i3 brand book

Page 1


i3 is, more than anything else, about people. We’re smart people—scientists and researchers, physicians and data analysts, and all kinds of other proven experts. And the way we work together is smart, too. But in the end, all our experience, all our efforts, all our enthusiasm have but one goal: to help people live healthier lives.

You could even say that’s our specialty.


General knowledge is good and necessary. Great, even. But it’s better still to specialize.

spe cial ist

[spesh-uh-list]

n. 1. one who is devoted to a particular subject or branch of study or research 2. a medical practitioner who devotes attention to a particular class of diseases, patients, etc.

Because you can make big things happen in a small space. Not that you’d call our areas of specialization small; most have the potential to impact millions, at least. It’s just that we don’t claim to do everything. In fact, we don’t even try. Instead, our goal is to be the best in whatever we do.

It’s a strategy that’s working very well for us. And even better for our clients’ patients.


In the pharmacy it goes by a different name, but calls it a miracle.


Improving patient care is more than a marketing phrase for us. It’s our formative idea, the impetus for everything we do. Because the pharmaceutical products we help develop don’t just exist in a lab. Or a trial. Or a vacuum. These products exist in the real world, where people have a real-world need for better health.

real-world data real-world research real-world results Everywhere around the globe, the people of i3 are making a world of difference.

And that’s where you’ll find the people of i3: in the real world. All over the map—literally.


We’re critical thinkers armed with the best data and technologies in the business—a combination that has won us renown for our scientific expertise. But our technical bona fides actually have less to do with our assets than our approach. We don’t engage in science for the sake of science. We do science for the sake of people. People who long to live healthier lives.

People like us. People like you.



The team diversity of experience anddiverse level ofexperience expertise our brings to theYet table Our formidably combines withstaff deep expertise. wegoes a long way. And even further by evolving the drug development continually buildweonextend these itstrengths by evolving alongalong with with the drug development clients’ changing changing needs. needs. Because Because you you can can never never be be too too current current or landscape and our clients’ resourceful. NotNot when there areare lives at at stake. or resourceful. when there lives stake.

Surely, when a company decides to put the experience of i3 to work for them, it’s not justnot a sound It’s a smart it’s just ainvestment. sound investment. It’s amove. smart move.

Developing safe, effective pharmaceuticals is an expensive proposition. But the real bottom line isn’t an entry on a spreadsheet.


Trust. It’s the most powerful drug of all. And our clients’ most compelling reason for partnering with the people of i3.


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