SYNCH RON I S E D SUBVERSION: Japanese Subcultures + Uniformed Rebellion An essay by Josephine Rout, Curator at the V&A museum
In their seemingly incongruous mix of festival costume and school uniforms, manic movement and raucous noise, Miss Revolutionary Idol Berserker is a glorious celebration of Japanese Idol culture. The extent to which Japanese schoolgirls have become fashion leaders worthy of worship is evident in Idol culture. Young pop-stars, most often female, are treated with a level of devotion that borders on religious. A homage to otagei, obsessive dance routines performed by pop idol fans, Toco Nikaido’s work begs the question, is this frenetic fandom or the height of subcultural style? Dance and dress, from the festival, via the school to the street, have long been two of the most important means by which to create camaraderie in Japan. In the late 1970s, groups of youth dressed in brightly-coloured robes
and jumpsuits descended upon Harajuku’s hongosha tengoku (pedestrian heaven) for one reason - to dance in a carefully choreographed manner. Although short-lived, this subcultural group, known as the bamboo shoot tribe (takenoko-zoku), were the first to establish Harajuku as a destination for subversive style. With their outfits inspired by Heian period (794-1185) court dress, and devout attention to their detailed dance moves and adolescent disregard for authority, the takenoko-zoku combined fashion flair with festival fervour.
Image: Takenoko-zoku (© wiki-commons)