Upland Design Collaborative- Franchise Prospectus by Jonathan Silva

Hello and Thank you for your interest in an Upland Franchise, the Upland Design Collaborative. UDC was created by architecture and design professionals with the goal of providing a new collaborative approach to operating a successful business within the design industry. We're architects, engineers, designers, project managers, code gurus and construction professionals — an expert group of problem-solvers who value teamwork, guidance, and originality. We are leading the architect-franchise movement for the design profession. Whether you’re a seasoned architect looking to make a move, or an emerging designer looking to start your own business, UDC is here to help you every step of the way — follow our lead and use our expertise! At UDC, we believe in building trustworthy, long lasting enduring relationships with our franchisees and clients while producing

quality product creatively, quickly and efficiently. Leave the operational plan, marketing and standards to us, and let your creativity take the front seat! Upland Design Collaborative prides itself on understanding the business of architecture, engineering and design. We treat our clients as partners and engage closely to understand each business and brand at every level of detail, from operation to experience. We work closely with many familiar brands and up-and-coming start-ups to create memorable experiences that engage, entertain, and provide a sense of place.

Our goal is to provide the highest standard of service to our clients and deliver successful projects in order to grow with each company. Our success is achieved from our client’s success, and we believe that we are a small integral part of their growth. Starting a business — creating something from nothing — isn't an easy process. But, it will feel that way with our guidance, expertise, reputation and portfolio. We look forward to welcoming you to the Upland Team.

Gary Sadler Gary Sadler | Founder + CEO

Our mission is to partner with like-minded professionals in order to grow UDC’s capabilities and outreach by using and to work with the world’s top companies. With today’s technologies, the office environment and the way we collaborate are changing. This allows for new opportunities...for a consortium of individuals to bring together their collective talents, portfolio, and business knowledge with the goal of creating an industry leading full-service A/E firm.

Not all architects, engineers and designers understand business

principles. The business aspect of running a firm is not something that is taught in school. This lack of experience and understanding often ends up costing valuable time and money, limiting the success and potential of any business. Learning the nuances of business finance, marketing, proposalwriting, technology, client and consultant engagement, staff management, and design is a challenge that most entrepreneurs in the industry, unfortunately, do not overcome. The goal of Upland Design Collaborative is to provide a platform for innovative talent to focus on design while receiving expert guidance and support on the business and

Start small, think big! As a small office you will have the option to grow your franchise in your own space and in your own time. With the support of the Upland Franchise, your team of one will immediately have the support and resources of a large firm. With support and

Outgrown your small roots?

resources from us, you can

Enjoy the ability to focus on

have the confidence to take

attracting top design talent. The

on larger, more complex

Upland Franchise will help you

projects, focusing on creating

raise your profile nationally, giving

great design while leaving the

you the credibility to land those

everyday administration

larger high-profile projects, and

associated with operating

allowing you to craft your

your own firm to us.

portfolio to match your goals.

O P E R AT I O N S

MARKETING

T E C H N O LO G Y

BRAND IDENTITY

Part of what makes a franchise so attractive is the comprehensive training and support you’ll receive. Your success is our success, so support is ongoing

throughout the whole term of your franchise in the following key areas.

You'll have access to initial training and a thorough

onboarding process to help you set up your franchise and start your business. We h a v e a n a m a z i n g t e a m o f e x p e r t s w h o s u p p o r t

you as a team member - including business coaching, m a r k e t i n g , code r e s o u r c e s , o f f i c e s y s t e m s , I T a n d more...Star ting a new business requires you to u n d e r s t a n d t h e s e a s p e c t s o n t h e f i r s t d a y, j u g g l i n g these roles yourself. As an Upland Franchisee, you can stay focused on what matters, knowing these aspec ts are covered and that you’ll have our

U P L A N D V I RT U A L MACHINES.

The Upland Design Franchise offers the ultimate flexible working environment. Whether you want to work from home, at a coworking space or in your own independent office. As a Franchisee, you are provided access to the technology listed here, allowing you to work and communicate from anywhere.

T H E L AT E S T C A D S O F T WA R E S + LICENSES.

UPLAND EMAIL ADDRESSES, DIRECT PHONE LINE + ONLINE

C O L L A B O R AT I O N TO O L S . F I L E S TO R A G E .

Upland's multi-faceted marketing strategy drives t h o u s a n d s t o o u r w e b s i t e e v e r y m o n t h . Wi t h a

combination of internal excellence and par tner exper tise, our name, reputation and projects have all been recognized by industry publications. From digital adver tising to public relations, event

planning and direct outreach, our marketing systems ensure that our business continues to thrive even in our economically -cyclical profession.

Building a recognized brand, a healthy portfolio of projects, and the genuine trust within an industry

sector takes time and effort. When you join Upland Design Collaborative you’ll gain all of this on day one. Branding is important because it not only leaves a memorable impression with the client, it's what they expect. This distinguishes us from competitors and clarifies what we offer that makes Upland the best choice. Our strong brand presence has helped us grow and we continue to thrive in the retail, convenience, cannabis and restaurant sectors...having a reputation for being a trustworthy firm that provides great personal attention to our client’s needs. As an Upland Franchisee, you will become part of

this trusted and recognized brand.

The Upland Design Franchise also supplements

RENDERING

TRUSTED

STRONG

SERVICES

VENDORS

PORTFOLIO

our core support on an as-needed basis so you can meet your client deadlines and expectations. Our talented experts are ready to help, no

matter how big or small the task, by offering the

PEER

CODE REVIEW

PROCUREMENT

REVIEW

additional services listed here.

TRUSTED

OFFICE

SYSTEMS

LICENSES

CONSULTANTS

DESIGN

ACCOUNTING

PRODUCTION

SERVICES

SUPPORT

Do I need to rent office space and hire staff? An Upland Franchise can be successfully run from a home office. Keeping overhead low is key to higher profits.

What technology will I need to run my business? A reliable

transportation, cell

phone, access to the internet and a laptop.

I can start my own business. So why should I franchise?

That’s it! We’ll provide the access to our

Of course you can start your busines by yourself. However, becoming a part

Virtual

of a successful brand means you’re in business FOR yourself, but not

Computers,

telephone systems.

completely BY yourself. Becoming a Franchisee gives you a shortcut to the market and slides a springboard under your feet. It will save countless mistakes and wasted time on research and discovery of all things needed to run a business...from procedures to IT to marketing and more. As an Upland

Can I finance the cost of becoming

Franchisee, you are concentrating on and enjoying your work, developing

a Upland Franchisee?

your business and reaping the financial rewards faster. Yes! Financing is simple and easy. We’ll connect you with our financing partner to get you set up.

mode of

software,

and

Upland Design Collaborative is one of the newest and most exciting franchise businesses available within the architecture / engineering industry. Our franchise model equips franchisees with what we believe is necessary to successfully run their own business. We have experienced tremendous organic growth since launching our brand and we

are excited to now be in a position to present you with the opportunity to become a

part of it. Seizing the chance to become a franchise partner not only opens the avenue

For questions or more information

to becoming a part of a future iconic brand, but also a business network with proven

about next steps, please email us at

systems and support. With a clear direction of where the brand is going, we are looking for partners who will share in the pursuit of the vision. Franchisees operate alongside other franchise partners and company employees to ensure their business is performing to its full potential and to reap the rewards and benefits of the Upland franchise model.

info@uplandfranchise.com

thank you