Product Design Portfolio

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07590508381 joellevitt@hotmail.com 295 Pickhurst Rise, West Wickham, BR40AH

Joel Levitt Employment Cleaning & Interconnects Category Manager,

Techlink, October 2010 - Current

Developed from concept to manufacture: four complete ranges of Audio/Vision Interconnects with 240 SKUs. Launched in Apple in 17 countries (1 range), Dixons Europe-wide and other worldwide distributors (3 ranges). Created and then conducted the Interconnects presentation to potential and current distributors. Travelled to the Far East on a solo trip to manage the new ranges and explore new manufacturing processes.

Research Projects

I proposed new materials, colours and trends. Techlink adopted a number of the suggested finishes in the 2011 product ranges.

Product Designer, Techlink, August 2008 - October 2010

Developed premium screen and keyboard cleaners (part of Keepit Clean Range). Launched in Apple retail stores in 17 countries, and then Dixons stores UK and Europe wide under This Cleans. Designed an ergonomic MacBook stand exclusively for Apple UK retail and online stores. Launched into DSGI a series of Audio Visual Furniture: Ark, Reveal and Opus. Proposed and conceptually developed an iPhone app to compliment Techlink’s iWires product in Apple stores. Collaborated with an external App design company for the coding. 300 downloads per month (avg.) worldwide. Lead presentations to clients at Apple, Aurora and internally to colleagues.

Conceptual Designs

Concepts included: iPad accessories, domestic furniture, laptop furniture and a discreet DSLR camera bag.

Junior Point of Sale Designer, DisplayPlan, August 2007 - August 2008 Developed Counter Top Units (CTUs) for Wella, M&M’s and Walkers Crisps Designed and prototyped a Clipstrip range for Black & Decker’s Light Bar Designed and launched in-store Gondola dressing for Uncle Ben’s in Germany.

Conceptual Designs

BlockBuster games stations, Whole Food Market - Kensington Store Window Display

Research Projects

Blue-Sky thinking for Walkers Crisps Cradle to Grave cycle, looking at innovative distribution methods. Sustainable materials research sourcing new materials including: Hemp (used for a Walkers Crisps project) and Bamboo for use in an eco-friendly project for Nike.

Skills Computer Skills

Solidworks 2011 (Windows) Cinema 4D R11 (Mac) Studio Tools Alias 12 (PC) Adobe Creative Suite 5 (Windows & Mac) Photoshop, Illustrator, InDesign Microsoft Office & Mac iterations Word/Pages, Excel/Numbers, Powerpoint/Keynote

Manual Skills

Quick/Detailed Sketching Marker/Digital rendering Workshop skills Wood, plastics, metal Prototyping skills Foam, card, rapid-prototyping

Awards and Exhibitions Winner: RSA Design Directions

Wired Design - “Coiled” Public Seating

Winner: DMU Thorpe Kilworth Trust “Coiled” Public Seating

New Designers, London

De Montfort University exhibition stand

IFA Electronics Fair, Berlin Techlink exhibition stand

Education 2:1 BA (Hons) Product & Furniture De Montfort University, Leicester

Interests Illustrations, Vector Art, App Design Rugby and Football Films, Music and Theatre

3 A-Levels B - D, 8 GCSE’s A - D Gresham’s School, Norfolk


Available from Apple retail & online stores in 17 countries.


Screen & Keyboard Design


iPad Cleaner Design



iWires: Connectivity App




Kohaku: Concept Fitness Torch



Kohaku User Interface

Button Interface

Projector

Torch

Data Syncing Capabilities

USB Computer Syncing Bluetooth Music Transfer Upload data to Nike+ Website

Speed // Time // Calories Display

Navigation & % Complete Display

Distance Travelled // Music Display



WINNER

Design Directions - Wired Design

Coiled: Public Seating System




Quartet: A Children’s Kitchen Aide


Childs’ Kitchen Activities

4-5 Years

5-6 Years

6-7 Years

7+ Years

Whisking Mixing Rolling

Mashing Kneading Tenderizing Draining

Chopping Mincing Dicing Slicing Cutting

Grating Boiling Peeling Grilling Blending

Electricity Required: Boiling Grilling Blending

Chosen Techniques

Mashing

Chopping

Whisking

Grating






Further Viewing: Other Projects



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