionary Thomas Meyer, Desigual’s original slogan – ‘it’s not the same’ – fits the brand like a hand in glove. now run jointly by Manel Adell and Meyer, Desigual has stores across the world – including fashion capitals paris, London and new York and more off-the-rung destinations like Scandinavia, Korea and Australia. Bedecking children in Spain, mothers in germany and brothers in Japan the brand’s credo – dressing people, not bodies – wholly embodies its spirit. Desigual’s latest collection has been christened Handmade and hearkens back to yesteryear, when all good clothing was made by hand using traditional techniques and methods. Think individual fits, oneoffs and never-to-be-repeated creations.
Streets ahead
THE COLLECTION
Photographer: candy Kennedy at Bareface Stylist: Sarah Maisey Make up and hair stylist: Dennie passion at Bareface Models: alexandra and carl at Bareface Shot on location and with special thanks to: DIFC women’s Fashion by Dior | Men’s Fashion by Dior homme | Makeup by Dior Jewellery by Dior Fine Jewelry | watches by Dior horlogerie
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Spring iSSue 2010
Black embellished skirt Dhs25,000 Dior fine jewelry earrings Dhs187,000 Shoes, Dhs3,500 Dior christal watch 36,200 purple clutch Dhs8,000 Dior 2010 phone Dhs18,500 Spring iSSue 55
Words: AngelA Boshoff hundAl
Dior DeSignS a collection that will Shape the way we DreSS thiS SeaSon
The Ibiza line… is bright and laid-back. Free flowing bohemian dresses, billowing blouses and patchwork jackets featuring smidgens of lace and crochet. The Honolulu line… offers the most vibrant colour palette of all the lines. Spirited Turkish pantaloons, sweaters knit from rainbow yarns and reverse tie-dye printed jackets make up the collection’s foundation. in Desigual’s Honolulu, multi-hued flowers meet candy stripes for walks on the beach. The Night line… is black and glossy. Sleek architectural shapes meet the fabric’s natural tints and slip onto well-cut jackets, mini dresses, jumpsuits and trench coats for women and drainpipes and straight pants for men. Desigual’s night sees sleek and sophisticated style sneak off for a midnight rendezvous. The accessories… this season are doused with energy. pelota, bowling, croissant and baguette bags in check, batik, flower and circle fabrics offset with gold riveting and metal zippers are all set to brighten your summer. Belts, bracelets, hats, scarves, leggings and swimwear also take their inspiration from batik, florals and circles this season. For more information, go to www.desigual.com
Spring iSSue 2010
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JAN STOOP (+971) 50 9325539 janstoopaaa@hotmail.com UAE Resident www.janstoop.com Please feel free to review my website and other social media links www.janstoop.com www.linkedin.com/in/janstoop/
THANK YOU