2023 MEDIA KIT

The

INNER-CITYNews

2023

Media Kit

Connecticut’s first choice for Urban News since 1990

Placing Your Message Where People Place Their Trust

YOUR COMMUNITY VEHICLE Connecticut’s first choice for Urban News since 1990

Our publication is the heartbeat of the African-American communities in Greater New Haven and Bridgeport, Hartford, Connecticut.

Our philosophy reflects the values that African -Americans cherish: Family, Education Community. We deliver informative, inspirational news that aims to communicate, educate, motivate, and empower. We put these values to work with a first class publication that you can trust.

THE INNER-CITY INNER-CITY NEWS May 27, - 202016 , 2020- August - May 02, 26, 2016 2020 NEWS- July

THE INNER-CITY NEWS - April 22, 2020 - April 28, 2020 INNER-CITY NEWS July 27, 2016 - August 02, 2016

loans from payday away NAACP stay should and banks Convention Consumers at 2016 Focus a Key Financial Justice New Haven, Bridgeport

INNER-CITYNEWS

Volume 27 . No. 2384 Volume 21 No. 2194

10 Black Scholarship Programs 2020 That Are StillNAACP Open Despite COVID-19 Financial Justice a KeyinFocus at 2016 Convention

INNER-CITYNEWS

Volume 27 . No. 2388 Volume 21 No. 2194

The Political and Healthcare System

“DMC”

Malloy Dems: To Dems: Malloy To

New Haven, Bridgeport

INNER-CITYNEWS

Volume 27 . No. 2381 Volume 21 No. 2194

Dating During COVID-19:

is Broken and Corrupt in America

Ignore Crime” On Crime” “Tough On Ignore “Tough

NEWS- July THE INNER-CITY INNER-CITY NEWS April27, 08,2016 2020- August - April02, 14, 2016 2020

While You Were Paying Attention To Covid-19, TrumpNAACP Slipped Something Past You Financial Justice a Key Focus at 2016 Convention

COMMENTARY:

New Haven, Bridgeport

Experts Say ‘Go Old School’

Malloy Malloy To To Dems: Dems:

“DMC” The Black crisis “DMC” Ignore Ignore “Tough “Tough On On Crime” Crime”

Malloy Malloy To To Dems: Dems:

Ignore Ignore “Tough “Tough On On Crime” Crime”

In the midst of the coronavirus crisis

Congressman

Color Struck?

July?

SnowNFL in Exec Troy Vincent

For Artists Relief US Emergency ON FOLLOW

Talks Draft, HBCU Initiatives

Color Struck?

Snow inReps July?

State Visit

FOLLOW US3rd ON GOP Endorses Logan For Term

Financial Justice a Key Focus at 2016 NAACP Convention

Congressional Black Caucus Focuses on Economic Recovery of African Americans in COVID-19 Crisis New Haven, Bridgeport

INNER-CITYNEWS

Volume 27 . No. 2380 Volume 21 No. 2194

MARKESHIA RICKS PHOTO

Toni Walker at the state capitol.

1

1

1 27,12016 - August 02, 2016 INNER-CITY NEWS July

THE INNER-CITY NEWS - April 01, 2020 - April 07, 2020

Incarcerated Youth Online

Child Care Providers Struggle Stay Afloat As Parents Contemplate Safety Financial Justice a KeyToFocus at 2016 NAACP Convention New Haven, Bridgeport

INNER-CITYNEWS

Color Struck?

Color Struck?

INNER-CITYNEWS

5,000 March

“DMC”

Malloy Malloy To To Dems: Dems:

Ignore Ignore “Tough “Tough On On Crime” Crime”

INNER-CITYNEWS

Hard Hit by COVID-19 Face

“DMC”

Uphill Battle Ignore Ignore “Tough “Tough On On Crime” Crime”

Fearing Covid-19,

SnowOfLifetime in July? Mass Mask Snow in July?

Public Service Many Newly “On The Edge” FOLLOW US ON FOLLOW US ON Inmates Seek Release

Giveaway

1

Volume 27 . No. 2391 Volume 21 No. 2194

New Haven, Bridgeport

Color Struck?

Newhallville Pantry Feeds Hundreds 1

1

New Haven, Bridgeport

Financial JusticeBlack a Key Focus at 2016 NAACP Convention Congressional Caucus: Prioritize Black People First! Word!

COMMENTARY:

Restaurants

Ignore Ignore “Tough “Tough On On Crime” Crime”

THE INNER-CITY NEWS - June - 10, 2020 - June 16, 2020

More thanJustice 50 years later andat still soNAACP much to be done Financial a Key Focus 2016 Convention

for President

1

THE INNER-CITY INNER-CITY NEWS May 27, - 062016 , 2020- August - May 02, 12, 2016 2020 NEWS- July

in AmericaMalloy To Dems: Joe Biden Malloy To Malloy To Dems: Dems: Malloy To Dems: Clarifies Message to

“DMC” Black America

INNER-CITY NEWS July 27, 2016 - August 02, 2016

Creator of Black Enterprise

Volume 27 . No. 2386 Volume 21 No. 2194

Malloy Malloy To To Dems: Dems: #QuarantineAndChill: Ignore Ignore “Tough “Tough On On Crime” Crime” “DMC”

Will a Mask Really Protect ONAid Teams Tackle Covid-19 Challenge You fromFOLLOW Coronavirus? USMutual

Endorses Snow inJoeJuly?

Biden 1

Democratic Presidential Candidate

Snow in July?

John Lewis

Earl Graves, Sr, FOLLOW US ON

THE INNER-CITY INNER-CITY NEWS May 27, - 272016 , 2020- August - June02, 02, 2016 2020 NEWS- July

Volume 27 . No. 2389 Volume 21 No. 2194

Things to Do During the Covid-19 Crisis

Color Struck?

Volunteers gathered in the median of Winchester Avenue.

1

1

1

THEINNER-CITY INNER-CITY NEWS April27, 29,2016 2020- August - May 02, 05, 2020 NEWS- July 2016

THE INNER-CITY INNER-CITY NEWS April27, 15,2016 2020- August - April02, 21, 2016 2020 NEWS- July

IsFinancial It Time to Cut Your Fingernails to Protect Yourself From Convention Coronavirus?

Justice a Key Focus at 2016 NAACP

Financial Justice a Key Focus at 2016 NAACP Food Assistance Programs Critical for Low-Income ChildrenConvention and Families New Haven, Bridgeport

New Haven, Bridgeport

INNER-CITYNEWS

Volume 27 . No. 2382 Volume 21 No. 2194

COVID-19:

Working Remotely?

Malloy To Malloy To Dems: Dems:

“DMC”

How Parents are Balancing Home Ignore Ignore “Tough “Tough On On Crime” Crime” School, Work, and Sanity

INNER-CITYNEWS

Volume 27 . No. 2385 Volume 21 No. 2194

Congressional Black Caucus and NNPA Demand Stimulus Inclusion

“DMC”

Malloy Malloy To To Dems: Dems:

Ignore Ignore “Tough “Tough On On Crime” Crime”

“Telemedicine

Color Struck? Ending Systemic Racism Starts

Snow in July?

Young, Experts and Parents Say

Youth Leaders PushUS ON FOLLOW 1

1

Can’t Weigh The Baby” Color Struck?

Huck’s Snow in July?

Snow in July?

Color Struck?

Defenses Were Ready For Covid

FOLLOW US ON 1

1

Lean on Me: Bill Withers

FOLLOW US ON 1

1

Grocer Presses On, Inspires Next Gen

2023 Editorial Calendar Additional Recurring Content

Business & Financial, Opinion & Analysis, Better Health ,Community Calendar, Education, Sports, art & Entertainment, Family, Lifestyle, (Extensions are at the discretion of Publisher, please inquire ASAP if needed)

Run dates: The paper goes to print every week on Wednesday Insertion Dates: editorial and advertising deadline every Monday (Extensions are at the discretion of Publisher, please inquire ASAP if needed)

January Martin Luther King, Jr. Holiday (15th actual birthday, 1/17 Federal holiday) Remembering The King Legacy Run dates: 4, 11, 18, 25,

February

Black History Month

Go Red For Women/American Heart Association Campaign National Black AIDS Awareness Day (2/7) Black Health: Pandemic Updates Run dates: 1, 8, 15, 22,

March

Women’s History Month,

International Woman’s Day Black Women Artists Black Women Educators Black Women Elected to public office

Run dates: 1, 8, 15, 24, 29,

April

Alcohol Awareness Month, Sexual Assault & Prevention Month Diaspora Watch: Politics, Arts, Culture

April 13th Holy Week / Easter April 27th / Take Our Daughters and Sons to Work

Run dates: 5, 12, 19, 26,

May Mother’s Day Mental Health Month

Aging in The Black Community: In-Home care vs. Assisted Living care decisions

Run dates: 3, 10, 17, 24, 31,

June

Juneteenth Celebration

Summer Happenings!: camps, concerts, fairs, festivals Black Music Month National Men’s Health Week

Freddie Fixer Parade , The Black Community

Run dates: 7, 14, 21, 28,

July

Summer Reads: African American Book Clubs

National Minority Mental Health Month

Vacation Travel Run dates: 5, 12, 19, 26,

August

Back To School Alternative Education First Responders Day

Run dates: 2, 9, 16, 23, 30,

September

Suicide Awareness Month

National Hispanic Heritage Month Healthcare update,Continuing Education: Alternative opportunities for learning and building new skills Run dates: 6, 13, 20, 27,

October

Family Health Issue

Breast Cancer Awareness Month

Domestic Violence Awareness Depression Awareness,

Elm City Lit Fest Black Poetry Day Run dates: 4, 11, 18, 25,

November

National Adoption Awareness Month American Indian Heritage Month National Diabetes Awareness Month National Novel Writing Month NaNoWriMo Thanksgiving Traditions Run dates: 1, 8, 15, 22, 29,

December

Happy Holidays!

Christmas & Kwanzaa

World AIDS Day

Run dates: 7, 14, 21, 28

Insertion Dates: editorial and advertising deadline every Monday (Extensions are at the discretion of Publisher, please inquire ASAP if needed)

The Inner-City News Coverage Area

Family 5

Community

For more Information Contact Keith Jackson at (203) 387-0354 or icnsales3@penfieldcomm.com

Rate Card 2023 Information

Ad Sizes

1x Insertion

13x Insertion

26x Insertion

52x Insertion

Full Page

$3,588.00

$3,171.00

$2,654.00

$1,794.00

1/2 Page

$1,790.00

$1,587.00

$1,326.00

$895.00

1/3 Page

$1,350.00

$1,069.00

$899.00

$605.00

1/4 Page

894.00

$848.00

$718.00

$539.00

1/8 Page

$633.00

$556.00

$430.00

$302.00

FULL PAGE

1/2 PAGE 1/3 PAGE

1/2 PAGE Circulation Breakdown

Vert. 5.” x 10.5”

Vert. 4.” x 8.”

Inner-City News Market GET THE FACTS

CIRCULATION BREAKDOWN

Connecticut has 16.5% non-white population. The figure

Published: weekly / circulation: 25,000 / Readership:

for the inner city newspaper coverage area is an overwhelm-

100,000

ing 44%.

Where: over 750+ racks throughout the New Haven and Bridgeport area.

Within the inner city distribution area, the cities with the largest non-white populations are:

New haven 60% Bridgeport 40%

Bridgeport 53.1% New haven 49.3%

New Haven, Westhaven, Hamden, North Haven, Bridgeport,

This represents a vital consumer base and an important seg-

Orange, Ansonia, Milford, Waterbury

1/4 PAGE

ment of the population that cannot be ignored! Media mar-

1/8 PAGE

ket research (MRI) reported that 30.3% of the black popu-

Here are some quick facts about our readers.

lation have household incomes of over $40,000 a year!

Age: 35–78 College educated: 53%

10% of this population have incomes of 70,000 or more!

Horiz. 8.” X 4.”

Horiz. 5.” X 5.25”

1/8 PAGE

1/3 PAGE

Horiz. 9.25” X 5.25”

1/4 PAGE

Circulation Breakdown

9.25” X 10.5

Male / Female: 46%– 54% Home owners: 34%

Horiz. 4.” X 3.25”

Vert. 2.” x 10.5”

Vert. 2. x 5.25

Place your message where people place their trust.

The

Inner-City Penfield Communications inc.

News

Connecticut’s first choice for urban news since 1990.

5 0 Fi t c h S t r e e t ,

New Haven, C T 06515 | Phone: 203.387.0354 w w w. i n n e r c i t y o n l i n e . c o m

|

Fa x :

203.387.2684

National Rates (2023 Commissionable)

Ad Sizes

1x Insertion

13x Insertion

26x Insertion

52x Insertion

Full Page

$5,843.00

$5,142.00

$4,325.00

$3,350.00

1/2 Page

$2,922.00

$2,577.00

$1,966.00

$1,475.00

1/3 Page

$1,789.00

$1,399.00

$1,190.00

$1,027.00

1/4 Page

$1,462.00

$1,288.00

$1,090.00

$837.00

1/8 Page

$1,172.00

$753.00

$654.00

$490.00

FULL PAGE

1/2 PAGE 1/3 PAGE

1/2 PAGE Vert. 5.” x 10.5”

Vert. 4.” x 8.”

Circulation Breakdown

Inner-City News Market GET THE FACTS

CIRCULATION BREAKDOWN

Connecticut has 16.5% non-white population. The figure

Published: weekly / circulation: 25,000 / Readership:

for the inner city newspaper coverage area is an overwhelm-

100,000

ing 44%.

Where: over 750+ racks throughout the New Haven and Bridgeport area.

Within the inner city distribution area, the cities with the larg-

New haven 60% Bridgeport 40%

est non-white populations are: Bridgeport 53.1% New haven 49.3%

New Haven, Westhaven, Hamden, North Haven, Bridgeport,

This represents a vital consumer base and an important seg-

Orange, Ansonia, Milford, Waterbury

1/4 PAGE

ment of the population that cannot be ignored! Media mar-

1/8 PAGE

ket research (MRI) reported that 30.3% of the black popu-

Here are some quick facts about our readers.

lation have household incomes of over $40,000 a year!

Age: 35–78 College educated: 53%

10% of this population have incomes of 70,000 or more!

Horiz.

5.” X 5.25” Horiz. 8.” X 4.”

Male / Female: 46%– 54% Home owners: 34% Horiz.

4.” X 3.25” Vert.

2.” x 10.5”

Vert. 2. x 5.25

Place your message where people place their trust.

The

Inner-City Penfield Communications inc.

News

Connecticut’s first choice for urban news since 1990.

5 0 Fi t c h S t r e e t ,

1/8 PAGE

1/3 PAGE

Horiz. 9.25” X 5.25”

1/4 PAGE

Circulation Breakdown

9.25” X 10.5

New Haven, C T 06515 | Phone: 203.387.0354 w w w. i n n e r c i t y o n l i n e . c o m

|

Fa x :

203.387.2684

ONLINE DIGITAL MARKETING OPPORTUNITIES

WEBSITE - NEWSLETTER - E -EDITION

DIGITAL RATES CARD - SIZES

Connecticut’s first choice for Urban News since 1990

Digital Website Display Sizes Size

1456 x 225 pixels, jpg file format LEADBOARD

Size 728 x 90 pixels, jpg file format Middle / Bottom page

Size

300 x 300 pixels, jpg file format

Size

200 x 200 pixels,

Right HandSide

jpg file format Left HandSide

Size

300 x 600 pixels, jpg

file format Rectangle Right

HandSide

200 x 748 pixels,

Size jpg file format Size

696 x 169 pixels, jpg file format

Rectangle Left HandSide

ONLINE Website Advertisment Rates

Ad Sizes

1 MONTH

4 MONTH

6 MONTH

12 MONTH

LEADBOARD

$2,200

$1,760

$1,540

$1,320

Rectangle

$1,200

$960

$840

$730

$1050

$840

$735

$630

$750

$600

$525

$450

$550

$440

$385

$330

$375

$300

$262

$225

Horizontal Middle / Bottom

Rectangle Vertical Rigt Hand side

Rectangle Vertical Left Hand side

Square Rigt Hand side

Square Leftt Hand side

Digital Weekly Newsletter Advertisment Rates Weekly Newsletter eMail 3 Time a week 1 Week $850 2 week $1,445 3 Week $2,040

Digital e-Edition Advertisment Rates Weekly e-Edition Rate 1 Time a week 5 Weekly spots available $550.00 per ad