Gancedo Madrid - Spain Te r e s a S a p e y & P a r t n e r s . 2 0 1 9 Flagship store & Central offices - 600m2
Gancedo is one of the references for fabrics and upholstery in Spain and worldwide. Their flagship reflects their values and tradi�on in the use of sober materials and colours. The store is complemented by 2 event spaces: one open to the street a an interac�ve shop-windows and private spaces for VIP mee�ngs. From the offices in the 1st floor to the private areas in the underground levels a novel ver�cal garden makes a green connec�on and provides light and air flow
The Stage area is a walk-able shop windows where to interact with the displayed products and have presentations&meetings
Tai lo red co nne c�o ns
Located in a multi-story historical building in Madrid downtown, Gancedo combines 3 main activities: Retail and bespoke solutions, VIP events, and Central Office.
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Areas & ac�vi�es Shop windows / stage area Paint & samples area Fabrics / brands area Bespoke Solu�ons area Side terrace Ver�cal garden Roo�op terrace Offices & mee�ng rooms VIP entrance / emergency exit VIP area floor Employees floor
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2 Public street A Pedestrian entrance B Vehicles entrance C
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The side terrace integrates with the existing buildings and provides light & ventilation to the close spaces
A non qualified space such as an emergency exit is transformed into a unique experience as VIP access.
Be spo ke surprise s
An usually forgotten space such as the emergency exit is taken into value and used as the VIP entrance. A colourful surprise leads to the VIP lounge or bespoke solutions area. Sobriety of colours and materials make this project a reflection of the tradition and values of the brand.
Stairs: Custom-made handrails and the play between volumes, mass, steel, and light make the stairs protagonists where they are.
Wood & fabrics
Paint & carpets
Steel & concrete
Mirrors
Ceramics
Black marble
Natural vinyls
VIP area: This space combines a sober background adaptable to any event with surprising and unique designs with tiles in the bathrooms and kitchen..
Vegeta�on