MARCH 2014
In this issue: 1 Widly Important Goals 3 4 Disciplines of Execution 5 Paul Marciano 6 Jeff Ogden 7 Did You Miss Your February Chance 8 Top Ten 9 Personal Best/Chart Toppers 10 Check ServproNET® for 2014 ARG 12 Words of Wisdom
SUN
T HE
SERVPRO® of Southern New England and New York
“If you can make yourself act on your highest priority ‘next step’ every week, experts say you are mastering one of the greatest success secrets in the world of personal development.” – Rick Isaacson, Executive Vice President, Servpro Industries, Inc.
WILDLY IMPORTANT GOALS It means achieving the next step of your priority goal despite the daily whirlwind.
What’s the next step? The 4 Disciplines of Execution Achieving Your Wildly Important Goals By Sean Covey, Chris McChesney and Jim Huling Do you remember the last major initiative you watched die in your organization? Did it go down with a loud crash? Or was it slowly and quietly suffocated by other competing priorities? By the time it finally disappeared, it’s likely no one even noticed. What happened? The “whirlwind” of urgent activity required to keep things running day-to-day devoured all the time and energy you needed to invest in executing your strategy for tomorrow! The 4 Disciplines of Execution can change all that forever. The 4 Disciplines of Execution (4DX) is a simple, repeatable, and proven formula for executing on your most important strategic priorities in the midst of the whirlwind. By following The 4 Disciplines: • Focusing on the Wildly Important • Acting on Lead Measures • Keeping a Compelling Scoreboard • Creating a Cadence of Accountability
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Leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams. 4DX is not theory. It is a proven set of practices that have been tested and refined by hundreds of organizations and thousands of teams over many years. When a company or an individual adheres to these disciplines, they achieve superb results—regardless of the goal. 4DX represents a new way of thinking and working that is essential to thriving in today’s competitive climate. Simply put, this is one book that no business leader can afford to miss.
See more at: https://books.simonandschuster.com/4-Disciplines-ofExecution/Sean-Covey/sthash.1luMRl2Y.dpuf
Quote of the week " A goal without a plan is just a wish."
– Antointe de Saint Éxupéry
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4 DISCIPLINES OF EXECUTION™ With today's pressure to deliver business results, it is common for a team to have multiple goals to achieve – and they are all important. 4 DISCIPLINES OF EXECUTION is a practical management process, which helps the team to define it's most important goals that really help the achievement of organizational strategic plans, and ensures that all team members learn their most important goals and focus to execute them.
WHY EXECUTION BREAKS DOWN? THERE ARE FOUR MAIN REASONS WHY EXECUTION BREAKS DOWN: • People don't know the goal. Our research shows that only 15 percent of employees actually know their organization's most important goals. There are either no goals or too many goals – or people aren't sure which goals matter most. • People don't know what to do about the goals. It's one thing to know a goal – it's quite another to know what to do to achieve it. Too many people are excited about the strategy, wanting to contribute, but are unsure what role to play. • People don't know “the score“. Most workers don't know what the key measures of success are. Although mired in data, they can't tell if they are winning or not – or what they must do differently from day to day to win in the end. • People aren't accountable for the goals. Fewer than 12 percent of workers meet with a manager even monthly to talk about progress on key goals. Accountability falters and people are left wondering what to do.
IMPLEMENTING 4 DISCIPLINES OF EXECUTION
*WIG – Wildly Important Goal continued on page 4
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Solutions Four foundational disciplines are essential for overcoming common execution breakdowns and creating a culture of execution. At all levels, greatness demands teams who practice these four disciplines: • Focus on the Wildly Important. Everyone on the team is crystal clear about and committed to the few absolute top priorities that define success. The “Wildly Important Goal” (WIG) is the one that must be achieved, or nothing else you achieve really matters much. • Act on the Lead Measures Everyone knows and commits to a few “80/20” activities that will have the most impact; then they use “lead measures” to track those activities relentlessly. • Keep a Compelling Scoreboard Everyone knows the critical measures of success and, at every moment, if they are winning or not. A compelling scoreboard motivates people to win. • Create a Cadence of Accountability Everyone accounts frequently and regularly for progress toward the goals. Every team engages in a simple weekly “WIG Session to track successes, analyze failures, and course-correct” as necessary.
4 DISCIPLINES OF EXECUTION PROCESS
Discipline 1 is about what to do; Discipline 2, how to do it; Discipline 3, what success means; and Discipline 4 (which circles the others), and an ongoing cycle of accountability that drives success.
BENEFITS OF IMPLEMENTING THE 4 DISCIPLINES OF EXECUTION • Clarifying the goals, priorities and organizational direction • A ll employees at all organizational levels know what they need to do to achieve wildly important goals • Every team identifies the most important activities that will lead to achieving those goals and focus on them • Every leader has at his/her disposition simple and proven system for building mutual accountability • Employees have mutual accountability within the team • Execution of each individual becomes transparent and as such can be rated or improved For more information and implementation contact us: +385 1 3040 960, info@franklincovey.hr
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Paul Marciano, Ph.D. is an entrepreneur, consultant, speaker, and president of Whiteboard, a human relations consulting firm committed to helping organizations cultivate, manage, and grow their human potential. Dr. Marciano earned his master's and doctorate degrees in clinical psychology at Yale University and has served on the faculties at Davidson College and Princeton University. Build a Culture of Employee Engagement with the Principles of RESPECT
1. Recognition and acknowledgment of employees' contributions
2. Empowerment via tools, resources, and information that set employees up to succeed
3. Supportive feedback through ongoing performance coaching and mentoring
4. Partnering to encourage and foster collaborative working relationships
5. Expectations that set clear, challenging, and attainable performance goals
6. Consideration that lets employees know that they are cared about
7. Trust in your employees' abilities, skills, and judgment
Carrots and Sticks Don't Work delivers the same proven resources and techniques that have enabled trainers, executives, managers, and owners at operations ranging from branches of the United States government to Fortune 500 corporations to twenty-person outfits to realize demonstrable gains in employee productivity and job satisfaction. When you give a little RESPECT you get a more effective organization, with reduced turnover and absenteeism and employees at all levels who are engaged, focused, and committed to succeed as a team. In short, you get maximum ROI from your organization's most powerful resource: its people
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JEFF OGDEN B2B Marketing Expert & Professional Writer/Speaker/TV Host
Jeff Ogden is an award-winning sales and marketing expert and visionary leader who created the popular syndicated online TV show, Marketing Made Simple TV, where he interviews top business leaders. He is a multiple winner of the Marketing Award Top 50 Influencer in Sales Lead Management and holds a degree in Marketing from the University of Notre Dame. Jeff is an award-winning B2B Marketing and Sales expert known as the Fearless Competitor as well as a professional writer, speaker, and TV host and producer. Jeff was born and raised in a small town in Southern Indiana and currently lives outside NYC with his wife and three boys.
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DID YOU MISS YOUR FEBRUARY CHANCE TO
MAKE IT HAPPEN
plan your
MAKE IT HAPPEN
events NOW!
March 2014 Special Holiday & Wacky Days:
April 2014 Special Holiday & Wacky Days:
MAY 2014 Special Holiday & Wacky Days:
4 Hug a GI Day 14 National Pi Day – today is 3/14, the value of Pi. 17 Saint Patrick’s Day 20 International earth Day 23 National Chip and Dip Day 28 Something on a Stick Day
1 April Fool’s Day 2 Children’s Book Day & National Peanut Butter & Jelly Day 10 Goefler’s Day 22 National Jelly Bean Day 23 Executive Admin’s Day (Secretary’s Day) 27 Babe Ruth Day
8 V-E Day & World Red Cross Day 11 Mother’s Day – second Sunday 15 Police Officer’s Memorial Day & National Chocolate Chip Day 17 Armed Forces Day – third Saturday of month 26 Memorial Day
March is Red Cross Month
April is Keep America Beautiful Month
May is National Barbecue, Hamburger, & Salad Month
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Top Ten Volume Leaders Gross Volume Leaders December 2013 1
David Kluger
2
Allen & Susan Randolph
652,068
3
James Gibbs
4
Per License Average Volume Leaders December 2013
1,456,352 1
James Gibbs
584,579
2
John and Shayna Luciani
404,465
584,599
3
David Kluger
242,725
John Halko
481,476
4
Lisa & Doug Jameson
235,981
5
John and Shayna Luciani
404,465
5
Salvatore Marinello
179,258
6
Frank Mattos
376,448
6
Ralph Rimualdo
179,018
7
John Maughan
364,527
7
Allen & Susan Randolph
163,017
8
Charles & Donna Vingoe
272,729
8
Ralph & Noemi DiCristofaro
162,146
9
Michael Logue
269,450
9
John Halko
160,492
10
Greg & Allison Geaski
244,827
10
Thomas & Lyn Braun
155,449
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PERSONAL
Personal Best Volume Month December 2013
BEST
Chart Toppers November 2013 Associated Revenue Formisano
PERSONAL BEST VOLUME MONTH JANUARY 2014 James Gibbs SERVPRO速 of Egg Harbor/Ventnor City # 9090 $584,579.24
Duct Commerical Spinner & Morrison
Duct Residential Mattos Marinello
Fire Commercial Gibbs
PERSONAL BEST VOLUME MONTH JANUARY 2014 Salvatore Marinello SERVPRO速 of East Brunswick/Princeton Meadows # 9885 $179,258.74
Mold Commercial Reilly
Mold Residential
Maughan Harvey Kaikow & Cleary
Resale Rookie
PERSONAL BEST VOLUME MONTH JANUARY 2014 Ralph & Noemi DiCristofaro SERVPRO速 of Bloomfield/Enfield # 10121 $162,145.35
Randolph
Water Commercial Sepe
Water Residential D. Kluger Vingoe
Total Volume D. Kluger
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Check ServproNET® for 2014 ARG Policies for All Advertising This 2014 Advertising Resource Guide replaces the 2013 Advertising Resource Guide. Refer to this new Advertising Resource Guide when planning any type of Franchise advertising, letterhead, business cards, envelopes and/or any other form of advertising media, including, but not limited to, vehicle decals, building lettering, electronic and Web-based advertising. Please take a moment to review your current advertising and verify all forms of advertisements have been submitted to and approved by the SERVPRO® Legal Department and your Trainer. The Legal Department urges you to review all of your advertising and correct any noncompliant advertising at this time. Make the necessary changes and corrections to your advertising and follow the Advertising Approval Procedures set forth in previous pages. Franchisees are encouraged to use the various advertising templates and guidelines provided on ServproNET® in conjunction with the Your Local Marketing Theme ads. Ads designed outside of the standard templates are allowed but discouraged. A consistent message will help ensure consumer clarity for the SERVPRO® Brand. If you choose to create/design your own advertisement, it MUST be submitted to Marketing Services for branding approval. Marketing Services will then submit it to the Legal Department for legal compliance. Marketing Services reserves the right to deny approval of any advertisement designed outside the standard templates. Each advertising template provided in the 2014 Advertising Resource Guide is designed to be customized (a graphics program will be needed to customize) only by adding your full SERVPRO® Franchise name (e.g., SERVPRO® of Anytown) as listed in your Franchise License Agreement, your business entity (e.g., Restoration Enterprises, LLC) and your approved telephone number with area code. In the event a business address is appropriate, you must list your approved business address that is located within your operating territory. You may include QR codes as long as they link to approved SERVPRO® entities. Approved entities may include servpro.com, the SERVPRO® Mobile URL, your approved Franchise URL, or your approved Franchise contact information.
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Check ServproNET® for 2014 ARG
Policies For All Advertising Advertising Defined Advertising is defined as any form of communication between the Franchise and any customer, potential customer or the general public through any means to include but not limited to: • Telephone calls • Directories of any kind (i.e. Yellow Pages, Claim Pages, etc.) • Memberships in clubs, associations or organizations • Newspaper or other printed media • Radio or television • Trade shows • Events such as golf tournaments,classes or courses • Flyers or brochures • Facsimiles transmitted via telephone or data lines • E-mails, e-mail addresses,Web pages or Websites • Vehicle decals, building decals or lettering • Signs and billboards • Apparel or uniforms • Letterhead, envelopes and business cards • Invoices or forms • Fax cover sheets • Checks
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Words of Wisdom A year from now you may wish you had started today. Karen Lamb
People with clear, written goals, accomplish far more in a shorter period of time than people without them could ever imagine. Brian Tracy
People with goals succeed because they know where they’re going. Earl Nightingale
Goals help you channel your energy into action. Review your goals twice every day in order to be focused on achieving them. Les Brown
Discipline is the bridge between goals and accomplishment. Jim Rohn
If you want to live a happy life, tie it to a goal, not to people or things. Albert Einstein
We must walk consciously only part way toward our goal and then leap in the dark to our success. Henry David Thoreau
A goal is not always meant to be reached; it often serves simply as something to aim at. Bruce Lee
The greater danger for most of us lies not in setting our aim too high and falling short; but in setting our aim too low, and achieving our mark. Michelangelo Buonarroti
Achievable goals are the first step to self-improvement. J. K. Rowling
What you get by achieving your goals is not as important as what you become by achieving your goals. Henry David Thoreau
It is good to have an end to journey toward; but it is the journey that matters, in the end. Ernest Hemingway
In the absence of clearly defined goals, we become strangely loyal to performing daily trivia until ultimately we become enslaved by it. Robert Heinlein
Goals determine what you’re going to be. Julius Erving
Your goals, minus your doubts, equal your reality. Ralph Marston