editor colorado
April 2016
Official publication of the Colorado Press Association / coloradopressassociation.com / Vol. LXXXVII, No. 4
‘Impact on the bottom line’
CPA encouraging member participation at May 13 annual meeting By Joshua Roberts For the Editor
KEEP CALM AND
PRESS ON 2016 Colorado Press Association Annual Convention May 12-14 • Denver West Sheraton #CPAPressOn
Embracing change:
The Coloradoan constant
Fort Collins newspaper’s innovation efforts earn two major CPA awards
K
#newspapersthrive A
nock down walls, build a bridge. The roadmap to innovation was certainly more challenging for the Fort Collins Coloradoan than mere remodeling, but trace the roots and the trend stands out — evolution emerged when division receded. “We work as one team,” Publisher Kathy Jack-Romero said. “There is a very transparent and open dialogue. We moved our entire staff up onto one floor and broke down the walls so we’re all sharing one space.” “It’s not uncommon in this building to walk into a morning news meeting and see five advertising reps. It’s not uncommon to be in an afternoon advertising meeting and see editors.”
SERIES
#newspapersthrive is a series focused on success and/or transition stories of CPA members. These stories are available for reprint by members. By Joshua Roberts For the Editor
Pictured above: Coloradoan reporters spin cotton candy at a Food Truck Rally which drew more than 1,000 attendees to the Coloradoan. Photo courtesy of the Coloradoan
Jack-Romero is a Fort Collins veteran, having been at the paper for 10 years, the last two-plus as publisher. She hired Lauren Gustus, executive editor for two years, to oversee the newsroom. Together, they’ve created a Coloradoan culture unafraid to explore new ideas, and they’re seeing dividends on the investment through an improved bottom line and critical praise. Listen to them discuss the process and the same words come up: buy-in, transformation, experimentation, teamwork. “We have made it very clear: We are going to take calculated risks and
See INNOVATION, Page 10
The Colorado Press Association began, according to lore, nearly a century and a half ago as a drinking club. Things are a bit more formal these days, and the organization’s agenda for Friday, May 13 will be more important and complex than merely kicking back cocktails. That’s when CPA is slated to conduct its annual meeting as part of the 138th annual convention at the Denver West Sheraton. The annual meeting, set for 9:30 a.m. in the City Lights I room, is the “first event of what I call the core convention,” CPA CEO Jerry Raehal said, and will include information for the leadership of the general membership, but all CPA members are invited to attend. “We’re going to be talking about some very important things,” Raehal said. “We’re talking about member dues, we’re talking about bylaws, we’re talking about ways to improve SYNC2 Media that could have a direct impact on the bottom line for members and the CPA and SYNC2.” Last year’s annual meeting drew just a handful of CPA members outside of participating board officials, likely because of conflicts with other convention events scheduled at the same time. The schedule was adjusted this year so the annual meeting is the only event happening at that time. It will lead into Gov. John Hickenlooper’s luncheon at 11:30 a.m.
See ANNUAL MEETING, Page 11
NEWS YOU CAN USE
NEW CONVENTION DATE IN 2017 One year into a new timeframe for the Colorado Press Association Annual convention, and is moving to a new timeframe in 2017, if only slightly. The 2017 convention is scheduled for April 20-22, with the core of the convention on April 21-22 at the Denver West Sheraton. The plan is to keep the convention in April in future years. In 2018, the convention has the potential to start moving around the state.
OPENING RECEPTION
CONVENTION
NEWS
An opening reception for the 2016 Annual Convention is scheduled for 6 p.m.Thursday, May 12. It is expected to be a smaller event, with CPA members, speakers and sponsors invited. Appetizers and drinks will be available. You do not need to register for the convention to attend. Please RSVP with Jerry Raehal at 720.274.7171 or at jraehal@ colopress.net.
GET ON THE BUS Want to go to the Pulitzer Panel at the Denver Post but don’t want to drive from the convention to the Post building in downtown for the 7:30 p.m. May 13 event? You have a variety of public transportation options, including busses reserved by the CPA to get you to and fro. Busses will have three pick-up times from the Sheraton to the Post: 4:45, 5:45 and 6:45 p.m. Busses will be at the Post building at 9 and 10 p.m. to bring people back to the Sheraton. Seating is limited. You can also take light rail to the downtown area, as a lightrail station is a short walk from the hotel.