HEADS.
july / august 2013 promotions GO BACK TO SCHOOL BEAUTIFUL TURN UP THE STYLE: ULTIMATE SUMMER TOTE BIGGER IS BETTER: K-PAK INTENSE HYDRATOR, I-C-E SPIKER POWER UP YOUR STYLIST STATION: JOICO POWER WHIP TURN HEADS: SPECIAL EDITION K-PAK 500ML DUOS Liter Emporium Salons: look out for your new HEADER CARDS.
VP PROGRAM
summer FUN Joigel Medium 250ml Joigel Firm 250ml
Salon Price (ea): $ 99
5
Save up to 35%
Salon Value: $ 8.35 Retail Price: $9.99 Non-VP Price: $6.59
REQUIRED VP PURCHASE
Save 28%
(12) C olor Endure Sulfate Free Shampoo 300ml with a FREE Power Whip 50ml (12) Joico Joigel Firm 250ml (12) J oico Joigel Medium 250ml Salon Special Price: $234.96 Salon Value: $341.40 Potential Profit: $157.08 31% Savings
FreE: (2) Style Reform Matte Clay 100ml (1) Header Card (1) Shelf talker
Color Endure Shampoo 300ml & FREE Powerwhip 50ml
Salon Price (ea): $ 60
7
Salon Value: $11.75 Retail Price: $12.69 Non-VP Price: $ 8.35
Save 35%
The VP Display is the property of Joico Canada and can be repossessed at any time should products other than joico VP products be featured on the VP stand.
TURN HEADS WITH K-PAK 500ml DUOS Save 24% from the price of 300ml PLUS receive an additional 200ml. CHOOSE FROM: • K-PAK (shampoo and conditioner) 500ml duo • K-PAK COLOR THERAPY (shampoo & conditioner) 500ml duo
Salon Price (ea): $ 75
16
Retail Price (ea): $27.97
HAIR Quench Summer tote bag Save 27% on the purchase of Joico Tote Bag. OFFER INCLUDES: • • • • •
Moisture Recovery Shampoo, 300ml Moisture Recovery Conditioner, 300ml K-PAK Revitaluxe 50ml Instant Refresh Dry Shampoo 200ml Plus a beautiful large PVC embossed tote.
Salon Price (ea): $ 99
23
Salon Value: $ 32.70 Retail Price: $39.99 Retail Value: $54.58
Save 27%
JOICO – THE ULTIMATE SALON PARTNER
JOICO BACK TO SCHOOL LITER DUOS Save up to 50% on shampoo and conditioner liter duos Salon Price (ea): 2/ $2157 Retail Price (ea): 2/ $ 35 99 Salon Value (ea): $39.30 – $43.50
Save up to
50%
CHOOSE FROM: • Daily Care Balancing • Daily Care Conditioning • Moisture Recovery • Color Endure Sulfate FREE • Color Endure Violet Sulfate FREE • Body Luxe • Smooth Cure Sulfate FREE
$799! Try It for Smooth Cure Thermal Spray A flat iron or curling iron spray that seals in the leave-in rescue Treatment and finishes the smoothing process. Hydrolyzed Keratin forms a durable, flexible “sacrificial” shield of keratin that reacts with sunlight and pollution to protect hair from damage and color fading. While sealing in your smooth style with heat tools, hair is protected from thermal damage up to 450°F and will remain smooth, soft and shiny for up to 72 hours (even in high humidity).
Salon Price (ea): $ 99
7
Salon Value (ea): $10.15
Retail Price (ea): $12.99 Retail Value (ea): $16.95
Save 21%
Power Up with TRAVEL ESSENTIALS
Salon Price (ea): $ 99
7
Salon Value (ea): $10.08 Retail Price (ea): $12.99 Retail Value (ea): $19.80
Don’t travel without the perfect kit: wash, condition and style your hair. OFFER INCLUDES: • • • •
K-PAK Color Therapy Shampoo, 50ml K-PAK Color Therapy Conditioner, 50ml K-PAK Color Therapy Restorative Styling oil, 21.5ml Joico Power Gel Styling Gel 50ml
Save 21% Turn Up the Moisture with BONUS SIZE K-PAK INTENSE HYDRATOR Receive 25% MORE PRODUCT FREE of K-PAK Intense Hydrator Limited-Edition bonus size, 313ml Salon Price (ea): $ 15
12
Retail Price: $20.29
Bonus 25% more
NEW! Joico POWER WHIP A sinfully rich, whipped styling foam that creates maximum density and incredible volume that lasts even in high humidity.
•
Plum Kernel Oil nourishes hair with incredible moisture without adding weight.
•
This creamy, luxurious feeling foam will lock your style in place for up to 72 hours. It will deliver an ultra-firm, flexible and touchable hold with incredible fullness, thickness and volume.
•
Salon Price (ea): $ 55
9
Salon Value (ea): $11.95
Retail Price (ea): $15.95 Retail Value (ea): $19.95
Save 20%
ICE MUST HAVE: BLAST HAIRSPRAY Salon Price: $ 49
8
Salon Value: $ 10.77 Retail Price: $14.15 Retail Value: $17.95
Save 21%
E C I N O S G N I V A S E L B I INCRED
SAVE 40% on your purchase of Molder Matte Texture Cream.
ICE SPIKER BONUS SIZE 200ml
Matte texture cream creates a micro-web of weightless support.
Receive 30% more product FREE with the purchase of each Bonus size ICE Spiker Styling Glue, 200ML
Salon Price: $ 70
5
Salon Value: $ 9.57 Retail Price: $9.50 Retail Value: $15.95
Salon Price (ea): $ 97
11
Retail Price: $19.95
Bonus 30% more!
HEAD-TURNING SALON OPENERS FOR EVERY SALON
JOICO Liter Emporium Liters at every day low price of $10 to Salons Liters at every day low price of $16.69 to Consumers. SALON OFFER: Purchase for $1000 this beautiful custom built liter display that only holds Joico liters at 54% OFF and you will receive 100 pre-selected Joico liters. The liter tree holds 64 Joico liter bottles. Once you submit your registration form* you will be eligible to buy your Joico liters for $10.00 each** and every time. * The registration form must be approved by PIIDEA Canada for the salon to be eligible to buy Joico liters for $10.00 each and every time for the full year. On year 2 the salon will have to re-register in order to validate the salon. ** Does not include any K-PAK products, Daily Care Treatment Shampoo Liter, Daily Care Leave-in Liter or any styling Liters. *** Floorstand remains the property of PIIDEA Canada.
You will receive: (12) Moisture Recovery Shampoo, Liter (12) Moisture Recovery Conditioner, Liter (6) Daily Care Balancing Shampoo, Liter (6) Daily Care Balancing Conditioner, Liter (6) Daily Care Conditioning Shampoo, Liter (6) Daily Care Conditioner, Liter (12) Color Endure Sulfate-Free Shampoo, Liter (12) Color Endure Sulfate-Free Conditioner, Liter (4) Color Endure Sulfate-Free Violet Shampoo, Liter (4) Color Endure Sulfate-Free Violet Conditioner, Liter (6) Body Luxe Shampoo, Liter (6) Body Luxe Conditioner, Liter (4) Smooth Cure Sulfate-Free Shampoo, Liter (4) Smooth Cure Sulfate-Free Conditioner, Liter
Salon Price:
$1000.00 Salon Value: $ 2175.00
Save 54%
Suggested Retail Price per liter: $16.69
Dimensions: 22.8” W X 21.8” D X 67.5” H
COOL OFFER
SUMMER BLONDES WITH THE ULTRA HIGH-LIFT SERIES PURCHASE 12 UHL shades, receive a FREE poster, mirror cling, swatchbook insert and 40 Volume Veroxide, 950 ml CHOOSE AMONGST: • Ultra High-Lift Platinum • Ultra High-Lift Natural • Ultra High-Lift Ash • Ultra High-Lift Matte Ash
Salon Price: $ 45 ea.
6
RECEIVE FREE: • 40 Volume Veroxide, 950 ML • UHL Merchandizing Kit (poster & mirror cling) • UHL Swatchbook Insert
s adeon! Sh so Newing m co
Get ready to take your color creativity to a whole new level Two new color intensity shades launching this september
July only Receive 3 FREE JOICO STYLERS with the purchase of any (18) tubes of Vero K-PAK Color, Chrome or Vero K-PAK Age Defy Series.
RECEIVE
FREE Up to 32% Savings
Limit of one deal per salon, per month. Available while suplies last.
Vero K-PAK Color
Salon Price:
11610 / 18
$
Vero K-PAK Age Defy Color
Vero K-PAK Chrome
Salon Price:
Salon Price:
$10350 / 18
$13410 / 18
(1) Instant Refresh – Dry Shampoo, 200 ml (1) Humidity Blocker – Finishing Spray, 150 ml (1) Super Shine – Glossing Polish, 100 ml
august Only Receive a FREE VeroLight 1LB format with the purchase of any (18) tubes of Vero K-PAK Color, Chrome or Vero K-PAK Age Defy Series.
Perfect for offering summer highlights to your existing salon clientele!
RECEIVE
FREE
Limit of one deal per salon, per month. Available while suplies last.
Up to 24% Savings
Vero K-PAK Color
Salon Price:
116
$
10 / 18
Vero K-PAK Age Defy Color
Salon Price:
$134
10 / 18
Vero K-PAK Chrome
(1) VeroLight, 1lb
Salon Price:
$10350 / 18
LIGHTEN UP THIS SUMMER with vero k-pak CRÈME LIGHTENER BUY 5, GET 1 FREE! 17% SAVINGS
free Salon Price: $ 75 6
74 /
Salon Value: $ 89.70/6
SPACE IS – Book to Join us in Tulum, Mexico
January 18th – 26th 2014 Dreams Tulum Resort & Spa
LIMITED oday! Featuring Premiere Education by:
Damien Carney
Sue Pemberton
Vivienne Mackinder Robert Lobetta
BEN MOLLIN
DREA LECHER
Joico International Artistic Director
Vero K-PAK Color International Artistic Director & NAHA Winner
Five-Time NAHA Winner and Master Stylist
ISO Guest Artist, Shear Genius Stand-Out & Education Academy Owner
ISO Guest Artist & i.Color and Texture Expert
Industry Legend & Creative Mastermind
The 7 day allinclusive package:
$1,999/person
**
(all fees and taxes included)
Valued at : $4,000/person
It’s a TOTAL resort takeover Only Destination Education Guests allowed for the entire week!
Learn more:
www.destinationeducation.ca www.facebook.com/DestinationEducationCanada
* Date range reflects two separate arrival & departure dates, depending on flight schedule. Guests to travel 1/18/14 – 1/25/14 OR 1/19/14 – 1/26/14. ** Based on Double Occupancy in Deluxe Garden View Room. Note: Destination Education 2014 is open to residents of Canada only who are of the age of majority in their province of residence at the time of travel or who are travelling with a person of the age of majority.
JOICO Price List 2013
Salon SUGG. UNIT PRICE Retail
k-pak K-PAK Shampoo
Salon SUGG. UNIT PRICE Retail
Daily care 300 ml 10.00
16.75
Daily Care Balancing Conditioner Liter 18.55
44.40
Daily Care Balancing Conditioner
Gallon 44.00
Daily Care Leave-In Detangler
300 ml
K-PAK Shampoo
Gallon 63.75
—
K-PAK Daily Conditioner
300 ml 11.95
19.95
K-PAK Daily Conditioner Liter 26.60
44.40
Gallon 63.75
—
Salon SUGG. UNIT PRICE Retail
I-C-E HAIR®
Continued
K-PAK Shampoo Liter 26.60
K-PAK Daily Conditioner
30.99
Molder ® Matte Texture Crème
100 ml
9.57
15.95
—
Spiker® Water-Resistant Styling Glue
150 ml
11.97
19.95
9.00
14.99
Spiker® Water-Resistant Styling Glue
500 ml
23.95
39.95
Daily Care Leave-In Detangler Liter 22.75
37.99
Erratic® Molding Clay
100 ml
8.97
14.95
Distortion® Styling Gum
100 ml
StylE & Finish
K-PAK Deep Penetrating Reconstructor 150 ml
12.90
21.55
K-PAK Deep Penetrating Reconstructor 250 ml
19.60
32.75
Power Spray Fast-Dry Finishing Spray 8-
300 ml
11.95
K-PAK Deep Penetrating Reconstructor Liter
11.97 19.95
Finisher® Shaping Hair Spray
300g 10.17
16.95
Blast™ Spray Adhesive
284g
17.95
19.95
Spiker Colorz White Styling Glue
50 mL 50 mL
10.77
7.15 11.95
42.80
71.50
Power Whip Whipped Foam 9
300 ml
11.95
19.95
Spiker Colorz Red Styling Glue
250 ml 12.15
20.29
Power Gel Sculpting Gel
250 ml
8.35
13.95
Spiker Colorz METALLIC Gold Styling Glue 50 mL
7.15 11.95
K-PAK Intense Hydrator Liter 32.30
53.95
Instant Refresh Dry Shampoo 0
200 ml
11.95
19.95
Spiker Colorz METALLIC Green Styling Glue 50 mL
7.15
K-PAK Liquid Reconstructor
300 ml 15.20
25.39
Design Works Shaping Spray 3
300 ml 11.95
19.95
Spiker Colorz Blue Styling Glue
7.15 11.95
K-PAK Leave-in Protectant
250 ml 10.35
17.29
Matte Grip Texture Crème 5
60 ml
9.85
16.49
K-PAK Thermal Design Foam 5
300 ml
12.90
21.55
Style Reform Matte Clay 8
100 ml
9.85
16.49
K-PAK Smoothing Balm 1
200 ml
12.90
21.55
Flex Control Pliable Paste 7
100 ml
9.85
16.49
12.90
21.55
Super Shine Glossing Polish 2
100 ml
9.85
16.49
K-PAK Split End Mender
100 ml 12.90
21.55
Texture Boost Dry Spray Wax 2
125 ml
9.85
16.49
K-PAK Protective Hairspray 4
300 ml 13.75
22.95
Creme Wax Texture & Shine 3
50 ml
K-PAK Intense Hydrator
K-PAK Protect & Shine Serum 1
50 ml
k-pak Revitaluxe K-PAK RevitaLuxe Bio-Advanced Restorative Treatment
50 ml
4.15
6.95
K-PAK RevitaLuxe Bio-Advanced Restorative Treatment
150 ml
14.95
24.95
K-PAK RevitaLuxe Bio-Advanced Restorative Treatment
480 ml 22.75
37.99
k-pak Color Therapy K-PAK Color Therapy Shampoo
16.75
K-PAK Color Therapy Shampoo Liter 26.60
44.40
K-PAK Color Therapy Shampoo
Gallon 63.75
—
K-PAK Color Therapy Conditioner
300 ml 11.95
19.95
K-PAK Color Therapy Conditioner Liter 26.60
44.40
K-PAK Restorative Styling Oil 0 K-PAK Restorative Styling Oil 0
Gallon 63.75 21 ml
16.49
150 ml 11.50
19.25
JoiLotion Sculpting Lotion 2
300 ml
7.75
12.95
JoiGel Firm Styling Gel 8
250 ml
8.35
13.95
JoiGel Firm Styling Gel 8 Liter 18.40
30.75
JoiGel Medium Styling Gel 4
8.35
13.95
JoiGel Medium Styling Gel 4 Liter 18.40
30.75
JoiWhip Firm Hold Design Foam 7
300 ml 11.95
19.95
JoiMist Firm Finishing Spray 9
300 ml 11.95
19.95
JoiMist Medium Style & Finishing Spray 6 300 ml 11.95
19.95
JoiShape Shaping & Finishing Spray 4
300 ml 10.00
K-PAK Color Therapy Conditioner
9.85
Humidity Blocker Finishing Spray 2
—
2.70
4.95
100 ml 12.90
21.55
k-pak Professional
250 ml
300 ml 11.95 9.10
15.19
JoiFix Firm Finishing Spray 8
8.35
13.95
300 ml
300 ml
Gallon 47.20
Color Endure Conditioner
300 ml
9.00
14.99
Color Endure Conditioner Liter 22.75
37.99
Gallon 47.20
—
color endure VIOLET 12.69 34.65
K-PAK Hair Repair System 120.60
—
Color Endure Violet Conditioner
9.00
14.99
Color Endure Violet Conditioner Liter 22.75
37.99
SULFATE-FREE
300 ml 300 ml
body luxe
300 ml
7.60
12.69
Moisture Recovery Shampoo Liter
20.75
34.65
Moisture Recovery Shampoo
Gallon
47.20
—
Moisture Recovery Conditioner
300 ml
9.00
14.99
Body Luxe Volumizing Shampoo
Gallon 47.20
Moisture Recovery Conditioner Liter
22.75
37.99
Body Luxe Volumizing Conditioner
300 ml
7.60
12.69
Daily Care Conditioning Shampoo Liter 20.75
34.65
Daily Care Conditioning Shampoo
Gallon 47.20
Daily Care Balancing Shampoo
300 ml
—
1 lb. 24.95
Vero K-PAK Crème Lightener
300g 14.95
Vero K-PAK Lift® Crème Lightening Booster
60g
5.39
Vero Stainless Haircolor Stain Remover 118 mL
7.50
VERO K-PAK Color Intensity SEMI-PERMANENT CRèME COLOR
Semi-Permanent Crème Colors
118 mL
6.45
—
7.60
300 ml
VeroBlue On/Off Scalp Lightening Powder
6.99
Color Endure Shampoo
Color Endure Violet Shampoo
Daily Care Conditioning Shampoo
24.95
5.75
Color Endure Violet Shampoo Liter 20.75
daily carE
2 lb. 47.95
Vero K-PAK Chrome No-Lift Activator 950 mL
—
—
1 lb.
VeroLight Off-Scalp Lightening Powder
34.65
9.90
20.29
VeroLight Off-Scalp Lightening Powder
Color Endure Shampoo Liter 20.75
—
Gallon 47.20
Vero K-PAK Glaze™ No-Lift 950 mL 10.10
Vero K-PAK Chrome 60 mL
22.75
250 ml 12.15
5.95
59 ml
12.69
K-PAK Professional Cuticle Sealer Liter
Moisture Recovery Conditioner
6.99
Base Breaker
7.60
—
Moisture Recovery Treatment Balm
6.45
Veroxide® 10 / 20 / 30 / 40 Vol. 950 mL
VERO K-PAK CHROME™
K-PAK Professional Clarifying Shampoo Liter 22.75
Moisture Recovery Shampoo
7.45
Vero K-PAK Color® 74 mL
DEMI-PERMANENT CRèME COLOR
Color Endure Shampoo
Color Endure Conditioner
moisture recovery
PERMANENT CRèME COLOR
Vero K-PAK Age Defy 74 mL
SULFATE-FREE
16.75
350 ml
11.95
VERO K-PAK COLOR®
color endure
K-PAK Professional Clarifying Shampoo 300 ml 10.00
K-PAK Professional H.K.P.
11.95
UNIT PRICE
19.95
JoiFix Medium Style and Finishing Spray 6 300 ml
50 mL
7.15
Body Luxe Volumizing Shampoo
300 ml
7.60
12.69
Body Luxe Volumizing Shampoo Liter 20.75
34.65 —
9.00
14.99
Body Luxe Volumizing Conditioner Liter 22.75
37.99
Body Luxe Volumizing Conditioner
Gallon 47.20
—
Body Luxe Volumizing Foam 4
250 ml 11.35
18.99
Body Luxe Volumizing Elixir 3
200 ml 11.35
18.99
Body Luxe Root Lift 3
300 ml 11.95
19.95
Smooth cure
COLOR ACCESSORIES NEW! Age Defy Swatchbook
45.00
Vero K-PAK Color System Premium Swatch Book
90.00
Vero K-PAK Resource Guide
13.95
Vero K-PAK Quick Reference Resource Guide
6.95
Vero K-PAK Color System DVD
4.95
Vero K-PAK Modular Mixing Bowl
6.95
Vero K-PAK Brush
3.50
Vero K-PAK Narrow Brush
3.50
Vero K-PAK Tech Apron
37.99
Vero K-PAK Client Cape
24.95
SUGG. Retail
Salon Unit + EDLP
NEW K-PAK Waves Reconstructing Waves Acid
4.50
7.95
Reconstructing Waves Extra Body Acid
4.50
7.95
Reconstructing Waves Thio-Free C/T
4.50
8.95
Reconstructing Waves Thio-Free N/R
4.50
8.95
Reconstructing Waves Alkaline N/R
4.50
7.95
Reconstructing Waves Alkaline C/T
4.50
7.95
UNIT PRICE
SULFATE-FREE
12.69
Smooth Cure Shampoo
7.60
12.69
Daily Care Balancing Shampoo Liter 20.75
34.65
Smooth Cure Shampoo Liter 20.75
34.65
Smooth Cure Conditioner
9.00
14.99
Salon Opener 599.00 K-pak opener 699.00
Daily Care Balancing Shampoo
Gallon 47.20
Daily Care Treatment Shampoo
300 ml
—
300 ml
Joico opener kits
7.60
300 ml
7.60
12.69
Smooth Cure Conditioner Liter 22.75
37.99
Daily Care Treatment Shampoo Liter 20.75
34.65
Smooth Cure Leave-In Rescue Treatment 0 100 ml 11.95
19.95
Daily Care Conditioner
9.00
14.99
Smooth Cure Thermal Styling Protectant 1 150 ml 10.15
16.95
Daily Care Conditioner Liter 22.75
37.99
Daily Care Balancing Conditioner
12.99
300 ml 300 ml
7.80
0123456789
Hold Levels
* Suggested salon price when purchased in dozens. Prices subject to change without notice. Available while supplies last. Promotions expire August 31st, 2013. Joico reserves the right to correct any print or illustration error. + Every day low price with minimum purchase of 12. ©2013 Joico Laboratories, a division of Piidea Canada Ltd., Pointe-Claire, QC H9R 5N3
Styling Salon Opener 199.00
UNIT PRICE
Joico Merchandise Joico 2 sided salon banner
29.99
Joico Roll Comb
2.00
Joico Clips
5.99
Joico Flat Iron Tension Comb
9.99