Portfolio

Past, Present, Future.

SEMESTER 2018 Spring COURSE MA Portfolio Seminar INSTRUCTOR Mary Scott TITLE Past, Present, Future.

STUDENT Jin Zhou TIME 2015.09–2018.05

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

Past, Present, Future.

SEMESTER 2018 Spring COURSE MA Portfolio Seminar INSTRUCTOR Mary Scott PROJECT Past, Present, Future.

STUDENT Jin Zhou TIME 2015.09–2018.05

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 00 INTRODUCTION

6

Introduction

THIS IS MY FUTURE The Future Plan represents a lot for me. When I start a project, I think about what the project will look like in the future. I will try my best to make my design work well in the future. The Future Plan also includes my dreams.

Being a professional designer is my dream. In the future, I will continue to learn and improve my design skills. I believe I will be better in the future.

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

P R O J E C T 0 0 TA B L E O F C O N T E N T S

6

Table of contents

06

Your future starts today.

18

Saving the glaciers, will save the world.

40

Coffee is a language in itself.

54

Meeting the supermarket of the future.

62

Starve your distractions, feed your focus.

82

Making your house a home.

JIN ZHOU

01 /06

06

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

6

Your future starts today.

SEMESTER

OBJECTIVE

2017 Full

To imagine the future of cities, and use style, scale, and media addressing

COURSE Type Systems

issues of design appropriateness to communicate to varying audiences.

Explore innovative ways to communicate with text and image. Synthesize type system principles into the final production of a book.

INSTRUCTOR David Hake PROJECT Your future starts today DELIVERABLE Book KEYWORDS

SOLUTION The book is about the future city, both scientific and modern. This book has three chapters that describe the architecture, public institutions and infrastructure. I designed two infographics to show the technology of the future city. I chose blue because blue shows a sense of modernity.

Photographic images make the content more realistic. In order to make the design consistent, Color balance made them look unified.

Future, Modern, Technology

07

JIN ZHOU

08

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

09

JIN ZHOU

10

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

11

JIN ZHOU

12

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

13

JIN ZHOU

14

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

15

JIN ZHOU

16

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

17

JIN ZHOU

02/06

18

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

6

Saving the glaciers, will save the world.

SEMESTER

OBJECTIVE

2017 Full

C h o o s e a t o p i c , t h e n f i n d , c re a t e , a n d i m p l e m e n t c o m p e l l i n g v i s u a l

COURSE Visual Thinking

elements in a variety of media. I chose "glaciers melting" as my topic. The reduction of glaciers has brought a lot of harm to the world. Since our children are the future, they must care about the glaciers melting so they

INSTRUCTOR

can have ability to change this problem in the future. Create deliverables

Sandra Isla

for the target audience to convey the message.

PROJECT Saving the glaciers,

SOLUTION

will save the world.

I created app, event and puzzle to support my topic. Children age 7-12 who

DELIVERABLES App, Event, Puzzle

are interested in the natural sciences and animals are my target audience.

The purpose of this project is to help children know that saving electricity is a good way to stop melting glaciers and protect polar animals. I chose

KEYWORDS

special details, such as saving electricity and saving water resources,

Endangered, Lost, Melted

w h i c h c a n h e l p c h i l d re n e a s i l y u n d e rs t a n d g l a c i e rs m e l t i n g a n d h o w to stop glaciers melting.

19

JIN ZHOU

20

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

21

JIN ZHOU

22

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

23

JIN ZHOU

24

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

25

SPACEPLAN

JIN ZHOU

26

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

PROJECT 02 TIPPING POINT 27

JIN ZHOU

28

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

29

JIN ZHOU

30

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

31

JIN ZHOU

32

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

33

JIN ZHOU

34

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

35

JIN ZHOU

36

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 02 SAVING THE GLACIERS, WILL SAVE THE WORLD.

37

JIN ZHOU

38

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

39

JIN ZHOU

03/06

40

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

6

Coffee is a language in itself.

SEMESTER

OBJECTIVE

2017 Summer

Graphic design works in close concert with technical innovation. Explore

COURSE Digital Design Studio

t h e l i m i t a t i o n s a n d p o s s i b i l i t i e s o f n u m e ro u s u s e r ex p e r i e n c e s – w e b , t a b l e t , m o b i l e d e v i c e s a n d m o re . D e v e l o p a n d p ro t o t y p e i n t e ra c t i v e solutions to the creation of successful interactive solutions.

INSTRUCTOR William Culpepper

SOLUTION

PROJECT

Improve Bello Coffee's website design by change typeface, layout and

Coffee is a langusge in itself

color. A good website provides a good user experience and give a correct

DELIVERABLES App, Tablet, Web

style. I chose brown because the color represent coffee. San serif typeface shows relax, morden and fast. I also consider the effect of the site on different size screens.

KEYWORDS Comfortable, Relaxed, Fresh

41

JIN ZHOU

42

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

43

JIN ZHOU

44

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

45

JIN ZHOU

46

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

47

JIN ZHOU

48

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

49

JIN ZHOU

50

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

51

JIN ZHOU

52

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 3 C O F F E E I S A L A N G U A G E I N I T S E L F.

53

JIN ZHOU

04/06

54

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 04 MEETING THE SUPERMARKET OF THE FUTURE.

6

Meeting the supermarket of the future.

SEMESTER

OBJECTIVE

2017 Full

Explore new innovative ways to communicate with information and image.

COURSE Type Systems

C o l l e c t e f f e c t i v e d a t a a n d i n f o r m a t i o n . U s e a p p ro p r i a t e s t y l e , s c a l e , and media, and then addressing issues of design appropriateness for communications to varying audiences in varying ways.

INSTRUCTOR David Hake

SOLUTION

PROJECT

For this project, I created a chapbook. Two supermarkets are introduced

Meeting the supermarket

that are currently pioneering AI in their stories. The book also explores

of the future.

how AI can be used in supermarkets. I chose orange and gray. Cool color

DELIVERABLE

represents technology, warm color represents light.

Chapbook KEYWORDS Future, Modern, Technology

55

JIN ZHOU

56

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 04 MEETING THE SUPERMARKET OF THE FUTURE.

57

JIN ZHOU

58

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 04 MEETING THE SUPERMARKET OF THE FUTURE.

59

JIN ZHOU

60

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

PROJECT 04 MEETING THE SUPERMARKET OF THE FUTURE.

61

JIN ZHOU

05/06

62

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

6

Starve your distractions, feed your focus.

SEMESTER

OBJECTIVE

2017 Spring

There is a unifying theme to the projects in this course. Choose a cause

COURSE Type Composition INSTRUCTOR

or an area of concern. Creating a series of communications that raise a w a r e n e s s a b o u t t h i s i s s u e a n d d r i v e t h e a u d i e n c e t o t a ke a c t i o n .

I m a g e r y i s a n i m p o r t a n t a s p e c t o f c o m m u n i c a t i o n s , b u t t y p o g ra p hy plays the dominant role.

Andrew Loesel PROJECT

SOLUTION

Starve your distractions,

I c h o s e d i s t ra c t e d d r i v i n g a n d d i s t ra c t e d w a l k i n g a s my t o p i c . Ev e r y

feed your focus.

year more and more accidents occur because of distracted driving

DELIVERABLES Poster, Magazine, Booklet KEYWORDS

and walking. By collecting and analyzing information and articles, I designed a poster, booklet and magazine to help more people focus on this issue. There is a strong contrast between black and red, which gives the artwork a strong visual effect.

Dangerous, Urgent, Distractions

63

JIN ZHOU

64

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

65

JIN ZHOU

66

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

67

68

69

JIN ZHOU

70

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

71

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

9:00 AM

Siri:

Danger is close to you!

1

2

3

4

5

6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

73

JIN ZHOU

74

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

74

75

JIN ZHOU

76

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

1

PA 2 S T, P3 R E S E4N T, F U5T U R E .6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

77

JIN ZHOU

78

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

79

JIN ZHOU

80

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 5 S TA R V E Y O U R D I S T R A C T I O N S , F E E D Y O U R F O C U S .

81

JIN ZHOU

06/06

82

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 06 MAKING YOUR HOUSE A HOME.

6

Making your house a home.

SEMESTER

OBJECTIVE

2017 Spring

Combine design theory with real world application by a badly designed

COURSE Visual Literacy

s i g n o n t h e st re et . I i d e nt i f y c o m m u n i c at i o n g o a l s a n d st rate g i e s a n d unique communication opportunities. Develop visual systems also ensure communication stays on target.

INSTRUCTOR Hunter Wimmer PROJECT Making your house a home DELIVERABLES Poster, Web, Bbrochure KEYWORDS

SOLUTION I re d e s i g n e d Wi l l i a m's Pa i nt i n g 's s i g n b e c a u s e t h e s i g n wa s n ot ve r y p ro f e s s i o n a l , e v e n t h o u g h t h ey p ro v i d e p ro f e s s i o n a l h o u s e p a i n t i n g .

I c o n s i d e re d t h e ta rg et a u d i e n c e a n d t h e m e d i a . Fo r t h i s p ro j e c t , t h e key word was " new look". I developed a broc hure, three posters and a website. The project started from the street, and also came back to the street. I gave William's Painting a new look.

Colorful, New, Professional

83

JIN ZHOU

84

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

85

JIN ZHOU

86

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

87

JIN ZHOU

88

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

89

JIN ZHOU

90

PA S T, P R E S E N T, F U T U R E .

JIN ZHOU

PA S T, P R E S E N T, F U T U R E .

91

JIN ZHOU

92

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

93

JIN ZHOU

94

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

95

JIN ZHOU

96

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

97

JIN ZHOU

98

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

PROJECT 06 MAKING YOUR HOUSE A HOME.

99

JIN ZHOU

100

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 00 THANK YOU

6

Thank you

T O M Y F A M I LY Thank you so much for always supporting me and always being there for me. Thank you for pushing me towards my goals. Thank you for teaching me to work hard in life, because it will pay off. Thank you for everything you’ve ever done for me and ever taught me. You are the best parents.

TO MY FRIENDS To a l l my f r i e n d s . Th a n k y o u f o r b e i n g my f r i e n d . Ev e r y b o d y n e e d s a second opinion, a person to hear them out and be there no matter what.

You're that person for me. Thank you for always being my best supporter.

Thank you for fighting all of life’s battles by my side.

TO MY INSTRUCTORS Thank you to Mary Scott, John Nettleton, Scott Rankin, William Culpepper, Sandra Isla, David Hake, Jeremy Stout, Wioleta Kaminska, Monica Berini, Jill Ballard, George Schupp, Richard La Rose, Hilaire Fong. Thank you for your guidance, supporting and enlightening all my way. Thanks for the challenges you have made me face, For they gave me the courage to be solving every problem. Thank you.

101

JIN ZHOU

102

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

PROJECT 00 COLOPHON

6

Colophon

TITLE OF BOOK Past, Present, Future.

SCHOOL Academy of Art University School of Graphic Design and Digital Media COURSE MA Portfolio Seminar INSTRUCTOR Mary Scott BINDING Blurb, blurb.com T Y P E FA C E Neurial Grotesk, Fabrikat SOFTWARE Adobe creative suite

103

JIN ZHOU

Š 2018 All rights reserved No part of this publication may be reproduced, s t o re d , p ro c e s s e d , d u p l i c a t e d o r d i s t r i b u t e d using electronic systems in any form or by any means whatsoever without the express written consent of Jin Zhou.

104

PA S T, P R E S E N T, F U T U R E .

1

2

3

4

5

6

P R O J E C T 0 1 Y O U R F U T U R E S TA R T S T O D A Y.

jinzhoudesign.com