February 21, 2019
Your Favorite Five Towns Family Newspaper
Distributed weekly in the Five Towns, Long Island, Queens & Brooklyn
They Look Like Arabs, They Act Like Arabs, They Talk Like Arabs – But They’re Not… See page 7
Passover Vacation Section Starts on page 117
Around the
Community
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Yeshiva of Far Rockaway Celebrates 50 Years of Harbotzas Torah
A PEEK INTO ISRAEL’S UNDERCOVER MISTARAVIM UNIT 50
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96
OCTOBER 29, 2015 | The Jewish Home
An Opportunity to Take Our City Back Business Smarts TJH Speaks with Councilman Eric Ulrich, Must-Read Candidate for NYCTen Public Advocate Business pg 103
Bo
By Chaim Homnick
Strikes and Smilies at Madraigos Annual Bowl-A-Thon
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Parshas Ki Sisa 10 Adar I 5778 Candle Lighting Time 5:22 pm Sponsored by
See page 24
The Ten Books Every Business Person Should Have on Their Shelves
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ven as we increasingly immerse ourselves in apps and visual media, reading is still a critical component of how we educate ourselves. Whether you prefer swiping on a Kindle or cracking the spine on an actual book, there is an almost infinite library of content available. Each year over half a million books are published in the U.S. alone. From fiction to history to selfhelp books, there are myriad genres and a limitless supply of reading material. While business is a topic many of us want to master, there are thousands of popular books positing economic theories, providing biographies of billionaires, or making the case for one investment system or another. There are thousands of other books that are officially not business-related which nonetheless are comprised of topics useful to both entrepreneurs and casual investors alike. Some celebrity business advisors have created an empire around their supposed business acumen and their simplified financial systems. They espouse easy-to-digest rules
Dave Ramsey, Suze Orman and Robert Kiyosaki have all become household names and have built fervent fan bases. Meanwhile, Donald Trump arguably rode his savvy businessman persona into the White House. There are many business books out there, and as long as you are reading, absorbing, and forming your own plans, you are bound to see improvement in your personal financial life or in your business. To simplify things and to provide a useful launch point for our readers, here are ten business-related tomes (provided in no particular order) that are edifying and informative reads.
THE LEAN STARTUP by Eric Ries
RICH DAD POOR DAD by Robert Kiyosaki
OUTLIERS: THE STORY OF SUCCESS by Malcolm Gladwell
His story is unique and his message fairly simple. Kiyosaki stresses the value of acquiring assets, not liabilities and making OPM (other people’s money) work for you. He emphasizes how businessowners enjoy significant tax benefits over employees and subsequently how poor people work for their money
This is a must-read for entrepreneurs seeking to launch a venture. Rather than overspend or pursue investment, The Lean Startup stresses how bootstrapping your business is safer initially and can pay off better in the long run as well. He emphasizes using the “five whys” as a means to create a customer-based strategy to correctly serve the market rather than investing too much in the technology without market-testing it. Oftentimes a company with too much launch money can overspend on a bad concept and throw good money after bad rather than listen to market feedback or grow organically like a startup with less funding.
While not strictly about business, Outliers is about successful people and how they achieved that success. Gladwell posits the existence of the now-famous “10,000 hour rule” as the underlying effort requisite for mastering a skill. He explains how Bill Gates spent more time on early-era comput-
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