Spa & Pool Outlet: Supporting Growth and Relaxation in Johnston County

SELMA — By relocating to Selma, Rod Adams and Mark Beane, owners of Spa & Pool Outlet have positioned themselves as contributors to Johnston County’s growth.

Moving their business to the area wasn’t just happenstance; it was a deliberate choice. “This wasn’t by coincidence. We specifically moved here to be a part of the growth of this community,” Adams said.

The business partners first launched Spa & Pool Outlet in Raleigh in 2007, but two years ago, they moved their operations to a 15,000-square-foot showroom in Selma near the JR’s Outlet. The new location is four times larger than their original space, reflecting the growing demand for their products and services.

Their business is well suited to the region, where customers previously had to travel to Raleigh or Goldsboro for pool supplies. With the arrival of new developments like Eastfield, the Old North State Food Hall and an anticipated Wawa Convenience Store, Spa & Pool Outlet’s move positions them to meet the needs of a burgeoning community.

A LOCAL HUB FOR LEISURE

Spa & Pool Outlet offers much more than just pools and spas. The expansive showroom stocks luxury home leisure items, including hot tubs, saunas, outdoor furniture, grills and game room essentials like pool tables, darts, card tables and foosball tables. Customers are encouraged to try out products with the live-play pool table and dart board in the showroom to ensure they find the perfect fit. While pools and spas remain the core of their business, game room items and accessories are the fastestgrowing segment.

SUPPORTING LOCAL ECONOMY

The Spa & Pool Outlet team sees their role in Johnston County as more than just business owners; they’re contributors to the local economy. Their showroom attracts customers from across the region, with the spa business acting as a destination draw. When visitors come, they also shop other places, eat at local restaurants, and otherwise support the local economy.

In addition to offering delivery and installation, the business maintains a large inventory of parts to minimize downtime for customers. Their factory-trained staff, who are nationally certified pool operators (CPOs), service all products they sell. Commercial services are also available, and the company’s no-pressure sales model ensures customers receive the guidance they need to choose the right products.

THE BENEFITS OF HYDROTHERAPY

Hot tubs, a key offering from Spa & Pool Outlet, are an excellent example of hydrotherapy in action. Hydrotherapy, or water therapy, utilizes the therapeutic properties of water to deliver numerous health benefits. Soaking in a hot tub can improve circulation, reduce muscle tension and alleviate joint pain, making it ideal for those with arthritis or chronic pain. It also helps the body relax, reduce stress, and improve sleep quality. Beyond physical benefits, hot tubs encourage quality time with loved ones, fostering stronger connections with partners or family members.

Adams emphasized the transformative effects of these products: “You get your money out of the product in the way your body feels. It makes life better. People end up asking themselves why they’ve gone so long without it.”

ENHANCING THE CUSTOMER EXPERIENCE

At Spa & Pool Outlet, customer satisfaction is paramount. Their complimentary water analysis lab allows pool owners to test water samples and receive precise recommendations for chemicals and products. The convenience doesn’t end there; the store’s inventory of chemicals often surpasses online and big-box store options in both variety and price.

Adams emphasized the company’s approach to customer service: “The foundation of our success is great products, great prices, and great service. When you take care of your customers, they tend to take care of you by referring their friends and neighbors.”

FUN AND FUNCTION

Spa & Pool Outlet’s offerings extend to polymer outdoor patio furniture as Eastern North Carolina’s authorized dealer for LuxCraft furniture, known for its lifetime guarantee and wide variety of styles and colors. Grill enthusiasts can find Napoleon gas grills, Green Mountain pellet grills, and Halo griddle grills, along with accessories and decorations like Wind River wind chimes and coolers.

Adams takes pride in the joy his products bring to customers. “Our focus is on fun products that help our customers enjoy their home. This is a fun business; I love my job. Delivery day for customers is always a happy day.”

A BRIGHT FUTURE

By strategically positioning their business in Selma, Adams and Beane have ensured Spa & Pool Outlet is both a local resource and a regional destination.

Their commitment to quality, service, and the community highlights their role in Johnston County’s ongoing development. As the area continues to grow, Spa & Pool Outlet remains a cornerstone of leisure and relaxation for residents and visitors alike.