US kids lookbook SS17

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Certified

Corporation


Certified

Corporation

We offer everything from pregnancy to pre-school

Who we are... Launched as a tiny start-up in 1993 we have grown organically to become the UK’s leading authority in mother and baby boutique retail. We started by designing French nautical style baby & children’s wear. Each year we added new collections so we now also offer maternity, nursing, gifts and toys, nursery products and furnishings, all designed by our team in London.

Why we’re different... Despite our growth we are still run with small company values headed by our founder. We empathize with our customers and thrive on the closeness we build with them via social media. Our designs are practical yet fun; merging classic Breton with quirky Britishness. We are proud of our quality, business ethics and customer service. All this has won us the best accolade ever – we are loved by Moms and Dads across the world.

Contents Explore the Wild Gorgeous Swimwear Classic Breton Style In an English Country Garden Fresh Florals & Brights Beside the Seaside Garden Partywear Nice & Nautical JoJo-Saurus! Adorable Gifts

4-5 6-7 8-9 10-11 12-13 14-15 16-17 18-19 20-21 22-23


FRONT COVER: B2378 Packaway Waterproof Dungarees (12m-6yrs) $49, B2827 Stripe Tee (6m-6yrs) $19, B3544 Wellies (US4-11.5) $35. THIS PAGE: B5434 Pretty Tee (6m-6yrs) $18, D8070 Hummingbird Skort (6m-6yrs) $28.


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OPPOSITE PAGE: D8123 Snake Tee (6m-6yrs) $28, B5351 Twill Shorts (6m-6yrs) $30. THIS PAGE: D8068 Giraffe Dress (6m-6yrs) $36, A8431 Canvas Summer Shoes (US 4-11.5) $24, D8073 Giraffe Tee (6m-6yrs) $28, B8320 Twill Capri Pants (6m-6yrs) $29, D8126 Lion Tee (6m-6yrs) $28, D2256 Chino Shorts (6m-6yrs) $28, B5040 Twill Bucket Hat (0m-6yrs) $20, B8434 Cotton Cardigan (0m-6yrs) $38, D8057 Flamingo Shirt Dress (6m-6yrs) $36.

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OPPOSITE PAGE: D2114 Swimsuit (3m-3yrs) $32, D2112 Girls Flap Hat (0m-6yrs) $18. THIS PAGE: D2108 Boys Flap Hat (0m-6yrs) $18, D2110 Swim Diaper (0m-12m) $16, D2109 Swim Shorts (0m-3yrs) $22, D2107 Bucket Hat (0m-6yrs) $18, D2112 Girls Flap Hat (0m-6yrs) $18, D2114 Swimsuit (3m-3yrs) $32, D2113 Pretty Swim Diaper (0m-3yrs) $18, D2112 Girls Flap Hat (0m-6yrs) $18, D2107 Bucket Hat (0m-6yrs) $18, D2116 No Nappy Swimsuit (3yrs-6yrs) $24, D2113 Pretty Swim Diaper (0m-3yrs) $16, D2113 Pretty Swim Diaper (0m-3yrs) $18, D2109 Swim Shorts (0m-3yrs) $22, D2115 Floppy Sun Hat (0m-6yrs) $18.

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OPPOSITE PAGE: B2393 Breton Stripe Romper (0m-24m) $30, B2390 Stripe Baby Sun Hat (not available in the USA). THIS PAGE: B3544 Children’s Wellies (US 4-11.5) $35, D7940 Fisherman’s Jacket (12m-6yrs) $69, B5436 Nautical Breton Sailor Top (6m-6yrs) $25, D2776 Cropped Twill Turn Up Pants (6m-6yrs) $29, B5762 Fisherman’s Jacket (12m-6yrs) $69, B5436 Nautical Breton Sailor Top (6m-6yrs) $25, B5751 Twill Turn Up Pants (6m-6yrs) $34, B8175 Patterned Children’s Wellies (US 4-11.5) $38.

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OPPOSITE PAGE: D7421 Frill Collar Body (0m-3yrs) $22, D8202 2-Pack Floral Baby Crawlers (0m-24m) $22. THIS PAGE: D8025 Pretty Duck Romper (0m-24m) $32, D8232 Stripe & Floral Dress (6m-6yrs) $29, D2800 Stripe & Floral Dress (6m-6yrs) $29, D8033 Duck Cardigan (6m-6yrs) $40, B5432 Pretty Polo Shirt (6m-6yrs) $20, D8043 Pretty Appliqué Skort (6m-6yrs) $28.

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OPPOSITE PAGE: D8058 Floral Embroidered Top (6m-6yrs) $28. THIS PAGE: B9067 Baby & Junior Sunglasses (0m-6yrs) $12, D8062 Smocked Top (6m-6yrs) $28, B8320 Twill Capri Pants (6m-6yrs) $29, D8048 Smocked Top (6m-6yrs) $28, D2776 Cropped Twill Turn Up Pants (6m-6yrs) $29, D7462 Pretty Embroidered Top (6m-6yrs) $28, D2776 Cropped Twill Turn Up Pants (6m-6yrs) $29, A8431 Canvas Summer Shoes (US 4-11.5) $24.

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OPPOSITE PAGE: B5040 Twill Bucket Hat (0m-6yrs) $20, D8191 Lighthouse Tee (6m-6yrs) $28, D2256 Chino Shorts (6m-6yrs) $28. THIS PAGE: B5040 Twill Bucket Hat (0m-6yrs) $20, B9067 Baby & Junior Sunglasses (0m-6yrs) $12, D8111 Fishing Tee (6m-6yrs) $28, D2256 Chino Shorts (6m-6yrs) $28, B5040 Twill Bucket Hat (0m-6yrs) $20, D8107 Binoculars Tee (6m-6yrs) $28, B5351 Twill Shorts (6m-6yrs) $30, D8189 Whale Tee (6m-6yrs) $28, D2256 Chino Shorts (6m-6yrs) $28.

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OPPOSITE PAGE: D8230 Floral Party Dress (0m-6yrs) $59, A8431 Canvas Summer Shoes (US 4-11.5) $24. THIS PAGE: D8097 Shorts with Suspenders 3-Piece Set (0m-24m) $39, D8171 Patchwork Floral Party Dress (6m-6yrs) $59, D7633 Pretty Leather Sandal (US 4-11.5) $39, D8094 Stripe Jacket (6m-6yrs) $49, D8093 Nehru Shirt (6m-6yrs) $32, B5010 Linen Pants (6m-6yrs) $34, A8431 Canvas Summer Shoes (US 4-11.5) $24.

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OPPOSITE PAGE: D8133 Embroidered Top (6m-6yrs) $28, D8234 Twill Shorts (6m-6yrs) $26, D7510 Sailboat Smocked Dress (0m-6yrs) $39. THIS PAGE: D8015 Embroidered Tee Dress (6m-6yrs) $36, D7598 Stripe Sun Hat (0m-6yrs) $20, D7597 Stripe Overalls (0m-24m) $34, B2822 Poloshirt Bodysuit (0m-3yrs) $22, D8203 3-Pack Nautical Socks (0m-6yrs) $16, D8098 Boat Print Shirt (6m-6yrs) $29, D2256 Chino Shorts (6m-6yrs) $28, D2963 Sailor Shoes (US 4-11.5) $30, B5425 Breton Shift Dress (6m-6yrs) $32.

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OPPOSITE PAGE: B2822 Polo Body (0m-3yrs) $22, D8089 Dinosaur Print Dungarees (0m-24m) $34, B6914 Children’s Canvas Pumps (US 4-11.5) $28. THIS PAGE: D8196 Diplodocus Romper (0m-24m) $32, D8018 Dino Tee (6m-6yrs) $28, B8320 Twill Capri Pants (6m-6yrs) $29, A8431 Canvas Summer Shoes (US 4-11.5) $24, D8168 Dino Reversible Hoodie (0m-6yrs) $39, D2256 Chino Shorts (6m-6yrs) $28, D8265 Dino Print Tee (6m-6yrs) $20, D2256 Chino Shorts (6m-6yrs) $28.

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OPPOSITE PAGE: D8100 Daisy Smocked Dress (0m-6yrs) $39. THIS PAGE: D7342 Monkey Appliqué Footie (NB-12m) $34, D7982 Safari Embroidered Footie (NB-12m) $34, D7989 Giraffe Appliqué Footie (NB-12m) $34, D7981 Safari Footie (NB-12m) $29, D7979 Dino Appliqué Footie (NB-12m) $34, D4334 Floating Dinosaur Foam Bath Toys $19, D3980 Pretty Doll Cradle $79, D3608 Edward Elephant $29, D3275 Dotty Tin Tea Set $29, D3274 Noah’s Ark Play Set $55.

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www.jojomamanbebe.com For interviews or further company information please contact: Laura Tenison MBE, Founder & Managing Director: pr@jojomamanbebe.co.uk or 020 7622 6543

For press samples or hi-res images please contact: Alice Treharne, PR & Communications Manager alice@jojomamanbebe.co.uk Olivia Page, PR & Events Executive olivia@jojomamanbebe.co.uk JoJo Maman BĂŠbĂŠ Press Office is at JoJo House, Cloisters Business Centre, 8 Battersea Park Road, London, SW8 4BG For further information on our charitable work visit: www.jojomamanbebe.com/our-charity


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