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Joma returns to ISPO
from Magazine 08 ENG
by JOMA SPORT
ISPO Munich is the world’s leading multi-segment trade fair for sports business. It is held annually in the German city of Munich and Joma has travelled there to show the new collection in football, running, tennis, paddle... as well as the special edition shoes of the National Indoor Football League and the commemorative shoes of the Movistar Half Marathon in Madrid.
JOMA is present at MICAM 2020
After the great success of the 2019 edition, Joma returns to MICAM, the most important international event dedicated to the world of footwear, which is being held from February 16th to 19th at the Rho exhibition centre, on the outskirts of Milan.
Joma was located in the ‘Players’ District’, a new section dedicated to sports and outdoor footwear that occupies Hall 7. The fair has an exhibition area of about 63,000 square meters and hosts more than 1,400 exhibitors for each edition, of which more than 600 are international, from 30 different countries.
MICAM is the reference point for footwear sector operators around the world, who will be presenting on this occasion all the novelties for the FW20 season.
Cienfuegos visits Joma’s stand
The Olympic athlete Javier Cienfuegos was in Joma’s stand in the first edition of the sport leisure and free time fair in FEVAL, located in the town of Don Benito in Extremadura.
Cienfuegos has posed with the equipment of the Spanish Athletics Federation, which he wore at the World Athletics Championships in Doha. Cienfuegos won seventh place in the hammer throwing competition in Qatar.
Joma exhibits at the SAPICA fair in Mexico
This is the most important footwear fair in Latin America, where Joma has been showing its product for several years.
The Joma brand is experiencing a great moment in Mexico thanks to the sponsorship of Cruz Azul which has increased the brand’s visibility. Those responsible for the subsidiary in the country were able to see for themselves the good results of the stand at SAPICA, where Joma has been exhibiting its products for years. SAPICA is an international trade fair for footwear and leather goods. It is the most important fair of the sector in Latin America and the second largest in the Americas. Twice a year, SAPICA is held in León. There, leather production is considered the most important industry.
Joma presents its FW 2020 collection
During the first months of 2020 Joma has done various presentations around the world, introducing the new Fall Winter 2020 collection to its customers.
Joma’s stakeholders thus get to know first-hand about teamwear, casual wear, footwear and sports equipment for the coming season, in addition to all POS materials such
as screens, stands, methacrylates or magnets with product information. These showrooms are located in all the countries where the Joma brand has a presence. Spain alone has 32 to which we must add Italy, Mexico, England, Germany, France and Romania, among others.