CUSTOMER SUCCESS SPOTLIGHT
Defying the Standards Performix, the lifestyle brand that changes what you know is possible, is driven by science and technologically advanced products. It’s no wonder when the brand sought to further innovate their product lines, NuLiv Science was consulted. “True innovation in the broader industry was stagnant. We were aiming to develop a best-in-class formulation that delivered an unparalleled consumer experience based on research, efficacy, and experience.” says product developer Nick Loveridge. That’s where two key ingredients - AstraGin® for gut health & bioavailability amplification and Acteolin™ for cognitive performance support - came into the picture for Performix to achieve innovation-driven products. Loveridge goes on to say, “AstraGin® provides support on many aspects of health and the overall performance of the finished formula. The enhanced absorption and impact on gut health directly translates into a far more efficacious product and enhanced consumer experience.” The impact of NuLiv ingredients shows in the brand’s bottom-line. “One product we introduced [with AstraGin®] quickly grew to become a best seller in retail.” When we asked what Performix sees ahead regarding their future formulations, the response was: “More formulas with NuLiv Science’s specialty ingredients”. We wish Performix great success!