JOSEPH HARRISON
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
RESEARCH
THE CLIENTS PHOTOGRAPHY (ABOVE) WAS OBSERVED TO GAIN A CRITICAL UNDERSTANDING OF THE STYLE AND PERSONALITY OF HER PRACTICE FURTHER VISUAL RESEARCH WAS GATHERED CONSISTING OF EXISTING PHOTOGRAPHER BRANDING
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
LOGO DEVELOPMENT
HAND RENDERED LOGO EXPLORATION WAS MADE TO ESTABLISH THE INITIAL DESIGN IDEAS DESIGNS OF INTEREST WERE THEN SELECTED BY THE CLIENT AND FURTHER REFINED SAID DESIGNS WERE THEN DEVELOPED DIGITALLY AND PRESENTED TO THE CLIENT FOR SELECTION
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
LOGO OUTCOME
THE FINAL LOGO WAS DECIDED UPON AND COLOUR EXPLORATION WAS EXECUTED IN ORDER TO TEST THE VERSATILITY OF THE LOGO DESIGN WHEN APPLIED TO DIFFERENT FORUMS AND LOCATIONS
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
BUSINESS CARD DEVELOPMENT
VARIOUS BUSINESS CARD FRONT AND BACK DESIGNS WERE PRODUCED EXPLORING THE LAYOUT OF THE NECESSARY TYPE AND POTENTIAL GRAPHIC COMPONENTS ONCE SUCCESSFUL DESIGNS WERE CHOSEN INDESIGN WAS USED TO LAY OUT A GRID OF THE FRONT AND BACK READY TO SCREEN PRINT
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
BUSINESS CARD OUTCOME
THE CARDS WERE SUCCESSFULLY PRINTED AND MOUNTED TO RELEVANT STOCK IN A TRIPLEX FORMAT ONE SET WAS PRODUCED WITH CARD STOCK AS THE CENTRAL LAYER FOR EVENTS AND EXHIBITIONS IN ORDER TO MAKE A LASTING IMPACT ON RECIPIENTS ANOTHER FEATURES A YELLOW STOCK CENTRE FOR MEET AND GREETS WITH RECIPIENTS ON THE GO THE THIRD FEATURES A MINT GREEN CENTRE FOR PROFESSIONAL MEETINGS
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
BRAND EXTENSION DEVELOPMENT
AFTER DESIGN DEVELOPMENT, A LETTERHEAD AND INVOICE LAYOUT WERE CHOSEN AND PRODUCED FOR THE CLIENT TO USE IN LINE WITH CUSTOMER TRANSACTIONS A SEND SLIP LAYOUT WAS PRODUCED FOR ANY PRODUCTS THE CLIENT MAY NEED TO POST
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
BRAND EXTENSION OUTCOME THE POSTAL TUBES WERE PAINTED BLACK AND A WHITE SPECKLE PATTERN WAS APPLIED FOR AESTHETIC PURPOSES THE LETTERHEADS AND INVOICES WERE PRINTED ON A LIGHT GREY TEXTURED STOCK TO PRESENT A CONTRAST TO THE BLACK CONTENT
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603
JOSEPH HARRISON
JESSICA MARTIN BRANDING
EXTENDED PRACTICE - OUGD603