VI Design
No. 01
Simple Tea
App Design
No. 02
i Care
Packaging Design
No. 03
Food Piramid Illustration
No. 04
Chinese Patient VI Design
Installation Design
No. 05
Flowing Underground
No. 06
Breeze Whisper Installation Design
No. 07
Life Cycle
VI Design
No. 01
嫩白半瓯尝日铸， 硬黄一卷学兰亭
節 氣
Simple Tea Tea should be simpe, but also followng the season. Only in the right season, you could feel the spirit of tea.
Inspiration
Such a great TV ad, Twinings use tea colour to make images. In China, tea is nearly 5,000 years old and was discovered, as legend has it, in 2737 b.c. China has so many kinds of teas, which also have vivid colours. So, I am thinking make something with tea colour and with chinese traditions.
Research
二 十
四
節 氣
The Classic of Tea is the very first monograph on tea in the world, written by Chinese writer Lu Yu between 760 CE and 780 CE during the Tang Dynasty.
Of course, different teas will have different colour and their flavour and taste. I think these are their characters and identity. So I decide to make visual identity of teas.
Lu Yu said, in different seasons, tea will have different flavous. Also, you need to know which season is best for different tea, then you could find the best taste of tea
24
The
Solar Terms
A solar term is any of 24 points in traditional East Asian lunisolar calendars that matches a particular astronomical event or signifies some natural phenomenon.
Modern
Chinese
Furniture
ONE TO MANY
COLOUR OF SOLAR TERMS
The new interpretation of Chinese tradition, the new style of tea culture without the complicated tea ceremony enables you to enjoy the tea simply.
Outcome 1
Outcome 2
嫩白半瓯尝日铸， 硬黄一卷学兰亭
惊 蛰
24
The
Solar Terms
With Teas
Outcome 2
龙井茶是中国著名绿茶。产于浙江杭州西湖一带，已有一千二 百余年历史。龙井茶色泽翠绿，香气浓郁，甘醇爽口，形如雀 舌，即有『色绿、香郁、味甘、形美』四绝的特点
返回
嫩白半瓯尝日铸， 硬黄一卷学兰亭
至冬｜冬立｜分秋｜秋立｜至
，铸日尝瓯半白嫩 亭兰学卷一黄硬
秋
雨前龍井
嫩白半瓯尝日铸， 硬黄一卷学兰亭
春分｜立夏｜夏至｜立秋｜秋分｜立冬｜冬至
嫩白半瓯尝日铸， 硬黄一卷学兰亭
秋
驚蟄｜清明｜小滿｜芒種
驚蟄｜清明｜小滿｜芒種
雨水｜穀雨｜小暑｜大暑｜處暑｜白露｜寒露｜霜降｜小雪｜大雪｜小寒｜ 大寒
嫩白半瓯尝日铸， 硬黄一卷学兰亭
立
嫩白半瓯尝日铸， 硬黄一卷学兰亭
春分｜立夏｜夏至｜立秋｜秋分｜立冬｜冬至
惊 蛰 春 夏 秋 冬
，铸日尝瓯半白嫩 亭兰学卷一黄硬
｜夏 立 ｜ 分 春
Outcome 2 ，铸日尝瓯半白嫩 亭兰学卷一黄硬
春分｜立夏｜夏至｜立秋｜秋分｜立冬｜冬至
嫩白半瓯尝日铸， 硬黄一卷学兰亭
驚蟄｜清明｜小滿｜芒種
雨水｜穀雨｜小暑｜大暑｜處暑｜白露｜寒露｜霜降｜小雪｜大雪｜小寒｜ 大寒
春 夏 秋 冬
節 氣
立
庐山云雾茶，属于绿茶。因产自中 国江西的庐山而得名。始于中国汉 朝，中国十大名茶之一，宋代列为 『贡茶』。有诗赞曰：『庐山云雾 茶，味浓性泼辣，若得长时饮，延 年益寿法』。
穀雨
霜降
寒露
大寒
處暑
寒露
白露
大雪 小雪
大暑
穀雨
庐山雾茶
小暑
雨水
小寒
霜降
大暑
嫩白半瓯尝日铸， 硬黄一卷学兰亭
嫩白半瓯尝日铸， 硬黄一卷学兰亭
Design Procedure
二 十
四
節 氣
24
The
Tea
The Classic of Tea
Four seasons
Modern Chinese Furniture
Solar Terms
24 Solar Terms
Colour of Solar Terms
嫩白半瓯尝日铸， 硬黄一卷学兰亭
Branding
Packaging
Application
Website
App Design
No. 02
i Care A social communication and problems support application for aged people.
Inspiration
Research
Visiting and Survey I spend a week time to visit eldly peoples arround my erea. And I talked with them and gave survey, try to find out what’s their needs, and get to know their real life situation. Of course I also told them my idea of application, and ask for their opinion.
Empathy Design User Experience Nowaday, in china, lots of eldly people live alone. Their childrens work in the city or other provinces. Mentally, they feel alone and helpless. They eager to communicate with others, and need helps for some small problems in daily life.
In this project, I try to design a ios application for eldly people, satisfy their needs. This application should be easy to use, and eldly people friendly.
App
1
Font is too small
Need more friends, need some one to talk.
2
Application is difficult
3
I can’t type
“Since I retired, I feel nothing to do.” “ I need some one to talk. I don’t want to stay at home all day long.”
Research Observation Data collect Analysis
Needs
Some daily small problems. “I don’t want to bother my son. He is busy on work.” “I want some one teach me how to fish.”
Development
Main Funtion
Develope Point
+ Problems support
“How to make Sushi?” Communication
A Q&A social network system More More
System
Social Personal
Eldly People Friendly
“Rice 500g...” Add as friend
Retired Sushi Chief
Analysis keyword Match registed user information Location Hobby Profession
Empathy Design User Experience
App
1
Font is too small
2
Application is difficult
3
I can’t type
Aa Bright Colour
Bold Typeface
Graphic Control
Voice Input
Development
Tradition
This research shows the relationship between Chines traditional pattern and tangram. After thousands ye Chinese tradition pattern has its own style, and ap into graphic design widely.
Pattern To extract a single element from the traditional pattern,modify and copy in nitely.
1
Combined with contrast color, the bouncing color is a bright spot, in the whole design.
2
To extract simple elements from the complex one and modify
Weaken – strengthen (symmetry)
3 Repeat
In nitely repeated elements can be applied into Adver tisement and logo design. Through the lines, it shows the dot and surface. Di erent multiples suit for di erent customers.
Single element in nitely repeats over an over, applying into graphic design, and th will be more visual in uence power and shock
Development
Tangram is an intellectual game from ancient China. With Di erent combination, it can be organ ized into di- er ent pattern.
to display the batik patterns and my designed patterns by pasting them in the 3D space or by making them into boxes.
TRADICTIONAL Chinese windows
TANGRAM Puzzle
Who Care
i Care
Outcome
iCare iCare
iCare
“How to make Sushi?”
...Speak your question
...Someone need help
marS “How to make Sushi?”
1 Send your question System analysis & match Reply answer
3
Add as friend
2
Design Procedure
Less cared eldly people
Social care
Empathy Design
Problems support
Communication
User Experience
Research Observation Data collect Analysis Bright Colour
Voice Input
Graphic Control
“How to make Sushi?�
Icon
Interface
Who Care
i Care
Aa
Bold Typeface
Packaging Design
No. 03
为 天
Food Piramid A heath lunch box package. Don’t worry about your diet plan. We are taking car about your health.
Inspiration
One of my friends, a beautiful
girl, who became painfully weak and pale and was hospitalized two years ago.I never know why she was sick until a few month ago when she told me she had suffered from anorexia and bulimia since her early teens. I was utterly grieved not only because she shouldered this painful baggage by herself for such a long time but also for the fact that there still are thousands of young people, especially girls, regard their extremely unhealthy diet as a way of losing weight.
Research
The World Health Organization (WHO) makes the following 5 recommendations with respect to both populations and individuals: Try to burn as much energy as you eat, and try to eat as much energy as you burn, as a healthy weight is a balance between those two. Increase consumption of plant foods, particularly fruits, vegetables, legumes, whole grains and nuts Limit intake of fat and oil, and avoid saturated fats, which are those that become solid at room temperature such as coconut oil and most animal fats including those found in red meat, dairy and eggs. Prefer unsaturated fats, which remain liquid at room temperature, and are predominant in most plant-based oils and foods. Eliminate trans fats. Limit the intake of granulated sugar -- A 2003 report recommends less than 10% simple sugars Limit salt / sodium consumption from all sources and ensure that salt is iodized
Developing Point
Peoples’ lunch box has been develope years and years, from very begining, using leaves wrap the rice and meat together, to having a container and seperated rice and meat. What is the next step?
Leaf wrap
Mixed
I knew that the healthiest dietary structure was pyramid-shaped with sugar and fat on the top taking up the smallest percentage. So I decided to create a package design works for both take-out food and instant rice that use to been packed in squire boxes, where rice,meat and vegetable are mixed.
Seperated
Layer
Pattern Development
EAT. SCIENCE
Health A-Z,
Do you want a bite of science? visit: www.pyramidlunch.com
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10 15
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28
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89 144 233 377
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21
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89 144 233 377
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8 330 495
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89 144 233 377
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Development
KCAL52
Grains
Vegetable
Fruit
Meat
I use five main colors, each stands for a different component of a healthy meal. The hexagon of the pattern symbolizes the basic element of food and human body.
Outcome
为
4 8 1
13 1
2
3
4 5
21
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34 55
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6
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10 15
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89 144 233 377
611
天
330 495
Design Procedure Colour
Font
Unhealth Skinny
EAT.
Health A-Z,
SCIENCE
Do you want a bite of science? visit: www.pyramidlunch.com
4 8 1
13 1
2
3
4 5
21
3
6
34 55
1 1
Poster
6
5
10 15
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28
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9 10
36
1 20 35 56
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89 144 233 377
611
330 495
Pattern
Diet Pyramid
Final Outcome
Structure
No. 04 Illustration
Chinese Patient Are we born inocent? Or, we are born guilty? China is like a patient, need to be saved.
Backgroung
China
, I have to say, my country is developing too fast that the society is afflicted with all kinds of illness. I've seen examples of people turning a blind eye to evil, family splitting for the sake of money and innocent lives dying due to corruption and malfeasance.
People are becoming increasingly jaded and snobbish and restless and are lack of moral integrity. And this breaks my heart. I envy the life of the ancient Chinese ages. They went to the mountain with nothing but a skinny old horse and plainly decorated Qin (a Chinese musical instrument), in order to read books and examine themselves; they lived in dilapidated households, laughed and said "how could a room be humble as long as there is a virtuous man in it�. They also said that a country falls as abruptly and rapidly as it rises.
It is obvious that there are numerous cynical people who blame to the government and the society. I never agree with them. If one is so easily manipulated and lured by something evil, one must be evil in nature as well, isn't it? I also believe that when every single thing is money-oriented and everyone is blinded by greed, a country, any country, will be doomed to fall. What I truly expect is that we could examine ourselves more often, and have some self-conscience, because a country will change only when people start to change.
Research
WHY?
Maslow's hierarchy of Needs
what do people need ?
It is not difficult to tell, this developing country, China having amazing develope speed. However, sometimes we are wondering “Does it too fast?”. Developing China having a lots of problems, poor and rich, pollution, corruption. So, I am thinking about what makes all these? what do people need? I try to find out answer from Maslow’s hierarchy of needs. But I think these are not quite match Maslow’s. In the end, my thinking comes to “Does these comes from human nature?”, “ Is human nature bad or good?”.
Develope
Society We are born guilty.
We are born innocent.
One Flew Over the Cuckoo's Nest
7
sins Mencius
Story board
Sketch Story board
Experiment
Etching
I try to make this illustration using etching print. I tried wood board, platic, metal, and acrylic. The ink is from ballpen.
Result
However, the result is not that success. The ink drying too fast, which can’t make clear image to paper. After changing paper, ink, and process. I think I have to give up etching print.
Experiment
Ink
Etching
Watercolour
Acrylic Finally, I found acrylic offer the best result to give the strong sickness feeling.
Outcome
CHINESE PATIENT Liu Jiaqi
Outcome
Outcome
Reading from two sides We are born innocent.
Society We are born innocent.
We are born guilty.
We are born guilty.
Design Procedure China
Maslow's hierarchy of
Needs
Society
We are born innocent.
We are born guilty.
7
sins Mencius
Story board
Experiment
Final Outcome
VI Design
No. 05
Flowing Underground A underground visual identity, inspirated by Chinese philosophy, Yin-Yang and Wu-Xing.
Inspiration
Underground & Yin-Yang
Underground probably is the most busy place in a city. However, it become so quiet and peaceful in the midnight. In our life, sometimes, we are so busy and rush that we don’t have time to be quiet and think. We need peaceful in our mind. We could to see the quiet aspect of the most busy place, underground, to remind people, ‘No matter how busy your are, you could still find your peaceful.’ In underground, these two experiences are so interconnected and interdependent, which remind me theYin and Yang in chinese philosophy.
Research
Yin
Yang
In Chinese philosophy, the concept of Yin-Yang , in the cultures of Western Civilization -- literally meaning "shadow and light" -- is used to describe how seemingly opposite or contrary forces are interconnected and interdependent in the natural world; and, how they give rise to each other as they inter-relate to one other.
Yin and yang are actually complementary -- not opposing -- forces, interacting to form a whole greater than either separate part; in effect, a dynamic system. Everything has both yin and yang aspects. Either of the two major aspects may manifest more strongly in a particular object, depending on the criterion of the observation.
Development
Yin
Yang
Static Female
Male Tradictional Ming furniture
Quiet
Exciting
Cold
Hot
Sky
Ground
Dark
Light
Static
Dynamic
Dynamic
Tradictional wave pattern
Development
Ocean waves It is the primary sign of life and the base of everything.
Blue satin embroidered robe Qing Dynasty / Palace Museum
Development
Yin Yang
01
Metal
02 Wood 03 Water
04 Fire 05 Earth
Wu Xing The Wu Xing, also known as the Five Elements, is a fivefold conceptual scheme that many traditional Chinese fields used to explain a wide array of phenomena, from cosmic cycles to the interaction.
C: 14 Y: 25
M: 86 K:: 2
C: 40 Y: 10
M: 88 K: 0
C: 40 Y: 33
M: 4 K: 0
C: 40 Y: 82
M: 14 K: 2
C: 0 Y: 49
M: 94 K: 0
Outcome
The patterns that represent ocean waves in traditional costumes originate in the great nature. It is the primary sign of life and the base of everything. In daily life, we always neglect great details. We pay no attention to the dynamic hidden in staleness and the flow of lives.
I choose to zoom in and magnify the details, to find the once neglected dynamic and endow the traditional Chinese pattern with a modern sense under exotic elements flow during the process of magnifying. It is just like following the flow trace of every cell. We are to find the signs of life, the power to drive the city.
The underground is just the manifestation of a city’s dynamic. It is metallic, stiff and direct. With dynamic wavy lines and seats of different shapes, it is endowed with life and dynamic, which makes it back to freedom.
Outcome
Outcomes
Design Procedure
Ming Furniture
Static
Wu Xing
Dynamic
Yin Yang
Wave Pattern
Outcome
Installation Design
No. 06
Back to
Nature
Original
Breeze Whisper Tea should be simpe, but also followng the season. Only in the right season, you could feel the spirit of tea.
Inspiration
The pavilion looks like a box with thousands of spines that hover without visible support above a public square. All the spines, which can swing in the breeze, are tipped with tiny colored light sources which can display a variety of images together.
the centerpiece of the pavilion is the seed cathedral, a six storey high cube-like structure, pierced by approximately 60 000 7.5m long slim transparent acrylic rods which sway gently in response to any wind movement. This design cleverly using the breeze, using objects to reflect wind movment. I am think if I could use wind to make something.
Developing point
What’s Wind? Could we see it? What it is saying? In nature, we usually use movment of other objects to “see” wind. However this is from other objects telling the infomation of wind. Could we say all these we see and feel from nature is a message, message of wind, the whisper of breeze .
Communication Once you need to communicate, languge is necessary. However, how to communicate with wind? or how to understand what wind want to say?
Research
Information Language Writing system
Image
Symbol
writing system
writing system
the carrier of culture. Back to original material
Nature
Process I documented wind speed during a dynamic weather time period. Using density sketch to research wind movement. About meterial, I try to give audiences the most direct feeling of original material. So I use cotton swab. By touching these cotton swab, audience could feel the shape of wind, feeling the information from wind.
O
B N
T
Back to
Nature
Original
Outcome
Breeze
Whisper O
B N
T
Back to
Nature
Original
Outcome
Design Procedure
British Pavillion
Wind in nature
Information Language Writing system
Image
Symbol
writing system
writing system
the carrier of culture. Back to original material Nature
Data collection
Material research
Installation Design
No. 07
O
B N
T
Back to
Nature
Life cycle
Inspiration
Back to nature, original.
What’s next?
In the last project, I discover the the meaning of nature, back to original. Everything in design could go back to its original material, and we could find its beauty in nature. Howerver, I am wondering that what is the next after we explore the the original nature material.
Life Cycle Be inspirated by butterfly, I think all these nature material, in the end, go back to the basic, life cycle. For example, butterfly’s life cycle is from egg to caterpillar, to chrysalis, to butterfly, finally egg again. When we are pursuing the beauty of butterfly, we have to keep in mind, this beauty is from its whole life cycle. So the basic of everything should be life cycle.
Research
This poem talks about a insect called Ephemeroptera. It has beautiful colour but its life only last one day.
《 诗经·曹风 ·蜉蝣》
the Classic of Poetry is the earliest existing anthology of Chinese poems and songs.
蜉蝣之羽，衣裳楚楚。心之忧矣。於我归处。
I have to share you a poem from the Classic of Portry
蜉蝣之翼，采采衣服。心之忧矣。於我归息。
蜉蝣掘阅，麻衣如雪。心之忧矣，於我归说。
Life Cycle
Before its daed, they dance in the air, showing their elegant colour and last beauty, very short tim compare to human, but do touching heart. So, I believe anything beautiful comes from life. Nothing else will beyond this beauty from life and death, life cycle.
Process
Inspire by Jacob Hashimoto, I start drwing pattern in circle.
Jacob Hashimoto
Process
Hemp thread
Silkworm Cocoom
Pearl and Conch
Silkworm cocoon is the symbol of nurturing, breeding and thriving vitality.
Shell is presented from nature. Decoration of pearl is like our dreams in the heart, shimmering and radiating
O
B N
T
Back to
Nature
Life cycle
Outcome
Back to
Nature
Life cycle
Outcome
Design Procedure
Back to nature
Butterfly
The book of songs
Life cycle
Sketch
Final outcome