Final msp

Page 1



Contents Products design Branding Logo L a b e l s & Ta g s Packaging We b s i t e Invoice Concept Store Cause Related Marketing


01 Vision of Statement


Urban next wants to inspire the beauty and the c o o l e s t w a y i n s t re e t we a r. B y m a k i n g o u r we a r s i n two dierent styles which is the american style and the chinese styles. Bycombining these two dierent style it makes the wear becomeanother whole level o f s t r e e t w e a r s . We w a n t t o p o t r a y a v e r y d o p e a n d cool way when people wears our products, soon like joggerpants, snapback, iphone covers will soon be a v a i l a b l e . We a r i t w i t h h i g h e s t e e m .

vision of statement



02 Product Designs


L/S Black Long Sleeve





L/S White Long Sleeve






Te e s T- s h i r t s




Hoodies Signature Hoodies






03 Branding


Logo’s


Labels Ta g s


L a b e l s & Ta g s

S

M

MADE IN AUSTRALIA

MADE IN AUSTRALIA

L



Packaging


PA C K A G I N G


WEBSIT E / E-CO MM ER C E

Urban next ďŹ rst look on the website


We b s i t e


Landing Page


JUST IN

UN FIGS LS Selling Price AU $ 6 5

SHOPPING CART P a y w i t h c a rd s , V I S A , PAY PA L , MASTERCARDS.


Invoice



First Collection -Genesis-


GENESIS


Concept Store



04 Cause related Marketing



P ro j e c t b l u e i s a m e t h o d t o f u n d r a i s i n g b y h e l p i n g t h e A l z h e i m e r ’ s c u re a n d t h e re s e a rc h p ro g r a m s . N o b e l P r i z e w i n n e r D r. P a u l G re e n g a rd a n d h i s t e a m a re l e a d i n g t h e w a y i n A l z h e i m e r ’ s re s e a rc h . B e a p a r t o f t h e t e a m b y d o n a t i n g t o F i s h e r C e n t e r fo r A l z h e i m e r, w i t h t h e h e l p o f y o u r d o n a t i o n w e c a n h e l p t h e s c i e n t i s t t o ďŹ n d a c u re fo r t h e A l z h e i m e r. O u r m i s s i o n i s t o e n c o u r a g e y o u n g p e o p l e t o c a re a n d l o o k a f t e r o l d p e o p l e a s n o w w a d y s y o u n g p e o p l e t h e y l e a v e t h e i r o w n p a re n t s a l l b y t h e i r s e l v e s w h e n a c t u a l l y t h e i r s o n g e t t i n g m a r r i e d a f t e r. T h e fo re b u y a n y o f o u r p ro j e c t b l u e w e a r s a n d t h e 3 0 % w i l l d o n a t e t o F i s h e r C e n t e r fo r A l z h e i m e r. W i t h y o u r h e p w e c a n E N D A L Z H E I M E R ’ s .


Product Blue



Ta g s f o r p r o j e c t b l u e



Packaging



Poster



We b s i t e



Social Media



T H A N K YO U


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